Athletic apparel brands
Search Engine Appearances ρ=0.451A summary of what distinguishes high-visibility domains in this industry, based on signal correlation patterns and LLM recommendation data.
Focus on signals with the strongest Rank Influence — these have the most reliable relationship with AI recommendations for this industry.
The Athletic apparel brands industry covers 159 domains in this dataset. The most LLM-recommended vendors include lululemon.com and nike.com and vuoriclothing.com.
Within this industry, the strongest predictor of LLM recommendations is Search Engine Appearances (ρ=0.451, n=96 (vs. ρ=0.241 across all industries)). BL Authority (Exp) follows as second-strongest (ρ=0.432).
vuoriclothing.com, girlfriend.com rank highly in LLM recommendations despite a modest backlink footprint — suggesting strong topical authority or brand recognition that exceeds raw web-presence metrics.
Conversely, amazon.com, walmart.com hold strong backlink authority but rank lower in LLM recommendations — a reminder that web scale alone does not guarantee AI visibility.
12 signals show a strong or dominant correlation within this category: Search Engine Appearances (ρ=0.451), BL Authority (Exp) (ρ=0.432), BL Authority (ρ=0.428), PageRank (ρ=0.428), Common Crawl (ρ=0.424), Backlink Count (ρ=0.421), Reddit Comments (ρ=0.412), Reddit Posts (ρ=0.405), HC (ρ=0.367), SE Outbound Links (ρ=0.348), Best Search Engine Rank (ρ=0.246), Wikidata (ρ=0.233).
Coverage varies by signal: backlink and SERP data tend to have the broadest reach, while Wikipedia and Reddit signals typically cover only the largest brands. Signals with fewer than 20 observations should be interpreted with caution.
This industry has 11 identified audience personas derived from LLM query patterns. Each represents a distinct user intent with its own signal correlations and top domains.
Signals and top-ranked domains can differ significantly between personas — use the links below to jump directly to a persona's analysis.
Jump to persona:
Spearman rank correlations (ρ) between each measurable signal and the LLM recommendation score across all 159 domains in this industry.
Higher absolute ρ values (closer to ±1.0) indicate stronger relationships. Positive ρ means more of this signal correlates with better AI visibility. Rank Influence summarizes the practical strength — prioritize Dominant and Strong signals when optimizing.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Search Engine Appearances | +0.451 | 20.4% | 96 | Dominant |
| BL Authority (Exp) | +0.432 | 18.7% | 131 | Dominant |
| BL Authority | +0.428 | 18.3% | 131 | Dominant |
| PageRank | +0.428 | 18.3% | 131 | Dominant |
| Common Crawl | +0.424 | 17.9% | 119 | Dominant |
| Backlink Count | +0.421 | 17.7% | 131 | Dominant |
| Reddit Comments | +0.412 | 16.9% | 86 | Dominant |
| Reddit Posts | +0.405 | 16.4% | 82 | Dominant |
| HC | +0.367 | 13.5% | 131 | Dominant |
| SE Outbound Links | +0.348 | 12.1% | 105 | Dominant |
| Best Search Engine Rank | +0.246 | 6% | 96 | Strong |
| Wikidata | +0.233 | 5.4% | 28 | Strong |
| Wikipedia Citations | +0.073 | 0.5% | 58 | Emerging |
| Homepage Keywords | -0.057 | 0.3% | 121 | Emerging |
| Avg Search Engine Rank | +0.036 | 0.1% | 96 | Baseline |
How often AI models recommended each domain when answering Athletic apparel brands queries across all personas. Each LLM run represents one query — the left chart shows raw recommendation counts, the right shows what percentage of queries included that domain.
275 total LLM query runs across all personas for this industry. A domain appearing in 50% of queries means AI models recommended it in half of all runs — regardless of list position.
A cross-signal snapshot for the 25 most LLM-recommended domains, showing values across all tracked signal categories — from backlinks and crawl data to Reddit, Wikipedia, and search engine visibility.
Scan across rows to find which signal combinations appear most consistently in high-visibility domains. Darker cells indicate stronger values relative to this industry. Columns are color-grouped by category.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| lululemon.com | 55.6% | 145 | 1 | 8K | 64 | 192.9K | 196 | 280 | 77 | 88 | 5 | — | 26 | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| nike.com | 47.6% | 302 | 1 | 42.2K | 73 | 904.5K | 15.2K | 3.2K | 407 | 2.3K | 559 | 110 | 4 | Athletic apparel brands, Clothing & apparel retail, Home exercise equipment, Sneaker brands / athletic footwear |
| vuoriclothing.com | 38.9% | 79 | 3 | 918 | 54 | 25.5K | 2K | 746 | 86 | 118 | 6 | 6 | 28 | Athletic apparel brands, Clothing & apparel retail |
| girlfriend.com | 38.9% | 67 | 1 | 898 | 53 | 24.1K | 7.5K | 584 | 41 | 44 | 4 | — | 68 | Athletic apparel brands, Clothing & apparel retail |
| athleta.com | 37.5% | — | — | 402 | 47 | 10.6K | 75 | 182 | 6 | 5 | — | — | 3 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| adidas.com | 36.7% | 181 | 2 | 14.6K | 67 | 326.6K | 8.5K | 593 | 185 | 275 | 220 | 19 | — | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| fabletics.com | 30.5% | 58 | 3 | 1.5K | 55 | 39.7K | 2.5K | 108 | 2 | 16 | — | 29 | 28 | Athletic apparel brands, Clothing & apparel retail |
| sweatybetty.com | 25.8% | 19 | 4 | 927 | 49 | 23.6K | 1.4K | 110 | — | 3 | 7 | — | 12 | Athletic apparel brands, Clothing & apparel retail |
| oldnavy.com | 24.4% | — | — | 1.4K | 50 | 31.6K | 171 | 240 | 10 | 68 | — | 17 | 12 | Athletic apparel brands, Clothing & apparel retail |
| gymshark.com | 22.2% | 140 | 1 | 2.5K | 60 | 67.8K | 4.6K | 304 | 5 | 21 | 18 | 18 | 54 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| patagonia.com | 21.5% | 58 | 6 | 16.7K | 70 | 424.6K | 7.9K | 385 | 29 | 226 | 113 | 32 | 72 | Athletic apparel brands, Clothing & apparel retail |
| beyondyoga.com | 19.6% | 62 | 3 | 503 | 50 | 13.7K | 2.4K | 370 | 26 | 231 | 2 | — | 84 | Athletic apparel brands, Clothing & apparel retail |
| target.com | 19.3% | 1.1K | 1 | 50.9K | 74 | 1M | 34.7K | 7.6K | 1.2K | 3.5K | 843 | 120 | 16 | Athletic apparel brands, Baby care & diaper brands, Beauty & cosmetics retail, Beer brands, Bottled water & functional beverage brands, Clothing & apparel retail, Cosmetics & makeup brands, Furniture stores, Haircare brands, Home centers, Home exercise equipment, Household cleaning brands, Jewelry, luggage & leather goods retail, Mattress stores, Nutrition & supplement retailers, Office supplies wholesalers, Soft drink brands, Wine & spirits brands |
| underarmour.com | 18.9% | 70 | 3 | 5.2K | 62 | 132K | 5K | 196 | 9 | 84 | 35 | — | 40 | Athletic apparel brands, Sneaker brands / athletic footwear |
| aloyoga.com | 18.5% | 29 | 11 | 1.9K | 58 | 47.4K | 3.3K | 321 | 1 | 194 | 15 | — | 100 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| janji.com | 18.2% | 4 | 17 | 141 | 37 | 4.6K | 462 | 77 | 51 | 59 | — | — | 60 | Athletic apparel brands |
| varley.com | 18.2% | 26 | 8 | 230 | 36 | 6.3K | 270 | 42 | — | — | — | — | 4 | Athletic apparel brands |
| tracksmith.com | 17.5% | 15 | 8 | 484 | 52 | 14.2K | 1.4K | 17 | 1 | 3 | — | — | 24 | Athletic apparel brands |
| outdoorvoices.com | 15.6% | 39 | 1 | 869 | 55 | 26.9K | 3.3K | 56 | 1 | 2 | — | — | 36 | Athletic apparel brands, Clothing & apparel retail |
| kohls.com | 15.6% | 184 | 3 | 7.1K | 62 | 165.5K | 5.3K | 8.2K | 301 | 166 | 12 | — | 40 | Athletic apparel brands, Beauty & cosmetics retail, Clothing & apparel retail, Jewelry, luggage & leather goods retail, Sneaker brands / athletic footwear |
| dickssportinggoods.com | 14.2% | 660 | 1 | 8K | 65 | 142.2K | 20.4K | 430 | 29 | 132 | 21 | — | — | Athletic apparel brands, Golf equipment brands, Home exercise equipment |
| rabbit.com | 13.5% | — | — | 37 | 23 | 1.1K | — | 9 | — | 4 | 44 | — | — | Athletic apparel brands |
| brooksrunning.com | 13.1% | 92 | 4 | 2.7K | 59 | 62.7K | 8K | 122 | 26 | 294 | 19 | — | 128 | Athletic apparel brands, Sneaker brands / athletic footwear |
| decathlon.com | 12.4% | 12 | 7 | 1.6K | 57 | 41.9K | 602 | 54 | 3 | 7 | 25 | — | 84 | Athletic apparel brands, Golf equipment brands, Home exercise equipment |
| asics.com | 11.6% | 45 | 3 | 7.4K | 62 | 156.9K | 4.1K | 174 | 38 | 27 | 24 | 16 | 20 | Athletic apparel brands, Sneaker brands / athletic footwear |
Domains appearing most frequently in Google search results for Athletic apparel brands queries — counts are filtered to only the search queries associated with this industry.
Compare with the LLM recommendations chart above. Gaps between the two — domains that rank high in search but low in AI, or vice versa — reveal strategic opportunities or risks depending on your channel focus.
Domains ranked by backlink authority signals derived from the Common Crawl web graph: PageRank, total backlinks, link authority (AUC), and harmonic centrality.
Backlink authority is one of the strongest predictors of LLM visibility in most industries. Domains with high PageRank but a low LLM score may be underrepresented in AI recommendations despite their web authority — a potential gap worth investigating.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | nike.com | 42.2K | 904.5K | 42.0000 | 81.0% | |
| 5 | rei.com | 18K | 395.3K | 36.0000 | 31.7% | |
| 6 | patagonia.com | 16.7K | 424.6K | 37.0000 | 94.8% | |
| 7 | adidas.com | 14.6K | 326.6K | 37.0000 | 75.3% | |
| 8 | gap.com | 11.2K | 222.6K | 36.0000 | 74.3% | |
| 9 | puma.com | 10.4K | 239.1K | 37.0000 | 82.4% | |
| 10 | lululemon.com | 8K | 192.9K | 29.0000 | 80.2% | |
| 11 | dickssportinggoods.com | 8K | 142.2K | 35.0000 | 90.6% | |
| 12 | asics.com | 7.4K | 156.9K | 27.0000 | 86.5% | |
| 13 | kohls.com | 7.1K | 165.5K | 35.0000 | 73.3% | |
| 14 | underarmour.com | 5.2K | 132K | 27.0000 | 87.4% | |
| 15 | freepeople.com | 4.9K | 101.2K | 34.0000 | 33.8% | |
| 16 | thenorthface.com | 4.8K | 122K | 27.0000 | 40.1% | |
| 17 | landsend.com | 4.6K | 98.1K | 34.0000 | 49.0% | |
| 18 | jcpenney.com | 4.5K | 107.9K | 34.0000 | 67.4% | |
| 19 | salomon.com | 4.3K | 90.7K | 34.0000 | 84.1% | |
| 20 | shopbop.com | 4.3K | 80.8K | 26.0000 | 55.5% | |
| 21 | ae.com | 4.3K | 99.1K | 34.0000 | 67.1% | |
| 22 | newbalance.com | 3.9K | 91.8K | 34.0000 | 88.9% | |
| 23 | reebok.com | 3.3K | 84.4K | 26.0000 | 77.1% | |
| 24 | allbirds.com | 2.8K | 87.2K | 26.0000 | 78.3% | |
| 25 | arcteryx.com | 2.8K | 69.1K | 27.0000 | 63.7% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Search Engine Appearances | +0.268 | 7.2% | 2,638 | Strong |
| Best Search Engine RankLower rank = better | +0.255 | 6.5% | 2,638 | Strong |
| Backlink Count | +0.222 | 4.9% | 3,629 | Strong |
| PageRank | +0.213 | 4.5% | 3,629 | Strong |
| HC | +0.198 | 3.9% | 3,629 | Confirmed |
| Wikidata | +0.148 | 2.2% | 644 | Confirmed |
| Reddit Comments | +0.132 | 1.7% | 1,699 | Confirmed |
| Reddit Posts | +0.127 | 1.6% | 1,729 | Confirmed |
| Common Crawl | +0.123 | 1.5% | 3,003 | Confirmed |
| Avg Search Engine RankLower rank = better | +0.108 | 1.2% | 2,638 | Confirmed |
| Homepage Keywords | +0.035 | 0.1% | 3,337 | Baseline |
How often AI recommended each domain when answering neutral queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| nike.com | 100.0% | 302 | 1 | 42.2K | 73 | 904.5K | 15.2K | 3.2K | 407 | 2.3K | 559 | 110 | 4 | Athletic apparel brands, Clothing & apparel retail, Home exercise equipment, Sneaker brands / athletic footwear |
| adidas.com | 100.0% | 181 | 2 | 14.6K | 67 | 326.6K | 8.5K | 593 | 185 | 275 | 220 | 19 | — | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| lululemon.com | 100.0% | 145 | 1 | 8K | 64 | 192.9K | 196 | 280 | 77 | 88 | 5 | — | 26 | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| underarmour.com | 100.0% | 70 | 3 | 5.2K | 62 | 132K | 5K | 196 | 9 | 84 | 35 | — | 40 | Athletic apparel brands, Sneaker brands / athletic footwear |
| puma.com | 100.0% | 39 | 8 | 10.4K | 65 | 239.1K | 235 | 1.6K | 20 | 109 | 77 | 29 | 12 | Athletic apparel brands, Sneaker brands / athletic footwear |
| newbalance.com | 100.0% | 113 | 1 | 3.9K | 59 | 91.8K | 4.4K | 996 | 21 | 48 | 45 | 17 | 81 | Athletic apparel brands, Sneaker brands / athletic footwear |
| gymshark.com | 100.0% | 140 | 1 | 2.5K | 60 | 67.8K | 4.6K | 304 | 5 | 21 | 18 | 18 | 54 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| asics.com | 100.0% | 45 | 3 | 7.4K | 62 | 156.9K | 4.1K | 174 | 38 | 27 | 24 | 16 | 20 | Athletic apparel brands, Sneaker brands / athletic footwear |
| reebok.com | 88.0% | 27 | 14 | 3.3K | 58 | 84.4K | 2.6K | 159 | 17 | 9 | 99 | 37 | 152 | Athletic apparel brands, Sneaker brands / athletic footwear |
| fabletics.com | 36.0% | 58 | 3 | 1.5K | 55 | 39.7K | 2.5K | 108 | 2 | 16 | — | 29 | 28 | Athletic apparel brands, Clothing & apparel retail |
| vuoriclothing.com | 24.0% | 79 | 3 | 918 | 54 | 25.5K | 2K | 746 | 86 | 118 | 6 | 6 | 28 | Athletic apparel brands, Clothing & apparel retail |
| alo.com | 20.0% | — | — | 20 | 10 | 401 | — | 6 | — | 2 | — | — | 100 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| athleta.com | 8.0% | — | — | 402 | 47 | 10.6K | 75 | 182 | 6 | 5 | — | — | 3 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| patagonia.com | 8.0% | 58 | 6 | 16.7K | 70 | 424.6K | 7.9K | 385 | 29 | 226 | 113 | 32 | 72 | Athletic apparel brands, Clothing & apparel retail |
| tennis-point.com | 8.0% | — | — | 227 | 40 | 3.8K | — | 23 | — | — | — | — | 80 | Athletic apparel brands |
| tenousand.cc | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Athletic apparel brands |
| athleta.gap.com | 4.0% | 82 | 1 | — | — | — | 5K | 982 | 215 | 332 | 2 | 2 | 9 | Athletic apparel brands, Clothing & apparel retail |
Domains in Google search results for neutral queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | nike.com | 42.2K | 904.5K | 42.0000 | 81.0% | |
| 5 | rei.com | 18K | 395.3K | 36.0000 | 31.7% | |
| 6 | patagonia.com | 16.7K | 424.6K | 37.0000 | 94.8% | |
| 7 | adidas.com | 14.6K | 326.6K | 37.0000 | 75.3% | |
| 8 | gap.com | 11.2K | 222.6K | 36.0000 | 74.3% | |
| 9 | puma.com | 10.4K | 239.1K | 37.0000 | 82.4% | |
| 10 | lululemon.com | 8K | 192.9K | 29.0000 | 80.2% | |
| 11 | dickssportinggoods.com | 8K | 142.2K | 35.0000 | 90.6% | |
| 12 | asics.com | 7.4K | 156.9K | 27.0000 | 86.5% | |
| 13 | kohls.com | 7.1K | 165.5K | 35.0000 | 73.3% | |
| 14 | underarmour.com | 5.2K | 132K | 27.0000 | 87.4% | |
| 15 | freepeople.com | 4.9K | 101.2K | 34.0000 | 33.8% | |
| 16 | thenorthface.com | 4.8K | 122K | 27.0000 | 40.1% | |
| 17 | landsend.com | 4.6K | 98.1K | 34.0000 | 49.0% | |
| 18 | jcpenney.com | 4.5K | 107.9K | 34.0000 | 67.4% | |
| 19 | salomon.com | 4.3K | 90.7K | 34.0000 | 84.1% | |
| 20 | shopbop.com | 4.3K | 80.8K | 26.0000 | 55.5% | |
| 21 | ae.com | 4.3K | 99.1K | 34.0000 | 67.1% | |
| 22 | newbalance.com | 3.9K | 91.8K | 34.0000 | 88.9% | |
| 23 | reebok.com | 3.3K | 84.4K | 26.0000 | 77.1% | |
| 24 | allbirds.com | 2.8K | 87.2K | 26.0000 | 78.3% | |
| 25 | arcteryx.com | 2.8K | 69.1K | 27.0000 | 63.7% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I’m not loyal to any brand yet, and I usually compare a lot of options before I buy anything.
I want leggings, shorts, sports bras, tees, and basic training tops that fit well, hold up after repeated washing, and don’t look cheap after a few wears.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Avg Search Engine RankLower rank = better | +0.479 | 23% | 16 | Dominant |
| HC | +0.370 | 13.7% | 23 | Dominant |
| Backlink Count | +0.336 | 11.3% | 23 | Dominant |
| Common Crawl | +0.323 | 10.4% | 22 | Dominant |
| PageRank | +0.317 | 10% | 23 | Dominant |
| Reddit Comments | +0.201 | 4.1% | 19 | Strong |
| Best Search Engine RankLower rank = better | +0.145 | 2.1% | 16 | Confirmed |
| Homepage Keywords | +0.139 | 1.9% | 22 | Confirmed |
| Search Engine Appearances | +0.082 | 0.7% | 16 | Emerging |
| Reddit Posts | +0.065 | 0.4% | 18 | Emerging |
| Wikidata | -0.036 | 0.1% | 10 | Baseline |
How often AI recommended each domain when answering Budget Gym Starter queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| target.com | 100.0% | 1.1K | 1 | 50.9K | 74 | 1M | 34.7K | 7.6K | 1.2K | 3.5K | 843 | 120 | 16 | Athletic apparel brands, Baby care & diaper brands, Beauty & cosmetics retail, Beer brands, Bottled water & functional beverage brands, Clothing & apparel retail, Cosmetics & makeup brands, Furniture stores, Haircare brands, Home centers, Home exercise equipment, Household cleaning brands, Jewelry, luggage & leather goods retail, Mattress stores, Nutrition & supplement retailers, Office supplies wholesalers, Soft drink brands, Wine & spirits brands |
| fabletics.com | 100.0% | 58 | 3 | 1.5K | 55 | 39.7K | 2.5K | 108 | 2 | 16 | — | 29 | 28 | Athletic apparel brands, Clothing & apparel retail |
| amazon.com | 100.0% | 4.1K | 1 | 1.1M | 88 | 16.4M | 373.3K | 298.5K | 72.3K | 76.5K | 76.8K | 269 | — | Affiliate-marketing networks, Athletic apparel brands, Baby care & diaper brands, Beauty & cosmetics retail, Bottled water & functional beverage brands, Clothing & apparel retail, Cosmetics & makeup brands, Customer support / contact center software, Data analytics / BI software, Data-warehouse / lakehouse platforms, Enterprise AI platforms, Enterprise search & knowledge copilots, Furniture stores, Golf equipment brands, GPU / AI infrastructure vendors, Haircare brands, Home centers, Home exercise equipment, Household cleaning brands, Jewelry, luggage & leather goods retail, Mattress stores, Nutrition & supplement retailers, Office furniture / workplace equipment, Office supplies wholesalers, Pest-control services, Soft drink brands, Streaming video services |
| oldnavy.com | 80.0% | — | — | 1.4K | 50 | 31.6K | 171 | 240 | 10 | 68 | — | 17 | 12 | Athletic apparel brands, Clothing & apparel retail |
| gap.com | 80.0% | 23 | 4 | 11.2K | 66 | 222.6K | 1.5K | 283 | 64 | 59 | 48 | 37 | 6 | Athletic apparel brands, Clothing & apparel retail |
| kohls.com | 72.0% | 184 | 3 | 7.1K | 62 | 165.5K | 5.3K | 8.2K | 301 | 166 | 12 | — | 40 | Athletic apparel brands, Beauty & cosmetics retail, Clothing & apparel retail, Jewelry, luggage & leather goods retail, Sneaker brands / athletic footwear |
| degreebyreflex.com | 68.0% | — | — | — | — | — | — | — | — | — | — | — | — | Athletic apparel brands |
| dickssportinggoods.com | 56.0% | 660 | 1 | 8K | 65 | 142.2K | 20.4K | 430 | 29 | 132 | 21 | — | — | Athletic apparel brands, Golf equipment brands, Home exercise equipment |
| aerie.com | 40.0% | — | — | 106 | 38 | 3.2K | — | 18 | — | — | — | — | 120 | Athletic apparel brands |
| ae.com | 36.0% | 30 | 2 | 4.3K | 61 | 99.1K | 2K | 8.4K | 8 | 106 | 48 | 24 | 88 | Athletic apparel brands |
| decathlon.com | 36.0% | 12 | 7 | 1.6K | 57 | 41.9K | 602 | 54 | 3 | 7 | 25 | — | 84 | Athletic apparel brands, Golf equipment brands, Home exercise equipment |
| gymshark.com | 32.0% | 140 | 1 | 2.5K | 60 | 67.8K | 4.6K | 304 | 5 | 21 | 18 | 18 | 54 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| aeropostale.com | 28.0% | 6 | 24 | 1.2K | 56 | 24.2K | 531 | 68 | 2 | 1 | 12 | — | 120 | Athletic apparel brands |
| crzyoga.com | 24.0% | 13 | 2 | 86 | 30 | 1.6K | — | 52 | — | — | — | — | 100 | Athletic apparel brands, Clothing & apparel retail |
| oldnavy.gap.com | 20.0% | 75 | 1 | — | — | — | 2.6K | 2.6K | 708 | 247 | 17 | 17 | 8 | Athletic apparel brands |
| halara.com | 20.0% | 1 | 64 | 53 | 49 | 1.7K | 21 | 10 | 2 | 30 | — | — | 8 | Athletic apparel brands |
| crz-yoga.com | 16.0% | — | — | 2 | 3 | 3 | — | — | — | — | — | — | — | Athletic apparel brands |
| walmart.com | 16.0% | 1.9K | 1 | 74.2K | 76 | 1.5M | 37K | 21.3K | 5.6K | 8.8K | 1.7K | 172 | 149 | Athletic apparel brands, Auto repair & maintenance, Baby care & diaper brands, Beauty & cosmetics retail, Beer brands, Beer, wine & liquor stores, Bottled water & functional beverage brands, Clothing & apparel retail, Food delivery platforms, Furniture stores, Gas stations & fuel retail, Hair-salon & barber chains, Haircare brands, Home centers, Home exercise equipment, Household cleaning brands, Jewelry, luggage & leather goods retail, Mattress stores, Nutrition & supplement retailers, Office supplies wholesalers, Oil-change chains, Soft drink brands, Wine & spirits brands |
| athleta.com | 12.0% | — | — | 402 | 47 | 10.6K | 75 | 182 | 6 | 5 | — | — | 3 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| crz.yoga | 12.0% | — | — | — | — | — | — | — | — | — | — | — | — | Athletic apparel brands |
| degrees.com | 12.0% | — | — | 8 | 15 | 252 | — | 2 | 2 | — | — | — | 16 | Athletic apparel brands |
| academy.com | 8.0% | 103 | 4 | 2.2K | 59 | 50.2K | 1.7K | 478 | 18 | 117 | 76 | — | 164 | Athletic apparel brands, Home exercise equipment, Sneaker brands / athletic footwear |
| crzypants.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Athletic apparel brands |
| gapfit.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | 8 | Athletic apparel brands |
| crzylike.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Athletic apparel brands |
Domains in Google search results for Budget Gym Starter queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | nike.com | 42.2K | 904.5K | 42.0000 | 81.0% | |
| 5 | rei.com | 18K | 395.3K | 36.0000 | 31.7% | |
| 6 | patagonia.com | 16.7K | 424.6K | 37.0000 | 94.8% | |
| 7 | adidas.com | 14.6K | 326.6K | 37.0000 | 75.3% | |
| 8 | gap.com | 11.2K | 222.6K | 36.0000 | 74.3% | |
| 9 | puma.com | 10.4K | 239.1K | 37.0000 | 82.4% | |
| 10 | lululemon.com | 8K | 192.9K | 29.0000 | 80.2% | |
| 11 | dickssportinggoods.com | 8K | 142.2K | 35.0000 | 90.6% | |
| 12 | asics.com | 7.4K | 156.9K | 27.0000 | 86.5% | |
| 13 | kohls.com | 7.1K | 165.5K | 35.0000 | 73.3% | |
| 14 | underarmour.com | 5.2K | 132K | 27.0000 | 87.4% | |
| 15 | freepeople.com | 4.9K | 101.2K | 34.0000 | 33.8% | |
| 16 | thenorthface.com | 4.8K | 122K | 27.0000 | 40.1% | |
| 17 | landsend.com | 4.6K | 98.1K | 34.0000 | 49.0% | |
| 18 | jcpenney.com | 4.5K | 107.9K | 34.0000 | 67.4% | |
| 19 | salomon.com | 4.3K | 90.7K | 34.0000 | 84.1% | |
| 20 | shopbop.com | 4.3K | 80.8K | 26.0000 | 55.5% | |
| 21 | ae.com | 4.3K | 99.1K | 34.0000 | 67.1% | |
| 22 | newbalance.com | 3.9K | 91.8K | 34.0000 | 88.9% | |
| 23 | reebok.com | 3.3K | 84.4K | 26.0000 | 77.1% | |
| 24 | allbirds.com | 2.8K | 87.2K | 26.0000 | 78.3% | |
| 25 | arcteryx.com | 2.8K | 69.1K | 27.0000 | 63.7% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
When I shop for athletic apparel, I’m looking for lightweight fabrics, moisture management, anti-chafing construction, secure pockets, breathable layers, and pieces that stay comfortable over long distances.
I want shorts that don’t ride up, tops that don’t trap heat, tights with supportive compression, and jackets that actually work in wind or rain without feeling bulky.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Homepage Keywords | +0.380 | 14.4% | 41 | Dominant |
| Avg Search Engine RankLower rank = better | -0.250 | 6.3% | 36 | Strong |
| Reddit Comments | +0.189 | 3.6% | 35 | Confirmed |
| Reddit Posts | -0.144 | 2.1% | 35 | Confirmed |
| PageRank | +0.113 | 1.3% | 44 | Confirmed |
| Common Crawl | -0.093 | 0.9% | 39 | Emerging |
| Backlink Count | +0.075 | 0.6% | 44 | Emerging |
| Best Search Engine RankLower rank = better | -0.070 | 0.5% | 36 | Emerging |
| Wikidata | -0.048 | 0.2% | 8 | Baseline |
| HC | +0.040 | 0.2% | 44 | Baseline |
| Search Engine Appearances | -0.014 | 0% | 36 | Baseline |
How often AI recommended each domain when answering Performance Runner queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| tracksmith.com | 100.0% | 15 | 8 | 484 | 52 | 14.2K | 1.4K | 17 | 1 | 3 | — | — | 24 | Athletic apparel brands |
| janji.com | 100.0% | 4 | 17 | 141 | 37 | 4.6K | 462 | 77 | 51 | 59 | — | — | 60 | Athletic apparel brands |
| brooksrunning.com | 100.0% | 92 | 4 | 2.7K | 59 | 62.7K | 8K | 122 | 26 | 294 | 19 | — | 128 | Athletic apparel brands, Sneaker brands / athletic footwear |
| saysky.com | 80.0% | 3 | 21 | 25 | 28 | 516 | 147 | 4 | — | 17 | — | — | 196 | Athletic apparel brands |
| rabbit.com | 68.0% | — | — | 37 | 23 | 1.1K | — | 9 | — | 4 | 44 | — | — | Athletic apparel brands |
| on.com | 68.0% | 146 | 4 | 1.6K | 56 | 44.6K | 3.5K | 286 | 21 | 162 | 141 | 16 | 40 | Athletic apparel brands, Sneaker brands / athletic footwear |
| soarrunning.com | 60.0% | 1 | 5 | 134 | 32 | 4.1K | 1.5K | 6 | — | 1 | — | — | 32 | Athletic apparel brands |
| nike.com | 56.0% | 302 | 1 | 42.2K | 73 | 904.5K | 15.2K | 3.2K | 407 | 2.3K | 559 | 110 | 4 | Athletic apparel brands, Clothing & apparel retail, Home exercise equipment, Sneaker brands / athletic footwear |
| craftsportswear.com | 56.0% | 2 | 8 | 877 | 52 | 17.4K | 11 | 5 | — | — | — | 3 | — | Athletic apparel brands |
| lululemon.com | 56.0% | 145 | 1 | 8K | 64 | 192.9K | 196 | 280 | 77 | 88 | 5 | — | 26 | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| rabbitrunning.com | 32.0% | — | — | — | — | — | — | — | — | — | — | — | — | Athletic apparel brands |
| patagonia.com | 28.0% | 58 | 6 | 16.7K | 70 | 424.6K | 7.9K | 385 | 29 | 226 | 113 | 32 | 72 | Athletic apparel brands, Clothing & apparel retail |
| salomon.com | 28.0% | 9 | 22 | 4.3K | 58 | 90.7K | 2K | 88 | 2 | 35 | 17 | — | 21 | Athletic apparel brands, Sneaker brands / athletic footwear |
| asics.com | 28.0% | 45 | 3 | 7.4K | 62 | 156.9K | 4.1K | 174 | 38 | 27 | 24 | 16 | 20 | Athletic apparel brands, Sneaker brands / athletic footwear |
| ronhill.com | 24.0% | — | — | 131 | 35 | 3.4K | 162 | — | — | 2 | 3 | — | 60 | Athletic apparel brands |
| satisfyrunning.com | 24.0% | 8 | 12 | 203 | 35 | 5.3K | 659 | 72 | 14 | 32 | 11 | — | 56 | Athletic apparel brands |
| banditrunning.com | 20.0% | 10 | 14 | 175 | 42 | 5.2K | 767 | 67 | 51 | 54 | 4 | — | 84 | Athletic apparel brands |
| adidas.com | 16.0% | 181 | 2 | 14.6K | 67 | 326.6K | 8.5K | 593 | 185 | 275 | 220 | 19 | — | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| districtvision.com | 12.0% | — | — | 116 | 34 | 3.7K | 423 | 59 | 1 | 11 | — | — | 8 | Athletic apparel brands |
| saysky.us | 8.0% | — | — | 20 | 13 | 687 | 127 | — | 2 | 12 | — | — | 192 | Athletic apparel brands |
| saysky.dk | 8.0% | — | — | 39 | 23 | 696 | — | 7 | — | — | — | — | 36 | Athletic apparel brands |
| gorewear.com | 4.0% | 13 | 6 | 428 | 47 | 11.1K | 218 | 1 | 1 | — | — | — | 28 | Athletic apparel brands |
| nathan.com | 4.0% | — | — | 142 | 39 | 5K | — | 2 | — | — | — | — | 4 | Athletic apparel brands |
| runinrabbit.com | 4.0% | 8 | 5 | 155 | 39 | 4.4K | 855 | 10 | 3 | — | — | — | 56 | Athletic apparel brands |
| newbalance.com | 4.0% | 113 | 1 | 3.9K | 59 | 91.8K | 4.4K | 996 | 21 | 48 | 45 | 17 | 81 | Athletic apparel brands, Sneaker brands / athletic footwear |
Domains in Google search results for Performance Runner queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | nike.com | 42.2K | 904.5K | 42.0000 | 81.0% | |
| 5 | rei.com | 18K | 395.3K | 36.0000 | 31.7% | |
| 6 | patagonia.com | 16.7K | 424.6K | 37.0000 | 94.8% | |
| 7 | adidas.com | 14.6K | 326.6K | 37.0000 | 75.3% | |
| 8 | gap.com | 11.2K | 222.6K | 36.0000 | 74.3% | |
| 9 | puma.com | 10.4K | 239.1K | 37.0000 | 82.4% | |
| 10 | lululemon.com | 8K | 192.9K | 29.0000 | 80.2% | |
| 11 | dickssportinggoods.com | 8K | 142.2K | 35.0000 | 90.6% | |
| 12 | asics.com | 7.4K | 156.9K | 27.0000 | 86.5% | |
| 13 | kohls.com | 7.1K | 165.5K | 35.0000 | 73.3% | |
| 14 | underarmour.com | 5.2K | 132K | 27.0000 | 87.4% | |
| 15 | freepeople.com | 4.9K | 101.2K | 34.0000 | 33.8% | |
| 16 | thenorthface.com | 4.8K | 122K | 27.0000 | 40.1% | |
| 17 | landsend.com | 4.6K | 98.1K | 34.0000 | 49.0% | |
| 18 | jcpenney.com | 4.5K | 107.9K | 34.0000 | 67.4% | |
| 19 | salomon.com | 4.3K | 90.7K | 34.0000 | 84.1% | |
| 20 | shopbop.com | 4.3K | 80.8K | 26.0000 | 55.5% | |
| 21 | ae.com | 4.3K | 99.1K | 34.0000 | 67.1% | |
| 22 | newbalance.com | 3.9K | 91.8K | 34.0000 | 88.9% | |
| 23 | reebok.com | 3.3K | 84.4K | 26.0000 | 77.1% | |
| 24 | allbirds.com | 2.8K | 87.2K | 26.0000 | 78.3% | |
| 25 | arcteryx.com | 2.8K | 69.1K | 27.0000 | 63.7% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
Comfort, softness, stretch, and flattering fit matter a lot to me, especially in leggings, bras, tanks, wraps, and matching sets.
I’m drawn to brands that make me feel put together without looking overly sporty, and I often shop based on fabric feel, color palette, and how easy it is to build a coordinated wardrobe.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Backlink Count | +0.496 | 24.6% | 20 | Dominant |
| PageRank | +0.474 | 22.5% | 20 | Dominant |
| Avg Search Engine RankLower rank = better | -0.443 | 19.6% | 13 | Dominant |
| Common Crawl | +0.434 | 18.8% | 18 | Dominant |
| HC | +0.406 | 16.5% | 20 | Dominant |
| Search Engine Appearances | +0.296 | 8.8% | 13 | Strong |
| Reddit Comments | +0.274 | 7.5% | 13 | Strong |
| Reddit Posts | +0.217 | 4.7% | 12 | Strong |
| Best Search Engine RankLower rank = better | -0.187 | 3.5% | 13 | Confirmed |
| Homepage Keywords | -0.177 | 3.1% | 21 | Confirmed |
How often AI recommended each domain when answering Yoga Lifestyle Shopper queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| vuoriclothing.com | 100.0% | 79 | 3 | 918 | 54 | 25.5K | 2K | 746 | 86 | 118 | 6 | 6 | 28 | Athletic apparel brands, Clothing & apparel retail |
| beyondyoga.com | 100.0% | 62 | 3 | 503 | 50 | 13.7K | 2.4K | 370 | 26 | 231 | 2 | — | 84 | Athletic apparel brands, Clothing & apparel retail |
| varley.com | 100.0% | 26 | 8 | 230 | 36 | 6.3K | 270 | 42 | — | — | — | — | 4 | Athletic apparel brands |
| girlfriend.com | 100.0% | 67 | 1 | 898 | 53 | 24.1K | 7.5K | 584 | 41 | 44 | 4 | — | 68 | Athletic apparel brands, Clothing & apparel retail |
| sweatybetty.com | 100.0% | 19 | 4 | 927 | 49 | 23.6K | 1.4K | 110 | — | 3 | 7 | — | 12 | Athletic apparel brands, Clothing & apparel retail |
| athleta.com | 96.0% | — | — | 402 | 47 | 10.6K | 75 | 182 | 6 | 5 | — | — | 3 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| aloyoga.com | 80.0% | 29 | 11 | 1.9K | 58 | 47.4K | 3.3K | 321 | 1 | 194 | 15 | — | 100 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| splits59.com | 76.0% | 1 | 79 | 110 | 35 | 3.2K | 194 | 10 | — | — | — | — | 72 | Athletic apparel brands |
| lululemon.com | 68.0% | 145 | 1 | 8K | 64 | 192.9K | 196 | 280 | 77 | 88 | 5 | — | 26 | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| spanx.com | 40.0% | 10 | 5 | 1.5K | 53 | 35K | 500 | 353 | 88 | 74 | 27 | 13 | 12 | Athletic apparel brands |
| freepeople.com | 36.0% | 70 | 1 | 4.9K | 59 | 101.2K | 2K | 135 | 11 | 114 | — | — | 51 | Athletic apparel brands, Clothing & apparel retail |
| liforme.com | 32.0% | — | — | 398 | 40 | 7.7K | 13 | 152 | 15 | 4 | — | — | 115 | Athletic apparel brands, Home exercise equipment |
| alo-yoga.com | 16.0% | — | — | 9 | 9 | 182 | — | — | — | — | — | — | 4 | Athletic apparel brands, Clothing & apparel retail, Home exercise equipment |
| spiritualgangster.com | 16.0% | 1 | 9 | 218 | 35 | 5.6K | 84 | 71 | — | — | — | — | 76 | Athletic apparel brands |
| fpmovement.com | 16.0% | — | — | 3 | 7 | 118 | — | — | — | — | — | — | 16 | Athletic apparel brands |
| alo.yoga | 4.0% | — | — | 1 | 0 | 24 | — | — | — | — | — | — | 100 | Athletic apparel brands |
| alo.com | 4.0% | — | — | 20 | 10 | 401 | — | 6 | — | 2 | — | — | 100 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| athleta.gap.com | 4.0% | 82 | 1 | — | — | — | 5K | 982 | 215 | 332 | 2 | 2 | 9 | Athletic apparel brands, Clothing & apparel retail |
| carbon38.com | 4.0% | 3 | 1 | 482 | 38 | 10.2K | 298 | 94 | 1 | — | — | — | 76 | Athletic apparel brands, Clothing & apparel retail |
| setactive.co | 4.0% | 26 | 5 | 147 | 47 | 4.5K | 812 | 170 | 2 | — | — | — | 96 | Athletic apparel brands |
| lndr.com | 4.0% | — | — | 46 | 45 | 1.5K | 238 | 6 | 4 | — | — | — | 36 | Athletic apparel brands |
Domains in Google search results for Yoga Lifestyle Shopper queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | nike.com | 42.2K | 904.5K | 42.0000 | 81.0% | |
| 5 | rei.com | 18K | 395.3K | 36.0000 | 31.7% | |
| 6 | patagonia.com | 16.7K | 424.6K | 37.0000 | 94.8% | |
| 7 | adidas.com | 14.6K | 326.6K | 37.0000 | 75.3% | |
| 8 | gap.com | 11.2K | 222.6K | 36.0000 | 74.3% | |
| 9 | puma.com | 10.4K | 239.1K | 37.0000 | 82.4% | |
| 10 | lululemon.com | 8K | 192.9K | 29.0000 | 80.2% | |
| 11 | dickssportinggoods.com | 8K | 142.2K | 35.0000 | 90.6% | |
| 12 | asics.com | 7.4K | 156.9K | 27.0000 | 86.5% | |
| 13 | kohls.com | 7.1K | 165.5K | 35.0000 | 73.3% | |
| 14 | underarmour.com | 5.2K | 132K | 27.0000 | 87.4% | |
| 15 | freepeople.com | 4.9K | 101.2K | 34.0000 | 33.8% | |
| 16 | thenorthface.com | 4.8K | 122K | 27.0000 | 40.1% | |
| 17 | landsend.com | 4.6K | 98.1K | 34.0000 | 49.0% | |
| 18 | jcpenney.com | 4.5K | 107.9K | 34.0000 | 67.4% | |
| 19 | salomon.com | 4.3K | 90.7K | 34.0000 | 84.1% | |
| 20 | shopbop.com | 4.3K | 80.8K | 26.0000 | 55.5% | |
| 21 | ae.com | 4.3K | 99.1K | 34.0000 | 67.1% | |
| 22 | newbalance.com | 3.9K | 91.8K | 34.0000 | 88.9% | |
| 23 | reebok.com | 3.3K | 84.4K | 26.0000 | 77.1% | |
| 24 | allbirds.com | 2.8K | 87.2K | 26.0000 | 78.3% | |
| 25 | arcteryx.com | 2.8K | 69.1K | 27.0000 | 63.7% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
My purchases are usually tied to sports seasons, school activities, growth spurts, and last-minute needs, which means I need brands and retailers that make shopping easy and dependable.
I’m often looking for training shirts, shorts, leggings, warm-up layers, socks, base layers, and branded team-color basics that can handle frequent washing and rough use.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Best Search Engine RankLower rank = better | +0.370 | 13.7% | 17 | Dominant |
| Avg Search Engine RankLower rank = better | +0.310 | 9.6% | 17 | Dominant |
| Search Engine Appearances | +0.297 | 8.8% | 17 | Strong |
| PageRank | +0.266 | 7.1% | 19 | Strong |
| Backlink Count | +0.251 | 6.3% | 19 | Strong |
| HC | +0.247 | 6.1% | 19 | Strong |
| Reddit Posts | +0.208 | 4.3% | 18 | Strong |
| Homepage Keywords | +0.113 | 1.3% | 18 | Confirmed |
| Wikidata | -0.061 | 0.4% | 10 | Emerging |
| Common Crawl | -0.048 | 0.2% | 19 | Baseline |
| Reddit Comments | +0.030 | 0.1% | 18 | Baseline |
How often AI recommended each domain when answering Team Sports Parent queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| academy.com | 100.0% | 103 | 4 | 2.2K | 59 | 50.2K | 1.7K | 478 | 18 | 117 | 76 | — | 164 | Athletic apparel brands, Home exercise equipment, Sneaker brands / athletic footwear |
| dickssportinggoods.com | 100.0% | 660 | 1 | 8K | 65 | 142.2K | 20.4K | 430 | 29 | 132 | 21 | — | — | Athletic apparel brands, Golf equipment brands, Home exercise equipment |
| target.com | 100.0% | 1.1K | 1 | 50.9K | 74 | 1M | 34.7K | 7.6K | 1.2K | 3.5K | 843 | 120 | 16 | Athletic apparel brands, Baby care & diaper brands, Beauty & cosmetics retail, Beer brands, Bottled water & functional beverage brands, Clothing & apparel retail, Cosmetics & makeup brands, Furniture stores, Haircare brands, Home centers, Home exercise equipment, Household cleaning brands, Jewelry, luggage & leather goods retail, Mattress stores, Nutrition & supplement retailers, Office supplies wholesalers, Soft drink brands, Wine & spirits brands |
| underarmour.com | 100.0% | 70 | 3 | 5.2K | 62 | 132K | 5K | 196 | 9 | 84 | 35 | — | 40 | Athletic apparel brands, Sneaker brands / athletic footwear |
| nike.com | 100.0% | 302 | 1 | 42.2K | 73 | 904.5K | 15.2K | 3.2K | 407 | 2.3K | 559 | 110 | 4 | Athletic apparel brands, Clothing & apparel retail, Home exercise equipment, Sneaker brands / athletic footwear |
| kohls.com | 100.0% | 184 | 3 | 7.1K | 62 | 165.5K | 5.3K | 8.2K | 301 | 166 | 12 | — | 40 | Athletic apparel brands, Beauty & cosmetics retail, Clothing & apparel retail, Jewelry, luggage & leather goods retail, Sneaker brands / athletic footwear |
| decathlon.com | 100.0% | 12 | 7 | 1.6K | 57 | 41.9K | 602 | 54 | 3 | 7 | 25 | — | 84 | Athletic apparel brands, Golf equipment brands, Home exercise equipment |
| adidas.com | 92.0% | 181 | 2 | 14.6K | 67 | 326.6K | 8.5K | 593 | 185 | 275 | 220 | 19 | — | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| oldnavy.com | 80.0% | — | — | 1.4K | 50 | 31.6K | 171 | 240 | 10 | 68 | — | 17 | 12 | Athletic apparel brands, Clothing & apparel retail |
| landsend.com | 32.0% | 48 | 5 | 4.6K | 60 | 98.1K | 1.3K | 572 | 11 | 3 | 22 | — | 132 | Athletic apparel brands, Clothing & apparel retail, Jewelry, luggage & leather goods retail |
| carters.com | 24.0% | 35 | 14 | 2.2K | 57 | 45.2K | 405 | 8.3K | 4 | 16 | 58 | — | 24 | Athletic apparel brands, Clothing & apparel retail |
| oldnavy.gap.com | 20.0% | 75 | 1 | — | — | — | 2.6K | 2.6K | 708 | 247 | 17 | 17 | 8 | Athletic apparel brands |
| jcpenney.com | 12.0% | 155 | 4 | 4.5K | 59 | 107.9K | 2.7K | 1.6K | 31 | 209 | 44 | 44 | 87 | Athletic apparel brands, Beauty & cosmetics retail, Clothing & apparel retail, Hair-salon & barber chains, Jewelry, luggage & leather goods retail, Sneaker brands / athletic footwear |
| walmart.com | 12.0% | 1.9K | 1 | 74.2K | 76 | 1.5M | 37K | 21.3K | 5.6K | 8.8K | 1.7K | 172 | 149 | Athletic apparel brands, Auto repair & maintenance, Baby care & diaper brands, Beauty & cosmetics retail, Beer brands, Beer, wine & liquor stores, Bottled water & functional beverage brands, Clothing & apparel retail, Food delivery platforms, Furniture stores, Gas stations & fuel retail, Hair-salon & barber chains, Haircare brands, Home centers, Home exercise equipment, Household cleaning brands, Jewelry, luggage & leather goods retail, Mattress stores, Nutrition & supplement retailers, Office supplies wholesalers, Oil-change chains, Soft drink brands, Wine & spirits brands |
| sportsdirect.com | 4.0% | 43 | 2 | 1.9K | 57 | 38.2K | 904 | 8.1K | 7 | 2 | 139 | 12 | 72 | Athletic apparel brands |
| amazon.com | 4.0% | 4.1K | 1 | 1.1M | 88 | 16.4M | 373.3K | 298.5K | 72.3K | 76.5K | 76.8K | 269 | — | Affiliate-marketing networks, Athletic apparel brands, Baby care & diaper brands, Beauty & cosmetics retail, Bottled water & functional beverage brands, Clothing & apparel retail, Cosmetics & makeup brands, Customer support / contact center software, Data analytics / BI software, Data-warehouse / lakehouse platforms, Enterprise AI platforms, Enterprise search & knowledge copilots, Furniture stores, Golf equipment brands, GPU / AI infrastructure vendors, Haircare brands, Home centers, Home exercise equipment, Household cleaning brands, Jewelry, luggage & leather goods retail, Mattress stores, Nutrition & supplement retailers, Office furniture / workplace equipment, Office supplies wholesalers, Pest-control services, Soft drink brands, Streaming video services |
| sporttek.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | 1 | Athletic apparel brands |
| gap.com | 4.0% | 23 | 4 | 11.2K | 66 | 222.6K | 1.5K | 283 | 64 | 59 | 48 | 37 | 6 | Athletic apparel brands, Clothing & apparel retail |
| champion.com | 4.0% | 18 | 19 | 708 | 51 | 17.5K | 1.4K | 52 | — | 2 | 9 | — | 100 | Athletic apparel brands |
| thechildrensplace.com | 4.0% | — | — | 36 | 11 | 891 | — | — | — | — | — | — | 12 | Athletic apparel brands, Clothing & apparel retail |
| allsportsuniforms.net | 4.0% | — | — | 32 | 17 | 916 | — | 2 | 3 | — | — | — | 40 | Athletic apparel brands |
Domains in Google search results for Team Sports Parent queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | nike.com | 42.2K | 904.5K | 42.0000 | 81.0% | |
| 5 | rei.com | 18K | 395.3K | 36.0000 | 31.7% | |
| 6 | patagonia.com | 16.7K | 424.6K | 37.0000 | 94.8% | |
| 7 | adidas.com | 14.6K | 326.6K | 37.0000 | 75.3% | |
| 8 | gap.com | 11.2K | 222.6K | 36.0000 | 74.3% | |
| 9 | puma.com | 10.4K | 239.1K | 37.0000 | 82.4% | |
| 10 | lululemon.com | 8K | 192.9K | 29.0000 | 80.2% | |
| 11 | dickssportinggoods.com | 8K | 142.2K | 35.0000 | 90.6% | |
| 12 | asics.com | 7.4K | 156.9K | 27.0000 | 86.5% | |
| 13 | kohls.com | 7.1K | 165.5K | 35.0000 | 73.3% | |
| 14 | underarmour.com | 5.2K | 132K | 27.0000 | 87.4% | |
| 15 | freepeople.com | 4.9K | 101.2K | 34.0000 | 33.8% | |
| 16 | thenorthface.com | 4.8K | 122K | 27.0000 | 40.1% | |
| 17 | landsend.com | 4.6K | 98.1K | 34.0000 | 49.0% | |
| 18 | jcpenney.com | 4.5K | 107.9K | 34.0000 | 67.4% | |
| 19 | salomon.com | 4.3K | 90.7K | 34.0000 | 84.1% | |
| 20 | shopbop.com | 4.3K | 80.8K | 26.0000 | 55.5% | |
| 21 | ae.com | 4.3K | 99.1K | 34.0000 | 67.1% | |
| 22 | newbalance.com | 3.9K | 91.8K | 34.0000 | 88.9% | |
| 23 | reebok.com | 3.3K | 84.4K | 26.0000 | 77.1% | |
| 24 | allbirds.com | 2.8K | 87.2K | 26.0000 | 78.3% | |
| 25 | arcteryx.com | 2.8K | 69.1K | 27.0000 | 63.7% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
When I shop, I’m looking for supportive fits, comfortable waistbands, real coverage, durable stretch, and pieces that let me move confidently whether I’m walking, lifting, doing classes, or just dressing casually.
I pay close attention to whether brands show plus-size models, provide useful sizing information, and offer enough variety in styles rather than treating extended sizes like an afterthought.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Backlink Count | +0.490 | 24% | 23 | Dominant |
| PageRank | +0.421 | 17.7% | 23 | Dominant |
| Best Search Engine RankLower rank = better | +0.399 | 16% | 18 | Dominant |
| HC | +0.343 | 11.8% | 23 | Dominant |
| Avg Search Engine RankLower rank = better | +0.325 | 10.6% | 18 | Dominant |
| Search Engine Appearances | +0.277 | 7.7% | 18 | Strong |
| Common Crawl | +0.232 | 5.4% | 22 | Strong |
| Homepage Keywords | -0.193 | 3.7% | 22 | Confirmed |
| Reddit Posts | +0.152 | 2.3% | 18 | Confirmed |
| Reddit Comments | -0.108 | 1.2% | 19 | Confirmed |
| Wikidata | -0.036 | 0.1% | 7 | Baseline |
How often AI recommended each domain when answering Plus Size Active queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| superfithero.com | 100.0% | 13 | 1 | 109 | 40 | 3.2K | 1.1K | 78 | 9 | — | — | — | 100 | Athletic apparel brands |
| girlfriend.com | 100.0% | 67 | 1 | 898 | 53 | 24.1K | 7.5K | 584 | 41 | 44 | 4 | — | 68 | Athletic apparel brands, Clothing & apparel retail |
| fabletics.com | 100.0% | 58 | 3 | 1.5K | 55 | 39.7K | 2.5K | 108 | 2 | 16 | — | 29 | 28 | Athletic apparel brands, Clothing & apparel retail |
| athleta.com | 88.0% | — | — | 402 | 47 | 10.6K | 75 | 182 | 6 | 5 | — | — | 3 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| oldnavy.com | 88.0% | — | — | 1.4K | 50 | 31.6K | 171 | 240 | 10 | 68 | — | 17 | 12 | Athletic apparel brands, Clothing & apparel retail |
| lululemon.com | 88.0% | 145 | 1 | 8K | 64 | 192.9K | 196 | 280 | 77 | 88 | 5 | — | 26 | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| universalstandard.com | 72.0% | 39 | 1 | 429 | 45 | 12.2K | 2.8K | 14 | — | 1 | — | — | 93 | Athletic apparel brands, Clothing & apparel retail |
| nike.com | 48.0% | 302 | 1 | 42.2K | 73 | 904.5K | 15.2K | 3.2K | 407 | 2.3K | 559 | 110 | 4 | Athletic apparel brands, Clothing & apparel retail, Home exercise equipment, Sneaker brands / athletic footwear |
| torrid.com | 48.0% | 55 | 2 | 1.4K | 51 | 31K | 1.2K | 98 | 25 | 11 | 4 | — | 42 | Athletic apparel brands, Clothing & apparel retail |
| adidas.com | 40.0% | 181 | 2 | 14.6K | 67 | 326.6K | 8.5K | 593 | 185 | 275 | 220 | 19 | — | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| junoactive.com | 24.0% | 8 | 2 | 25 | 25 | 610 | 275 | 23 | 5 | — | — | — | 87 | Athletic apparel brands |
| knix.com | 20.0% | 2 | 86 | 651 | 50 | 18K | 590 | 470 | 44 | 38 | 6 | — | 101 | Athletic apparel brands |
| beyondyoga.com | 16.0% | 62 | 3 | 503 | 50 | 13.7K | 2.4K | 370 | 26 | 231 | 2 | — | 84 | Athletic apparel brands, Clothing & apparel retail |
| athleta.gap.com | 12.0% | 82 | 1 | — | — | — | 5K | 982 | 215 | 332 | 2 | 2 | 9 | Athletic apparel brands, Clothing & apparel retail |
| oldnavy.gap.com | 12.0% | 75 | 1 | — | — | — | 2.6K | 2.6K | 708 | 247 | 17 | 17 | 8 | Athletic apparel brands |
| superfitme.com | 12.0% | — | — | — | — | — | — | — | — | — | — | — | — | Athletic apparel brands |
| lanebryant.com | 12.0% | 69 | 1 | 1K | 47 | 23.3K | 1.5K | 60 | — | 5 | — | — | 240 | Athletic apparel brands, Clothing & apparel retail |
| sweatybetty.com | 12.0% | 19 | 4 | 927 | 49 | 23.6K | 1.4K | 110 | — | 3 | 7 | — | 12 | Athletic apparel brands, Clothing & apparel retail |
| target.com | 8.0% | 1.1K | 1 | 50.9K | 74 | 1M | 34.7K | 7.6K | 1.2K | 3.5K | 843 | 120 | 16 | Athletic apparel brands, Baby care & diaper brands, Beauty & cosmetics retail, Beer brands, Bottled water & functional beverage brands, Clothing & apparel retail, Cosmetics & makeup brands, Furniture stores, Haircare brands, Home centers, Home exercise equipment, Household cleaning brands, Jewelry, luggage & leather goods retail, Mattress stores, Nutrition & supplement retailers, Office supplies wholesalers, Soft drink brands, Wine & spirits brands |
| womanwithin.com | 8.0% | 15 | 15 | 322 | 43 | 7.7K | 4.1K | 31 | 7 | — | — | — | 312 | Athletic apparel brands, Clothing & apparel retail |
| superfitwithdiva.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Athletic apparel brands |
| superfit.com | 4.0% | — | — | 80 | 34 | 1.6K | — | — | — | — | — | — | — | Athletic apparel brands |
| lane.com | 4.0% | — | — | 3 | 2 | 44 | — | 6 | 1 | — | — | — | — | Athletic apparel brands, Clothing & apparel retail |
| yonda.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Athletic apparel brands |
| liverpoolandfitch.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Athletic apparel brands |
Domains in Google search results for Plus Size Active queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | nike.com | 42.2K | 904.5K | 42.0000 | 81.0% | |
| 5 | rei.com | 18K | 395.3K | 36.0000 | 31.7% | |
| 6 | patagonia.com | 16.7K | 424.6K | 37.0000 | 94.8% | |
| 7 | adidas.com | 14.6K | 326.6K | 37.0000 | 75.3% | |
| 8 | gap.com | 11.2K | 222.6K | 36.0000 | 74.3% | |
| 9 | puma.com | 10.4K | 239.1K | 37.0000 | 82.4% | |
| 10 | lululemon.com | 8K | 192.9K | 29.0000 | 80.2% | |
| 11 | dickssportinggoods.com | 8K | 142.2K | 35.0000 | 90.6% | |
| 12 | asics.com | 7.4K | 156.9K | 27.0000 | 86.5% | |
| 13 | kohls.com | 7.1K | 165.5K | 35.0000 | 73.3% | |
| 14 | underarmour.com | 5.2K | 132K | 27.0000 | 87.4% | |
| 15 | freepeople.com | 4.9K | 101.2K | 34.0000 | 33.8% | |
| 16 | thenorthface.com | 4.8K | 122K | 27.0000 | 40.1% | |
| 17 | landsend.com | 4.6K | 98.1K | 34.0000 | 49.0% | |
| 18 | jcpenney.com | 4.5K | 107.9K | 34.0000 | 67.4% | |
| 19 | salomon.com | 4.3K | 90.7K | 34.0000 | 84.1% | |
| 20 | shopbop.com | 4.3K | 80.8K | 26.0000 | 55.5% | |
| 21 | ae.com | 4.3K | 99.1K | 34.0000 | 67.1% | |
| 22 | newbalance.com | 3.9K | 91.8K | 34.0000 | 88.9% | |
| 23 | reebok.com | 3.3K | 84.4K | 26.0000 | 77.1% | |
| 24 | allbirds.com | 2.8K | 87.2K | 26.0000 | 78.3% | |
| 25 | arcteryx.com | 2.8K | 69.1K | 27.0000 | 63.7% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I care a lot about how things look in real life and in photos, so color drops, matching sets, popular silhouettes, and recognizable branding all catch my attention.
I’m usually shopping for leggings, flared pants, fitted tops, oversized hoodies, bike shorts, sports bras, and sneakers-adjacent outfits that blur the line between athletic wear and everyday fashion.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| PageRank | +0.391 | 15.3% | 24 | Dominant |
| Backlink Count | +0.382 | 14.6% | 24 | Dominant |
| Wikidata | +0.310 | 9.6% | 8 | Dominant |
| Search Engine Appearances | +0.290 | 8.4% | 16 | Strong |
| Reddit Posts | +0.209 | 4.4% | 18 | Strong |
| Reddit Comments | +0.205 | 4.2% | 19 | Strong |
| Avg Search Engine RankLower rank = better | +0.194 | 3.8% | 16 | Confirmed |
| Common Crawl | +0.187 | 3.5% | 22 | Confirmed |
| HC | +0.144 | 2.1% | 24 | Confirmed |
| Homepage Keywords | -0.076 | 0.6% | 23 | Emerging |
| Best Search Engine RankLower rank = better | +0.065 | 0.4% | 16 | Emerging |
How often AI recommended each domain when answering Trend Driven Teen queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| lululemon.com | 100.0% | 145 | 1 | 8K | 64 | 192.9K | 196 | 280 | 77 | 88 | 5 | — | 26 | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| setactive.co | 100.0% | 26 | 5 | 147 | 47 | 4.5K | 812 | 170 | 2 | — | — | — | 96 | Athletic apparel brands |
| nike.com | 100.0% | 302 | 1 | 42.2K | 73 | 904.5K | 15.2K | 3.2K | 407 | 2.3K | 559 | 110 | 4 | Athletic apparel brands, Clothing & apparel retail, Home exercise equipment, Sneaker brands / athletic footwear |
| vuoriclothing.com | 92.0% | 79 | 3 | 918 | 54 | 25.5K | 2K | 746 | 86 | 118 | 6 | 6 | 28 | Athletic apparel brands, Clothing & apparel retail |
| gymshark.com | 84.0% | 140 | 1 | 2.5K | 60 | 67.8K | 4.6K | 304 | 5 | 21 | 18 | 18 | 54 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| adidas.com | 80.0% | 181 | 2 | 14.6K | 67 | 326.6K | 8.5K | 593 | 185 | 275 | 220 | 19 | — | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| athleta.com | 64.0% | — | — | 402 | 47 | 10.6K | 75 | 182 | 6 | 5 | — | — | 3 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| freepeople.com | 64.0% | 70 | 1 | 4.9K | 59 | 101.2K | 2K | 135 | 11 | 114 | — | — | 51 | Athletic apparel brands, Clothing & apparel retail |
| aritzia.com | 44.0% | 69 | 1 | 1.9K | 53 | 41.9K | 1.2K | 162 | 8 | 33 | 42 | — | 8 | Athletic apparel brands, Clothing & apparel retail |
| alo.com | 40.0% | — | — | 20 | 10 | 401 | — | 6 | — | 2 | — | — | 100 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| halara.com | 40.0% | 1 | 64 | 53 | 49 | 1.7K | 21 | 10 | 2 | 30 | — | — | 8 | Athletic apparel brands |
| aloyoga.com | 36.0% | 29 | 11 | 1.9K | 58 | 47.4K | 3.3K | 321 | 1 | 194 | 15 | — | 100 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| girlfriend.com | 28.0% | 67 | 1 | 898 | 53 | 24.1K | 7.5K | 584 | 41 | 44 | 4 | — | 68 | Athletic apparel brands, Clothing & apparel retail |
| adanola.com | 24.0% | 14 | 27 | 182 | 45 | 4.3K | 1.1K | 69 | 6 | — | — | — | 82 | Athletic apparel brands |
| alo-yoga.com | 20.0% | — | — | 9 | 9 | 182 | — | — | — | — | — | — | 4 | Athletic apparel brands, Clothing & apparel retail, Home exercise equipment |
| aerie.com | 20.0% | — | — | 106 | 38 | 3.2K | — | 18 | — | — | — | — | 120 | Athletic apparel brands |
| popflexactive.com | 16.0% | 1 | 95 | 186 | 53 | 5.8K | 173 | 24 | 3 | 4 | — | — | 80 | Athletic apparel brands |
| bandier.com | 12.0% | — | — | 224 | 41 | 6.4K | 91 | 8 | — | — | — | — | — | Athletic apparel brands, Clothing & apparel retail |
| newbalance.com | 8.0% | 113 | 1 | 3.9K | 59 | 91.8K | 4.4K | 996 | 21 | 48 | 45 | 17 | 81 | Athletic apparel brands, Sneaker brands / athletic footwear |
| fpmovement.com | 8.0% | — | — | 3 | 7 | 118 | — | — | — | — | — | — | 16 | Athletic apparel brands |
| alo.yoga | 4.0% | — | — | 1 | 0 | 24 | — | — | — | — | — | — | 100 | Athletic apparel brands |
| ae.com | 4.0% | 30 | 2 | 4.3K | 61 | 99.1K | 2K | 8.4K | 8 | 106 | 48 | 24 | 88 | Athletic apparel brands |
| dfyne.com | 4.0% | 2 | 63 | 31 | 29 | 952 | 47 | 10 | 2 | 22 | — | — | 56 | Athletic apparel brands |
| athleta.gap.com | 4.0% | 82 | 1 | — | — | — | 5K | 982 | 215 | 332 | 2 | 2 | 9 | Athletic apparel brands, Clothing & apparel retail |
| fabletics.com | 4.0% | 58 | 3 | 1.5K | 55 | 39.7K | 2.5K | 108 | 2 | 16 | — | 29 | 28 | Athletic apparel brands, Clothing & apparel retail |
Domains in Google search results for Trend Driven Teen queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | nike.com | 42.2K | 904.5K | 42.0000 | 81.0% | |
| 5 | rei.com | 18K | 395.3K | 36.0000 | 31.7% | |
| 6 | patagonia.com | 16.7K | 424.6K | 37.0000 | 94.8% | |
| 7 | adidas.com | 14.6K | 326.6K | 37.0000 | 75.3% | |
| 8 | gap.com | 11.2K | 222.6K | 36.0000 | 74.3% | |
| 9 | puma.com | 10.4K | 239.1K | 37.0000 | 82.4% | |
| 10 | lululemon.com | 8K | 192.9K | 29.0000 | 80.2% | |
| 11 | dickssportinggoods.com | 8K | 142.2K | 35.0000 | 90.6% | |
| 12 | asics.com | 7.4K | 156.9K | 27.0000 | 86.5% | |
| 13 | kohls.com | 7.1K | 165.5K | 35.0000 | 73.3% | |
| 14 | underarmour.com | 5.2K | 132K | 27.0000 | 87.4% | |
| 15 | freepeople.com | 4.9K | 101.2K | 34.0000 | 33.8% | |
| 16 | thenorthface.com | 4.8K | 122K | 27.0000 | 40.1% | |
| 17 | landsend.com | 4.6K | 98.1K | 34.0000 | 49.0% | |
| 18 | jcpenney.com | 4.5K | 107.9K | 34.0000 | 67.4% | |
| 19 | salomon.com | 4.3K | 90.7K | 34.0000 | 84.1% | |
| 20 | shopbop.com | 4.3K | 80.8K | 26.0000 | 55.5% | |
| 21 | ae.com | 4.3K | 99.1K | 34.0000 | 67.1% | |
| 22 | newbalance.com | 3.9K | 91.8K | 34.0000 | 88.9% | |
| 23 | reebok.com | 3.3K | 84.4K | 26.0000 | 77.1% | |
| 24 | allbirds.com | 2.8K | 87.2K | 26.0000 | 78.3% | |
| 25 | arcteryx.com | 2.8K | 69.1K | 27.0000 | 63.7% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I’m shopping for layers, running tops, trail shorts, tights, windbreakers, thermal pieces, and outerwear that perform well in heat, cold, wind, and light rain.
I care about technical fabrics, durability, mobility, and smart features like zip pockets, ventilation, sun protection, and odor resistance.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Reddit Comments | +0.389 | 15.1% | 13 | Dominant |
| Avg Search Engine RankLower rank = better | -0.378 | 14.3% | 16 | Dominant |
| Best Search Engine RankLower rank = better | -0.310 | 9.6% | 16 | Dominant |
| Wikidata | +0.234 | 5.5% | 7 | Strong |
| Reddit Posts | -0.219 | 4.8% | 15 | Strong |
| Backlink Count | -0.128 | 1.6% | 19 | Confirmed |
| Search Engine Appearances | -0.123 | 1.5% | 16 | Confirmed |
| PageRank | -0.114 | 1.3% | 19 | Confirmed |
| Common Crawl | +0.109 | 1.2% | 19 | Confirmed |
| HC | -0.082 | 0.7% | 19 | Emerging |
| Homepage Keywords | +0.001 | 0% | 16 | Baseline |
How often AI recommended each domain when answering Outdoor Training Enthusiast queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| arcteryx.com | 100.0% | 16 | 21 | 2.8K | 56 | 69.1K | 1.6K | 667 | 868 | 574 | 41 | — | 8 | Athletic apparel brands, Sneaker brands / athletic footwear |
| patagonia.com | 100.0% | 58 | 6 | 16.7K | 70 | 424.6K | 7.9K | 385 | 29 | 226 | 113 | 32 | 72 | Athletic apparel brands, Clothing & apparel retail |
| outdoorresearch.com | 100.0% | 14 | 3 | 1.1K | 49 | 25.6K | 1K | 41 | — | 2 | — | — | 296 | Athletic apparel brands |
| janji.com | 100.0% | 4 | 17 | 141 | 37 | 4.6K | 462 | 77 | 51 | 59 | — | — | 60 | Athletic apparel brands |
| tracksmith.com | 92.0% | 15 | 8 | 484 | 52 | 14.2K | 1.4K | 17 | 1 | 3 | — | — | 24 | Athletic apparel brands |
| salomon.com | 88.0% | 9 | 22 | 4.3K | 58 | 90.7K | 2K | 88 | 2 | 35 | 17 | — | 21 | Athletic apparel brands, Sneaker brands / athletic footwear |
| rabbit.com | 80.0% | — | — | 37 | 23 | 1.1K | — | 9 | — | 4 | 44 | — | — | Athletic apparel brands |
| blackdiamondequipment.com | 80.0% | 5 | 57 | 2.2K | 54 | 49.6K | 113 | 212 | 190 | 238 | 29 | 13 | 88 | Athletic apparel brands |
| smartwool.com | 52.0% | 1 | 18 | 1.4K | 52 | 32.1K | 960 | 57 | — | 358 | 10 | — | 144 | Athletic apparel brands |
| craftsportswear.com | 48.0% | 2 | 8 | 877 | 52 | 17.4K | 11 | 5 | — | — | — | 3 | — | Athletic apparel brands |
| brooksrunning.com | 44.0% | 92 | 4 | 2.7K | 59 | 62.7K | 8K | 122 | 26 | 294 | 19 | — | 128 | Athletic apparel brands, Sneaker brands / athletic footwear |
| nike.com | 36.0% | 302 | 1 | 42.2K | 73 | 904.5K | 15.2K | 3.2K | 407 | 2.3K | 559 | 110 | 4 | Athletic apparel brands, Clothing & apparel retail, Home exercise equipment, Sneaker brands / athletic footwear |
| mountainhardwear.com | 24.0% | 13 | 6 | 881 | 47 | 20.1K | 551 | 56 | — | 1 | 3 | — | 84 | Athletic apparel brands |
| rabbitrunning.com | 20.0% | — | — | — | — | — | — | — | — | — | — | — | — | Athletic apparel brands |
| norrona.com | 12.0% | — | — | 616 | 48 | 14.7K | 450 | 4 | — | — | 3 | 3 | 24 | Athletic apparel brands |
| adidas.com | 8.0% | 181 | 2 | 14.6K | 67 | 326.6K | 8.5K | 593 | 185 | 275 | 220 | 19 | — | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| icebreaker.com | 4.0% | 2 | 60 | 1.4K | 50 | 32.1K | 512 | 49 | 3 | — | 54 | 14 | 112 | Athletic apparel brands |
| rei.com | 4.0% | 176 | 1 | 18K | 66 | 395.3K | 12.4K | 1.2K | 170 | 141 | 61 | — | 212 | Athletic apparel brands, Nutrition & supplement retailers, Sneaker brands / athletic footwear |
| thenorthface.com | 4.0% | 38 | 12 | 4.8K | 62 | 122K | 2.8K | 232 | 1 | 899 | 34 | — | 44 | Athletic apparel brands, Sneaker brands / athletic footwear |
| dynafit.com | 4.0% | 2 | 19 | 784 | 49 | 18.1K | 128 | 1 | 1 | — | 3 | — | 20 | Athletic apparel brands, Sneaker brands / athletic footwear |
Domains in Google search results for Outdoor Training Enthusiast queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | nike.com | 42.2K | 904.5K | 42.0000 | 81.0% | |
| 5 | rei.com | 18K | 395.3K | 36.0000 | 31.7% | |
| 6 | patagonia.com | 16.7K | 424.6K | 37.0000 | 94.8% | |
| 7 | adidas.com | 14.6K | 326.6K | 37.0000 | 75.3% | |
| 8 | gap.com | 11.2K | 222.6K | 36.0000 | 74.3% | |
| 9 | puma.com | 10.4K | 239.1K | 37.0000 | 82.4% | |
| 10 | lululemon.com | 8K | 192.9K | 29.0000 | 80.2% | |
| 11 | dickssportinggoods.com | 8K | 142.2K | 35.0000 | 90.6% | |
| 12 | asics.com | 7.4K | 156.9K | 27.0000 | 86.5% | |
| 13 | kohls.com | 7.1K | 165.5K | 35.0000 | 73.3% | |
| 14 | underarmour.com | 5.2K | 132K | 27.0000 | 87.4% | |
| 15 | freepeople.com | 4.9K | 101.2K | 34.0000 | 33.8% | |
| 16 | thenorthface.com | 4.8K | 122K | 27.0000 | 40.1% | |
| 17 | landsend.com | 4.6K | 98.1K | 34.0000 | 49.0% | |
| 18 | jcpenney.com | 4.5K | 107.9K | 34.0000 | 67.4% | |
| 19 | salomon.com | 4.3K | 90.7K | 34.0000 | 84.1% | |
| 20 | shopbop.com | 4.3K | 80.8K | 26.0000 | 55.5% | |
| 21 | ae.com | 4.3K | 99.1K | 34.0000 | 67.1% | |
| 22 | newbalance.com | 3.9K | 91.8K | 34.0000 | 88.9% | |
| 23 | reebok.com | 3.3K | 84.4K | 26.0000 | 77.1% | |
| 24 | allbirds.com | 2.8K | 87.2K | 26.0000 | 78.3% | |
| 25 | arcteryx.com | 2.8K | 69.1K | 27.0000 | 63.7% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
When I shop, I’m looking for workout clothing that performs well while using recycled, lower-impact, or more thoughtfully sourced materials.
I want transparency around fabrics, labor standards, packaging, and durability, because buying better and buying less is important to me.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Search Engine Appearances | -0.184 | 3.4% | 37 | Confirmed |
| Wikidata | +0.149 | 2.2% | 13 | Confirmed |
| Best Search Engine RankLower rank = better | -0.099 | 1% | 37 | Emerging |
| Homepage Keywords | +0.087 | 0.8% | 58 | Emerging |
| Reddit Comments | -0.045 | 0.2% | 37 | Baseline |
| Reddit Posts | -0.040 | 0.2% | 30 | Baseline |
| Avg Search Engine RankLower rank = better | +0.027 | 0.1% | 37 | Baseline |
| Common Crawl | +0.022 | 0% | 55 | Baseline |
| HC | -0.021 | 0% | 65 | Baseline |
| PageRank | +0.015 | 0% | 65 | Baseline |
| Backlink Count | -0.006 | 0% | 65 | Baseline |
How often AI recommended each domain when answering Eco Conscious Buyer queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| girlfriend.com | 100.0% | 67 | 1 | 898 | 53 | 24.1K | 7.5K | 584 | 41 | 44 | 4 | — | 68 | Athletic apparel brands, Clothing & apparel retail |
| patagonia.com | 100.0% | 58 | 6 | 16.7K | 70 | 424.6K | 7.9K | 385 | 29 | 226 | 113 | 32 | 72 | Athletic apparel brands, Clothing & apparel retail |
| tentree.com | 100.0% | 21 | 8 | 883 | 57 | 23.6K | 3.3K | 39 | — | — | — | — | 96 | Athletic apparel brands, Clothing & apparel retail |
| organicbasics.com | 100.0% | 32 | 7 | 721 | 52 | 17.7K | 1.1K | 135 | 3 | 52 | — | — | 100 | Athletic apparel brands, Clothing & apparel retail |
| threads4thought.com | 100.0% | 1 | 81 | 99 | 33 | 2.4K | 1.4K | — | — | — | — | — | 106 | Athletic apparel brands |
| boody.com | 72.0% | 14 | 9 | 121 | 45 | 2.9K | 5.7K | 37 | 27 | 14 | 12 | — | 76 | Athletic apparel brands |
| prana.com | 68.0% | 20 | 2 | 1.1K | 53 | 28.7K | 2.8K | 58 | — | 11 | 1 | — | 92 | Athletic apparel brands |
| outdoorvoices.com | 52.0% | 39 | 1 | 869 | 55 | 26.9K | 3.3K | 56 | 1 | 2 | — | — | 36 | Athletic apparel brands, Clothing & apparel retail |
| allbirds.com | 48.0% | 35 | 1 | 2.8K | 62 | 87.2K | 8.5K | 228 | 7 | 2 | 36 | 36 | 316 | Athletic apparel brands, Sneaker brands / athletic footwear |
| wolventhreads.com | 48.0% | 4 | 7 | 149 | 31 | 3.5K | 1.4K | 94 | — | — | — | — | 44 | Athletic apparel brands |
| pangaia.com | 44.0% | 23 | 11 | 464 | 51 | 13.4K | 1.1K | 284 | 14 | 2 | 18 | — | 72 | Athletic apparel brands, Hotels & resorts, Sneaker brands / athletic footwear |
| athleta.com | 24.0% | — | — | 402 | 47 | 10.6K | 75 | 182 | 6 | 5 | — | — | 3 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| pactimo.com | 16.0% | — | — | 182 | 35 | 3.9K | — | 2 | — | — | — | — | 87 | Athletic apparel brands |
| toadandco.com | 16.0% | 14 | 1 | 328 | 43 | 8.7K | 947 | 10 | 2 | 1 | — | — | 100 | Athletic apparel brands, Clothing & apparel retail |
| wolk-antwerp.com | 16.0% | — | — | 84 | 40 | 2.2K | — | 2 | 5 | 1 | — | — | 148 | Athletic apparel brands |
| athleta.gap.com | 12.0% | 82 | 1 | — | — | — | 5K | 982 | 215 | 332 | 2 | 2 | 9 | Athletic apparel brands, Clothing & apparel retail |
| indigoluna.store | 12.0% | 12 | 25 | 88 | 27 | 1.5K | 6K | 22 | 6 | — | — | — | 112 | Athletic apparel brands |
| wolven.com | 12.0% | — | — | 2 | 2 | 39 | — | — | — | — | — | — | — | Athletic apparel brands, Sneaker brands / athletic footwear |
| vuoriclothing.com | 12.0% | 79 | 3 | 918 | 54 | 25.5K | 2K | 746 | 86 | 118 | 6 | 6 | 28 | Athletic apparel brands, Clothing & apparel retail |
| nimbleactivewear.com | 8.0% | 7 | 18 | 97 | 33 | 2.7K | 343 | 38 | 2 | — | — | — | 84 | Athletic apparel brands |
| adidas.com | 8.0% | 181 | 2 | 14.6K | 67 | 326.6K | 8.5K | 593 | 185 | 275 | 220 | 19 | — | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| oysho.com | 4.0% | 9 | 11 | 1.4K | 54 | 27.3K | 30 | 8 | — | 1 | — | — | — | Athletic apparel brands |
| tripulse.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Athletic apparel brands |
| tala.co.uk | 4.0% | — | — | 157 | 41 | 4.3K | — | 13 | 1 | — | — | — | 76 | Athletic apparel brands |
| mateknyc.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Athletic apparel brands |
Domains in Google search results for Eco Conscious Buyer queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | nike.com | 42.2K | 904.5K | 42.0000 | 81.0% | |
| 5 | rei.com | 18K | 395.3K | 36.0000 | 31.7% | |
| 6 | patagonia.com | 16.7K | 424.6K | 37.0000 | 94.8% | |
| 7 | adidas.com | 14.6K | 326.6K | 37.0000 | 75.3% | |
| 8 | gap.com | 11.2K | 222.6K | 36.0000 | 74.3% | |
| 9 | puma.com | 10.4K | 239.1K | 37.0000 | 82.4% | |
| 10 | lululemon.com | 8K | 192.9K | 29.0000 | 80.2% | |
| 11 | dickssportinggoods.com | 8K | 142.2K | 35.0000 | 90.6% | |
| 12 | asics.com | 7.4K | 156.9K | 27.0000 | 86.5% | |
| 13 | kohls.com | 7.1K | 165.5K | 35.0000 | 73.3% | |
| 14 | underarmour.com | 5.2K | 132K | 27.0000 | 87.4% | |
| 15 | freepeople.com | 4.9K | 101.2K | 34.0000 | 33.8% | |
| 16 | thenorthface.com | 4.8K | 122K | 27.0000 | 40.1% | |
| 17 | landsend.com | 4.6K | 98.1K | 34.0000 | 49.0% | |
| 18 | jcpenney.com | 4.5K | 107.9K | 34.0000 | 67.4% | |
| 19 | salomon.com | 4.3K | 90.7K | 34.0000 | 84.1% | |
| 20 | shopbop.com | 4.3K | 80.8K | 26.0000 | 55.5% | |
| 21 | ae.com | 4.3K | 99.1K | 34.0000 | 67.1% | |
| 22 | newbalance.com | 3.9K | 91.8K | 34.0000 | 88.9% | |
| 23 | reebok.com | 3.3K | 84.4K | 26.0000 | 77.1% | |
| 24 | allbirds.com | 2.8K | 87.2K | 26.0000 | 78.3% | |
| 25 | arcteryx.com | 2.8K | 69.1K | 27.0000 | 63.7% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I’m willing to pay premium prices when I believe a brand consistently delivers superior fabrics, fit, design, and customer service.
I tend to invest in elevated basics, matching sets, outerwear, and versatile pieces that can move from workouts to travel to casual everyday wear.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Reddit Comments | +0.546 | 29.8% | 18 | Dominant |
| Search Engine Appearances | +0.480 | 23% | 20 | Dominant |
| Backlink Count | +0.327 | 10.7% | 30 | Dominant |
| Common Crawl | +0.313 | 9.8% | 28 | Dominant |
| Best Search Engine RankLower rank = better | +0.296 | 8.8% | 20 | Strong |
| Homepage Keywords | -0.294 | 8.7% | 27 | Strong |
| Wikidata | +0.216 | 4.7% | 7 | Strong |
| PageRank | +0.214 | 4.6% | 30 | Strong |
| HC | +0.185 | 3.4% | 30 | Confirmed |
| Reddit Posts | +0.181 | 3.3% | 18 | Confirmed |
| Avg Search Engine RankLower rank = better | +0.098 | 1% | 20 | Emerging |
How often AI recommended each domain when answering Premium Brand Loyalist queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| lululemon.com | 100.0% | 145 | 1 | 8K | 64 | 192.9K | 196 | 280 | 77 | 88 | 5 | — | 26 | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| vuoriclothing.com | 100.0% | 79 | 3 | 918 | 54 | 25.5K | 2K | 746 | 86 | 118 | 6 | 6 | 28 | Athletic apparel brands, Clothing & apparel retail |
| sweatybetty.com | 100.0% | 19 | 4 | 927 | 49 | 23.6K | 1.4K | 110 | — | 3 | 7 | — | 12 | Athletic apparel brands, Clothing & apparel retail |
| varley.com | 100.0% | 26 | 8 | 230 | 36 | 6.3K | 270 | 42 | — | — | — | — | 4 | Athletic apparel brands |
| bandier.com | 96.0% | — | — | 224 | 41 | 6.4K | 91 | 8 | — | — | — | — | — | Athletic apparel brands, Clothing & apparel retail |
| nike.com | 72.0% | 302 | 1 | 42.2K | 73 | 904.5K | 15.2K | 3.2K | 407 | 2.3K | 559 | 110 | 4 | Athletic apparel brands, Clothing & apparel retail, Home exercise equipment, Sneaker brands / athletic footwear |
| adidas.com | 60.0% | 181 | 2 | 14.6K | 67 | 326.6K | 8.5K | 593 | 185 | 275 | 220 | 19 | — | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| alo-yoga.com | 44.0% | — | — | 9 | 9 | 182 | — | — | — | — | — | — | 4 | Athletic apparel brands, Clothing & apparel retail, Home exercise equipment |
| athleta.com | 40.0% | — | — | 402 | 47 | 10.6K | 75 | 182 | 6 | 5 | — | — | 3 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| on.com | 36.0% | 146 | 4 | 1.6K | 56 | 44.6K | 3.5K | 286 | 21 | 162 | 141 | 16 | 40 | Athletic apparel brands, Sneaker brands / athletic footwear |
| gymshark.com | 28.0% | 140 | 1 | 2.5K | 60 | 67.8K | 4.6K | 304 | 5 | 21 | 18 | 18 | 54 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| alo.com | 24.0% | — | — | 20 | 10 | 401 | — | 6 | — | 2 | — | — | 100 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| athleta.gap.com | 20.0% | 82 | 1 | — | — | — | 5K | 982 | 215 | 332 | 2 | 2 | 9 | Athletic apparel brands, Clothing & apparel retail |
| outdoorvoices.com | 20.0% | 39 | 1 | 869 | 55 | 26.9K | 3.3K | 56 | 1 | 2 | — | — | 36 | Athletic apparel brands, Clothing & apparel retail |
| aloyoga.com | 16.0% | 29 | 11 | 1.9K | 58 | 47.4K | 3.3K | 321 | 1 | 194 | 15 | — | 100 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| alo.yoga | 16.0% | — | — | 1 | 0 | 24 | — | — | — | — | — | — | 100 | Athletic apparel brands |
| nobullproject.com | 16.0% | 5 | 49 | 383 | 52 | 10.9K | 597 | 24 | 20 | 4 | — | — | 146 | Athletic apparel brands, Sneaker brands / athletic footwear |
| adanola.com | 16.0% | 14 | 27 | 182 | 45 | 4.3K | 1.1K | 69 | 6 | — | — | — | 82 | Athletic apparel brands |
| splits59.com | 12.0% | 1 | 79 | 110 | 35 | 3.2K | 194 | 10 | — | — | — | — | 72 | Athletic apparel brands |
| ten-thousand.cc | 8.0% | — | — | 1 | 1 | 21 | — | 1 | — | — | — | — | — | Athletic apparel brands |
| sportyandrich.com | 8.0% | 3 | 17 | 235 | 39 | 7K | 119 | 85 | 1 | — | — | — | 36 | Athletic apparel brands |
| rhone.com | 8.0% | 27 | 1 | 409 | 50 | 13.1K | 2.2K | 29 | — | — | 8 | — | 40 | Athletic apparel brands |
| shop-ryu.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Athletic apparel brands |
| districtvision.com | 4.0% | — | — | 116 | 34 | 3.7K | 423 | 59 | 1 | 11 | — | — | 8 | Athletic apparel brands |
| shopbop.com | 4.0% | 22 | 8 | 4.3K | 63 | 80.8K | 6.1K | 756 | 3 | 17 | 131 | 15 | 16 | Athletic apparel brands, Clothing & apparel retail, Jewelry, luggage & leather goods retail |
Domains in Google search results for Premium Brand Loyalist queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | nike.com | 42.2K | 904.5K | 42.0000 | 81.0% | |
| 5 | rei.com | 18K | 395.3K | 36.0000 | 31.7% | |
| 6 | patagonia.com | 16.7K | 424.6K | 37.0000 | 94.8% | |
| 7 | adidas.com | 14.6K | 326.6K | 37.0000 | 75.3% | |
| 8 | gap.com | 11.2K | 222.6K | 36.0000 | 74.3% | |
| 9 | puma.com | 10.4K | 239.1K | 37.0000 | 82.4% | |
| 10 | lululemon.com | 8K | 192.9K | 29.0000 | 80.2% | |
| 11 | dickssportinggoods.com | 8K | 142.2K | 35.0000 | 90.6% | |
| 12 | asics.com | 7.4K | 156.9K | 27.0000 | 86.5% | |
| 13 | kohls.com | 7.1K | 165.5K | 35.0000 | 73.3% | |
| 14 | underarmour.com | 5.2K | 132K | 27.0000 | 87.4% | |
| 15 | freepeople.com | 4.9K | 101.2K | 34.0000 | 33.8% | |
| 16 | thenorthface.com | 4.8K | 122K | 27.0000 | 40.1% | |
| 17 | landsend.com | 4.6K | 98.1K | 34.0000 | 49.0% | |
| 18 | jcpenney.com | 4.5K | 107.9K | 34.0000 | 67.4% | |
| 19 | salomon.com | 4.3K | 90.7K | 34.0000 | 84.1% | |
| 20 | shopbop.com | 4.3K | 80.8K | 26.0000 | 55.5% | |
| 21 | ae.com | 4.3K | 99.1K | 34.0000 | 67.1% | |
| 22 | newbalance.com | 3.9K | 91.8K | 34.0000 | 88.9% | |
| 23 | reebok.com | 3.3K | 84.4K | 26.0000 | 77.1% | |
| 24 | allbirds.com | 2.8K | 87.2K | 26.0000 | 78.3% | |
| 25 | arcteryx.com | 2.8K | 69.1K | 27.0000 | 63.7% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I’m not training intensely, so my focus is on softness, ease, stretch, and pieces that feel better than traditional loungewear while still looking put together.
I’m usually interested in joggers, leggings, relaxed tops, hoodies, lightweight layers, and coordinated sets that can take me from a video call to a walk to the grocery store without needing a full outfit change.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Wikidata | -0.681 | 46.3% | 8 | Dominant |
| Reddit Comments | -0.444 | 19.7% | 15 | Dominant |
| Reddit Posts | -0.271 | 7.4% | 17 | Strong |
| PageRank | +0.119 | 1.4% | 20 | Confirmed |
| Avg Search Engine RankLower rank = better | +0.082 | 0.7% | 15 | Emerging |
| Backlink Count | +0.077 | 0.6% | 20 | Emerging |
| Search Engine Appearances | -0.041 | 0.2% | 15 | Baseline |
| HC | -0.033 | 0.1% | 20 | Baseline |
| Common Crawl | +0.029 | 0.1% | 20 | Baseline |
| Homepage Keywords | -0.014 | 0% | 22 | Baseline |
| Best Search Engine RankLower rank = better | -0.007 | 0% | 15 | Baseline |
How often AI recommended each domain when answering Work From Home Comfort queries within Athletic apparel brands. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| vuoriclothing.com | 100.0% | 79 | 3 | 918 | 54 | 25.5K | 2K | 746 | 86 | 118 | 6 | 6 | 28 | Athletic apparel brands, Clothing & apparel retail |
| lululemon.com | 100.0% | 145 | 1 | 8K | 64 | 192.9K | 196 | 280 | 77 | 88 | 5 | — | 26 | Athletic apparel brands, Clothing & apparel retail, Golf equipment brands, Sneaker brands / athletic footwear |
| beyondyoga.com | 100.0% | 62 | 3 | 503 | 50 | 13.7K | 2.4K | 370 | 26 | 231 | 2 | — | 84 | Athletic apparel brands, Clothing & apparel retail |
| girlfriend.com | 100.0% | 67 | 1 | 898 | 53 | 24.1K | 7.5K | 584 | 41 | 44 | 4 | — | 68 | Athletic apparel brands, Clothing & apparel retail |
| outdoorvoices.com | 100.0% | 39 | 1 | 869 | 55 | 26.9K | 3.3K | 56 | 1 | 2 | — | — | 36 | Athletic apparel brands, Clothing & apparel retail |
| fabletics.com | 96.0% | 58 | 3 | 1.5K | 55 | 39.7K | 2.5K | 108 | 2 | 16 | — | 29 | 28 | Athletic apparel brands, Clothing & apparel retail |
| athleta.com | 80.0% | — | — | 402 | 47 | 10.6K | 75 | 182 | 6 | 5 | — | — | 3 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| aloyoga.com | 72.0% | 29 | 11 | 1.9K | 58 | 47.4K | 3.3K | 321 | 1 | 194 | 15 | — | 100 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| sweatybetty.com | 72.0% | 19 | 4 | 927 | 49 | 23.6K | 1.4K | 110 | — | 3 | 7 | — | 12 | Athletic apparel brands, Clothing & apparel retail |
| halara.com | 64.0% | 1 | 64 | 53 | 49 | 1.7K | 21 | 10 | 2 | 30 | — | — | 8 | Athletic apparel brands |
| athleta.gap.com | 20.0% | 82 | 1 | — | — | — | 5K | 982 | 215 | 332 | 2 | 2 | 9 | Athletic apparel brands, Clothing & apparel retail |
| oldnavy.com | 20.0% | — | — | 1.4K | 50 | 31.6K | 171 | 240 | 10 | 68 | — | 17 | 12 | Athletic apparel brands, Clothing & apparel retail |
| spanx.com | 16.0% | 10 | 5 | 1.5K | 53 | 35K | 500 | 353 | 88 | 74 | 27 | 13 | 12 | Athletic apparel brands |
| alo.com | 12.0% | — | — | 20 | 10 | 401 | — | 6 | — | 2 | — | — | 100 | Athletic apparel brands, Clothing & apparel retail, Sneaker brands / athletic footwear |
| splits59.com | 12.0% | 1 | 79 | 110 | 35 | 3.2K | 194 | 10 | — | — | — | — | 72 | Athletic apparel brands |
| alo-yoga.com | 8.0% | — | — | 9 | 9 | 182 | — | — | — | — | — | — | 4 | Athletic apparel brands, Clothing & apparel retail, Home exercise equipment |
| alo.yoga | 4.0% | — | — | 1 | 0 | 24 | — | — | — | — | — | — | 100 | Athletic apparel brands |
| tentree.com | 4.0% | 21 | 8 | 883 | 57 | 23.6K | 3.3K | 39 | — | — | — | — | 96 | Athletic apparel brands, Clothing & apparel retail |
| nike.com | 4.0% | 302 | 1 | 42.2K | 73 | 904.5K | 15.2K | 3.2K | 407 | 2.3K | 559 | 110 | 4 | Athletic apparel brands, Clothing & apparel retail, Home exercise equipment, Sneaker brands / athletic footwear |
| oldnavy.gap.com | 4.0% | 75 | 1 | — | — | — | 2.6K | 2.6K | 708 | 247 | 17 | 17 | 8 | Athletic apparel brands |
| target.com | 4.0% | 1.1K | 1 | 50.9K | 74 | 1M | 34.7K | 7.6K | 1.2K | 3.5K | 843 | 120 | 16 | Athletic apparel brands, Baby care & diaper brands, Beauty & cosmetics retail, Beer brands, Bottled water & functional beverage brands, Clothing & apparel retail, Cosmetics & makeup brands, Furniture stores, Haircare brands, Home centers, Home exercise equipment, Household cleaning brands, Jewelry, luggage & leather goods retail, Mattress stores, Nutrition & supplement retailers, Office supplies wholesalers, Soft drink brands, Wine & spirits brands |
| crzyoga.com | 4.0% | 13 | 2 | 86 | 30 | 1.6K | — | 52 | — | — | — | — | 100 | Athletic apparel brands, Clothing & apparel retail |
| zella.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Athletic apparel brands |
Domains in Google search results for Work From Home Comfort queries within Athletic apparel brands. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | amazon.com | 1.1M | 16.4M | 49.0000 | 66.5% | |
| 2 | walmart.com | 74.2K | 1.5M | 39.0000 | 71.9% | |
| 3 | target.com | 50.9K | 1M | 37.0000 | 75.0% | |
| 4 | nike.com | 42.2K | 904.5K | 42.0000 | 81.0% | |
| 5 | rei.com | 18K | 395.3K | 36.0000 | 31.7% | |
| 6 | patagonia.com | 16.7K | 424.6K | 37.0000 | 94.8% | |
| 7 | adidas.com | 14.6K | 326.6K | 37.0000 | 75.3% | |
| 8 | gap.com | 11.2K | 222.6K | 36.0000 | 74.3% | |
| 9 | puma.com | 10.4K | 239.1K | 37.0000 | 82.4% | |
| 10 | lululemon.com | 8K | 192.9K | 29.0000 | 80.2% | |
| 11 | dickssportinggoods.com | 8K | 142.2K | 35.0000 | 90.6% | |
| 12 | asics.com | 7.4K | 156.9K | 27.0000 | 86.5% | |
| 13 | kohls.com | 7.1K | 165.5K | 35.0000 | 73.3% | |
| 14 | underarmour.com | 5.2K | 132K | 27.0000 | 87.4% | |
| 15 | freepeople.com | 4.9K | 101.2K | 34.0000 | 33.8% | |
| 16 | thenorthface.com | 4.8K | 122K | 27.0000 | 40.1% | |
| 17 | landsend.com | 4.6K | 98.1K | 34.0000 | 49.0% | |
| 18 | jcpenney.com | 4.5K | 107.9K | 34.0000 | 67.4% | |
| 19 | salomon.com | 4.3K | 90.7K | 34.0000 | 84.1% | |
| 20 | shopbop.com | 4.3K | 80.8K | 26.0000 | 55.5% | |
| 21 | ae.com | 4.3K | 99.1K | 34.0000 | 67.1% | |
| 22 | newbalance.com | 3.9K | 91.8K | 34.0000 | 88.9% | |
| 23 | reebok.com | 3.3K | 84.4K | 26.0000 | 77.1% | |
| 24 | allbirds.com | 2.8K | 87.2K | 26.0000 | 78.3% | |
| 25 | arcteryx.com | 2.8K | 69.1K | 27.0000 | 63.7% |