Credit cards
Wikidata ρ=0.523A summary of what distinguishes high-visibility domains in this industry, based on signal correlation patterns and LLM recommendation data.
Focus on signals with the strongest Rank Influence — these have the most reliable relationship with AI recommendations for this industry.
The Credit cards industry covers 113 domains in this dataset. The most LLM-recommended vendors include capitalone.com and bankofamerica.com and citi.com.
Within this industry, the strongest predictor of LLM recommendations is Wikidata (ρ=0.523, n=37 (vs. ρ=0.120 across all industries)). Best Search Engine Rank follows as second-strongest (ρ=0.268).
capitalone.com, bankofamerica.com rank highly in LLM recommendations despite a modest backlink footprint — suggesting strong topical authority or brand recognition that exceeds raw web-presence metrics.
Conversely, apple.com, paypal.com hold strong backlink authority but rank lower in LLM recommendations — a reminder that web scale alone does not guarantee AI visibility.
5 signals show a strong or dominant correlation within this category: Wikidata (ρ=0.523), Best Search Engine Rank (ρ=0.268), Search Engine Appearances (ρ=0.260), Common Crawl (ρ=0.226), SE Outbound Links (ρ=0.211).
Coverage varies by signal: backlink and SERP data tend to have the broadest reach, while Wikipedia and Reddit signals typically cover only the largest brands. Signals with fewer than 20 observations should be interpreted with caution.
This industry has 11 identified audience personas derived from LLM query patterns. Each represents a distinct user intent with its own signal correlations and top domains.
Signals and top-ranked domains can differ significantly between personas — use the links below to jump directly to a persona's analysis.
Jump to persona:
Spearman rank correlations (ρ) between each measurable signal and the LLM recommendation score across all 113 domains in this industry.
Higher absolute ρ values (closer to ±1.0) indicate stronger relationships. Positive ρ means more of this signal correlates with better AI visibility. Rank Influence summarizes the practical strength — prioritize Dominant and Strong signals when optimizing.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Wikidata | +0.523 | 27.4% | 37 | Dominant |
| Best Search Engine Rank | +0.268 | 7.2% | 84 | Strong |
| Search Engine Appearances | +0.260 | 6.7% | 84 | Strong |
| Common Crawl | +0.226 | 5.1% | 98 | Strong |
| SE Outbound Links | +0.211 | 4.4% | 94 | Strong |
| Reddit Comments | +0.185 | 3.4% | 81 | Confirmed |
| BL Authority (Exp) | +0.171 | 2.9% | 105 | Confirmed |
| BL Authority | +0.168 | 2.8% | 105 | Confirmed |
| Backlink Count | +0.162 | 2.6% | 105 | Confirmed |
| PageRank | +0.158 | 2.5% | 105 | Confirmed |
| HC | +0.134 | 1.8% | 105 | Confirmed |
| Avg Search Engine Rank | +0.096 | 0.9% | 84 | Emerging |
| Reddit Posts | +0.085 | 0.7% | 76 | Emerging |
| Homepage Keywords | -0.059 | 0.4% | 98 | Emerging |
| Wikipedia Citations | +0.043 | 0.2% | 72 | Baseline |
How often AI models recommended each domain when answering Credit cards queries across all personas. Each LLM run represents one query — the left chart shows raw recommendation counts, the right shows what percentage of queries included that domain.
275 total LLM query runs across all personas for this industry. A domain appearing in 50% of queries means AI models recommended it in half of all runs — regardless of list position.
A cross-signal snapshot for the 25 most LLM-recommended domains, showing values across all tracked signal categories — from backlinks and crawl data to Reddit, Wikipedia, and search engine visibility.
Scan across rows to find which signal combinations appear most consistently in high-visibility domains. Darker cells indicate stronger values relative to this industry. Columns are color-grouped by category.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| capitalone.com | 93.1% | 785 | 1 | 11.6K | 69 | 282.3K | 38.8K | 739 | 647 | 1.5K | 324 | — | 144 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Personal checking accounts & neobanks, Used car dealers |
| bankofamerica.com | 81.5% | 1.2K | 1 | 21.1K | 72 | 531.2K | 34.5K | 1.5K | 73 | 99 | 125 | 102 | 128 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| citi.com | 80.4% | 621 | 1 | 6.5K | 64 | 160.6K | 20.7K | 1.3K | 124 | 505 | 192 | 42 | 12 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| usbank.com | 77.1% | 1.2K | 1 | 10.7K | 67 | 245.7K | 35.4K | 653 | 117 | 61 | 129 | — | 320 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| chase.com | 77.1% | 1.3K | 1 | 12.3K | 68 | 270.5K | 46.2K | 6K | 667 | 500 | 93 | 58 | 164 | Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Mortgage lenders, Personal checking accounts & neobanks |
| discover.com | 74.5% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| wellsfargo.com | 72.0% | 1.3K | 1 | 16.8K | 69 | 358.8K | 28.7K | 3.1K | 110 | 86 | 493 | 82 | 284 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| americanexpress.com | 69.1% | 908 | 1 | 35.2K | 74 | 753K | 48.7K | 2.7K | 11.9K | 26.2K | 447 | 78 | 20 | Airlines, Consumer banking, Credit cards, Credit monitoring services, Live entertainment & ticketing, Online travel agencies, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| navyfederal.org | 20.4% | 788 | 1 | 2.1K | 58 | 55.5K | 18.9K | 34 | 16 | 68 | 34 | — | 304 | Auto insurance, Consumer banking, Credit cards, Mortgage lenders |
| penfed.org | 14.9% | 250 | 2 | 937 | 50 | 23.2K | 4.9K | 14 | 13 | 3 | 111 | — | 124 | Consumer banking, Credit cards, Mortgage lenders, Personal loan & fintech lenders |
| paypal.com | 14.5% | 60 | 1 | 678.8K | 87 | 8.9M | 26.7K | 5.8K | 556 | 1.7K | 354 | 107 | 120 | Consumer banking, Credit cards, Personal checking accounts & neobanks |
| barclaysus.com | 14.2% | — | — | 356 | 50 | 9.2K | 100 | 16 | — | — | — | — | 60 | Consumer banking, Credit cards |
| missionlane.com | 14.2% | — | — | 170 | 43 | 3.8K | 59 | 88 | — | — | — | — | 12 | Consumer banking, Credit cards |
| petalcard.com | 13.5% | 7 | 35 | 431 | 48 | 12K | 1.7K | 9 | — | — | — | — | 124 | Credit cards |
| pnc.com | 10.9% | 812 | 1 | 6.1K | 67 | 171.4K | 19.5K | 1.2K | 12 | 56 | 75 | — | 244 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| nerdwallet.com | 10.2% | 2.8K | 1 | 43.4K | 71 | 851.9K | 129.5K | 736 | 336 | 448 | 291 | 22 | 376 | Auto insurance, Consumer wealth advisors / RIAs, Credit cards, Credit monitoring services, Insurance brokerages / benefits brokers, Life insurance, Mortgage lenders |
| self.inc | 9.5% | 52 | 3 | 1.5K | 57 | 40.6K | 3.4K | 116 | 96 | 280 | — | — | 80 | Consumer banking, Credit cards, Credit monitoring services, Personal loan & fintech lenders |
| creditonebank.com | 9.5% | 39 | 12 | 582 | 52 | 15.7K | 1.7K | 30 | — | — | — | — | 52 | Consumer banking, Credit cards |
| hsbc.com | 9.1% | 45 | 2 | 7.2K | 65 | 200.3K | 2.4K | 189 | 7 | 70 | 229 | 106 | 32 | Commercial banking, Consumer banking, Credit cards, Mortgage lenders |
| citibank.com | 9.1% | 25 | 1 | 2.2K | 60 | 62.1K | 517 | 27 | 4 | 4 | 44 | 42 | 12 | Commercial banking, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| apple.com | 9.1% | 1.3K | 1 | 2.2M | 93 | 33.3M | 59.1K | 19K | 1.7K | 5.1K | 6.1K | 883 | 75 | Credit cards, Home exercise equipment, Streaming video services, Wireless carriers |
| deserve.com | 9.1% | — | — | 193 | 42 | 5.5K | 752 | 17 | — | — | — | — | 16 | Credit cards |
| delta.com | 8.7% | 306 | 1 | 16.7K | 67 | 389.6K | 15.3K | 999 | 803 | 558 | 631 | 78 | 24 | Airlines, Credit cards, Veterinary services |
| united.com | 8.7% | 339 | 1 | 13.7K | 67 | 315.7K | 10.8K | 1.5K | 836 | 609 | 897 | — | 8 | Airlines, Credit cards |
| barclaycardus.com | 8.7% | 38 | 29 | 911 | 56 | 21.8K | 2.3K | 335 | 1 | — | — | — | 60 | Credit cards |
Domains appearing most frequently in Google search results for Credit cards queries — counts are filtered to only the search queries associated with this industry.
Compare with the LLM recommendations chart above. Gaps between the two — domains that rank high in search but low in AI, or vice versa — reveal strategic opportunities or risks depending on your channel focus.
Domains ranked by backlink authority signals derived from the Common Crawl web graph: PageRank, total backlinks, link authority (AUC), and harmonic centrality.
Backlink authority is one of the strongest predictors of LLM visibility in most industries. Domains with high PageRank but a low LLM score may be underrepresented in AI recommendations despite their web authority — a potential gap worth investigating.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | apple.com | 2.2M | 33.3M | 53.0000 | 73.9% | |
| 2 | paypal.com | 678.8K | 8.9M | 46.0000 | 44.4% | |
| 3 | forbes.com | 415.5K | 8.7M | 46.0000 | 74.3% | |
| 4 | cnn.com | 263.9K | 5.5M | 45.0000 | 6.3% | |
| 5 | cnbc.com | 168.7K | 3.9M | 44.0000 | 15.2% | |
| 6 | investopedia.com | 154.7K | 3M | 43.0000 | 6.3% | |
| 7 | usnews.com | 103.8K | 2.3M | 39.0000 | 52.3% | |
| 8 | cnet.com | 95K | 2.2M | 44.0000 | 15.2% | |
| 9 | marriott.com | 89.4K | 1.9M | 37.0000 | 81.3% | |
| 10 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 11 | bankrate.com | 42.9K | 808.9K | 36.0000 | 77.0% | |
| 12 | hyatt.com | 37.5K | 841.7K | 37.0000 | 71.1% | |
| 13 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 14 | venmo.com | 29.9K | 414.3K | 37.0000 | 50.0% | |
| 15 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 16 | mastercard.com | 23.8K | 555.7K | 39.0000 | 67.9% | |
| 17 | aaa.com | 22.7K | 506.7K | 41.0000 | 79.5% | |
| 18 | visa.com | 21.6K | 500.4K | 39.0000 | 60.7% | |
| 19 | bankofamerica.com | 21.1K | 531.2K | 41.0000 | 80.1% | |
| 20 | jpmorgan.com | 19.3K | 517.9K | 38.0000 | 73.2% | |
| 21 | goldmansachs.com | 17.6K | 522.6K | 38.0000 | 46.7% | |
| 22 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 23 | wellsfargo.com | 16.8K | 358.8K | 35.0000 | 80.4% | |
| 24 | delta.com | 16.7K | 389.6K | 35.0000 | 61.1% | |
| 25 | costco.com | 15.2K | 331.4K | 37.0000 | 77.9% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Search Engine Appearances | +0.268 | 7.2% | 2,638 | Strong |
| Best Search Engine RankLower rank = better | +0.255 | 6.5% | 2,638 | Strong |
| Backlink Count | +0.222 | 4.9% | 3,629 | Strong |
| PageRank | +0.213 | 4.5% | 3,629 | Strong |
| HC | +0.198 | 3.9% | 3,629 | Confirmed |
| Wikidata | +0.148 | 2.2% | 644 | Confirmed |
| Reddit Comments | +0.132 | 1.7% | 1,699 | Confirmed |
| Reddit Posts | +0.127 | 1.6% | 1,729 | Confirmed |
| Common Crawl | +0.123 | 1.5% | 3,003 | Confirmed |
| Avg Search Engine RankLower rank = better | +0.108 | 1.2% | 2,638 | Confirmed |
| Homepage Keywords | +0.035 | 0.1% | 3,337 | Baseline |
How often AI recommended each domain when answering neutral queries within Credit cards. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| nerdwallet.com | 92.0% | 2.8K | 1 | 43.4K | 71 | 851.9K | 129.5K | 736 | 336 | 448 | 291 | 22 | 376 | Auto insurance, Consumer wealth advisors / RIAs, Credit cards, Credit monitoring services, Insurance brokerages / benefits brokers, Life insurance, Mortgage lenders |
| americanexpress.com | 80.0% | 908 | 1 | 35.2K | 74 | 753K | 48.7K | 2.7K | 11.9K | 26.2K | 447 | 78 | 20 | Airlines, Consumer banking, Credit cards, Credit monitoring services, Live entertainment & ticketing, Online travel agencies, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| chase.com | 80.0% | 1.3K | 1 | 12.3K | 68 | 270.5K | 46.2K | 6K | 667 | 500 | 93 | 58 | 164 | Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Mortgage lenders, Personal checking accounts & neobanks |
| capitalone.com | 80.0% | 785 | 1 | 11.6K | 69 | 282.3K | 38.8K | 739 | 647 | 1.5K | 324 | — | 144 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Personal checking accounts & neobanks, Used car dealers |
| discover.com | 80.0% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| wellsfargo.com | 80.0% | 1.3K | 1 | 16.8K | 69 | 358.8K | 28.7K | 3.1K | 110 | 86 | 493 | 82 | 284 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| bankofamerica.com | 76.0% | 1.2K | 1 | 21.1K | 72 | 531.2K | 34.5K | 1.5K | 73 | 99 | 125 | 102 | 128 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| thepointsguy.com | 76.0% | 823 | 1 | 8K | 63 | 199.2K | 26.3K | 13.7K | 1.9K | 879 | 163 | 17 | 183 | Credit cards, Cruise booking sites, Cruises |
| citi.com | 64.0% | 621 | 1 | 6.5K | 64 | 160.6K | 20.7K | 1.3K | 124 | 505 | 192 | 42 | 12 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| usbank.com | 64.0% | 1.2K | 1 | 10.7K | 67 | 245.7K | 35.4K | 653 | 117 | 61 | 129 | — | 320 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| creditkarma.com | 28.0% | 763 | 1 | 9.1K | 66 | 195.5K | 20.6K | 954 | 365 | 105 | 138 | 39 | 41 | Consumer banking, Consumer legal services, Credit cards, Credit monitoring services, Mortgage lenders |
| bankrate.com | 24.0% | 2.1K | 1 | 42.9K | 71 | 808.9K | 136K | 3.1K | 527 | 413 | 1.9K | 16 | 555 | Credit cards, Mortgage lenders |
| forbes.com | 20.0% | 3.6K | 1 | 415.5K | 83 | 8.7M | 295.3K | 12.4K | 817 | 4.3K | 40.5K | 22 | 89 | Consumer legal services, Credit cards, Trade media / B2B publishers |
| wallethub.com | 20.0% | 654 | 1 | 10.3K | 65 | 291.3K | 34.1K | 8.3K | 2.3K | 564 | 677 | 29 | 432 | Credit cards, Credit monitoring services |
| creditcards.com | 20.0% | 80 | 5 | 4.5K | 61 | 115.3K | 5.6K | 457 | 30 | 101 | 1.2K | — | 124 | Credit cards |
| citibank.com | 16.0% | 25 | 1 | 2.2K | 60 | 62.1K | 517 | 27 | 4 | 4 | 44 | 42 | 12 | Commercial banking, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| experian.com | 16.0% | 1.5K | 1 | 25.8K | 73 | 590.1K | 89.8K | 907 | 2K | 1.1K | — | — | 296 | B2B marketing data providers, Consumer legal services, Credit cards, Credit monitoring services, Debt settlement & credit repair services, Healthcare IT for providers |
| lendingtree.com | 16.0% | 795 | 1 | 9.5K | 67 | 223.1K | 27.3K | 345 | 50 | 45 | 46 | — | 336 | Commercial mortgage lending, Credit cards, Mortgage lenders, Personal loan & fintech lenders |
| barclaycardus.com | 16.0% | 38 | 29 | 911 | 56 | 21.8K | 2.3K | 335 | 1 | — | — | — | 60 | Credit cards |
| cardratings.com | 8.0% | 60 | 7 | 502 | 47 | 11.4K | 11.6K | 27 | — | — | 217 | 10 | 231 | Credit cards |
| money.com | 8.0% | 733 | 1 | 12.6K | 66 | 288.9K | 29.7K | 7.6K | 377 | 401 | 9.1K | 9 | 346 | Credit cards |
| usnews.com | 8.0% | 2.2K | 1 | 103.8K | 75 | 2.3M | 43.6K | 376 | 108 | 444 | 14.4K | 20 | 410 | Colleges & universities, Credit cards, Hospitals |
| valuepenguin.com | 4.0% | 386 | 1 | 6.6K | 60 | 161.9K | 13K | 28 | 41 | 2 | 22 | — | 104 | Credit cards |
| cnet.com | 4.0% | 1.1K | 1 | 95K | 78 | 2.2M | 69K | 1.9K | 50 | 768 | 9.3K | 24 | 360 | Credit cards |
| cnbc.com | 4.0% | 1.9K | 1 | 168.7K | 79 | 3.9M | 96.4K | 2.9K | 187 | 20.9K | 14.6K | 29 | 23 | Credit cards |
Domains in Google search results for neutral queries within Credit cards. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | apple.com | 2.2M | 33.3M | 53.0000 | 73.9% | |
| 2 | paypal.com | 678.8K | 8.9M | 46.0000 | 44.4% | |
| 3 | forbes.com | 415.5K | 8.7M | 46.0000 | 74.3% | |
| 4 | cnn.com | 263.9K | 5.5M | 45.0000 | 6.3% | |
| 5 | cnbc.com | 168.7K | 3.9M | 44.0000 | 15.2% | |
| 6 | investopedia.com | 154.7K | 3M | 43.0000 | 6.3% | |
| 7 | usnews.com | 103.8K | 2.3M | 39.0000 | 52.3% | |
| 8 | cnet.com | 95K | 2.2M | 44.0000 | 15.2% | |
| 9 | marriott.com | 89.4K | 1.9M | 37.0000 | 81.3% | |
| 10 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 11 | bankrate.com | 42.9K | 808.9K | 36.0000 | 77.0% | |
| 12 | hyatt.com | 37.5K | 841.7K | 37.0000 | 71.1% | |
| 13 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 14 | venmo.com | 29.9K | 414.3K | 37.0000 | 50.0% | |
| 15 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 16 | mastercard.com | 23.8K | 555.7K | 39.0000 | 67.9% | |
| 17 | aaa.com | 22.7K | 506.7K | 41.0000 | 79.5% | |
| 18 | visa.com | 21.6K | 500.4K | 39.0000 | 60.7% | |
| 19 | bankofamerica.com | 21.1K | 531.2K | 41.0000 | 80.1% | |
| 20 | jpmorgan.com | 19.3K | 517.9K | 38.0000 | 73.2% | |
| 21 | goldmansachs.com | 17.6K | 522.6K | 38.0000 | 46.7% | |
| 22 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 23 | wellsfargo.com | 16.8K | 358.8K | 35.0000 | 80.4% | |
| 24 | delta.com | 16.7K | 389.6K | 35.0000 | 61.1% | |
| 25 | costco.com | 15.2K | 331.4K | 37.0000 | 77.9% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I am the kind of person who tracks bonus categories, welcome offers, transfer partners, annual fees, statement credits, and redemption values because I do not want to leave money on the table.
I want cards that fit my actual spending on groceries, dining, gas, streaming, and online shopping, not flashy marketing that sounds good but delivers mediocre value after the first year.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Common Crawl | +0.536 | 28.8% | 18 | Dominant |
| Best Search Engine RankLower rank = better | +0.526 | 27.6% | 17 | Dominant |
| PageRank | +0.432 | 18.7% | 20 | Dominant |
| Homepage Keywords | -0.429 | 18.4% | 19 | Dominant |
| Reddit Comments | +0.414 | 17.2% | 19 | Dominant |
| Search Engine Appearances | +0.392 | 15.4% | 17 | Dominant |
| Backlink Count | +0.368 | 13.5% | 20 | Dominant |
| HC | +0.305 | 9.3% | 20 | Dominant |
| Reddit Posts | +0.294 | 8.6% | 17 | Strong |
| Avg Search Engine RankLower rank = better | +0.148 | 2.2% | 17 | Confirmed |
| Wikidata | +0.025 | 0.1% | 9 | Baseline |
How often AI recommended each domain when answering Rewards Maximizer queries within Credit cards. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| americanexpress.com | 100.0% | 908 | 1 | 35.2K | 74 | 753K | 48.7K | 2.7K | 11.9K | 26.2K | 447 | 78 | 20 | Airlines, Consumer banking, Credit cards, Credit monitoring services, Live entertainment & ticketing, Online travel agencies, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| chase.com | 100.0% | 1.3K | 1 | 12.3K | 68 | 270.5K | 46.2K | 6K | 667 | 500 | 93 | 58 | 164 | Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Mortgage lenders, Personal checking accounts & neobanks |
| capitalone.com | 100.0% | 785 | 1 | 11.6K | 69 | 282.3K | 38.8K | 739 | 647 | 1.5K | 324 | — | 144 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Personal checking accounts & neobanks, Used car dealers |
| citi.com | 100.0% | 621 | 1 | 6.5K | 64 | 160.6K | 20.7K | 1.3K | 124 | 505 | 192 | 42 | 12 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| usbank.com | 100.0% | 1.2K | 1 | 10.7K | 67 | 245.7K | 35.4K | 653 | 117 | 61 | 129 | — | 320 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| wellsfargo.com | 100.0% | 1.3K | 1 | 16.8K | 69 | 358.8K | 28.7K | 3.1K | 110 | 86 | 493 | 82 | 284 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| bankofamerica.com | 100.0% | 1.2K | 1 | 21.1K | 72 | 531.2K | 34.5K | 1.5K | 73 | 99 | 125 | 102 | 128 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| discover.com | 100.0% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| barclaycardus.com | 36.0% | 38 | 29 | 911 | 56 | 21.8K | 2.3K | 335 | 1 | — | — | — | 60 | Credit cards |
| barclaysus.com | 36.0% | — | — | 356 | 50 | 9.2K | 100 | 16 | — | — | — | — | 60 | Consumer banking, Credit cards |
| creditcards.com | 32.0% | 80 | 5 | 4.5K | 61 | 115.3K | 5.6K | 457 | 30 | 101 | 1.2K | — | 124 | Credit cards |
| navyfederal.org | 28.0% | 788 | 1 | 2.1K | 58 | 55.5K | 18.9K | 34 | 16 | 68 | 34 | — | 304 | Auto insurance, Consumer banking, Credit cards, Mortgage lenders |
| paypal.com | 20.0% | 60 | 1 | 678.8K | 87 | 8.9M | 26.7K | 5.8K | 556 | 1.7K | 354 | 107 | 120 | Consumer banking, Credit cards, Personal checking accounts & neobanks |
| fidelity.com | 12.0% | 779 | 1 | 17.5K | 68 | 368.5K | 30.3K | 492 | 30.7K | 3.7K | 84 | 33 | 156 | Brokerage & wealth-management apps, Consumer banking, Consumer wealth advisors / RIAs, Credit cards, Credit monitoring services, Personal checking accounts & neobanks |
| breadfinancial.com | 12.0% | 29 | 7 | 511 | 60 | 15.8K | 1.1K | — | 2 | — | 39 | — | 186 | Credit cards |
| sofi.com | 8.0% | 864 | 1 | 9.2K | 66 | 241.6K | 57.4K | 551 | 163 | 2.2K | 140 | 120 | 444 | Brokerage & wealth-management apps, Consumer banking, Consumer wealth advisors / RIAs, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| nerdwallet.com | 4.0% | 2.8K | 1 | 43.4K | 71 | 851.9K | 129.5K | 736 | 336 | 448 | 291 | 22 | 376 | Auto insurance, Consumer wealth advisors / RIAs, Credit cards, Credit monitoring services, Insurance brokerages / benefits brokers, Life insurance, Mortgage lenders |
| fidelityrewards.com | 4.0% | — | — | 34 | 32 | 1.2K | — | 42 | 49 | 7 | — | — | — | Credit cards |
| synchrony.com | 4.0% | 189 | 2 | 3.7K | 63 | 57.2K | 12.5K | 51 | 20 | 432 | 16 | — | 204 | Consumer banking, Credit cards, Personal checking accounts & neobanks |
| redfcu.org | 4.0% | 2 | 29 | 193 | 44 | 5.4K | 339 | — | 4 | 3 | — | — | 232 | Credit cards |
Domains in Google search results for Rewards Maximizer queries within Credit cards. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | apple.com | 2.2M | 33.3M | 53.0000 | 73.9% | |
| 2 | paypal.com | 678.8K | 8.9M | 46.0000 | 44.4% | |
| 3 | forbes.com | 415.5K | 8.7M | 46.0000 | 74.3% | |
| 4 | cnn.com | 263.9K | 5.5M | 45.0000 | 6.3% | |
| 5 | cnbc.com | 168.7K | 3.9M | 44.0000 | 15.2% | |
| 6 | investopedia.com | 154.7K | 3M | 43.0000 | 6.3% | |
| 7 | usnews.com | 103.8K | 2.3M | 39.0000 | 52.3% | |
| 8 | cnet.com | 95K | 2.2M | 44.0000 | 15.2% | |
| 9 | marriott.com | 89.4K | 1.9M | 37.0000 | 81.3% | |
| 10 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 11 | bankrate.com | 42.9K | 808.9K | 36.0000 | 77.0% | |
| 12 | hyatt.com | 37.5K | 841.7K | 37.0000 | 71.1% | |
| 13 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 14 | venmo.com | 29.9K | 414.3K | 37.0000 | 50.0% | |
| 15 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 16 | mastercard.com | 23.8K | 555.7K | 39.0000 | 67.9% | |
| 17 | aaa.com | 22.7K | 506.7K | 41.0000 | 79.5% | |
| 18 | visa.com | 21.6K | 500.4K | 39.0000 | 60.7% | |
| 19 | bankofamerica.com | 21.1K | 531.2K | 41.0000 | 80.1% | |
| 20 | jpmorgan.com | 19.3K | 517.9K | 38.0000 | 73.2% | |
| 21 | goldmansachs.com | 17.6K | 522.6K | 38.0000 | 46.7% | |
| 22 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 23 | wellsfargo.com | 16.8K | 358.8K | 35.0000 | 80.4% | |
| 24 | delta.com | 16.7K | 389.6K | 35.0000 | 61.1% | |
| 25 | costco.com | 15.2K | 331.4K | 37.0000 | 77.9% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
My top priority is a long introductory 0% APR balance transfer offer, low transfer fees if possible, and a clear path to paying off what I owe.
I do not care much about travel perks, lounge access, or complicated rewards programs right now because my main goal is to reduce stress and get my finances back under control.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Wikidata | +0.821 | 67.4% | 10 | Dominant |
| Avg Search Engine RankLower rank = better | -0.556 | 31% | 21 | Dominant |
| PageRank | +0.414 | 17.1% | 26 | Dominant |
| Backlink Count | +0.349 | 12.1% | 26 | Dominant |
| Common Crawl | +0.320 | 10.3% | 25 | Dominant |
| HC | +0.302 | 9.1% | 26 | Dominant |
| Reddit Comments | +0.251 | 6.3% | 23 | Strong |
| Reddit Posts | +0.235 | 5.5% | 21 | Strong |
| Search Engine Appearances | +0.224 | 5% | 21 | Strong |
| Best Search Engine RankLower rank = better | +0.162 | 2.6% | 21 | Confirmed |
| Homepage Keywords | -0.070 | 0.5% | 25 | Emerging |
How often AI recommended each domain when answering Balance Transfer Seeker queries within Credit cards. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| wellsfargo.com | 100.0% | 1.3K | 1 | 16.8K | 69 | 358.8K | 28.7K | 3.1K | 110 | 86 | 493 | 82 | 284 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| discover.com | 100.0% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| usbank.com | 100.0% | 1.2K | 1 | 10.7K | 67 | 245.7K | 35.4K | 653 | 117 | 61 | 129 | — | 320 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| chase.com | 100.0% | 1.3K | 1 | 12.3K | 68 | 270.5K | 46.2K | 6K | 667 | 500 | 93 | 58 | 164 | Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Mortgage lenders, Personal checking accounts & neobanks |
| capitalone.com | 100.0% | 785 | 1 | 11.6K | 69 | 282.3K | 38.8K | 739 | 647 | 1.5K | 324 | — | 144 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Personal checking accounts & neobanks, Used car dealers |
| citi.com | 96.0% | 621 | 1 | 6.5K | 64 | 160.6K | 20.7K | 1.3K | 124 | 505 | 192 | 42 | 12 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| bankofamerica.com | 92.0% | 1.2K | 1 | 21.1K | 72 | 531.2K | 34.5K | 1.5K | 73 | 99 | 125 | 102 | 128 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| navyfederal.org | 64.0% | 788 | 1 | 2.1K | 58 | 55.5K | 18.9K | 34 | 16 | 68 | 34 | — | 304 | Auto insurance, Consumer banking, Credit cards, Mortgage lenders |
| americanexpress.com | 40.0% | 908 | 1 | 35.2K | 74 | 753K | 48.7K | 2.7K | 11.9K | 26.2K | 447 | 78 | 20 | Airlines, Consumer banking, Credit cards, Credit monitoring services, Live entertainment & ticketing, Online travel agencies, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| truist.com | 20.0% | 559 | 1 | 3K | 62 | 83.1K | 10.8K | 217 | 31 | 8 | 54 | — | 536 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| creditcards.com | 20.0% | 80 | 5 | 4.5K | 61 | 115.3K | 5.6K | 457 | 30 | 101 | 1.2K | — | 124 | Credit cards |
| suntrust.com | 20.0% | — | — | 939 | 51 | 27.5K | 412 | 299 | — | — | 71 | — | 268 | Credit cards |
| pnc.com | 16.0% | 812 | 1 | 6.1K | 67 | 171.4K | 19.5K | 1.2K | 12 | 56 | 75 | — | 244 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| nerdwallet.com | 16.0% | 2.8K | 1 | 43.4K | 71 | 851.9K | 129.5K | 736 | 336 | 448 | 291 | 22 | 376 | Auto insurance, Consumer wealth advisors / RIAs, Credit cards, Credit monitoring services, Insurance brokerages / benefits brokers, Life insurance, Mortgage lenders |
| penfed.org | 16.0% | 250 | 2 | 937 | 50 | 23.2K | 4.9K | 14 | 13 | 3 | 111 | — | 124 | Consumer banking, Credit cards, Mortgage lenders, Personal loan & fintech lenders |
| creditkarma.com | 16.0% | 763 | 1 | 9.1K | 66 | 195.5K | 20.6K | 954 | 365 | 105 | 138 | 39 | 41 | Consumer banking, Consumer legal services, Credit cards, Credit monitoring services, Mortgage lenders |
| fidelity.com | 12.0% | 779 | 1 | 17.5K | 68 | 368.5K | 30.3K | 492 | 30.7K | 3.7K | 84 | 33 | 156 | Brokerage & wealth-management apps, Consumer banking, Consumer wealth advisors / RIAs, Credit cards, Credit monitoring services, Personal checking accounts & neobanks |
| regions.com | 12.0% | 252 | 1 | 2.3K | 58 | 60.9K | 3.8K | 208 | 3 | — | 24 | — | 186 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| citizensbank.com | 12.0% | 366 | 1 | 3.1K | 60 | 88.1K | 9.6K | 763 | 8 | 529 | 30 | — | 240 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks |
| bankamericard.com | 8.0% | — | — | — | — | — | — | — | — | — | — | — | — | Credit cards |
| barclaysus.com | 8.0% | — | — | 356 | 50 | 9.2K | 100 | 16 | — | — | — | — | 60 | Consumer banking, Credit cards |
| barclaycardus.com | 8.0% | 38 | 29 | 911 | 56 | 21.8K | 2.3K | 335 | 1 | — | — | — | 60 | Credit cards |
| bankrate.com | 8.0% | 2.1K | 1 | 42.9K | 71 | 808.9K | 136K | 3.1K | 527 | 413 | 1.9K | 16 | 555 | Credit cards, Mortgage lenders |
| citibank.com | 4.0% | 25 | 1 | 2.2K | 60 | 62.1K | 517 | 27 | 4 | 4 | 44 | 42 | 12 | Commercial banking, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| fidelityrewards.com | 4.0% | — | — | 34 | 32 | 1.2K | — | 42 | 49 | 7 | — | — | — | Credit cards |
Domains in Google search results for Balance Transfer Seeker queries within Credit cards. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | apple.com | 2.2M | 33.3M | 53.0000 | 73.9% | |
| 2 | paypal.com | 678.8K | 8.9M | 46.0000 | 44.4% | |
| 3 | forbes.com | 415.5K | 8.7M | 46.0000 | 74.3% | |
| 4 | cnn.com | 263.9K | 5.5M | 45.0000 | 6.3% | |
| 5 | cnbc.com | 168.7K | 3.9M | 44.0000 | 15.2% | |
| 6 | investopedia.com | 154.7K | 3M | 43.0000 | 6.3% | |
| 7 | usnews.com | 103.8K | 2.3M | 39.0000 | 52.3% | |
| 8 | cnet.com | 95K | 2.2M | 44.0000 | 15.2% | |
| 9 | marriott.com | 89.4K | 1.9M | 37.0000 | 81.3% | |
| 10 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 11 | bankrate.com | 42.9K | 808.9K | 36.0000 | 77.0% | |
| 12 | hyatt.com | 37.5K | 841.7K | 37.0000 | 71.1% | |
| 13 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 14 | venmo.com | 29.9K | 414.3K | 37.0000 | 50.0% | |
| 15 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 16 | mastercard.com | 23.8K | 555.7K | 39.0000 | 67.9% | |
| 17 | aaa.com | 22.7K | 506.7K | 41.0000 | 79.5% | |
| 18 | visa.com | 21.6K | 500.4K | 39.0000 | 60.7% | |
| 19 | bankofamerica.com | 21.1K | 531.2K | 41.0000 | 80.1% | |
| 20 | jpmorgan.com | 19.3K | 517.9K | 38.0000 | 73.2% | |
| 21 | goldmansachs.com | 17.6K | 522.6K | 38.0000 | 46.7% | |
| 22 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 23 | wellsfargo.com | 16.8K | 358.8K | 35.0000 | 80.4% | |
| 24 | delta.com | 16.7K | 389.6K | 35.0000 | 61.1% | |
| 25 | costco.com | 15.2K | 331.4K | 37.0000 | 77.9% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I may have a thin file, limited income history, or past mistakes, but I am focused on using credit responsibly now.
I want a card with reasonable approval criteria, low or no annual fee if possible, and features that help me build positive habits, like free credit score access, payment reminders, spending controls, and easy automatic payments.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| PageRank | +0.440 | 19.4% | 44 | Dominant |
| Backlink Count | +0.435 | 19% | 44 | Dominant |
| Reddit Comments | +0.429 | 18.4% | 27 | Dominant |
| Search Engine Appearances | +0.354 | 12.5% | 34 | Dominant |
| HC | +0.319 | 10.1% | 44 | Dominant |
| Wikidata | -0.223 | 5% | 9 | Strong |
| Common Crawl | +0.217 | 4.7% | 39 | Strong |
| Best Search Engine RankLower rank = better | +0.215 | 4.6% | 34 | Strong |
| Homepage Keywords | +0.145 | 2.1% | 41 | Confirmed |
| Avg Search Engine RankLower rank = better | +0.043 | 0.2% | 34 | Baseline |
| Reddit Posts | -0.001 | 0% | 21 | Baseline |
How often AI recommended each domain when answering Credit Builder queries within Credit cards. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| discover.com | 100.0% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| capitalone.com | 100.0% | 785 | 1 | 11.6K | 69 | 282.3K | 38.8K | 739 | 647 | 1.5K | 324 | — | 144 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Personal checking accounts & neobanks, Used car dealers |
| missionlane.com | 96.0% | — | — | 170 | 43 | 3.8K | 59 | 88 | — | — | — | — | 12 | Consumer banking, Credit cards |
| self.inc | 92.0% | 52 | 3 | 1.5K | 57 | 40.6K | 3.4K | 116 | 96 | 280 | — | — | 80 | Consumer banking, Credit cards, Credit monitoring services, Personal loan & fintech lenders |
| openskycc.com | 84.0% | 8 | 16 | 222 | 38 | 4.5K | 1.4K | 95 | 3 | — | — | — | 224 | Consumer banking, Credit cards |
| bankofamerica.com | 80.0% | 1.2K | 1 | 21.1K | 72 | 531.2K | 34.5K | 1.5K | 73 | 99 | 125 | 102 | 128 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| chime.com | 72.0% | 144 | 1 | 2.6K | 58 | 68.4K | 15.5K | 159 | 1.6K | 24.3K | 70 | 70 | 148 | Consumer banking, Credit cards, Personal checking accounts & neobanks |
| petalcard.com | 68.0% | 7 | 35 | 431 | 48 | 12K | 1.7K | 9 | — | — | — | — | 124 | Credit cards |
| creditonebank.com | 64.0% | 39 | 12 | 582 | 52 | 15.7K | 1.7K | 30 | — | — | — | — | 52 | Consumer banking, Credit cards |
| citi.com | 48.0% | 621 | 1 | 6.5K | 64 | 160.6K | 20.7K | 1.3K | 124 | 505 | 192 | 42 | 12 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| chase.com | 28.0% | 1.3K | 1 | 12.3K | 68 | 270.5K | 46.2K | 6K | 667 | 500 | 93 | 58 | 164 | Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Mortgage lenders, Personal checking accounts & neobanks |
| cred.ai | 28.0% | — | — | 54 | 46 | 1.8K | 202 | 123 | 306 | 172 | 15 | — | 32 | Consumer banking, Credit cards |
| usbank.com | 24.0% | 1.2K | 1 | 10.7K | 67 | 245.7K | 35.4K | 653 | 117 | 61 | 129 | — | 320 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| wellsfargo.com | 16.0% | 1.3K | 1 | 16.8K | 69 | 358.8K | 28.7K | 3.1K | 110 | 86 | 493 | 82 | 284 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| firstprogress.com | 16.0% | — | — | 85 | 36 | 1.9K | 1.1K | 88 | 7 | — | — | — | 60 | Consumer banking, Credit cards |
| citibank.com | 12.0% | 25 | 1 | 2.2K | 60 | 62.1K | 517 | 27 | 4 | 4 | 44 | 42 | 12 | Commercial banking, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| petal.com | 12.0% | — | — | 2 | 4 | 4 | — | 4 | — | — | — | — | — | Credit cards |
| merrickbank.com | 12.0% | 6 | 10 | 184 | 42 | 4.2K | 20 | 133 | 1 | — | — | — | — | Credit cards |
| firstcard.app | 8.0% | 128 | 1 | 111 | 37 | 2.1K | 2.6K | — | — | — | — | — | 68 | Credit cards |
| cit.com | 4.0% | 21 | 4 | 818 | 55 | 22K | 3.2K | 58 | 6 | 128 | 49 | — | — | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| open.sky | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Credit cards |
| openbank.us | 4.0% | 17 | 7 | 64 | 36 | 1.6K | 132 | 1 | 7 | 369 | — | — | 72 | Consumer banking, Credit cards |
| quicksilverdigitalbanking.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Credit cards |
| openbank.com | 4.0% | — | — | 12 | 24 | 429 | — | 15 | — | — | — | — | 72 | Credit cards |
| navyfederal.org | 4.0% | 788 | 1 | 2.1K | 58 | 55.5K | 18.9K | 34 | 16 | 68 | 34 | — | 304 | Auto insurance, Consumer banking, Credit cards, Mortgage lenders |
Domains in Google search results for Credit Builder queries within Credit cards. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | apple.com | 2.2M | 33.3M | 53.0000 | 73.9% | |
| 2 | paypal.com | 678.8K | 8.9M | 46.0000 | 44.4% | |
| 3 | forbes.com | 415.5K | 8.7M | 46.0000 | 74.3% | |
| 4 | cnn.com | 263.9K | 5.5M | 45.0000 | 6.3% | |
| 5 | cnbc.com | 168.7K | 3.9M | 44.0000 | 15.2% | |
| 6 | investopedia.com | 154.7K | 3M | 43.0000 | 6.3% | |
| 7 | usnews.com | 103.8K | 2.3M | 39.0000 | 52.3% | |
| 8 | cnet.com | 95K | 2.2M | 44.0000 | 15.2% | |
| 9 | marriott.com | 89.4K | 1.9M | 37.0000 | 81.3% | |
| 10 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 11 | bankrate.com | 42.9K | 808.9K | 36.0000 | 77.0% | |
| 12 | hyatt.com | 37.5K | 841.7K | 37.0000 | 71.1% | |
| 13 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 14 | venmo.com | 29.9K | 414.3K | 37.0000 | 50.0% | |
| 15 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 16 | mastercard.com | 23.8K | 555.7K | 39.0000 | 67.9% | |
| 17 | aaa.com | 22.7K | 506.7K | 41.0000 | 79.5% | |
| 18 | visa.com | 21.6K | 500.4K | 39.0000 | 60.7% | |
| 19 | bankofamerica.com | 21.1K | 531.2K | 41.0000 | 80.1% | |
| 20 | jpmorgan.com | 19.3K | 517.9K | 38.0000 | 73.2% | |
| 21 | goldmansachs.com | 17.6K | 522.6K | 38.0000 | 46.7% | |
| 22 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 23 | wellsfargo.com | 16.8K | 358.8K | 35.0000 | 80.4% | |
| 24 | delta.com | 16.7K | 389.6K | 35.0000 | 61.1% | |
| 25 | costco.com | 15.2K | 331.4K | 37.0000 | 77.9% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I care about earning strong points or miles on airfare, hotels, dining, and general travel spending, and I pay close attention to transfer partners, redemption flexibility, and whether points hold their value.
Airport lounge access, free checked bags, priority boarding, trip delay coverage, rental car insurance, and no foreign transaction fees matter a lot to me because I actually use those benefits.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Best Search Engine RankLower rank = better | +0.607 | 36.8% | 16 | Dominant |
| Search Engine Appearances | +0.498 | 24.8% | 16 | Dominant |
| Avg Search Engine RankLower rank = better | +0.452 | 20.4% | 16 | Dominant |
| Reddit Comments | +0.413 | 17% | 21 | Dominant |
| Reddit Posts | +0.392 | 15.4% | 20 | Dominant |
| Common Crawl | +0.276 | 7.6% | 21 | Strong |
| Wikidata | +0.170 | 2.9% | 10 | Confirmed |
| Backlink Count | +0.115 | 1.3% | 22 | Confirmed |
| PageRank | +0.089 | 0.8% | 22 | Emerging |
| HC | +0.049 | 0.2% | 22 | Baseline |
| Homepage Keywords | +0.014 | 0% | 20 | Baseline |
How often AI recommended each domain when answering Frequent Flyer queries within Credit cards. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| chase.com | 100.0% | 1.3K | 1 | 12.3K | 68 | 270.5K | 46.2K | 6K | 667 | 500 | 93 | 58 | 164 | Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Mortgage lenders, Personal checking accounts & neobanks |
| capitalone.com | 100.0% | 785 | 1 | 11.6K | 69 | 282.3K | 38.8K | 739 | 647 | 1.5K | 324 | — | 144 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Personal checking accounts & neobanks, Used car dealers |
| citi.com | 100.0% | 621 | 1 | 6.5K | 64 | 160.6K | 20.7K | 1.3K | 124 | 505 | 192 | 42 | 12 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| delta.com | 96.0% | 306 | 1 | 16.7K | 67 | 389.6K | 15.3K | 999 | 803 | 558 | 631 | 78 | 24 | Airlines, Credit cards, Veterinary services |
| united.com | 96.0% | 339 | 1 | 13.7K | 67 | 315.7K | 10.8K | 1.5K | 836 | 609 | 897 | — | 8 | Airlines, Credit cards |
| americanexpress.com | 92.0% | 908 | 1 | 35.2K | 74 | 753K | 48.7K | 2.7K | 11.9K | 26.2K | 447 | 78 | 20 | Airlines, Consumer banking, Credit cards, Credit monitoring services, Live entertainment & ticketing, Online travel agencies, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| aa.com | 76.0% | 282 | 1 | 12.6K | 66 | 279.6K | 11.8K | 1.2K | 753 | 658 | 1.1K | 64 | — | Airlines, Credit cards |
| usbank.com | 68.0% | 1.2K | 1 | 10.7K | 67 | 245.7K | 35.4K | 653 | 117 | 61 | 129 | — | 320 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| bankofamerica.com | 52.0% | 1.2K | 1 | 21.1K | 72 | 531.2K | 34.5K | 1.5K | 73 | 99 | 125 | 102 | 128 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| bilt.com | 48.0% | — | — | 120 | 45 | 3.8K | 135 | 9 | 79 | 114 | 5 | — | 64 | Credit cards |
| barclaysus.com | 40.0% | — | — | 356 | 50 | 9.2K | 100 | 16 | — | — | — | — | 60 | Consumer banking, Credit cards |
| alaskaair.com | 40.0% | 81 | 6 | 6.6K | 64 | 167.3K | 5.9K | 401 | 290 | 187 | 313 | — | 8 | Airlines, Credit cards |
| bofa.com | 20.0% | 118 | 1 | 1.4K | 59 | 47K | — | 323 | 16 | 95 | — | — | 96 | Brokerage & wealth-management apps, Commercial banking, Consumer banking, Credit cards |
| marriott.com | 16.0% | 613 | 1 | 89.4K | 78 | 1.9M | 34K | 1.7K | 273 | 249 | 532 | 109 | 32 | Budget hotel chains, Credit cards, Hotels & resorts, Luxury hotels, Vacation rental platforms |
| wellsfargo.com | 12.0% | 1.3K | 1 | 16.8K | 69 | 358.8K | 28.7K | 3.1K | 110 | 86 | 493 | 82 | 284 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| hyatt.com | 12.0% | 145 | 3 | 37.5K | 74 | 841.7K | 16.5K | 1.3K | 201 | 93 | 236 | 38 | — | Budget hotel chains, Credit cards, Hotels & resorts, Luxury hotels |
| barclaycardus.com | 8.0% | 38 | 29 | 911 | 56 | 21.8K | 2.3K | 335 | 1 | — | — | — | 60 | Credit cards |
| jetblue.com | 8.0% | 193 | 5 | 6.3K | 68 | 160.7K | 7.1K | 234 | 92 | 62 | 304 | — | 44 | Airlines, Credit cards |
| amextravel.com | 4.0% | — | — | 165 | 39 | 4.3K | 4.7K | 559 | 187 | 975 | — | — | 180 | Credit cards |
| amex.com | 4.0% | — | — | 409 | 45 | 8.4K | — | — | 13 | 26 | 106 | — | 64 | Commercial banking, Consumer banking, Credit cards |
| discover.com | 4.0% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| southwest.com | 4.0% | 254 | 2 | 8.9K | 65 | 209.9K | 10.3K | 1K | 321 | 193 | 310 | 35 | 8 | Airlines, Credit cards |
Domains in Google search results for Frequent Flyer queries within Credit cards. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | apple.com | 2.2M | 33.3M | 53.0000 | 73.9% | |
| 2 | paypal.com | 678.8K | 8.9M | 46.0000 | 44.4% | |
| 3 | forbes.com | 415.5K | 8.7M | 46.0000 | 74.3% | |
| 4 | cnn.com | 263.9K | 5.5M | 45.0000 | 6.3% | |
| 5 | cnbc.com | 168.7K | 3.9M | 44.0000 | 15.2% | |
| 6 | investopedia.com | 154.7K | 3M | 43.0000 | 6.3% | |
| 7 | usnews.com | 103.8K | 2.3M | 39.0000 | 52.3% | |
| 8 | cnet.com | 95K | 2.2M | 44.0000 | 15.2% | |
| 9 | marriott.com | 89.4K | 1.9M | 37.0000 | 81.3% | |
| 10 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 11 | bankrate.com | 42.9K | 808.9K | 36.0000 | 77.0% | |
| 12 | hyatt.com | 37.5K | 841.7K | 37.0000 | 71.1% | |
| 13 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 14 | venmo.com | 29.9K | 414.3K | 37.0000 | 50.0% | |
| 15 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 16 | mastercard.com | 23.8K | 555.7K | 39.0000 | 67.9% | |
| 17 | aaa.com | 22.7K | 506.7K | 41.0000 | 79.5% | |
| 18 | visa.com | 21.6K | 500.4K | 39.0000 | 60.7% | |
| 19 | bankofamerica.com | 21.1K | 531.2K | 41.0000 | 80.1% | |
| 20 | jpmorgan.com | 19.3K | 517.9K | 38.0000 | 73.2% | |
| 21 | goldmansachs.com | 17.6K | 522.6K | 38.0000 | 46.7% | |
| 22 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 23 | wellsfargo.com | 16.8K | 358.8K | 35.0000 | 80.4% | |
| 24 | delta.com | 16.7K | 389.6K | 35.0000 | 61.1% | |
| 25 | costco.com | 15.2K | 331.4K | 37.0000 | 77.9% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
Most of my spending goes toward groceries, gas, pharmacy purchases, school costs, utilities, dining, subscriptions, and general family shopping, so I want reliable cash back in categories I actually use week after week.
I do not need exotic perks or complicated travel schemes; I need practical value, predictable billing, and tools that help me stay organized.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| PageRank | +0.659 | 43.5% | 19 | Dominant |
| Backlink Count | +0.647 | 41.9% | 19 | Dominant |
| Reddit Comments | +0.560 | 31.4% | 18 | Dominant |
| Common Crawl | +0.559 | 31.3% | 18 | Dominant |
| HC | +0.526 | 27.7% | 19 | Dominant |
| Search Engine Appearances | +0.495 | 24.5% | 18 | Dominant |
| Reddit Posts | +0.440 | 19.3% | 19 | Dominant |
| Homepage Keywords | -0.409 | 16.7% | 18 | Dominant |
| Best Search Engine RankLower rank = better | +0.381 | 14.5% | 18 | Dominant |
| Avg Search Engine RankLower rank = better | -0.267 | 7.1% | 18 | Strong |
| Wikidata | -0.218 | 4.7% | 9 | Strong |
How often AI recommended each domain when answering Cash Flow Family queries within Credit cards. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| capitalone.com | 100.0% | 785 | 1 | 11.6K | 69 | 282.3K | 38.8K | 739 | 647 | 1.5K | 324 | — | 144 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Personal checking accounts & neobanks, Used car dealers |
| bankofamerica.com | 100.0% | 1.2K | 1 | 21.1K | 72 | 531.2K | 34.5K | 1.5K | 73 | 99 | 125 | 102 | 128 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| chase.com | 100.0% | 1.3K | 1 | 12.3K | 68 | 270.5K | 46.2K | 6K | 667 | 500 | 93 | 58 | 164 | Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Mortgage lenders, Personal checking accounts & neobanks |
| wellsfargo.com | 100.0% | 1.3K | 1 | 16.8K | 69 | 358.8K | 28.7K | 3.1K | 110 | 86 | 493 | 82 | 284 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| discover.com | 100.0% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| usbank.com | 100.0% | 1.2K | 1 | 10.7K | 67 | 245.7K | 35.4K | 653 | 117 | 61 | 129 | — | 320 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| americanexpress.com | 88.0% | 908 | 1 | 35.2K | 74 | 753K | 48.7K | 2.7K | 11.9K | 26.2K | 447 | 78 | 20 | Airlines, Consumer banking, Credit cards, Credit monitoring services, Live entertainment & ticketing, Online travel agencies, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| citi.com | 76.0% | 621 | 1 | 6.5K | 64 | 160.6K | 20.7K | 1.3K | 124 | 505 | 192 | 42 | 12 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| fidelity.com | 64.0% | 779 | 1 | 17.5K | 68 | 368.5K | 30.3K | 492 | 30.7K | 3.7K | 84 | 33 | 156 | Brokerage & wealth-management apps, Consumer banking, Consumer wealth advisors / RIAs, Credit cards, Credit monitoring services, Personal checking accounts & neobanks |
| paypal.com | 40.0% | 60 | 1 | 678.8K | 87 | 8.9M | 26.7K | 5.8K | 556 | 1.7K | 354 | 107 | 120 | Consumer banking, Credit cards, Personal checking accounts & neobanks |
| fidelityrewards.com | 24.0% | — | — | 34 | 32 | 1.2K | — | 42 | 49 | 7 | — | — | — | Credit cards |
| citibank.com | 20.0% | 25 | 1 | 2.2K | 60 | 62.1K | 517 | 27 | 4 | 4 | 44 | 42 | 12 | Commercial banking, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| synchrony.com | 20.0% | 189 | 2 | 3.7K | 63 | 57.2K | 12.5K | 51 | 20 | 432 | 16 | — | 204 | Consumer banking, Credit cards, Personal checking accounts & neobanks |
| penfed.org | 16.0% | 250 | 2 | 937 | 50 | 23.2K | 4.9K | 14 | 13 | 3 | 111 | — | 124 | Consumer banking, Credit cards, Mortgage lenders, Personal loan & fintech lenders |
| bluecashpreferred.americanexpress.com | 12.0% | — | — | — | — | — | — | — | — | — | — | — | — | Credit cards |
| pnc.com | 8.0% | 812 | 1 | 6.1K | 67 | 171.4K | 19.5K | 1.2K | 12 | 56 | 75 | — | 244 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| redfcu.org | 8.0% | 2 | 29 | 193 | 44 | 5.4K | 339 | — | 4 | 3 | — | — | 232 | Credit cards |
| sofi.com | 8.0% | 864 | 1 | 9.2K | 66 | 241.6K | 57.4K | 551 | 163 | 2.2K | 140 | 120 | 444 | Brokerage & wealth-management apps, Consumer banking, Consumer wealth advisors / RIAs, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| alliantcreditunion.org | 8.0% | 172 | 1 | 667 | 49 | 17.4K | 9K | 11 | — | 3 | — | — | 180 | Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| citidoublecash.citi.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Credit cards |
| citizensbank.com | 4.0% | 366 | 1 | 3.1K | 60 | 88.1K | 9.6K | 763 | 8 | 529 | 30 | — | 240 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks |
Domains in Google search results for Cash Flow Family queries within Credit cards. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | apple.com | 2.2M | 33.3M | 53.0000 | 73.9% | |
| 2 | paypal.com | 678.8K | 8.9M | 46.0000 | 44.4% | |
| 3 | forbes.com | 415.5K | 8.7M | 46.0000 | 74.3% | |
| 4 | cnn.com | 263.9K | 5.5M | 45.0000 | 6.3% | |
| 5 | cnbc.com | 168.7K | 3.9M | 44.0000 | 15.2% | |
| 6 | investopedia.com | 154.7K | 3M | 43.0000 | 6.3% | |
| 7 | usnews.com | 103.8K | 2.3M | 39.0000 | 52.3% | |
| 8 | cnet.com | 95K | 2.2M | 44.0000 | 15.2% | |
| 9 | marriott.com | 89.4K | 1.9M | 37.0000 | 81.3% | |
| 10 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 11 | bankrate.com | 42.9K | 808.9K | 36.0000 | 77.0% | |
| 12 | hyatt.com | 37.5K | 841.7K | 37.0000 | 71.1% | |
| 13 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 14 | venmo.com | 29.9K | 414.3K | 37.0000 | 50.0% | |
| 15 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 16 | mastercard.com | 23.8K | 555.7K | 39.0000 | 67.9% | |
| 17 | aaa.com | 22.7K | 506.7K | 41.0000 | 79.5% | |
| 18 | visa.com | 21.6K | 500.4K | 39.0000 | 60.7% | |
| 19 | bankofamerica.com | 21.1K | 531.2K | 41.0000 | 80.1% | |
| 20 | jpmorgan.com | 19.3K | 517.9K | 38.0000 | 73.2% | |
| 21 | goldmansachs.com | 17.6K | 522.6K | 38.0000 | 46.7% | |
| 22 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 23 | wellsfargo.com | 16.8K | 358.8K | 35.0000 | 80.4% | |
| 24 | delta.com | 16.7K | 389.6K | 35.0000 | 61.1% | |
| 25 | costco.com | 15.2K | 331.4K | 37.0000 | 77.9% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I do not have a long credit history, and my income may be limited or inconsistent, so I need a card with approachable approval standards and a low barrier to getting started.
I want something with no annual fee if possible, a clean mobile app, automatic payment options, and educational tools that explain how balances, interest, due dates, and credit scores actually work.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| HC | +0.607 | 36.8% | 16 | Dominant |
| Best Search Engine RankLower rank = better | +0.598 | 35.7% | 13 | Dominant |
| PageRank | +0.533 | 28.4% | 16 | Dominant |
| Reddit Comments | +0.515 | 26.5% | 11 | Dominant |
| Reddit Posts | +0.505 | 25.5% | 10 | Dominant |
| Backlink Count | +0.497 | 24.7% | 16 | Dominant |
| Common Crawl | +0.474 | 22.5% | 16 | Dominant |
| Avg Search Engine RankLower rank = better | +0.404 | 16.4% | 13 | Dominant |
| Search Engine Appearances | +0.377 | 14.2% | 13 | Dominant |
| Homepage Keywords | -0.118 | 1.4% | 15 | Confirmed |
| Wikidata | +0.000 | 0% | 5 | Baseline |
How often AI recommended each domain when answering Student Starter queries within Credit cards. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| discover.com | 100.0% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| capitalone.com | 100.0% | 785 | 1 | 11.6K | 69 | 282.3K | 38.8K | 739 | 647 | 1.5K | 324 | — | 144 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Personal checking accounts & neobanks, Used car dealers |
| chase.com | 100.0% | 1.3K | 1 | 12.3K | 68 | 270.5K | 46.2K | 6K | 667 | 500 | 93 | 58 | 164 | Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Mortgage lenders, Personal checking accounts & neobanks |
| bankofamerica.com | 100.0% | 1.2K | 1 | 21.1K | 72 | 531.2K | 34.5K | 1.5K | 73 | 99 | 125 | 102 | 128 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| americanexpress.com | 100.0% | 908 | 1 | 35.2K | 74 | 753K | 48.7K | 2.7K | 11.9K | 26.2K | 447 | 78 | 20 | Airlines, Consumer banking, Credit cards, Credit monitoring services, Live entertainment & ticketing, Online travel agencies, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| citi.com | 100.0% | 621 | 1 | 6.5K | 64 | 160.6K | 20.7K | 1.3K | 124 | 505 | 192 | 42 | 12 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| deserve.com | 100.0% | — | — | 193 | 42 | 5.5K | 752 | 17 | — | — | — | — | 16 | Credit cards |
| petalcard.com | 80.0% | 7 | 35 | 431 | 48 | 12K | 1.7K | 9 | — | — | — | — | 124 | Credit cards |
| wellsfargo.com | 76.0% | 1.3K | 1 | 16.8K | 69 | 358.8K | 28.7K | 3.1K | 110 | 86 | 493 | 82 | 284 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| missionlane.com | 60.0% | — | — | 170 | 43 | 3.8K | 59 | 88 | — | — | — | — | 12 | Consumer banking, Credit cards |
| creditonebank.com | 36.0% | 39 | 12 | 582 | 52 | 15.7K | 1.7K | 30 | — | — | — | — | 52 | Consumer banking, Credit cards |
| petal.com | 20.0% | — | — | 2 | 4 | 4 | — | 4 | — | — | — | — | — | Credit cards |
| self.inc | 12.0% | 52 | 3 | 1.5K | 57 | 40.6K | 3.4K | 116 | 96 | 280 | — | — | 80 | Consumer banking, Credit cards, Credit monitoring services, Personal loan & fintech lenders |
| openskycc.com | 8.0% | 8 | 16 | 222 | 38 | 4.5K | 1.4K | 95 | 3 | — | — | — | 224 | Consumer banking, Credit cards |
| upgrade.com | 4.0% | 175 | 8 | 949 | 54 | 21.8K | 4.3K | 230 | 11 | 553 | — | — | 184 | Consumer banking, Credit cards, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| usbank.com | 4.0% | 1.2K | 1 | 10.7K | 67 | 245.7K | 35.4K | 653 | 117 | 61 | 129 | — | 320 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
Domains in Google search results for Student Starter queries within Credit cards. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | apple.com | 2.2M | 33.3M | 53.0000 | 73.9% | |
| 2 | paypal.com | 678.8K | 8.9M | 46.0000 | 44.4% | |
| 3 | forbes.com | 415.5K | 8.7M | 46.0000 | 74.3% | |
| 4 | cnn.com | 263.9K | 5.5M | 45.0000 | 6.3% | |
| 5 | cnbc.com | 168.7K | 3.9M | 44.0000 | 15.2% | |
| 6 | investopedia.com | 154.7K | 3M | 43.0000 | 6.3% | |
| 7 | usnews.com | 103.8K | 2.3M | 39.0000 | 52.3% | |
| 8 | cnet.com | 95K | 2.2M | 44.0000 | 15.2% | |
| 9 | marriott.com | 89.4K | 1.9M | 37.0000 | 81.3% | |
| 10 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 11 | bankrate.com | 42.9K | 808.9K | 36.0000 | 77.0% | |
| 12 | hyatt.com | 37.5K | 841.7K | 37.0000 | 71.1% | |
| 13 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 14 | venmo.com | 29.9K | 414.3K | 37.0000 | 50.0% | |
| 15 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 16 | mastercard.com | 23.8K | 555.7K | 39.0000 | 67.9% | |
| 17 | aaa.com | 22.7K | 506.7K | 41.0000 | 79.5% | |
| 18 | visa.com | 21.6K | 500.4K | 39.0000 | 60.7% | |
| 19 | bankofamerica.com | 21.1K | 531.2K | 41.0000 | 80.1% | |
| 20 | jpmorgan.com | 19.3K | 517.9K | 38.0000 | 73.2% | |
| 21 | goldmansachs.com | 17.6K | 522.6K | 38.0000 | 46.7% | |
| 22 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 23 | wellsfargo.com | 16.8K | 358.8K | 35.0000 | 80.4% | |
| 24 | delta.com | 16.7K | 389.6K | 35.0000 | 61.1% | |
| 25 | costco.com | 15.2K | 331.4K | 37.0000 | 77.9% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I spend significantly on dining, luxury hotels, international travel, entertainment, and high-end retail, so I am willing to pay a substantial annual fee if the card consistently returns value through concierge service, airport lounge access, elite travel benefits, statement credits, hotel programs, purchase protections, and top-tier service.
I care deeply about how seamless the experience feels: fast support, proactive fraud management, easy redemptions, and benefits that are actually usable without jumping through hoops.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Reddit Comments | +0.511 | 26.2% | 20 | Dominant |
| Common Crawl | +0.507 | 25.7% | 26 | Dominant |
| Backlink Count | +0.404 | 16.3% | 26 | Dominant |
| Best Search Engine RankLower rank = better | +0.378 | 14.3% | 21 | Dominant |
| PageRank | +0.376 | 14.1% | 26 | Dominant |
| HC | +0.354 | 12.6% | 26 | Dominant |
| Search Engine Appearances | +0.350 | 12.3% | 21 | Dominant |
| Homepage Keywords | -0.168 | 2.8% | 26 | Confirmed |
| Reddit Posts | +0.109 | 1.2% | 21 | Confirmed |
| Avg Search Engine RankLower rank = better | +0.106 | 1.1% | 21 | Confirmed |
| Wikidata | +0.078 | 0.6% | 11 | Emerging |
How often AI recommended each domain when answering Luxury Perks Hunter queries within Credit cards. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| americanexpress.com | 100.0% | 908 | 1 | 35.2K | 74 | 753K | 48.7K | 2.7K | 11.9K | 26.2K | 447 | 78 | 20 | Airlines, Consumer banking, Credit cards, Credit monitoring services, Live entertainment & ticketing, Online travel agencies, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| capitalone.com | 100.0% | 785 | 1 | 11.6K | 69 | 282.3K | 38.8K | 739 | 647 | 1.5K | 324 | — | 144 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Personal checking accounts & neobanks, Used car dealers |
| usbank.com | 100.0% | 1.2K | 1 | 10.7K | 67 | 245.7K | 35.4K | 653 | 117 | 61 | 129 | — | 320 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| hsbc.com | 100.0% | 45 | 2 | 7.2K | 65 | 200.3K | 2.4K | 189 | 7 | 70 | 229 | 106 | 32 | Commercial banking, Consumer banking, Credit cards, Mortgage lenders |
| chase.com | 76.0% | 1.3K | 1 | 12.3K | 68 | 270.5K | 46.2K | 6K | 667 | 500 | 93 | 58 | 164 | Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Mortgage lenders, Personal checking accounts & neobanks |
| bankofamerica.com | 72.0% | 1.2K | 1 | 21.1K | 72 | 531.2K | 34.5K | 1.5K | 73 | 99 | 125 | 102 | 128 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| barclaysus.com | 72.0% | — | — | 356 | 50 | 9.2K | 100 | 16 | — | — | — | — | 60 | Consumer banking, Credit cards |
| citi.com | 64.0% | 621 | 1 | 6.5K | 64 | 160.6K | 20.7K | 1.3K | 124 | 505 | 192 | 42 | 12 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| mastercard.com | 64.0% | 214 | 1 | 23.8K | 74 | 555.7K | 6.5K | 1.9K | 47 | 93 | 407 | 63 | 68 | Credit cards |
| visa.com | 48.0% | 175 | 4 | 21.6K | 74 | 500.4K | 4.4K | 1.4K | 104 | 71 | 190 | — | 16 | Credit cards |
| jpmorgan.com | 44.0% | 576 | 1 | 19.3K | 72 | 517.9K | 21.7K | 1.7K | 18 | 50 | 161 | 94 | 180 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Consumer wealth advisors / RIAs, Credit cards, M&A advisory boutiques, Mortgage lenders, Tax-prep services for consumers |
| citibank.com | 36.0% | 25 | 1 | 2.2K | 60 | 62.1K | 517 | 27 | 4 | 4 | 44 | 42 | 12 | Commercial banking, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| jpmorganchase.com | 24.0% | 77 | 17 | 8.4K | 67 | 262.6K | 7.9K | 268 | 1 | 68 | 230 | 94 | 52 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| barclaycardus.com | 20.0% | 38 | 29 | 911 | 56 | 21.8K | 2.3K | 335 | 1 | — | — | — | 60 | Credit cards |
| luxurycard.com | 20.0% | 25 | 1 | 240 | 35 | 3.6K | 511 | 1 | — | — | — | — | 152 | Credit cards |
| bofa.com | 8.0% | 118 | 1 | 1.4K | 59 | 47K | — | 323 | 16 | 95 | — | — | 96 | Brokerage & wealth-management apps, Commercial banking, Consumer banking, Credit cards |
| wellsfargo.com | 8.0% | 1.3K | 1 | 16.8K | 69 | 358.8K | 28.7K | 3.1K | 110 | 86 | 493 | 82 | 284 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| bmo.com | 8.0% | 149 | 1 | 6.4K | 64 | 149.6K | 3.6K | 397 | 57 | 792 | 87 | — | 216 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, M&A advisory boutiques, Mortgage lenders |
| discover.com | 8.0% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| brex.com | 4.0% | 147 | 2 | 2.4K | 62 | 77K | 11.8K | 359 | 6 | 440 | 16 | 16 | 124 | Accounting software, Commercial banking, Credit cards, Legal services for businesses, Procurement software |
| natwest.com | 4.0% | 49 | 30 | 3K | 61 | 81.5K | 3.1K | 32 | — | 281 | 59 | — | 328 | Credit cards |
| luxurylink.com | 4.0% | 69 | 1 | 281 | 61 | 6.8K | 1.3K | 12 | — | — | — | — | 71 | Credit cards, Online travel agencies |
| bnpparibasfortis.be | 4.0% | — | — | 863 | 51 | 18.8K | 59 | 1 | — | — | — | — | 128 | Credit cards |
| goldmansachs.com | 4.0% | 84 | 13 | 17.6K | 71 | 522.6K | 6.4K | 162 | 4 | 121 | 208 | — | 28 | Brokerage & wealth-management apps, Commercial banking, Credit cards |
| maybank2u.com.my | 4.0% | — | — | 1.1K | 56 | 20.3K | — | 20 | — | 10 | 10 | — | 3 | Credit cards |
Domains in Google search results for Luxury Perks Hunter queries within Credit cards. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | apple.com | 2.2M | 33.3M | 53.0000 | 73.9% | |
| 2 | paypal.com | 678.8K | 8.9M | 46.0000 | 44.4% | |
| 3 | forbes.com | 415.5K | 8.7M | 46.0000 | 74.3% | |
| 4 | cnn.com | 263.9K | 5.5M | 45.0000 | 6.3% | |
| 5 | cnbc.com | 168.7K | 3.9M | 44.0000 | 15.2% | |
| 6 | investopedia.com | 154.7K | 3M | 43.0000 | 6.3% | |
| 7 | usnews.com | 103.8K | 2.3M | 39.0000 | 52.3% | |
| 8 | cnet.com | 95K | 2.2M | 44.0000 | 15.2% | |
| 9 | marriott.com | 89.4K | 1.9M | 37.0000 | 81.3% | |
| 10 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 11 | bankrate.com | 42.9K | 808.9K | 36.0000 | 77.0% | |
| 12 | hyatt.com | 37.5K | 841.7K | 37.0000 | 71.1% | |
| 13 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 14 | venmo.com | 29.9K | 414.3K | 37.0000 | 50.0% | |
| 15 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 16 | mastercard.com | 23.8K | 555.7K | 39.0000 | 67.9% | |
| 17 | aaa.com | 22.7K | 506.7K | 41.0000 | 79.5% | |
| 18 | visa.com | 21.6K | 500.4K | 39.0000 | 60.7% | |
| 19 | bankofamerica.com | 21.1K | 531.2K | 41.0000 | 80.1% | |
| 20 | jpmorgan.com | 19.3K | 517.9K | 38.0000 | 73.2% | |
| 21 | goldmansachs.com | 17.6K | 522.6K | 38.0000 | 46.7% | |
| 22 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 23 | wellsfargo.com | 16.8K | 358.8K | 35.0000 | 80.4% | |
| 24 | delta.com | 16.7K | 389.6K | 35.0000 | 61.1% | |
| 25 | costco.com | 15.2K | 331.4K | 37.0000 | 77.9% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I care about strong rewards on e-commerce, subscriptions, food delivery, ride share, streaming, and online retail, but just as importantly I care about security and convenience.
I want virtual card numbers, instant card access after approval, push notifications, easy card lock and unlock features, fraud monitoring, and seamless integration with Apple Pay, Google Pay, and online checkout systems.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Reddit Comments | +0.593 | 35.2% | 13 | Dominant |
| Best Search Engine RankLower rank = better | +0.507 | 25.7% | 13 | Dominant |
| PageRank | +0.488 | 23.8% | 13 | Dominant |
| Common Crawl | +0.467 | 21.8% | 13 | Dominant |
| Backlink Count | +0.440 | 19.3% | 13 | Dominant |
| Avg Search Engine RankLower rank = better | -0.363 | 13.2% | 13 | Dominant |
| Reddit Posts | +0.346 | 12% | 13 | Dominant |
| HC | +0.292 | 8.5% | 13 | Strong |
| Homepage Keywords | -0.242 | 5.9% | 13 | Strong |
| Search Engine Appearances | +0.187 | 3.5% | 13 | Confirmed |
| Wikidata | +0.164 | 2.7% | 10 | Confirmed |
How often AI recommended each domain when answering Digital First Shopper queries within Credit cards. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| americanexpress.com | 100.0% | 908 | 1 | 35.2K | 74 | 753K | 48.7K | 2.7K | 11.9K | 26.2K | 447 | 78 | 20 | Airlines, Consumer banking, Credit cards, Credit monitoring services, Live entertainment & ticketing, Online travel agencies, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| capitalone.com | 100.0% | 785 | 1 | 11.6K | 69 | 282.3K | 38.8K | 739 | 647 | 1.5K | 324 | — | 144 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Personal checking accounts & neobanks, Used car dealers |
| apple.com | 100.0% | 1.3K | 1 | 2.2M | 93 | 33.3M | 59.1K | 19K | 1.7K | 5.1K | 6.1K | 883 | 75 | Credit cards, Home exercise equipment, Streaming video services, Wireless carriers |
| chase.com | 100.0% | 1.3K | 1 | 12.3K | 68 | 270.5K | 46.2K | 6K | 667 | 500 | 93 | 58 | 164 | Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Mortgage lenders, Personal checking accounts & neobanks |
| paypal.com | 100.0% | 60 | 1 | 678.8K | 87 | 8.9M | 26.7K | 5.8K | 556 | 1.7K | 354 | 107 | 120 | Consumer banking, Credit cards, Personal checking accounts & neobanks |
| usbank.com | 100.0% | 1.2K | 1 | 10.7K | 67 | 245.7K | 35.4K | 653 | 117 | 61 | 129 | — | 320 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| wellsfargo.com | 100.0% | 1.3K | 1 | 16.8K | 69 | 358.8K | 28.7K | 3.1K | 110 | 86 | 493 | 82 | 284 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| citi.com | 96.0% | 621 | 1 | 6.5K | 64 | 160.6K | 20.7K | 1.3K | 124 | 505 | 192 | 42 | 12 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| discover.com | 96.0% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| bankofamerica.com | 52.0% | 1.2K | 1 | 21.1K | 72 | 531.2K | 34.5K | 1.5K | 73 | 99 | 125 | 102 | 128 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| venmo.com | 36.0% | 18 | 31 | 29.9K | 72 | 414.3K | 3K | 4.6K | 5.7K | 6.3K | 87 | 47 | 112 | Credit cards |
| sofi.com | 16.0% | 864 | 1 | 9.2K | 66 | 241.6K | 57.4K | 551 | 163 | 2.2K | 140 | 120 | 444 | Brokerage & wealth-management apps, Consumer banking, Consumer wealth advisors / RIAs, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| citibank.com | 4.0% | 25 | 1 | 2.2K | 60 | 62.1K | 517 | 27 | 4 | 4 | 44 | 42 | 12 | Commercial banking, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
Domains in Google search results for Digital First Shopper queries within Credit cards. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | apple.com | 2.2M | 33.3M | 53.0000 | 73.9% | |
| 2 | paypal.com | 678.8K | 8.9M | 46.0000 | 44.4% | |
| 3 | forbes.com | 415.5K | 8.7M | 46.0000 | 74.3% | |
| 4 | cnn.com | 263.9K | 5.5M | 45.0000 | 6.3% | |
| 5 | cnbc.com | 168.7K | 3.9M | 44.0000 | 15.2% | |
| 6 | investopedia.com | 154.7K | 3M | 43.0000 | 6.3% | |
| 7 | usnews.com | 103.8K | 2.3M | 39.0000 | 52.3% | |
| 8 | cnet.com | 95K | 2.2M | 44.0000 | 15.2% | |
| 9 | marriott.com | 89.4K | 1.9M | 37.0000 | 81.3% | |
| 10 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 11 | bankrate.com | 42.9K | 808.9K | 36.0000 | 77.0% | |
| 12 | hyatt.com | 37.5K | 841.7K | 37.0000 | 71.1% | |
| 13 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 14 | venmo.com | 29.9K | 414.3K | 37.0000 | 50.0% | |
| 15 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 16 | mastercard.com | 23.8K | 555.7K | 39.0000 | 67.9% | |
| 17 | aaa.com | 22.7K | 506.7K | 41.0000 | 79.5% | |
| 18 | visa.com | 21.6K | 500.4K | 39.0000 | 60.7% | |
| 19 | bankofamerica.com | 21.1K | 531.2K | 41.0000 | 80.1% | |
| 20 | jpmorgan.com | 19.3K | 517.9K | 38.0000 | 73.2% | |
| 21 | goldmansachs.com | 17.6K | 522.6K | 38.0000 | 46.7% | |
| 22 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 23 | wellsfargo.com | 16.8K | 358.8K | 35.0000 | 80.4% | |
| 24 | delta.com | 16.7K | 389.6K | 35.0000 | 61.1% | |
| 25 | costco.com | 15.2K | 331.4K | 37.0000 | 77.9% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I may occasionally carry a balance because of planned larger purchases, uneven monthly expenses, or a desire for extra flexibility, so a low ongoing APR matters much more to me than luxury benefits or complicated rewards.
I want transparent pricing, low or no annual fee, and terms that make it easy to understand what borrowing will actually cost me over time.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Wikidata | +0.747 | 55.8% | 8 | Dominant |
| Search Engine Appearances | +0.326 | 10.6% | 25 | Dominant |
| Backlink Count | +0.209 | 4.4% | 33 | Strong |
| PageRank | +0.201 | 4% | 33 | Strong |
| Homepage Keywords | +0.186 | 3.4% | 33 | Confirmed |
| Common Crawl | +0.184 | 3.4% | 31 | Confirmed |
| Avg Search Engine RankLower rank = better | +0.150 | 2.3% | 25 | Confirmed |
| HC | +0.126 | 1.6% | 33 | Confirmed |
| Best Search Engine RankLower rank = better | +0.109 | 1.2% | 25 | Confirmed |
| Reddit Posts | +0.055 | 0.3% | 21 | Emerging |
| Reddit Comments | +0.026 | 0.1% | 24 | Baseline |
How often AI recommended each domain when answering Low Interest Planner queries within Credit cards. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| wellsfargo.com | 100.0% | 1.3K | 1 | 16.8K | 69 | 358.8K | 28.7K | 3.1K | 110 | 86 | 493 | 82 | 284 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| usbank.com | 96.0% | 1.2K | 1 | 10.7K | 67 | 245.7K | 35.4K | 653 | 117 | 61 | 129 | — | 320 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| pnc.com | 88.0% | 812 | 1 | 6.1K | 67 | 171.4K | 19.5K | 1.2K | 12 | 56 | 75 | — | 244 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| regions.com | 80.0% | 252 | 1 | 2.3K | 58 | 60.9K | 3.8K | 208 | 3 | — | 24 | — | 186 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| bankofamerica.com | 72.0% | 1.2K | 1 | 21.1K | 72 | 531.2K | 34.5K | 1.5K | 73 | 99 | 125 | 102 | 128 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| discover.com | 64.0% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| navyfederal.org | 64.0% | 788 | 1 | 2.1K | 58 | 55.5K | 18.9K | 34 | 16 | 68 | 34 | — | 304 | Auto insurance, Consumer banking, Credit cards, Mortgage lenders |
| citizensbank.com | 60.0% | 366 | 1 | 3.1K | 60 | 88.1K | 9.6K | 763 | 8 | 529 | 30 | — | 240 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks |
| citi.com | 52.0% | 621 | 1 | 6.5K | 64 | 160.6K | 20.7K | 1.3K | 124 | 505 | 192 | 42 | 12 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| capitalone.com | 44.0% | 785 | 1 | 11.6K | 69 | 282.3K | 38.8K | 739 | 647 | 1.5K | 324 | — | 144 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Personal checking accounts & neobanks, Used car dealers |
| penfed.org | 40.0% | 250 | 2 | 937 | 50 | 23.2K | 4.9K | 14 | 13 | 3 | 111 | — | 124 | Consumer banking, Credit cards, Mortgage lenders, Personal loan & fintech lenders |
| huntington.com | 36.0% | 393 | 2 | 2.1K | 56 | 56.6K | 6.7K | 68 | 27 | 58 | 23 | — | 88 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| bankamericard.com | 28.0% | — | — | — | — | — | — | — | — | — | — | — | — | Credit cards |
| fifththird.com | 28.0% | — | — | 16 | 8 | 293 | — | — | — | — | — | — | 198 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| fifththirdbank.com | 16.0% | — | — | 3 | 8 | 114 | — | — | — | — | — | — | 198 | Credit cards |
| creditunion1.org | 12.0% | 60 | 2 | 158 | 47 | 4.3K | 976 | 1 | — | — | 12 | — | 340 | Credit cards |
| nfcu.org | 12.0% | — | — | 12 | 8 | 314 | — | — | 1 | — | — | — | 304 | Credit cards, Mortgage lenders |
| firsttechfed.com | 12.0% | 50 | 10 | 558 | 47 | 11.3K | 1.5K | 14 | 8 | — | 18 | — | 284 | Consumer banking, Credit cards |
| becu.org | 12.0% | 75 | 5 | 1.4K | 52 | 24.7K | 3K | 30 | 4 | — | 9 | — | 268 | Credit cards |
| suncoast.com | 8.0% | 35 | 4 | 213 | 45 | 7.4K | 505 | 5 | — | 368 | 2 | — | 126 | Credit cards |
| barclaycardus.com | 8.0% | 38 | 29 | 911 | 56 | 21.8K | 2.3K | 335 | 1 | — | — | — | 60 | Credit cards |
| suntrust.com | 8.0% | — | — | 939 | 51 | 27.5K | 412 | 299 | — | — | 71 | — | 268 | Credit cards |
| fnbo.com | 8.0% | 48 | 1 | 832 | 53 | 22.3K | 2.1K | 126 | — | 17 | — | — | 220 | Credit cards |
| truist.com | 8.0% | 559 | 1 | 3K | 62 | 83.1K | 10.8K | 217 | 31 | 8 | 54 | — | 536 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| credit.kohls.com | 4.0% | — | — | — | — | — | — | 44 | — | — | — | — | 4 | Credit cards |
Domains in Google search results for Low Interest Planner queries within Credit cards. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | apple.com | 2.2M | 33.3M | 53.0000 | 73.9% | |
| 2 | paypal.com | 678.8K | 8.9M | 46.0000 | 44.4% | |
| 3 | forbes.com | 415.5K | 8.7M | 46.0000 | 74.3% | |
| 4 | cnn.com | 263.9K | 5.5M | 45.0000 | 6.3% | |
| 5 | cnbc.com | 168.7K | 3.9M | 44.0000 | 15.2% | |
| 6 | investopedia.com | 154.7K | 3M | 43.0000 | 6.3% | |
| 7 | usnews.com | 103.8K | 2.3M | 39.0000 | 52.3% | |
| 8 | cnet.com | 95K | 2.2M | 44.0000 | 15.2% | |
| 9 | marriott.com | 89.4K | 1.9M | 37.0000 | 81.3% | |
| 10 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 11 | bankrate.com | 42.9K | 808.9K | 36.0000 | 77.0% | |
| 12 | hyatt.com | 37.5K | 841.7K | 37.0000 | 71.1% | |
| 13 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 14 | venmo.com | 29.9K | 414.3K | 37.0000 | 50.0% | |
| 15 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 16 | mastercard.com | 23.8K | 555.7K | 39.0000 | 67.9% | |
| 17 | aaa.com | 22.7K | 506.7K | 41.0000 | 79.5% | |
| 18 | visa.com | 21.6K | 500.4K | 39.0000 | 60.7% | |
| 19 | bankofamerica.com | 21.1K | 531.2K | 41.0000 | 80.1% | |
| 20 | jpmorgan.com | 19.3K | 517.9K | 38.0000 | 73.2% | |
| 21 | goldmansachs.com | 17.6K | 522.6K | 38.0000 | 46.7% | |
| 22 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 23 | wellsfargo.com | 16.8K | 358.8K | 35.0000 | 80.4% | |
| 24 | delta.com | 16.7K | 389.6K | 35.0000 | 61.1% | |
| 25 | costco.com | 15.2K | 331.4K | 37.0000 | 77.9% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I want a credit card that makes those miles feel more affordable through strong gas station rewards, roadside assistance, travel protections for car rentals, and maybe hotel or dining value along the way.
I am not looking for airline status or luxury airport lounge access because that is not how I travel.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Backlink Count | +0.751 | 56.4% | 20 | Dominant |
| PageRank | +0.685 | 46.9% | 20 | Dominant |
| HC | +0.645 | 41.7% | 20 | Dominant |
| Wikidata | +0.541 | 29.2% | 7 | Dominant |
| Reddit Comments | +0.535 | 28.6% | 18 | Dominant |
| Common Crawl | +0.504 | 25.4% | 18 | Dominant |
| Search Engine Appearances | +0.444 | 19.7% | 18 | Dominant |
| Best Search Engine RankLower rank = better | +0.358 | 12.8% | 18 | Dominant |
| Reddit Posts | +0.319 | 10.2% | 18 | Dominant |
| Avg Search Engine RankLower rank = better | -0.243 | 5.9% | 18 | Strong |
| Homepage Keywords | -0.063 | 0.4% | 18 | Emerging |
How often AI recommended each domain when answering Road Trip Driver queries within Credit cards. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| bankofamerica.com | 100.0% | 1.2K | 1 | 21.1K | 72 | 531.2K | 34.5K | 1.5K | 73 | 99 | 125 | 102 | 128 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| wellsfargo.com | 100.0% | 1.3K | 1 | 16.8K | 69 | 358.8K | 28.7K | 3.1K | 110 | 86 | 493 | 82 | 284 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| capitalone.com | 100.0% | 785 | 1 | 11.6K | 69 | 282.3K | 38.8K | 739 | 647 | 1.5K | 324 | — | 144 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Personal checking accounts & neobanks, Used car dealers |
| usbank.com | 92.0% | 1.2K | 1 | 10.7K | 67 | 245.7K | 35.4K | 653 | 117 | 61 | 129 | — | 320 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| penfed.org | 92.0% | 250 | 2 | 937 | 50 | 23.2K | 4.9K | 14 | 13 | 3 | 111 | — | 124 | Consumer banking, Credit cards, Mortgage lenders, Personal loan & fintech lenders |
| citi.com | 88.0% | 621 | 1 | 6.5K | 64 | 160.6K | 20.7K | 1.3K | 124 | 505 | 192 | 42 | 12 | Brokerage & wealth-management apps, Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders |
| aaa.com | 80.0% | 1.3K | 1 | 22.7K | 71 | 506.7K | 17.7K | 2.8K | 63 | 258 | 316 | — | 128 | Auto-glass repair, Auto insurance, Auto repair & maintenance, Credit cards, Cruise booking sites, Online travel agencies |
| discover.com | 68.0% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| navyfederal.org | 64.0% | 788 | 1 | 2.1K | 58 | 55.5K | 18.9K | 34 | 16 | 68 | 34 | — | 304 | Auto insurance, Consumer banking, Credit cards, Mortgage lenders |
| chase.com | 60.0% | 1.3K | 1 | 12.3K | 68 | 270.5K | 46.2K | 6K | 667 | 500 | 93 | 58 | 164 | Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Mortgage lenders, Personal checking accounts & neobanks |
| americanexpress.com | 56.0% | 908 | 1 | 35.2K | 74 | 753K | 48.7K | 2.7K | 11.9K | 26.2K | 447 | 78 | 20 | Airlines, Consumer banking, Credit cards, Credit monitoring services, Live entertainment & ticketing, Online travel agencies, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| costco.com | 44.0% | 955 | 1 | 15.2K | 69 | 331.4K | 11.6K | 5.8K | 2K | 1.9K | 135 | 123 | 8 | Baby care & diaper brands, Beauty & cosmetics retail, Beer brands, Beer, wine & liquor stores, Bottled water & functional beverage brands, Clothing & apparel retail, Credit cards, Furniture stores, Gas stations & fuel retail, Golf equipment brands, Home centers, Home exercise equipment, Household cleaning brands, Mattress stores, Nutrition & supplement retailers, Office supplies wholesalers, Soft drink brands, Wine & spirits brands |
| samsclub.com | 16.0% | 473 | 1 | 6.3K | 63 | 159.8K | 4.2K | 751 | 165 | 234 | 41 | — | 16 | Baby care & diaper brands, Beauty & cosmetics retail, Beer brands, Bottled water & functional beverage brands, Credit cards, Gas stations & fuel retail, Mattress stores, Office supplies wholesalers, Soft drink brands, Wine & spirits brands |
| citizensbank.com | 8.0% | 366 | 1 | 3.1K | 60 | 88.1K | 9.6K | 763 | 8 | 529 | 30 | — | 240 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Debt-consolidation lenders, Mortgage lenders, Personal checking accounts & neobanks |
| samclub.com | 8.0% | — | — | 2 | 7 | 32 | — | — | — | — | — | — | — | Beer brands, Credit cards, Mattress stores, Wine & spirits brands |
| pnc.com | 8.0% | 812 | 1 | 6.1K | 67 | 171.4K | 19.5K | 1.2K | 12 | 56 | 75 | — | 244 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| cit.com | 4.0% | 21 | 4 | 818 | 55 | 22K | 3.2K | 58 | 6 | 128 | 49 | — | — | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks |
| synovus.com | 4.0% | 46 | 1 | 816 | 51 | 22.6K | 2.4K | 16 | — | — | 11 | — | 308 | Commercial mortgage lending, Credit cards |
| citibank.com | 4.0% | 25 | 1 | 2.2K | 60 | 62.1K | 517 | 27 | 4 | 4 | 44 | 42 | 12 | Commercial banking, Consumer banking, Credit cards, Mortgage lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| amex.com | 4.0% | — | — | 409 | 45 | 8.4K | — | — | 13 | 26 | 106 | — | 64 | Commercial banking, Consumer banking, Credit cards |
Domains in Google search results for Road Trip Driver queries within Credit cards. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | apple.com | 2.2M | 33.3M | 53.0000 | 73.9% | |
| 2 | paypal.com | 678.8K | 8.9M | 46.0000 | 44.4% | |
| 3 | forbes.com | 415.5K | 8.7M | 46.0000 | 74.3% | |
| 4 | cnn.com | 263.9K | 5.5M | 45.0000 | 6.3% | |
| 5 | cnbc.com | 168.7K | 3.9M | 44.0000 | 15.2% | |
| 6 | investopedia.com | 154.7K | 3M | 43.0000 | 6.3% | |
| 7 | usnews.com | 103.8K | 2.3M | 39.0000 | 52.3% | |
| 8 | cnet.com | 95K | 2.2M | 44.0000 | 15.2% | |
| 9 | marriott.com | 89.4K | 1.9M | 37.0000 | 81.3% | |
| 10 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 11 | bankrate.com | 42.9K | 808.9K | 36.0000 | 77.0% | |
| 12 | hyatt.com | 37.5K | 841.7K | 37.0000 | 71.1% | |
| 13 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 14 | venmo.com | 29.9K | 414.3K | 37.0000 | 50.0% | |
| 15 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 16 | mastercard.com | 23.8K | 555.7K | 39.0000 | 67.9% | |
| 17 | aaa.com | 22.7K | 506.7K | 41.0000 | 79.5% | |
| 18 | visa.com | 21.6K | 500.4K | 39.0000 | 60.7% | |
| 19 | bankofamerica.com | 21.1K | 531.2K | 41.0000 | 80.1% | |
| 20 | jpmorgan.com | 19.3K | 517.9K | 38.0000 | 73.2% | |
| 21 | goldmansachs.com | 17.6K | 522.6K | 38.0000 | 46.7% | |
| 22 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 23 | wellsfargo.com | 16.8K | 358.8K | 35.0000 | 80.4% | |
| 24 | delta.com | 16.7K | 389.6K | 35.0000 | 61.1% | |
| 25 | costco.com | 15.2K | 331.4K | 37.0000 | 77.9% |