LLM Ranking Factors

Self-storage brands

Search Engine Appearances ρ=0.494
Domains
131
Personas
11
Top signal
Search Engine Appearances
ρ = 0.494
Top LLM domain
publicstorage.com
Analysis

A summary of what distinguishes high-visibility domains in this industry, based on signal correlation patterns and LLM recommendation data.

Focus on signals with the strongest Rank Influence — these have the most reliable relationship with AI recommendations for this industry.

The Self-storage brands industry covers 131 domains in this dataset. The most LLM-recommended vendors include publicstorage.com and uhaul.com and cubesmart.com.

Within this industry, the strongest predictor of LLM recommendations is Search Engine Appearances (ρ=0.494, n=50 (vs. ρ=0.241 across all industries)). Best Search Engine Rank follows as second-strongest (ρ=0.387).

publicstorage.com, cubesmart.com rank highly in LLM recommendations despite a modest backlink footprint — suggesting strong topical authority or brand recognition that exceeds raw web-presence metrics.

Conversely, nps.gov, storageunitsoftware.com hold strong backlink authority but rank lower in LLM recommendations — a reminder that web scale alone does not guarantee AI visibility.

7 signals show a strong or dominant correlation within this category: Search Engine Appearances (ρ=0.494), Best Search Engine Rank (ρ=0.387), Reddit Comments (ρ=0.354), Avg Search Engine Rank (ρ=0.309), SE Outbound Links (ρ=0.263), BL Authority (ρ=0.209), BL Authority (Exp) (ρ=0.204).

Coverage varies by signal: backlink and SERP data tend to have the broadest reach, while Wikipedia and Reddit signals typically cover only the largest brands. Signals with fewer than 20 observations should be interpreted with caution.

Persona research

This industry has 11 identified audience personas derived from LLM query patterns. Each represents a distinct user intent with its own signal correlations and top domains.

Signals and top-ranked domains can differ significantly between personas — use the links below to jump directly to a persona's analysis.

Jump to persona:

Signal correlations — Self-storage brands

Spearman rank correlations (ρ) between each measurable signal and the LLM recommendation score across all 131 domains in this industry.

Higher absolute ρ values (closer to ±1.0) indicate stronger relationships. Positive ρ means more of this signal correlates with better AI visibility. Rank Influence summarizes the practical strength — prioritize Dominant and Strong signals when optimizing.

Signalρ (Spearman)nRank Influence
Search Engine Appearances+0.49424.4%50Dominant
Best Search Engine Rank+0.38715%50Dominant
Reddit Comments+0.35412.5%16Dominant
Avg Search Engine Rank+0.3099.5%50Dominant
SE Outbound Links+0.2636.9%58Strong
BL Authority+0.2094.3%89Strong
BL Authority (Exp)+0.2044.1%89Strong
Homepage Keywords+0.1963.9%85Confirmed
Backlink Count+0.1883.6%90Confirmed
PageRank+0.1321.8%90Confirmed
HC+0.1141.3%90Confirmed
Wikipedia Citations-0.0760.6%12Emerging
Common Crawl+0.0440.2%43Baseline
Reddit Posts-0.0100%16Baseline
Wikidata+0.0000%4Baseline
Top LLM-recommended domains

How often AI models recommended each domain when answering Self-storage brands queries across all personas. Each LLM run represents one query — the left chart shows raw recommendation counts, the right shows what percentage of queries included that domain.

275 total LLM query runs across all personas for this industry. A domain appearing in 50% of queries means AI models recommended it in half of all runs — regardless of list position.

Domain signals matrix (top 25 by LLM score)

A cross-signal snapshot for the 25 most LLM-recommended domains, showing values across all tracked signal categories — from backlinks and crawl data to Reddit, Wikipedia, and search engine visibility.

Scan across rows to find which signal combinations appear most consistently in high-visibility domains. Darker cells indicate stronger values relative to this industry. Columns are color-grouped by category.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
publicstorage.com100.0%1631931180
Self-storage brands
uhaul.com97.5%979243527106
Car rental brands,
Self-storage brands,
Used car dealers
cubesmart.com88.7%2939244
Coworking / flex office,
Self-storage brands
simplyss.com75.3%180
Self-storage brands
extraspace.com57.5%1288
Self-storage brands
life-storage.com50.5%
Self-storage brands
storquest.com41.5%13132
Self-storage brands
smartstopselfstorage.com38.2%134152
Self-storage brands
lifestorage.com36.0%388
Self-storage brands
extrastorage.com32.0%
Self-storage brands
safeguardit.com32.0%268
Self-storage brands
storagemart.com30.9%
Self-storage brands
selfstorageplus.com29.8%100
Self-storage brands
storageunits.com29.1%930
Self-storage brands
sparefoot.com28.7%44136421596
Self-storage brands
nationalstorageaffiliates.com14.2%68
Self-storage brands
neighbor.com12.4%220961153080
Self-storage brands
primegroup.com10.9%
Self-storage brands
extra-space.com9.8%66
Self-storage brands
storageunit.com8.7%88
Self-storage brands
storage.com7.3%27042088
Self-storage brands
istorage.com7.3%776
Self-storage brands
nsastorage.com7.3%576
Self-storage brands
metroselfstorage.com7.3%
Self-storage brands
storagekingusa.com6.9%72
Self-storage brands
Top search engine domains

Domains appearing most frequently in Google search results for Self-storage brands queries — counts are filtered to only the search queries associated with this industry.

Compare with the LLM recommendations chart above. Gaps between the two — domains that rank high in search but low in AI, or vice versa — reveal strategic opportunities or risks depending on your channel focus.

Top domains by backlink authority

Domains ranked by backlink authority signals derived from the Common Crawl web graph: PageRank, total backlinks, link authority (AUC), and harmonic centrality.

Backlink authority is one of the strongest predictors of LLM visibility in most industries. Domains with high PageRank but a low LLM score may be underrepresented in AI recommendations despite their web authority — a potential gap worth investigating.

#DomainPageRankBacklinksAUCHCLLM Score
1nps.gov
75.0000
90.6K1.8M41.000024.6%
2storageunitsoftware.com
67.0000
5.9K19.3K21.000077.7%
3moving.com
58.0000
5.5K90.6K24.000010.8%
4uhaul.com
61.0000
4.9K96.2K34.000049.2%
5extraspace.com
57.0000
3.3K56.4K25.000097.7%
6storable.com
63.0000
3.1K19.9K22.000010.8%
7move.org
52.0000
1.8K38.9K24.000036.2%
8neighbor.com
55.0000
1.5K37.4K34.000083.8%
9sparefoot.com
53.0000
1.3K32.5K25.000088.5%
10lifestorage.com
47.0000
1.2K24.9K23.000094.6%
11publicstorage.com
51.0000
1.1K17.7K24.0000100.0%
12storagecafe.com
47.0000
98427.2K22.000083.1%
13cubesmart.com
47.0000
63015K33.000074.3%
14nsastorage.com
47.0000
49714.6K21.000078.5%
15usselfstorage.com
32.0000
48911.6K22.000072.3%
16bigyellow.co.uk
45.0000
4649.8K22.000024.6%
17clutter.com
47.0000
4608.7K23.000057.7%
18nationalselfstorage.com
46.0000
4521.9K20.000038.5%
19selfstorage.com
42.0000
3638K23.000073.8%
20stackstorage.com
47.0000
3538.3K25.000024.6%
21shurgard.com
44.0000
3107.1K20.000036.2%
22storagepro.com
42.0000
3025.2K20.000024.6%
23storage-mart.com
42.0000
2776.5K23.000066.2%
24storagetreasures.com
44.0000
2595.1K24.000070.8%
25smartstopselfstorage.com
47.0000
2576.4K33.000091.5%

neutral General / no persona

4,179 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I want straightforward, reliable recommendations, so recommend to me the top 10 Self-storage brands businesses or websites that I should check out.
Signal correlations — neutral

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Search Engine Appearances+0.2687.2%2,638Strong
Best Search Engine RankLower rank = better+0.2556.5%2,638Strong
Backlink Count+0.2224.9%3,629Strong
PageRank+0.2134.5%3,629Strong
HC+0.1983.9%3,629Confirmed
Wikidata+0.1482.2%644Confirmed
Reddit Comments+0.1321.7%1,699Confirmed
Reddit Posts+0.1271.6%1,729Confirmed
Common Crawl+0.1231.5%3,003Confirmed
Avg Search Engine RankLower rank = better+0.1081.2%2,638Confirmed
Homepage Keywords+0.0350.1%3,337Baseline
Top LLM-recommended domains — neutral

How often AI recommended each domain when answering neutral queries within Self-storage brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — neutral

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
publicstorage.com100.0%1631931180
Self-storage brands
uhaul.com100.0%979243527106
Car rental brands,
Self-storage brands,
Used car dealers
cubesmart.com92.0%2939244
Coworking / flex office,
Self-storage brands
simplyss.com92.0%180
Self-storage brands
life-storage.com64.0%
Self-storage brands
extraspace.com40.0%1288
Self-storage brands
storagemart.com36.0%
Self-storage brands
safeguardit.com36.0%268
Self-storage brands
smartstopselfstorage.com36.0%134152
Self-storage brands
extra-space.com32.0%66
Self-storage brands
storquest.com32.0%13132
Self-storage brands
sparefoot.com32.0%44136421596
Self-storage brands
extrastorage.com28.0%
Self-storage brands
lifestorage.com24.0%388
Self-storage brands
storageunits.com24.0%930
Self-storage brands
selfstorageplus.com24.0%100
Self-storage brands
nationalstorageaffiliates.com20.0%68
Self-storage brands
primegroup.com16.0%
Self-storage brands
cubessmart.com8.0%
Self-storage brands
istorage.com8.0%776
Self-storage brands
storageunitsoftware.com8.0%1388
Self-storage brands
safestor.co.uk8.0%10
Self-storage brands
moveitstorage.com8.0%76
Self-storage brands
cubeit.com8.0%19
Self-storage brands
westcoastselfstorage.com8.0%40128
Self-storage brands
Top search engine domains — neutral

Domains in Google search results for neutral queries within Self-storage brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — neutral

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1nps.gov
75.0000
90.6K1.8M41.000024.6%
2storageunitsoftware.com
67.0000
5.9K19.3K21.000077.7%
3moving.com
58.0000
5.5K90.6K24.000010.8%
4uhaul.com
61.0000
4.9K96.2K34.000049.2%
5extraspace.com
57.0000
3.3K56.4K25.000097.7%
6storable.com
63.0000
3.1K19.9K22.000010.8%
7move.org
52.0000
1.8K38.9K24.000036.2%
8neighbor.com
55.0000
1.5K37.4K34.000083.8%
9sparefoot.com
53.0000
1.3K32.5K25.000088.5%
10lifestorage.com
47.0000
1.2K24.9K23.000094.6%
11publicstorage.com
51.0000
1.1K17.7K24.0000100.0%
12storagecafe.com
47.0000
98427.2K22.000083.1%
13cubesmart.com
47.0000
63015K33.000074.3%
14nsastorage.com
47.0000
49714.6K21.000078.5%
15usselfstorage.com
32.0000
48911.6K22.000072.3%
16bigyellow.co.uk
45.0000
4649.8K22.000024.6%
17clutter.com
47.0000
4608.7K23.000057.7%
18nationalselfstorage.com
46.0000
4521.9K20.000038.5%
19selfstorage.com
42.0000
3638K23.000073.8%
20stackstorage.com
47.0000
3538.3K25.000024.6%
21shurgard.com
44.0000
3107.1K20.000036.2%
22storagepro.com
42.0000
3025.2K20.000024.6%
23storage-mart.com
42.0000
2776.5K23.000066.2%
24storagetreasures.com
44.0000
2595.1K24.000070.8%
25smartstopselfstorage.com
47.0000
2576.4K33.000091.5%

Urban apartment mover Persona segment

36 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I’m moving between apartments in a city, and I need storage that makes a stressful transition feel manageable.
My biggest concern is convenience: I want a place close to my current neighborhood or my new one, with easy elevator access, carts, loading docks, and hours that work around my job.
I may only need a unit for one to three months, so I do not want to get trapped in a long contract, surprise admin fees, or teaser pricing that jumps after the first month.
Signal correlations — Urban apartment mover

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Search Engine Appearances+0.65743.2%21Dominant
Avg Search Engine RankLower rank = better+0.56932.4%21Dominant
Homepage Keywords+0.47522.6%27Dominant
Best Search Engine RankLower rank = better+0.39515.6%21Dominant
Backlink Count+0.32410.5%32Dominant
PageRank+0.2606.8%32Strong
Reddit Posts-0.1943.8%11Confirmed
HC+0.1903.6%32Confirmed
Reddit Comments+0.1592.5%10Confirmed
Common Crawl+0.1462.1%19Confirmed
Top LLM-recommended domains — Urban apartment mover

How often AI recommended each domain when answering Urban apartment mover queries within Self-storage brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Urban apartment mover

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
publicstorage.com100.0%1631931180
Self-storage brands
uhaul.com100.0%979243527106
Car rental brands,
Self-storage brands,
Used car dealers
cubesmart.com96.0%2939244
Coworking / flex office,
Self-storage brands
simplyss.com72.0%180
Self-storage brands
extraspace.com56.0%1288
Self-storage brands
life-storage.com56.0%
Self-storage brands
storquest.com56.0%13132
Self-storage brands
safeguardit.com52.0%268
Self-storage brands
storagemart.com48.0%
Self-storage brands
sparefoot.com44.0%44136421596
Self-storage brands
extrastorage.com40.0%
Self-storage brands
lifestorage.com40.0%388
Self-storage brands
smartstopselfstorage.com32.0%134152
Self-storage brands
storageunits.com28.0%930
Self-storage brands
storagecafe.com20.0%941116
Self-storage brands
neighbor.com16.0%220961153080
Self-storage brands
selfstorageplus.com16.0%100
Self-storage brands
nationalstorageaffiliates.com16.0%68
Self-storage brands
usstoragecenters.com12.0%92
Self-storage brands
primegroup.com12.0%
Self-storage brands
storageunit.com8.0%88
Self-storage brands
selfstorage.com8.0%142532941160
Self-storage brands
storageunitsoftware.com8.0%1388
Self-storage brands
metroselfstorage.com8.0%
Self-storage brands
storagepost.com8.0%1822
Self-storage brands
Top search engine domains — Urban apartment mover

Domains in Google search results for Urban apartment mover queries within Self-storage brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Urban apartment mover

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1nps.gov
75.0000
90.6K1.8M41.000024.6%
2storageunitsoftware.com
67.0000
5.9K19.3K21.000077.7%
3moving.com
58.0000
5.5K90.6K24.000010.8%
4uhaul.com
61.0000
4.9K96.2K34.000049.2%
5extraspace.com
57.0000
3.3K56.4K25.000097.7%
6storable.com
63.0000
3.1K19.9K22.000010.8%
7move.org
52.0000
1.8K38.9K24.000036.2%
8neighbor.com
55.0000
1.5K37.4K34.000083.8%
9sparefoot.com
53.0000
1.3K32.5K25.000088.5%
10lifestorage.com
47.0000
1.2K24.9K23.000094.6%
11publicstorage.com
51.0000
1.1K17.7K24.0000100.0%
12storagecafe.com
47.0000
98427.2K22.000083.1%
13cubesmart.com
47.0000
63015K33.000074.3%
14nsastorage.com
47.0000
49714.6K21.000078.5%
15usselfstorage.com
32.0000
48911.6K22.000072.3%
16bigyellow.co.uk
45.0000
4649.8K22.000024.6%
17clutter.com
47.0000
4608.7K23.000057.7%
18nationalselfstorage.com
46.0000
4521.9K20.000038.5%
19selfstorage.com
42.0000
3638K23.000073.8%
20stackstorage.com
47.0000
3538.3K25.000024.6%
21shurgard.com
44.0000
3107.1K20.000036.2%
22storagepro.com
42.0000
3025.2K20.000024.6%
23storage-mart.com
42.0000
2776.5K23.000066.2%
24storagetreasures.com
44.0000
2595.1K24.000070.8%
25smartstopselfstorage.com
47.0000
2576.4K33.000091.5%

Growing family declutterer Persona segment

43 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I’m a parent trying to reclaim space at home without getting rid of things we still need.
Our closets, garage, and spare room are overflowing with baby gear, holiday decorations, keepsakes, hand-me-downs, and seasonal items, and I want storage that helps us stay organized for the long term.
I’m not in a rush like someone moving tomorrow, but I do need a dependable, affordable place nearby that I can visit regularly.
Signal correlations — Growing family declutterer

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Search Engine Appearances+0.49324.3%19Dominant
Best Search Engine RankLower rank = better+0.42518.1%19Dominant
Homepage Keywords+0.36313.1%30Dominant
Reddit Comments-0.32710.7%7Dominant
Backlink Count+0.2777.7%38Strong
PageRank+0.2647%38Strong
HC+0.2526.3%38Strong
Reddit Posts-0.2044.1%8Strong
Avg Search Engine RankLower rank = better+0.1081.2%19Confirmed
Common Crawl-0.0650.4%17Emerging
Top LLM-recommended domains — Growing family declutterer

How often AI recommended each domain when answering Growing family declutterer queries within Self-storage brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Growing family declutterer

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
publicstorage.com100.0%1631931180
Self-storage brands
uhaul.com96.0%979243527106
Car rental brands,
Self-storage brands,
Used car dealers
simplyss.com96.0%180
Self-storage brands
cubesmart.com88.0%2939244
Coworking / flex office,
Self-storage brands
extraspace.com76.0%1288
Self-storage brands
life-storage.com52.0%
Self-storage brands
storquest.com48.0%13132
Self-storage brands
lifestorage.com40.0%388
Self-storage brands
storagemart.com40.0%
Self-storage brands
selfstorageplus.com32.0%100
Self-storage brands
smartstopselfstorage.com32.0%134152
Self-storage brands
nationalstorageaffiliates.com32.0%68
Self-storage brands
storageunits.com28.0%930
Self-storage brands
safeguardit.com24.0%268
Self-storage brands
extrastorage.com20.0%
Self-storage brands
sparefoot.com20.0%44136421596
Self-storage brands
primegroup.com20.0%
Self-storage brands
storagepost.com16.0%1822
Self-storage brands
storageunit.com12.0%88
Self-storage brands
istorage.com12.0%776
Self-storage brands
neighbor.com12.0%220961153080
Self-storage brands
cube-smart.com8.0%122
Self-storage brands
storageunitsofamerica.com8.0%
Self-storage brands
storagetreasures.com8.0%6219104416
Self-storage brands
nsastorage.com8.0%576
Self-storage brands
Top search engine domains — Growing family declutterer

Domains in Google search results for Growing family declutterer queries within Self-storage brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Growing family declutterer

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1nps.gov
75.0000
90.6K1.8M41.000024.6%
2storageunitsoftware.com
67.0000
5.9K19.3K21.000077.7%
3moving.com
58.0000
5.5K90.6K24.000010.8%
4uhaul.com
61.0000
4.9K96.2K34.000049.2%
5extraspace.com
57.0000
3.3K56.4K25.000097.7%
6storable.com
63.0000
3.1K19.9K22.000010.8%
7move.org
52.0000
1.8K38.9K24.000036.2%
8neighbor.com
55.0000
1.5K37.4K34.000083.8%
9sparefoot.com
53.0000
1.3K32.5K25.000088.5%
10lifestorage.com
47.0000
1.2K24.9K23.000094.6%
11publicstorage.com
51.0000
1.1K17.7K24.0000100.0%
12storagecafe.com
47.0000
98427.2K22.000083.1%
13cubesmart.com
47.0000
63015K33.000074.3%
14nsastorage.com
47.0000
49714.6K21.000078.5%
15usselfstorage.com
32.0000
48911.6K22.000072.3%
16bigyellow.co.uk
45.0000
4649.8K22.000024.6%
17clutter.com
47.0000
4608.7K23.000057.7%
18nationalselfstorage.com
46.0000
4521.9K20.000038.5%
19selfstorage.com
42.0000
3638K23.000073.8%
20stackstorage.com
47.0000
3538.3K25.000024.6%
21shurgard.com
44.0000
3107.1K20.000036.2%
22storagepro.com
42.0000
3025.2K20.000024.6%
23storage-mart.com
42.0000
2776.5K23.000066.2%
24storagetreasures.com
44.0000
2595.1K24.000070.8%
25smartstopselfstorage.com
47.0000
2576.4K33.000091.5%

College summer storer Persona segment

39 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I’m a college student who needs somewhere cheap and easy to keep my stuff over summer break or between leases.
I’m usually storing a dorm room or small apartment’s worth of things like a mattress topper, mini fridge, clothes, books, kitchen items, and maybe a desk chair, so price matters more than fancy amenities.
I want the process to be quick because I’m juggling exams, move-out deadlines, roommates, and travel plans.
Signal correlations — College summer storer

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Best Search Engine RankLower rank = better+0.78962.2%20Dominant
Search Engine Appearances+0.75056.2%20Dominant
Avg Search Engine RankLower rank = better+0.70048.9%20Dominant
PageRank+0.52928%32Dominant
Backlink Count+0.47322.4%32Dominant
HC+0.41917.6%32Dominant
Homepage Keywords+0.32310.4%29Dominant
Reddit Comments+0.2425.9%10Strong
Reddit Posts+0.0970.9%10Emerging
Common Crawl+0.0180%17Baseline
Top LLM-recommended domains — College summer storer

How often AI recommended each domain when answering College summer storer queries within Self-storage brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — College summer storer

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
publicstorage.com100.0%1631931180
Self-storage brands
uhaul.com100.0%979243527106
Car rental brands,
Self-storage brands,
Used car dealers
cubesmart.com88.0%2939244
Coworking / flex office,
Self-storage brands
extraspace.com84.0%1288
Self-storage brands
storquest.com60.0%13132
Self-storage brands
sparefoot.com60.0%44136421596
Self-storage brands
storage.com52.0%27042088
Self-storage brands
life-storage.com40.0%
Self-storage brands
selfstorageplus.com40.0%100
Self-storage brands
simplyss.com36.0%180
Self-storage brands
smartstopselfstorage.com36.0%134152
Self-storage brands
neighbor.com36.0%220961153080
Self-storage brands
lifestorage.com32.0%388
Self-storage brands
storageunits.com24.0%930
Self-storage brands
storageunit.com24.0%88
Self-storage brands
selfstorage.com20.0%142532941160
Self-storage brands
storagetreasures.com16.0%6219104416
Self-storage brands
clutter.com16.0%2445828
Self-storage brands
extrastorage.com12.0%
Self-storage brands
storagecafe.com12.0%941116
Self-storage brands
primegroup.com12.0%
Self-storage brands
safeguardit.com12.0%268
Self-storage brands
cubessmart.com8.0%
Self-storage brands
storagemart.com8.0%
Self-storage brands
storagepost.com8.0%1822
Self-storage brands
Top search engine domains — College summer storer

Domains in Google search results for College summer storer queries within Self-storage brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — College summer storer

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1nps.gov
75.0000
90.6K1.8M41.000024.6%
2storageunitsoftware.com
67.0000
5.9K19.3K21.000077.7%
3moving.com
58.0000
5.5K90.6K24.000010.8%
4uhaul.com
61.0000
4.9K96.2K34.000049.2%
5extraspace.com
57.0000
3.3K56.4K25.000097.7%
6storable.com
63.0000
3.1K19.9K22.000010.8%
7move.org
52.0000
1.8K38.9K24.000036.2%
8neighbor.com
55.0000
1.5K37.4K34.000083.8%
9sparefoot.com
53.0000
1.3K32.5K25.000088.5%
10lifestorage.com
47.0000
1.2K24.9K23.000094.6%
11publicstorage.com
51.0000
1.1K17.7K24.0000100.0%
12storagecafe.com
47.0000
98427.2K22.000083.1%
13cubesmart.com
47.0000
63015K33.000074.3%
14nsastorage.com
47.0000
49714.6K21.000078.5%
15usselfstorage.com
32.0000
48911.6K22.000072.3%
16bigyellow.co.uk
45.0000
4649.8K22.000024.6%
17clutter.com
47.0000
4608.7K23.000057.7%
18nationalselfstorage.com
46.0000
4521.9K20.000038.5%
19selfstorage.com
42.0000
3638K23.000073.8%
20stackstorage.com
47.0000
3538.3K25.000024.6%
21shurgard.com
44.0000
3107.1K20.000036.2%
22storagepro.com
42.0000
3025.2K20.000024.6%
23storage-mart.com
42.0000
2776.5K23.000066.2%
24storagetreasures.com
44.0000
2595.1K24.000070.8%
25smartstopselfstorage.com
47.0000
2576.4K33.000091.5%

Military relocation planner Persona segment

53 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I’m in the military or part of a military family, and I need storage that works around deployments, PCS moves, temporary housing gaps, and constantly changing timelines.
Flexibility is everything for me because plans can shift quickly, and I may need a unit with very little notice or have to manage my account from another state or overseas.
I want a brand I can trust, with strong security, clear communication, and staff who understand that access, billing, and contract terms need to be straightforward.
Signal correlations — Military relocation planner

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Search Engine Appearances+0.46121.3%23Dominant
Best Search Engine RankLower rank = better+0.36513.3%23Dominant
Reddit Comments-0.34211.7%7Dominant
Reddit Posts-0.32610.7%9Dominant
Avg Search Engine RankLower rank = better+0.2606.8%23Strong
Homepage Keywords+0.2295.3%36Strong
Backlink Count+0.1221.5%41Confirmed
PageRank+0.0650.4%41Emerging
HC+0.0110%41Baseline
Common Crawl-0.0060%19Baseline
Top LLM-recommended domains — Military relocation planner

How often AI recommended each domain when answering Military relocation planner queries within Self-storage brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Military relocation planner

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
publicstorage.com100.0%1631931180
Self-storage brands
uhaul.com100.0%979243527106
Car rental brands,
Self-storage brands,
Used car dealers
cubesmart.com76.0%2939244
Coworking / flex office,
Self-storage brands
simplyss.com76.0%180
Self-storage brands
smartstopselfstorage.com64.0%134152
Self-storage brands
extraspace.com56.0%1288
Self-storage brands
life-storage.com48.0%
Self-storage brands
storageunits.com44.0%930
Self-storage brands
selfstorageplus.com40.0%100
Self-storage brands
extrastorage.com32.0%
Self-storage brands
storagemart.com32.0%
Self-storage brands
safeguardit.com32.0%268
Self-storage brands
storquest.com28.0%13132
Self-storage brands
cube-smart.com16.0%122
Self-storage brands
lifestorage.com16.0%388
Self-storage brands
storagewest.com16.0%
Self-storage brands
sparefoot.com16.0%44136421596
Self-storage brands
storageunit.com12.0%88
Self-storage brands
usselfstorage.com12.0%353224
Self-storage brands
metroselfstorage.com12.0%
Self-storage brands
extra-space.com8.0%66
Self-storage brands
cubessmart.com8.0%
Self-storage brands
storsafe.com8.0%156
Self-storage brands
nsastorage.com8.0%576
Self-storage brands
securecarestorage.com8.0%
Self-storage brands
Top search engine domains — Military relocation planner

Domains in Google search results for Military relocation planner queries within Self-storage brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Military relocation planner

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1nps.gov
75.0000
90.6K1.8M41.000024.6%
2storageunitsoftware.com
67.0000
5.9K19.3K21.000077.7%
3moving.com
58.0000
5.5K90.6K24.000010.8%
4uhaul.com
61.0000
4.9K96.2K34.000049.2%
5extraspace.com
57.0000
3.3K56.4K25.000097.7%
6storable.com
63.0000
3.1K19.9K22.000010.8%
7move.org
52.0000
1.8K38.9K24.000036.2%
8neighbor.com
55.0000
1.5K37.4K34.000083.8%
9sparefoot.com
53.0000
1.3K32.5K25.000088.5%
10lifestorage.com
47.0000
1.2K24.9K23.000094.6%
11publicstorage.com
51.0000
1.1K17.7K24.0000100.0%
12storagecafe.com
47.0000
98427.2K22.000083.1%
13cubesmart.com
47.0000
63015K33.000074.3%
14nsastorage.com
47.0000
49714.6K21.000078.5%
15usselfstorage.com
32.0000
48911.6K22.000072.3%
16bigyellow.co.uk
45.0000
4649.8K22.000024.6%
17clutter.com
47.0000
4608.7K23.000057.7%
18nationalselfstorage.com
46.0000
4521.9K20.000038.5%
19selfstorage.com
42.0000
3638K23.000073.8%
20stackstorage.com
47.0000
3538.3K25.000024.6%
21shurgard.com
44.0000
3107.1K20.000036.2%
22storagepro.com
42.0000
3025.2K20.000024.6%
23storage-mart.com
42.0000
2776.5K23.000066.2%
24storagetreasures.com
44.0000
2595.1K24.000070.8%
25smartstopselfstorage.com
47.0000
2576.4K33.000091.5%

Small business inventory owner Persona segment

48 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I run a small business, and I need storage that functions like an affordable extension of my workspace.
I might be storing inventory, packaging supplies, event materials, tools, records, or e-commerce products, so I need dependable access and a setup that helps me stay efficient.
I care about location because if the facility is too far away, every pickup becomes a time drain.
Signal correlations — Small business inventory owner

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Homepage Keywords+0.54830%37Dominant
Best Search Engine RankLower rank = better+0.46221.4%24Dominant
Search Engine Appearances+0.43218.6%24Dominant
HC+0.3079.5%40Dominant
PageRank+0.2687.2%40Strong
Backlink Count+0.2466.1%40Strong
Avg Search Engine RankLower rank = better+0.2375.6%24Strong
Common Crawl+0.1381.9%19Confirmed
Reddit Posts-0.1331.8%9Confirmed
Reddit Comments-0.0180%7Baseline
Top LLM-recommended domains — Small business inventory owner

How often AI recommended each domain when answering Small business inventory owner queries within Self-storage brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Small business inventory owner

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
publicstorage.com100.0%1631931180
Self-storage brands
uhaul.com100.0%979243527106
Car rental brands,
Self-storage brands,
Used car dealers
cubesmart.com84.0%2939244
Coworking / flex office,
Self-storage brands
simplyss.com80.0%180
Self-storage brands
extrastorage.com56.0%
Self-storage brands
storquest.com52.0%13132
Self-storage brands
smartstopselfstorage.com44.0%134152
Self-storage brands
life-storage.com40.0%
Self-storage brands
safeguardit.com40.0%268
Self-storage brands
extraspace.com36.0%1288
Self-storage brands
selfstorageplus.com36.0%100
Self-storage brands
sparefoot.com28.0%44136421596
Self-storage brands
storagemart.com24.0%
Self-storage brands
lifestorage.com24.0%388
Self-storage brands
storageunits.com20.0%930
Self-storage brands
ibid4storage.com20.0%1048
Self-storage brands
nsastorage.com16.0%576
Self-storage brands
nationalstorageaffiliates.com16.0%68
Self-storage brands
storageunitsoftware.com12.0%1388
Self-storage brands
storage-mart.com12.0%380
Self-storage brands
neighbor.com12.0%220961153080
Self-storage brands
extra-space.com8.0%66
Self-storage brands
cubessmart.com8.0%
Self-storage brands
cube-smart.com8.0%122
Self-storage brands
storageunit.com8.0%88
Self-storage brands
Top search engine domains — Small business inventory owner

Domains in Google search results for Small business inventory owner queries within Self-storage brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Small business inventory owner

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1nps.gov
75.0000
90.6K1.8M41.000024.6%
2storageunitsoftware.com
67.0000
5.9K19.3K21.000077.7%
3moving.com
58.0000
5.5K90.6K24.000010.8%
4uhaul.com
61.0000
4.9K96.2K34.000049.2%
5extraspace.com
57.0000
3.3K56.4K25.000097.7%
6storable.com
63.0000
3.1K19.9K22.000010.8%
7move.org
52.0000
1.8K38.9K24.000036.2%
8neighbor.com
55.0000
1.5K37.4K34.000083.8%
9sparefoot.com
53.0000
1.3K32.5K25.000088.5%
10lifestorage.com
47.0000
1.2K24.9K23.000094.6%
11publicstorage.com
51.0000
1.1K17.7K24.0000100.0%
12storagecafe.com
47.0000
98427.2K22.000083.1%
13cubesmart.com
47.0000
63015K33.000074.3%
14nsastorage.com
47.0000
49714.6K21.000078.5%
15usselfstorage.com
32.0000
48911.6K22.000072.3%
16bigyellow.co.uk
45.0000
4649.8K22.000024.6%
17clutter.com
47.0000
4608.7K23.000057.7%
18nationalselfstorage.com
46.0000
4521.9K20.000038.5%
19selfstorage.com
42.0000
3638K23.000073.8%
20stackstorage.com
47.0000
3538.3K25.000024.6%
21shurgard.com
44.0000
3107.1K20.000036.2%
22storagepro.com
42.0000
3025.2K20.000024.6%
23storage-mart.com
42.0000
2776.5K23.000066.2%
24storagetreasures.com
44.0000
2595.1K24.000070.8%
25smartstopselfstorage.com
47.0000
2576.4K33.000091.5%

Downsizing retiree Persona segment

47 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I’m downsizing from a larger home into a condo, retirement community, or smaller house, and I need storage to help me make that transition thoughtfully.
I’m not just storing random clutter; many of these items are meaningful furniture pieces, family heirlooms, photo albums, holiday items, and belongings I’m not ready to part with yet.
I want a clean, secure, easy-to-navigate facility with excellent customer service because I may need more guidance than a younger renter who’s used to doing everything online.
Signal correlations — Downsizing retiree

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Search Engine Appearances+0.57433%21Dominant
Avg Search Engine RankLower rank = better+0.49124.1%21Dominant
Best Search Engine RankLower rank = better+0.46321.5%21Dominant
Backlink Count+0.36313.1%38Dominant
Homepage Keywords+0.33811.4%35Dominant
PageRank+0.31710.1%38Dominant
Reddit Posts-0.2757.6%8Strong
Reddit Comments-0.2737.4%7Strong
HC+0.1953.8%38Confirmed
Common Crawl-0.0740.6%16Emerging
Top LLM-recommended domains — Downsizing retiree

How often AI recommended each domain when answering Downsizing retiree queries within Self-storage brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Downsizing retiree

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
publicstorage.com100.0%1631931180
Self-storage brands
uhaul.com92.0%979243527106
Car rental brands,
Self-storage brands,
Used car dealers
cubesmart.com88.0%2939244
Coworking / flex office,
Self-storage brands
smartstopselfstorage.com64.0%134152
Self-storage brands
lifestorage.com60.0%388
Self-storage brands
simplyss.com60.0%180
Self-storage brands
extraspace.com48.0%1288
Self-storage brands
extrastorage.com48.0%
Self-storage brands
storageunits.com48.0%930
Self-storage brands
safeguardit.com44.0%268
Self-storage brands
storquest.com40.0%13132
Self-storage brands
life-storage.com36.0%
Self-storage brands
selfstorageplus.com20.0%100
Self-storage brands
storagemart.com20.0%
Self-storage brands
istorage.com16.0%776
Self-storage brands
nsastore.com16.0%
Self-storage brands
primegroup.com16.0%
Self-storage brands
nationalstorageaffiliates.com16.0%68
Self-storage brands
sparefoot.com16.0%44136421596
Self-storage brands
usstoragecenters.com12.0%92
Self-storage brands
storagecafe.com12.0%941116
Self-storage brands
metroselfstorage.com12.0%
Self-storage brands
nationalstorage.com12.0%
Self-storage brands
cubessmart.com8.0%
Self-storage brands
storsafe.com8.0%156
Self-storage brands
Top search engine domains — Downsizing retiree

Domains in Google search results for Downsizing retiree queries within Self-storage brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Downsizing retiree

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1nps.gov
75.0000
90.6K1.8M41.000024.6%
2storageunitsoftware.com
67.0000
5.9K19.3K21.000077.7%
3moving.com
58.0000
5.5K90.6K24.000010.8%
4uhaul.com
61.0000
4.9K96.2K34.000049.2%
5extraspace.com
57.0000
3.3K56.4K25.000097.7%
6storable.com
63.0000
3.1K19.9K22.000010.8%
7move.org
52.0000
1.8K38.9K24.000036.2%
8neighbor.com
55.0000
1.5K37.4K34.000083.8%
9sparefoot.com
53.0000
1.3K32.5K25.000088.5%
10lifestorage.com
47.0000
1.2K24.9K23.000094.6%
11publicstorage.com
51.0000
1.1K17.7K24.0000100.0%
12storagecafe.com
47.0000
98427.2K22.000083.1%
13cubesmart.com
47.0000
63015K33.000074.3%
14nsastorage.com
47.0000
49714.6K21.000078.5%
15usselfstorage.com
32.0000
48911.6K22.000072.3%
16bigyellow.co.uk
45.0000
4649.8K22.000024.6%
17clutter.com
47.0000
4608.7K23.000057.7%
18nationalselfstorage.com
46.0000
4521.9K20.000038.5%
19selfstorage.com
42.0000
3638K23.000073.8%
20stackstorage.com
47.0000
3538.3K25.000024.6%
21shurgard.com
44.0000
3107.1K20.000036.2%
22storagepro.com
42.0000
3025.2K20.000024.6%
23storage-mart.com
42.0000
2776.5K23.000066.2%
24storagetreasures.com
44.0000
2595.1K24.000070.8%
25smartstopselfstorage.com
47.0000
2576.4K33.000091.5%

Disaster recovery homeowner Persona segment

50 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I need storage because my home has been affected by a flood, fire, storm, mold issue, or major repair, and I’m trying to protect what’s salvageable while everything else is in chaos.
My situation is urgent, emotional, and time-sensitive, so speed of response matters as much as price.
I want a company that can help me get a unit quickly, explain my options clearly, and make the process feel simple when I’m already overwhelmed.
Signal correlations — Disaster recovery homeowner

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Avg Search Engine RankLower rank = better+0.56632.1%26Dominant
Best Search Engine RankLower rank = better+0.45420.6%26Dominant
Homepage Keywords+0.45020.3%38Dominant
Search Engine Appearances+0.43418.8%26Dominant
Common Crawl+0.1522.3%23Confirmed
Reddit Posts-0.0670.4%10Emerging
PageRank+0.0360.1%41Baseline
Backlink Count+0.0320.1%41Baseline
HC-0.0220%41Baseline
Reddit Comments-0.0170%9Baseline
Top LLM-recommended domains — Disaster recovery homeowner

How often AI recommended each domain when answering Disaster recovery homeowner queries within Self-storage brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Disaster recovery homeowner

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
publicstorage.com100.0%1631931180
Self-storage brands
uhaul.com96.0%979243527106
Car rental brands,
Self-storage brands,
Used car dealers
simplyss.com92.0%180
Self-storage brands
extraspace.com84.0%1288
Self-storage brands
cubesmart.com80.0%2939244
Coworking / flex office,
Self-storage brands
life-storage.com48.0%
Self-storage brands
storageunits.com40.0%930
Self-storage brands
selfstorageplus.com40.0%100
Self-storage brands
lifestorage.com36.0%388
Self-storage brands
smartstopselfstorage.com32.0%134152
Self-storage brands
storquest.com28.0%13132
Self-storage brands
storagekingusa.com28.0%72
Self-storage brands
safeguardit.com28.0%268
Self-storage brands
nsastorage.com20.0%576
Self-storage brands
extrastorage.com16.0%
Self-storage brands
storagemart.com16.0%
Self-storage brands
sparefoot.com16.0%44136421596
Self-storage brands
cube-smart.com12.0%122
Self-storage brands
moveitstorage.com12.0%76
Self-storage brands
ibid4storage.com12.0%1048
Self-storage brands
nationalstorageaffiliates.com12.0%68
Self-storage brands
storagewest.com8.0%
Self-storage brands
safestorages.com8.0%64
Self-storage brands
usstoragecenters.com8.0%92
Self-storage brands
neighbor.com8.0%220961153080
Self-storage brands
Top search engine domains — Disaster recovery homeowner

Domains in Google search results for Disaster recovery homeowner queries within Self-storage brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Disaster recovery homeowner

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1nps.gov
75.0000
90.6K1.8M41.000024.6%
2storageunitsoftware.com
67.0000
5.9K19.3K21.000077.7%
3moving.com
58.0000
5.5K90.6K24.000010.8%
4uhaul.com
61.0000
4.9K96.2K34.000049.2%
5extraspace.com
57.0000
3.3K56.4K25.000097.7%
6storable.com
63.0000
3.1K19.9K22.000010.8%
7move.org
52.0000
1.8K38.9K24.000036.2%
8neighbor.com
55.0000
1.5K37.4K34.000083.8%
9sparefoot.com
53.0000
1.3K32.5K25.000088.5%
10lifestorage.com
47.0000
1.2K24.9K23.000094.6%
11publicstorage.com
51.0000
1.1K17.7K24.0000100.0%
12storagecafe.com
47.0000
98427.2K22.000083.1%
13cubesmart.com
47.0000
63015K33.000074.3%
14nsastorage.com
47.0000
49714.6K21.000078.5%
15usselfstorage.com
32.0000
48911.6K22.000072.3%
16bigyellow.co.uk
45.0000
4649.8K22.000024.6%
17clutter.com
47.0000
4608.7K23.000057.7%
18nationalselfstorage.com
46.0000
4521.9K20.000038.5%
19selfstorage.com
42.0000
3638K23.000073.8%
20stackstorage.com
47.0000
3538.3K25.000024.6%
21shurgard.com
44.0000
3107.1K20.000036.2%
22storagepro.com
42.0000
3025.2K20.000024.6%
23storage-mart.com
42.0000
2776.5K23.000066.2%
24storagetreasures.com
44.0000
2595.1K24.000070.8%
25smartstopselfstorage.com
47.0000
2576.4K33.000091.5%

Vehicle hobby owner Persona segment

54 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I own a classic car, motorcycle, small boat, or recreational vehicle, and I need storage that protects something I care about both financially and personally.
I’m looking for more than a cheap parking spot.
I want a secure facility with strong access controls, surveillance, good lighting, and staff or management that take vehicle storage seriously.
Signal correlations — Vehicle hobby owner

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Best Search Engine RankLower rank = better+0.52227.3%24Dominant
Avg Search Engine RankLower rank = better+0.48623.6%24Dominant
Search Engine Appearances+0.47322.4%24Dominant
Backlink Count+0.44920.1%41Dominant
PageRank+0.42918.4%41Dominant
Reddit Posts+0.32110.3%7Dominant
HC+0.31910.2%41Dominant
Common Crawl-0.1652.7%18Confirmed
Reddit Comments+0.1642.7%7Confirmed
Homepage Keywords+0.0230.1%37Baseline
Top LLM-recommended domains — Vehicle hobby owner

How often AI recommended each domain when answering Vehicle hobby owner queries within Self-storage brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Vehicle hobby owner

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
publicstorage.com100.0%1631931180
Self-storage brands
uhaul.com92.0%979243527106
Car rental brands,
Self-storage brands,
Used car dealers
cubesmart.com88.0%2939244
Coworking / flex office,
Self-storage brands
simplyss.com56.0%180
Self-storage brands
recnationstorage.com52.0%4129
Self-storage brands
lifestorage.com48.0%388
Self-storage brands
life-storage.com48.0%
Self-storage brands
extra-space.com36.0%66
Self-storage brands
extrastorage.com36.0%
Self-storage brands
neighbor.com32.0%220961153080
Self-storage brands
extraspace.com28.0%1288
Self-storage brands
storquest.com28.0%13132
Self-storage brands
storagemart.com24.0%
Self-storage brands
nsastore.com24.0%
Self-storage brands
safeguardit.com24.0%268
Self-storage brands
sparefoot.com24.0%44136421596
Self-storage brands
storageunits.com20.0%930
Self-storage brands
storagekingusa.com16.0%72
Self-storage brands
storagepost.com16.0%1822
Self-storage brands
devonselfstorage.com12.0%348
Self-storage brands
selfstorageplus.com12.0%100
Self-storage brands
nationalstorageaffiliates.com12.0%68
Self-storage brands
metroselfstorage.com12.0%
Self-storage brands
cubsmart.com8.0%122
Self-storage brands
storageassetmanagement.com8.0%36
Self-storage brands
Top search engine domains — Vehicle hobby owner

Domains in Google search results for Vehicle hobby owner queries within Self-storage brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Vehicle hobby owner

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1nps.gov
75.0000
90.6K1.8M41.000024.6%
2storageunitsoftware.com
67.0000
5.9K19.3K21.000077.7%
3moving.com
58.0000
5.5K90.6K24.000010.8%
4uhaul.com
61.0000
4.9K96.2K34.000049.2%
5extraspace.com
57.0000
3.3K56.4K25.000097.7%
6storable.com
63.0000
3.1K19.9K22.000010.8%
7move.org
52.0000
1.8K38.9K24.000036.2%
8neighbor.com
55.0000
1.5K37.4K34.000083.8%
9sparefoot.com
53.0000
1.3K32.5K25.000088.5%
10lifestorage.com
47.0000
1.2K24.9K23.000094.6%
11publicstorage.com
51.0000
1.1K17.7K24.0000100.0%
12storagecafe.com
47.0000
98427.2K22.000083.1%
13cubesmart.com
47.0000
63015K33.000074.3%
14nsastorage.com
47.0000
49714.6K21.000078.5%
15usselfstorage.com
32.0000
48911.6K22.000072.3%
16bigyellow.co.uk
45.0000
4649.8K22.000024.6%
17clutter.com
47.0000
4608.7K23.000057.7%
18nationalselfstorage.com
46.0000
4521.9K20.000038.5%
19selfstorage.com
42.0000
3638K23.000073.8%
20stackstorage.com
47.0000
3538.3K25.000024.6%
21shurgard.com
44.0000
3107.1K20.000036.2%
22storagepro.com
42.0000
3025.2K20.000024.6%
23storage-mart.com
42.0000
2776.5K23.000066.2%
24storagetreasures.com
44.0000
2595.1K24.000070.8%
25smartstopselfstorage.com
47.0000
2576.4K33.000091.5%

Frequent life transitioner Persona segment

40 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I’m someone going through a major life change like divorce, separation, a new job in another city, cohabitation, or a temporary move, and I need storage that helps me stay flexible while I figure things out.
My priorities are privacy, simplicity, and the ability to move fast without locking myself into a long commitment.
I may be storing the contents of one room or half a household, and I often need a unit on short notice because the timing of a breakup, lease change, or job offer doesn’t leave much room for planning.
Signal correlations — Frequent life transitioner

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Best Search Engine RankLower rank = better+0.50525.6%21Dominant
Search Engine Appearances+0.45320.5%21Dominant
Homepage Keywords+0.40516.4%30Dominant
Avg Search Engine RankLower rank = better+0.3089.5%21Dominant
PageRank+0.2868.2%34Strong
Backlink Count+0.2767.6%34Strong
HC+0.1753.1%34Confirmed
Common Crawl+0.1522.3%18Confirmed
Reddit Posts+0.0920.8%9Emerging
Reddit Comments-0.0180%7Baseline
Top LLM-recommended domains — Frequent life transitioner

How often AI recommended each domain when answering Frequent life transitioner queries within Self-storage brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Frequent life transitioner

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
publicstorage.com100.0%1631931180
Self-storage brands
cubesmart.com100.0%2939244
Coworking / flex office,
Self-storage brands
uhaul.com100.0%979243527106
Car rental brands,
Self-storage brands,
Used car dealers
simplyss.com84.0%180
Self-storage brands
extraspace.com64.0%1288
Self-storage brands
life-storage.com56.0%
Self-storage brands
storquest.com52.0%13132
Self-storage brands
lifestorage.com44.0%388
Self-storage brands
storagemart.com44.0%
Self-storage brands
smartstopselfstorage.com40.0%134152
Self-storage brands
extrastorage.com32.0%
Self-storage brands
selfstorageplus.com32.0%100
Self-storage brands
safeguardit.com32.0%268
Self-storage brands
sparefoot.com24.0%44136421596
Self-storage brands
storageunits.com20.0%930
Self-storage brands
metroselfstorage.com16.0%
Self-storage brands
nsastorage.com12.0%576
Self-storage brands
nationalstorageaffiliates.com12.0%68
Self-storage brands
nationalstorage.com12.0%
Self-storage brands
storageunitsofamerica.com8.0%
Self-storage brands
storageunit.com8.0%88
Self-storage brands
nsstorage.com8.0%58
Self-storage brands
storageunitsoftware.com8.0%1388
Self-storage brands
storagekingusa.com8.0%72
Self-storage brands
securespace.com8.0%188245120
Self-storage brands
Top search engine domains — Frequent life transitioner

Domains in Google search results for Frequent life transitioner queries within Self-storage brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Frequent life transitioner

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1nps.gov
75.0000
90.6K1.8M41.000024.6%
2storageunitsoftware.com
67.0000
5.9K19.3K21.000077.7%
3moving.com
58.0000
5.5K90.6K24.000010.8%
4uhaul.com
61.0000
4.9K96.2K34.000049.2%
5extraspace.com
57.0000
3.3K56.4K25.000097.7%
6storable.com
63.0000
3.1K19.9K22.000010.8%
7move.org
52.0000
1.8K38.9K24.000036.2%
8neighbor.com
55.0000
1.5K37.4K34.000083.8%
9sparefoot.com
53.0000
1.3K32.5K25.000088.5%
10lifestorage.com
47.0000
1.2K24.9K23.000094.6%
11publicstorage.com
51.0000
1.1K17.7K24.0000100.0%
12storagecafe.com
47.0000
98427.2K22.000083.1%
13cubesmart.com
47.0000
63015K33.000074.3%
14nsastorage.com
47.0000
49714.6K21.000078.5%
15usselfstorage.com
32.0000
48911.6K22.000072.3%
16bigyellow.co.uk
45.0000
4649.8K22.000024.6%
17clutter.com
47.0000
4608.7K23.000057.7%
18nationalselfstorage.com
46.0000
4521.9K20.000038.5%
19selfstorage.com
42.0000
3638K23.000073.8%
20stackstorage.com
47.0000
3538.3K25.000024.6%
21shurgard.com
44.0000
3107.1K20.000036.2%
22storagepro.com
42.0000
3025.2K20.000024.6%
23storage-mart.com
42.0000
2776.5K23.000066.2%
24storagetreasures.com
44.0000
2595.1K24.000070.8%
25smartstopselfstorage.com
47.0000
2576.4K33.000091.5%

Seasonal recreation household Persona segment

44 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

My household needs storage for seasonal living and recreation, which means our home gets overrun with things that are useful but not year-round.
We rotate camping gear, skis, snowboards, patio furniture, holiday decorations, beach equipment, sports gear, and sometimes even small trailers or water toys, so I want storage that is easy to access when the season changes.
Convenience matters because I’m not interested in a facility that turns every pickup or drop-off into an all-day project.
Signal correlations — Seasonal recreation household

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Search Engine Appearances+0.64241.2%22Dominant
Best Search Engine RankLower rank = better+0.60336.4%22Dominant
Homepage Keywords+0.50725.7%33Dominant
Avg Search Engine RankLower rank = better+0.44219.5%22Dominant
Reddit Comments-0.3069.4%7Dominant
Backlink Count+0.1793.2%37Confirmed
PageRank+0.1351.8%37Confirmed
Reddit Posts-0.1171.4%9Confirmed
Common Crawl+0.0620.4%19Emerging
HC+0.0590.4%37Emerging
Top LLM-recommended domains — Seasonal recreation household

How often AI recommended each domain when answering Seasonal recreation household queries within Self-storage brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Seasonal recreation household

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
publicstorage.com100.0%1631931180
Self-storage brands
cubesmart.com96.0%2939244
Coworking / flex office,
Self-storage brands
uhaul.com96.0%979243527106
Car rental brands,
Self-storage brands,
Used car dealers
simplyss.com84.0%180
Self-storage brands
life-storage.com68.0%
Self-storage brands
extraspace.com60.0%1288
Self-storage brands
storagemart.com48.0%
Self-storage brands
selfstorageplus.com36.0%100
Self-storage brands
sparefoot.com36.0%44136421596
Self-storage brands
extrastorage.com32.0%
Self-storage brands
storquest.com32.0%13132
Self-storage brands
lifestorage.com32.0%388
Self-storage brands
smartstopselfstorage.com32.0%134152
Self-storage brands
safeguardit.com28.0%268
Self-storage brands
storageunits.com24.0%930
Self-storage brands
istorage.com20.0%776
Self-storage brands
storagewest.com12.0%
Self-storage brands
storageunit.com12.0%88
Self-storage brands
storagekingusa.com12.0%72
Self-storage brands
selfstorage.com12.0%142532941160
Self-storage brands
nationalstorageaffiliates.com12.0%68
Self-storage brands
extra-space.com8.0%66
Self-storage brands
storage-mart.com8.0%380
Self-storage brands
ibid4storage.com8.0%1048
Self-storage brands
primegroup.com8.0%
Self-storage brands
Top search engine domains — Seasonal recreation household

Domains in Google search results for Seasonal recreation household queries within Self-storage brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Seasonal recreation household

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1nps.gov
75.0000
90.6K1.8M41.000024.6%
2storageunitsoftware.com
67.0000
5.9K19.3K21.000077.7%
3moving.com
58.0000
5.5K90.6K24.000010.8%
4uhaul.com
61.0000
4.9K96.2K34.000049.2%
5extraspace.com
57.0000
3.3K56.4K25.000097.7%
6storable.com
63.0000
3.1K19.9K22.000010.8%
7move.org
52.0000
1.8K38.9K24.000036.2%
8neighbor.com
55.0000
1.5K37.4K34.000083.8%
9sparefoot.com
53.0000
1.3K32.5K25.000088.5%
10lifestorage.com
47.0000
1.2K24.9K23.000094.6%
11publicstorage.com
51.0000
1.1K17.7K24.0000100.0%
12storagecafe.com
47.0000
98427.2K22.000083.1%
13cubesmart.com
47.0000
63015K33.000074.3%
14nsastorage.com
47.0000
49714.6K21.000078.5%
15usselfstorage.com
32.0000
48911.6K22.000072.3%
16bigyellow.co.uk
45.0000
4649.8K22.000024.6%
17clutter.com
47.0000
4608.7K23.000057.7%
18nationalselfstorage.com
46.0000
4521.9K20.000038.5%
19selfstorage.com
42.0000
3638K23.000073.8%
20stackstorage.com
47.0000
3538.3K25.000024.6%
21shurgard.com
44.0000
3107.1K20.000036.2%
22storagepro.com
42.0000
3025.2K20.000024.6%
23storage-mart.com
42.0000
2776.5K23.000066.2%
24storagetreasures.com
44.0000
2595.1K24.000070.8%
25smartstopselfstorage.com
47.0000
2576.4K33.000091.5%