Haircare brands
Backlink Count ρ=0.385A summary of what distinguishes high-visibility domains in this industry, based on signal correlation patterns and LLM recommendation data.
Focus on signals with the strongest Rank Influence — these have the most reliable relationship with AI recommendations for this industry.
The Haircare brands industry covers 201 domains in this dataset. The most LLM-recommended vendors include olaplex.com and kerastase-usa.com and amika.com.
Within this industry, the strongest predictor of LLM recommendations is Backlink Count (ρ=0.385, n=170 (vs. ρ=0.204 across all industries)). SE Outbound Links follows as second-strongest (ρ=0.379).
olaplex.com, kerastase-usa.com rank highly in LLM recommendations despite a modest backlink footprint — suggesting strong topical authority or brand recognition that exceeds raw web-presence metrics.
Conversely, amazon.com, walmart.com hold strong backlink authority but rank lower in LLM recommendations — a reminder that web scale alone does not guarantee AI visibility.
9 signals show a strong or dominant correlation within this category: Backlink Count (ρ=0.385), SE Outbound Links (ρ=0.379), BL Authority (Exp) (ρ=0.376), BL Authority (ρ=0.373), PageRank (ρ=0.372), HC (ρ=0.316), Search Engine Appearances (ρ=0.313), Wikidata (ρ=-0.310), Homepage Keywords (ρ=0.232).
Coverage varies by signal: backlink and SERP data tend to have the broadest reach, while Wikipedia and Reddit signals typically cover only the largest brands. Signals with fewer than 20 observations should be interpreted with caution.
This industry has 11 identified audience personas derived from LLM query patterns. Each represents a distinct user intent with its own signal correlations and top domains.
Signals and top-ranked domains can differ significantly between personas — use the links below to jump directly to a persona's analysis.
Jump to persona:
Spearman rank correlations (ρ) between each measurable signal and the LLM recommendation score across all 201 domains in this industry.
Higher absolute ρ values (closer to ±1.0) indicate stronger relationships. Positive ρ means more of this signal correlates with better AI visibility. Rank Influence summarizes the practical strength — prioritize Dominant and Strong signals when optimizing.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Backlink Count | +0.385 | 14.8% | 170 | Dominant |
| SE Outbound Links | +0.379 | 14.4% | 143 | Dominant |
| BL Authority (Exp) | +0.376 | 14.2% | 169 | Dominant |
| BL Authority | +0.373 | 13.9% | 169 | Dominant |
| PageRank | +0.372 | 13.8% | 170 | Dominant |
| HC | +0.316 | 10% | 170 | Dominant |
| Search Engine Appearances | +0.313 | 9.8% | 117 | Dominant |
| Wikidata | -0.310 | 9.6% | 9 | Dominant |
| Homepage Keywords | +0.232 | 5.4% | 161 | Strong |
| Best Search Engine Rank | +0.189 | 3.6% | 117 | Confirmed |
| Common Crawl | +0.124 | 1.5% | 141 | Confirmed |
| Reddit Comments | +0.083 | 0.7% | 93 | Emerging |
| Wikipedia Citations | +0.035 | 0.1% | 29 | Baseline |
| Avg Search Engine Rank | -0.023 | 0.1% | 117 | Baseline |
| Reddit Posts | +0.014 | 0% | 77 | Baseline |
How often AI models recommended each domain when answering Haircare brands queries across all personas. Each LLM run represents one query — the left chart shows raw recommendation counts, the right shows what percentage of queries included that domain.
275 total LLM query runs across all personas for this industry. A domain appearing in 50% of queries means AI models recommended it in half of all runs — regardless of list position.
A cross-signal snapshot for the 25 most LLM-recommended domains, showing values across all tracked signal categories — from backlinks and crawl data to Reddit, Wikipedia, and search engine visibility.
Scan across rows to find which signal combinations appear most consistently in high-visibility domains. Darker cells indicate stronger values relative to this industry. Columns are color-grouped by category.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| olaplex.com | 44.7% | 38 | 19 | 1.3K | 53 | 23.8K | 2.9K | 620 | 87 | 30 | 18 | — | 134 | Haircare brands |
| kerastase-usa.com | 43.6% | 115 | 1 | 694 | 49 | 15K | 6.9K | 90 | — | 1 | — | — | 192 | Haircare brands |
| amika.com | 41.5% | — | — | 7 | 7 | 131 | — | — | — | — | — | — | — | Haircare brands |
| oribe.com | 41.1% | 20 | 9 | 765 | 47 | 16.7K | 1.6K | 73 | — | — | 8 | — | 148 | Haircare brands |
| livingproof.com | 39.6% | 23 | 8 | 674 | 48 | 15.9K | 1.5K | 30 | 1 | — | 36 | — | 128 | Haircare brands |
| davines.com | 34.9% | 51 | 10 | 1.8K | 58 | 34.7K | 4K | 23 | 3 | — | — | — | 4 | Haircare brands |
| briogeohair.com | 31.3% | 13 | 6 | 581 | 51 | 15.3K | 2.4K | 161 | 5 | 3 | — | — | 48 | Haircare brands |
| redken.com | 30.9% | 93 | 1 | 1.1K | 62 | 19K | 7.7K | 49 | — | 3 | 6 | — | 284 | Haircare brands |
| moroccanoil.com | 30.5% | 7 | 3 | 1.6K | 59 | 27.9K | 1.3K | 145 | — | — | — | — | 106 | Haircare brands |
| virtuelabs.com | 29.1% | 23 | 7 | 376 | 40 | 6.9K | 1.7K | 4 | 4 | — | — | — | 116 | Haircare brands |
| ouai.com | 19.3% | — | — | 6 | 7 | 127 | — | — | — | — | — | — | — | Haircare brands |
| bumbleandbumble.com | 17.1% | 33 | 1 | 736 | 53 | 16.2K | 2.9K | 16 | — | 91 | — | 5 | 148 | Haircare brands |
| innersensebeauty.com | 16.4% | 29 | 3 | 340 | 44 | 7.3K | 2.4K | 157 | 111 | 10 | — | — | 120 | Haircare brands |
| joico.com | 15.6% | 2 | 78 | 402 | 44 | 7.7K | 293 | 16 | — | — | — | — | 100 | Haircare brands |
| k18hair.com | 14.2% | 37 | 3 | 385 | 58 | 8.5K | 1.5K | 18 | — | 14 | — | — | 164 | Haircare brands |
| headandshoulders.com | 13.8% | 35 | 2 | 402 | 45 | 10.4K | 824 | 232 | 58 | 13 | 20 | 11 | 36 | Haircare brands |
| garnierusa.com | 12.4% | 25 | 6 | 944 | 50 | 19.8K | 1.3K | 18 | — | 19 | 13 | 13 | 200 | Haircare brands |
| pureology.com | 12.4% | 32 | 1 | 387 | 46 | 7.5K | 2.6K | 32 | — | — | — | — | 225 | Haircare brands |
| colorwowhair.com | 11.6% | 48 | 4 | 432 | 48 | 9.8K | 2.2K | 213 | 63 | — | — | — | 148 | Haircare brands |
| mielleorganics.com | 10.9% | 7 | 7 | 421 | 47 | 10.8K | 871 | 347 | 97 | 74 | 55 | — | 232 | Haircare brands |
| tresemme.com | 9.8% | 2 | 19 | 742 | 45 | 15.4K | 274 | 9 | — | 51 | — | — | 140 | Haircare brands |
| ouidad.com | 9.5% | 15 | 2 | 302 | 42 | 7.2K | 1K | 24 | — | 3 | — | — | 292 | Hair-salon & barber chains, Haircare brands |
| curlsmith.com | 9.5% | 16 | 6 | 240 | 49 | 5.6K | 1.1K | 237 | 118 | 22 | — | — | 164 | Haircare brands |
| verbproducts.com | 9.5% | 14 | 8 | 214 | 43 | 5.7K | 662 | 29 | 1 | — | — | — | 108 | Haircare brands |
| sisley-paris.com | 9.1% | 4 | 21 | 1.3K | 51 | 32.9K | 828 | 6 | — | — | 7 | — | 174 | Cosmetics & makeup brands, Haircare brands, Skincare brands |
Domains appearing most frequently in Google search results for Haircare brands queries — counts are filtered to only the search queries associated with this industry.
Compare with the LLM recommendations chart above. Gaps between the two — domains that rank high in search but low in AI, or vice versa — reveal strategic opportunities or risks depending on your channel focus.
Domains ranked by backlink authority signals derived from the Common Crawl web graph: PageRank, total backlinks, link authority (AUC), and harmonic centrality.
Backlink authority is one of the strongest predictors of LLM visibility in most industries. Domains with high PageRank but a low LLM score may be underrepresented in AI recommendations despite their web authority — a potential gap worth investigating.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | sephora.com | 17.1K | 345.1K | 36.0000 | 84.9% | |
| 5 | ulta.com | 7.9K | 164.8K | 35.0000 | 71.6% | |
| 6 | dove.com | 4.9K | 131.1K | 35.0000 | 16.5% | |
| 7 | lorealparisusa.com | 3.4K | 74.2K | 36.0000 | 54.2% | |
| 8 | aveda.com | 2.5K | 48.7K | 26.0000 | 69.4% | |
| 9 | dermstore.com | 2.4K | 48.8K | 25.0000 | 51.5% | |
| 10 | neutrogena.com | 2.1K | 47.8K | 25.0000 | 73.9% | |
| 11 | cerave.com | 1.9K | 37.3K | 25.0000 | 81.8% | |
| 12 | paulaschoice.com | 1.9K | 39.4K | 24.0000 | 79.5% | |
| 13 | davines.com | 1.8K | 34.7K | 25.0000 | 97.0% | |
| 14 | theordinary.com | 1.8K | 38K | 24.0000 | 62.6% | |
| 15 | hims.com | 1.6K | 38.6K | 26.0000 | 78.9% | |
| 16 | moroccanoil.com | 1.6K | 27.9K | 23.0000 | 96.0% | |
| 17 | sallybeauty.com | 1.6K | 33.8K | 25.0000 | 53.1% | |
| 18 | sisley-paris.com | 1.3K | 32.9K | 24.0000 | 84.6% | |
| 19 | olaplex.com | 1.3K | 23.8K | 24.0000 | 99.5% | |
| 20 | redken.com | 1.1K | 19K | 25.0000 | 98.5% | |
| 21 | ritual.com | 1K | 30.5K | 34.0000 | 42.7% | |
| 22 | ducray.com | 996 | 18.5K | 23.0000 | 68.0% | |
| 23 | aveeno.com | 945 | 22.3K | 24.0000 | 60.3% | |
| 24 | garnierusa.com | 944 | 19.8K | 25.0000 | 93.0% | |
| 25 | kevinmurphy.com.au | 846 | 13.9K | 24.0000 | 81.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Search Engine Appearances | +0.268 | 7.2% | 2,638 | Strong |
| Best Search Engine RankLower rank = better | +0.255 | 6.5% | 2,638 | Strong |
| Backlink Count | +0.222 | 4.9% | 3,629 | Strong |
| PageRank | +0.213 | 4.5% | 3,629 | Strong |
| HC | +0.198 | 3.9% | 3,629 | Confirmed |
| Wikidata | +0.148 | 2.2% | 644 | Confirmed |
| Reddit Comments | +0.132 | 1.7% | 1,699 | Confirmed |
| Reddit Posts | +0.127 | 1.6% | 1,729 | Confirmed |
| Common Crawl | +0.123 | 1.5% | 3,003 | Confirmed |
| Avg Search Engine RankLower rank = better | +0.108 | 1.2% | 2,638 | Confirmed |
| Homepage Keywords | +0.035 | 0.1% | 3,337 | Baseline |
How often AI recommended each domain when answering neutral queries within Haircare brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| olaplex.com | 100.0% | 38 | 19 | 1.3K | 53 | 23.8K | 2.9K | 620 | 87 | 30 | 18 | — | 134 | Haircare brands |
| moroccanoil.com | 100.0% | 7 | 3 | 1.6K | 59 | 27.9K | 1.3K | 145 | — | — | — | — | 106 | Haircare brands |
| livingproof.com | 92.0% | 23 | 8 | 674 | 48 | 15.9K | 1.5K | 30 | 1 | — | 36 | — | 128 | Haircare brands |
| kerastase-usa.com | 84.0% | 115 | 1 | 694 | 49 | 15K | 6.9K | 90 | — | 1 | — | — | 192 | Haircare brands |
| redken.com | 80.0% | 93 | 1 | 1.1K | 62 | 19K | 7.7K | 49 | — | 3 | 6 | — | 284 | Haircare brands |
| oribe.com | 60.0% | 20 | 9 | 765 | 47 | 16.7K | 1.6K | 73 | — | — | 8 | — | 148 | Haircare brands |
| bumbleandbumble.com | 56.0% | 33 | 1 | 736 | 53 | 16.2K | 2.9K | 16 | — | 91 | — | 5 | 148 | Haircare brands |
| amika.com | 52.0% | — | — | 7 | 7 | 131 | — | — | — | — | — | — | — | Haircare brands |
| aveda.com | 48.0% | 84 | 2 | 2.5K | 57 | 48.7K | 4.9K | 159 | 4 | 98 | 8 | — | 172 | Hair-salon & barber chains, Haircare brands |
| sephora.com | 44.0% | 747 | 1 | 17.1K | 68 | 345.1K | 33.9K | 1.7K | 415 | 3.1K | 41 | 31 | 24 | Beauty & cosmetics retail, Cosmetics & makeup brands, Hair-salon & barber chains, Haircare brands |
| ulta.com | 44.0% | 699 | 1 | 7.9K | 64 | 164.8K | 28.7K | 823 | 113 | 645 | 31 | — | 60 | Beauty & cosmetics retail, Cosmetics & makeup brands, Hair-salon & barber chains, Haircare brands, Skincare brands |
| davines.com | 40.0% | 51 | 10 | 1.8K | 58 | 34.7K | 4K | 23 | 3 | — | — | — | 4 | Haircare brands |
| ouai.com | 36.0% | — | — | 6 | 7 | 127 | — | — | — | — | — | — | — | Haircare brands |
| virtuelabs.com | 36.0% | 23 | 7 | 376 | 40 | 6.9K | 1.7K | 4 | 4 | — | — | — | 116 | Haircare brands |
| paulaschoice.com | 28.0% | 35 | 9 | 1.9K | 54 | 39.4K | 5.5K | 49 | 36 | 50 | 12 | — | 16 | Beauty & cosmetics retail, Haircare brands, Skincare brands |
| pureology.com | 20.0% | 32 | 1 | 387 | 46 | 7.5K | 2.6K | 32 | — | — | — | — | 225 | Haircare brands |
| briogeohair.com | 20.0% | 13 | 6 | 581 | 51 | 15.3K | 2.4K | 161 | 5 | 3 | — | — | 48 | Haircare brands |
| kerastase.com | 16.0% | — | — | 396 | 43 | 7.1K | 109 | 42 | 1 | — | — | — | 128 | Haircare brands |
| paulmitchell.com | 12.0% | 81 | 1 | 769 | 50 | 16.8K | 3K | 49 | 1 | 5 | 14 | — | 152 | Hair-salon & barber chains, Haircare brands |
| verbproducts.com | 8.0% | 14 | 8 | 214 | 43 | 5.7K | 662 | 29 | 1 | — | — | — | 108 | Haircare brands |
| theouai.com | 8.0% | 12 | 15 | 529 | 49 | 14.9K | 1K | 370 | 20 | 35 | — | — | 172 | Beauty & cosmetics retail, Haircare brands |
| theordinary.com | 4.0% | 75 | 1 | 1.8K | 53 | 38K | 7.6K | 1.1K | 8.1K | 535 | 14 | — | 214 | Haircare brands, Skincare brands |
| k18hair.com | 4.0% | 37 | 3 | 385 | 58 | 8.5K | 1.5K | 18 | — | 14 | — | — | 164 | Haircare brands |
| sheamoisture.com | 4.0% | 32 | 4 | 721 | 49 | 16.7K | 1.4K | 24 | — | 3 | — | — | 78 | Haircare brands |
| jvnhair.com | 4.0% | 9 | 3 | 111 | 34 | 3.8K | 628 | 41 | 25 | 5 | — | — | 148 | Haircare brands |
Domains in Google search results for neutral queries within Haircare brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | sephora.com | 17.1K | 345.1K | 36.0000 | 84.9% | |
| 5 | ulta.com | 7.9K | 164.8K | 35.0000 | 71.6% | |
| 6 | dove.com | 4.9K | 131.1K | 35.0000 | 16.5% | |
| 7 | lorealparisusa.com | 3.4K | 74.2K | 36.0000 | 54.2% | |
| 8 | aveda.com | 2.5K | 48.7K | 26.0000 | 69.4% | |
| 9 | dermstore.com | 2.4K | 48.8K | 25.0000 | 51.5% | |
| 10 | neutrogena.com | 2.1K | 47.8K | 25.0000 | 73.9% | |
| 11 | cerave.com | 1.9K | 37.3K | 25.0000 | 81.8% | |
| 12 | paulaschoice.com | 1.9K | 39.4K | 24.0000 | 79.5% | |
| 13 | davines.com | 1.8K | 34.7K | 25.0000 | 97.0% | |
| 14 | theordinary.com | 1.8K | 38K | 24.0000 | 62.6% | |
| 15 | hims.com | 1.6K | 38.6K | 26.0000 | 78.9% | |
| 16 | moroccanoil.com | 1.6K | 27.9K | 23.0000 | 96.0% | |
| 17 | sallybeauty.com | 1.6K | 33.8K | 25.0000 | 53.1% | |
| 18 | sisley-paris.com | 1.3K | 32.9K | 24.0000 | 84.6% | |
| 19 | olaplex.com | 1.3K | 23.8K | 24.0000 | 99.5% | |
| 20 | redken.com | 1.1K | 19K | 25.0000 | 98.5% | |
| 21 | ritual.com | 1K | 30.5K | 34.0000 | 42.7% | |
| 22 | ducray.com | 996 | 18.5K | 23.0000 | 68.0% | |
| 23 | aveeno.com | 945 | 22.3K | 24.0000 | 60.3% | |
| 24 | garnierusa.com | 944 | 19.8K | 25.0000 | 93.0% | |
| 25 | kevinmurphy.com.au | 846 | 13.9K | 24.0000 | 81.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I usually buy shampoo, conditioner, detangler, and sometimes styling basics in larger sizes or value packs, and I pay close attention to price per ounce.
I want products that are dependable, easy to find at big-box stores, drugstores, or online, and safe enough that I feel comfortable using them on both adults and kids when appropriate.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Common Crawl | -0.199 | 4% | 85 | Confirmed |
| Avg Search Engine RankLower rank = better | +0.130 | 1.7% | 77 | Confirmed |
| Backlink Count | +0.123 | 1.5% | 107 | Confirmed |
| PageRank | +0.120 | 1.4% | 107 | Confirmed |
| HC | +0.119 | 1.4% | 107 | Confirmed |
| Wikidata | -0.117 | 1.4% | 18 | Confirmed |
| Search Engine Appearances | -0.098 | 1% | 77 | Emerging |
| Reddit Posts | -0.079 | 0.6% | 62 | Emerging |
| Best Search Engine RankLower rank = better | -0.077 | 0.6% | 77 | Emerging |
| Homepage Keywords | +0.055 | 0.3% | 101 | Emerging |
| Reddit Comments | -0.018 | 0% | 68 | Baseline |
How often AI recommended each domain when answering Budget Family Shopper queries within Haircare brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| suave.com | 100.0% | 6 | 38 | 280 | 49 | 6.9K | 279 | 3 | — | — | — | — | 84 | Haircare brands |
| tresemme.com | 100.0% | 2 | 19 | 742 | 45 | 15.4K | 274 | 9 | — | 51 | — | — | 140 | Haircare brands |
| pantene.com | 100.0% | 9 | 12 | 677 | 49 | 16.6K | 889 | 118 | 66 | 12 | 60 | — | 60 | Haircare brands |
| garnierusa.com | 100.0% | 25 | 6 | 944 | 50 | 19.8K | 1.3K | 18 | — | 19 | 13 | 13 | 200 | Haircare brands |
| lorealparisusa.com | 96.0% | 113 | 9 | 3.4K | 66 | 74.2K | 8.3K | 22 | — | 16 | — | — | 335 | Cosmetics & makeup brands, Haircare brands |
| herbalessences.com | 96.0% | 6 | 3 | 297 | 44 | 7.5K | 70 | 143 | 11 | 1 | 13 | — | 24 | Haircare brands |
| aussie.com | 92.0% | 1 | 33 | 134 | 40 | 3.8K | 570 | 70 | 27 | 33 | — | — | 32 | Haircare brands |
| johnsonsbaby.com | 88.0% | 16 | 1 | 449 | 41 | 10.4K | 213 | 3 | — | — | 26 | — | 44 | Baby care & diaper brands, Haircare brands |
| ogxbeauty.com | 36.0% | 1 | 37 | 289 | 39 | 6.1K | 346 | 25 | — | — | — | — | 40 | Haircare brands |
| vo5haircare.com | 32.0% | — | — | 40 | 46 | 1.1K | 16 | — | — | — | — | — | 12 | Haircare brands |
| aveeno.com | 28.0% | 27 | 1 | 945 | 44 | 22.3K | 1.4K | 4 | — | 4 | — | — | 80 | Baby care & diaper brands, Haircare brands, Skincare brands |
| headandshoulders.com | 24.0% | 35 | 2 | 402 | 45 | 10.4K | 824 | 232 | 58 | 13 | 20 | 11 | 36 | Haircare brands |
| amazon.com | 20.0% | 4.1K | 1 | 1.1M | 88 | 16.4M | 373.3K | 298.5K | 72.3K | 76.5K | 76.8K | 269 | — | Affiliate-marketing networks, Athletic apparel brands, Baby care & diaper brands, Beauty & cosmetics retail, Bottled water & functional beverage brands, Clothing & apparel retail, Cosmetics & makeup brands, Customer support / contact center software, Data analytics / BI software, Data-warehouse / lakehouse platforms, Enterprise AI platforms, Enterprise search & knowledge copilots, Furniture stores, Golf equipment brands, GPU / AI infrastructure vendors, Haircare brands, Home centers, Home exercise equipment, Household cleaning brands, Jewelry, luggage & leather goods retail, Mattress stores, Nutrition & supplement retailers, Office furniture / workplace equipment, Office supplies wholesalers, Pest-control services, Soft drink brands, Streaming video services |
| walmart.com | 16.0% | 1.9K | 1 | 74.2K | 76 | 1.5M | 37K | 21.3K | 5.6K | 8.8K | 1.7K | 172 | 149 | Athletic apparel brands, Auto repair & maintenance, Baby care & diaper brands, Beauty & cosmetics retail, Beer brands, Beer, wine & liquor stores, Bottled water & functional beverage brands, Clothing & apparel retail, Food delivery platforms, Furniture stores, Gas stations & fuel retail, Hair-salon & barber chains, Haircare brands, Home centers, Home exercise equipment, Household cleaning brands, Jewelry, luggage & leather goods retail, Mattress stores, Nutrition & supplement retailers, Office supplies wholesalers, Oil-change chains, Soft drink brands, Wine & spirits brands |
| thehonestcompany.com | 12.0% | — | — | 11 | 9 | 266 | — | 7 | 2 | — | — | — | 188 | Baby care & diaper brands, Beauty & cosmetics retail, Haircare brands |
| johnsons.com | 8.0% | — | — | 3 | 3 | 61 | — | — | — | — | — | — | — | Haircare brands |
| sheamoisture.com | 8.0% | 32 | 4 | 721 | 49 | 16.7K | 1.4K | 24 | — | 3 | — | — | 78 | Haircare brands |
| sauvemexico.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
| sauvecito.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | 1 | Haircare brands |
| paulmitchell.com | 4.0% | 81 | 1 | 769 | 50 | 16.8K | 3K | 49 | 1 | 5 | 14 | — | 152 | Hair-salon & barber chains, Haircare brands |
| johnfrieda.com | 4.0% | 4 | 36 | 624 | 48 | 13.3K | 216 | 10 | 1 | — | — | — | 24 | Haircare brands |
| shop.nexxus.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
| sallybeauty.com | 4.0% | 100 | 1 | 1.6K | 50 | 33.8K | 8.8K | 167 | 4 | 96 | — | — | 242 | Beauty & cosmetics retail, Haircare brands |
| hairtory.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
| dove.com | 4.0% | 27 | 5 | 4.9K | 66 | 131.1K | 2.3K | 27 | 2 | 42 | 11 | — | 228 | Haircare brands |
Domains in Google search results for Budget Family Shopper queries within Haircare brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | sephora.com | 17.1K | 345.1K | 36.0000 | 84.9% | |
| 5 | ulta.com | 7.9K | 164.8K | 35.0000 | 71.6% | |
| 6 | dove.com | 4.9K | 131.1K | 35.0000 | 16.5% | |
| 7 | lorealparisusa.com | 3.4K | 74.2K | 36.0000 | 54.2% | |
| 8 | aveda.com | 2.5K | 48.7K | 26.0000 | 69.4% | |
| 9 | dermstore.com | 2.4K | 48.8K | 25.0000 | 51.5% | |
| 10 | neutrogena.com | 2.1K | 47.8K | 25.0000 | 73.9% | |
| 11 | cerave.com | 1.9K | 37.3K | 25.0000 | 81.8% | |
| 12 | paulaschoice.com | 1.9K | 39.4K | 24.0000 | 79.5% | |
| 13 | davines.com | 1.8K | 34.7K | 25.0000 | 97.0% | |
| 14 | theordinary.com | 1.8K | 38K | 24.0000 | 62.6% | |
| 15 | hims.com | 1.6K | 38.6K | 26.0000 | 78.9% | |
| 16 | moroccanoil.com | 1.6K | 27.9K | 23.0000 | 96.0% | |
| 17 | sallybeauty.com | 1.6K | 33.8K | 25.0000 | 53.1% | |
| 18 | sisley-paris.com | 1.3K | 32.9K | 24.0000 | 84.6% | |
| 19 | olaplex.com | 1.3K | 23.8K | 24.0000 | 99.5% | |
| 20 | redken.com | 1.1K | 19K | 25.0000 | 98.5% | |
| 21 | ritual.com | 1K | 30.5K | 34.0000 | 42.7% | |
| 22 | ducray.com | 996 | 18.5K | 23.0000 | 68.0% | |
| 23 | aveeno.com | 945 | 22.3K | 24.0000 | 60.3% | |
| 24 | garnierusa.com | 944 | 19.8K | 25.0000 | 93.0% | |
| 25 | kevinmurphy.com.au | 846 | 13.9K | 24.0000 | 81.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I want salon-quality formulas, refined scents, thoughtful packaging, and a brand story that feels aspirational without being fake.
My ideal products make my hair look healthy, glossy, and expensive, whether I am blow-drying at home or styling for an event.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Reddit Posts | -0.676 | 45.8% | 6 | Dominant |
| Reddit Comments | -0.530 | 28.1% | 10 | Dominant |
| Backlink Count | +0.389 | 15.1% | 24 | Dominant |
| Best Search Engine RankLower rank = better | -0.364 | 13.3% | 16 | Dominant |
| HC | +0.297 | 8.8% | 24 | Strong |
| PageRank | +0.258 | 6.7% | 24 | Strong |
| Homepage Keywords | +0.155 | 2.4% | 20 | Confirmed |
| Avg Search Engine RankLower rank = better | -0.072 | 0.5% | 16 | Emerging |
| Common Crawl | +0.047 | 0.2% | 19 | Baseline |
| Search Engine Appearances | +0.025 | 0.1% | 16 | Baseline |
How often AI recommended each domain when answering Prestige Beauty Devotee queries within Haircare brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| oribe.com | 100.0% | 20 | 9 | 765 | 47 | 16.7K | 1.6K | 73 | — | — | 8 | — | 148 | Haircare brands |
| sisley-paris.com | 100.0% | 4 | 21 | 1.3K | 51 | 32.9K | 828 | 6 | — | — | 7 | — | 174 | Cosmetics & makeup brands, Haircare brands, Skincare brands |
| davines.com | 100.0% | 51 | 10 | 1.8K | 58 | 34.7K | 4K | 23 | 3 | — | — | — | 4 | Haircare brands |
| virtuelabs.com | 96.0% | 23 | 7 | 376 | 40 | 6.9K | 1.7K | 4 | 4 | — | — | — | 116 | Haircare brands |
| crownaffair.com | 72.0% | 10 | 8 | 173 | 44 | 5.4K | 851 | 8 | — | — | — | — | 112 | Haircare brands |
| kerastase-usa.com | 64.0% | 115 | 1 | 694 | 49 | 15K | 6.9K | 90 | — | 1 | — | — | 192 | Haircare brands |
| randco.com | 56.0% | 24 | 4 | 649 | 50 | 11K | 2K | 35 | 20 | 1 | — | — | 104 | Beauty & cosmetics retail, Haircare brands |
| olaplex.com | 56.0% | 38 | 19 | 1.3K | 53 | 23.8K | 2.9K | 620 | 87 | 30 | 18 | — | 134 | Haircare brands |
| christopherobin.com | 52.0% | 5 | 9 | 107 | 31 | 2.9K | 118 | 23 | — | — | — | — | 79 | Haircare brands |
| augustinusbader.com | 44.0% | 20 | 1 | 621 | 43 | 16.8K | 2.1K | 398 | 5 | — | — | — | 260 | Haircare brands, Skincare brands |
| kerastase.com | 40.0% | — | — | 396 | 43 | 7.1K | 109 | 42 | 1 | — | — | — | 128 | Haircare brands |
| shu-uemura.com | 36.0% | — | — | 3 | 16 | 145 | — | — | — | — | — | — | — | Haircare brands |
| ouai.com | 28.0% | — | — | 6 | 7 | 127 | — | — | — | — | — | — | — | Haircare brands |
| leonorgreyl-usa.com | 24.0% | 7 | 1 | 104 | 23 | 2.7K | 198 | 2 | — | — | — | — | 124 | Haircare brands |
| shuuemuraartofhair-usa.com | 20.0% | 8 | 10 | 225 | 38 | 5.9K | 562 | 13 | — | — | — | — | 171 | Haircare brands |
| shu-uemura-haircare.com | 16.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
| moroccanoil.com | 12.0% | 7 | 3 | 1.6K | 59 | 27.9K | 1.3K | 145 | — | — | — | — | 106 | Haircare brands |
| rco.com | 12.0% | — | — | 4 | 10 | 127 | — | — | — | — | — | — | 84 | Haircare brands |
| shu-uemura-hair.com | 8.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
| shu-uemura-haircare-usa.com | 8.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
| r-co.com | 8.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
| colorwowhair.com | 8.0% | 48 | 4 | 432 | 48 | 9.8K | 2.2K | 213 | 63 | — | — | — | 148 | Haircare brands |
| shuuremuraartofhair-usa.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
| shuureaartofhair-usa.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
| shu-uemurausa.com | 4.0% | — | — | 1 | 1 | 25 | — | — | — | — | — | — | — | Haircare brands |
Domains in Google search results for Prestige Beauty Devotee queries within Haircare brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | sephora.com | 17.1K | 345.1K | 36.0000 | 84.9% | |
| 5 | ulta.com | 7.9K | 164.8K | 35.0000 | 71.6% | |
| 6 | dove.com | 4.9K | 131.1K | 35.0000 | 16.5% | |
| 7 | lorealparisusa.com | 3.4K | 74.2K | 36.0000 | 54.2% | |
| 8 | aveda.com | 2.5K | 48.7K | 26.0000 | 69.4% | |
| 9 | dermstore.com | 2.4K | 48.8K | 25.0000 | 51.5% | |
| 10 | neutrogena.com | 2.1K | 47.8K | 25.0000 | 73.9% | |
| 11 | cerave.com | 1.9K | 37.3K | 25.0000 | 81.8% | |
| 12 | paulaschoice.com | 1.9K | 39.4K | 24.0000 | 79.5% | |
| 13 | davines.com | 1.8K | 34.7K | 25.0000 | 97.0% | |
| 14 | theordinary.com | 1.8K | 38K | 24.0000 | 62.6% | |
| 15 | hims.com | 1.6K | 38.6K | 26.0000 | 78.9% | |
| 16 | moroccanoil.com | 1.6K | 27.9K | 23.0000 | 96.0% | |
| 17 | sallybeauty.com | 1.6K | 33.8K | 25.0000 | 53.1% | |
| 18 | sisley-paris.com | 1.3K | 32.9K | 24.0000 | 84.6% | |
| 19 | olaplex.com | 1.3K | 23.8K | 24.0000 | 99.5% | |
| 20 | redken.com | 1.1K | 19K | 25.0000 | 98.5% | |
| 21 | ritual.com | 1K | 30.5K | 34.0000 | 42.7% | |
| 22 | ducray.com | 996 | 18.5K | 23.0000 | 68.0% | |
| 23 | aveeno.com | 945 | 22.3K | 24.0000 | 60.3% | |
| 24 | garnierusa.com | 944 | 19.8K | 25.0000 | 93.0% | |
| 25 | kevinmurphy.com.au | 846 | 13.9K | 24.0000 | 81.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I am looking for brands that truly understand curls, coils, and waves rather than treating textured hair as an afterthought.
I want shampoos that cleanse without stripping, conditioners with slip, masks that deeply hydrate, and stylers that help with clumping, hold, frizz control, and length retention.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Reddit Comments | +0.473 | 22.4% | 21 | Dominant |
| Homepage Keywords | +0.236 | 5.6% | 32 | Strong |
| HC | +0.213 | 4.5% | 32 | Strong |
| PageRank | +0.202 | 4.1% | 32 | Strong |
| Common Crawl | +0.130 | 1.7% | 28 | Confirmed |
| Search Engine Appearances | +0.128 | 1.6% | 23 | Confirmed |
| Best Search Engine RankLower rank = better | +0.085 | 0.7% | 23 | Emerging |
| Avg Search Engine RankLower rank = better | +0.054 | 0.3% | 23 | Emerging |
| Backlink Count | -0.050 | 0.3% | 32 | Emerging |
| Reddit Posts | +0.043 | 0.2% | 15 | Baseline |
How often AI recommended each domain when answering Curly Hair Seeker queries within Haircare brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| curlsmith.com | 100.0% | 16 | 6 | 240 | 49 | 5.6K | 1.1K | 237 | 118 | 22 | — | — | 164 | Haircare brands |
| ouidad.com | 100.0% | 15 | 2 | 302 | 42 | 7.2K | 1K | 24 | — | 3 | — | — | 292 | Hair-salon & barber chains, Haircare brands |
| mielleorganics.com | 100.0% | 7 | 7 | 421 | 47 | 10.8K | 871 | 347 | 97 | 74 | 55 | — | 232 | Haircare brands |
| patternbeauty.com | 88.0% | 29 | 2 | 425 | 51 | 12.7K | 1.8K | 256 | 46 | 15 | 16 | — | 160 | Haircare brands |
| camillerose.com | 80.0% | 2 | 2 | 172 | 57 | 4.9K | 410 | 5 | — | — | — | — | 188 | Haircare brands |
| innersensebeauty.com | 80.0% | 29 | 3 | 340 | 44 | 7.3K | 2.4K | 157 | 111 | 10 | — | — | 120 | Haircare brands |
| unclejimmyproducts.com | 40.0% | — | — | 16 | 13 | 394 | 60 | 24 | — | — | — | — | 136 | Haircare brands |
| tginatural.com | 40.0% | — | — | 70 | 34 | 1.9K | 177 | 14 | 31 | 7 | — | — | 112 | Haircare brands |
| michebeauty.com | 32.0% | — | — | 31 | 40 | 907 | 110 | — | 4 | — | — | — | 113 | Haircare brands |
| theouai.com | 32.0% | 12 | 15 | 529 | 49 | 14.9K | 1K | 370 | 20 | 35 | — | — | 172 | Beauty & cosmetics retail, Haircare brands |
| bouncecurl.com | 28.0% | 2 | 11 | 95 | 35 | 2.4K | 263 | 1 | 2 | — | — | — | 120 | Haircare brands |
| mizani.com | 28.0% | — | — | 100 | 36 | 2.4K | 213 | 6 | — | — | — | — | 36 | Haircare brands |
| unclefunkysdaughter.com | 24.0% | 1 | 5 | 60 | 28 | 1.6K | 196 | 15 | 1 | 10 | — | — | 104 | Haircare brands |
| breadbeautysupply.com | 20.0% | — | — | 101 | 34 | 3.6K | 247 | 81 | — | 2 | — | — | 68 | Haircare brands |
| camillerosenaturals.com | 20.0% | — | — | 48 | 13 | 1.2K | — | — | — | — | — | — | 16 | Haircare brands |
| jessicurl.com | 20.0% | 1 | 46 | 74 | 27 | 1.7K | 83 | 10 | 48 | 8 | — | — | 136 | Haircare brands |
| briogeohair.com | 16.0% | 13 | 6 | 581 | 51 | 15.3K | 2.4K | 161 | 5 | 3 | — | — | 48 | Haircare brands |
| missjessies.com | 16.0% | 6 | 2 | 215 | 35 | 5.7K | 698 | 159 | 41 | — | — | — | 120 | Haircare brands |
| boucleme.co.uk | 12.0% | 1 | 36 | 98 | 38 | 2.7K | 283 | — | — | — | — | — | 159 | Haircare brands |
| themanechoice.com | 12.0% | 1 | 16 | 125 | 25 | 3.4K | 213 | 117 | 6 | — | — | — | 136 | Haircare brands |
| sheamoisture.com | 12.0% | 32 | 4 | 721 | 49 | 16.7K | 1.4K | 24 | — | 3 | — | — | 78 | Haircare brands |
| kinky-curly.com | 12.0% | 1 | 54 | 98 | 24 | 2.5K | 366 | 70 | 21 | 27 | — | — | 44 | Haircare brands |
| ecoslay.com | 12.0% | — | — | 89 | 32 | 2.7K | 116 | 13 | 33 | — | — | — | 24 | Haircare brands |
| naturallclub.com | 8.0% | — | — | 133 | 38 | 3.8K | 99 | 88 | 9 | — | — | — | 44 | Haircare brands |
| curls.com | 8.0% | 1 | 18 | 54 | 50 | 1.8K | 14 | 19 | 3 | — | — | — | 56 | Haircare brands |
Domains in Google search results for Curly Hair Seeker queries within Haircare brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | sephora.com | 17.1K | 345.1K | 36.0000 | 84.9% | |
| 5 | ulta.com | 7.9K | 164.8K | 35.0000 | 71.6% | |
| 6 | dove.com | 4.9K | 131.1K | 35.0000 | 16.5% | |
| 7 | lorealparisusa.com | 3.4K | 74.2K | 36.0000 | 54.2% | |
| 8 | aveda.com | 2.5K | 48.7K | 26.0000 | 69.4% | |
| 9 | dermstore.com | 2.4K | 48.8K | 25.0000 | 51.5% | |
| 10 | neutrogena.com | 2.1K | 47.8K | 25.0000 | 73.9% | |
| 11 | cerave.com | 1.9K | 37.3K | 25.0000 | 81.8% | |
| 12 | paulaschoice.com | 1.9K | 39.4K | 24.0000 | 79.5% | |
| 13 | davines.com | 1.8K | 34.7K | 25.0000 | 97.0% | |
| 14 | theordinary.com | 1.8K | 38K | 24.0000 | 62.6% | |
| 15 | hims.com | 1.6K | 38.6K | 26.0000 | 78.9% | |
| 16 | moroccanoil.com | 1.6K | 27.9K | 23.0000 | 96.0% | |
| 17 | sallybeauty.com | 1.6K | 33.8K | 25.0000 | 53.1% | |
| 18 | sisley-paris.com | 1.3K | 32.9K | 24.0000 | 84.6% | |
| 19 | olaplex.com | 1.3K | 23.8K | 24.0000 | 99.5% | |
| 20 | redken.com | 1.1K | 19K | 25.0000 | 98.5% | |
| 21 | ritual.com | 1K | 30.5K | 34.0000 | 42.7% | |
| 22 | ducray.com | 996 | 18.5K | 23.0000 | 68.0% | |
| 23 | aveeno.com | 945 | 22.3K | 24.0000 | 60.3% | |
| 24 | garnierusa.com | 944 | 19.8K | 25.0000 | 93.0% | |
| 25 | kevinmurphy.com.au | 846 | 13.9K | 24.0000 | 81.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
My main concerns are fading, dryness, breakage, and tone shifts, especially if I have highlights, balayage, blonde, red, or fashion color that can change quickly.
I want shampoos and conditioners that are gentle and color-safe, plus masks, leave-ins, and heat protectants that support strength and shine without making my hair feel heavy.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Homepage Keywords | +0.659 | 43.5% | 20 | Dominant |
| Common Crawl | +0.605 | 36.6% | 19 | Dominant |
| Search Engine Appearances | +0.540 | 29.1% | 15 | Dominant |
| Backlink Count | +0.415 | 17.2% | 20 | Dominant |
| PageRank | +0.370 | 13.7% | 20 | Dominant |
| Best Search Engine RankLower rank = better | +0.268 | 7.2% | 15 | Strong |
| HC | +0.265 | 7% | 20 | Strong |
| Reddit Posts | +0.240 | 5.7% | 8 | Strong |
| Avg Search Engine RankLower rank = better | +0.134 | 1.8% | 15 | Confirmed |
| Reddit Comments | -0.119 | 1.4% | 9 | Confirmed |
How often AI recommended each domain when answering Color-Treated Protector queries within Haircare brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| olaplex.com | 100.0% | 38 | 19 | 1.3K | 53 | 23.8K | 2.9K | 620 | 87 | 30 | 18 | — | 134 | Haircare brands |
| redken.com | 100.0% | 93 | 1 | 1.1K | 62 | 19K | 7.7K | 49 | — | 3 | 6 | — | 284 | Haircare brands |
| pureology.com | 100.0% | 32 | 1 | 387 | 46 | 7.5K | 2.6K | 32 | — | — | — | — | 225 | Haircare brands |
| oribe.com | 100.0% | 20 | 9 | 765 | 47 | 16.7K | 1.6K | 73 | — | — | 8 | — | 148 | Haircare brands |
| amika.com | 100.0% | — | — | 7 | 7 | 131 | — | — | — | — | — | — | — | Haircare brands |
| kerastase-usa.com | 96.0% | 115 | 1 | 694 | 49 | 15K | 6.9K | 90 | — | 1 | — | — | 192 | Haircare brands |
| moroccanoil.com | 88.0% | 7 | 3 | 1.6K | 59 | 27.9K | 1.3K | 145 | — | — | — | — | 106 | Haircare brands |
| joico.com | 76.0% | 2 | 78 | 402 | 44 | 7.7K | 293 | 16 | — | — | — | — | 100 | Haircare brands |
| davines.com | 60.0% | 51 | 10 | 1.8K | 58 | 34.7K | 4K | 23 | 3 | — | — | — | 4 | Haircare brands |
| matrix.com | 56.0% | 31 | 8 | 588 | 48 | 11.6K | 1K | 882 | 2 | 4 | — | — | 92 | Haircare brands |
| livingproof.com | 36.0% | 23 | 8 | 674 | 48 | 15.9K | 1.5K | 30 | 1 | — | 36 | — | 128 | Haircare brands |
| k18hair.com | 28.0% | 37 | 3 | 385 | 58 | 8.5K | 1.5K | 18 | — | 14 | — | — | 164 | Haircare brands |
| bumbleandbumble.com | 28.0% | 33 | 1 | 736 | 53 | 16.2K | 2.9K | 16 | — | 91 | — | 5 | 148 | Haircare brands |
| kerastase.com | 4.0% | — | — | 396 | 43 | 7.1K | 109 | 42 | 1 | — | — | — | 128 | Haircare brands |
| kev.in | 4.0% | — | — | 1 | 3 | 86 | — | 20 | 1 | — | — | — | 4 | Haircare brands |
| kmshair.com | 4.0% | 2 | 32 | 190 | 41 | 2.6K | 127 | 1 | — | — | — | — | 124 | Haircare brands |
| lorealprofessionnel.com | 4.0% | 25 | 9 | 618 | 50 | 13.7K | 810 | 2 | — | — | — | — | 96 | Haircare brands |
| kevinmurphy.com.au | 4.0% | 4 | 11 | 846 | 50 | 13.9K | 1.3K | 179 | 69 | 1 | — | — | 48 | Haircare brands |
| keracolorhair.com | 4.0% | — | — | 20 | 22 | 412 | — | 9 | 30 | 2 | — | — | 32 | Haircare brands |
| virtuelabs.com | 4.0% | 23 | 7 | 376 | 40 | 6.9K | 1.7K | 4 | 4 | — | — | — | 116 | Haircare brands |
| dpue.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | 12 | Haircare brands |
Domains in Google search results for Color-Treated Protector queries within Haircare brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | sephora.com | 17.1K | 345.1K | 36.0000 | 84.9% | |
| 5 | ulta.com | 7.9K | 164.8K | 35.0000 | 71.6% | |
| 6 | dove.com | 4.9K | 131.1K | 35.0000 | 16.5% | |
| 7 | lorealparisusa.com | 3.4K | 74.2K | 36.0000 | 54.2% | |
| 8 | aveda.com | 2.5K | 48.7K | 26.0000 | 69.4% | |
| 9 | dermstore.com | 2.4K | 48.8K | 25.0000 | 51.5% | |
| 10 | neutrogena.com | 2.1K | 47.8K | 25.0000 | 73.9% | |
| 11 | cerave.com | 1.9K | 37.3K | 25.0000 | 81.8% | |
| 12 | paulaschoice.com | 1.9K | 39.4K | 24.0000 | 79.5% | |
| 13 | davines.com | 1.8K | 34.7K | 25.0000 | 97.0% | |
| 14 | theordinary.com | 1.8K | 38K | 24.0000 | 62.6% | |
| 15 | hims.com | 1.6K | 38.6K | 26.0000 | 78.9% | |
| 16 | moroccanoil.com | 1.6K | 27.9K | 23.0000 | 96.0% | |
| 17 | sallybeauty.com | 1.6K | 33.8K | 25.0000 | 53.1% | |
| 18 | sisley-paris.com | 1.3K | 32.9K | 24.0000 | 84.6% | |
| 19 | olaplex.com | 1.3K | 23.8K | 24.0000 | 99.5% | |
| 20 | redken.com | 1.1K | 19K | 25.0000 | 98.5% | |
| 21 | ritual.com | 1K | 30.5K | 34.0000 | 42.7% | |
| 22 | ducray.com | 996 | 18.5K | 23.0000 | 68.0% | |
| 23 | aveeno.com | 945 | 22.3K | 24.0000 | 60.3% | |
| 24 | garnierusa.com | 944 | 19.8K | 25.0000 | 93.0% | |
| 25 | kevinmurphy.com.au | 846 | 13.9K | 24.0000 | 81.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I want products that actually address scalp concerns while still leaving my hair looking clean, soft, and manageable.
I am interested in shampoos, treatments, serums, and exfoliating products that feel effective but not harsh, and I appreciate brands that explain ingredients and usage clearly.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Reddit Comments | -0.376 | 14.1% | 19 | Dominant |
| Reddit Posts | -0.351 | 12.3% | 17 | Dominant |
| Common Crawl | -0.163 | 2.7% | 22 | Confirmed |
| Avg Search Engine RankLower rank = better | +0.133 | 1.8% | 22 | Confirmed |
| Search Engine Appearances | -0.123 | 1.5% | 22 | Confirmed |
| PageRank | -0.058 | 0.3% | 30 | Emerging |
| HC | +0.036 | 0.1% | 30 | Baseline |
| Backlink Count | +0.031 | 0.1% | 30 | Baseline |
| Best Search Engine RankLower rank = better | +0.015 | 0% | 22 | Baseline |
| Homepage Keywords | +0.005 | 0% | 26 | Baseline |
How often AI recommended each domain when answering Scalp Relief Hunter queries within Haircare brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| vichyusa.com | 100.0% | 16 | 5 | 371 | 41 | 8.8K | 1.4K | 11 | 1 | — | — | — | 225 | Haircare brands, Skincare brands |
| headandshoulders.com | 100.0% | 35 | 2 | 402 | 45 | 10.4K | 824 | 232 | 58 | 13 | 20 | 11 | 36 | Haircare brands |
| briogeohair.com | 96.0% | 13 | 6 | 581 | 51 | 15.3K | 2.4K | 161 | 5 | 3 | — | — | 48 | Haircare brands |
| nizoral.com | 80.0% | 3 | 6 | 59 | 23 | 1.3K | 124 | 33 | 15 | — | — | — | 40 | Haircare brands |
| theinkeylist.com | 80.0% | 28 | 2 | 465 | 48 | 11.2K | 1.9K | 81 | 3 | 1 | — | — | 226 | Haircare brands, Skincare brands |
| neutrogena.com | 72.0% | 34 | 13 | 2.1K | 51 | 47.8K | 3.8K | 47 | 4 | 3 | 38 | 38 | 68 | Cosmetics & makeup brands, Haircare brands, Skincare brands |
| philipkingsley.com | 60.0% | 9 | 3 | 273 | 37 | 6.9K | 602 | — | — | — | — | — | 88 | Haircare brands |
| eucerinus.com | 56.0% | — | — | 336 | 39 | 8.1K | 236 | 2 | — | — | — | — | 96 | Baby care & diaper brands, Haircare brands, Skincare brands |
| dermae.com | 44.0% | 1 | 33 | 402 | 39 | 8.6K | 358 | 248 | 38 | — | — | — | 124 | Haircare brands |
| cerave.com | 44.0% | 141 | 1 | 1.9K | 52 | 37.3K | 5.5K | 69 | 7 | 12 | — | — | 220 | Baby care & diaper brands, Haircare brands, Skincare brands |
| ducray.com | 40.0% | — | — | 996 | 51 | 18.5K | 27 | — | — | — | — | — | 4 | Haircare brands |
| kerastase-usa.com | 36.0% | 115 | 1 | 694 | 49 | 15K | 6.9K | 90 | — | 1 | — | — | 192 | Haircare brands |
| amika.com | 20.0% | — | — | 7 | 7 | 131 | — | — | — | — | — | — | — | Haircare brands |
| livingproof.com | 20.0% | 23 | 8 | 674 | 48 | 15.9K | 1.5K | 30 | 1 | — | 36 | — | 128 | Haircare brands |
| seenhaircare.com | 16.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
| sephora.com | 16.0% | 747 | 1 | 17.1K | 68 | 345.1K | 33.9K | 1.7K | 415 | 3.1K | 41 | 31 | 24 | Beauty & cosmetics retail, Cosmetics & makeup brands, Hair-salon & barber chains, Haircare brands |
| ouai.com | 16.0% | — | — | 6 | 7 | 127 | — | — | — | — | — | — | — | Haircare brands |
| theouai.com | 12.0% | 12 | 15 | 529 | 49 | 14.9K | 1K | 370 | 20 | 35 | — | — | 172 | Beauty & cosmetics retail, Haircare brands |
| sebamedusa.com | 8.0% | 3 | 16 | 80 | 20 | 1.9K | 192 | 14 | — | — | 6 | — | 160 | Haircare brands |
| nizoralcare.com | 8.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
| dermstore.com | 8.0% | 202 | 1 | 2.4K | 56 | 48.8K | 19.6K | 87 | 66 | 49 | 12 | — | 200 | Beauty & cosmetics retail, Cosmetics & makeup brands, Haircare brands, Med spas & aesthetic clinics, Skincare brands |
| jupiterscalp.com | 8.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
| ulta.com | 8.0% | 699 | 1 | 7.9K | 64 | 164.8K | 28.7K | 823 | 113 | 645 | 31 | — | 60 | Beauty & cosmetics retail, Cosmetics & makeup brands, Hair-salon & barber chains, Haircare brands, Skincare brands |
| amazon.com | 8.0% | 4.1K | 1 | 1.1M | 88 | 16.4M | 373.3K | 298.5K | 72.3K | 76.5K | 76.8K | 269 | — | Affiliate-marketing networks, Athletic apparel brands, Baby care & diaper brands, Beauty & cosmetics retail, Bottled water & functional beverage brands, Clothing & apparel retail, Cosmetics & makeup brands, Customer support / contact center software, Data analytics / BI software, Data-warehouse / lakehouse platforms, Enterprise AI platforms, Enterprise search & knowledge copilots, Furniture stores, Golf equipment brands, GPU / AI infrastructure vendors, Haircare brands, Home centers, Home exercise equipment, Household cleaning brands, Jewelry, luggage & leather goods retail, Mattress stores, Nutrition & supplement retailers, Office furniture / workplace equipment, Office supplies wholesalers, Pest-control services, Soft drink brands, Streaming video services |
| dermazen.co | 4.0% | — | — | 41 | 32 | 1.1K | 49 | 4 | 28 | 5 | — | — | 104 | Haircare brands |
Domains in Google search results for Scalp Relief Hunter queries within Haircare brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | sephora.com | 17.1K | 345.1K | 36.0000 | 84.9% | |
| 5 | ulta.com | 7.9K | 164.8K | 35.0000 | 71.6% | |
| 6 | dove.com | 4.9K | 131.1K | 35.0000 | 16.5% | |
| 7 | lorealparisusa.com | 3.4K | 74.2K | 36.0000 | 54.2% | |
| 8 | aveda.com | 2.5K | 48.7K | 26.0000 | 69.4% | |
| 9 | dermstore.com | 2.4K | 48.8K | 25.0000 | 51.5% | |
| 10 | neutrogena.com | 2.1K | 47.8K | 25.0000 | 73.9% | |
| 11 | cerave.com | 1.9K | 37.3K | 25.0000 | 81.8% | |
| 12 | paulaschoice.com | 1.9K | 39.4K | 24.0000 | 79.5% | |
| 13 | davines.com | 1.8K | 34.7K | 25.0000 | 97.0% | |
| 14 | theordinary.com | 1.8K | 38K | 24.0000 | 62.6% | |
| 15 | hims.com | 1.6K | 38.6K | 26.0000 | 78.9% | |
| 16 | moroccanoil.com | 1.6K | 27.9K | 23.0000 | 96.0% | |
| 17 | sallybeauty.com | 1.6K | 33.8K | 25.0000 | 53.1% | |
| 18 | sisley-paris.com | 1.3K | 32.9K | 24.0000 | 84.6% | |
| 19 | olaplex.com | 1.3K | 23.8K | 24.0000 | 99.5% | |
| 20 | redken.com | 1.1K | 19K | 25.0000 | 98.5% | |
| 21 | ritual.com | 1K | 30.5K | 34.0000 | 42.7% | |
| 22 | ducray.com | 996 | 18.5K | 23.0000 | 68.0% | |
| 23 | aveeno.com | 945 | 22.3K | 24.0000 | 60.3% | |
| 24 | garnierusa.com | 944 | 19.8K | 25.0000 | 93.0% | |
| 25 | kevinmurphy.com.au | 846 | 13.9K | 24.0000 | 81.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I want products that feel clean, thoughtful, and responsibly made, with transparent ingredient lists, cruelty-free positioning, and ideally more sustainable packaging or sourcing practices.
At the same time, I do not want to sacrifice results just to support a brand with good messaging.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Avg Search Engine RankLower rank = better | -0.445 | 19.8% | 20 | Dominant |
| Reddit Posts | +0.378 | 14.3% | 17 | Dominant |
| Backlink Count | +0.296 | 8.7% | 32 | Strong |
| Search Engine Appearances | +0.124 | 1.5% | 20 | Confirmed |
| Best Search Engine RankLower rank = better | -0.088 | 0.8% | 20 | Emerging |
| PageRank | +0.077 | 0.6% | 32 | Emerging |
| Homepage Keywords | +0.054 | 0.3% | 28 | Emerging |
| Common Crawl | +0.049 | 0.2% | 27 | Baseline |
| Reddit Comments | +0.026 | 0.1% | 21 | Baseline |
| HC | +0.016 | 0% | 32 | Baseline |
How often AI recommended each domain when answering Clean Ingredient Advocate queries within Haircare brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| davines.com | 100.0% | 51 | 10 | 1.8K | 58 | 34.7K | 4K | 23 | 3 | — | — | — | 4 | Haircare brands |
| innersensebeauty.com | 100.0% | 29 | 3 | 340 | 44 | 7.3K | 2.4K | 157 | 111 | 10 | — | — | 120 | Haircare brands |
| actandacre.com | 96.0% | 3 | 25 | 155 | 39 | 5K | 812 | 180 | 2 | 2.1K | — | — | 192 | Haircare brands |
| evolvh.com | 80.0% | — | — | 97 | 34 | 2.6K | 1.5K | 2 | — | — | — | — | 72 | Haircare brands |
| jvnhair.com | 76.0% | 9 | 3 | 111 | 34 | 3.8K | 628 | 41 | 25 | 5 | — | — | 148 | Haircare brands |
| prose.com | 76.0% | 39 | 3 | 615 | 57 | 17.9K | 947 | 437 | 31 | 10 | — | — | 4 | Hair-salon & barber chains, Haircare brands |
| seenhaircare.com | 68.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
| rahua.com | 64.0% | 1 | 89 | 226 | 33 | 5.7K | 708 | 140 | 11 | 9 | — | — | 132 | Haircare brands |
| ceremonia.com | 60.0% | 1 | 56 | 181 | 42 | 6.4K | 699 | 148 | 22 | — | 2 | — | 126 | Haircare brands |
| rahuabeauty.com | 36.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
| joshrosebrook.com | 28.0% | 2 | 49 | 135 | 27 | 3.4K | 403 | 86 | 5 | 20 | — | — | 140 | Haircare brands |
| briogeohair.com | 24.0% | 13 | 6 | 581 | 51 | 15.3K | 2.4K | 161 | 5 | 3 | — | — | 48 | Haircare brands |
| oribe.com | 20.0% | 20 | 9 | 765 | 47 | 16.7K | 1.6K | 73 | — | — | 8 | — | 148 | Haircare brands |
| ranavat.com | 16.0% | 2 | 85 | 117 | 35 | 3.5K | 175 | — | — | — | — | — | 108 | Haircare brands |
| rco.com | 16.0% | — | — | 4 | 10 | 127 | — | — | — | — | — | — | 84 | Haircare brands |
| odacite.com | 16.0% | — | — | 191 | 36 | 5.3K | 315 | 139 | 1 | — | — | — | 80 | Haircare brands, Skincare brands |
| virtuelabs.com | 12.0% | 23 | 7 | 376 | 40 | 6.9K | 1.7K | 4 | 4 | — | — | — | 116 | Haircare brands |
| crownaffair.com | 12.0% | 10 | 8 | 173 | 44 | 5.4K | 851 | 8 | — | — | — | — | 112 | Haircare brands |
| vegamour.com | 12.0% | 1 | 25 | 521 | 45 | 13.6K | 544 | 496 | 12 | 5 | — | — | 144 | Haircare brands |
| amika.com | 8.0% | — | — | 7 | 7 | 131 | — | — | — | — | — | — | — | Haircare brands |
| randco.com | 8.0% | 24 | 4 | 649 | 50 | 11K | 2K | 35 | 20 | 1 | — | — | 104 | Beauty & cosmetics retail, Haircare brands |
| ouai.com | 8.0% | — | — | 6 | 7 | 127 | — | — | — | — | — | — | — | Haircare brands |
| breadbeautysupply.com | 8.0% | — | — | 101 | 34 | 3.6K | 247 | 81 | — | 2 | — | — | 68 | Haircare brands |
| cultandking.com | 8.0% | — | — | 169 | 43 | 1.6K | 178 | 9 | 58 | 2 | — | — | 18 | Haircare brands |
| actiandacre.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
Domains in Google search results for Clean Ingredient Advocate queries within Haircare brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | sephora.com | 17.1K | 345.1K | 36.0000 | 84.9% | |
| 5 | ulta.com | 7.9K | 164.8K | 35.0000 | 71.6% | |
| 6 | dove.com | 4.9K | 131.1K | 35.0000 | 16.5% | |
| 7 | lorealparisusa.com | 3.4K | 74.2K | 36.0000 | 54.2% | |
| 8 | aveda.com | 2.5K | 48.7K | 26.0000 | 69.4% | |
| 9 | dermstore.com | 2.4K | 48.8K | 25.0000 | 51.5% | |
| 10 | neutrogena.com | 2.1K | 47.8K | 25.0000 | 73.9% | |
| 11 | cerave.com | 1.9K | 37.3K | 25.0000 | 81.8% | |
| 12 | paulaschoice.com | 1.9K | 39.4K | 24.0000 | 79.5% | |
| 13 | davines.com | 1.8K | 34.7K | 25.0000 | 97.0% | |
| 14 | theordinary.com | 1.8K | 38K | 24.0000 | 62.6% | |
| 15 | hims.com | 1.6K | 38.6K | 26.0000 | 78.9% | |
| 16 | moroccanoil.com | 1.6K | 27.9K | 23.0000 | 96.0% | |
| 17 | sallybeauty.com | 1.6K | 33.8K | 25.0000 | 53.1% | |
| 18 | sisley-paris.com | 1.3K | 32.9K | 24.0000 | 84.6% | |
| 19 | olaplex.com | 1.3K | 23.8K | 24.0000 | 99.5% | |
| 20 | redken.com | 1.1K | 19K | 25.0000 | 98.5% | |
| 21 | ritual.com | 1K | 30.5K | 34.0000 | 42.7% | |
| 22 | ducray.com | 996 | 18.5K | 23.0000 | 68.0% | |
| 23 | aveeno.com | 945 | 22.3K | 24.0000 | 60.3% | |
| 24 | garnierusa.com | 944 | 19.8K | 25.0000 | 93.0% | |
| 25 | kevinmurphy.com.au | 846 | 13.9K | 24.0000 | 81.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I want formulas that target breakage, split ends, rough texture, and loss of elasticity, and I am especially interested in lines that combine cleansing, conditioning, masks, leave-ins, and treatment products into a system.
I do not want products that only make my hair feel coated for a day without actually improving its condition over time.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Avg Search Engine RankLower rank = better | -0.605 | 36.6% | 14 | Dominant |
| Search Engine Appearances | +0.445 | 19.8% | 14 | Dominant |
| Homepage Keywords | +0.371 | 13.8% | 15 | Dominant |
| Reddit Comments | +0.234 | 5.5% | 7 | Strong |
| Common Crawl | +0.192 | 3.7% | 15 | Confirmed |
| Reddit Posts | -0.181 | 3.3% | 8 | Confirmed |
| Backlink Count | -0.141 | 2% | 16 | Confirmed |
| PageRank | +0.129 | 1.7% | 16 | Confirmed |
| Best Search Engine RankLower rank = better | -0.095 | 0.9% | 14 | Emerging |
| HC | +0.026 | 0.1% | 16 | Baseline |
How often AI recommended each domain when answering Repair Focused Styler queries within Haircare brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| olaplex.com | 100.0% | 38 | 19 | 1.3K | 53 | 23.8K | 2.9K | 620 | 87 | 30 | 18 | — | 134 | Haircare brands |
| k18hair.com | 100.0% | 37 | 3 | 385 | 58 | 8.5K | 1.5K | 18 | — | 14 | — | — | 164 | Haircare brands |
| redken.com | 100.0% | 93 | 1 | 1.1K | 62 | 19K | 7.7K | 49 | — | 3 | 6 | — | 284 | Haircare brands |
| kerastase-usa.com | 100.0% | 115 | 1 | 694 | 49 | 15K | 6.9K | 90 | — | 1 | — | — | 192 | Haircare brands |
| livingproof.com | 100.0% | 23 | 8 | 674 | 48 | 15.9K | 1.5K | 30 | 1 | — | 36 | — | 128 | Haircare brands |
| joico.com | 96.0% | 2 | 78 | 402 | 44 | 7.7K | 293 | 16 | — | — | — | — | 100 | Haircare brands |
| briogeohair.com | 84.0% | 13 | 6 | 581 | 51 | 15.3K | 2.4K | 161 | 5 | 3 | — | — | 48 | Haircare brands |
| amika.com | 84.0% | — | — | 7 | 7 | 131 | — | — | — | — | — | — | — | Haircare brands |
| oribe.com | 76.0% | 20 | 9 | 765 | 47 | 16.7K | 1.6K | 73 | — | — | 8 | — | 148 | Haircare brands |
| virtuelabs.com | 72.0% | 23 | 7 | 376 | 40 | 6.9K | 1.7K | 4 | 4 | — | — | — | 116 | Haircare brands |
| moroccanoil.com | 24.0% | 7 | 3 | 1.6K | 59 | 27.9K | 1.3K | 145 | — | — | — | — | 106 | Haircare brands |
| aveda.com | 20.0% | 84 | 2 | 2.5K | 57 | 48.7K | 4.9K | 159 | 4 | 98 | 8 | — | 172 | Hair-salon & barber chains, Haircare brands |
| pureology.com | 16.0% | 32 | 1 | 387 | 46 | 7.5K | 2.6K | 32 | — | — | — | — | 225 | Haircare brands |
| davines.com | 12.0% | 51 | 10 | 1.8K | 58 | 34.7K | 4K | 23 | 3 | — | — | — | 4 | Haircare brands |
| bumbleandbumble.com | 8.0% | 33 | 1 | 736 | 53 | 16.2K | 2.9K | 16 | — | 91 | — | 5 | 148 | Haircare brands |
| bondiboost.com | 8.0% | 2 | 9 | 75 | 32 | 2.2K | 220 | 39 | 51 | 8 | — | — | 82 | Haircare brands |
Domains in Google search results for Repair Focused Styler queries within Haircare brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | sephora.com | 17.1K | 345.1K | 36.0000 | 84.9% | |
| 5 | ulta.com | 7.9K | 164.8K | 35.0000 | 71.6% | |
| 6 | dove.com | 4.9K | 131.1K | 35.0000 | 16.5% | |
| 7 | lorealparisusa.com | 3.4K | 74.2K | 36.0000 | 54.2% | |
| 8 | aveda.com | 2.5K | 48.7K | 26.0000 | 69.4% | |
| 9 | dermstore.com | 2.4K | 48.8K | 25.0000 | 51.5% | |
| 10 | neutrogena.com | 2.1K | 47.8K | 25.0000 | 73.9% | |
| 11 | cerave.com | 1.9K | 37.3K | 25.0000 | 81.8% | |
| 12 | paulaschoice.com | 1.9K | 39.4K | 24.0000 | 79.5% | |
| 13 | davines.com | 1.8K | 34.7K | 25.0000 | 97.0% | |
| 14 | theordinary.com | 1.8K | 38K | 24.0000 | 62.6% | |
| 15 | hims.com | 1.6K | 38.6K | 26.0000 | 78.9% | |
| 16 | moroccanoil.com | 1.6K | 27.9K | 23.0000 | 96.0% | |
| 17 | sallybeauty.com | 1.6K | 33.8K | 25.0000 | 53.1% | |
| 18 | sisley-paris.com | 1.3K | 32.9K | 24.0000 | 84.6% | |
| 19 | olaplex.com | 1.3K | 23.8K | 24.0000 | 99.5% | |
| 20 | redken.com | 1.1K | 19K | 25.0000 | 98.5% | |
| 21 | ritual.com | 1K | 30.5K | 34.0000 | 42.7% | |
| 22 | ducray.com | 996 | 18.5K | 23.0000 | 68.0% | |
| 23 | aveeno.com | 945 | 22.3K | 24.0000 | 60.3% | |
| 24 | garnierusa.com | 944 | 19.8K | 25.0000 | 93.0% | |
| 25 | kevinmurphy.com.au | 846 | 13.9K | 24.0000 | 81.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I want an efficient system: a reliable shampoo and conditioner, maybe one standout treatment, and styling products that cut drying time, control frizz, and help my hair look polished for work and social plans.
I do not want a complicated, multi-step routine or products that require a lot of trial and error before they start working.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Avg Search Engine RankLower rank = better | -0.653 | 42.6% | 14 | Dominant |
| Best Search Engine RankLower rank = better | -0.392 | 15.3% | 14 | Dominant |
| Search Engine Appearances | +0.330 | 10.9% | 14 | Dominant |
| Homepage Keywords | +0.308 | 9.5% | 15 | Dominant |
| Reddit Posts | +0.176 | 3.1% | 9 | Confirmed |
| Backlink Count | +0.154 | 2.4% | 17 | Confirmed |
| HC | +0.148 | 2.2% | 17 | Confirmed |
| Common Crawl | +0.118 | 1.4% | 15 | Confirmed |
| Reddit Comments | -0.067 | 0.4% | 9 | Emerging |
| PageRank | -0.022 | 0% | 17 | Baseline |
How often AI recommended each domain when answering Time-Starved Professional queries within Haircare brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| kerastase-usa.com | 100.0% | 115 | 1 | 694 | 49 | 15K | 6.9K | 90 | — | 1 | — | — | 192 | Haircare brands |
| livingproof.com | 100.0% | 23 | 8 | 674 | 48 | 15.9K | 1.5K | 30 | 1 | — | 36 | — | 128 | Haircare brands |
| virtuelabs.com | 100.0% | 23 | 7 | 376 | 40 | 6.9K | 1.7K | 4 | 4 | — | — | — | 116 | Haircare brands |
| oribe.com | 96.0% | 20 | 9 | 765 | 47 | 16.7K | 1.6K | 73 | — | — | 8 | — | 148 | Haircare brands |
| amika.com | 92.0% | — | — | 7 | 7 | 131 | — | — | — | — | — | — | — | Haircare brands |
| olaplex.com | 84.0% | 38 | 19 | 1.3K | 53 | 23.8K | 2.9K | 620 | 87 | 30 | 18 | — | 134 | Haircare brands |
| moroccanoil.com | 76.0% | 7 | 3 | 1.6K | 59 | 27.9K | 1.3K | 145 | — | — | — | — | 106 | Haircare brands |
| colorwowhair.com | 68.0% | 48 | 4 | 432 | 48 | 9.8K | 2.2K | 213 | 63 | — | — | — | 148 | Haircare brands |
| bumbleandbumble.com | 60.0% | 33 | 1 | 736 | 53 | 16.2K | 2.9K | 16 | — | 91 | — | 5 | 148 | Haircare brands |
| redken.com | 48.0% | 93 | 1 | 1.1K | 62 | 19K | 7.7K | 49 | — | 3 | 6 | — | 284 | Haircare brands |
| davines.com | 44.0% | 51 | 10 | 1.8K | 58 | 34.7K | 4K | 23 | 3 | — | — | — | 4 | Haircare brands |
| sephora.com | 32.0% | 747 | 1 | 17.1K | 68 | 345.1K | 33.9K | 1.7K | 415 | 3.1K | 41 | 31 | 24 | Beauty & cosmetics retail, Cosmetics & makeup brands, Hair-salon & barber chains, Haircare brands |
| briogeohair.com | 28.0% | 13 | 6 | 581 | 51 | 15.3K | 2.4K | 161 | 5 | 3 | — | — | 48 | Haircare brands |
| ulta.com | 24.0% | 699 | 1 | 7.9K | 64 | 164.8K | 28.7K | 823 | 113 | 645 | 31 | — | 60 | Beauty & cosmetics retail, Cosmetics & makeup brands, Hair-salon & barber chains, Haircare brands, Skincare brands |
| ouai.com | 24.0% | — | — | 6 | 7 | 127 | — | — | — | — | — | — | — | Haircare brands |
| oloribeaute.com | 12.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
| oloribrio.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
| igkhair.com | 4.0% | 8 | 2 | 235 | 43 | 6K | 600 | 8 | — | 2 | — | — | 181 | Haircare brands |
| unitehair.com | 4.0% | 10 | 2 | 202 | 41 | 4.6K | 407 | 125 | 5 | 12 | — | — | 100 | Haircare brands |
Domains in Google search results for Time-Starved Professional queries within Haircare brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | sephora.com | 17.1K | 345.1K | 36.0000 | 84.9% | |
| 5 | ulta.com | 7.9K | 164.8K | 35.0000 | 71.6% | |
| 6 | dove.com | 4.9K | 131.1K | 35.0000 | 16.5% | |
| 7 | lorealparisusa.com | 3.4K | 74.2K | 36.0000 | 54.2% | |
| 8 | aveda.com | 2.5K | 48.7K | 26.0000 | 69.4% | |
| 9 | dermstore.com | 2.4K | 48.8K | 25.0000 | 51.5% | |
| 10 | neutrogena.com | 2.1K | 47.8K | 25.0000 | 73.9% | |
| 11 | cerave.com | 1.9K | 37.3K | 25.0000 | 81.8% | |
| 12 | paulaschoice.com | 1.9K | 39.4K | 24.0000 | 79.5% | |
| 13 | davines.com | 1.8K | 34.7K | 25.0000 | 97.0% | |
| 14 | theordinary.com | 1.8K | 38K | 24.0000 | 62.6% | |
| 15 | hims.com | 1.6K | 38.6K | 26.0000 | 78.9% | |
| 16 | moroccanoil.com | 1.6K | 27.9K | 23.0000 | 96.0% | |
| 17 | sallybeauty.com | 1.6K | 33.8K | 25.0000 | 53.1% | |
| 18 | sisley-paris.com | 1.3K | 32.9K | 24.0000 | 84.6% | |
| 19 | olaplex.com | 1.3K | 23.8K | 24.0000 | 99.5% | |
| 20 | redken.com | 1.1K | 19K | 25.0000 | 98.5% | |
| 21 | ritual.com | 1K | 30.5K | 34.0000 | 42.7% | |
| 22 | ducray.com | 996 | 18.5K | 23.0000 | 68.0% | |
| 23 | aveeno.com | 945 | 22.3K | 24.0000 | 60.3% | |
| 24 | garnierusa.com | 944 | 19.8K | 25.0000 | 93.0% | |
| 25 | kevinmurphy.com.au | 846 | 13.9K | 24.0000 | 81.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I am drawn to brands that feel fun, current, and easy to discover through social media, influencers, and friends, but I still care about whether the products actually work.
I want shampoos and conditioners that make my hair feel soft and look shiny, plus styling products for texture, volume, curls, slick looks, or whatever trend I am into at the moment.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Search Engine Appearances | +0.230 | 5.3% | 31 | Strong |
| Reddit Posts | +0.215 | 4.6% | 24 | Strong |
| Best Search Engine RankLower rank = better | +0.199 | 3.9% | 31 | Confirmed |
| Homepage Keywords | +0.186 | 3.5% | 38 | Confirmed |
| Avg Search Engine RankLower rank = better | -0.170 | 2.9% | 31 | Confirmed |
| PageRank | +0.161 | 2.6% | 40 | Confirmed |
| Common Crawl | +0.122 | 1.5% | 36 | Confirmed |
| Backlink Count | +0.113 | 1.3% | 40 | Confirmed |
| HC | +0.078 | 0.6% | 40 | Emerging |
| Reddit Comments | -0.028 | 0.1% | 22 | Baseline |
How often AI recommended each domain when answering Teen Trend Experimenter queries within Haircare brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| amika.com | 100.0% | — | — | 7 | 7 | 131 | — | — | — | — | — | — | — | Haircare brands |
| ouai.com | 100.0% | — | — | 6 | 7 | 127 | — | — | — | — | — | — | — | Haircare brands |
| verbproducts.com | 96.0% | 14 | 8 | 214 | 43 | 5.7K | 662 | 29 | 1 | — | — | — | 108 | Haircare brands |
| igkhair.com | 80.0% | 8 | 2 | 235 | 43 | 6K | 600 | 8 | — | 2 | — | — | 181 | Haircare brands |
| briogeohair.com | 76.0% | 13 | 6 | 581 | 51 | 15.3K | 2.4K | 161 | 5 | 3 | — | — | 48 | Haircare brands |
| notyourmothers.com | 64.0% | 11 | 4 | 77 | 35 | 2K | 833 | 62 | 113 | 57 | — | — | 216 | Haircare brands |
| olaplex.com | 52.0% | 38 | 19 | 1.3K | 53 | 23.8K | 2.9K | 620 | 87 | 30 | 18 | — | 134 | Haircare brands |
| colorwowhair.com | 52.0% | 48 | 4 | 432 | 48 | 9.8K | 2.2K | 213 | 63 | — | — | — | 148 | Haircare brands |
| livingproof.com | 48.0% | 23 | 8 | 674 | 48 | 15.9K | 1.5K | 30 | 1 | — | 36 | — | 128 | Haircare brands |
| garnierusa.com | 36.0% | 25 | 6 | 944 | 50 | 19.8K | 1.3K | 18 | — | 19 | 13 | 13 | 200 | Haircare brands |
| moroccanoil.com | 36.0% | 7 | 3 | 1.6K | 59 | 27.9K | 1.3K | 145 | — | — | — | — | 106 | Haircare brands |
| functionofbeauty.com | 32.0% | 31 | 1 | 635 | 52 | 19.8K | 1.5K | 108 | 21 | 38 | — | — | 80 | Haircare brands |
| bumbleandbumble.com | 28.0% | 33 | 1 | 736 | 53 | 16.2K | 2.9K | 16 | — | 91 | — | 5 | 148 | Haircare brands |
| k18hair.com | 24.0% | 37 | 3 | 385 | 58 | 8.5K | 1.5K | 18 | — | 14 | — | — | 164 | Haircare brands |
| theouai.com | 24.0% | 12 | 15 | 529 | 49 | 14.9K | 1K | 370 | 20 | 35 | — | — | 172 | Beauty & cosmetics retail, Haircare brands |
| mielleorganics.com | 20.0% | 7 | 7 | 421 | 47 | 10.8K | 871 | 347 | 97 | 74 | 55 | — | 232 | Haircare brands |
| drybar.com | 16.0% | 18 | 1 | 282 | 52 | 8.5K | 923 | 12 | — | 2 | 5 | — | 120 | Hair-salon & barber chains, Haircare brands |
| mondayhaircare.com | 8.0% | 4 | 20 | 88 | 23 | 2.1K | 126 | 87 | 3 | — | — | — | 76 | Haircare brands |
| bondiboost.com | 8.0% | 2 | 9 | 75 | 32 | 2.2K | 220 | 39 | 51 | 8 | — | — | 82 | Haircare brands |
| tresemme.com | 8.0% | 2 | 19 | 742 | 45 | 15.4K | 274 | 9 | — | 51 | — | — | 140 | Haircare brands |
| breadbeautysupply.com | 4.0% | — | — | 101 | 34 | 3.6K | 247 | 81 | — | 2 | — | — | 68 | Haircare brands |
| davines.com | 4.0% | 51 | 10 | 1.8K | 58 | 34.7K | 4K | 23 | 3 | — | — | — | 4 | Haircare brands |
| gisou.com | 4.0% | — | — | 448 | 40 | 10.2K | 37 | 109 | 13 | 3 | — | — | 164 | Haircare brands |
| dphue.com | 4.0% | 1 | 2 | 90 | 34 | 2.6K | 76 | 17 | 15 | 21 | — | — | 148 | Haircare brands |
| olorihair.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
Domains in Google search results for Teen Trend Experimenter queries within Haircare brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | sephora.com | 17.1K | 345.1K | 36.0000 | 84.9% | |
| 5 | ulta.com | 7.9K | 164.8K | 35.0000 | 71.6% | |
| 6 | dove.com | 4.9K | 131.1K | 35.0000 | 16.5% | |
| 7 | lorealparisusa.com | 3.4K | 74.2K | 36.0000 | 54.2% | |
| 8 | aveda.com | 2.5K | 48.7K | 26.0000 | 69.4% | |
| 9 | dermstore.com | 2.4K | 48.8K | 25.0000 | 51.5% | |
| 10 | neutrogena.com | 2.1K | 47.8K | 25.0000 | 73.9% | |
| 11 | cerave.com | 1.9K | 37.3K | 25.0000 | 81.8% | |
| 12 | paulaschoice.com | 1.9K | 39.4K | 24.0000 | 79.5% | |
| 13 | davines.com | 1.8K | 34.7K | 25.0000 | 97.0% | |
| 14 | theordinary.com | 1.8K | 38K | 24.0000 | 62.6% | |
| 15 | hims.com | 1.6K | 38.6K | 26.0000 | 78.9% | |
| 16 | moroccanoil.com | 1.6K | 27.9K | 23.0000 | 96.0% | |
| 17 | sallybeauty.com | 1.6K | 33.8K | 25.0000 | 53.1% | |
| 18 | sisley-paris.com | 1.3K | 32.9K | 24.0000 | 84.6% | |
| 19 | olaplex.com | 1.3K | 23.8K | 24.0000 | 99.5% | |
| 20 | redken.com | 1.1K | 19K | 25.0000 | 98.5% | |
| 21 | ritual.com | 1K | 30.5K | 34.0000 | 42.7% | |
| 22 | ducray.com | 996 | 18.5K | 23.0000 | 68.0% | |
| 23 | aveeno.com | 945 | 22.3K | 24.0000 | 60.3% | |
| 24 | garnierusa.com | 944 | 19.8K | 25.0000 | 93.0% | |
| 25 | kevinmurphy.com.au | 846 | 13.9K | 24.0000 | 81.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I am not looking for an elaborate regimen, but I do care about keeping my hair clean, healthy, manageable, and presentable whether I wear it short, medium, styled, thinning, or with facial hair that overlaps with my grooming choices.
I want clear product categories, no-nonsense instructions, and formulas that solve practical issues like oiliness, dryness, scalp irritation, thinning concerns, or styling control without feeling overly complicated or overly cosmetic.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Common Crawl | +0.431 | 18.6% | 30 | Dominant |
| Best Search Engine RankLower rank = better | +0.402 | 16.2% | 21 | Dominant |
| Backlink Count | +0.361 | 13.1% | 36 | Dominant |
| Search Engine Appearances | +0.320 | 10.3% | 21 | Dominant |
| PageRank | +0.310 | 9.6% | 36 | Dominant |
| Avg Search Engine RankLower rank = better | +0.288 | 8.3% | 21 | Strong |
| HC | +0.286 | 8.2% | 36 | Strong |
| Reddit Comments | -0.219 | 4.8% | 14 | Strong |
| Homepage Keywords | +0.167 | 2.8% | 35 | Confirmed |
| Reddit Posts | -0.077 | 0.6% | 14 | Emerging |
How often AI recommended each domain when answering Men's Grooming Minimalist queries within Haircare brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| americancrew.com | 100.0% | 19 | 1 | 476 | 45 | 7.4K | 724 | 44 | — | — | — | — | 112 | Haircare brands |
| brickellmensproducts.com | 100.0% | 33 | 1 | 262 | 32 | 4.5K | 2.2K | 200 | 8 | — | — | — | 220 | Haircare brands, Skincare brands |
| baxterofcalifornia.com | 96.0% | — | — | 293 | 43 | 7K | 534 | 35 | 1 | — | — | — | 72 | Haircare brands, Skincare brands |
| everymanjack.com | 92.0% | 4 | 4 | 224 | 49 | 6.5K | 341 | 57 | — | — | — | — | 115 | Haircare brands, Skincare brands |
| kevinmurphy.com.au | 88.0% | 4 | 11 | 846 | 50 | 13.9K | 1.3K | 179 | 69 | 1 | — | — | 48 | Haircare brands |
| hims.com | 72.0% | 60 | 5 | 1.6K | 55 | 38.6K | 1.8K | 101 | 148 | 1.1K | — | — | 100 | Haircare brands, Med spas & aesthetic clinics, Skincare brands, Weight-loss clinics & GLP-1 telehealth |
| jackblack.com | 52.0% | — | — | 8 | 8 | 268 | — | 8 | — | — | — | — | 136 | Haircare brands, Skincare brands |
| paulmitchell.com | 48.0% | 81 | 1 | 769 | 50 | 16.8K | 3K | 49 | 1 | 5 | 14 | — | 152 | Hair-salon & barber chains, Haircare brands |
| blindbarber.com | 48.0% | 1 | 21 | 294 | 42 | 9.2K | 36 | 26 | 2 | — | — | — | 88 | Haircare brands |
| hanzdefuko.com | 44.0% | — | — | 70 | 24 | 1.9K | 172 | — | — | — | — | — | 84 | Haircare brands |
| livingproof.com | 36.0% | 23 | 8 | 674 | 48 | 15.9K | 1.5K | 30 | 1 | — | 36 | — | 128 | Haircare brands |
| keeps.com | 28.0% | 6 | 17 | 328 | 46 | 9.8K | 2.5K | 57 | 27 | 2 | — | — | 36 | Haircare brands |
| headandshoulders.com | 28.0% | 35 | 2 | 402 | 45 | 10.4K | 824 | 232 | 58 | 13 | 20 | 11 | 36 | Haircare brands |
| davines.com | 24.0% | 51 | 10 | 1.8K | 58 | 34.7K | 4K | 23 | 3 | — | — | — | 4 | Haircare brands |
| bevelcode.com | 20.0% | — | — | 16 | 23 | 628 | — | 2 | — | — | 14 | — | 30 | Haircare brands, Skincare brands |
| malinandgoetz.com | 16.0% | — | — | 529 | 44 | 15.4K | 86 | 9 | — | 53 | — | — | 84 | Haircare brands |
| sheamoisture.com | 12.0% | 32 | 4 | 721 | 49 | 16.7K | 1.4K | 24 | — | 3 | — | — | 78 | Haircare brands |
| nioxin.com | 12.0% | 5 | 28 | 417 | 56 | 7.5K | 301 | 9 | — | 3 | — | — | 28 | Haircare brands |
| shehvoo.com | 8.0% | — | — | 6 | 10 | 156 | — | — | — | — | — | — | 86 | Haircare brands |
| redken.com | 8.0% | 93 | 1 | 1.1K | 62 | 19K | 7.7K | 49 | — | 3 | 6 | — | 284 | Haircare brands |
| dslaboratories.com | 4.0% | — | — | 111 | 38 | 2.4K | 145 | 93 | 4 | — | — | — | 184 | Haircare brands |
| patricks.com | 4.0% | — | — | 0 | 0 | — | — | — | — | — | — | — | 4 | Haircare brands |
| paullabrecque.com | 4.0% | 4 | 11 | 229 | 37 | 6.9K | 403 | 5 | — | — | — | — | 452 | Haircare brands |
| uppercutdeluxe.com | 4.0% | 3 | 4 | 188 | 37 | 4.3K | 104 | 76 | 5 | — | — | — | 112 | Haircare brands |
| ninelessons.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Haircare brands |
Domains in Google search results for Men's Grooming Minimalist queries within Haircare brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | sephora.com | 17.1K | 345.1K | 36.0000 | 84.9% | |
| 5 | ulta.com | 7.9K | 164.8K | 35.0000 | 71.6% | |
| 6 | dove.com | 4.9K | 131.1K | 35.0000 | 16.5% | |
| 7 | lorealparisusa.com | 3.4K | 74.2K | 36.0000 | 54.2% | |
| 8 | aveda.com | 2.5K | 48.7K | 26.0000 | 69.4% | |
| 9 | dermstore.com | 2.4K | 48.8K | 25.0000 | 51.5% | |
| 10 | neutrogena.com | 2.1K | 47.8K | 25.0000 | 73.9% | |
| 11 | cerave.com | 1.9K | 37.3K | 25.0000 | 81.8% | |
| 12 | paulaschoice.com | 1.9K | 39.4K | 24.0000 | 79.5% | |
| 13 | davines.com | 1.8K | 34.7K | 25.0000 | 97.0% | |
| 14 | theordinary.com | 1.8K | 38K | 24.0000 | 62.6% | |
| 15 | hims.com | 1.6K | 38.6K | 26.0000 | 78.9% | |
| 16 | moroccanoil.com | 1.6K | 27.9K | 23.0000 | 96.0% | |
| 17 | sallybeauty.com | 1.6K | 33.8K | 25.0000 | 53.1% | |
| 18 | sisley-paris.com | 1.3K | 32.9K | 24.0000 | 84.6% | |
| 19 | olaplex.com | 1.3K | 23.8K | 24.0000 | 99.5% | |
| 20 | redken.com | 1.1K | 19K | 25.0000 | 98.5% | |
| 21 | ritual.com | 1K | 30.5K | 34.0000 | 42.7% | |
| 22 | ducray.com | 996 | 18.5K | 23.0000 | 68.0% | |
| 23 | aveeno.com | 945 | 22.3K | 24.0000 | 60.3% | |
| 24 | garnierusa.com | 944 | 19.8K | 25.0000 | 93.0% | |
| 25 | kevinmurphy.com.au | 846 | 13.9K | 24.0000 | 81.5% |