LLM Ranking Factors

Athletic apparel brands

Search Engine Appearances ρ=0.451
Domains
159
Personas
11
Top signal
Search Engine Appearances
ρ = 0.451
Top LLM domain
lululemon.com
Analysis

A summary of what distinguishes high-visibility domains in this industry, based on signal correlation patterns and LLM recommendation data.

Focus on signals with the strongest Rank Influence — these have the most reliable relationship with AI recommendations for this industry.

The Athletic apparel brands industry covers 159 domains in this dataset. The most LLM-recommended vendors include lululemon.com and nike.com and vuoriclothing.com.

Within this industry, the strongest predictor of LLM recommendations is Search Engine Appearances (ρ=0.451, n=96 (vs. ρ=0.241 across all industries)). BL Authority (Exp) follows as second-strongest (ρ=0.432).

vuoriclothing.com, girlfriend.com rank highly in LLM recommendations despite a modest backlink footprint — suggesting strong topical authority or brand recognition that exceeds raw web-presence metrics.

Conversely, amazon.com, walmart.com hold strong backlink authority but rank lower in LLM recommendations — a reminder that web scale alone does not guarantee AI visibility.

12 signals show a strong or dominant correlation within this category: Search Engine Appearances (ρ=0.451), BL Authority (Exp) (ρ=0.432), BL Authority (ρ=0.428), PageRank (ρ=0.428), Common Crawl (ρ=0.424), Backlink Count (ρ=0.421), Reddit Comments (ρ=0.412), Reddit Posts (ρ=0.405), HC (ρ=0.367), SE Outbound Links (ρ=0.348), Best Search Engine Rank (ρ=0.246), Wikidata (ρ=0.233).

Coverage varies by signal: backlink and SERP data tend to have the broadest reach, while Wikipedia and Reddit signals typically cover only the largest brands. Signals with fewer than 20 observations should be interpreted with caution.

Persona research

This industry has 11 identified audience personas derived from LLM query patterns. Each represents a distinct user intent with its own signal correlations and top domains.

Signals and top-ranked domains can differ significantly between personas — use the links below to jump directly to a persona's analysis.

Jump to persona:

Signal correlations — Athletic apparel brands

Spearman rank correlations (ρ) between each measurable signal and the LLM recommendation score across all 159 domains in this industry.

Higher absolute ρ values (closer to ±1.0) indicate stronger relationships. Positive ρ means more of this signal correlates with better AI visibility. Rank Influence summarizes the practical strength — prioritize Dominant and Strong signals when optimizing.

Signalρ (Spearman)nRank Influence
Search Engine Appearances+0.45120.4%96Dominant
BL Authority (Exp)+0.43218.7%131Dominant
BL Authority+0.42818.3%131Dominant
PageRank+0.42818.3%131Dominant
Common Crawl+0.42417.9%119Dominant
Backlink Count+0.42117.7%131Dominant
Reddit Comments+0.41216.9%86Dominant
Reddit Posts+0.40516.4%82Dominant
HC+0.36713.5%131Dominant
SE Outbound Links+0.34812.1%105Dominant
Best Search Engine Rank+0.2466%96Strong
Wikidata+0.2335.4%28Strong
Wikipedia Citations+0.0730.5%58Emerging
Homepage Keywords-0.0570.3%121Emerging
Avg Search Engine Rank+0.0360.1%96Baseline
Top LLM-recommended domains

How often AI models recommended each domain when answering Athletic apparel brands queries across all personas. Each LLM run represents one query — the left chart shows raw recommendation counts, the right shows what percentage of queries included that domain.

275 total LLM query runs across all personas for this industry. A domain appearing in 50% of queries means AI models recommended it in half of all runs — regardless of list position.

Domain signals matrix (top 25 by LLM score)

A cross-signal snapshot for the 25 most LLM-recommended domains, showing values across all tracked signal categories — from backlinks and crawl data to Reddit, Wikipedia, and search engine visibility.

Scan across rows to find which signal combinations appear most consistently in high-visibility domains. Darker cells indicate stronger values relative to this industry. Columns are color-grouped by category.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
lululemon.com55.6%2807788526
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
nike.com47.6%3.2K4072.3K5591104
Athletic apparel brands,
Clothing & apparel retail,
Home exercise equipment,
Sneaker brands / athletic footwear
vuoriclothing.com38.9%746861186628
Athletic apparel brands,
Clothing & apparel retail
girlfriend.com38.9%5844144468
Athletic apparel brands,
Clothing & apparel retail
athleta.com37.5%182653
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
adidas.com36.7%59318527522019
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
fabletics.com30.5%1082162928
Athletic apparel brands,
Clothing & apparel retail
sweatybetty.com25.8%1103712
Athletic apparel brands,
Clothing & apparel retail
oldnavy.com24.4%24010681712
Athletic apparel brands,
Clothing & apparel retail
gymshark.com22.2%304521181854
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
patagonia.com21.5%385292261133272
Athletic apparel brands,
Clothing & apparel retail
beyondyoga.com19.6%37026231284
Athletic apparel brands,
Clothing & apparel retail
target.com19.3%7.6K1.2K3.5K84312016
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Furniture stores,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Soft drink brands,
Wine & spirits brands
underarmour.com18.9%1969843540
Athletic apparel brands,
Sneaker brands / athletic footwear
aloyoga.com18.5%321119415100
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
janji.com18.2%77515960
Athletic apparel brands
varley.com18.2%424
Athletic apparel brands
tracksmith.com17.5%171324
Athletic apparel brands
outdoorvoices.com15.6%561236
Athletic apparel brands,
Clothing & apparel retail
kohls.com15.6%8.2K3011661240
Athletic apparel brands,
Beauty & cosmetics retail,
Clothing & apparel retail,
Jewelry, luggage & leather goods retail,
Sneaker brands / athletic footwear
dickssportinggoods.com14.2%4302913221
Athletic apparel brands,
Golf equipment brands,
Home exercise equipment
rabbit.com13.5%9444
Athletic apparel brands
brooksrunning.com13.1%1222629419128
Athletic apparel brands,
Sneaker brands / athletic footwear
decathlon.com12.4%54372584
Athletic apparel brands,
Golf equipment brands,
Home exercise equipment
asics.com11.6%1743827241620
Athletic apparel brands,
Sneaker brands / athletic footwear
Top search engine domains

Domains appearing most frequently in Google search results for Athletic apparel brands queries — counts are filtered to only the search queries associated with this industry.

Compare with the LLM recommendations chart above. Gaps between the two — domains that rank high in search but low in AI, or vice versa — reveal strategic opportunities or risks depending on your channel focus.

Top domains by backlink authority

Domains ranked by backlink authority signals derived from the Common Crawl web graph: PageRank, total backlinks, link authority (AUC), and harmonic centrality.

Backlink authority is one of the strongest predictors of LLM visibility in most industries. Domains with high PageRank but a low LLM score may be underrepresented in AI recommendations despite their web authority — a potential gap worth investigating.

#DomainPageRankBacklinksAUCHCLLM Score
1amazon.com
88.0000
1.1M16.4M49.000066.5%
2walmart.com
76.0000
74.2K1.5M39.000071.9%
3target.com
74.0000
50.9K1M37.000075.0%
4nike.com
73.0000
42.2K904.5K42.000081.0%
5rei.com
66.0000
18K395.3K36.000031.7%
6patagonia.com
70.0000
16.7K424.6K37.000094.8%
7adidas.com
67.0000
14.6K326.6K37.000075.3%
8gap.com
66.0000
11.2K222.6K36.000074.3%
9puma.com
65.0000
10.4K239.1K37.000082.4%
10lululemon.com
64.0000
8K192.9K29.000080.2%
11dickssportinggoods.com
65.0000
8K142.2K35.000090.6%
12asics.com
62.0000
7.4K156.9K27.000086.5%
13kohls.com
62.0000
7.1K165.5K35.000073.3%
14underarmour.com
62.0000
5.2K132K27.000087.4%
15freepeople.com
59.0000
4.9K101.2K34.000033.8%
16thenorthface.com
62.0000
4.8K122K27.000040.1%
17landsend.com
60.0000
4.6K98.1K34.000049.0%
18jcpenney.com
59.0000
4.5K107.9K34.000067.4%
19salomon.com
58.0000
4.3K90.7K34.000084.1%
20shopbop.com
63.0000
4.3K80.8K26.000055.5%
21ae.com
61.0000
4.3K99.1K34.000067.1%
22newbalance.com
59.0000
3.9K91.8K34.000088.9%
23reebok.com
58.0000
3.3K84.4K26.000077.1%
24allbirds.com
62.0000
2.8K87.2K26.000078.3%
25arcteryx.com
56.0000
2.8K69.1K27.000063.7%

neutral General / no persona

4,179 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I want straightforward, reliable recommendations, so recommend to me the top 10 Athletic apparel brands businesses or websites that I should check out.
Signal correlations — neutral

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Search Engine Appearances+0.2687.2%2,638Strong
Best Search Engine RankLower rank = better+0.2556.5%2,638Strong
Backlink Count+0.2224.9%3,629Strong
PageRank+0.2134.5%3,629Strong
HC+0.1983.9%3,629Confirmed
Wikidata+0.1482.2%644Confirmed
Reddit Comments+0.1321.7%1,699Confirmed
Reddit Posts+0.1271.6%1,729Confirmed
Common Crawl+0.1231.5%3,003Confirmed
Avg Search Engine RankLower rank = better+0.1081.2%2,638Confirmed
Homepage Keywords+0.0350.1%3,337Baseline
Top LLM-recommended domains — neutral

How often AI recommended each domain when answering neutral queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — neutral

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
nike.com100.0%3.2K4072.3K5591104
Athletic apparel brands,
Clothing & apparel retail,
Home exercise equipment,
Sneaker brands / athletic footwear
adidas.com100.0%59318527522019
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
lululemon.com100.0%2807788526
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
underarmour.com100.0%1969843540
Athletic apparel brands,
Sneaker brands / athletic footwear
puma.com100.0%1.6K20109772912
Athletic apparel brands,
Sneaker brands / athletic footwear
newbalance.com100.0%9962148451781
Athletic apparel brands,
Sneaker brands / athletic footwear
gymshark.com100.0%304521181854
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
asics.com100.0%1743827241620
Athletic apparel brands,
Sneaker brands / athletic footwear
reebok.com88.0%1591799937152
Athletic apparel brands,
Sneaker brands / athletic footwear
fabletics.com36.0%1082162928
Athletic apparel brands,
Clothing & apparel retail
vuoriclothing.com24.0%746861186628
Athletic apparel brands,
Clothing & apparel retail
alo.com20.0%62100
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
athleta.com8.0%182653
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
patagonia.com8.0%385292261133272
Athletic apparel brands,
Clothing & apparel retail
tennis-point.com8.0%2380
Athletic apparel brands
tenousand.cc4.0%
Athletic apparel brands
athleta.gap.com4.0%982215332229
Athletic apparel brands,
Clothing & apparel retail
Top search engine domains — neutral

Domains in Google search results for neutral queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — neutral

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1amazon.com
88.0000
1.1M16.4M49.000066.5%
2walmart.com
76.0000
74.2K1.5M39.000071.9%
3target.com
74.0000
50.9K1M37.000075.0%
4nike.com
73.0000
42.2K904.5K42.000081.0%
5rei.com
66.0000
18K395.3K36.000031.7%
6patagonia.com
70.0000
16.7K424.6K37.000094.8%
7adidas.com
67.0000
14.6K326.6K37.000075.3%
8gap.com
66.0000
11.2K222.6K36.000074.3%
9puma.com
65.0000
10.4K239.1K37.000082.4%
10lululemon.com
64.0000
8K192.9K29.000080.2%
11dickssportinggoods.com
65.0000
8K142.2K35.000090.6%
12asics.com
62.0000
7.4K156.9K27.000086.5%
13kohls.com
62.0000
7.1K165.5K35.000073.3%
14underarmour.com
62.0000
5.2K132K27.000087.4%
15freepeople.com
59.0000
4.9K101.2K34.000033.8%
16thenorthface.com
62.0000
4.8K122K27.000040.1%
17landsend.com
60.0000
4.6K98.1K34.000049.0%
18jcpenney.com
59.0000
4.5K107.9K34.000067.4%
19salomon.com
58.0000
4.3K90.7K34.000084.1%
20shopbop.com
63.0000
4.3K80.8K26.000055.5%
21ae.com
61.0000
4.3K99.1K34.000067.1%
22newbalance.com
59.0000
3.9K91.8K34.000088.9%
23reebok.com
58.0000
3.3K84.4K26.000077.1%
24allbirds.com
62.0000
2.8K87.2K26.000078.3%
25arcteryx.com
56.0000
2.8K69.1K27.000063.7%

Budget Gym Starter Persona segment

30 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I’m just getting into working out, and I need athletic clothes that help me feel comfortable and confident without making me spend a fortune.
I’m not loyal to any brand yet, and I usually compare a lot of options before I buy anything.
I want leggings, shorts, sports bras, tees, and basic training tops that fit well, hold up after repeated washing, and don’t look cheap after a few wears.
Signal correlations — Budget Gym Starter

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Avg Search Engine RankLower rank = better+0.47923%16Dominant
HC+0.37013.7%23Dominant
Backlink Count+0.33611.3%23Dominant
Common Crawl+0.32310.4%22Dominant
PageRank+0.31710%23Dominant
Reddit Comments+0.2014.1%19Strong
Best Search Engine RankLower rank = better+0.1452.1%16Confirmed
Homepage Keywords+0.1391.9%22Confirmed
Search Engine Appearances+0.0820.7%16Emerging
Reddit Posts+0.0650.4%18Emerging
Wikidata-0.0360.1%10Baseline
Top LLM-recommended domains — Budget Gym Starter

How often AI recommended each domain when answering Budget Gym Starter queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Budget Gym Starter

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
target.com100.0%7.6K1.2K3.5K84312016
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Furniture stores,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Soft drink brands,
Wine & spirits brands
fabletics.com100.0%1082162928
Athletic apparel brands,
Clothing & apparel retail
amazon.com100.0%298.5K72.3K76.5K76.8K269
Affiliate-marketing networks,
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Customer support / contact center software,
Data analytics / BI software,
Data-warehouse / lakehouse platforms,
Enterprise AI platforms,
Enterprise search & knowledge copilots,
Furniture stores,
Golf equipment brands,
GPU / AI infrastructure vendors,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office furniture / workplace equipment,
Office supplies wholesalers,
Pest-control services,
Soft drink brands,
Streaming video services
oldnavy.com80.0%24010681712
Athletic apparel brands,
Clothing & apparel retail
gap.com80.0%283645948376
Athletic apparel brands,
Clothing & apparel retail
kohls.com72.0%8.2K3011661240
Athletic apparel brands,
Beauty & cosmetics retail,
Clothing & apparel retail,
Jewelry, luggage & leather goods retail,
Sneaker brands / athletic footwear
degreebyreflex.com68.0%
Athletic apparel brands
dickssportinggoods.com56.0%4302913221
Athletic apparel brands,
Golf equipment brands,
Home exercise equipment
aerie.com40.0%18120
Athletic apparel brands
ae.com36.0%8.4K8106482488
Athletic apparel brands
decathlon.com36.0%54372584
Athletic apparel brands,
Golf equipment brands,
Home exercise equipment
gymshark.com32.0%304521181854
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
aeropostale.com28.0%682112120
Athletic apparel brands
crzyoga.com24.0%52100
Athletic apparel brands,
Clothing & apparel retail
oldnavy.gap.com20.0%2.6K70824717178
Athletic apparel brands
halara.com20.0%102308
Athletic apparel brands
crz-yoga.com16.0%
Athletic apparel brands
walmart.com16.0%21.3K5.6K8.8K1.7K172149
Athletic apparel brands,
Auto repair & maintenance,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Beer, wine & liquor stores,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Food delivery platforms,
Furniture stores,
Gas stations & fuel retail,
Hair-salon & barber chains,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Oil-change chains,
Soft drink brands,
Wine & spirits brands
athleta.com12.0%182653
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
crz.yoga12.0%
Athletic apparel brands
degrees.com12.0%2216
Athletic apparel brands
academy.com8.0%4781811776164
Athletic apparel brands,
Home exercise equipment,
Sneaker brands / athletic footwear
crzypants.com4.0%
Athletic apparel brands
gapfit.com4.0%8
Athletic apparel brands
crzylike.com4.0%
Athletic apparel brands
Top search engine domains — Budget Gym Starter

Domains in Google search results for Budget Gym Starter queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Budget Gym Starter

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1amazon.com
88.0000
1.1M16.4M49.000066.5%
2walmart.com
76.0000
74.2K1.5M39.000071.9%
3target.com
74.0000
50.9K1M37.000075.0%
4nike.com
73.0000
42.2K904.5K42.000081.0%
5rei.com
66.0000
18K395.3K36.000031.7%
6patagonia.com
70.0000
16.7K424.6K37.000094.8%
7adidas.com
67.0000
14.6K326.6K37.000075.3%
8gap.com
66.0000
11.2K222.6K36.000074.3%
9puma.com
65.0000
10.4K239.1K37.000082.4%
10lululemon.com
64.0000
8K192.9K29.000080.2%
11dickssportinggoods.com
65.0000
8K142.2K35.000090.6%
12asics.com
62.0000
7.4K156.9K27.000086.5%
13kohls.com
62.0000
7.1K165.5K35.000073.3%
14underarmour.com
62.0000
5.2K132K27.000087.4%
15freepeople.com
59.0000
4.9K101.2K34.000033.8%
16thenorthface.com
62.0000
4.8K122K27.000040.1%
17landsend.com
60.0000
4.6K98.1K34.000049.0%
18jcpenney.com
59.0000
4.5K107.9K34.000067.4%
19salomon.com
58.0000
4.3K90.7K34.000084.1%
20shopbop.com
63.0000
4.3K80.8K26.000055.5%
21ae.com
61.0000
4.3K99.1K34.000067.1%
22newbalance.com
59.0000
3.9K91.8K34.000088.9%
23reebok.com
58.0000
3.3K84.4K26.000077.1%
24allbirds.com
62.0000
2.8K87.2K26.000078.3%
25arcteryx.com
56.0000
2.8K69.1K27.000063.7%

Performance Runner Persona segment

47 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I run several times a week and care a lot more about technical performance than fashion buzz.
When I shop for athletic apparel, I’m looking for lightweight fabrics, moisture management, anti-chafing construction, secure pockets, breathable layers, and pieces that stay comfortable over long distances.
I want shorts that don’t ride up, tops that don’t trap heat, tights with supportive compression, and jackets that actually work in wind or rain without feeling bulky.
Signal correlations — Performance Runner

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Homepage Keywords+0.38014.4%41Dominant
Avg Search Engine RankLower rank = better-0.2506.3%36Strong
Reddit Comments+0.1893.6%35Confirmed
Reddit Posts-0.1442.1%35Confirmed
PageRank+0.1131.3%44Confirmed
Common Crawl-0.0930.9%39Emerging
Backlink Count+0.0750.6%44Emerging
Best Search Engine RankLower rank = better-0.0700.5%36Emerging
Wikidata-0.0480.2%8Baseline
HC+0.0400.2%44Baseline
Search Engine Appearances-0.0140%36Baseline
Top LLM-recommended domains — Performance Runner

How often AI recommended each domain when answering Performance Runner queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Performance Runner

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
tracksmith.com100.0%171324
Athletic apparel brands
janji.com100.0%77515960
Athletic apparel brands
brooksrunning.com100.0%1222629419128
Athletic apparel brands,
Sneaker brands / athletic footwear
saysky.com80.0%417196
Athletic apparel brands
rabbit.com68.0%9444
Athletic apparel brands
on.com68.0%286211621411640
Athletic apparel brands,
Sneaker brands / athletic footwear
soarrunning.com60.0%6132
Athletic apparel brands
nike.com56.0%3.2K4072.3K5591104
Athletic apparel brands,
Clothing & apparel retail,
Home exercise equipment,
Sneaker brands / athletic footwear
craftsportswear.com56.0%53
Athletic apparel brands
lululemon.com56.0%2807788526
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
rabbitrunning.com32.0%
Athletic apparel brands
patagonia.com28.0%385292261133272
Athletic apparel brands,
Clothing & apparel retail
salomon.com28.0%882351721
Athletic apparel brands,
Sneaker brands / athletic footwear
asics.com28.0%1743827241620
Athletic apparel brands,
Sneaker brands / athletic footwear
ronhill.com24.0%2360
Athletic apparel brands
satisfyrunning.com24.0%7214321156
Athletic apparel brands
banditrunning.com20.0%675154484
Athletic apparel brands
adidas.com16.0%59318527522019
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
districtvision.com12.0%591118
Athletic apparel brands
saysky.us8.0%212192
Athletic apparel brands
saysky.dk8.0%736
Athletic apparel brands
gorewear.com4.0%1128
Athletic apparel brands
nathan.com4.0%24
Athletic apparel brands
runinrabbit.com4.0%10356
Athletic apparel brands
newbalance.com4.0%9962148451781
Athletic apparel brands,
Sneaker brands / athletic footwear
Top search engine domains — Performance Runner

Domains in Google search results for Performance Runner queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Performance Runner

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1amazon.com
88.0000
1.1M16.4M49.000066.5%
2walmart.com
76.0000
74.2K1.5M39.000071.9%
3target.com
74.0000
50.9K1M37.000075.0%
4nike.com
73.0000
42.2K904.5K42.000081.0%
5rei.com
66.0000
18K395.3K36.000031.7%
6patagonia.com
70.0000
16.7K424.6K37.000094.8%
7adidas.com
67.0000
14.6K326.6K37.000075.3%
8gap.com
66.0000
11.2K222.6K36.000074.3%
9puma.com
65.0000
10.4K239.1K37.000082.4%
10lululemon.com
64.0000
8K192.9K29.000080.2%
11dickssportinggoods.com
65.0000
8K142.2K35.000090.6%
12asics.com
62.0000
7.4K156.9K27.000086.5%
13kohls.com
62.0000
7.1K165.5K35.000073.3%
14underarmour.com
62.0000
5.2K132K27.000087.4%
15freepeople.com
59.0000
4.9K101.2K34.000033.8%
16thenorthface.com
62.0000
4.8K122K27.000040.1%
17landsend.com
60.0000
4.6K98.1K34.000049.0%
18jcpenney.com
59.0000
4.5K107.9K34.000067.4%
19salomon.com
58.0000
4.3K90.7K34.000084.1%
20shopbop.com
63.0000
4.3K80.8K26.000055.5%
21ae.com
61.0000
4.3K99.1K34.000067.1%
22newbalance.com
59.0000
3.9K91.8K34.000088.9%
23reebok.com
58.0000
3.3K84.4K26.000077.1%
24allbirds.com
62.0000
2.8K87.2K26.000078.3%
25arcteryx.com
56.0000
2.8K69.1K27.000063.7%

Yoga Lifestyle Shopper Persona segment

21 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I want athletic apparel that works for yoga, Pilates, studio classes, and everyday life, because I prefer pieces that feel polished enough to wear before and after a workout.
Comfort, softness, stretch, and flattering fit matter a lot to me, especially in leggings, bras, tanks, wraps, and matching sets.
I’m drawn to brands that make me feel put together without looking overly sporty, and I often shop based on fabric feel, color palette, and how easy it is to build a coordinated wardrobe.
Signal correlations — Yoga Lifestyle Shopper

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Backlink Count+0.49624.6%20Dominant
PageRank+0.47422.5%20Dominant
Avg Search Engine RankLower rank = better-0.44319.6%13Dominant
Common Crawl+0.43418.8%18Dominant
HC+0.40616.5%20Dominant
Search Engine Appearances+0.2968.8%13Strong
Reddit Comments+0.2747.5%13Strong
Reddit Posts+0.2174.7%12Strong
Best Search Engine RankLower rank = better-0.1873.5%13Confirmed
Homepage Keywords-0.1773.1%21Confirmed
Top LLM-recommended domains — Yoga Lifestyle Shopper

How often AI recommended each domain when answering Yoga Lifestyle Shopper queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Yoga Lifestyle Shopper

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
vuoriclothing.com100.0%746861186628
Athletic apparel brands,
Clothing & apparel retail
beyondyoga.com100.0%37026231284
Athletic apparel brands,
Clothing & apparel retail
varley.com100.0%424
Athletic apparel brands
girlfriend.com100.0%5844144468
Athletic apparel brands,
Clothing & apparel retail
sweatybetty.com100.0%1103712
Athletic apparel brands,
Clothing & apparel retail
athleta.com96.0%182653
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
aloyoga.com80.0%321119415100
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
splits59.com76.0%1072
Athletic apparel brands
lululemon.com68.0%2807788526
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
spanx.com40.0%3538874271312
Athletic apparel brands
freepeople.com36.0%1351111451
Athletic apparel brands,
Clothing & apparel retail
liforme.com32.0%152154115
Athletic apparel brands,
Home exercise equipment
alo-yoga.com16.0%4
Athletic apparel brands,
Clothing & apparel retail,
Home exercise equipment
spiritualgangster.com16.0%7176
Athletic apparel brands
fpmovement.com16.0%16
Athletic apparel brands
alo.yoga4.0%100
Athletic apparel brands
alo.com4.0%62100
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
athleta.gap.com4.0%982215332229
Athletic apparel brands,
Clothing & apparel retail
carbon38.com4.0%94176
Athletic apparel brands,
Clothing & apparel retail
setactive.co4.0%170296
Athletic apparel brands
lndr.com4.0%6436
Athletic apparel brands
Top search engine domains — Yoga Lifestyle Shopper

Domains in Google search results for Yoga Lifestyle Shopper queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Yoga Lifestyle Shopper

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1amazon.com
88.0000
1.1M16.4M49.000066.5%
2walmart.com
76.0000
74.2K1.5M39.000071.9%
3target.com
74.0000
50.9K1M37.000075.0%
4nike.com
73.0000
42.2K904.5K42.000081.0%
5rei.com
66.0000
18K395.3K36.000031.7%
6patagonia.com
70.0000
16.7K424.6K37.000094.8%
7adidas.com
67.0000
14.6K326.6K37.000075.3%
8gap.com
66.0000
11.2K222.6K36.000074.3%
9puma.com
65.0000
10.4K239.1K37.000082.4%
10lululemon.com
64.0000
8K192.9K29.000080.2%
11dickssportinggoods.com
65.0000
8K142.2K35.000090.6%
12asics.com
62.0000
7.4K156.9K27.000086.5%
13kohls.com
62.0000
7.1K165.5K35.000073.3%
14underarmour.com
62.0000
5.2K132K27.000087.4%
15freepeople.com
59.0000
4.9K101.2K34.000033.8%
16thenorthface.com
62.0000
4.8K122K27.000040.1%
17landsend.com
60.0000
4.6K98.1K34.000049.0%
18jcpenney.com
59.0000
4.5K107.9K34.000067.4%
19salomon.com
58.0000
4.3K90.7K34.000084.1%
20shopbop.com
63.0000
4.3K80.8K26.000055.5%
21ae.com
61.0000
4.3K99.1K34.000067.1%
22newbalance.com
59.0000
3.9K91.8K34.000088.9%
23reebok.com
58.0000
3.3K84.4K26.000077.1%
24allbirds.com
62.0000
2.8K87.2K26.000078.3%
25arcteryx.com
56.0000
2.8K69.1K27.000063.7%

Team Sports Parent Persona segment

21 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I buy athletic apparel for my kids, and sometimes for the whole family, so I’m looking for practical value, durability, and convenience above all else.
My purchases are usually tied to sports seasons, school activities, growth spurts, and last-minute needs, which means I need brands and retailers that make shopping easy and dependable.
I’m often looking for training shirts, shorts, leggings, warm-up layers, socks, base layers, and branded team-color basics that can handle frequent washing and rough use.
Signal correlations — Team Sports Parent

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Best Search Engine RankLower rank = better+0.37013.7%17Dominant
Avg Search Engine RankLower rank = better+0.3109.6%17Dominant
Search Engine Appearances+0.2978.8%17Strong
PageRank+0.2667.1%19Strong
Backlink Count+0.2516.3%19Strong
HC+0.2476.1%19Strong
Reddit Posts+0.2084.3%18Strong
Homepage Keywords+0.1131.3%18Confirmed
Wikidata-0.0610.4%10Emerging
Common Crawl-0.0480.2%19Baseline
Reddit Comments+0.0300.1%18Baseline
Top LLM-recommended domains — Team Sports Parent

How often AI recommended each domain when answering Team Sports Parent queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Team Sports Parent

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
academy.com100.0%4781811776164
Athletic apparel brands,
Home exercise equipment,
Sneaker brands / athletic footwear
dickssportinggoods.com100.0%4302913221
Athletic apparel brands,
Golf equipment brands,
Home exercise equipment
target.com100.0%7.6K1.2K3.5K84312016
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Furniture stores,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Soft drink brands,
Wine & spirits brands
underarmour.com100.0%1969843540
Athletic apparel brands,
Sneaker brands / athletic footwear
nike.com100.0%3.2K4072.3K5591104
Athletic apparel brands,
Clothing & apparel retail,
Home exercise equipment,
Sneaker brands / athletic footwear
kohls.com100.0%8.2K3011661240
Athletic apparel brands,
Beauty & cosmetics retail,
Clothing & apparel retail,
Jewelry, luggage & leather goods retail,
Sneaker brands / athletic footwear
decathlon.com100.0%54372584
Athletic apparel brands,
Golf equipment brands,
Home exercise equipment
adidas.com92.0%59318527522019
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
oldnavy.com80.0%24010681712
Athletic apparel brands,
Clothing & apparel retail
landsend.com32.0%57211322132
Athletic apparel brands,
Clothing & apparel retail,
Jewelry, luggage & leather goods retail
carters.com24.0%8.3K4165824
Athletic apparel brands,
Clothing & apparel retail
oldnavy.gap.com20.0%2.6K70824717178
Athletic apparel brands
jcpenney.com12.0%1.6K31209444487
Athletic apparel brands,
Beauty & cosmetics retail,
Clothing & apparel retail,
Hair-salon & barber chains,
Jewelry, luggage & leather goods retail,
Sneaker brands / athletic footwear
walmart.com12.0%21.3K5.6K8.8K1.7K172149
Athletic apparel brands,
Auto repair & maintenance,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Beer, wine & liquor stores,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Food delivery platforms,
Furniture stores,
Gas stations & fuel retail,
Hair-salon & barber chains,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Oil-change chains,
Soft drink brands,
Wine & spirits brands
sportsdirect.com4.0%8.1K721391272
Athletic apparel brands
amazon.com4.0%298.5K72.3K76.5K76.8K269
Affiliate-marketing networks,
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Customer support / contact center software,
Data analytics / BI software,
Data-warehouse / lakehouse platforms,
Enterprise AI platforms,
Enterprise search & knowledge copilots,
Furniture stores,
Golf equipment brands,
GPU / AI infrastructure vendors,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office furniture / workplace equipment,
Office supplies wholesalers,
Pest-control services,
Soft drink brands,
Streaming video services
sporttek.com4.0%1
Athletic apparel brands
gap.com4.0%283645948376
Athletic apparel brands,
Clothing & apparel retail
champion.com4.0%5229100
Athletic apparel brands
thechildrensplace.com4.0%12
Athletic apparel brands,
Clothing & apparel retail
allsportsuniforms.net4.0%2340
Athletic apparel brands
Top search engine domains — Team Sports Parent

Domains in Google search results for Team Sports Parent queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Team Sports Parent

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1amazon.com
88.0000
1.1M16.4M49.000066.5%
2walmart.com
76.0000
74.2K1.5M39.000071.9%
3target.com
74.0000
50.9K1M37.000075.0%
4nike.com
73.0000
42.2K904.5K42.000081.0%
5rei.com
66.0000
18K395.3K36.000031.7%
6patagonia.com
70.0000
16.7K424.6K37.000094.8%
7adidas.com
67.0000
14.6K326.6K37.000075.3%
8gap.com
66.0000
11.2K222.6K36.000074.3%
9puma.com
65.0000
10.4K239.1K37.000082.4%
10lululemon.com
64.0000
8K192.9K29.000080.2%
11dickssportinggoods.com
65.0000
8K142.2K35.000090.6%
12asics.com
62.0000
7.4K156.9K27.000086.5%
13kohls.com
62.0000
7.1K165.5K35.000073.3%
14underarmour.com
62.0000
5.2K132K27.000087.4%
15freepeople.com
59.0000
4.9K101.2K34.000033.8%
16thenorthface.com
62.0000
4.8K122K27.000040.1%
17landsend.com
60.0000
4.6K98.1K34.000049.0%
18jcpenney.com
59.0000
4.5K107.9K34.000067.4%
19salomon.com
58.0000
4.3K90.7K34.000084.1%
20shopbop.com
63.0000
4.3K80.8K26.000055.5%
21ae.com
61.0000
4.3K99.1K34.000067.1%
22newbalance.com
59.0000
3.9K91.8K34.000088.9%
23reebok.com
58.0000
3.3K84.4K26.000077.1%
24allbirds.com
62.0000
2.8K87.2K26.000078.3%
25arcteryx.com
56.0000
2.8K69.1K27.000063.7%

Plus Size Active Persona segment

31 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I want athletic apparel that is truly designed for my body, not just scaled up from smaller sizes.
When I shop, I’m looking for supportive fits, comfortable waistbands, real coverage, durable stretch, and pieces that let me move confidently whether I’m walking, lifting, doing classes, or just dressing casually.
I pay close attention to whether brands show plus-size models, provide useful sizing information, and offer enough variety in styles rather than treating extended sizes like an afterthought.
Signal correlations — Plus Size Active

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Backlink Count+0.49024%23Dominant
PageRank+0.42117.7%23Dominant
Best Search Engine RankLower rank = better+0.39916%18Dominant
HC+0.34311.8%23Dominant
Avg Search Engine RankLower rank = better+0.32510.6%18Dominant
Search Engine Appearances+0.2777.7%18Strong
Common Crawl+0.2325.4%22Strong
Homepage Keywords-0.1933.7%22Confirmed
Reddit Posts+0.1522.3%18Confirmed
Reddit Comments-0.1081.2%19Confirmed
Wikidata-0.0360.1%7Baseline
Top LLM-recommended domains — Plus Size Active

How often AI recommended each domain when answering Plus Size Active queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Plus Size Active

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
superfithero.com100.0%789100
Athletic apparel brands
girlfriend.com100.0%5844144468
Athletic apparel brands,
Clothing & apparel retail
fabletics.com100.0%1082162928
Athletic apparel brands,
Clothing & apparel retail
athleta.com88.0%182653
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
oldnavy.com88.0%24010681712
Athletic apparel brands,
Clothing & apparel retail
lululemon.com88.0%2807788526
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
universalstandard.com72.0%14193
Athletic apparel brands,
Clothing & apparel retail
nike.com48.0%3.2K4072.3K5591104
Athletic apparel brands,
Clothing & apparel retail,
Home exercise equipment,
Sneaker brands / athletic footwear
torrid.com48.0%982511442
Athletic apparel brands,
Clothing & apparel retail
adidas.com40.0%59318527522019
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
junoactive.com24.0%23587
Athletic apparel brands
knix.com20.0%47044386101
Athletic apparel brands
beyondyoga.com16.0%37026231284
Athletic apparel brands,
Clothing & apparel retail
athleta.gap.com12.0%982215332229
Athletic apparel brands,
Clothing & apparel retail
oldnavy.gap.com12.0%2.6K70824717178
Athletic apparel brands
superfitme.com12.0%
Athletic apparel brands
lanebryant.com12.0%605240
Athletic apparel brands,
Clothing & apparel retail
sweatybetty.com12.0%1103712
Athletic apparel brands,
Clothing & apparel retail
target.com8.0%7.6K1.2K3.5K84312016
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Furniture stores,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Soft drink brands,
Wine & spirits brands
womanwithin.com8.0%317312
Athletic apparel brands,
Clothing & apparel retail
superfitwithdiva.com4.0%
Athletic apparel brands
superfit.com4.0%
Athletic apparel brands
lane.com4.0%61
Athletic apparel brands,
Clothing & apparel retail
yonda.com4.0%
Athletic apparel brands
liverpoolandfitch.com4.0%
Athletic apparel brands
Top search engine domains — Plus Size Active

Domains in Google search results for Plus Size Active queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Plus Size Active

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1amazon.com
88.0000
1.1M16.4M49.000066.5%
2walmart.com
76.0000
74.2K1.5M39.000071.9%
3target.com
74.0000
50.9K1M37.000075.0%
4nike.com
73.0000
42.2K904.5K42.000081.0%
5rei.com
66.0000
18K395.3K36.000031.7%
6patagonia.com
70.0000
16.7K424.6K37.000094.8%
7adidas.com
67.0000
14.6K326.6K37.000075.3%
8gap.com
66.0000
11.2K222.6K36.000074.3%
9puma.com
65.0000
10.4K239.1K37.000082.4%
10lululemon.com
64.0000
8K192.9K29.000080.2%
11dickssportinggoods.com
65.0000
8K142.2K35.000090.6%
12asics.com
62.0000
7.4K156.9K27.000086.5%
13kohls.com
62.0000
7.1K165.5K35.000073.3%
14underarmour.com
62.0000
5.2K132K27.000087.4%
15freepeople.com
59.0000
4.9K101.2K34.000033.8%
16thenorthface.com
62.0000
4.8K122K27.000040.1%
17landsend.com
60.0000
4.6K98.1K34.000049.0%
18jcpenney.com
59.0000
4.5K107.9K34.000067.4%
19salomon.com
58.0000
4.3K90.7K34.000084.1%
20shopbop.com
63.0000
4.3K80.8K26.000055.5%
21ae.com
61.0000
4.3K99.1K34.000067.1%
22newbalance.com
59.0000
3.9K91.8K34.000088.9%
23reebok.com
58.0000
3.3K84.4K26.000077.1%
24allbirds.com
62.0000
2.8K87.2K26.000078.3%
25arcteryx.com
56.0000
2.8K69.1K27.000063.7%

Trend Driven Teen Persona segment

25 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I want athletic apparel that feels current, stylish, and social-media worthy, but I still need it to be comfortable enough for school, workouts, and hanging out with friends.
I care a lot about how things look in real life and in photos, so color drops, matching sets, popular silhouettes, and recognizable branding all catch my attention.
I’m usually shopping for leggings, flared pants, fitted tops, oversized hoodies, bike shorts, sports bras, and sneakers-adjacent outfits that blur the line between athletic wear and everyday fashion.
Signal correlations — Trend Driven Teen

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
PageRank+0.39115.3%24Dominant
Backlink Count+0.38214.6%24Dominant
Wikidata+0.3109.6%8Dominant
Search Engine Appearances+0.2908.4%16Strong
Reddit Posts+0.2094.4%18Strong
Reddit Comments+0.2054.2%19Strong
Avg Search Engine RankLower rank = better+0.1943.8%16Confirmed
Common Crawl+0.1873.5%22Confirmed
HC+0.1442.1%24Confirmed
Homepage Keywords-0.0760.6%23Emerging
Best Search Engine RankLower rank = better+0.0650.4%16Emerging
Top LLM-recommended domains — Trend Driven Teen

How often AI recommended each domain when answering Trend Driven Teen queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Trend Driven Teen

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
lululemon.com100.0%2807788526
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
setactive.co100.0%170296
Athletic apparel brands
nike.com100.0%3.2K4072.3K5591104
Athletic apparel brands,
Clothing & apparel retail,
Home exercise equipment,
Sneaker brands / athletic footwear
vuoriclothing.com92.0%746861186628
Athletic apparel brands,
Clothing & apparel retail
gymshark.com84.0%304521181854
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
adidas.com80.0%59318527522019
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
athleta.com64.0%182653
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
freepeople.com64.0%1351111451
Athletic apparel brands,
Clothing & apparel retail
aritzia.com44.0%162833428
Athletic apparel brands,
Clothing & apparel retail
alo.com40.0%62100
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
halara.com40.0%102308
Athletic apparel brands
aloyoga.com36.0%321119415100
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
girlfriend.com28.0%5844144468
Athletic apparel brands,
Clothing & apparel retail
adanola.com24.0%69682
Athletic apparel brands
alo-yoga.com20.0%4
Athletic apparel brands,
Clothing & apparel retail,
Home exercise equipment
aerie.com20.0%18120
Athletic apparel brands
popflexactive.com16.0%243480
Athletic apparel brands
bandier.com12.0%8
Athletic apparel brands,
Clothing & apparel retail
newbalance.com8.0%9962148451781
Athletic apparel brands,
Sneaker brands / athletic footwear
fpmovement.com8.0%16
Athletic apparel brands
alo.yoga4.0%100
Athletic apparel brands
ae.com4.0%8.4K8106482488
Athletic apparel brands
dfyne.com4.0%1022256
Athletic apparel brands
athleta.gap.com4.0%982215332229
Athletic apparel brands,
Clothing & apparel retail
fabletics.com4.0%1082162928
Athletic apparel brands,
Clothing & apparel retail
Top search engine domains — Trend Driven Teen

Domains in Google search results for Trend Driven Teen queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Trend Driven Teen

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1amazon.com
88.0000
1.1M16.4M49.000066.5%
2walmart.com
76.0000
74.2K1.5M39.000071.9%
3target.com
74.0000
50.9K1M37.000075.0%
4nike.com
73.0000
42.2K904.5K42.000081.0%
5rei.com
66.0000
18K395.3K36.000031.7%
6patagonia.com
70.0000
16.7K424.6K37.000094.8%
7adidas.com
67.0000
14.6K326.6K37.000075.3%
8gap.com
66.0000
11.2K222.6K36.000074.3%
9puma.com
65.0000
10.4K239.1K37.000082.4%
10lululemon.com
64.0000
8K192.9K29.000080.2%
11dickssportinggoods.com
65.0000
8K142.2K35.000090.6%
12asics.com
62.0000
7.4K156.9K27.000086.5%
13kohls.com
62.0000
7.1K165.5K35.000073.3%
14underarmour.com
62.0000
5.2K132K27.000087.4%
15freepeople.com
59.0000
4.9K101.2K34.000033.8%
16thenorthface.com
62.0000
4.8K122K27.000040.1%
17landsend.com
60.0000
4.6K98.1K34.000049.0%
18jcpenney.com
59.0000
4.5K107.9K34.000067.4%
19salomon.com
58.0000
4.3K90.7K34.000084.1%
20shopbop.com
63.0000
4.3K80.8K26.000055.5%
21ae.com
61.0000
4.3K99.1K34.000067.1%
22newbalance.com
59.0000
3.9K91.8K34.000088.9%
23reebok.com
58.0000
3.3K84.4K26.000077.1%
24allbirds.com
62.0000
2.8K87.2K26.000078.3%
25arcteryx.com
56.0000
2.8K69.1K27.000063.7%

Outdoor Training Enthusiast Persona segment

20 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I spend a lot of time being active outside, so I need athletic apparel that can handle changing weather, varied terrain, and more demanding use than a typical gym outfit.
I’m shopping for layers, running tops, trail shorts, tights, windbreakers, thermal pieces, and outerwear that perform well in heat, cold, wind, and light rain.
I care about technical fabrics, durability, mobility, and smart features like zip pockets, ventilation, sun protection, and odor resistance.
Signal correlations — Outdoor Training Enthusiast

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Reddit Comments+0.38915.1%13Dominant
Avg Search Engine RankLower rank = better-0.37814.3%16Dominant
Best Search Engine RankLower rank = better-0.3109.6%16Dominant
Wikidata+0.2345.5%7Strong
Reddit Posts-0.2194.8%15Strong
Backlink Count-0.1281.6%19Confirmed
Search Engine Appearances-0.1231.5%16Confirmed
PageRank-0.1141.3%19Confirmed
Common Crawl+0.1091.2%19Confirmed
HC-0.0820.7%19Emerging
Homepage Keywords+0.0010%16Baseline
Top LLM-recommended domains — Outdoor Training Enthusiast

How often AI recommended each domain when answering Outdoor Training Enthusiast queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Outdoor Training Enthusiast

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
arcteryx.com100.0%667868574418
Athletic apparel brands,
Sneaker brands / athletic footwear
patagonia.com100.0%385292261133272
Athletic apparel brands,
Clothing & apparel retail
outdoorresearch.com100.0%412296
Athletic apparel brands
janji.com100.0%77515960
Athletic apparel brands
tracksmith.com92.0%171324
Athletic apparel brands
salomon.com88.0%882351721
Athletic apparel brands,
Sneaker brands / athletic footwear
rabbit.com80.0%9444
Athletic apparel brands
blackdiamondequipment.com80.0%212190238291388
Athletic apparel brands
smartwool.com52.0%5735810144
Athletic apparel brands
craftsportswear.com48.0%53
Athletic apparel brands
brooksrunning.com44.0%1222629419128
Athletic apparel brands,
Sneaker brands / athletic footwear
nike.com36.0%3.2K4072.3K5591104
Athletic apparel brands,
Clothing & apparel retail,
Home exercise equipment,
Sneaker brands / athletic footwear
mountainhardwear.com24.0%561384
Athletic apparel brands
rabbitrunning.com20.0%
Athletic apparel brands
norrona.com12.0%43324
Athletic apparel brands
adidas.com8.0%59318527522019
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
icebreaker.com4.0%4935414112
Athletic apparel brands
rei.com4.0%1.2K17014161212
Athletic apparel brands,
Nutrition & supplement retailers,
Sneaker brands / athletic footwear
thenorthface.com4.0%23218993444
Athletic apparel brands,
Sneaker brands / athletic footwear
dynafit.com4.0%11320
Athletic apparel brands,
Sneaker brands / athletic footwear
Top search engine domains — Outdoor Training Enthusiast

Domains in Google search results for Outdoor Training Enthusiast queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Outdoor Training Enthusiast

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1amazon.com
88.0000
1.1M16.4M49.000066.5%
2walmart.com
76.0000
74.2K1.5M39.000071.9%
3target.com
74.0000
50.9K1M37.000075.0%
4nike.com
73.0000
42.2K904.5K42.000081.0%
5rei.com
66.0000
18K395.3K36.000031.7%
6patagonia.com
70.0000
16.7K424.6K37.000094.8%
7adidas.com
67.0000
14.6K326.6K37.000075.3%
8gap.com
66.0000
11.2K222.6K36.000074.3%
9puma.com
65.0000
10.4K239.1K37.000082.4%
10lululemon.com
64.0000
8K192.9K29.000080.2%
11dickssportinggoods.com
65.0000
8K142.2K35.000090.6%
12asics.com
62.0000
7.4K156.9K27.000086.5%
13kohls.com
62.0000
7.1K165.5K35.000073.3%
14underarmour.com
62.0000
5.2K132K27.000087.4%
15freepeople.com
59.0000
4.9K101.2K34.000033.8%
16thenorthface.com
62.0000
4.8K122K27.000040.1%
17landsend.com
60.0000
4.6K98.1K34.000049.0%
18jcpenney.com
59.0000
4.5K107.9K34.000067.4%
19salomon.com
58.0000
4.3K90.7K34.000084.1%
20shopbop.com
63.0000
4.3K80.8K26.000055.5%
21ae.com
61.0000
4.3K99.1K34.000067.1%
22newbalance.com
59.0000
3.9K91.8K34.000088.9%
23reebok.com
58.0000
3.3K84.4K26.000077.1%
24allbirds.com
62.0000
2.8K87.2K26.000078.3%
25arcteryx.com
56.0000
2.8K69.1K27.000063.7%

Eco Conscious Buyer Persona segment

78 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I care about athletic apparel, but I also care about how it’s made, what materials are used, and whether a brand seems genuinely committed to responsible practices.
When I shop, I’m looking for workout clothing that performs well while using recycled, lower-impact, or more thoughtfully sourced materials.
I want transparency around fabrics, labor standards, packaging, and durability, because buying better and buying less is important to me.
Signal correlations — Eco Conscious Buyer

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Search Engine Appearances-0.1843.4%37Confirmed
Wikidata+0.1492.2%13Confirmed
Best Search Engine RankLower rank = better-0.0991%37Emerging
Homepage Keywords+0.0870.8%58Emerging
Reddit Comments-0.0450.2%37Baseline
Reddit Posts-0.0400.2%30Baseline
Avg Search Engine RankLower rank = better+0.0270.1%37Baseline
Common Crawl+0.0220%55Baseline
HC-0.0210%65Baseline
PageRank+0.0150%65Baseline
Backlink Count-0.0060%65Baseline
Top LLM-recommended domains — Eco Conscious Buyer

How often AI recommended each domain when answering Eco Conscious Buyer queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Eco Conscious Buyer

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
girlfriend.com100.0%5844144468
Athletic apparel brands,
Clothing & apparel retail
patagonia.com100.0%385292261133272
Athletic apparel brands,
Clothing & apparel retail
tentree.com100.0%3996
Athletic apparel brands,
Clothing & apparel retail
organicbasics.com100.0%135352100
Athletic apparel brands,
Clothing & apparel retail
threads4thought.com100.0%106
Athletic apparel brands
boody.com72.0%3727141276
Athletic apparel brands
prana.com68.0%5811192
Athletic apparel brands
outdoorvoices.com52.0%561236
Athletic apparel brands,
Clothing & apparel retail
allbirds.com48.0%228723636316
Athletic apparel brands,
Sneaker brands / athletic footwear
wolventhreads.com48.0%9444
Athletic apparel brands
pangaia.com44.0%2841421872
Athletic apparel brands,
Hotels & resorts,
Sneaker brands / athletic footwear
athleta.com24.0%182653
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
pactimo.com16.0%287
Athletic apparel brands
toadandco.com16.0%1021100
Athletic apparel brands,
Clothing & apparel retail
wolk-antwerp.com16.0%251148
Athletic apparel brands
athleta.gap.com12.0%982215332229
Athletic apparel brands,
Clothing & apparel retail
indigoluna.store12.0%226112
Athletic apparel brands
wolven.com12.0%
Athletic apparel brands,
Sneaker brands / athletic footwear
vuoriclothing.com12.0%746861186628
Athletic apparel brands,
Clothing & apparel retail
nimbleactivewear.com8.0%38284
Athletic apparel brands
adidas.com8.0%59318527522019
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
oysho.com4.0%81
Athletic apparel brands
tripulse.com4.0%
Athletic apparel brands
tala.co.uk4.0%13176
Athletic apparel brands
mateknyc.com4.0%
Athletic apparel brands
Top search engine domains — Eco Conscious Buyer

Domains in Google search results for Eco Conscious Buyer queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Eco Conscious Buyer

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1amazon.com
88.0000
1.1M16.4M49.000066.5%
2walmart.com
76.0000
74.2K1.5M39.000071.9%
3target.com
74.0000
50.9K1M37.000075.0%
4nike.com
73.0000
42.2K904.5K42.000081.0%
5rei.com
66.0000
18K395.3K36.000031.7%
6patagonia.com
70.0000
16.7K424.6K37.000094.8%
7adidas.com
67.0000
14.6K326.6K37.000075.3%
8gap.com
66.0000
11.2K222.6K36.000074.3%
9puma.com
65.0000
10.4K239.1K37.000082.4%
10lululemon.com
64.0000
8K192.9K29.000080.2%
11dickssportinggoods.com
65.0000
8K142.2K35.000090.6%
12asics.com
62.0000
7.4K156.9K27.000086.5%
13kohls.com
62.0000
7.1K165.5K35.000073.3%
14underarmour.com
62.0000
5.2K132K27.000087.4%
15freepeople.com
59.0000
4.9K101.2K34.000033.8%
16thenorthface.com
62.0000
4.8K122K27.000040.1%
17landsend.com
60.0000
4.6K98.1K34.000049.0%
18jcpenney.com
59.0000
4.5K107.9K34.000067.4%
19salomon.com
58.0000
4.3K90.7K34.000084.1%
20shopbop.com
63.0000
4.3K80.8K26.000055.5%
21ae.com
61.0000
4.3K99.1K34.000067.1%
22newbalance.com
59.0000
3.9K91.8K34.000088.9%
23reebok.com
58.0000
3.3K84.4K26.000077.1%
24allbirds.com
62.0000
2.8K87.2K26.000078.3%
25arcteryx.com
56.0000
2.8K69.1K27.000063.7%

Premium Brand Loyalist Persona segment

37 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I buy athletic apparel as both performance gear and a lifestyle signal, so brand reputation, product quality, and overall shopping experience matter a lot to me.
I’m willing to pay premium prices when I believe a brand consistently delivers superior fabrics, fit, design, and customer service.
I tend to invest in elevated basics, matching sets, outerwear, and versatile pieces that can move from workouts to travel to casual everyday wear.
Signal correlations — Premium Brand Loyalist

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Reddit Comments+0.54629.8%18Dominant
Search Engine Appearances+0.48023%20Dominant
Backlink Count+0.32710.7%30Dominant
Common Crawl+0.3139.8%28Dominant
Best Search Engine RankLower rank = better+0.2968.8%20Strong
Homepage Keywords-0.2948.7%27Strong
Wikidata+0.2164.7%7Strong
PageRank+0.2144.6%30Strong
HC+0.1853.4%30Confirmed
Reddit Posts+0.1813.3%18Confirmed
Avg Search Engine RankLower rank = better+0.0981%20Emerging
Top LLM-recommended domains — Premium Brand Loyalist

How often AI recommended each domain when answering Premium Brand Loyalist queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Premium Brand Loyalist

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
lululemon.com100.0%2807788526
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
vuoriclothing.com100.0%746861186628
Athletic apparel brands,
Clothing & apparel retail
sweatybetty.com100.0%1103712
Athletic apparel brands,
Clothing & apparel retail
varley.com100.0%424
Athletic apparel brands
bandier.com96.0%8
Athletic apparel brands,
Clothing & apparel retail
nike.com72.0%3.2K4072.3K5591104
Athletic apparel brands,
Clothing & apparel retail,
Home exercise equipment,
Sneaker brands / athletic footwear
adidas.com60.0%59318527522019
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
alo-yoga.com44.0%4
Athletic apparel brands,
Clothing & apparel retail,
Home exercise equipment
athleta.com40.0%182653
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
on.com36.0%286211621411640
Athletic apparel brands,
Sneaker brands / athletic footwear
gymshark.com28.0%304521181854
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
alo.com24.0%62100
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
athleta.gap.com20.0%982215332229
Athletic apparel brands,
Clothing & apparel retail
outdoorvoices.com20.0%561236
Athletic apparel brands,
Clothing & apparel retail
aloyoga.com16.0%321119415100
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
alo.yoga16.0%100
Athletic apparel brands
nobullproject.com16.0%24204146
Athletic apparel brands,
Sneaker brands / athletic footwear
adanola.com16.0%69682
Athletic apparel brands
splits59.com12.0%1072
Athletic apparel brands
ten-thousand.cc8.0%1
Athletic apparel brands
sportyandrich.com8.0%85136
Athletic apparel brands
rhone.com8.0%29840
Athletic apparel brands
shop-ryu.com4.0%
Athletic apparel brands
districtvision.com4.0%591118
Athletic apparel brands
shopbop.com4.0%7563171311516
Athletic apparel brands,
Clothing & apparel retail,
Jewelry, luggage & leather goods retail
Top search engine domains — Premium Brand Loyalist

Domains in Google search results for Premium Brand Loyalist queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Premium Brand Loyalist

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1amazon.com
88.0000
1.1M16.4M49.000066.5%
2walmart.com
76.0000
74.2K1.5M39.000071.9%
3target.com
74.0000
50.9K1M37.000075.0%
4nike.com
73.0000
42.2K904.5K42.000081.0%
5rei.com
66.0000
18K395.3K36.000031.7%
6patagonia.com
70.0000
16.7K424.6K37.000094.8%
7adidas.com
67.0000
14.6K326.6K37.000075.3%
8gap.com
66.0000
11.2K222.6K36.000074.3%
9puma.com
65.0000
10.4K239.1K37.000082.4%
10lululemon.com
64.0000
8K192.9K29.000080.2%
11dickssportinggoods.com
65.0000
8K142.2K35.000090.6%
12asics.com
62.0000
7.4K156.9K27.000086.5%
13kohls.com
62.0000
7.1K165.5K35.000073.3%
14underarmour.com
62.0000
5.2K132K27.000087.4%
15freepeople.com
59.0000
4.9K101.2K34.000033.8%
16thenorthface.com
62.0000
4.8K122K27.000040.1%
17landsend.com
60.0000
4.6K98.1K34.000049.0%
18jcpenney.com
59.0000
4.5K107.9K34.000067.4%
19salomon.com
58.0000
4.3K90.7K34.000084.1%
20shopbop.com
63.0000
4.3K80.8K26.000055.5%
21ae.com
61.0000
4.3K99.1K34.000067.1%
22newbalance.com
59.0000
3.9K91.8K34.000088.9%
23reebok.com
58.0000
3.3K84.4K26.000077.1%
24allbirds.com
62.0000
2.8K87.2K26.000078.3%
25arcteryx.com
56.0000
2.8K69.1K27.000063.7%

Work From Home Comfort Persona segment

23 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I mostly shop for athletic apparel because I want comfortable, presentable clothes I can wear all day at home, for errands, light workouts, and casual outings.
I’m not training intensely, so my focus is on softness, ease, stretch, and pieces that feel better than traditional loungewear while still looking put together.
I’m usually interested in joggers, leggings, relaxed tops, hoodies, lightweight layers, and coordinated sets that can take me from a video call to a walk to the grocery store without needing a full outfit change.
Signal correlations — Work From Home Comfort

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Wikidata-0.68146.3%8Dominant
Reddit Comments-0.44419.7%15Dominant
Reddit Posts-0.2717.4%17Strong
PageRank+0.1191.4%20Confirmed
Avg Search Engine RankLower rank = better+0.0820.7%15Emerging
Backlink Count+0.0770.6%20Emerging
Search Engine Appearances-0.0410.2%15Baseline
HC-0.0330.1%20Baseline
Common Crawl+0.0290.1%20Baseline
Homepage Keywords-0.0140%22Baseline
Best Search Engine RankLower rank = better-0.0070%15Baseline
Top LLM-recommended domains — Work From Home Comfort

How often AI recommended each domain when answering Work From Home Comfort queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Work From Home Comfort

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
vuoriclothing.com100.0%746861186628
Athletic apparel brands,
Clothing & apparel retail
lululemon.com100.0%2807788526
Athletic apparel brands,
Clothing & apparel retail,
Golf equipment brands,
Sneaker brands / athletic footwear
beyondyoga.com100.0%37026231284
Athletic apparel brands,
Clothing & apparel retail
girlfriend.com100.0%5844144468
Athletic apparel brands,
Clothing & apparel retail
outdoorvoices.com100.0%561236
Athletic apparel brands,
Clothing & apparel retail
fabletics.com96.0%1082162928
Athletic apparel brands,
Clothing & apparel retail
athleta.com80.0%182653
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
aloyoga.com72.0%321119415100
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
sweatybetty.com72.0%1103712
Athletic apparel brands,
Clothing & apparel retail
halara.com64.0%102308
Athletic apparel brands
athleta.gap.com20.0%982215332229
Athletic apparel brands,
Clothing & apparel retail
oldnavy.com20.0%24010681712
Athletic apparel brands,
Clothing & apparel retail
spanx.com16.0%3538874271312
Athletic apparel brands
alo.com12.0%62100
Athletic apparel brands,
Clothing & apparel retail,
Sneaker brands / athletic footwear
splits59.com12.0%1072
Athletic apparel brands
alo-yoga.com8.0%4
Athletic apparel brands,
Clothing & apparel retail,
Home exercise equipment
alo.yoga4.0%100
Athletic apparel brands
tentree.com4.0%3996
Athletic apparel brands,
Clothing & apparel retail
nike.com4.0%3.2K4072.3K5591104
Athletic apparel brands,
Clothing & apparel retail,
Home exercise equipment,
Sneaker brands / athletic footwear
oldnavy.gap.com4.0%2.6K70824717178
Athletic apparel brands
target.com4.0%7.6K1.2K3.5K84312016
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Furniture stores,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Soft drink brands,
Wine & spirits brands
crzyoga.com4.0%52100
Athletic apparel brands,
Clothing & apparel retail
zella.com4.0%
Athletic apparel brands
Top search engine domains — Work From Home Comfort

Domains in Google search results for Work From Home Comfort queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Work From Home Comfort

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1amazon.com
88.0000
1.1M16.4M49.000066.5%
2walmart.com
76.0000
74.2K1.5M39.000071.9%
3target.com
74.0000
50.9K1M37.000075.0%
4nike.com
73.0000
42.2K904.5K42.000081.0%
5rei.com
66.0000
18K395.3K36.000031.7%
6patagonia.com
70.0000
16.7K424.6K37.000094.8%
7adidas.com
67.0000
14.6K326.6K37.000075.3%
8gap.com
66.0000
11.2K222.6K36.000074.3%
9puma.com
65.0000
10.4K239.1K37.000082.4%
10lululemon.com
64.0000
8K192.9K29.000080.2%
11dickssportinggoods.com
65.0000
8K142.2K35.000090.6%
12asics.com
62.0000
7.4K156.9K27.000086.5%
13kohls.com
62.0000
7.1K165.5K35.000073.3%
14underarmour.com
62.0000
5.2K132K27.000087.4%
15freepeople.com
59.0000
4.9K101.2K34.000033.8%
16thenorthface.com
62.0000
4.8K122K27.000040.1%
17landsend.com
60.0000
4.6K98.1K34.000049.0%
18jcpenney.com
59.0000
4.5K107.9K34.000067.4%
19salomon.com
58.0000
4.3K90.7K34.000084.1%
20shopbop.com
63.0000
4.3K80.8K26.000055.5%
21ae.com
61.0000
4.3K99.1K34.000067.1%
22newbalance.com
59.0000
3.9K91.8K34.000088.9%
23reebok.com
58.0000
3.3K84.4K26.000077.1%
24allbirds.com
62.0000
2.8K87.2K26.000078.3%
25arcteryx.com
56.0000
2.8K69.1K27.000063.7%