Credit monitoring services
HC ρ=0.457A summary of what distinguishes high-visibility domains in this industry, based on signal correlation patterns and LLM recommendation data.
Focus on signals with the strongest Rank Influence — these have the most reliable relationship with AI recommendations for this industry.
The Credit monitoring services industry covers 54 domains in this dataset. The most LLM-recommended vendors include experian.com and myfico.com and privacyguard.com.
Within this industry, the strongest predictor of LLM recommendations is HC (ρ=0.457, n=46 (vs. ρ=0.169 across all industries)). PageRank follows as second-strongest (ρ=0.442).
myfico.com, privacyguard.com rank highly in LLM recommendations despite a modest backlink footprint — suggesting strong topical authority or brand recognition that exceeds raw web-presence metrics.
Conversely, nerdwallet.com, americanexpress.com hold strong backlink authority but rank lower in LLM recommendations — a reminder that web scale alone does not guarantee AI visibility.
9 signals show a strong or dominant correlation within this category: HC (ρ=0.457), PageRank (ρ=0.442), BL Authority (ρ=0.409), Backlink Count (ρ=0.408), BL Authority (Exp) (ρ=0.406), SE Outbound Links (ρ=0.366), Search Engine Appearances (ρ=0.303), Best Search Engine Rank (ρ=0.297), Homepage Keywords (ρ=0.222).
Coverage varies by signal: backlink and SERP data tend to have the broadest reach, while Wikipedia and Reddit signals typically cover only the largest brands. Signals with fewer than 20 observations should be interpreted with caution.
This industry has 11 identified audience personas derived from LLM query patterns. Each represents a distinct user intent with its own signal correlations and top domains.
Signals and top-ranked domains can differ significantly between personas — use the links below to jump directly to a persona's analysis.
Jump to persona:
Spearman rank correlations (ρ) between each measurable signal and the LLM recommendation score across all 54 domains in this industry.
Higher absolute ρ values (closer to ±1.0) indicate stronger relationships. Positive ρ means more of this signal correlates with better AI visibility. Rank Influence summarizes the practical strength — prioritize Dominant and Strong signals when optimizing.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| HC | +0.457 | 20.9% | 46 | Dominant |
| PageRank | +0.442 | 19.5% | 46 | Dominant |
| BL Authority | +0.409 | 16.7% | 46 | Dominant |
| Backlink Count | +0.408 | 16.7% | 46 | Dominant |
| BL Authority (Exp) | +0.406 | 16.4% | 46 | Dominant |
| SE Outbound Links | +0.366 | 13.4% | 40 | Dominant |
| Search Engine Appearances | +0.303 | 9.2% | 34 | Dominant |
| Best Search Engine Rank | +0.297 | 8.8% | 34 | Strong |
| Homepage Keywords | +0.222 | 4.9% | 44 | Strong |
| Reddit Comments | +0.180 | 3.2% | 31 | Confirmed |
| Avg Search Engine Rank | +0.175 | 3.1% | 34 | Confirmed |
| Wikipedia Citations | -0.159 | 2.5% | 17 | Confirmed |
| Common Crawl | +0.107 | 1.1% | 39 | Confirmed |
| Wikidata | +0.051 | 0.3% | 11 | Emerging |
| Reddit Posts | +0.042 | 0.2% | 30 | Baseline |
How often AI models recommended each domain when answering Credit monitoring services queries across all personas. Each LLM run represents one query — the left chart shows raw recommendation counts, the right shows what percentage of queries included that domain.
275 total LLM query runs across all personas for this industry. A domain appearing in 50% of queries means AI models recommended it in half of all runs — regardless of list position.
A cross-signal snapshot for the 25 most LLM-recommended domains, showing values across all tracked signal categories — from backlinks and crawl data to Reddit, Wikipedia, and search engine visibility.
Scan across rows to find which signal combinations appear most consistently in high-visibility domains. Darker cells indicate stronger values relative to this industry. Columns are color-grouped by category.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| experian.com | 100.0% | 1.5K | 1 | 25.8K | 73 | 590.1K | 89.8K | 907 | 2K | 1.1K | — | — | 296 | B2B marketing data providers, Consumer legal services, Credit cards, Credit monitoring services, Debt settlement & credit repair services, Healthcare IT for providers |
| myfico.com | 99.3% | 687 | 1 | 5.2K | 61 | 106K | 23.4K | 2.8K | 2K | 254 | 88 | — | 176 | Credit monitoring services |
| privacyguard.com | 85.5% | 63 | 2 | 120 | 42 | 3.6K | 1.7K | 11 | — | — | — | — | 24 | Credit monitoring services |
| creditkarma.com | 78.2% | 763 | 1 | 9.1K | 66 | 195.5K | 20.6K | 954 | 365 | 105 | 138 | 39 | 41 | Consumer banking, Consumer legal services, Credit cards, Credit monitoring services, Mortgage lenders |
| transunion.com | 74.9% | 356 | 1 | 11.4K | 74 | 285.9K | 19.4K | 3.8K | 256 | 49 | — | 36 | 72 | B2B ad agencies, B2B marketing data providers, Credit monitoring services, Media-buying agencies |
| equifax.com | 70.2% | 618 | 1 | 13.3K | 70 | 311.7K | 26.5K | 3.9K | 246 | 169 | 120 | — | 272 | B2B marketing data providers, Credit monitoring services |
| identityguard.com | 60.0% | 80 | 5 | 620 | 52 | 19.3K | 1.9K | 22 | — | — | — | — | 60 | Credit monitoring services |
| aura.com | 54.5% | 251 | 1 | 2.1K | 62 | 74.9K | 4.1K | 134 | 21 | 94 | 5 | — | 204 | Credit monitoring services |
| identityforce.com | 54.5% | 33 | 9 | 617 | 54 | 20.8K | 1.4K | 1 | — | — | — | — | 220 | Credit monitoring services |
| identityiq.com | 46.5% | 23 | 19 | 858 | 53 | 11.2K | 1.4K | 1 | 1 | 1 | — | — | 200 | Credit monitoring services |
| creditsesame.com | 44.0% | 50 | 5 | 1.3K | 59 | 35.5K | 4.9K | 33 | — | 257 | — | — | 276 | Credit monitoring services, Debt settlement & credit repair services |
| lifelock.com | 39.6% | — | — | 1.2K | 56 | 35.2K | 560 | 295 | — | 1 | 1.8K | 22 | 180 | Credit monitoring services |
| smartcredit.com | 37.1% | 56 | 1 | 406 | 47 | 5.7K | 788 | 114 | 9 | 103 | — | — | 84 | Credit monitoring services |
| credit.com | 33.8% | 90 | 1 | 2.8K | 56 | 62K | 7.3K | 1.2K | 154 | 158 | 367 | — | 248 | Credit monitoring services, Debt settlement & credit repair services |
| wallethub.com | 13.5% | 654 | 1 | 10.3K | 65 | 291.3K | 34.1K | 8.3K | 2.3K | 564 | 677 | 29 | 432 | Credit cards, Credit monitoring services |
| idshield.com | 12.7% | 34 | 2 | 130 | 44 | 4K | 500 | 12 | 1 | — | — | — | 88 | Credit monitoring services |
| discover.com | 11.6% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| nerdwallet.com | 9.8% | 2.8K | 1 | 43.4K | 71 | 851.9K | 129.5K | 736 | 336 | 448 | 291 | 22 | 376 | Auto insurance, Consumer wealth advisors / RIAs, Credit cards, Credit monitoring services, Insurance brokerages / benefits brokers, Life insurance, Mortgage lenders |
| creditwise.capitalone.com | 7.6% | 1 | 45 | — | — | — | 743 | 113 | 63 | — | — | — | 50 | Credit monitoring services |
| capitalone.com | 7.3% | 785 | 1 | 11.6K | 69 | 282.3K | 38.8K | 739 | 647 | 1.5K | 324 | — | 144 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Personal checking accounts & neobanks, Used car dealers |
| myscoreiq.com | 7.3% | 18 | 24 | 254 | 45 | 2.5K | 603 | 14 | — | 1 | — | — | 124 | Credit monitoring services |
| annualcreditreport.com | 7.3% | 81 | 4 | 15.1K | 69 | 311.9K | 46.6K | 5K | 11.2K | 2.3K | 391 | 17 | 52 | Credit monitoring services |
| lifelock.norton.com | 6.9% | 122 | 3 | — | — | — | 7.6K | 251 | 56 | 20 | 22 | 22 | 90 | Credit monitoring services |
| idwatchdog.com | 6.5% | 31 | 3 | 238 | 47 | 8.2K | 821 | 11 | — | — | — | — | 136 | Credit monitoring services |
| creditwise.com | 6.2% | — | — | 7 | 10 | 141 | — | — | 125 | — | — | — | 75 | Credit monitoring services |
Domains appearing most frequently in Google search results for Credit monitoring services queries — counts are filtered to only the search queries associated with this industry.
Compare with the LLM recommendations chart above. Gaps between the two — domains that rank high in search but low in AI, or vice versa — reveal strategic opportunities or risks depending on your channel focus.
Domains ranked by backlink authority signals derived from the Common Crawl web graph: PageRank, total backlinks, link authority (AUC), and harmonic centrality.
Backlink authority is one of the strongest predictors of LLM visibility in most industries. Domains with high PageRank but a low LLM score may be underrepresented in AI recommendations despite their web authority — a potential gap worth investigating.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 2 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 3 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 4 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 5 | annualcreditreport.com | 15.1K | 311.9K | 35.0000 | 52.8% | |
| 6 | equifax.com | 13.3K | 311.7K | 35.0000 | 59.2% | |
| 7 | chase.com | 12.3K | 270.5K | 36.0000 | 82.0% | |
| 8 | capitalone.com | 11.6K | 282.3K | 35.0000 | 86.8% | |
| 9 | transunion.com | 11.4K | 285.9K | 37.0000 | 90.0% | |
| 10 | wallethub.com | 10.3K | 291.3K | 35.0000 | 58.9% | |
| 11 | creditkarma.com | 9.1K | 195.5K | 35.0000 | 58.8% | |
| 12 | discover.com | 7.6K | 153.1K | 35.0000 | 93.2% | |
| 13 | myfico.com | 5.2K | 106K | 34.0000 | 100.0% | |
| 14 | fico.com | 3.5K | 110.5K | 34.0000 | 28.3% | |
| 15 | credit.com | 2.8K | 62K | 34.0000 | 68.9% | |
| 16 | aura.com | 2.1K | 74.9K | 35.0000 | 90.6% | |
| 17 | self.inc | 1.5K | 40.6K | 27.0000 | 44.6% | |
| 18 | creditsesame.com | 1.3K | 35.5K | 34.0000 | 43.2% | |
| 19 | lifelock.com | 1.2K | 35.2K | 25.0000 | 81.1% | |
| 20 | identityiq.com | 858 | 11.2K | 33.0000 | 84.9% | |
| 21 | identityguard.com | 620 | 19.3K | 33.0000 | 96.2% | |
| 22 | identityforce.com | 617 | 20.8K | 23.0000 | 88.7% | |
| 23 | sesamecare.com | 606 | 14.6K | 33.0000 | 56.7% | |
| 24 | sesame.com | 548 | 13.6K | 22.0000 | 13.2% | |
| 25 | smartcredit.com | 406 | 5.7K | 23.0000 | 75.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Search Engine Appearances | +0.268 | 7.2% | 2,638 | Strong |
| Best Search Engine RankLower rank = better | +0.255 | 6.5% | 2,638 | Strong |
| Backlink Count | +0.222 | 4.9% | 3,629 | Strong |
| PageRank | +0.213 | 4.5% | 3,629 | Strong |
| HC | +0.198 | 3.9% | 3,629 | Confirmed |
| Wikidata | +0.148 | 2.2% | 644 | Confirmed |
| Reddit Comments | +0.132 | 1.7% | 1,699 | Confirmed |
| Reddit Posts | +0.127 | 1.6% | 1,729 | Confirmed |
| Common Crawl | +0.123 | 1.5% | 3,003 | Confirmed |
| Avg Search Engine RankLower rank = better | +0.108 | 1.2% | 2,638 | Confirmed |
| Homepage Keywords | +0.035 | 0.1% | 3,337 | Baseline |
How often AI recommended each domain when answering neutral queries within Credit monitoring services. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| myfico.com | 100.0% | 687 | 1 | 5.2K | 61 | 106K | 23.4K | 2.8K | 2K | 254 | 88 | — | 176 | Credit monitoring services |
| experian.com | 100.0% | 1.5K | 1 | 25.8K | 73 | 590.1K | 89.8K | 907 | 2K | 1.1K | — | — | 296 | B2B marketing data providers, Consumer legal services, Credit cards, Credit monitoring services, Debt settlement & credit repair services, Healthcare IT for providers |
| identityguard.com | 100.0% | 80 | 5 | 620 | 52 | 19.3K | 1.9K | 22 | — | — | — | — | 60 | Credit monitoring services |
| privacyguard.com | 100.0% | 63 | 2 | 120 | 42 | 3.6K | 1.7K | 11 | — | — | — | — | 24 | Credit monitoring services |
| transunion.com | 100.0% | 356 | 1 | 11.4K | 74 | 285.9K | 19.4K | 3.8K | 256 | 49 | — | 36 | 72 | B2B ad agencies, B2B marketing data providers, Credit monitoring services, Media-buying agencies |
| equifax.com | 100.0% | 618 | 1 | 13.3K | 70 | 311.7K | 26.5K | 3.9K | 246 | 169 | 120 | — | 272 | B2B marketing data providers, Credit monitoring services |
| creditkarma.com | 100.0% | 763 | 1 | 9.1K | 66 | 195.5K | 20.6K | 954 | 365 | 105 | 138 | 39 | 41 | Consumer banking, Consumer legal services, Credit cards, Credit monitoring services, Mortgage lenders |
| aura.com | 76.0% | 251 | 1 | 2.1K | 62 | 74.9K | 4.1K | 134 | 21 | 94 | 5 | — | 204 | Credit monitoring services |
| creditsesame.com | 64.0% | 50 | 5 | 1.3K | 59 | 35.5K | 4.9K | 33 | — | 257 | — | — | 276 | Credit monitoring services, Debt settlement & credit repair services |
| identityforce.com | 60.0% | 33 | 9 | 617 | 54 | 20.8K | 1.4K | 1 | — | — | — | — | 220 | Credit monitoring services |
| lifelock.com | 48.0% | — | — | 1.2K | 56 | 35.2K | 560 | 295 | — | 1 | 1.8K | 22 | 180 | Credit monitoring services |
| identityiq.com | 32.0% | 23 | 19 | 858 | 53 | 11.2K | 1.4K | 1 | 1 | 1 | — | — | 200 | Credit monitoring services |
| credit.com | 8.0% | 90 | 1 | 2.8K | 56 | 62K | 7.3K | 1.2K | 154 | 158 | 367 | — | 248 | Credit monitoring services, Debt settlement & credit repair services |
| smartcredit.com | 8.0% | 56 | 1 | 406 | 47 | 5.7K | 788 | 114 | 9 | 103 | — | — | 84 | Credit monitoring services |
| annualcreditreport.com | 4.0% | 81 | 4 | 15.1K | 69 | 311.9K | 46.6K | 5K | 11.2K | 2.3K | 391 | 17 | 52 | Credit monitoring services |
Domains in Google search results for neutral queries within Credit monitoring services. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 2 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 3 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 4 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 5 | annualcreditreport.com | 15.1K | 311.9K | 35.0000 | 52.8% | |
| 6 | equifax.com | 13.3K | 311.7K | 35.0000 | 59.2% | |
| 7 | chase.com | 12.3K | 270.5K | 36.0000 | 82.0% | |
| 8 | capitalone.com | 11.6K | 282.3K | 35.0000 | 86.8% | |
| 9 | transunion.com | 11.4K | 285.9K | 37.0000 | 90.0% | |
| 10 | wallethub.com | 10.3K | 291.3K | 35.0000 | 58.9% | |
| 11 | creditkarma.com | 9.1K | 195.5K | 35.0000 | 58.8% | |
| 12 | discover.com | 7.6K | 153.1K | 35.0000 | 93.2% | |
| 13 | myfico.com | 5.2K | 106K | 34.0000 | 100.0% | |
| 14 | fico.com | 3.5K | 110.5K | 34.0000 | 28.3% | |
| 15 | credit.com | 2.8K | 62K | 34.0000 | 68.9% | |
| 16 | aura.com | 2.1K | 74.9K | 35.0000 | 90.6% | |
| 17 | self.inc | 1.5K | 40.6K | 27.0000 | 44.6% | |
| 18 | creditsesame.com | 1.3K | 35.5K | 34.0000 | 43.2% | |
| 19 | lifelock.com | 1.2K | 35.2K | 25.0000 | 81.1% | |
| 20 | identityiq.com | 858 | 11.2K | 33.0000 | 84.9% | |
| 21 | identityguard.com | 620 | 19.3K | 33.0000 | 96.2% | |
| 22 | identityforce.com | 617 | 20.8K | 23.0000 | 88.7% | |
| 23 | sesamecare.com | 606 | 14.6K | 33.0000 | 56.7% | |
| 24 | sesame.com | 548 | 13.6K | 22.0000 | 13.2% | |
| 25 | smartcredit.com | 406 | 5.7K | 23.0000 | 75.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I want a service that actively watches my credit files, alerts me quickly when something changes, and helps me respond before a small issue turns into a financial disaster.
I care about monitoring across all major bureaus, dark web surveillance, fraud alerts, account takeover warnings, and clear recovery support if something suspicious happens.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Reddit Comments | +0.511 | 26.1% | 10 | Dominant |
| Search Engine Appearances | +0.486 | 23.6% | 14 | Dominant |
| Reddit Posts | +0.426 | 18.1% | 10 | Dominant |
| HC | +0.410 | 16.8% | 16 | Dominant |
| Backlink Count | +0.396 | 15.7% | 16 | Dominant |
| PageRank | +0.395 | 15.6% | 16 | Dominant |
| Homepage Keywords | +0.384 | 14.7% | 16 | Dominant |
| Avg Search Engine RankLower rank = better | +0.257 | 6.6% | 14 | Strong |
| Best Search Engine RankLower rank = better | +0.253 | 6.4% | 14 | Strong |
| Common Crawl | -0.002 | 0% | 15 | Baseline |
How often AI recommended each domain when answering Identity Theft Survivor queries within Credit monitoring services. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| aura.com | 100.0% | 251 | 1 | 2.1K | 62 | 74.9K | 4.1K | 134 | 21 | 94 | 5 | — | 204 | Credit monitoring services |
| identityforce.com | 100.0% | 33 | 9 | 617 | 54 | 20.8K | 1.4K | 1 | — | — | — | — | 220 | Credit monitoring services |
| experian.com | 100.0% | 1.5K | 1 | 25.8K | 73 | 590.1K | 89.8K | 907 | 2K | 1.1K | — | — | 296 | B2B marketing data providers, Consumer legal services, Credit cards, Credit monitoring services, Debt settlement & credit repair services, Healthcare IT for providers |
| myfico.com | 100.0% | 687 | 1 | 5.2K | 61 | 106K | 23.4K | 2.8K | 2K | 254 | 88 | — | 176 | Credit monitoring services |
| privacyguard.com | 100.0% | 63 | 2 | 120 | 42 | 3.6K | 1.7K | 11 | — | — | — | — | 24 | Credit monitoring services |
| identityguard.com | 96.0% | 80 | 5 | 620 | 52 | 19.3K | 1.9K | 22 | — | — | — | — | 60 | Credit monitoring services |
| transunion.com | 88.0% | 356 | 1 | 11.4K | 74 | 285.9K | 19.4K | 3.8K | 256 | 49 | — | 36 | 72 | B2B ad agencies, B2B marketing data providers, Credit monitoring services, Media-buying agencies |
| equifax.com | 84.0% | 618 | 1 | 13.3K | 70 | 311.7K | 26.5K | 3.9K | 246 | 169 | 120 | — | 272 | B2B marketing data providers, Credit monitoring services |
| lifelock.com | 80.0% | — | — | 1.2K | 56 | 35.2K | 560 | 295 | — | 1 | 1.8K | 22 | 180 | Credit monitoring services |
| creditkarma.com | 52.0% | 763 | 1 | 9.1K | 66 | 195.5K | 20.6K | 954 | 365 | 105 | 138 | 39 | 41 | Consumer banking, Consumer legal services, Credit cards, Credit monitoring services, Mortgage lenders |
| idshield.com | 28.0% | 34 | 2 | 130 | 44 | 4K | 500 | 12 | 1 | — | — | — | 88 | Credit monitoring services |
| identityiq.com | 24.0% | 23 | 19 | 858 | 53 | 11.2K | 1.4K | 1 | 1 | 1 | — | — | 200 | Credit monitoring services |
| lifelock.norton.com | 20.0% | 122 | 3 | — | — | — | 7.6K | 251 | 56 | 20 | 22 | 22 | 90 | Credit monitoring services |
| idwatchdog.com | 12.0% | 31 | 3 | 238 | 47 | 8.2K | 821 | 11 | — | — | — | — | 136 | Credit monitoring services |
| fidentity.com | 4.0% | — | — | 10 | 22 | 349 | — | — | — | — | — | — | 72 | Credit monitoring services |
| fiscaltigercyber.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Credit monitoring services |
| fico.com | 4.0% | 15 | 2 | 3.5K | 64 | 110.5K | 4K | 2.7K | 35 | 57 | 152 | — | 105 | Credit monitoring services |
| federaltradecommission.gov | 4.0% | — | — | 3 | 19 | 107 | — | — | — | — | — | — | — | Credit monitoring services |
Domains in Google search results for Identity Theft Survivor queries within Credit monitoring services. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 2 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 3 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 4 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 5 | annualcreditreport.com | 15.1K | 311.9K | 35.0000 | 52.8% | |
| 6 | equifax.com | 13.3K | 311.7K | 35.0000 | 59.2% | |
| 7 | chase.com | 12.3K | 270.5K | 36.0000 | 82.0% | |
| 8 | capitalone.com | 11.6K | 282.3K | 35.0000 | 86.8% | |
| 9 | transunion.com | 11.4K | 285.9K | 37.0000 | 90.0% | |
| 10 | wallethub.com | 10.3K | 291.3K | 35.0000 | 58.9% | |
| 11 | creditkarma.com | 9.1K | 195.5K | 35.0000 | 58.8% | |
| 12 | discover.com | 7.6K | 153.1K | 35.0000 | 93.2% | |
| 13 | myfico.com | 5.2K | 106K | 34.0000 | 100.0% | |
| 14 | fico.com | 3.5K | 110.5K | 34.0000 | 28.3% | |
| 15 | credit.com | 2.8K | 62K | 34.0000 | 68.9% | |
| 16 | aura.com | 2.1K | 74.9K | 35.0000 | 90.6% | |
| 17 | self.inc | 1.5K | 40.6K | 27.0000 | 44.6% | |
| 18 | creditsesame.com | 1.3K | 35.5K | 34.0000 | 43.2% | |
| 19 | lifelock.com | 1.2K | 35.2K | 25.0000 | 81.1% | |
| 20 | identityiq.com | 858 | 11.2K | 33.0000 | 84.9% | |
| 21 | identityguard.com | 620 | 19.3K | 33.0000 | 96.2% | |
| 22 | identityforce.com | 617 | 20.8K | 23.0000 | 88.7% | |
| 23 | sesamecare.com | 606 | 14.6K | 33.0000 | 56.7% | |
| 24 | sesame.com | 548 | 13.6K | 22.0000 | 13.2% | |
| 25 | smartcredit.com | 406 | 5.7K | 23.0000 | 75.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
My main goal is to understand what factors are affecting my score, catch any errors before lenders see them, and avoid surprises that could raise my interest rate.
I want frequent score updates, simulator tools, report tracking, and alerts for inquiries, new accounts, and balance changes.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Reddit Posts | -0.330 | 10.9% | 13 | Dominant |
| Avg Search Engine RankLower rank = better | -0.288 | 8.3% | 16 | Strong |
| Best Search Engine RankLower rank = better | +0.122 | 1.5% | 16 | Confirmed |
| PageRank | +0.116 | 1.3% | 20 | Confirmed |
| Backlink Count | +0.097 | 0.9% | 20 | Emerging |
| Search Engine Appearances | -0.087 | 0.8% | 16 | Emerging |
| HC | +0.078 | 0.6% | 20 | Emerging |
| Common Crawl | -0.038 | 0.1% | 18 | Baseline |
| Reddit Comments | -0.007 | 0% | 12 | Baseline |
| Homepage Keywords | +0.001 | 0% | 19 | Baseline |
How often AI recommended each domain when answering Mortgage Prep Buyer queries within Credit monitoring services. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| myfico.com | 100.0% | 687 | 1 | 5.2K | 61 | 106K | 23.4K | 2.8K | 2K | 254 | 88 | — | 176 | Credit monitoring services |
| experian.com | 100.0% | 1.5K | 1 | 25.8K | 73 | 590.1K | 89.8K | 907 | 2K | 1.1K | — | — | 296 | B2B marketing data providers, Consumer legal services, Credit cards, Credit monitoring services, Debt settlement & credit repair services, Healthcare IT for providers |
| smartcredit.com | 100.0% | 56 | 1 | 406 | 47 | 5.7K | 788 | 114 | 9 | 103 | — | — | 84 | Credit monitoring services |
| identityiq.com | 96.0% | 23 | 19 | 858 | 53 | 11.2K | 1.4K | 1 | 1 | 1 | — | — | 200 | Credit monitoring services |
| privacyguard.com | 92.0% | 63 | 2 | 120 | 42 | 3.6K | 1.7K | 11 | — | — | — | — | 24 | Credit monitoring services |
| credit.com | 88.0% | 90 | 1 | 2.8K | 56 | 62K | 7.3K | 1.2K | 154 | 158 | 367 | — | 248 | Credit monitoring services, Debt settlement & credit repair services |
| creditkarma.com | 84.0% | 763 | 1 | 9.1K | 66 | 195.5K | 20.6K | 954 | 365 | 105 | 138 | 39 | 41 | Consumer banking, Consumer legal services, Credit cards, Credit monitoring services, Mortgage lenders |
| transunion.com | 80.0% | 356 | 1 | 11.4K | 74 | 285.9K | 19.4K | 3.8K | 256 | 49 | — | 36 | 72 | B2B ad agencies, B2B marketing data providers, Credit monitoring services, Media-buying agencies |
| equifax.com | 64.0% | 618 | 1 | 13.3K | 70 | 311.7K | 26.5K | 3.9K | 246 | 169 | 120 | — | 272 | B2B marketing data providers, Credit monitoring services |
| myscoreiq.com | 52.0% | 18 | 24 | 254 | 45 | 2.5K | 603 | 14 | — | 1 | — | — | 124 | Credit monitoring services |
| creditsesame.com | 44.0% | 50 | 5 | 1.3K | 59 | 35.5K | 4.9K | 33 | — | 257 | — | — | 276 | Credit monitoring services, Debt settlement & credit repair services |
| scoremaster.com | 36.0% | — | — | 32 | 13 | 916 | — | 28 | — | — | — | — | 64 | Credit monitoring services |
| identityforce.com | 16.0% | 33 | 9 | 617 | 54 | 20.8K | 1.4K | 1 | — | — | — | — | 220 | Credit monitoring services |
| walletgenius.com | 12.0% | — | — | 93 | 40 | 2.5K | 56 | 71 | 9 | — | — | — | 168 | Credit monitoring services |
| creditchecktotal.com | 8.0% | 4 | 9 | 58 | 27 | 857 | 159 | — | — | — | — | — | 160 | Credit monitoring services |
| scoresense.com | 8.0% | — | — | 73 | 38 | 1.8K | 198 | 3 | — | — | — | — | 72 | Credit monitoring services |
| annualcreditreport.com | 8.0% | 81 | 4 | 15.1K | 69 | 311.9K | 46.6K | 5K | 11.2K | 2.3K | 391 | 17 | 52 | Credit monitoring services |
| discover.com | 4.0% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| nerdwallet.com | 4.0% | 2.8K | 1 | 43.4K | 71 | 851.9K | 129.5K | 736 | 336 | 448 | 291 | 22 | 376 | Auto insurance, Consumer wealth advisors / RIAs, Credit cards, Credit monitoring services, Insurance brokerages / benefits brokers, Life insurance, Mortgage lenders |
| walletmonitor.com | 4.0% | — | — | 36 | 17 | 479 | — | — | — | — | — | — | — | Credit monitoring services |
Domains in Google search results for Mortgage Prep Buyer queries within Credit monitoring services. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 2 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 3 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 4 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 5 | annualcreditreport.com | 15.1K | 311.9K | 35.0000 | 52.8% | |
| 6 | equifax.com | 13.3K | 311.7K | 35.0000 | 59.2% | |
| 7 | chase.com | 12.3K | 270.5K | 36.0000 | 82.0% | |
| 8 | capitalone.com | 11.6K | 282.3K | 35.0000 | 86.8% | |
| 9 | transunion.com | 11.4K | 285.9K | 37.0000 | 90.0% | |
| 10 | wallethub.com | 10.3K | 291.3K | 35.0000 | 58.9% | |
| 11 | creditkarma.com | 9.1K | 195.5K | 35.0000 | 58.8% | |
| 12 | discover.com | 7.6K | 153.1K | 35.0000 | 93.2% | |
| 13 | myfico.com | 5.2K | 106K | 34.0000 | 100.0% | |
| 14 | fico.com | 3.5K | 110.5K | 34.0000 | 28.3% | |
| 15 | credit.com | 2.8K | 62K | 34.0000 | 68.9% | |
| 16 | aura.com | 2.1K | 74.9K | 35.0000 | 90.6% | |
| 17 | self.inc | 1.5K | 40.6K | 27.0000 | 44.6% | |
| 18 | creditsesame.com | 1.3K | 35.5K | 34.0000 | 43.2% | |
| 19 | lifelock.com | 1.2K | 35.2K | 25.0000 | 81.1% | |
| 20 | identityiq.com | 858 | 11.2K | 33.0000 | 84.9% | |
| 21 | identityguard.com | 620 | 19.3K | 33.0000 | 96.2% | |
| 22 | identityforce.com | 617 | 20.8K | 23.0000 | 88.7% | |
| 23 | sesamecare.com | 606 | 14.6K | 33.0000 | 56.7% | |
| 24 | sesame.com | 548 | 13.6K | 22.0000 | 13.2% | |
| 25 | smartcredit.com | 406 | 5.7K | 23.0000 | 75.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I am not looking for premium bells and whistles that I will never use.
I want affordable monitoring, easy score tracking, alerts for meaningful changes, and enough information to help me avoid mistakes that could hurt my family’s financial options.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Wikidata | +0.770 | 59.3% | 6 | Dominant |
| HC | +0.369 | 13.6% | 21 | Dominant |
| Reddit Posts | +0.355 | 12.6% | 15 | Dominant |
| PageRank | +0.289 | 8.3% | 21 | Strong |
| Backlink Count | +0.279 | 7.8% | 21 | Strong |
| Best Search Engine RankLower rank = better | +0.266 | 7.1% | 18 | Strong |
| Search Engine Appearances | +0.265 | 7% | 18 | Strong |
| Reddit Comments | +0.227 | 5.1% | 15 | Strong |
| Homepage Keywords | -0.208 | 4.3% | 21 | Strong |
| Common Crawl | +0.027 | 0.1% | 20 | Baseline |
| Avg Search Engine RankLower rank = better | +0.021 | 0% | 18 | Baseline |
How often AI recommended each domain when answering Budget Conscious Family queries within Credit monitoring services. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| experian.com | 100.0% | 1.5K | 1 | 25.8K | 73 | 590.1K | 89.8K | 907 | 2K | 1.1K | — | — | 296 | B2B marketing data providers, Consumer legal services, Credit cards, Credit monitoring services, Debt settlement & credit repair services, Healthcare IT for providers |
| myfico.com | 100.0% | 687 | 1 | 5.2K | 61 | 106K | 23.4K | 2.8K | 2K | 254 | 88 | — | 176 | Credit monitoring services |
| creditkarma.com | 100.0% | 763 | 1 | 9.1K | 66 | 195.5K | 20.6K | 954 | 365 | 105 | 138 | 39 | 41 | Consumer banking, Consumer legal services, Credit cards, Credit monitoring services, Mortgage lenders |
| privacyguard.com | 100.0% | 63 | 2 | 120 | 42 | 3.6K | 1.7K | 11 | — | — | — | — | 24 | Credit monitoring services |
| smartcredit.com | 100.0% | 56 | 1 | 406 | 47 | 5.7K | 788 | 114 | 9 | 103 | — | — | 84 | Credit monitoring services |
| identityguard.com | 96.0% | 80 | 5 | 620 | 52 | 19.3K | 1.9K | 22 | — | — | — | — | 60 | Credit monitoring services |
| transunion.com | 76.0% | 356 | 1 | 11.4K | 74 | 285.9K | 19.4K | 3.8K | 256 | 49 | — | 36 | 72 | B2B ad agencies, B2B marketing data providers, Credit monitoring services, Media-buying agencies |
| creditsesame.com | 72.0% | 50 | 5 | 1.3K | 59 | 35.5K | 4.9K | 33 | — | 257 | — | — | 276 | Credit monitoring services, Debt settlement & credit repair services |
| equifax.com | 72.0% | 618 | 1 | 13.3K | 70 | 311.7K | 26.5K | 3.9K | 246 | 169 | 120 | — | 272 | B2B marketing data providers, Credit monitoring services |
| identityiq.com | 64.0% | 23 | 19 | 858 | 53 | 11.2K | 1.4K | 1 | 1 | 1 | — | — | 200 | Credit monitoring services |
| credit.com | 44.0% | 90 | 1 | 2.8K | 56 | 62K | 7.3K | 1.2K | 154 | 158 | 367 | — | 248 | Credit monitoring services, Debt settlement & credit repair services |
| aura.com | 20.0% | 251 | 1 | 2.1K | 62 | 74.9K | 4.1K | 134 | 21 | 94 | 5 | — | 204 | Credit monitoring services |
| idshield.com | 12.0% | 34 | 2 | 130 | 44 | 4K | 500 | 12 | 1 | — | — | — | 88 | Credit monitoring services |
| identityforce.com | 8.0% | 33 | 9 | 617 | 54 | 20.8K | 1.4K | 1 | — | — | — | — | 220 | Credit monitoring services |
| creditwise.com | 8.0% | — | — | 7 | 10 | 141 | — | — | 125 | — | — | — | 75 | Credit monitoring services |
| wallethub.com | 8.0% | 654 | 1 | 10.3K | 65 | 291.3K | 34.1K | 8.3K | 2.3K | 564 | 677 | 29 | 432 | Credit cards, Credit monitoring services |
| scoremaster.com | 4.0% | — | — | 32 | 13 | 916 | — | 28 | — | — | — | — | 64 | Credit monitoring services |
| nerdwallet.com | 4.0% | 2.8K | 1 | 43.4K | 71 | 851.9K | 129.5K | 736 | 336 | 448 | 291 | 22 | 376 | Auto insurance, Consumer wealth advisors / RIAs, Credit cards, Credit monitoring services, Insurance brokerages / benefits brokers, Life insurance, Mortgage lenders |
| freecreditscore.com | 4.0% | 3 | 55 | 118 | 37 | 3.4K | 139 | 81 | 10 | 2 | 188 | 17 | 72 | Credit monitoring services |
| creditsaint.com | 4.0% | 2 | 13 | 84 | 29 | 1.7K | 632 | 56 | 9 | 14 | — | — | 104 | Credit monitoring services, Debt settlement & credit repair services |
| lifelock.com | 4.0% | — | — | 1.2K | 56 | 35.2K | 560 | 295 | — | 1 | 1.8K | 22 | 180 | Credit monitoring services |
Domains in Google search results for Budget Conscious Family queries within Credit monitoring services. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 2 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 3 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 4 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 5 | annualcreditreport.com | 15.1K | 311.9K | 35.0000 | 52.8% | |
| 6 | equifax.com | 13.3K | 311.7K | 35.0000 | 59.2% | |
| 7 | chase.com | 12.3K | 270.5K | 36.0000 | 82.0% | |
| 8 | capitalone.com | 11.6K | 282.3K | 35.0000 | 86.8% | |
| 9 | transunion.com | 11.4K | 285.9K | 37.0000 | 90.0% | |
| 10 | wallethub.com | 10.3K | 291.3K | 35.0000 | 58.9% | |
| 11 | creditkarma.com | 9.1K | 195.5K | 35.0000 | 58.8% | |
| 12 | discover.com | 7.6K | 153.1K | 35.0000 | 93.2% | |
| 13 | myfico.com | 5.2K | 106K | 34.0000 | 100.0% | |
| 14 | fico.com | 3.5K | 110.5K | 34.0000 | 28.3% | |
| 15 | credit.com | 2.8K | 62K | 34.0000 | 68.9% | |
| 16 | aura.com | 2.1K | 74.9K | 35.0000 | 90.6% | |
| 17 | self.inc | 1.5K | 40.6K | 27.0000 | 44.6% | |
| 18 | creditsesame.com | 1.3K | 35.5K | 34.0000 | 43.2% | |
| 19 | lifelock.com | 1.2K | 35.2K | 25.0000 | 81.1% | |
| 20 | identityiq.com | 858 | 11.2K | 33.0000 | 84.9% | |
| 21 | identityguard.com | 620 | 19.3K | 33.0000 | 96.2% | |
| 22 | identityforce.com | 617 | 20.8K | 23.0000 | 88.7% | |
| 23 | sesamecare.com | 606 | 14.6K | 33.0000 | 56.7% | |
| 24 | sesame.com | 548 | 13.6K | 22.0000 | 13.2% | |
| 25 | smartcredit.com | 406 | 5.7K | 23.0000 | 75.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I may have a starter credit card, student loan payments, or very little history, and I want to understand how my habits affect my score over time.
I care about free or low-cost access, simple explanations, score updates, alerts about changes, and tools that show me how to improve responsibly.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| HC | +0.619 | 38.3% | 21 | Dominant |
| Reddit Posts | +0.598 | 35.7% | 19 | Dominant |
| Backlink Count | +0.580 | 33.6% | 21 | Dominant |
| Reddit Comments | +0.575 | 33% | 19 | Dominant |
| PageRank | +0.572 | 32.7% | 21 | Dominant |
| Search Engine Appearances | +0.493 | 24.3% | 18 | Dominant |
| Best Search Engine RankLower rank = better | +0.344 | 11.8% | 18 | Dominant |
| Common Crawl | +0.319 | 10.2% | 20 | Dominant |
| Wikidata | +0.314 | 9.9% | 6 | Dominant |
| Homepage Keywords | +0.263 | 6.9% | 22 | Strong |
| Avg Search Engine RankLower rank = better | +0.118 | 1.4% | 18 | Confirmed |
How often AI recommended each domain when answering Young Credit Builder queries within Credit monitoring services. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| experian.com | 100.0% | 1.5K | 1 | 25.8K | 73 | 590.1K | 89.8K | 907 | 2K | 1.1K | — | — | 296 | B2B marketing data providers, Consumer legal services, Credit cards, Credit monitoring services, Debt settlement & credit repair services, Healthcare IT for providers |
| myfico.com | 100.0% | 687 | 1 | 5.2K | 61 | 106K | 23.4K | 2.8K | 2K | 254 | 88 | — | 176 | Credit monitoring services |
| creditkarma.com | 100.0% | 763 | 1 | 9.1K | 66 | 195.5K | 20.6K | 954 | 365 | 105 | 138 | 39 | 41 | Consumer banking, Consumer legal services, Credit cards, Credit monitoring services, Mortgage lenders |
| creditsesame.com | 96.0% | 50 | 5 | 1.3K | 59 | 35.5K | 4.9K | 33 | — | 257 | — | — | 276 | Credit monitoring services, Debt settlement & credit repair services |
| nerdwallet.com | 96.0% | 2.8K | 1 | 43.4K | 71 | 851.9K | 129.5K | 736 | 336 | 448 | 291 | 22 | 376 | Auto insurance, Consumer wealth advisors / RIAs, Credit cards, Credit monitoring services, Insurance brokerages / benefits brokers, Life insurance, Mortgage lenders |
| discover.com | 80.0% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| wallethub.com | 72.0% | 654 | 1 | 10.3K | 65 | 291.3K | 34.1K | 8.3K | 2.3K | 564 | 677 | 29 | 432 | Credit cards, Credit monitoring services |
| capitalone.com | 52.0% | 785 | 1 | 11.6K | 69 | 282.3K | 38.8K | 739 | 647 | 1.5K | 324 | — | 144 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Personal checking accounts & neobanks, Used car dealers |
| credit.com | 52.0% | 90 | 1 | 2.8K | 56 | 62K | 7.3K | 1.2K | 154 | 158 | 367 | — | 248 | Credit monitoring services, Debt settlement & credit repair services |
| creditwise.capitalone.com | 48.0% | 1 | 45 | — | — | — | 743 | 113 | 63 | — | — | — | 50 | Credit monitoring services |
| creditwise.com | 36.0% | — | — | 7 | 10 | 141 | — | — | 125 | — | — | — | 75 | Credit monitoring services |
| chase.com | 32.0% | 1.3K | 1 | 12.3K | 68 | 270.5K | 46.2K | 6K | 667 | 500 | 93 | 58 | 164 | Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Mortgage lenders, Personal checking accounts & neobanks |
| equifax.com | 32.0% | 618 | 1 | 13.3K | 70 | 311.7K | 26.5K | 3.9K | 246 | 169 | 120 | — | 272 | B2B marketing data providers, Credit monitoring services |
| annualcreditreport.com | 28.0% | 81 | 4 | 15.1K | 69 | 311.9K | 46.6K | 5K | 11.2K | 2.3K | 391 | 17 | 52 | Credit monitoring services |
| transunion.com | 24.0% | 356 | 1 | 11.4K | 74 | 285.9K | 19.4K | 3.8K | 256 | 49 | — | 36 | 72 | B2B ad agencies, B2B marketing data providers, Credit monitoring services, Media-buying agencies |
| identityiq.com | 20.0% | 23 | 19 | 858 | 53 | 11.2K | 1.4K | 1 | 1 | 1 | — | — | 200 | Credit monitoring services |
| creditjourney.com | 4.0% | — | — | 1 | 2 | 15 | — | — | — | — | — | — | 126 | Credit monitoring services |
| walletscore.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | 432 | Credit monitoring services |
| creditbuildercard.com | 4.0% | — | — | 215 | 41 | 1.9K | 302 | 92 | — | 6 | — | — | 112 | Credit monitoring services |
| creditstrong.com | 4.0% | 6 | 65 | 201 | 41 | 5K | 457 | 15 | 3 | 38 | — | — | 159 | Consumer banking, Credit monitoring services |
| walletboost.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Credit monitoring services |
| smartcredit.com | 4.0% | 56 | 1 | 406 | 47 | 5.7K | 788 | 114 | 9 | 103 | — | — | 84 | Credit monitoring services |
| sesamecare.com | 4.0% | 85 | 2 | 606 | 51 | 14.6K | 3.1K | 201 | 74 | 89 | — | — | 57 | Behavioral-health / therapy platforms, Credit monitoring services, Med spas & aesthetic clinics, Weight-loss clinics & GLP-1 telehealth |
| sesame.com | 4.0% | — | — | 548 | 47 | 13.6K | 6 | 10 | 41 | 55 | — | — | — | Credit monitoring services |
Domains in Google search results for Young Credit Builder queries within Credit monitoring services. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 2 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 3 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 4 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 5 | annualcreditreport.com | 15.1K | 311.9K | 35.0000 | 52.8% | |
| 6 | equifax.com | 13.3K | 311.7K | 35.0000 | 59.2% | |
| 7 | chase.com | 12.3K | 270.5K | 36.0000 | 82.0% | |
| 8 | capitalone.com | 11.6K | 282.3K | 35.0000 | 86.8% | |
| 9 | transunion.com | 11.4K | 285.9K | 37.0000 | 90.0% | |
| 10 | wallethub.com | 10.3K | 291.3K | 35.0000 | 58.9% | |
| 11 | creditkarma.com | 9.1K | 195.5K | 35.0000 | 58.8% | |
| 12 | discover.com | 7.6K | 153.1K | 35.0000 | 93.2% | |
| 13 | myfico.com | 5.2K | 106K | 34.0000 | 100.0% | |
| 14 | fico.com | 3.5K | 110.5K | 34.0000 | 28.3% | |
| 15 | credit.com | 2.8K | 62K | 34.0000 | 68.9% | |
| 16 | aura.com | 2.1K | 74.9K | 35.0000 | 90.6% | |
| 17 | self.inc | 1.5K | 40.6K | 27.0000 | 44.6% | |
| 18 | creditsesame.com | 1.3K | 35.5K | 34.0000 | 43.2% | |
| 19 | lifelock.com | 1.2K | 35.2K | 25.0000 | 81.1% | |
| 20 | identityiq.com | 858 | 11.2K | 33.0000 | 84.9% | |
| 21 | identityguard.com | 620 | 19.3K | 33.0000 | 96.2% | |
| 22 | identityforce.com | 617 | 20.8K | 23.0000 | 88.7% | |
| 23 | sesamecare.com | 606 | 14.6K | 33.0000 | 56.7% | |
| 24 | sesame.com | 548 | 13.6K | 22.0000 | 13.2% | |
| 25 | smartcredit.com | 406 | 5.7K | 23.0000 | 75.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
My credit profile affects mortgage terms, premium card approvals, investment-related borrowing, and overall financial flexibility, so I do not want to be caught off guard by fraud, reporting errors, or score changes.
I want robust three-bureau monitoring, fast alerts, identity theft protection, dark web monitoring, and high-quality customer support that responds quickly when something needs attention.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Search Engine Appearances | +0.321 | 10.3% | 52 | Dominant |
| PageRank | +0.281 | 7.9% | 64 | Strong |
| Backlink Count | +0.253 | 6.4% | 64 | Strong |
| Homepage Keywords | +0.213 | 4.5% | 61 | Strong |
| HC | +0.191 | 3.6% | 64 | Confirmed |
| Avg Search Engine RankLower rank = better | -0.178 | 3.2% | 52 | Confirmed |
| Best Search Engine RankLower rank = better | +0.148 | 2.2% | 52 | Confirmed |
| Wikidata | -0.128 | 1.6% | 10 | Confirmed |
| Reddit Comments | +0.125 | 1.6% | 29 | Confirmed |
| Reddit Posts | +0.108 | 1.2% | 27 | Confirmed |
| Common Crawl | +0.101 | 1% | 58 | Confirmed |
How often AI recommended each domain when answering High Income Professional queries within Credit monitoring services. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| myfico.com | 100.0% | 687 | 1 | 5.2K | 61 | 106K | 23.4K | 2.8K | 2K | 254 | 88 | — | 176 | Credit monitoring services |
| experian.com | 100.0% | 1.5K | 1 | 25.8K | 73 | 590.1K | 89.8K | 907 | 2K | 1.1K | — | — | 296 | B2B marketing data providers, Consumer legal services, Credit cards, Credit monitoring services, Debt settlement & credit repair services, Healthcare IT for providers |
| identityforce.com | 100.0% | 33 | 9 | 617 | 54 | 20.8K | 1.4K | 1 | — | — | — | — | 220 | Credit monitoring services |
| aura.com | 100.0% | 251 | 1 | 2.1K | 62 | 74.9K | 4.1K | 134 | 21 | 94 | 5 | — | 204 | Credit monitoring services |
| privacyguard.com | 100.0% | 63 | 2 | 120 | 42 | 3.6K | 1.7K | 11 | — | — | — | — | 24 | Credit monitoring services |
| lifelock.com | 88.0% | — | — | 1.2K | 56 | 35.2K | 560 | 295 | — | 1 | 1.8K | 22 | 180 | Credit monitoring services |
| identityguard.com | 80.0% | 80 | 5 | 620 | 52 | 19.3K | 1.9K | 22 | — | — | — | — | 60 | Credit monitoring services |
| transunion.com | 72.0% | 356 | 1 | 11.4K | 74 | 285.9K | 19.4K | 3.8K | 256 | 49 | — | 36 | 72 | B2B ad agencies, B2B marketing data providers, Credit monitoring services, Media-buying agencies |
| equifax.com | 68.0% | 618 | 1 | 13.3K | 70 | 311.7K | 26.5K | 3.9K | 246 | 169 | 120 | — | 272 | B2B marketing data providers, Credit monitoring services |
| creditkarma.com | 52.0% | 763 | 1 | 9.1K | 66 | 195.5K | 20.6K | 954 | 365 | 105 | 138 | 39 | 41 | Consumer banking, Consumer legal services, Credit cards, Credit monitoring services, Mortgage lenders |
| credit.com | 36.0% | 90 | 1 | 2.8K | 56 | 62K | 7.3K | 1.2K | 154 | 158 | 367 | — | 248 | Credit monitoring services, Debt settlement & credit repair services |
| idshield.com | 28.0% | 34 | 2 | 130 | 44 | 4K | 500 | 12 | 1 | — | — | — | 88 | Credit monitoring services |
| identityiq.com | 24.0% | 23 | 19 | 858 | 53 | 11.2K | 1.4K | 1 | 1 | 1 | — | — | 200 | Credit monitoring services |
| creditsesame.com | 20.0% | 50 | 5 | 1.3K | 59 | 35.5K | 4.9K | 33 | — | 257 | — | — | 276 | Credit monitoring services, Debt settlement & credit repair services |
| creditsecure.com | 16.0% | — | — | 1 | 4 | 63 | — | — | — | — | — | — | — | Credit monitoring services |
| lifelock.norton.com | 4.0% | 122 | 3 | — | — | — | 7.6K | 251 | 56 | 20 | 22 | 22 | 90 | Credit monitoring services |
| fico.com | 4.0% | 15 | 2 | 3.5K | 64 | 110.5K | 4K | 2.7K | 35 | 57 | 152 | — | 105 | Credit monitoring services |
| smartcredit.com | 4.0% | 56 | 1 | 406 | 47 | 5.7K | 788 | 114 | 9 | 103 | — | — | 84 | Credit monitoring services |
| idwatchdog.com | 4.0% | 31 | 3 | 238 | 47 | 8.2K | 821 | 11 | — | — | — | — | 136 | Credit monitoring services |
Domains in Google search results for High Income Professional queries within Credit monitoring services. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 2 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 3 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 4 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 5 | annualcreditreport.com | 15.1K | 311.9K | 35.0000 | 52.8% | |
| 6 | equifax.com | 13.3K | 311.7K | 35.0000 | 59.2% | |
| 7 | chase.com | 12.3K | 270.5K | 36.0000 | 82.0% | |
| 8 | capitalone.com | 11.6K | 282.3K | 35.0000 | 86.8% | |
| 9 | transunion.com | 11.4K | 285.9K | 37.0000 | 90.0% | |
| 10 | wallethub.com | 10.3K | 291.3K | 35.0000 | 58.9% | |
| 11 | creditkarma.com | 9.1K | 195.5K | 35.0000 | 58.8% | |
| 12 | discover.com | 7.6K | 153.1K | 35.0000 | 93.2% | |
| 13 | myfico.com | 5.2K | 106K | 34.0000 | 100.0% | |
| 14 | fico.com | 3.5K | 110.5K | 34.0000 | 28.3% | |
| 15 | credit.com | 2.8K | 62K | 34.0000 | 68.9% | |
| 16 | aura.com | 2.1K | 74.9K | 35.0000 | 90.6% | |
| 17 | self.inc | 1.5K | 40.6K | 27.0000 | 44.6% | |
| 18 | creditsesame.com | 1.3K | 35.5K | 34.0000 | 43.2% | |
| 19 | lifelock.com | 1.2K | 35.2K | 25.0000 | 81.1% | |
| 20 | identityiq.com | 858 | 11.2K | 33.0000 | 84.9% | |
| 21 | identityguard.com | 620 | 19.3K | 33.0000 | 96.2% | |
| 22 | identityforce.com | 617 | 20.8K | 23.0000 | 88.7% | |
| 23 | sesamecare.com | 606 | 14.6K | 33.0000 | 56.7% | |
| 24 | sesame.com | 548 | 13.6K | 22.0000 | 13.2% | |
| 25 | smartcredit.com | 406 | 5.7K | 23.0000 | 75.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
My goal is to shop smart, protect my score, and know how lenders may see me across different moments in time.
I want current score information, report monitoring, alerts for inquiries and account changes, and tools that help me see how paying down balances or opening accounts could affect my profile.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Backlink Count | +0.466 | 21.7% | 21 | Dominant |
| PageRank | +0.460 | 21.2% | 21 | Dominant |
| HC | +0.424 | 17.9% | 21 | Dominant |
| Best Search Engine RankLower rank = better | +0.404 | 16.3% | 18 | Dominant |
| Reddit Comments | +0.273 | 7.4% | 15 | Strong |
| Search Engine Appearances | +0.267 | 7.1% | 18 | Strong |
| Homepage Keywords | +0.182 | 3.3% | 22 | Confirmed |
| Common Crawl | +0.088 | 0.8% | 21 | Emerging |
| Avg Search Engine RankLower rank = better | -0.073 | 0.5% | 18 | Emerging |
| Reddit Posts | -0.053 | 0.3% | 14 | Emerging |
How often AI recommended each domain when answering Frequent Loan Shopper queries within Credit monitoring services. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| myfico.com | 100.0% | 687 | 1 | 5.2K | 61 | 106K | 23.4K | 2.8K | 2K | 254 | 88 | — | 176 | Credit monitoring services |
| experian.com | 100.0% | 1.5K | 1 | 25.8K | 73 | 590.1K | 89.8K | 907 | 2K | 1.1K | — | — | 296 | B2B marketing data providers, Consumer legal services, Credit cards, Credit monitoring services, Debt settlement & credit repair services, Healthcare IT for providers |
| identityiq.com | 92.0% | 23 | 19 | 858 | 53 | 11.2K | 1.4K | 1 | 1 | 1 | — | — | 200 | Credit monitoring services |
| smartcredit.com | 92.0% | 56 | 1 | 406 | 47 | 5.7K | 788 | 114 | 9 | 103 | — | — | 84 | Credit monitoring services |
| creditkarma.com | 92.0% | 763 | 1 | 9.1K | 66 | 195.5K | 20.6K | 954 | 365 | 105 | 138 | 39 | 41 | Consumer banking, Consumer legal services, Credit cards, Credit monitoring services, Mortgage lenders |
| credit.com | 88.0% | 90 | 1 | 2.8K | 56 | 62K | 7.3K | 1.2K | 154 | 158 | 367 | — | 248 | Credit monitoring services, Debt settlement & credit repair services |
| equifax.com | 72.0% | 618 | 1 | 13.3K | 70 | 311.7K | 26.5K | 3.9K | 246 | 169 | 120 | — | 272 | B2B marketing data providers, Credit monitoring services |
| transunion.com | 72.0% | 356 | 1 | 11.4K | 74 | 285.9K | 19.4K | 3.8K | 256 | 49 | — | 36 | 72 | B2B ad agencies, B2B marketing data providers, Credit monitoring services, Media-buying agencies |
| privacyguard.com | 64.0% | 63 | 2 | 120 | 42 | 3.6K | 1.7K | 11 | — | — | — | — | 24 | Credit monitoring services |
| creditsesame.com | 64.0% | 50 | 5 | 1.3K | 59 | 35.5K | 4.9K | 33 | — | 257 | — | — | 276 | Credit monitoring services, Debt settlement & credit repair services |
| identityguard.com | 28.0% | 80 | 5 | 620 | 52 | 19.3K | 1.9K | 22 | — | — | — | — | 60 | Credit monitoring services |
| myscoreiq.com | 28.0% | 18 | 24 | 254 | 45 | 2.5K | 603 | 14 | — | 1 | — | — | 124 | Credit monitoring services |
| identityforce.com | 24.0% | 33 | 9 | 617 | 54 | 20.8K | 1.4K | 1 | — | — | — | — | 220 | Credit monitoring services |
| wallethub.com | 20.0% | 654 | 1 | 10.3K | 65 | 291.3K | 34.1K | 8.3K | 2.3K | 564 | 677 | 29 | 432 | Credit cards, Credit monitoring services |
| annualcreditreport.com | 12.0% | 81 | 4 | 15.1K | 69 | 311.9K | 46.6K | 5K | 11.2K | 2.3K | 391 | 17 | 52 | Credit monitoring services |
| discover.com | 12.0% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| scoremaster.com | 8.0% | — | — | 32 | 13 | 916 | — | 28 | — | — | — | — | 64 | Credit monitoring services |
| scoresense.com | 8.0% | — | — | 73 | 38 | 1.8K | 198 | 3 | — | — | — | — | 72 | Credit monitoring services |
| creditwise.capitalone.com | 8.0% | 1 | 45 | — | — | — | 743 | 113 | 63 | — | — | — | 50 | Credit monitoring services |
| walletgenius.com | 8.0% | — | — | 93 | 40 | 2.5K | 56 | 71 | 9 | — | — | — | 168 | Credit monitoring services |
| creditsaint.com | 4.0% | 2 | 13 | 84 | 29 | 1.7K | 632 | 56 | 9 | 14 | — | — | 104 | Credit monitoring services, Debt settlement & credit repair services |
| creditwise.com | 4.0% | — | — | 7 | 10 | 141 | — | — | 125 | — | — | — | 75 | Credit monitoring services |
Domains in Google search results for Frequent Loan Shopper queries within Credit monitoring services. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 2 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 3 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 4 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 5 | annualcreditreport.com | 15.1K | 311.9K | 35.0000 | 52.8% | |
| 6 | equifax.com | 13.3K | 311.7K | 35.0000 | 59.2% | |
| 7 | chase.com | 12.3K | 270.5K | 36.0000 | 82.0% | |
| 8 | capitalone.com | 11.6K | 282.3K | 35.0000 | 86.8% | |
| 9 | transunion.com | 11.4K | 285.9K | 37.0000 | 90.0% | |
| 10 | wallethub.com | 10.3K | 291.3K | 35.0000 | 58.9% | |
| 11 | creditkarma.com | 9.1K | 195.5K | 35.0000 | 58.8% | |
| 12 | discover.com | 7.6K | 153.1K | 35.0000 | 93.2% | |
| 13 | myfico.com | 5.2K | 106K | 34.0000 | 100.0% | |
| 14 | fico.com | 3.5K | 110.5K | 34.0000 | 28.3% | |
| 15 | credit.com | 2.8K | 62K | 34.0000 | 68.9% | |
| 16 | aura.com | 2.1K | 74.9K | 35.0000 | 90.6% | |
| 17 | self.inc | 1.5K | 40.6K | 27.0000 | 44.6% | |
| 18 | creditsesame.com | 1.3K | 35.5K | 34.0000 | 43.2% | |
| 19 | lifelock.com | 1.2K | 35.2K | 25.0000 | 81.1% | |
| 20 | identityiq.com | 858 | 11.2K | 33.0000 | 84.9% | |
| 21 | identityguard.com | 620 | 19.3K | 33.0000 | 96.2% | |
| 22 | identityforce.com | 617 | 20.8K | 23.0000 | 88.7% | |
| 23 | sesamecare.com | 606 | 14.6K | 33.0000 | 56.7% | |
| 24 | sesame.com | 548 | 13.6K | 22.0000 | 13.2% | |
| 25 | smartcredit.com | 406 | 5.7K | 23.0000 | 75.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I want a credit monitoring or identity-focused service that can help me watch for signs that my teenager’s information is being misused, while also helping me keep an eye on my own credit as the household decision-maker.
I do not want a service that only works well for single adults and leaves family protection as an afterthought.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Avg Search Engine RankLower rank = better | +0.277 | 7.7% | 16 | Strong |
| Reddit Comments | +0.198 | 3.9% | 12 | Confirmed |
| PageRank | +0.182 | 3.3% | 17 | Confirmed |
| Reddit Posts | -0.180 | 3.3% | 11 | Confirmed |
| HC | +0.149 | 2.2% | 17 | Confirmed |
| Homepage Keywords | +0.141 | 2% | 18 | Confirmed |
| Backlink Count | +0.125 | 1.6% | 17 | Confirmed |
| Best Search Engine RankLower rank = better | -0.092 | 0.8% | 16 | Emerging |
| Search Engine Appearances | +0.084 | 0.7% | 16 | Emerging |
| Common Crawl | -0.068 | 0.5% | 17 | Emerging |
How often AI recommended each domain when answering Parent of Teen queries within Credit monitoring services. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| aura.com | 100.0% | 251 | 1 | 2.1K | 62 | 74.9K | 4.1K | 134 | 21 | 94 | 5 | — | 204 | Credit monitoring services |
| identityguard.com | 100.0% | 80 | 5 | 620 | 52 | 19.3K | 1.9K | 22 | — | — | — | — | 60 | Credit monitoring services |
| experian.com | 100.0% | 1.5K | 1 | 25.8K | 73 | 590.1K | 89.8K | 907 | 2K | 1.1K | — | — | 296 | B2B marketing data providers, Consumer legal services, Credit cards, Credit monitoring services, Debt settlement & credit repair services, Healthcare IT for providers |
| privacyguard.com | 100.0% | 63 | 2 | 120 | 42 | 3.6K | 1.7K | 11 | — | — | — | — | 24 | Credit monitoring services |
| myfico.com | 92.0% | 687 | 1 | 5.2K | 61 | 106K | 23.4K | 2.8K | 2K | 254 | 88 | — | 176 | Credit monitoring services |
| identityforce.com | 80.0% | 33 | 9 | 617 | 54 | 20.8K | 1.4K | 1 | — | — | — | — | 220 | Credit monitoring services |
| transunion.com | 80.0% | 356 | 1 | 11.4K | 74 | 285.9K | 19.4K | 3.8K | 256 | 49 | — | 36 | 72 | B2B ad agencies, B2B marketing data providers, Credit monitoring services, Media-buying agencies |
| creditkarma.com | 80.0% | 763 | 1 | 9.1K | 66 | 195.5K | 20.6K | 954 | 365 | 105 | 138 | 39 | 41 | Consumer banking, Consumer legal services, Credit cards, Credit monitoring services, Mortgage lenders |
| lifelock.com | 72.0% | — | — | 1.2K | 56 | 35.2K | 560 | 295 | — | 1 | 1.8K | 22 | 180 | Credit monitoring services |
| equifax.com | 72.0% | 618 | 1 | 13.3K | 70 | 311.7K | 26.5K | 3.9K | 246 | 169 | 120 | — | 272 | B2B marketing data providers, Credit monitoring services |
| identityiq.com | 32.0% | 23 | 19 | 858 | 53 | 11.2K | 1.4K | 1 | 1 | 1 | — | — | 200 | Credit monitoring services |
| lifelock.norton.com | 28.0% | 122 | 3 | — | — | — | 7.6K | 251 | 56 | 20 | 22 | 22 | 90 | Credit monitoring services |
| idwatchdog.com | 28.0% | 31 | 3 | 238 | 47 | 8.2K | 821 | 11 | — | — | — | — | 136 | Credit monitoring services |
| idshield.com | 12.0% | 34 | 2 | 130 | 44 | 4K | 500 | 12 | 1 | — | — | — | 88 | Credit monitoring services |
| allstateidentityprotection.com | 8.0% | 36 | 4 | 139 | 50 | 4.6K | 374 | — | — | — | — | — | 6 | Credit monitoring services |
| myidcare.com | 4.0% | — | — | 62 | 30 | 2.6K | 416 | 2 | — | — | — | — | 78 | Credit monitoring services |
| myeverify.com | 4.0% | — | — | — | — | — | — | — | 3 | — | — | — | — | Credit monitoring services |
| capitalone.com | 4.0% | 785 | 1 | 11.6K | 69 | 282.3K | 38.8K | 739 | 647 | 1.5K | 324 | — | 144 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Personal checking accounts & neobanks, Used car dealers |
| credit.com | 4.0% | 90 | 1 | 2.8K | 56 | 62K | 7.3K | 1.2K | 154 | 158 | 367 | — | 248 | Credit monitoring services, Debt settlement & credit repair services |
Domains in Google search results for Parent of Teen queries within Credit monitoring services. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 2 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 3 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 4 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 5 | annualcreditreport.com | 15.1K | 311.9K | 35.0000 | 52.8% | |
| 6 | equifax.com | 13.3K | 311.7K | 35.0000 | 59.2% | |
| 7 | chase.com | 12.3K | 270.5K | 36.0000 | 82.0% | |
| 8 | capitalone.com | 11.6K | 282.3K | 35.0000 | 86.8% | |
| 9 | transunion.com | 11.4K | 285.9K | 37.0000 | 90.0% | |
| 10 | wallethub.com | 10.3K | 291.3K | 35.0000 | 58.9% | |
| 11 | creditkarma.com | 9.1K | 195.5K | 35.0000 | 58.8% | |
| 12 | discover.com | 7.6K | 153.1K | 35.0000 | 93.2% | |
| 13 | myfico.com | 5.2K | 106K | 34.0000 | 100.0% | |
| 14 | fico.com | 3.5K | 110.5K | 34.0000 | 28.3% | |
| 15 | credit.com | 2.8K | 62K | 34.0000 | 68.9% | |
| 16 | aura.com | 2.1K | 74.9K | 35.0000 | 90.6% | |
| 17 | self.inc | 1.5K | 40.6K | 27.0000 | 44.6% | |
| 18 | creditsesame.com | 1.3K | 35.5K | 34.0000 | 43.2% | |
| 19 | lifelock.com | 1.2K | 35.2K | 25.0000 | 81.1% | |
| 20 | identityiq.com | 858 | 11.2K | 33.0000 | 84.9% | |
| 21 | identityguard.com | 620 | 19.3K | 33.0000 | 96.2% | |
| 22 | identityforce.com | 617 | 20.8K | 23.0000 | 88.7% | |
| 23 | sesamecare.com | 606 | 14.6K | 33.0000 | 56.7% | |
| 24 | sesame.com | 548 | 13.6K | 22.0000 | 13.2% | |
| 25 | smartcredit.com | 406 | 5.7K | 23.0000 | 75.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I may be recovering from missed payments, collections, high balances, or a rough period in my life, and I need tools that show progress clearly and help me avoid slipping backward.
I want regular updates, alerts when something changes, score tracking, report access, and guidance that feels realistic for someone who is improving step by step.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Wikidata | +0.524 | 27.4% | 11 | Dominant |
| Reddit Comments | +0.430 | 18.5% | 41 | Dominant |
| Reddit Posts | +0.378 | 14.3% | 33 | Dominant |
| Backlink Count | +0.362 | 13.1% | 50 | Dominant |
| PageRank | +0.327 | 10.7% | 50 | Dominant |
| HC | +0.297 | 8.8% | 50 | Strong |
| Common Crawl | +0.265 | 7% | 48 | Strong |
| Best Search Engine RankLower rank = better | +0.150 | 2.3% | 41 | Confirmed |
| Homepage Keywords | +0.084 | 0.7% | 50 | Emerging |
| Search Engine Appearances | +0.063 | 0.4% | 41 | Emerging |
| Avg Search Engine RankLower rank = better | -0.041 | 0.2% | 41 | Baseline |
How often AI recommended each domain when answering Credit Rebuilder queries within Credit monitoring services. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| myfico.com | 100.0% | 687 | 1 | 5.2K | 61 | 106K | 23.4K | 2.8K | 2K | 254 | 88 | — | 176 | Credit monitoring services |
| experian.com | 100.0% | 1.5K | 1 | 25.8K | 73 | 590.1K | 89.8K | 907 | 2K | 1.1K | — | — | 296 | B2B marketing data providers, Consumer legal services, Credit cards, Credit monitoring services, Debt settlement & credit repair services, Healthcare IT for providers |
| creditkarma.com | 100.0% | 763 | 1 | 9.1K | 66 | 195.5K | 20.6K | 954 | 365 | 105 | 138 | 39 | 41 | Consumer banking, Consumer legal services, Credit cards, Credit monitoring services, Mortgage lenders |
| identityiq.com | 100.0% | 23 | 19 | 858 | 53 | 11.2K | 1.4K | 1 | 1 | 1 | — | — | 200 | Credit monitoring services |
| smartcredit.com | 100.0% | 56 | 1 | 406 | 47 | 5.7K | 788 | 114 | 9 | 103 | — | — | 84 | Credit monitoring services |
| privacyguard.com | 92.0% | 63 | 2 | 120 | 42 | 3.6K | 1.7K | 11 | — | — | — | — | 24 | Credit monitoring services |
| creditsesame.com | 84.0% | 50 | 5 | 1.3K | 59 | 35.5K | 4.9K | 33 | — | 257 | — | — | 276 | Credit monitoring services, Debt settlement & credit repair services |
| credit.com | 48.0% | 90 | 1 | 2.8K | 56 | 62K | 7.3K | 1.2K | 154 | 158 | 367 | — | 248 | Credit monitoring services, Debt settlement & credit repair services |
| wallethub.com | 48.0% | 654 | 1 | 10.3K | 65 | 291.3K | 34.1K | 8.3K | 2.3K | 564 | 677 | 29 | 432 | Credit cards, Credit monitoring services |
| transunion.com | 48.0% | 356 | 1 | 11.4K | 74 | 285.9K | 19.4K | 3.8K | 256 | 49 | — | 36 | 72 | B2B ad agencies, B2B marketing data providers, Credit monitoring services, Media-buying agencies |
| equifax.com | 36.0% | 618 | 1 | 13.3K | 70 | 311.7K | 26.5K | 3.9K | 246 | 169 | 120 | — | 272 | B2B marketing data providers, Credit monitoring services |
| identityforce.com | 32.0% | 33 | 9 | 617 | 54 | 20.8K | 1.4K | 1 | — | — | — | — | 220 | Credit monitoring services |
| creditwise.capitalone.com | 28.0% | 1 | 45 | — | — | — | 743 | 113 | 63 | — | — | — | 50 | Credit monitoring services |
| annualcreditreport.com | 24.0% | 81 | 4 | 15.1K | 69 | 311.9K | 46.6K | 5K | 11.2K | 2.3K | 391 | 17 | 52 | Credit monitoring services |
| creditwise.com | 20.0% | — | — | 7 | 10 | 141 | — | — | 125 | — | — | — | 75 | Credit monitoring services |
| walletgenius.com | 12.0% | — | — | 93 | 40 | 2.5K | 56 | 71 | 9 | — | — | — | 168 | Credit monitoring services |
| nerdwallet.com | 4.0% | 2.8K | 1 | 43.4K | 71 | 851.9K | 129.5K | 736 | 336 | 448 | 291 | 22 | 376 | Auto insurance, Consumer wealth advisors / RIAs, Credit cards, Credit monitoring services, Insurance brokerages / benefits brokers, Life insurance, Mortgage lenders |
| scorebuilder.experian.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Credit monitoring services |
| scoresense.com | 4.0% | — | — | 73 | 38 | 1.8K | 198 | 3 | — | — | — | — | 72 | Credit monitoring services |
| freecreditscore.com | 4.0% | 3 | 55 | 118 | 37 | 3.4K | 139 | 81 | 10 | 2 | 188 | 17 | 72 | Credit monitoring services |
| self.inc | 4.0% | 52 | 3 | 1.5K | 57 | 40.6K | 3.4K | 116 | 96 | 280 | — | — | 80 | Consumer banking, Credit cards, Credit monitoring services, Personal loan & fintech lenders |
| aura.com | 4.0% | 251 | 1 | 2.1K | 62 | 74.9K | 4.1K | 134 | 21 | 94 | 5 | — | 204 | Credit monitoring services |
| scorebuilder.exquifax.com | 4.0% | — | — | — | — | — | — | — | — | — | — | — | — | Credit monitoring services |
Domains in Google search results for Credit Rebuilder queries within Credit monitoring services. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 2 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 3 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 4 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 5 | annualcreditreport.com | 15.1K | 311.9K | 35.0000 | 52.8% | |
| 6 | equifax.com | 13.3K | 311.7K | 35.0000 | 59.2% | |
| 7 | chase.com | 12.3K | 270.5K | 36.0000 | 82.0% | |
| 8 | capitalone.com | 11.6K | 282.3K | 35.0000 | 86.8% | |
| 9 | transunion.com | 11.4K | 285.9K | 37.0000 | 90.0% | |
| 10 | wallethub.com | 10.3K | 291.3K | 35.0000 | 58.9% | |
| 11 | creditkarma.com | 9.1K | 195.5K | 35.0000 | 58.8% | |
| 12 | discover.com | 7.6K | 153.1K | 35.0000 | 93.2% | |
| 13 | myfico.com | 5.2K | 106K | 34.0000 | 100.0% | |
| 14 | fico.com | 3.5K | 110.5K | 34.0000 | 28.3% | |
| 15 | credit.com | 2.8K | 62K | 34.0000 | 68.9% | |
| 16 | aura.com | 2.1K | 74.9K | 35.0000 | 90.6% | |
| 17 | self.inc | 1.5K | 40.6K | 27.0000 | 44.6% | |
| 18 | creditsesame.com | 1.3K | 35.5K | 34.0000 | 43.2% | |
| 19 | lifelock.com | 1.2K | 35.2K | 25.0000 | 81.1% | |
| 20 | identityiq.com | 858 | 11.2K | 33.0000 | 84.9% | |
| 21 | identityguard.com | 620 | 19.3K | 33.0000 | 96.2% | |
| 22 | identityforce.com | 617 | 20.8K | 23.0000 | 88.7% | |
| 23 | sesamecare.com | 606 | 14.6K | 33.0000 | 56.7% | |
| 24 | sesame.com | 548 | 13.6K | 22.0000 | 13.2% | |
| 25 | smartcredit.com | 406 | 5.7K | 23.0000 | 75.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
At this stage, I am less interested in chasing new credit and more interested in preventing fraud, spotting unauthorized activity, and making sure my accounts and credit reports stay accurate.
I want a service that is easy to use, with clear alerts, straightforward explanations, and strong customer support I can reach without hassle.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Wikidata | +0.462 | 21.3% | 5 | Dominant |
| Search Engine Appearances | +0.356 | 12.7% | 16 | Dominant |
| Reddit Comments | +0.228 | 5.2% | 11 | Strong |
| Best Search Engine RankLower rank = better | +0.212 | 4.5% | 16 | Strong |
| Avg Search Engine RankLower rank = better | +0.172 | 3% | 16 | Confirmed |
| Homepage Keywords | +0.168 | 2.8% | 17 | Confirmed |
| PageRank | +0.121 | 1.5% | 16 | Confirmed |
| HC | +0.083 | 0.7% | 16 | Emerging |
| Common Crawl | -0.077 | 0.6% | 17 | Emerging |
| Backlink Count | +0.041 | 0.2% | 16 | Baseline |
| Reddit Posts | +0.002 | 0% | 12 | Baseline |
How often AI recommended each domain when answering Retired Fraud Worrier queries within Credit monitoring services. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| myfico.com | 100.0% | 687 | 1 | 5.2K | 61 | 106K | 23.4K | 2.8K | 2K | 254 | 88 | — | 176 | Credit monitoring services |
| experian.com | 100.0% | 1.5K | 1 | 25.8K | 73 | 590.1K | 89.8K | 907 | 2K | 1.1K | — | — | 296 | B2B marketing data providers, Consumer legal services, Credit cards, Credit monitoring services, Debt settlement & credit repair services, Healthcare IT for providers |
| identityguard.com | 100.0% | 80 | 5 | 620 | 52 | 19.3K | 1.9K | 22 | — | — | — | — | 60 | Credit monitoring services |
| identityforce.com | 100.0% | 33 | 9 | 617 | 54 | 20.8K | 1.4K | 1 | — | — | — | — | 220 | Credit monitoring services |
| aura.com | 100.0% | 251 | 1 | 2.1K | 62 | 74.9K | 4.1K | 134 | 21 | 94 | 5 | — | 204 | Credit monitoring services |
| privacyguard.com | 100.0% | 63 | 2 | 120 | 42 | 3.6K | 1.7K | 11 | — | — | — | — | 24 | Credit monitoring services |
| lifelock.com | 88.0% | — | — | 1.2K | 56 | 35.2K | 560 | 295 | — | 1 | 1.8K | 22 | 180 | Credit monitoring services |
| transunion.com | 84.0% | 356 | 1 | 11.4K | 74 | 285.9K | 19.4K | 3.8K | 256 | 49 | — | 36 | 72 | B2B ad agencies, B2B marketing data providers, Credit monitoring services, Media-buying agencies |
| equifax.com | 76.0% | 618 | 1 | 13.3K | 70 | 311.7K | 26.5K | 3.9K | 246 | 169 | 120 | — | 272 | B2B marketing data providers, Credit monitoring services |
| creditkarma.com | 40.0% | 763 | 1 | 9.1K | 66 | 195.5K | 20.6K | 954 | 365 | 105 | 138 | 39 | 41 | Consumer banking, Consumer legal services, Credit cards, Credit monitoring services, Mortgage lenders |
| creditsesame.com | 32.0% | 50 | 5 | 1.3K | 59 | 35.5K | 4.9K | 33 | — | 257 | — | — | 276 | Credit monitoring services, Debt settlement & credit repair services |
| identityiq.com | 20.0% | 23 | 19 | 858 | 53 | 11.2K | 1.4K | 1 | 1 | 1 | — | — | 200 | Credit monitoring services |
| idshield.com | 20.0% | 34 | 2 | 130 | 44 | 4K | 500 | 12 | 1 | — | — | — | 88 | Credit monitoring services |
| idwatchdog.com | 20.0% | 31 | 3 | 238 | 47 | 8.2K | 821 | 11 | — | — | — | — | 136 | Credit monitoring services |
| lifelock.norton.com | 12.0% | 122 | 3 | — | — | — | 7.6K | 251 | 56 | 20 | 22 | 22 | 90 | Credit monitoring services |
| credit.com | 4.0% | 90 | 1 | 2.8K | 56 | 62K | 7.3K | 1.2K | 154 | 158 | 367 | — | 248 | Credit monitoring services, Debt settlement & credit repair services |
| annualcreditreport.com | 4.0% | 81 | 4 | 15.1K | 69 | 311.9K | 46.6K | 5K | 11.2K | 2.3K | 391 | 17 | 52 | Credit monitoring services |
Domains in Google search results for Retired Fraud Worrier queries within Credit monitoring services. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 2 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 3 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 4 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 5 | annualcreditreport.com | 15.1K | 311.9K | 35.0000 | 52.8% | |
| 6 | equifax.com | 13.3K | 311.7K | 35.0000 | 59.2% | |
| 7 | chase.com | 12.3K | 270.5K | 36.0000 | 82.0% | |
| 8 | capitalone.com | 11.6K | 282.3K | 35.0000 | 86.8% | |
| 9 | transunion.com | 11.4K | 285.9K | 37.0000 | 90.0% | |
| 10 | wallethub.com | 10.3K | 291.3K | 35.0000 | 58.9% | |
| 11 | creditkarma.com | 9.1K | 195.5K | 35.0000 | 58.8% | |
| 12 | discover.com | 7.6K | 153.1K | 35.0000 | 93.2% | |
| 13 | myfico.com | 5.2K | 106K | 34.0000 | 100.0% | |
| 14 | fico.com | 3.5K | 110.5K | 34.0000 | 28.3% | |
| 15 | credit.com | 2.8K | 62K | 34.0000 | 68.9% | |
| 16 | aura.com | 2.1K | 74.9K | 35.0000 | 90.6% | |
| 17 | self.inc | 1.5K | 40.6K | 27.0000 | 44.6% | |
| 18 | creditsesame.com | 1.3K | 35.5K | 34.0000 | 43.2% | |
| 19 | lifelock.com | 1.2K | 35.2K | 25.0000 | 81.1% | |
| 20 | identityiq.com | 858 | 11.2K | 33.0000 | 84.9% | |
| 21 | identityguard.com | 620 | 19.3K | 33.0000 | 96.2% | |
| 22 | identityforce.com | 617 | 20.8K | 23.0000 | 88.7% | |
| 23 | sesamecare.com | 606 | 14.6K | 33.0000 | 56.7% | |
| 24 | sesame.com | 548 | 13.6K | 22.0000 | 13.2% | |
| 25 | smartcredit.com | 406 | 5.7K | 23.0000 | 75.5% |
This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.
Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.
I want a service that is transparent about what information it gathers, how it stores it, and whether it shares or monetizes my data.
I care about credit alerts, score tracking, and identity protection, but I refuse to trade away my privacy for a flashy dashboard or endless marketing emails.
Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.
Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.
| Signal | ρ (Spearman) | R² | n | Rank Influence |
|---|---|---|---|---|
| Avg Search Engine RankLower rank = better | +0.468 | 21.9% | 19 | Dominant |
| Wikidata | -0.288 | 8.3% | 7 | Strong |
| Best Search Engine RankLower rank = better | +0.210 | 4.4% | 19 | Strong |
| Homepage Keywords | +0.197 | 3.9% | 20 | Confirmed |
| PageRank | +0.100 | 1% | 20 | Emerging |
| Common Crawl | +0.083 | 0.7% | 20 | Emerging |
| Reddit Posts | -0.080 | 0.6% | 16 | Emerging |
| HC | +0.050 | 0.3% | 20 | Emerging |
| Search Engine Appearances | +0.031 | 0.1% | 19 | Baseline |
| Backlink Count | -0.027 | 0.1% | 20 | Baseline |
| Reddit Comments | +0.009 | 0% | 15 | Baseline |
How often AI recommended each domain when answering Privacy First Skeptic queries within Credit monitoring services. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.
Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.
Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.
Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.
| Domain | LLM % | SE # | SE Best Rank | Backlinks | PageRank | AUC | SE OBL | Crawl | Reddit Cmts | Reddit Posts | Wikipedia | Wikidata | Homepage | Industries |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| myfico.com | 100.0% | 687 | 1 | 5.2K | 61 | 106K | 23.4K | 2.8K | 2K | 254 | 88 | — | 176 | Credit monitoring services |
| experian.com | 100.0% | 1.5K | 1 | 25.8K | 73 | 590.1K | 89.8K | 907 | 2K | 1.1K | — | — | 296 | B2B marketing data providers, Consumer legal services, Credit cards, Credit monitoring services, Debt settlement & credit repair services, Healthcare IT for providers |
| aura.com | 100.0% | 251 | 1 | 2.1K | 62 | 74.9K | 4.1K | 134 | 21 | 94 | 5 | — | 204 | Credit monitoring services |
| transunion.com | 100.0% | 356 | 1 | 11.4K | 74 | 285.9K | 19.4K | 3.8K | 256 | 49 | — | 36 | 72 | B2B ad agencies, B2B marketing data providers, Credit monitoring services, Media-buying agencies |
| equifax.com | 96.0% | 618 | 1 | 13.3K | 70 | 311.7K | 26.5K | 3.9K | 246 | 169 | 120 | — | 272 | B2B marketing data providers, Credit monitoring services |
| privacyguard.com | 92.0% | 63 | 2 | 120 | 42 | 3.6K | 1.7K | 11 | — | — | — | — | 24 | Credit monitoring services |
| identityforce.com | 80.0% | 33 | 9 | 617 | 54 | 20.8K | 1.4K | 1 | — | — | — | — | 220 | Credit monitoring services |
| identityguard.com | 60.0% | 80 | 5 | 620 | 52 | 19.3K | 1.9K | 22 | — | — | — | — | 60 | Credit monitoring services |
| creditkarma.com | 60.0% | 763 | 1 | 9.1K | 66 | 195.5K | 20.6K | 954 | 365 | 105 | 138 | 39 | 41 | Consumer banking, Consumer legal services, Credit cards, Credit monitoring services, Mortgage lenders |
| lifelock.com | 56.0% | — | — | 1.2K | 56 | 35.2K | 560 | 295 | — | 1 | 1.8K | 22 | 180 | Credit monitoring services |
| idshield.com | 40.0% | 34 | 2 | 130 | 44 | 4K | 500 | 12 | 1 | — | — | — | 88 | Credit monitoring services |
| discover.com | 32.0% | 929 | 1 | 7.6K | 66 | 153.1K | 33.1K | 331 | 115 | 743 | 177 | — | 240 | Consumer banking, Credit cards, Credit monitoring services, Debt-consolidation lenders, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| capitalone.com | 24.0% | 785 | 1 | 11.6K | 69 | 282.3K | 38.8K | 739 | 647 | 1.5K | 324 | — | 144 | Commercial banking, Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Personal checking accounts & neobanks, Used car dealers |
| lifelock.norton.com | 12.0% | 122 | 3 | — | — | — | 7.6K | 251 | 56 | 20 | 22 | 22 | 90 | Credit monitoring services |
| americanexpress.com | 12.0% | 908 | 1 | 35.2K | 74 | 753K | 48.7K | 2.7K | 11.9K | 26.2K | 447 | 78 | 20 | Airlines, Consumer banking, Credit cards, Credit monitoring services, Live entertainment & ticketing, Online travel agencies, Personal checking accounts & neobanks, Personal loan & fintech lenders |
| idwatchdog.com | 8.0% | 31 | 3 | 238 | 47 | 8.2K | 821 | 11 | — | — | — | — | 136 | Credit monitoring services |
| creditsesame.com | 8.0% | 50 | 5 | 1.3K | 59 | 35.5K | 4.9K | 33 | — | 257 | — | — | 276 | Credit monitoring services, Debt settlement & credit repair services |
| identityiq.com | 8.0% | 23 | 19 | 858 | 53 | 11.2K | 1.4K | 1 | 1 | 1 | — | — | 200 | Credit monitoring services |
| mytrueidentity.com | 4.0% | — | — | 12 | 8 | 138 | — | — | 2 | 2 | — | — | — | Credit monitoring services |
| chase.com | 4.0% | 1.3K | 1 | 12.3K | 68 | 270.5K | 46.2K | 6K | 667 | 500 | 93 | 58 | 164 | Commercial mortgage lending, Consumer banking, Credit cards, Credit monitoring services, Mortgage lenders, Personal checking accounts & neobanks |
| fidelity.com | 4.0% | 779 | 1 | 17.5K | 68 | 368.5K | 30.3K | 492 | 30.7K | 3.7K | 84 | 33 | 156 | Brokerage & wealth-management apps, Consumer banking, Consumer wealth advisors / RIAs, Credit cards, Credit monitoring services, Personal checking accounts & neobanks |
Domains in Google search results for Privacy First Skeptic queries within Credit monitoring services. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.
Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.
Backlink authority rankings for top domains within this persona segment.
Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.
| # | Domain | PageRank | Backlinks | AUC | HC | LLM Score |
|---|---|---|---|---|---|---|
| 1 | nerdwallet.com | 43.4K | 851.9K | 37.0000 | 52.1% | |
| 2 | americanexpress.com | 35.2K | 753K | 38.0000 | 59.7% | |
| 3 | experian.com | 25.8K | 590.1K | 37.0000 | 56.5% | |
| 4 | fidelity.com | 17.5K | 368.5K | 35.0000 | 76.8% | |
| 5 | annualcreditreport.com | 15.1K | 311.9K | 35.0000 | 52.8% | |
| 6 | equifax.com | 13.3K | 311.7K | 35.0000 | 59.2% | |
| 7 | chase.com | 12.3K | 270.5K | 36.0000 | 82.0% | |
| 8 | capitalone.com | 11.6K | 282.3K | 35.0000 | 86.8% | |
| 9 | transunion.com | 11.4K | 285.9K | 37.0000 | 90.0% | |
| 10 | wallethub.com | 10.3K | 291.3K | 35.0000 | 58.9% | |
| 11 | creditkarma.com | 9.1K | 195.5K | 35.0000 | 58.8% | |
| 12 | discover.com | 7.6K | 153.1K | 35.0000 | 93.2% | |
| 13 | myfico.com | 5.2K | 106K | 34.0000 | 100.0% | |
| 14 | fico.com | 3.5K | 110.5K | 34.0000 | 28.3% | |
| 15 | credit.com | 2.8K | 62K | 34.0000 | 68.9% | |
| 16 | aura.com | 2.1K | 74.9K | 35.0000 | 90.6% | |
| 17 | self.inc | 1.5K | 40.6K | 27.0000 | 44.6% | |
| 18 | creditsesame.com | 1.3K | 35.5K | 34.0000 | 43.2% | |
| 19 | lifelock.com | 1.2K | 35.2K | 25.0000 | 81.1% | |
| 20 | identityiq.com | 858 | 11.2K | 33.0000 | 84.9% | |
| 21 | identityguard.com | 620 | 19.3K | 33.0000 | 96.2% | |
| 22 | identityforce.com | 617 | 20.8K | 23.0000 | 88.7% | |
| 23 | sesamecare.com | 606 | 14.6K | 33.0000 | 56.7% | |
| 24 | sesame.com | 548 | 13.6K | 22.0000 | 13.2% | |
| 25 | smartcredit.com | 406 | 5.7K | 23.0000 | 75.5% |