LLM Ranking Factors

Homebuilders / new homes

Wikidata ρ=-0.442
Domains
160
Personas
11
Top signal
Wikidata
ρ = -0.442
Top LLM domain
lennar.com
Analysis

A summary of what distinguishes high-visibility domains in this industry, based on signal correlation patterns and LLM recommendation data.

Focus on signals with the strongest Rank Influence — these have the most reliable relationship with AI recommendations for this industry.

The Homebuilders / new homes industry covers 160 domains in this dataset. The most LLM-recommended vendors include lennar.com and pulte.com and tollbrothers.com.

Within this industry, the strongest predictor of LLM recommendations is Wikidata (ρ=-0.442, n=10 (vs. ρ=0.120 across all industries)). BL Authority (Exp) follows as second-strongest (ρ=0.391).

pulte.com, tollbrothers.com rank highly in LLM recommendations despite a modest backlink footprint — suggesting strong topical authority or brand recognition that exceeds raw web-presence metrics.

Conversely, zillow.com, realtor.com hold strong backlink authority but rank lower in LLM recommendations — a reminder that web scale alone does not guarantee AI visibility.

11 signals show a strong or dominant correlation within this category: Wikidata (ρ=-0.442), BL Authority (Exp) (ρ=0.391), BL Authority (ρ=0.390), Backlink Count (ρ=0.380), PageRank (ρ=0.371), Wikipedia Citations (ρ=-0.315), Search Engine Appearances (ρ=0.300), HC (ρ=0.287), Homepage Keywords (ρ=0.255), SE Outbound Links (ρ=0.236), Best Search Engine Rank (ρ=0.234).

Coverage varies by signal: backlink and SERP data tend to have the broadest reach, while Wikipedia and Reddit signals typically cover only the largest brands. Signals with fewer than 20 observations should be interpreted with caution.

Persona research

This industry has 11 identified audience personas derived from LLM query patterns. Each represents a distinct user intent with its own signal correlations and top domains.

Signals and top-ranked domains can differ significantly between personas — use the links below to jump directly to a persona's analysis.

Jump to persona:

Signal correlations — Homebuilders / new homes

Spearman rank correlations (ρ) between each measurable signal and the LLM recommendation score across all 160 domains in this industry.

Higher absolute ρ values (closer to ±1.0) indicate stronger relationships. Positive ρ means more of this signal correlates with better AI visibility. Rank Influence summarizes the practical strength — prioritize Dominant and Strong signals when optimizing.

Signalρ (Spearman)nRank Influence
Wikidata-0.44219.6%10Dominant
BL Authority (Exp)+0.39115.3%110Dominant
BL Authority+0.39015.2%110Dominant
Backlink Count+0.38014.4%110Dominant
PageRank+0.37113.8%110Dominant
Wikipedia Citations-0.3159.9%29Dominant
Search Engine Appearances+0.3009%63Dominant
HC+0.2878.2%110Strong
Homepage Keywords+0.2556.5%109Strong
SE Outbound Links+0.2365.6%75Strong
Best Search Engine Rank+0.2345.5%63Strong
Reddit Posts-0.1963.9%24Confirmed
Reddit Comments+0.1121.2%26Confirmed
Avg Search Engine Rank+0.1091.2%63Confirmed
Common Crawl+0.1041.1%75Confirmed
Top LLM-recommended domains

How often AI models recommended each domain when answering Homebuilders / new homes queries across all personas. Each LLM run represents one query — the left chart shows raw recommendation counts, the right shows what percentage of queries included that domain.

275 total LLM query runs across all personas for this industry. A domain appearing in 50% of queries means AI models recommended it in half of all runs — regardless of list position.

Domain signals matrix (top 25 by LLM score)

A cross-signal snapshot for the 25 most LLM-recommended domains, showing values across all tracked signal categories — from backlinks and crawl data to Reddit, Wikipedia, and search engine visibility.

Scan across rows to find which signal combinations appear most consistently in high-visibility domains. Darker cells indicate stronger values relative to this industry. Columns are color-grouped by category.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
lennar.com81.8%13032576
Homebuilders / new homes
pulte.com79.6%28371396
Homebuilders / new homes
tollbrothers.com77.1%55141892
Homebuilders / new homes
kbhome.com68.4%29727120
Homebuilders / new homes
meritagehomes.com68.4%1856
Homebuilders / new homes
taylormorrison.com53.5%12820
Homebuilders / new homes
beazer.com53.5%4060
Homebuilders / new homes
drhorton.com53.1%94763239
Homebuilders / new homes
newhomesource.com48.0%926151272485
Homebuilders / new homes
mattamyhomes.com31.3%136227425
Homebuilders / new homes
dreamfindershomes.com25.1%26721104
Homebuilders / new homes
mihomes.com22.2%846
Homebuilders / new homes
khov.com20.4%16168
Homebuilders / new homes
sheahomes.com20.4%1588132
Homebuilders / new homes
delwebb.com18.9%43104
Homebuilders / new homes
ryanhomes.com18.9%12164
Homebuilders / new homes
tri-pointhomes.com18.5%
Homebuilders / new homes
davidweekleyhomes.com16.7%980
Homebuilders / new homes
tripointehomes.com14.5%113156
Homebuilders / new homes
kolterhomes.com11.6%136
Homebuilders / new homes
dreeshomes.com10.9%1040
Homebuilders / new homes
highlandhomes.com9.8%2728
Homebuilders / new homes
newmarkhomes.com9.5%1476
Homebuilders / new homes
epconcommunities.com9.1%20
Homebuilders / new homes
richmondamerican.com9.1%15160
Homebuilders / new homes
Top search engine domains

Domains appearing most frequently in Google search results for Homebuilders / new homes queries — counts are filtered to only the search queries associated with this industry.

Compare with the LLM recommendations chart above. Gaps between the two — domains that rank high in search but low in AI, or vice versa — reveal strategic opportunities or risks depending on your channel focus.

Top domains by backlink authority

Domains ranked by backlink authority signals derived from the Common Crawl web graph: PageRank, total backlinks, link authority (AUC), and harmonic centrality.

Backlink authority is one of the strongest predictors of LLM visibility in most industries. Domains with high PageRank but a low LLM score may be underrepresented in AI recommendations despite their web authority — a potential gap worth investigating.

#DomainPageRankBacklinksAUCHCLLM Score
1zillow.com
73.0000
68.6K944.8K37.000070.5%
2realtor.com
71.0000
34.9K561.1K35.000065.2%
3energystar.gov
71.0000
27.1K541.8K36.000063.4%
4redfin.com
70.0000
26.2K474.4K37.000074.1%
5usgbc.org
69.0000
16.5K417.4K35.000010.1%
6nahb.org
65.0000
12.5K239.8K35.000073.2%
7habitat.org
65.0000
10.8K274.1K35.000025.2%
8trulia.com
67.0000
10.2K187.5K37.000056.8%
9lennar.com
56.0000
2.4K48.2K24.000099.4%
10newhomesource.com
51.0000
1.7K30.8K24.000093.7%
11greenbuildingadvisor.com
53.0000
1.7K36.6K33.000077.4%
12drhorton.com
52.0000
1.6K34.6K23.000097.5%
13tollbrothers.com
54.0000
1.5K31.6K25.0000100.0%
14mhi.org
56.0000
1.2K35.7K25.000010.1%
15claytonhomes.com
54.0000
1K17.3K24.000068.6%
16pulte.com
50.0000
95820.1K24.000098.7%
17resnet.us
53.0000
79920.8K24.000053.9%
18kbhome.com
52.0000
77419K23.000098.1%
19taylormorrison.com
51.0000
74717.2K25.000096.2%
20davidweekleyhomes.com
46.0000
62314.3K22.000090.6%
21greenbuildermedia.com
48.0000
60817.6K24.000071.5%
22meritagehomes.com
46.0000
52812.7K23.000096.9%
23khov.com
44.0000
50011.3K24.000093.1%
24mattamyhomes.com
45.0000
47911.4K23.000094.3%
25delwebb.com
46.0000
4739.7K25.000095.0%

neutral General / no persona

4,179 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I want straightforward, reliable recommendations, so recommend to me the top 10 Homebuilders / new homes businesses or websites that I should check out.
Signal correlations — neutral

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Search Engine Appearances+0.2687.2%2,638Strong
Best Search Engine RankLower rank = better+0.2556.5%2,638Strong
Backlink Count+0.2224.9%3,629Strong
PageRank+0.2134.5%3,629Strong
HC+0.1983.9%3,629Confirmed
Wikidata+0.1482.2%644Confirmed
Reddit Comments+0.1321.7%1,699Confirmed
Reddit Posts+0.1271.6%1,729Confirmed
Common Crawl+0.1231.5%3,003Confirmed
Avg Search Engine RankLower rank = better+0.1081.2%2,638Confirmed
Homepage Keywords+0.0350.1%3,337Baseline
Top LLM-recommended domains — neutral

How often AI recommended each domain when answering neutral queries within Homebuilders / new homes. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — neutral

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
lennar.com100.0%13032576
Homebuilders / new homes
pulte.com100.0%28371396
Homebuilders / new homes
tollbrothers.com100.0%55141892
Homebuilders / new homes
kbhome.com100.0%29727120
Homebuilders / new homes
meritagehomes.com100.0%1856
Homebuilders / new homes
drhorton.com92.0%94763239
Homebuilders / new homes
taylormorrison.com80.0%12820
Homebuilders / new homes
beazer.com76.0%4060
Homebuilders / new homes
newhomesource.com60.0%926151272485
Homebuilders / new homes
mihomes.com40.0%846
Homebuilders / new homes
nvrinc.com20.0%328
Homebuilders / new homes
tri-pointhomes.com20.0%
Homebuilders / new homes
zillow.com16.0%7.7K1K2.9K5566136
Apartment rentals & multifamily leasing,
E-signature & document workflow,
Homebuilders / new homes,
Residential real estate brokerages,
Vacation rental platforms
trumarkhomes.com12.0%33360
Homebuilders / new homes
richmondamerican.com12.0%15160
Homebuilders / new homes
d.r.horton.com8.0%
Homebuilders / new homes
ryanhomes.com8.0%12164
Homebuilders / new homes
tripointehomes.com8.0%113156
Homebuilders / new homes
trulia.com8.0%48157682641851
Apartment rentals & multifamily leasing,
Homebuilders / new homes
centurycommunities.com8.0%13992
Homebuilders / new homes
realtor.com4.0%59.6K6K15.1K4K29
Apartment rentals & multifamily leasing,
Commercial real-estate listing marketplaces,
Consumer legal services,
Homebuilders / new homes,
Residential real estate brokerages
dhiresidental.com4.0%
Homebuilders / new homes
triopointehomes.com4.0%
Homebuilders / new homes
centex.com4.0%3120
Homebuilders / new homes
triconresidential.com4.0%22141513116
Homebuilders / new homes
Top search engine domains — neutral

Domains in Google search results for neutral queries within Homebuilders / new homes. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — neutral

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1zillow.com
73.0000
68.6K944.8K37.000070.5%
2realtor.com
71.0000
34.9K561.1K35.000065.2%
3energystar.gov
71.0000
27.1K541.8K36.000063.4%
4redfin.com
70.0000
26.2K474.4K37.000074.1%
5usgbc.org
69.0000
16.5K417.4K35.000010.1%
6nahb.org
65.0000
12.5K239.8K35.000073.2%
7habitat.org
65.0000
10.8K274.1K35.000025.2%
8trulia.com
67.0000
10.2K187.5K37.000056.8%
9lennar.com
56.0000
2.4K48.2K24.000099.4%
10newhomesource.com
51.0000
1.7K30.8K24.000093.7%
11greenbuildingadvisor.com
53.0000
1.7K36.6K33.000077.4%
12drhorton.com
52.0000
1.6K34.6K23.000097.5%
13tollbrothers.com
54.0000
1.5K31.6K25.0000100.0%
14mhi.org
56.0000
1.2K35.7K25.000010.1%
15claytonhomes.com
54.0000
1K17.3K24.000068.6%
16pulte.com
50.0000
95820.1K24.000098.7%
17resnet.us
53.0000
79920.8K24.000053.9%
18kbhome.com
52.0000
77419K23.000098.1%
19taylormorrison.com
51.0000
74717.2K25.000096.2%
20davidweekleyhomes.com
46.0000
62314.3K22.000090.6%
21greenbuildermedia.com
48.0000
60817.6K24.000071.5%
22meritagehomes.com
46.0000
52812.7K23.000096.9%
23khov.com
44.0000
50011.3K24.000093.1%
24mattamyhomes.com
45.0000
47911.4K23.000094.3%
25delwebb.com
46.0000
4739.7K25.000095.0%

First-Time Family Persona segment

22 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I’m buying my first newly built home for my growing family, so I want something that feels safe, practical, and financially realistic.
I’m focused on monthly payment more than just headline price, and I need clear information about mortgage options, incentives, closing costs, HOA fees, taxes, and what upgrades are truly worth it.
I want a neighborhood with good schools, parks, sidewalks, and a reasonable commute, and I care a lot about storage, laundry space, an open kitchen, and enough bedrooms to grow into.
Signal correlations — First-Time Family

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Backlink Count+0.57733.3%20Dominant
PageRank+0.52928%20Dominant
Best Search Engine RankLower rank = better+0.31910.1%20Dominant
HC+0.3059.3%20Dominant
Search Engine Appearances+0.2415.8%20Strong
Reddit Comments-0.1432%7Confirmed
Common Crawl+0.1291.7%20Confirmed
Homepage Keywords-0.0991%19Emerging
Avg Search Engine RankLower rank = better-0.0500.3%20Emerging
Reddit Posts+0.0240.1%8Baseline
Top LLM-recommended domains — First-Time Family

How often AI recommended each domain when answering First-Time Family queries within Homebuilders / new homes. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — First-Time Family

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
lennar.com100.0%13032576
Homebuilders / new homes
kbhome.com100.0%29727120
Homebuilders / new homes
pulte.com100.0%28371396
Homebuilders / new homes
meritagehomes.com100.0%1856
Homebuilders / new homes
beazer.com96.0%4060
Homebuilders / new homes
drhorton.com92.0%94763239
Homebuilders / new homes
newhomesource.com84.0%926151272485
Homebuilders / new homes
taylormorrison.com80.0%12820
Homebuilders / new homes
tollbrothers.com68.0%55141892
Homebuilders / new homes
mihomes.com56.0%846
Homebuilders / new homes
tripointehomes.com24.0%113156
Homebuilders / new homes
ryanhomes.com20.0%12164
Homebuilders / new homes
mattamyhomes.com16.0%136227425
Homebuilders / new homes
richmondamerican.com16.0%15160
Homebuilders / new homes
davidweekleyhomes.com8.0%980
Homebuilders / new homes
centurycommunities.com8.0%13992
Homebuilders / new homes
dreamfindershomes.com8.0%26721104
Homebuilders / new homes
zillow.com8.0%7.7K1K2.9K5566136
Apartment rentals & multifamily leasing,
E-signature & document workflow,
Homebuilders / new homes,
Residential real estate brokerages,
Vacation rental platforms
d.r.horton.com4.0%
Homebuilders / new homes
centex.com4.0%3120
Homebuilders / new homes
tri-pointhomes.com4.0%
Homebuilders / new homes
trumarkhomes.com4.0%33360
Homebuilders / new homes
Top search engine domains — First-Time Family

Domains in Google search results for First-Time Family queries within Homebuilders / new homes. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — First-Time Family

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1zillow.com
73.0000
68.6K944.8K37.000070.5%
2realtor.com
71.0000
34.9K561.1K35.000065.2%
3energystar.gov
71.0000
27.1K541.8K36.000063.4%
4redfin.com
70.0000
26.2K474.4K37.000074.1%
5usgbc.org
69.0000
16.5K417.4K35.000010.1%
6nahb.org
65.0000
12.5K239.8K35.000073.2%
7habitat.org
65.0000
10.8K274.1K35.000025.2%
8trulia.com
67.0000
10.2K187.5K37.000056.8%
9lennar.com
56.0000
2.4K48.2K24.000099.4%
10newhomesource.com
51.0000
1.7K30.8K24.000093.7%
11greenbuildingadvisor.com
53.0000
1.7K36.6K33.000077.4%
12drhorton.com
52.0000
1.6K34.6K23.000097.5%
13tollbrothers.com
54.0000
1.5K31.6K25.0000100.0%
14mhi.org
56.0000
1.2K35.7K25.000010.1%
15claytonhomes.com
54.0000
1K17.3K24.000068.6%
16pulte.com
50.0000
95820.1K24.000098.7%
17resnet.us
53.0000
79920.8K24.000053.9%
18kbhome.com
52.0000
77419K23.000098.1%
19taylormorrison.com
51.0000
74717.2K25.000096.2%
20davidweekleyhomes.com
46.0000
62314.3K22.000090.6%
21greenbuildermedia.com
48.0000
60817.6K24.000071.5%
22meritagehomes.com
46.0000
52812.7K23.000096.9%
23khov.com
44.0000
50011.3K24.000093.1%
24mattamyhomes.com
45.0000
47911.4K23.000094.3%
25delwebb.com
46.0000
4739.7K25.000095.0%

Luxury Move-Up Persona segment

43 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I’m looking for a higher-end new home that feels like a meaningful upgrade in both lifestyle and craftsmanship, not just square footage.
I want premium design, better architecture, strong curb appeal, and a floor plan that works for entertaining, privacy, and everyday comfort.
I care about chef-style kitchens, spa-like primary suites, home offices, smart-home features, oversized garages, outdoor living spaces, and neighborhoods with prestige, privacy, and attractive surroundings.
Signal correlations — Luxury Move-Up

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Best Search Engine RankLower rank = better-0.37313.9%24Dominant
Reddit Comments+0.1913.7%6Confirmed
Search Engine Appearances-0.1492.2%24Confirmed
Avg Search Engine RankLower rank = better-0.1442.1%24Confirmed
Reddit Posts+0.0710.5%7Emerging
Common Crawl+0.0680.5%23Emerging
Backlink Count-0.0450.2%29Baseline
Homepage Keywords-0.0260.1%29Baseline
PageRank-0.0060%29Baseline
HC-0.0060%29Baseline
Top LLM-recommended domains — Luxury Move-Up

How often AI recommended each domain when answering Luxury Move-Up queries within Homebuilders / new homes. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Luxury Move-Up

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
tollbrothers.com100.0%55141892
Homebuilders / new homes
newmarkhomes.com96.0%1476
Homebuilders / new homes
dreeshomes.com84.0%1040
Homebuilders / new homes
highlandhomes.com84.0%2728
Homebuilders / new homes
taylormorrison.com68.0%12820
Homebuilders / new homes
shhomes.com64.0%784
Homebuilders / new homes
mattamyhomes.com60.0%136227425
Homebuilders / new homes
darlinghomes.com44.0%
Homebuilders / new homes
dreamfindershomes.com40.0%26721104
Homebuilders / new homes
pulte.com36.0%28371396
Homebuilders / new homes
shaddockhomes.com32.0%44
Homebuilders / new homes
tripointehomes.com32.0%113156
Homebuilders / new homes
ashtonwoods.com32.0%2116
Homebuilders / new homes
davidweekleyhomes.com28.0%980
Homebuilders / new homes
johnwieland.com28.0%
Homebuilders / new homes
drhorton.com16.0%94763239
Homebuilders / new homes
trumarkhomes.com16.0%33360
Homebuilders / new homes
coventryhomes.com16.0%221110
Homebuilders / new homes
delwebb.com8.0%43104
Homebuilders / new homes
tri-pointehomes.com8.0%
Homebuilders / new homes
sheahomes.com8.0%1588132
Homebuilders / new homes
perryhomes.com8.0%980
Homebuilders / new homes
khov.com8.0%16168
Homebuilders / new homes
mihomes.com8.0%846
Homebuilders / new homes
shgreenwich.com4.0%
Homebuilders / new homes
Top search engine domains — Luxury Move-Up

Domains in Google search results for Luxury Move-Up queries within Homebuilders / new homes. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Luxury Move-Up

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1zillow.com
73.0000
68.6K944.8K37.000070.5%
2realtor.com
71.0000
34.9K561.1K35.000065.2%
3energystar.gov
71.0000
27.1K541.8K36.000063.4%
4redfin.com
70.0000
26.2K474.4K37.000074.1%
5usgbc.org
69.0000
16.5K417.4K35.000010.1%
6nahb.org
65.0000
12.5K239.8K35.000073.2%
7habitat.org
65.0000
10.8K274.1K35.000025.2%
8trulia.com
67.0000
10.2K187.5K37.000056.8%
9lennar.com
56.0000
2.4K48.2K24.000099.4%
10newhomesource.com
51.0000
1.7K30.8K24.000093.7%
11greenbuildingadvisor.com
53.0000
1.7K36.6K33.000077.4%
12drhorton.com
52.0000
1.6K34.6K23.000097.5%
13tollbrothers.com
54.0000
1.5K31.6K25.0000100.0%
14mhi.org
56.0000
1.2K35.7K25.000010.1%
15claytonhomes.com
54.0000
1K17.3K24.000068.6%
16pulte.com
50.0000
95820.1K24.000098.7%
17resnet.us
53.0000
79920.8K24.000053.9%
18kbhome.com
52.0000
77419K23.000098.1%
19taylormorrison.com
51.0000
74717.2K25.000096.2%
20davidweekleyhomes.com
46.0000
62314.3K22.000090.6%
21greenbuildermedia.com
48.0000
60817.6K24.000071.5%
22meritagehomes.com
46.0000
52812.7K23.000096.9%
23khov.com
44.0000
50011.3K24.000093.1%
24mattamyhomes.com
45.0000
47911.4K23.000094.3%
25delwebb.com
46.0000
4739.7K25.000095.0%

Active Adult Downsizer Persona segment

41 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I’m in a stage of life where I want to simplify without sacrificing comfort, so I’m interested in a newly built home that is easier to maintain and designed for how I live now.
I want a thoughtful floor plan with main-level living, fewer stairs, lower upkeep, quality finishes, and enough room for visiting family without paying for wasted space.
Community matters to me as much as the house itself.
Signal correlations — Active Adult Downsizer

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
HC+0.57032.5%27Dominant
Reddit Comments-0.46421.5%6Dominant
Backlink Count+0.45220.4%27Dominant
PageRank+0.40816.6%27Dominant
Homepage Keywords+0.3099.5%28Dominant
Search Engine Appearances+0.1592.5%18Confirmed
Best Search Engine RankLower rank = better+0.1341.8%18Confirmed
Common Crawl+0.1051.1%21Confirmed
Avg Search Engine RankLower rank = better-0.0610.4%18Emerging
Reddit Posts+0.0240.1%8Baseline
Top LLM-recommended domains — Active Adult Downsizer

How often AI recommended each domain when answering Active Adult Downsizer queries within Homebuilders / new homes. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Active Adult Downsizer

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
delwebb.com100.0%43104
Homebuilders / new homes
khov.com100.0%16168
Homebuilders / new homes
lennar.com100.0%13032576
Homebuilders / new homes
epconcommunities.com100.0%20
Homebuilders / new homes
tollbrothers.com92.0%55141892
Homebuilders / new homes
pulte.com68.0%28371396
Homebuilders / new homes
sheahomes.com64.0%1588132
Homebuilders / new homes
kolterhomes.com56.0%136
Homebuilders / new homes
ryanhomes.com44.0%12164
Homebuilders / new homes
beazer.com24.0%4060
Homebuilders / new homes
trilogylife.com20.0%188
Homebuilders / new homes
shea-homes.com20.0%
Homebuilders / new homes
tripointehomes.com20.0%113156
Homebuilders / new homes
dreamfindershomes.com20.0%26721104
Homebuilders / new homes
landsea-homes.com16.0%
Homebuilders / new homes
places.com16.0%3232128
Apartment rentals & multifamily leasing,
Homebuilders / new homes
ccmcnet.com12.0%40764
Homebuilders / new homes
newhomesource.com12.0%926151272485
Homebuilders / new homes
shewhomes.com8.0%
Homebuilders / new homes
trilogyresorts.com8.0%
Homebuilders / new homes
mattamyhomes.com8.0%136227425
Homebuilders / new homes
tri-pointhomes.com8.0%
Homebuilders / new homes
taylormorrison.com8.0%12820
Homebuilders / new homes
trliving.com8.0%
Homebuilders / new homes
tri-point.com4.0%
Homebuilders / new homes
Top search engine domains — Active Adult Downsizer

Domains in Google search results for Active Adult Downsizer queries within Homebuilders / new homes. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Active Adult Downsizer

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1zillow.com
73.0000
68.6K944.8K37.000070.5%
2realtor.com
71.0000
34.9K561.1K35.000065.2%
3energystar.gov
71.0000
27.1K541.8K36.000063.4%
4redfin.com
70.0000
26.2K474.4K37.000074.1%
5usgbc.org
69.0000
16.5K417.4K35.000010.1%
6nahb.org
65.0000
12.5K239.8K35.000073.2%
7habitat.org
65.0000
10.8K274.1K35.000025.2%
8trulia.com
67.0000
10.2K187.5K37.000056.8%
9lennar.com
56.0000
2.4K48.2K24.000099.4%
10newhomesource.com
51.0000
1.7K30.8K24.000093.7%
11greenbuildingadvisor.com
53.0000
1.7K36.6K33.000077.4%
12drhorton.com
52.0000
1.6K34.6K23.000097.5%
13tollbrothers.com
54.0000
1.5K31.6K25.0000100.0%
14mhi.org
56.0000
1.2K35.7K25.000010.1%
15claytonhomes.com
54.0000
1K17.3K24.000068.6%
16pulte.com
50.0000
95820.1K24.000098.7%
17resnet.us
53.0000
79920.8K24.000053.9%
18kbhome.com
52.0000
77419K23.000098.1%
19taylormorrison.com
51.0000
74717.2K25.000096.2%
20davidweekleyhomes.com
46.0000
62314.3K22.000090.6%
21greenbuildermedia.com
48.0000
60817.6K24.000071.5%
22meritagehomes.com
46.0000
52812.7K23.000096.9%
23khov.com
44.0000
50011.3K24.000093.1%
24mattamyhomes.com
45.0000
47911.4K23.000094.3%
25delwebb.com
46.0000
4739.7K25.000095.0%

Remote Work Professional Persona segment

41 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I’m searching for a new-construction home that supports a work-from-home lifestyle, so I need more than a pretty kitchen and a big living room.
I want a functional layout with a dedicated office or flex space, strong internet infrastructure, good natural light, sound separation for video calls, and enough room to balance work and personal life.
I’m also thinking about commute flexibility, because I may go into the office occasionally and still want access to airports, dining, fitness, and everyday conveniences.
Signal correlations — Remote Work Professional

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Best Search Engine RankLower rank = better+0.51826.8%35Dominant
Search Engine Appearances+0.48823.8%35Dominant
Reddit Comments+0.46221.3%20Dominant
Backlink Count+0.46021.1%36Dominant
Avg Search Engine RankLower rank = better+0.39015.2%35Dominant
Reddit Posts+0.36413.3%20Dominant
Common Crawl+0.34111.7%35Dominant
HC+0.32910.8%36Dominant
Wikidata-0.2667.1%12Strong
PageRank+0.1813.3%36Confirmed
Homepage Keywords-0.0170%32Baseline
Top LLM-recommended domains — Remote Work Professional

How often AI recommended each domain when answering Remote Work Professional queries within Homebuilders / new homes. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Remote Work Professional

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
tollbrothers.com100.0%55141892
Homebuilders / new homes
taylormorrison.com96.0%12820
Homebuilders / new homes
pulte.com96.0%28371396
Homebuilders / new homes
lennar.com88.0%13032576
Homebuilders / new homes
meritagehomes.com80.0%1856
Homebuilders / new homes
kbhome.com76.0%29727120
Homebuilders / new homes
newhomesource.com72.0%926151272485
Homebuilders / new homes
davidweekleyhomes.com64.0%980
Homebuilders / new homes
beazer.com52.0%4060
Homebuilders / new homes
tri-pointhomes.com40.0%
Homebuilders / new homes
mattamyhomes.com36.0%136227425
Homebuilders / new homes
sheahomes.com36.0%1588132
Homebuilders / new homes
triointehomes.com32.0%
Homebuilders / new homes
dreamfindershomes.com28.0%26721104
Homebuilders / new homes
triopointehomes.com24.0%
Homebuilders / new homes
khov.com24.0%16168
Homebuilders / new homes
redfin.com12.0%1.6K19561019822104
Apartment rentals & multifamily leasing,
Homebuilders / new homes,
Residential real estate brokerages
ashtonwoods.com8.0%2116
Homebuilders / new homes
drhorton.com8.0%94763239
Homebuilders / new homes
zillow.com8.0%7.7K1K2.9K5566136
Apartment rentals & multifamily leasing,
E-signature & document workflow,
Homebuilders / new homes,
Residential real estate brokerages,
Vacation rental platforms
triointe.com4.0%
Homebuilders / new homes
covingtonhomes.com4.0%
Homebuilders / new homes
newhomeco.com4.0%128
Homebuilders / new homes
homesbywestbay.com4.0%356
Homebuilders / new homes
richmondamerican.com4.0%15160
Homebuilders / new homes
Top search engine domains — Remote Work Professional

Domains in Google search results for Remote Work Professional queries within Homebuilders / new homes. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Remote Work Professional

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1zillow.com
73.0000
68.6K944.8K37.000070.5%
2realtor.com
71.0000
34.9K561.1K35.000065.2%
3energystar.gov
71.0000
27.1K541.8K36.000063.4%
4redfin.com
70.0000
26.2K474.4K37.000074.1%
5usgbc.org
69.0000
16.5K417.4K35.000010.1%
6nahb.org
65.0000
12.5K239.8K35.000073.2%
7habitat.org
65.0000
10.8K274.1K35.000025.2%
8trulia.com
67.0000
10.2K187.5K37.000056.8%
9lennar.com
56.0000
2.4K48.2K24.000099.4%
10newhomesource.com
51.0000
1.7K30.8K24.000093.7%
11greenbuildingadvisor.com
53.0000
1.7K36.6K33.000077.4%
12drhorton.com
52.0000
1.6K34.6K23.000097.5%
13tollbrothers.com
54.0000
1.5K31.6K25.0000100.0%
14mhi.org
56.0000
1.2K35.7K25.000010.1%
15claytonhomes.com
54.0000
1K17.3K24.000068.6%
16pulte.com
50.0000
95820.1K24.000098.7%
17resnet.us
53.0000
79920.8K24.000053.9%
18kbhome.com
52.0000
77419K23.000098.1%
19taylormorrison.com
51.0000
74717.2K25.000096.2%
20davidweekleyhomes.com
46.0000
62314.3K22.000090.6%
21greenbuildermedia.com
48.0000
60817.6K24.000071.5%
22meritagehomes.com
46.0000
52812.7K23.000096.9%
23khov.com
44.0000
50011.3K24.000093.1%
24mattamyhomes.com
45.0000
47911.4K23.000094.3%
25delwebb.com
46.0000
4739.7K25.000095.0%

Budget-Conscious Commuter Persona segment

143 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I’m trying to buy a newly built home that keeps me within a strict monthly budget while still giving me a reliable place to live and a manageable commute.
I’m realistic that I may need to look farther from the city center, so I’m focused on total value: base price, interest rate incentives, utility savings, taxes, HOA fees, and transportation costs.
I want a builder that offers practical floor plans, efficient use of space, low-maintenance materials, and neighborhoods with access to major roads, public transit if possible, and everyday essentials like groceries and schools.
Signal correlations — Budget-Conscious Commuter

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Best Search Engine RankLower rank = better+0.50225.2%104Dominant
Search Engine Appearances+0.44319.7%104Dominant
Reddit Posts+0.3089.5%59Dominant
Common Crawl+0.2636.9%112Strong
Avg Search Engine RankLower rank = better+0.2134.5%104Strong
PageRank+0.1041.1%117Confirmed
Backlink Count+0.0900.8%117Emerging
Homepage Keywords-0.0740.5%122Emerging
Reddit Comments-0.0310.1%74Baseline
HC-0.0230.1%117Baseline
Wikidata-0.0080%28Baseline
Top LLM-recommended domains — Budget-Conscious Commuter

How often AI recommended each domain when answering Budget-Conscious Commuter queries within Homebuilders / new homes. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Budget-Conscious Commuter

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
drhorton.com100.0%94763239
Homebuilders / new homes
lennar.com100.0%13032576
Homebuilders / new homes
kbhome.com100.0%29727120
Homebuilders / new homes
meritagehomes.com100.0%1856
Homebuilders / new homes
beazer.com100.0%4060
Homebuilders / new homes
pulte.com96.0%28371396
Homebuilders / new homes
newhomesource.com80.0%926151272485
Homebuilders / new homes
ryanhomes.com68.0%12164
Homebuilders / new homes
centurycommunities.com68.0%13992
Homebuilders / new homes
mihomes.com56.0%846
Homebuilders / new homes
richmondamerican.com28.0%15160
Homebuilders / new homes
dreamfindershomes.com28.0%26721104
Homebuilders / new homes
starlighthomes.com24.0%276
Homebuilders / new homes
lgihomes.com16.0%31192
Homebuilders / new homes
tollbrothers.com8.0%55141892
Homebuilders / new homes
smithdouglas.com8.0%13156
Homebuilders / new homes
smarthomesfind.com4.0%132
Homebuilders / new homes
truehomesusa.com4.0%1268
Homebuilders / new homes
truehomeusa.com4.0%
Homebuilders / new homes
ashtonwoods.com4.0%2116
Homebuilders / new homes
taylormorrison.com4.0%12820
Homebuilders / new homes
Top search engine domains — Budget-Conscious Commuter

Domains in Google search results for Budget-Conscious Commuter queries within Homebuilders / new homes. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Budget-Conscious Commuter

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1zillow.com
73.0000
68.6K944.8K37.000070.5%
2realtor.com
71.0000
34.9K561.1K35.000065.2%
3energystar.gov
71.0000
27.1K541.8K36.000063.4%
4redfin.com
70.0000
26.2K474.4K37.000074.1%
5usgbc.org
69.0000
16.5K417.4K35.000010.1%
6nahb.org
65.0000
12.5K239.8K35.000073.2%
7habitat.org
65.0000
10.8K274.1K35.000025.2%
8trulia.com
67.0000
10.2K187.5K37.000056.8%
9lennar.com
56.0000
2.4K48.2K24.000099.4%
10newhomesource.com
51.0000
1.7K30.8K24.000093.7%
11greenbuildingadvisor.com
53.0000
1.7K36.6K33.000077.4%
12drhorton.com
52.0000
1.6K34.6K23.000097.5%
13tollbrothers.com
54.0000
1.5K31.6K25.0000100.0%
14mhi.org
56.0000
1.2K35.7K25.000010.1%
15claytonhomes.com
54.0000
1K17.3K24.000068.6%
16pulte.com
50.0000
95820.1K24.000098.7%
17resnet.us
53.0000
79920.8K24.000053.9%
18kbhome.com
52.0000
77419K23.000098.1%
19taylormorrison.com
51.0000
74717.2K25.000096.2%
20davidweekleyhomes.com
46.0000
62314.3K22.000090.6%
21greenbuildermedia.com
48.0000
60817.6K24.000071.5%
22meritagehomes.com
46.0000
52812.7K23.000096.9%
23khov.com
44.0000
50011.3K24.000093.1%
24mattamyhomes.com
45.0000
47911.4K23.000094.3%
25delwebb.com
46.0000
4739.7K25.000095.0%

Multigenerational Household Persona segment

32 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I’m looking for a new home that can comfortably support multiple generations under one roof, whether that means aging parents, adult children, grandchildren, or some combination over time.
My priorities are space, privacy, and flexibility.
I want a layout with separate living areas if possible, multiple bathrooms, a first-floor bedroom or guest suite, good sound separation, and a kitchen and common areas that can handle a busy household.
Signal correlations — Multigenerational Household

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Backlink Count+0.66544.2%28Dominant
PageRank+0.60536.6%28Dominant
Best Search Engine RankLower rank = better+0.50325.3%25Dominant
Search Engine Appearances+0.49024%25Dominant
HC+0.36012.9%28Dominant
Avg Search Engine RankLower rank = better+0.2546.4%25Strong
Common Crawl+0.2034.1%25Strong
Reddit Comments+0.1081.2%8Confirmed
Homepage Keywords-0.0500.2%26Baseline
Reddit Posts-0.0180%7Baseline
Top LLM-recommended domains — Multigenerational Household

How often AI recommended each domain when answering Multigenerational Household queries within Homebuilders / new homes. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Multigenerational Household

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
lennar.com100.0%13032576
Homebuilders / new homes
tollbrothers.com100.0%55141892
Homebuilders / new homes
meritagehomes.com100.0%1856
Homebuilders / new homes
kbhome.com92.0%29727120
Homebuilders / new homes
pulte.com88.0%28371396
Homebuilders / new homes
drhorton.com88.0%94763239
Homebuilders / new homes
beazer.com60.0%4060
Homebuilders / new homes
taylormorrison.com52.0%12820
Homebuilders / new homes
ryanhomes.com48.0%12164
Homebuilders / new homes
mattamyhomes.com48.0%136227425
Homebuilders / new homes
dreeshomes.com24.0%1040
Homebuilders / new homes
tri-pointhomes.com20.0%
Homebuilders / new homes
davidweekleyhomes.com20.0%980
Homebuilders / new homes
richmondamerican.com20.0%15160
Homebuilders / new homes
mihomes.com16.0%846
Homebuilders / new homes
tripointehomes.com16.0%113156
Homebuilders / new homes
newhomesource.com16.0%926151272485
Homebuilders / new homes
tri-pointehomes.com12.0%
Homebuilders / new homes
khov.com12.0%16168
Homebuilders / new homes
trumarkhomes.com12.0%33360
Homebuilders / new homes
sheahomes.com8.0%1588132
Homebuilders / new homes
newhomeco.com8.0%128
Homebuilders / new homes
triopointehomes.com4.0%
Homebuilders / new homes
dreamfindershomes.com4.0%26721104
Homebuilders / new homes
triointehomes.com4.0%
Homebuilders / new homes
Top search engine domains — Multigenerational Household

Domains in Google search results for Multigenerational Household queries within Homebuilders / new homes. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Multigenerational Household

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1zillow.com
73.0000
68.6K944.8K37.000070.5%
2realtor.com
71.0000
34.9K561.1K35.000065.2%
3energystar.gov
71.0000
27.1K541.8K36.000063.4%
4redfin.com
70.0000
26.2K474.4K37.000074.1%
5usgbc.org
69.0000
16.5K417.4K35.000010.1%
6nahb.org
65.0000
12.5K239.8K35.000073.2%
7habitat.org
65.0000
10.8K274.1K35.000025.2%
8trulia.com
67.0000
10.2K187.5K37.000056.8%
9lennar.com
56.0000
2.4K48.2K24.000099.4%
10newhomesource.com
51.0000
1.7K30.8K24.000093.7%
11greenbuildingadvisor.com
53.0000
1.7K36.6K33.000077.4%
12drhorton.com
52.0000
1.6K34.6K23.000097.5%
13tollbrothers.com
54.0000
1.5K31.6K25.0000100.0%
14mhi.org
56.0000
1.2K35.7K25.000010.1%
15claytonhomes.com
54.0000
1K17.3K24.000068.6%
16pulte.com
50.0000
95820.1K24.000098.7%
17resnet.us
53.0000
79920.8K24.000053.9%
18kbhome.com
52.0000
77419K23.000098.1%
19taylormorrison.com
51.0000
74717.2K25.000096.2%
20davidweekleyhomes.com
46.0000
62314.3K22.000090.6%
21greenbuildermedia.com
48.0000
60817.6K24.000071.5%
22meritagehomes.com
46.0000
52812.7K23.000096.9%
23khov.com
44.0000
50011.3K24.000093.1%
24mattamyhomes.com
45.0000
47911.4K23.000094.3%
25delwebb.com
46.0000
4739.7K25.000095.0%

Green Living Buyer Persona segment

76 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I want a newly built home that aligns with my environmental values and lowers long-term operating costs, so sustainability is not just a nice bonus for me.
I’m looking for meaningful energy efficiency, better insulation, high-performance windows, efficient HVAC systems, water-saving features, healthy indoor air quality, and if possible solar readiness or renewable energy options.
I also care about durable materials, thoughtful site planning, and whether the builder can explain certifications or performance claims in a credible way.
Signal correlations — Green Living Buyer

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Reddit Comments+0.63840.8%12Dominant
Wikidata-0.40016%5Dominant
Common Crawl+0.2335.4%39Strong
PageRank+0.2194.8%59Strong
Search Engine Appearances+0.1963.8%34Confirmed
Best Search Engine RankLower rank = better+0.1743%34Confirmed
Reddit Posts+0.1692.9%14Confirmed
Backlink Count+0.1562.4%59Confirmed
Homepage Keywords+0.1562.4%55Confirmed
HC+0.1211.5%59Confirmed
Avg Search Engine RankLower rank = better-0.0850.7%34Emerging
Top LLM-recommended domains — Green Living Buyer

How often AI recommended each domain when answering Green Living Buyer queries within Homebuilders / new homes. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Green Living Buyer

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
kbhome.com100.0%29727120
Homebuilders / new homes
meritagehomes.com96.0%1856
Homebuilders / new homes
beazer.com96.0%4060
Homebuilders / new homes
mattamyhomes.com60.0%136227425
Homebuilders / new homes
thrivehomebuilders.com48.0%1084
Homebuilders / new homes
energystar.gov32.0%1K271491268
Home centers,
Home services (plumbing, HVAC, remodeling),
Homebuilders / new homes,
Roofing services
mandalayhomes.com32.0%
Homebuilders / new homes
newhomesource.com28.0%926151272485
Homebuilders / new homes
tollbrothers.com24.0%55141892
Homebuilders / new homes
deltec.com20.0%
Homebuilders / new homes
highperformancehomes.com20.0%
Homebuilders / new homes
claytonhomes.com20.0%6216
Homebuilders / new homes
brightlandhomes.com20.0%24
Homebuilders / new homes
nahb.org20.0%244185710555
Home services (plumbing, HVAC, remodeling),
Homebuilders / new homes
greenbuildingadvisor.com16.0%1958608188
Home centers,
Home services (plumbing, HVAC, remodeling),
Homebuilders / new homes
energylogic.com16.0%13
Homebuilders / new homes
tri-pointhomes.com12.0%
Homebuilders / new homes
newhomeco.com12.0%128
Homebuilders / new homes
brightbuilt.com12.0%20
Homebuilders / new homes
newtownbuilders.com12.0%42
Homebuilders / new homes
lennar.com12.0%13032576
Homebuilders / new homes
greenriverbuilders.com12.0%
Homebuilders / new homes
dreamfindershomes.com12.0%26721104
Homebuilders / new homes
newtraditionhomes.com8.0%35
Homebuilders / new homes
minto.com8.0%16790
Homebuilders / new homes
Top search engine domains — Green Living Buyer

Domains in Google search results for Green Living Buyer queries within Homebuilders / new homes. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Green Living Buyer

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1zillow.com
73.0000
68.6K944.8K37.000070.5%
2realtor.com
71.0000
34.9K561.1K35.000065.2%
3energystar.gov
71.0000
27.1K541.8K36.000063.4%
4redfin.com
70.0000
26.2K474.4K37.000074.1%
5usgbc.org
69.0000
16.5K417.4K35.000010.1%
6nahb.org
65.0000
12.5K239.8K35.000073.2%
7habitat.org
65.0000
10.8K274.1K35.000025.2%
8trulia.com
67.0000
10.2K187.5K37.000056.8%
9lennar.com
56.0000
2.4K48.2K24.000099.4%
10newhomesource.com
51.0000
1.7K30.8K24.000093.7%
11greenbuildingadvisor.com
53.0000
1.7K36.6K33.000077.4%
12drhorton.com
52.0000
1.6K34.6K23.000097.5%
13tollbrothers.com
54.0000
1.5K31.6K25.0000100.0%
14mhi.org
56.0000
1.2K35.7K25.000010.1%
15claytonhomes.com
54.0000
1K17.3K24.000068.6%
16pulte.com
50.0000
95820.1K24.000098.7%
17resnet.us
53.0000
79920.8K24.000053.9%
18kbhome.com
52.0000
77419K23.000098.1%
19taylormorrison.com
51.0000
74717.2K25.000096.2%
20davidweekleyhomes.com
46.0000
62314.3K22.000090.6%
21greenbuildermedia.com
48.0000
60817.6K24.000071.5%
22meritagehomes.com
46.0000
52812.7K23.000096.9%
23khov.com
44.0000
50011.3K24.000093.1%
24mattamyhomes.com
45.0000
47911.4K23.000094.3%
25delwebb.com
46.0000
4739.7K25.000095.0%

Vacation Home Seeker Persona segment

28 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I’m shopping for a newly built home that will serve as a second home, seasonal getaway, or lifestyle retreat, so I’m thinking about both enjoyment and ease of ownership.
I want a location that feels distinct from my primary residence, whether that means beach, mountains, desert, lake, or a warm-weather escape, and I care about scenery, amenities, local attractions, and overall community appeal.
The home itself should be low maintenance, secure, and easy to lock and leave, with quality materials, efficient systems, and enough space to host family or friends without becoming a burden.
Signal correlations — Vacation Home Seeker

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
HC+0.56532%25Dominant
PageRank+0.54429.6%25Dominant
Backlink Count+0.50825.8%25Dominant
Reddit Posts-0.50325.3%8Dominant
Best Search Engine RankLower rank = better+0.40716.6%20Dominant
Homepage Keywords+0.33511.3%25Dominant
Search Engine Appearances+0.2848.1%20Strong
Common Crawl+0.2636.9%23Strong
Reddit Comments+0.2295.2%8Strong
Avg Search Engine RankLower rank = better+0.1733%20Confirmed
Top LLM-recommended domains — Vacation Home Seeker

How often AI recommended each domain when answering Vacation Home Seeker queries within Homebuilders / new homes. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Vacation Home Seeker

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
tollbrothers.com100.0%55141892
Homebuilders / new homes
delwebb.com100.0%43104
Homebuilders / new homes
lennar.com96.0%13032576
Homebuilders / new homes
sheahomes.com88.0%1588132
Homebuilders / new homes
pulte.com84.0%28371396
Homebuilders / new homes
mattamyhomes.com80.0%136227425
Homebuilders / new homes
kolterhomes.com72.0%136
Homebuilders / new homes
dreamfindershomes.com68.0%26721104
Homebuilders / new homes
khov.com60.0%16168
Homebuilders / new homes
tri-pointhomes.com56.0%
Homebuilders / new homes
drhorton.com44.0%94763239
Homebuilders / new homes
taylormorrison.com40.0%12820
Homebuilders / new homes
nealcommunities.com20.0%6772
Homebuilders / new homes
tripointehomes.com16.0%113156
Homebuilders / new homes
beazer.com12.0%4060
Homebuilders / new homes
minto.com8.0%16790
Homebuilders / new homes
newhomesource.com8.0%926151272485
Homebuilders / new homes
landseahomes.com8.0%732128
Homebuilders / new homes
davidweekleyhomes.com4.0%980
Homebuilders / new homes
ktgy.com4.0%75721140
Homebuilders / new homes
trilogyresorts.com4.0%
Homebuilders / new homes
places.com4.0%3232128
Apartment rentals & multifamily leasing,
Homebuilders / new homes
ryanhomes.com4.0%12164
Homebuilders / new homes
meritagehomes.com4.0%1856
Homebuilders / new homes
trilogyhomes.com4.0%58
Homebuilders / new homes
Top search engine domains — Vacation Home Seeker

Domains in Google search results for Vacation Home Seeker queries within Homebuilders / new homes. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Vacation Home Seeker

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1zillow.com
73.0000
68.6K944.8K37.000070.5%
2realtor.com
71.0000
34.9K561.1K35.000065.2%
3energystar.gov
71.0000
27.1K541.8K36.000063.4%
4redfin.com
70.0000
26.2K474.4K37.000074.1%
5usgbc.org
69.0000
16.5K417.4K35.000010.1%
6nahb.org
65.0000
12.5K239.8K35.000073.2%
7habitat.org
65.0000
10.8K274.1K35.000025.2%
8trulia.com
67.0000
10.2K187.5K37.000056.8%
9lennar.com
56.0000
2.4K48.2K24.000099.4%
10newhomesource.com
51.0000
1.7K30.8K24.000093.7%
11greenbuildingadvisor.com
53.0000
1.7K36.6K33.000077.4%
12drhorton.com
52.0000
1.6K34.6K23.000097.5%
13tollbrothers.com
54.0000
1.5K31.6K25.0000100.0%
14mhi.org
56.0000
1.2K35.7K25.000010.1%
15claytonhomes.com
54.0000
1K17.3K24.000068.6%
16pulte.com
50.0000
95820.1K24.000098.7%
17resnet.us
53.0000
79920.8K24.000053.9%
18kbhome.com
52.0000
77419K23.000098.1%
19taylormorrison.com
51.0000
74717.2K25.000096.2%
20davidweekleyhomes.com
46.0000
62314.3K22.000090.6%
21greenbuildermedia.com
48.0000
60817.6K24.000071.5%
22meritagehomes.com
46.0000
52812.7K23.000096.9%
23khov.com
44.0000
50011.3K24.000093.1%
24mattamyhomes.com
45.0000
47911.4K23.000094.3%
25delwebb.com
46.0000
4739.7K25.000095.0%

Relocating Executive Persona segment

31 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I’m moving to a new city for work, and I’m interested in a newly built home because I want predictability, modern features, and a smooth buying process during an already stressful transition.
I need a builder that communicates clearly, works well with buyers who may be out of market, and can help me understand neighborhoods, commute patterns, school options, and timing.
My priorities include quality construction, professional project management, and a home that is move-in ready or on a realistic completion schedule.
Signal correlations — Relocating Executive

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Reddit Comments-0.49124.1%8Dominant
PageRank+0.47622.7%25Dominant
Backlink Count+0.45020.2%25Dominant
Best Search Engine RankLower rank = better+0.40516.4%22Dominant
Reddit Posts-0.39315.5%9Dominant
Wikidata-0.31910.2%6Dominant
Avg Search Engine RankLower rank = better+0.2908.4%22Strong
Common Crawl+0.2375.6%24Strong
HC+0.1702.9%25Confirmed
Search Engine Appearances+0.1412%22Confirmed
Homepage Keywords+0.1071.1%24Confirmed
Top LLM-recommended domains — Relocating Executive

How often AI recommended each domain when answering Relocating Executive queries within Homebuilders / new homes. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Relocating Executive

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
tollbrothers.com100.0%55141892
Homebuilders / new homes
pulte.com100.0%28371396
Homebuilders / new homes
lennar.com100.0%13032576
Homebuilders / new homes
taylormorrison.com96.0%12820
Homebuilders / new homes
kbhome.com80.0%29727120
Homebuilders / new homes
newhomesource.com76.0%926151272485
Homebuilders / new homes
meritagehomes.com72.0%1856
Homebuilders / new homes
davidweekleyhomes.com52.0%980
Homebuilders / new homes
drhorton.com44.0%94763239
Homebuilders / new homes
tri-pointhomes.com40.0%
Homebuilders / new homes
dreamfindershomes.com36.0%26721104
Homebuilders / new homes
tripointehomes.com32.0%113156
Homebuilders / new homes
mattamyhomes.com32.0%136227425
Homebuilders / new homes
beazer.com32.0%4060
Homebuilders / new homes
khov.com20.0%16168
Homebuilders / new homes
trumarkhomes.com16.0%33360
Homebuilders / new homes
sheahomes.com16.0%1588132
Homebuilders / new homes
dwhomes.com4.0%9180
Homebuilders / new homes
triopointehomes.com4.0%
Homebuilders / new homes
tri-pointe-homes.com4.0%
Homebuilders / new homes
tri-pointehomes.com4.0%
Homebuilders / new homes
triointehomes.com4.0%
Homebuilders / new homes
thebexleygroup.com4.0%
Homebuilders / new homes
newhomeco.com4.0%128
Homebuilders / new homes
homesbywestbay.com4.0%356
Homebuilders / new homes
Top search engine domains — Relocating Executive

Domains in Google search results for Relocating Executive queries within Homebuilders / new homes. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Relocating Executive

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1zillow.com
73.0000
68.6K944.8K37.000070.5%
2realtor.com
71.0000
34.9K561.1K35.000065.2%
3energystar.gov
71.0000
27.1K541.8K36.000063.4%
4redfin.com
70.0000
26.2K474.4K37.000074.1%
5usgbc.org
69.0000
16.5K417.4K35.000010.1%
6nahb.org
65.0000
12.5K239.8K35.000073.2%
7habitat.org
65.0000
10.8K274.1K35.000025.2%
8trulia.com
67.0000
10.2K187.5K37.000056.8%
9lennar.com
56.0000
2.4K48.2K24.000099.4%
10newhomesource.com
51.0000
1.7K30.8K24.000093.7%
11greenbuildingadvisor.com
53.0000
1.7K36.6K33.000077.4%
12drhorton.com
52.0000
1.6K34.6K23.000097.5%
13tollbrothers.com
54.0000
1.5K31.6K25.0000100.0%
14mhi.org
56.0000
1.2K35.7K25.000010.1%
15claytonhomes.com
54.0000
1K17.3K24.000068.6%
16pulte.com
50.0000
95820.1K24.000098.7%
17resnet.us
53.0000
79920.8K24.000053.9%
18kbhome.com
52.0000
77419K23.000098.1%
19taylormorrison.com
51.0000
74717.2K25.000096.2%
20davidweekleyhomes.com
46.0000
62314.3K22.000090.6%
21greenbuildermedia.com
48.0000
60817.6K24.000071.5%
22meritagehomes.com
46.0000
52812.7K23.000096.9%
23khov.com
44.0000
50011.3K24.000093.1%
24mattamyhomes.com
45.0000
47911.4K23.000094.3%
25delwebb.com
46.0000
4739.7K25.000095.0%

Investor Landlord Buyer Persona segment

25 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I’m evaluating newly built homes primarily as an investment, so I’m looking at them through the lens of rental demand, durability, carrying costs, and long-term appreciation.
I want locations with strong population growth, stable employment drivers, good schools or lifestyle appeal, and a builder product that will attract reliable tenants with minimal near-term maintenance.
New construction appeals to me because warranties, modern systems, and energy efficiency can reduce surprise expenses and make leasing easier.
Signal correlations — Investor Landlord Buyer

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Backlink Count+0.57933.6%22Dominant
PageRank+0.43518.9%22Dominant
Search Engine Appearances+0.41116.9%19Dominant
Best Search Engine RankLower rank = better+0.2657%19Strong
Reddit Posts-0.2435.9%9Strong
Reddit Comments-0.2335.4%9Strong
Avg Search Engine RankLower rank = better+0.2245%19Strong
Common Crawl+0.1743%21Confirmed
HC+0.1111.2%22Confirmed
Homepage Keywords-0.0390.2%22Baseline
Top LLM-recommended domains — Investor Landlord Buyer

How often AI recommended each domain when answering Investor Landlord Buyer queries within Homebuilders / new homes. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Investor Landlord Buyer

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
drhorton.com100.0%94763239
Homebuilders / new homes
lennar.com100.0%13032576
Homebuilders / new homes
pulte.com100.0%28371396
Homebuilders / new homes
kbhome.com100.0%29727120
Homebuilders / new homes
meritagehomes.com100.0%1856
Homebuilders / new homes
newhomesource.com92.0%926151272485
Homebuilders / new homes
mihomes.com64.0%846
Homebuilders / new homes
taylormorrison.com60.0%12820
Homebuilders / new homes
tollbrothers.com56.0%55141892
Homebuilders / new homes
beazer.com40.0%4060
Homebuilders / new homes
triconresidential.com28.0%22141513116
Homebuilders / new homes
dreamfindershomes.com28.0%26721104
Homebuilders / new homes
zillow.com28.0%7.7K1K2.9K5566136
Apartment rentals & multifamily leasing,
E-signature & document workflow,
Homebuilders / new homes,
Residential real estate brokerages,
Vacation rental platforms
americanhomes4rent.com16.0%16
Homebuilders / new homes
ryanhomes.com16.0%12164
Homebuilders / new homes
highlandhomes.com12.0%2728
Homebuilders / new homes
tripointehomes.com12.0%113156
Homebuilders / new homes
richmondamerican.com12.0%15160
Homebuilders / new homes
centurycommunities.com8.0%13992
Homebuilders / new homes
invitationhomes.com8.0%27529132
Homebuilders / new homes
dhiresale.com4.0%
Homebuilders / new homes
minto.com4.0%16790
Homebuilders / new homes
trinpoint.com4.0%
Homebuilders / new homes
trihp.com4.0%52
Homebuilders / new homes
mattamyhomes.com4.0%136227425
Homebuilders / new homes
Top search engine domains — Investor Landlord Buyer

Domains in Google search results for Investor Landlord Buyer queries within Homebuilders / new homes. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Investor Landlord Buyer

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1zillow.com
73.0000
68.6K944.8K37.000070.5%
2realtor.com
71.0000
34.9K561.1K35.000065.2%
3energystar.gov
71.0000
27.1K541.8K36.000063.4%
4redfin.com
70.0000
26.2K474.4K37.000074.1%
5usgbc.org
69.0000
16.5K417.4K35.000010.1%
6nahb.org
65.0000
12.5K239.8K35.000073.2%
7habitat.org
65.0000
10.8K274.1K35.000025.2%
8trulia.com
67.0000
10.2K187.5K37.000056.8%
9lennar.com
56.0000
2.4K48.2K24.000099.4%
10newhomesource.com
51.0000
1.7K30.8K24.000093.7%
11greenbuildingadvisor.com
53.0000
1.7K36.6K33.000077.4%
12drhorton.com
52.0000
1.6K34.6K23.000097.5%
13tollbrothers.com
54.0000
1.5K31.6K25.0000100.0%
14mhi.org
56.0000
1.2K35.7K25.000010.1%
15claytonhomes.com
54.0000
1K17.3K24.000068.6%
16pulte.com
50.0000
95820.1K24.000098.7%
17resnet.us
53.0000
79920.8K24.000053.9%
18kbhome.com
52.0000
77419K23.000098.1%
19taylormorrison.com
51.0000
74717.2K25.000096.2%
20davidweekleyhomes.com
46.0000
62314.3K22.000090.6%
21greenbuildermedia.com
48.0000
60817.6K24.000071.5%
22meritagehomes.com
46.0000
52812.7K23.000096.9%
23khov.com
44.0000
50011.3K24.000093.1%
24mattamyhomes.com
45.0000
47911.4K23.000094.3%
25delwebb.com
46.0000
4739.7K25.000095.0%