LLM Ranking Factors
Industry Research Report · March 2026

LLM Ranking Factors

Large-scale research into the correlations between potential ranking factors and the actual recommendations given by ChatGPT — measured across 145 industries and 1,595 buyer personas using 13 distinct technical signals, including search engine presence, backlinks, Reddit engagement, Wikipedia citations, and Common Crawl web coverage.

145 Industries
1,595 Personas
105k+ LLM Prompts
1.1B+ Web Pages Crawled
5B+ Reddit Posts
15k+ Google Searches
300M+ Wikimedia Entities
4B+ Backlinks Indexed
Research Process
LLM
LLM Recommendation Sampling ChatGPT 5.4
  • Started with 500 candidate industries; refined to 145 with sufficient domain coverage
  • Generated 1,595 buyer personas per industry (neutral + targeted segments)
  • Per persona: top recommended domains, top search phrases, top on-page phrases
  • Industry-level phrases collected to scope all downstream data collection
CC
Common Crawl — Web Content
  • March 2026 WARC snapshot — random sample of 1.15 billion pages
  • Measured general web presence and crawlability of every recommended domain
Re
Reddit — Community Signals
  • Full corpus of Reddit submissions and comments, Jan 2025 → Mar 2026
  • Over 5 billion posts and comments scanned for domain mentions
SE
Google Search — SERP Signals
  • ~10 top phrases per persona × 1,595 personas = 15,000+ searches
  • Top 100 results captured per query; appearances and rank position recorded per domain
W
Wikimedia — Reference Signals
  • Wikidata entity associations for recommended domains
  • English Wikipedia (enwiki) citations and outbound links per domain
  • Over 300 million Wikimedia entities cross-referenced
BL
Common Crawl Web Graph — Backlink Authority
  • March 2026 host-level web graph with 4 billion+ backlinks indexed
  • PageRank computed for every recommended domain
  • Harmonic Centrality computed (measures reachability within the web graph)
  • Raw backlink count, PageRank, and HC captured for all domains
SE
Google Search Results HTML — Outbound Link Analysis
  • Raw HTML downloaded for each Google search results page
  • Outbound links extracted from SERP snippets and result pages
  • Each linked domain checked for presence of persona-specific phrases
HP
Top Sites HTML — On-Page Phrase Analysis
  • Homepage HTML downloaded for every LLM-recommended domain
  • Parsed for presence of persona-specific and industry phrases
  • Phrase match rate used as a content relevance signal in correlation analysis
Analysis Process
LLM Recommendation Scoring
  • Each domain receives a rank-weighted LLM score per persona run: rank 1 contributes more than rank 10
  • Scores are aggregated across all personas to produce an industry-level recommendation score
  • Result: a continuous 0–100% visibility metric for every domain in every industry
ρ
Signal Extraction & Normalization
  • 13 signals extracted per domain: SERP appearances, best/avg rank, outbound links, backlink count, PageRank, BL authority (AUC), Harmonic Centrality, Common Crawl appearances, Reddit comments, Reddit posts, Wikipedia citations, Wikidata entities, homepage keyword relevance
  • Signals normalized within each industry so cross-industry comparisons are valid
r
Spearman Rank Correlation
  • Spearman ρ computed between each signal and the LLM recommendation score for every industry
  • R² (coefficient of determination) shows how much of the variance in LLM scores each signal explains
  • Correlations run at both per-industry and global (cross-industry pooled) level
  • Coverage percentage tracked — signals with sparse data are flagged
Lift Analysis
  • Frequency lift measures how much more common a signal is in the top 10% of LLM-recommended domains vs. the rest
  • Lift > 1.5× = strong over-representation; lift < 1.0× = signal is not differentiating
  • Separates signals that correlate from signals that actively distinguish the most-recommended brands
T
Tier Classification
  • Dominant (ρ ≥ 0.30) — highest-confidence signal for this industry
  • Strong (0.20–0.29) — reliable predictor
  • Confirmed (0.10–0.19) — consistent but moderate effect
  • Emerging (0.05–0.09) — present but weak
  • Baseline (< 0.05) — no meaningful correlation detected
P
Persona-Level Breakdown
  • All correlation and ranking analysis is also run separately for each of the 1,595 personas
  • Reveals whether a domain is broadly recommended or only surfaces for specific buyer segments
  • Per-persona top-25 domain lists, SERP data, and signal tables available for every industry
All-industry signal correlations (Spearman ρ vs. LLM recommendation score)
Signal Group ρ (Spearman) n Tier
Search Engine Appearances Search +0.241 5.8% 10,914 Strong
Best Search Engine Rank Search +0.238 5.7% 10,914 Strong
SE Outbound Links Search +0.230 5.3% 13,828 Strong
Backlink Count Backlinks +0.204 4.2% 20,402 Strong
BL Authority Backlinks +0.200 4% 19,988 Strong
BL Authority (Exp) Backlinks +0.199 3.9% 19,988 Confirmed
PageRank Backlinks +0.194 3.7% 20,402 Confirmed
HC Backlinks +0.169 2.8% 20,402 Confirmed
Common Crawl Web +0.123 1.5% 14,057 Confirmed
Wikidata Reference +0.120 1.4% 1,619 Confirmed
Reddit Comments Social +0.111 1.2% 6,171 Confirmed
Avg Search Engine Rank Search +0.096 0.9% 10,914 Emerging
Reddit Posts Social +0.096 0.9% 5,774 Emerging
Wikipedia Citations Reference +0.077 0.6% 5,761 Emerging
Homepage Keywords Content +0.072 0.5% 18,678 Emerging
145 industries — click to explore

Accounting software

192 domains
sage.com, oracle.com, xero.com
Dominant Wikidata ρ=0.515

Affiliate-marketing networks

41 domains
impact.com, rakutenadvertising.com, awin.com
Dominant HC ρ=0.577

Agricultural equipment

494 domains
deere.com, newholland.com, claas.com
Dominant SE Outbound Links ρ=0.392

Airlines

99 domains
alaskaair.com, jetblue.com, southwest.com
Dominant BL Authority (Exp) ρ=0.495

Apartment rentals & multifamily leasing

96 domains
apartments.com, zillow.com, rent.com
Dominant Search Engine Appearances ρ=0.518

Athletic apparel brands

159 domains
lululemon.com, nike.com, vuoriclothing.com
Dominant Search Engine Appearances ρ=0.451

Auto OEM brands

103 domains
toyota.com, ford.com, kia.com
Dominant PageRank ρ=0.473

Auto insurance

62 domains
statefarm.com, progressive.com, geico.com
Dominant HC ρ=0.638

Auto repair & maintenance

319 domains
firestonecompleteautocare.com, pepboys.com, midas.com
Strong Backlink Count ρ=0.260

Auto-glass repair

285 domains
safelite.com, gerbercollision.com, glassdoctor.com
Strong Best Search Engine Rank ρ=0.289

B2B ad agencies

702 domains
directiveconsulting.com, gravityglobal.com, ironpaper.com
Strong Best Search Engine Rank ρ=0.275

B2B marketing data providers

269 domains
zoominfo.com, sense.com, bombora.com
Dominant SE Outbound Links ρ=0.309

Baby care & diaper brands

143 domains
honest.com, coterie.com, pampers.com
Dominant Wikidata ρ=0.561

Beauty & cosmetics retail

178 domains
sephora.com, ulta.com, bluemercury.com
Dominant SE Outbound Links ρ=0.464

Beer brands

257 domains
heineken.com, michelobultra.com, guinness.com
Dominant SE Outbound Links ρ=0.458

Beer, wine & liquor stores

228 domains
totalwine.com, drizly.com, astorwines.com
Dominant Search Engine Appearances ρ=0.375

Behavioral-health / therapy platforms

195 domains
headway.co, growtherapy.com, talkspace.com
Dominant Search Engine Appearances ρ=0.483

Bottled water & functional beverage brands

365 domains
liquiddeath.com, drinkolipop.com, gatorade.com
Dominant SE Outbound Links ρ=0.371

Brokerage & wealth-management apps

92 domains
fidelity.com, schwab.com, vanguard.com
Dominant HC ρ=0.427

Budget hotel chains

116 domains
bestwestern.com, choicehotels.com, wyndhamhotels.com
Dominant Wikidata ρ=0.552

CRM software

115 domains
hubspot.com, salesforce.com, freshworks.com
Dominant Wikipedia Citations ρ=0.577

CRO / clinical services

260 domains
iconplc.com, iqvia.com, medpace.com
Dominant Best Search Engine Rank ρ=0.382

Car rental brands

63 domains
hertz.com, enterprise.com, avis.com
Dominant Backlink Count ρ=0.488

Car-wash chains

200 domains
mistercarwash.com, crewcarwash.com, take5carwashes.com
Dominant Wikipedia Citations ρ=-0.700

Clothing & apparel retail

199 domains
nordstrom.com, asos.com, jcrew.com
Dominant Search Engine Appearances ρ=0.566

Cloud infrastructure services

98 domains
aws.amazon.com, cloud.google.com, azure.microsoft.com
Dominant Search Engine Appearances ρ=0.436

Colleges & universities

411 domains
mit.edu, stanford.edu, harvard.edu
Dominant SE Outbound Links ρ=0.448

Collision-repair centers

356 domains
gerbercollision.com, serviceking.com, crashchampions.com
Dominant Wikidata ρ=0.723

Colocation interconnection services

149 domains
equinix.com, digitalrealty.com, coresite.com
Dominant Search Engine Appearances ρ=0.509

Commercial HVAC equipment

245 domains
trane.com, aaon.com, daikinapplied.com
Dominant Search Engine Appearances ρ=0.326

Commercial banking

87 domains
wellsfargo.com, usbank.com, jpmorgan.com
Dominant SE Outbound Links ρ=0.578

Commercial mortgage lending

449 domains
jll.com, berkadia.com, key.com
Dominant Wikidata ρ=0.498

Commercial real-estate listing marketplaces

186 domains
crexi.com, loopnet.com, brevitas.com
Dominant Wikidata ρ=0.559

Commercial solar / energy services

377 domains
ameresco.com, schneider-electric.com, engie.com
Dominant Wikidata ρ=0.321

Commercial solar EPC

478 domains
blackandveatch.com, mccarthy.com, ameresco.com
Strong Search Engine Appearances ρ=0.204

Consumer banking

97 domains
capitalone.com, sofi.com, discover.com
Dominant SE Outbound Links ρ=0.578

Consumer legal services

249 domains
avvo.com, nolo.com, justia.com
Strong Backlink Count ρ=0.298

Consumer wealth advisors / RIAs

474 domains
facet.com, creativeplanning.com, wealthramp.com
Strong Backlink Count ρ=0.271

Corporate tax advisory

159 domains
pwc.com, ey.com, deloitte.com
Dominant SE Outbound Links ρ=0.427

Cosmetic dentistry

1,058 domains
drapa.com, nyccd.com, aspendental.com
Strong PageRank ρ=0.269

Cosmetic-surgery clinics

973 domains
realself.com, plasticsurgery.org, drjacono.com
Dominant Reddit Comments ρ=0.321

Cosmetics & makeup brands

218 domains
narscosmetics.com, westman-atelier.com, danessamyricksbeauty.com
Dominant SE Outbound Links ρ=0.433

Coworking / flex office

169 domains
industriousoffice.com, wework.com, spacesworks.com
Dominant SE Outbound Links ρ=0.487

Credit cards

113 domains
capitalone.com, bankofamerica.com, citi.com
Dominant Wikidata ρ=0.523

Credit monitoring services

54 domains
experian.com, myfico.com, privacyguard.com
Dominant HC ρ=0.457

Cruise booking sites

146 domains
cruisecritic.com, cruise.com, vacationstogo.com
Dominant Search Engine Appearances ρ=0.308

Cruises

103 domains
celebritycruises.com, hollandamerica.com, princess.com
Dominant SE Outbound Links ρ=0.485

Customer support / contact center software

116 domains
zendesk.com, genesys.com, nice.com
Dominant SE Outbound Links ρ=0.547

Data analytics / BI software

206 domains
thoughtspot.com, tableau.com, qlik.com
Dominant SE Outbound Links ρ=0.347

Data center colocation

119 domains
equinix.com, digitalrealty.com, cyxtera.com
Dominant Search Engine Appearances ρ=0.568

Data-warehouse / lakehouse platforms

46 domains
snowflake.com, databricks.com, microsoft.com
Dominant Wikidata ρ=0.601

Debt settlement & credit repair services

153 domains
nationaldebtrelief.com, freedomdebtrelief.com, nfcc.org
Dominant SE Outbound Links ρ=0.334

Debt-consolidation lenders

55 domains
lendingclub.com, bestegg.com, discover.com
Dominant HC ρ=0.508

Dental services

595 domains
aspendental.com, interdent.com, heartland.com
Strong PageRank ρ=0.261

Dermatology groups

290 domains
aad.org, schweigerderm.com, advancedderm.com
Dominant Search Engine Appearances ρ=0.544

E-signature & document workflow

173 domains
docusign.com, pandadoc.com, adobe.com
Dominant SE Outbound Links ρ=0.303

ERP software

96 domains
microsoft.com, acumatica.com, oracle.com
Dominant Wikidata ρ=0.655

Enterprise AI platforms

158 domains
aws.amazon.com, salesforce.com, databricks.com
Dominant Reddit Posts ρ=0.528

Enterprise search & knowledge copilots

194 domains
coveo.com, glean.com, elastic.co
Confirmed Search Engine Appearances ρ=0.172

Executive search

310 domains
heidrick.com, spencerstuart.com, kornferry.com
Dominant Wikipedia Citations ρ=0.443

Fertility clinics

164 domains
ccrmivf.com, shadygrovefertility.com, springfertility.com
Dominant Reddit Posts ρ=0.358

Fitness clubs

185 domains
lifetime.life, ymca.org, hourfitness.com
Dominant SE Outbound Links ρ=0.479

Food delivery platforms

86 domains
doordash.com, grubhub.com, ubereats.com
Strong Search Engine Appearances ρ=0.272

Furniture stores

140 domains
ikea.com, wayfair.com, westelm.com
Dominant Wikidata ρ=0.706

GPU / AI infrastructure vendors

144 domains
nvidia.com, hpe.com, lenovo.com
Dominant Search Engine Appearances ρ=0.535

Garage-door services

257 domains
overheaddoor.com, precisiondoor.net, bankogaragedoors.com
Dominant Wikidata ρ=-0.632

Gas stations & fuel retail

93 domains
bp.com, circlek.com, exxon.com
Dominant Best Search Engine Rank ρ=0.501

General contractors (commercial)

339 domains
turnerconstruction.com, gilbaneco.com, skanska.com
Dominant Search Engine Appearances ρ=0.366

Golf equipment brands

178 domains
callawaygolf.com, taylormadegolf.com, ping.com
Dominant Search Engine Appearances ρ=0.447

HR consulting

530 domains
mercer.com, aon.com, kornferry.com
Dominant Best Search Engine Rank ρ=0.355

HR/payroll software

77 domains
adp.com, paylocity.com, rippling.com
Dominant SE Outbound Links ρ=0.668

HVAC service contractors

454 domains
trane.com, carrier.com, comfortsystemsusa.com
Dominant Search Engine Appearances ρ=0.352

Hair-salon & barber chains

158 domains
supercuts.com, greatclips.com, sportclips.com
Dominant Wikipedia Citations ρ=-0.349

Haircare brands

201 domains
olaplex.com, kerastase-usa.com, amika.com
Dominant Backlink Count ρ=0.385

Health insurance

75 domains
cigna.com, aetna.com, uhc.com
Dominant Search Engine Appearances ρ=0.597

Healthcare IT for providers

467 domains
athenahealth.com, epic.com, nextgen.com
Dominant Wikidata ρ=0.575

Healthcare practice-management software

147 domains
athenahealth.com, advancedmd.com, nextgen.com
Dominant Wikidata ρ=0.696

Home centers

100 domains
homedepot.com, lowes.com, acehardware.com
Dominant Search Engine Appearances ρ=0.462

Home exercise equipment

317 domains
bowflex.com, nordictrack.com, peloton.com
Dominant Wikipedia Citations ρ=0.362

Home services (plumbing, HVAC, remodeling)

340 domains
angi.com, thumbtack.com, homeadvisor.com
Dominant PageRank ρ=0.508

Homebuilders / new homes

160 domains
lennar.com, pulte.com, tollbrothers.com
Dominant Wikidata ρ=-0.442

Homeowners insurance

51 domains
travelers.com, statefarm.com, allstate.com
Dominant Wikidata ρ=0.872

Hospital staffing agencies

321 domains
medicalsolutions.com, crosscountry.com, trustaff.com
Dominant Wikidata ρ=-0.400

Hospitals

232 domains
clevelandclinic.org, mayoclinic.org, hopkinsmedicine.org
Dominant BL Authority ρ=0.405

Hotels & resorts

314 domains
marriott.com, hilton.com, hyatt.com
Dominant Wikidata ρ=0.650

Household cleaning brands

188 domains
seventhgeneration.com, methodhome.com, puracy.com
Dominant Backlink Count ρ=0.452

IP / patent law firms

190 domains
wilmerhale.com, cooley.com, finnegan.com
Dominant Backlink Count ρ=0.304

IVF & reproductive medicine

240 domains
ccrmivf.com, shadygrovefertility.com, springfertility.com
Dominant Wikipedia Citations ρ=0.391

Influencer-marketing platforms for brands

92 domains
grin.co, creatoriq.com, impact.com
Dominant SE Outbound Links ρ=0.533

Insurance brokerages / benefits brokers

230 domains
hubinternational.com, lockton.com, ajg.com
Dominant Search Engine Appearances ρ=0.415

Jewelry, luggage & leather goods retail

283 domains
mejuri.com, tiffany.com, cuyana.com
Dominant SE Outbound Links ρ=0.464

Legal services for businesses

280 domains
goodwinlaw.com, cooley.com, orrick.com
Dominant Best Search Engine Rank ρ=0.320

Life insurance

90 domains
guardianlife.com, northwesternmutual.com, havenlife.com
Dominant Backlink Count ρ=0.442

Live entertainment & ticketing

117 domains
ticketmaster.com, stubhub.com, seatgeek.com
Dominant Reddit Posts ρ=0.503

Luxury fashion & accessories

165 domains
louisvuitton.com, net-a-porter.com, hermes.com
Dominant SE Outbound Links ρ=0.482

Luxury hotels

215 domains
aman.com, rosewoodhotels.com, fourseasons.com
Dominant SE Outbound Links ρ=0.593

M&A advisory boutiques

804 domains
greenhill.com, lazard.com, moelis.com
Strong Reddit Posts ρ=-0.254

Managed legal services

350 domains
integreon.com, quislex.com, consilio.com
Strong Wikidata ρ=0.247

Managed network services

222 domains
lumen.com, verizon.com, orange-business.com
Dominant HC ρ=0.358

Market research & insights firms

518 domains
ipsos.com, kantar.com, mintel.com
Dominant Reddit Comments ρ=0.319

Marketing automation software

134 domains
hubspot.com, marketo.com, activecampaign.com
Dominant Wikidata ρ=0.383

Martech / CDP / attribution software

159 domains
segment.com, hightouch.com, rudderstack.com
Dominant SE Outbound Links ρ=0.450

Mattress stores

120 domains
mattressfirm.com, saatva.com, brooklynbedding.com
Dominant SE Outbound Links ρ=0.442

Med spas & aesthetic clinics

620 domains
skinspirit.com, idealimage.com, laseraway.com
Strong SE Outbound Links ρ=0.259

Media-buying agencies

580 domains
directiveconsulting.com, merkle.com, gravityglobal.com
Dominant PageRank ρ=0.340

Mortgage lenders

212 domains
rocketmortgage.com, crosscountrymortgage.com, guildmortgage.com
Dominant PageRank ρ=0.436

Nutrition & supplement retailers

251 domains
iherb.com, vitacost.com, swansonvitamins.com
Dominant Wikidata ρ=0.379

Office furniture / workplace equipment

315 domains
steelcase.com, haworth.com, hermanmiller.com
Dominant Wikidata ρ=-0.452

Office supplies wholesalers

297 domains
quill.com, officedepot.com, amazonbusiness.com
Dominant Search Engine Appearances ρ=0.492

Oil-change chains

50 domains
take5.com, jiffylube.com, midas.com
Dominant Reddit Posts ρ=0.643

Online travel agencies

166 domains
booking.com, expedia.com, travelocity.com
Dominant Wikidata ρ=0.461

PR & communications agencies

472 domains
brunswickgroup.com, highwirepr.com, fgsglobal.com
Dominant Wikidata ρ=-0.318

Payroll / PEO services

85 domains
paychex.com, adp.com, trinet.com
Dominant Wikidata ρ=-0.587

Personal checking accounts & neobanks

83 domains
capitalone.com, sofi.com, discover.com
Dominant Reddit Posts ρ=0.545

Personal loan & fintech lenders

57 domains
bestegg.com, prosper.com, lendingclub.com
Dominant HC ρ=0.386

Pest-control services

145 domains
orkin.com, terminix.com, westernexterminator.com
Dominant Wikidata ρ=-0.400

Procurement software

253 domains
coupa.com, jaggaer.com, ziphq.com
Dominant SE Outbound Links ρ=0.327

RV dealerships

229 domains
lazydays.com, campingworld.com, bishs.com
Dominant Reddit Posts ρ=-0.371

Renters insurance

32 domains
allstate.com, statefarm.com, travelers.com
Dominant Search Engine Appearances ρ=0.700

Residential real estate brokerages

109 domains
compass.com, kw.com, redfin.com
Dominant Backlink Count ρ=0.559

Residential solar installers

164 domains
palmetto.com, sunrun.com, tesla.com
Dominant BL Authority (Exp) ρ=0.441

Roofing services

494 domains
bakerroofing.com, gaf.com, powerhrg.com
Dominant Search Engine Appearances ρ=0.322

SEO / content-marketing agencies

395 domains
animalz.co, growandconvert.com, directiveconsulting.com
Dominant SE Outbound Links ρ=0.311

Sales-outsourcing / SDR services

238 domains
belkins.io, martal.ca, leadium.com
Dominant Search Engine Appearances ρ=0.528

Scientific instruments

128 domains
thermofisher.com, agilent.com, waters.com
Dominant SE Outbound Links ρ=0.510

Self-storage brands

131 domains
publicstorage.com, uhaul.com, cubesmart.com
Dominant Search Engine Appearances ρ=0.494

Senior home-care services

82 domains
rightathome.net, visitingangels.com, homeinstead.com
Dominant Wikidata ρ=-0.800

Server hardware for enterprises

77 domains
hpe.com, supermicro.com, lenovo.com
Dominant Best Search Engine Rank ρ=0.586

Ski resorts

406 domains
whistlerblackcomb.com, deervalley.com, beavercreek.com
Dominant SE Outbound Links ρ=0.400

Skincare brands

216 domains
paulaschoice.com, cerave.com, theordinary.com
Dominant Wikidata ρ=0.428

Sneaker brands / athletic footwear

171 domains
newbalance.com, adidas.com, nike.com
Dominant SE Outbound Links ρ=0.437

Soft drink brands

261 domains
coca-cola.com, drpepper.com, pepsi.com
Dominant Wikipedia Citations ρ=0.330

Spa & massage chains

200 domains
handandstone.com, elementsmassage.com, massageenvy.com
Dominant Reddit Posts ρ=-0.366

Staffing agencies

361 domains
randstadusa.com, roberthalf.com, adeccousa.com
Dominant PageRank ρ=0.380

Streaming video services

142 domains
hulu.com, netflix.com, paramountplus.com
Dominant Search Engine Appearances ρ=0.545

Tax-prep services for consumers

220 domains
freetaxusa.com, turbotax.intuit.com, taxact.com
Dominant PageRank ρ=0.341

Theme parks & amusement parks

180 domains
dollywood.com, hersheypark.com, universalorlando.com
Dominant SE Outbound Links ρ=0.387

Trade media / B2B publishers

409 domains
industrydive.com, informa.com, questex.com
Strong SE Outbound Links ρ=0.229

Used car dealers

118 domains
autotrader.com, cars.com, carmax.com
Dominant PageRank ρ=0.463

Vacation rental platforms

168 domains
airbnb.com, vrbo.com, booking.com
Dominant Wikidata ρ=0.454

Veterinary services

430 domains
bluepearlvet.com, bondvet.com, banfield.com
Dominant Best Search Engine Rank ρ=0.300

Weight-loss clinics & GLP-1 telehealth

108 domains
ro.co, calibrate.com, formhealth.co
Dominant SE Outbound Links ρ=0.326

Wine & spirits brands

425 domains
wine.com, reservebar.com, totalwine.com
Dominant BL Authority (Exp) ρ=0.316

Wireless carriers

47 domains
att.com, verizon.com, visible.com
Dominant Search Engine Appearances ρ=0.728

Workers'-comp insurance

246 domains
travelers.com, thehartford.com, amtrustfinancial.com
Dominant Backlink Count ρ=0.317