LLM Ranking Factors

Beauty & cosmetics retail

SE Outbound Links ρ=0.464
Domains
178
Personas
11
Top signal
SE Outbound Links
ρ = 0.464
Top LLM domain
sephora.com
Analysis

A summary of what distinguishes high-visibility domains in this industry, based on signal correlation patterns and LLM recommendation data.

Focus on signals with the strongest Rank Influence — these have the most reliable relationship with AI recommendations for this industry.

The Beauty & cosmetics retail industry covers 178 domains in this dataset. The most LLM-recommended vendors include sephora.com and ulta.com and bluemercury.com.

Within this industry, the strongest predictor of LLM recommendations is SE Outbound Links (ρ=0.464, n=129 (vs. ρ=0.230 across all industries)). Search Engine Appearances follows as second-strongest (ρ=0.439).

ulta.com, bluemercury.com rank highly in LLM recommendations despite a modest backlink footprint — suggesting strong topical authority or brand recognition that exceeds raw web-presence metrics.

Conversely, tiktok.com, amazon.com hold strong backlink authority but rank lower in LLM recommendations — a reminder that web scale alone does not guarantee AI visibility.

13 signals show a strong or dominant correlation within this category: SE Outbound Links (ρ=0.464), Search Engine Appearances (ρ=0.439), Reddit Posts (ρ=0.395), Best Search Engine Rank (ρ=0.378), BL Authority (Exp) (ρ=0.329), Reddit Comments (ρ=0.327), BL Authority (ρ=0.324), Backlink Count (ρ=0.317), HC (ρ=0.304), Wikipedia Citations (ρ=0.287), PageRank (ρ=0.285), Common Crawl (ρ=0.252), Avg Search Engine Rank (ρ=0.210).

Coverage varies by signal: backlink and SERP data tend to have the broadest reach, while Wikipedia and Reddit signals typically cover only the largest brands. Signals with fewer than 20 observations should be interpreted with caution.

Persona research

This industry has 11 identified audience personas derived from LLM query patterns. Each represents a distinct user intent with its own signal correlations and top domains.

Signals and top-ranked domains can differ significantly between personas — use the links below to jump directly to a persona's analysis.

Jump to persona:

Signal correlations — Beauty & cosmetics retail

Spearman rank correlations (ρ) between each measurable signal and the LLM recommendation score across all 178 domains in this industry.

Higher absolute ρ values (closer to ±1.0) indicate stronger relationships. Positive ρ means more of this signal correlates with better AI visibility. Rank Influence summarizes the practical strength — prioritize Dominant and Strong signals when optimizing.

Signalρ (Spearman)nRank Influence
SE Outbound Links+0.46421.6%129Dominant
Search Engine Appearances+0.43919.3%113Dominant
Reddit Posts+0.39515.6%95Dominant
Best Search Engine Rank+0.37814.3%113Dominant
BL Authority (Exp)+0.32910.8%151Dominant
Reddit Comments+0.32710.7%96Dominant
BL Authority+0.32410.5%151Dominant
Backlink Count+0.31710.1%151Dominant
HC+0.3049.2%151Dominant
Wikipedia Citations+0.2878.2%63Strong
PageRank+0.2858.1%151Strong
Common Crawl+0.2526.3%134Strong
Avg Search Engine Rank+0.2104.4%113Strong
Wikidata+0.1672.8%23Confirmed
Homepage Keywords+0.1201.4%136Confirmed
Top LLM-recommended domains

How often AI models recommended each domain when answering Beauty & cosmetics retail queries across all personas. Each LLM run represents one query — the left chart shows raw recommendation counts, the right shows what percentage of queries included that domain.

275 total LLM query runs across all personas for this industry. A domain appearing in 50% of queries means AI models recommended it in half of all runs — regardless of list position.

Domain signals matrix (top 25 by LLM score)

A cross-signal snapshot for the 25 most LLM-recommended domains, showing values across all tracked signal categories — from backlinks and crawl data to Reddit, Wikipedia, and search engine visibility.

Scan across rows to find which signal combinations appear most consistently in high-visibility domains. Darker cells indicate stronger values relative to this industry. Columns are color-grouped by category.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
sephora.com87.6%1.7K4153.1K413124
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands
ulta.com82.2%8231136453160
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands,
Skincare brands
bluemercury.com42.5%644358188
Beauty & cosmetics retail,
Jewelry, luggage & leather goods retail
cultbeauty.com41.8%551342168
Beauty & cosmetics retail,
Cosmetics & makeup brands
dermstore.com38.5%87664912200
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Haircare brands,
Med spas & aesthetic clinics,
Skincare brands
target.com33.5%7.6K1.2K3.5K84312016
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Furniture stores,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Soft drink brands,
Wine & spirits brands
beautylish.com31.6%1411312167
Beauty & cosmetics retail,
Cosmetics & makeup brands
spacenk.com31.6%138364
Beauty & cosmetics retail,
Cosmetics & makeup brands
lookfantastic.com27.6%281265439228
Beauty & cosmetics retail,
Cosmetics & makeup brands
walmart.com27.3%21.3K5.6K8.8K1.7K172149
Athletic apparel brands,
Auto repair & maintenance,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Beer, wine & liquor stores,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Food delivery platforms,
Furniture stores,
Gas stations & fuel retail,
Hair-salon & barber chains,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Oil-change chains,
Soft drink brands,
Wine & spirits brands
nordstrom.com26.5%36.2K185100101
Beauty & cosmetics retail,
Clothing & apparel retail,
Cosmetics & makeup brands,
Jewelry, luggage & leather goods retail,
Luxury fashion & accessories,
Sneaker brands / athletic footwear
amazon.com24.7%298.5K72.3K76.5K76.8K269
Affiliate-marketing networks,
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Customer support / contact center software,
Data analytics / BI software,
Data-warehouse / lakehouse platforms,
Enterprise AI platforms,
Enterprise search & knowledge copilots,
Furniture stores,
Golf equipment brands,
GPU / AI infrastructure vendors,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office furniture / workplace equipment,
Office supplies wholesalers,
Pest-control services,
Soft drink brands,
Streaming video services
credobeauty.com23.6%7096441406
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Nutrition & supplement retailers,
Skincare brands
skinstore.com19.3%37511147
Beauty & cosmetics retail,
Skincare brands
cvs.com18.9%2.5K111210141212
Baby care & diaper brands,
Beauty & cosmetics retail,
Bottled water & functional beverage brands,
Nutrition & supplement retailers
walgreens.com18.9%1K1531707792
Baby care & diaper brands,
Beauty & cosmetics retail,
Nutrition & supplement retailers
yesstyle.com18.9%33066114484
Beauty & cosmetics retail,
Cosmetics & makeup brands
beautybay.com18.5%1481
Beauty & cosmetics retail,
Cosmetics & makeup brands
elfcosmetics.com18.2%193767164
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Skincare brands
violetgrey.com17.5%36112188
Beauty & cosmetics retail,
Cosmetics & makeup brands
colourpop.com16.4%1.1K1638599104
Beauty & cosmetics retail,
Cosmetics & makeup brands
shopmissa.com12.7%473318132
Beauty & cosmetics retail,
Cosmetics & makeup brands
asos.com12.0%6K411247972724
Beauty & cosmetics retail,
Clothing & apparel retail,
Jewelry, luggage & leather goods retail,
Sneaker brands / athletic footwear
revolve.com11.6%1.3K142624880
Beauty & cosmetics retail,
Clothing & apparel retail,
Nutrition & supplement retailers
lovelyskin.com10.5%423066378
Beauty & cosmetics retail
Top search engine domains

Domains appearing most frequently in Google search results for Beauty & cosmetics retail queries — counts are filtered to only the search queries associated with this industry.

Compare with the LLM recommendations chart above. Gaps between the two — domains that rank high in search but low in AI, or vice versa — reveal strategic opportunities or risks depending on your channel focus.

Top domains by backlink authority

Domains ranked by backlink authority signals derived from the Common Crawl web graph: PageRank, total backlinks, link authority (AUC), and harmonic centrality.

Backlink authority is one of the strongest predictors of LLM visibility in most industries. Domains with high PageRank but a low LLM score may be underrepresented in AI recommendations despite their web authority — a potential gap worth investigating.

#DomainPageRankBacklinksAUCHCLLM Score
1tiktok.com
89.0000
1.6M18.3M49.000047.5%
2amazon.com
88.0000
1.1M16.4M49.000066.5%
3walmart.com
76.0000
74.2K1.5M39.000071.9%
4target.com
74.0000
50.9K1M37.000075.0%
5sephora.com
68.0000
17.1K345.1K36.000084.9%
6nordstrom.com
66.0000
15.9K314.6K35.000074.2%
7asos.com
67.0000
15.7K298.4K37.000067.2%
8costco.com
69.0000
15.2K331.4K37.000077.9%
9macys.com
66.0000
15K306.4K36.000062.4%
10walgreens.com
65.0000
11.6K275.7K35.000077.2%
11anthropologie.com
66.0000
10.4K202K36.000070.4%
12byrdie.com
66.0000
10.1K192.7K27.000014.1%
13iherb.com
63.0000
10K158.4K35.000059.6%
14instacart.com
68.0000
9.1K237.8K38.000085.2%
15urbanoutfitters.com
65.0000
8.9K191.4K36.000058.2%
16cvs.com
64.0000
8.8K214K35.000072.0%
17net-a-porter.com
62.0000
8.7K174.5K35.000076.4%
18ulta.com
64.0000
7.9K164.8K35.000071.6%
19boots.com
61.0000
7.1K138.8K34.000070.6%
20kohls.com
62.0000
7.1K165.5K35.000073.3%
21neimanmarcus.com
60.0000
6.7K142K35.000064.4%
22samsclub.com
63.0000
6.3K159.8K35.000073.7%
23goop.com
61.0000
6.1K151.3K35.000050.4%
24loccitane.com
60.0000
6K129.4K35.000083.1%
25bloomingdales.com
59.0000
5.9K114.5K34.000057.6%

neutral General / no persona

4,179 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I want straightforward, reliable recommendations, so recommend to me the top 10 Beauty & cosmetics retail businesses or websites that I should check out.
Signal correlations — neutral

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Search Engine Appearances+0.2687.2%2,638Strong
Best Search Engine RankLower rank = better+0.2556.5%2,638Strong
Backlink Count+0.2224.9%3,629Strong
PageRank+0.2134.5%3,629Strong
HC+0.1983.9%3,629Confirmed
Wikidata+0.1482.2%644Confirmed
Reddit Comments+0.1321.7%1,699Confirmed
Reddit Posts+0.1271.6%1,729Confirmed
Common Crawl+0.1231.5%3,003Confirmed
Avg Search Engine RankLower rank = better+0.1081.2%2,638Confirmed
Homepage Keywords+0.0350.1%3,337Baseline
Top LLM-recommended domains — neutral

How often AI recommended each domain when answering neutral queries within Beauty & cosmetics retail. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — neutral

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
sephora.com100.0%1.7K4153.1K413124
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands
ulta.com100.0%8231136453160
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands,
Skincare brands
lookfantastic.com100.0%281265439228
Beauty & cosmetics retail,
Cosmetics & makeup brands
dermstore.com100.0%87664912200
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Haircare brands,
Med spas & aesthetic clinics,
Skincare brands
spacenk.com96.0%138364
Beauty & cosmetics retail,
Cosmetics & makeup brands
beautylish.com80.0%1411312167
Beauty & cosmetics retail,
Cosmetics & makeup brands
bluemercury.com76.0%644358188
Beauty & cosmetics retail,
Jewelry, luggage & leather goods retail
cultbeauty.com72.0%551342168
Beauty & cosmetics retail,
Cosmetics & makeup brands
nordstrom.com56.0%36.2K185100101
Beauty & cosmetics retail,
Clothing & apparel retail,
Cosmetics & makeup brands,
Jewelry, luggage & leather goods retail,
Luxury fashion & accessories,
Sneaker brands / athletic footwear
yesstyle.com48.0%33066114484
Beauty & cosmetics retail,
Cosmetics & makeup brands
cultbeauty.co.uk28.0%323410146
Beauty & cosmetics retail
feelunique.com28.0%13031309
Beauty & cosmetics retail
violetgrey.com24.0%36112188
Beauty & cosmetics retail,
Cosmetics & makeup brands
mecca.com12.0%951012
Beauty & cosmetics retail,
Cosmetics & makeup brands
credobeauty.com12.0%7096441406
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Nutrition & supplement retailers,
Skincare brands
jolse.com12.0%247344140
Beauty & cosmetics retail
amazon.com8.0%298.5K72.3K76.5K76.8K269
Affiliate-marketing networks,
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Customer support / contact center software,
Data analytics / BI software,
Data-warehouse / lakehouse platforms,
Enterprise AI platforms,
Enterprise search & knowledge copilots,
Furniture stores,
Golf equipment brands,
GPU / AI infrastructure vendors,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office furniture / workplace equipment,
Office supplies wholesalers,
Pest-control services,
Soft drink brands,
Streaming video services
target.com8.0%7.6K1.2K3.5K84312016
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Furniture stores,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Soft drink brands,
Wine & spirits brands
stylevana.com8.0%826738243
Beauty & cosmetics retail
boots.com4.0%502195425134
Beauty & cosmetics retail
nykaa.com4.0%1142741302620
Beauty & cosmetics retail
cosmeticsnow.com4.0%262
Beauty & cosmetics retail
adorebeauty.com.au4.0%76211124
Beauty & cosmetics retail
beautybay.com4.0%1481
Beauty & cosmetics retail,
Cosmetics & makeup brands
strawberrynet.com4.0%15612107
Beauty & cosmetics retail
Top search engine domains — neutral

Domains in Google search results for neutral queries within Beauty & cosmetics retail. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — neutral

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1tiktok.com
89.0000
1.6M18.3M49.000047.5%
2amazon.com
88.0000
1.1M16.4M49.000066.5%
3walmart.com
76.0000
74.2K1.5M39.000071.9%
4target.com
74.0000
50.9K1M37.000075.0%
5sephora.com
68.0000
17.1K345.1K36.000084.9%
6nordstrom.com
66.0000
15.9K314.6K35.000074.2%
7asos.com
67.0000
15.7K298.4K37.000067.2%
8costco.com
69.0000
15.2K331.4K37.000077.9%
9macys.com
66.0000
15K306.4K36.000062.4%
10walgreens.com
65.0000
11.6K275.7K35.000077.2%
11anthropologie.com
66.0000
10.4K202K36.000070.4%
12byrdie.com
66.0000
10.1K192.7K27.000014.1%
13iherb.com
63.0000
10K158.4K35.000059.6%
14instacart.com
68.0000
9.1K237.8K38.000085.2%
15urbanoutfitters.com
65.0000
8.9K191.4K36.000058.2%
16cvs.com
64.0000
8.8K214K35.000072.0%
17net-a-porter.com
62.0000
8.7K174.5K35.000076.4%
18ulta.com
64.0000
7.9K164.8K35.000071.6%
19boots.com
61.0000
7.1K138.8K34.000070.6%
20kohls.com
62.0000
7.1K165.5K35.000073.3%
21neimanmarcus.com
60.0000
6.7K142K35.000064.4%
22samsclub.com
63.0000
6.3K159.8K35.000073.7%
23goop.com
61.0000
6.1K151.3K35.000050.4%
24loccitane.com
60.0000
6K129.4K35.000083.1%
25bloomingdales.com
59.0000
5.9K114.5K34.000057.6%

Budget Beauty Hunter Persona segment

14 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I shop for beauty products with a strict budget, so I am always looking for the best value without feeling like I am settling for junk.
I want affordable makeup, skincare, haircare, and personal care items that actually work, and I pay close attention to sales, coupons, loyalty points, bundle deals, and drugstore dupes for prestige products.
I like retailers that make it easy to compare prices, see customer reviews, and find promotions quickly, whether I am shopping online or in-store.
Signal correlations — Budget Beauty Hunter

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Search Engine Appearances+0.82968.8%14Dominant
Best Search Engine RankLower rank = better+0.70249.3%14Dominant
HC+0.64842%14Dominant
Common Crawl+0.64541.6%14Dominant
Reddit Posts+0.63440.2%14Dominant
Backlink Count+0.57032.5%14Dominant
Homepage Keywords-0.51826.9%11Dominant
PageRank+0.50225.2%14Dominant
Wikidata+0.50025%5Dominant
Reddit Comments+0.32910.8%12Dominant
Avg Search Engine RankLower rank = better-0.0330.1%14Baseline
Top LLM-recommended domains — Budget Beauty Hunter

How often AI recommended each domain when answering Budget Beauty Hunter queries within Beauty & cosmetics retail. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Budget Beauty Hunter

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
ulta.com100.0%8231136453160
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands,
Skincare brands
target.com100.0%7.6K1.2K3.5K84312016
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Furniture stores,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Soft drink brands,
Wine & spirits brands
walmart.com100.0%21.3K5.6K8.8K1.7K172149
Athletic apparel brands,
Auto repair & maintenance,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Beer, wine & liquor stores,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Food delivery platforms,
Furniture stores,
Gas stations & fuel retail,
Hair-salon & barber chains,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Oil-change chains,
Soft drink brands,
Wine & spirits brands
cvs.com100.0%2.5K111210141212
Baby care & diaper brands,
Beauty & cosmetics retail,
Bottled water & functional beverage brands,
Nutrition & supplement retailers
amazon.com100.0%298.5K72.3K76.5K76.8K269
Affiliate-marketing networks,
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Customer support / contact center software,
Data analytics / BI software,
Data-warehouse / lakehouse platforms,
Enterprise AI platforms,
Enterprise search & knowledge copilots,
Furniture stores,
Golf equipment brands,
GPU / AI infrastructure vendors,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office furniture / workplace equipment,
Office supplies wholesalers,
Pest-control services,
Soft drink brands,
Streaming video services
walgreens.com100.0%1K1531707792
Baby care & diaper brands,
Beauty & cosmetics retail,
Nutrition & supplement retailers
sallybeauty.com100.0%167496242
Beauty & cosmetics retail,
Haircare brands
elfcosmetics.com100.0%193767164
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Skincare brands
shopmissa.com92.0%473318132
Beauty & cosmetics retail,
Cosmetics & makeup brands
colourpop.com68.0%1.1K1638599104
Beauty & cosmetics retail,
Cosmetics & makeup brands
beautybay.com24.0%1481
Beauty & cosmetics retail,
Cosmetics & makeup brands
iherb.com8.0%1.9K5.3K677384
Beauty & cosmetics retail,
Nutrition & supplement retailers
nyxcosmetics.com4.0%203515184
Beauty & cosmetics retail,
Cosmetics & makeup brands
marshalls.com4.0%59638
Beauty & cosmetics retail
Top search engine domains — Budget Beauty Hunter

Domains in Google search results for Budget Beauty Hunter queries within Beauty & cosmetics retail. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Budget Beauty Hunter

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1tiktok.com
89.0000
1.6M18.3M49.000047.5%
2amazon.com
88.0000
1.1M16.4M49.000066.5%
3walmart.com
76.0000
74.2K1.5M39.000071.9%
4target.com
74.0000
50.9K1M37.000075.0%
5sephora.com
68.0000
17.1K345.1K36.000084.9%
6nordstrom.com
66.0000
15.9K314.6K35.000074.2%
7asos.com
67.0000
15.7K298.4K37.000067.2%
8costco.com
69.0000
15.2K331.4K37.000077.9%
9macys.com
66.0000
15K306.4K36.000062.4%
10walgreens.com
65.0000
11.6K275.7K35.000077.2%
11anthropologie.com
66.0000
10.4K202K36.000070.4%
12byrdie.com
66.0000
10.1K192.7K27.000014.1%
13iherb.com
63.0000
10K158.4K35.000059.6%
14instacart.com
68.0000
9.1K237.8K38.000085.2%
15urbanoutfitters.com
65.0000
8.9K191.4K36.000058.2%
16cvs.com
64.0000
8.8K214K35.000072.0%
17net-a-porter.com
62.0000
8.7K174.5K35.000076.4%
18ulta.com
64.0000
7.9K164.8K35.000071.6%
19boots.com
61.0000
7.1K138.8K34.000070.6%
20kohls.com
62.0000
7.1K165.5K35.000073.3%
21neimanmarcus.com
60.0000
6.7K142K35.000064.4%
22samsclub.com
63.0000
6.3K159.8K35.000073.7%
23goop.com
61.0000
6.1K151.3K35.000050.4%
24loccitane.com
60.0000
6K129.4K35.000083.1%
25bloomingdales.com
59.0000
5.9K114.5K34.000057.6%

Prestige Skincare Investor Persona segment

28 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I am willing to spend more on beauty when I believe the formulas, ingredients, and brand credibility justify the price, especially in skincare.
I want access to premium serums, moisturizers, treatments, sunscreens, and derm-backed brands that feel elevated and effective.
I tend to research ingredients, compare product lines, and read reviews carefully before I buy, so I value retailers that provide detailed product education, ingredient transparency, and authentic customer feedback.
Signal correlations — Prestige Skincare Investor

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Reddit Comments+0.57432.9%16Dominant
Best Search Engine RankLower rank = better+0.36513.3%21Dominant
Search Engine Appearances+0.2898.3%21Strong
Avg Search Engine RankLower rank = better+0.1893.6%21Confirmed
Common Crawl+0.1672.8%24Confirmed
Reddit Posts+0.1402%17Confirmed
HC+0.1331.8%24Confirmed
PageRank+0.1031.1%24Confirmed
Homepage Keywords+0.0930.9%18Emerging
Backlink Count+0.0760.6%24Emerging
Top LLM-recommended domains — Prestige Skincare Investor

How often AI recommended each domain when answering Prestige Skincare Investor queries within Beauty & cosmetics retail. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Prestige Skincare Investor

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
dermstore.com100.0%87664912200
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Haircare brands,
Med spas & aesthetic clinics,
Skincare brands
violetgrey.com100.0%36112188
Beauty & cosmetics retail,
Cosmetics & makeup brands
bluemercury.com100.0%644358188
Beauty & cosmetics retail,
Jewelry, luggage & leather goods retail
sephora.com100.0%1.7K4153.1K413124
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands
cremedelamer.com84.0%2284
Beauty & cosmetics retail
skinstore.com80.0%37511147
Beauty & cosmetics retail,
Skincare brands
cultbeauty.com68.0%551342168
Beauty & cosmetics retail,
Cosmetics & makeup brands
spacenk.com56.0%138364
Beauty & cosmetics retail,
Cosmetics & makeup brands
net-a-porter.com48.0%46471124
Beauty & cosmetics retail,
Clothing & apparel retail,
Jewelry, luggage & leather goods retail,
Luxury fashion & accessories
spaceenk.com36.0%
Beauty & cosmetics retail
rescuebeauty.com36.0%1
Beauty & cosmetics retail
nordstrom.com36.0%36.2K185100101
Beauty & cosmetics retail,
Clothing & apparel retail,
Cosmetics & makeup brands,
Jewelry, luggage & leather goods retail,
Luxury fashion & accessories,
Sneaker brands / athletic footwear
beautylish.com28.0%1411312167
Beauty & cosmetics retail,
Cosmetics & makeup brands
harrods.com24.0%869106736
Beauty & cosmetics retail,
Clothing & apparel retail,
Jewelry, luggage & leather goods retail,
Luxury fashion & accessories,
Wine & spirits brands
cosbar.com20.0%203140
Beauty & cosmetics retail
rescuespa.com12.0%41132
Beauty & cosmetics retail
rescue-spa.com12.0%
Beauty & cosmetics retail
credobeauty.com8.0%7096441406
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Nutrition & supplement retailers,
Skincare brands
space.nk8.0%3510
Beauty & cosmetics retail
rescuebeautylounge.com8.0%
Beauty & cosmetics retail
niche-beauty.com8.0%1612252
Beauty & cosmetics retail
lovelyskin.com4.0%423066378
Beauty & cosmetics retail
cultbeauty.co.uk4.0%323410146
Beauty & cosmetics retail
ohuprettythings.com4.0%
Beauty & cosmetics retail
saksfifthavenue.com4.0%31541339
Beauty & cosmetics retail,
Clothing & apparel retail,
Jewelry, luggage & leather goods retail,
Luxury fashion & accessories
Top search engine domains — Prestige Skincare Investor

Domains in Google search results for Prestige Skincare Investor queries within Beauty & cosmetics retail. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Prestige Skincare Investor

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1tiktok.com
89.0000
1.6M18.3M49.000047.5%
2amazon.com
88.0000
1.1M16.4M49.000066.5%
3walmart.com
76.0000
74.2K1.5M39.000071.9%
4target.com
74.0000
50.9K1M37.000075.0%
5sephora.com
68.0000
17.1K345.1K36.000084.9%
6nordstrom.com
66.0000
15.9K314.6K35.000074.2%
7asos.com
67.0000
15.7K298.4K37.000067.2%
8costco.com
69.0000
15.2K331.4K37.000077.9%
9macys.com
66.0000
15K306.4K36.000062.4%
10walgreens.com
65.0000
11.6K275.7K35.000077.2%
11anthropologie.com
66.0000
10.4K202K36.000070.4%
12byrdie.com
66.0000
10.1K192.7K27.000014.1%
13iherb.com
63.0000
10K158.4K35.000059.6%
14instacart.com
68.0000
9.1K237.8K38.000085.2%
15urbanoutfitters.com
65.0000
8.9K191.4K36.000058.2%
16cvs.com
64.0000
8.8K214K35.000072.0%
17net-a-porter.com
62.0000
8.7K174.5K35.000076.4%
18ulta.com
64.0000
7.9K164.8K35.000071.6%
19boots.com
61.0000
7.1K138.8K34.000070.6%
20kohls.com
62.0000
7.1K165.5K35.000073.3%
21neimanmarcus.com
60.0000
6.7K142K35.000064.4%
22samsclub.com
63.0000
6.3K159.8K35.000073.7%
23goop.com
61.0000
6.1K151.3K35.000050.4%
24loccitane.com
60.0000
6K129.4K35.000083.1%
25bloomingdales.com
59.0000
5.9K114.5K34.000057.6%

Clean Beauty Minimalist Persona segment

64 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I want a beauty routine that feels simple, intentional, and aligned with my values, so I gravitate toward clean beauty, gentle ingredients, and multipurpose products.
I am usually looking for skincare, makeup, and body care that avoid ingredients I personally try to limit, and I prefer brands that are transparent about sourcing, formulation, cruelty-free status, and sustainability efforts.
I like retailers that make it easy to filter by ingredient preferences, skin sensitivity, vegan options, and eco-conscious packaging.
Signal correlations — Clean Beauty Minimalist

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Avg Search Engine RankLower rank = better+0.35612.7%30Dominant
Homepage Keywords+0.1993.9%48Confirmed
Search Engine Appearances+0.1893.6%30Confirmed
Best Search Engine RankLower rank = better+0.1863.5%30Confirmed
Reddit Posts+0.1492.2%22Confirmed
Backlink Count-0.0900.8%47Emerging
PageRank-0.0800.6%47Emerging
Common Crawl+0.0760.6%41Emerging
HC-0.0740.6%47Emerging
Reddit Comments+0.0080%27Baseline
Top LLM-recommended domains — Clean Beauty Minimalist

How often AI recommended each domain when answering Clean Beauty Minimalist queries within Beauty & cosmetics retail. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Clean Beauty Minimalist

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
follain.com96.0%10188
Beauty & cosmetics retail,
Skincare brands
credobeauty.com80.0%7096441406
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Nutrition & supplement retailers,
Skincare brands
sephora.com64.0%1.7K4153.1K413124
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands
detoxmarket.com60.0%338
Beauty & cosmetics retail,
Nutrition & supplement retailers
beautyheroes.com60.0%176
Beauty & cosmetics retail
cultbeauty.com52.0%551342168
Beauty & cosmetics retail,
Cosmetics & makeup brands
thedetoxmarket.com40.0%40338
Beauty & cosmetics retail,
Nutrition & supplement retailers
thirteenlune.com40.0%17211183
Beauty & cosmetics retail
safeandchic.com40.0%80
Beauty & cosmetics retail
goop.com40.0%1.6K22434254640
Beauty & cosmetics retail,
Nutrition & supplement retailers,
Skincare brands
beauty-heroes.com28.0%11216176
Beauty & cosmetics retail
oseamalibu.com28.0%55625237176
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Skincare brands
thegreenjunglebeautyshop.com28.0%36164
Beauty & cosmetics retail
capbeauty.com24.0%132
Beauty & cosmetics retail
thegoodfaceproject.com20.0%3934
Beauty & cosmetics retail
ecocult.com20.0%260651819
Beauty & cosmetics retail
credo.com16.0%6
Beauty & cosmetics retail
thechoosychick.com16.0%28124
Beauty & cosmetics retail
naturisimo.com16.0%213204
Beauty & cosmetics retail
cultbeauty.co.uk16.0%323410146
Beauty & cosmetics retail
thechooselove.com12.0%
Beauty & cosmetics retail
creedboutique.com8.0%180348120
Beauty & cosmetics retail
thechoosenco.com8.0%
Beauty & cosmetics retail
beautycounter.com8.0%2592519126
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Skincare brands
bluemercury.com8.0%644358188
Beauty & cosmetics retail,
Jewelry, luggage & leather goods retail
Top search engine domains — Clean Beauty Minimalist

Domains in Google search results for Clean Beauty Minimalist queries within Beauty & cosmetics retail. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Clean Beauty Minimalist

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1tiktok.com
89.0000
1.6M18.3M49.000047.5%
2amazon.com
88.0000
1.1M16.4M49.000066.5%
3walmart.com
76.0000
74.2K1.5M39.000071.9%
4target.com
74.0000
50.9K1M37.000075.0%
5sephora.com
68.0000
17.1K345.1K36.000084.9%
6nordstrom.com
66.0000
15.9K314.6K35.000074.2%
7asos.com
67.0000
15.7K298.4K37.000067.2%
8costco.com
69.0000
15.2K331.4K37.000077.9%
9macys.com
66.0000
15K306.4K36.000062.4%
10walgreens.com
65.0000
11.6K275.7K35.000077.2%
11anthropologie.com
66.0000
10.4K202K36.000070.4%
12byrdie.com
66.0000
10.1K192.7K27.000014.1%
13iherb.com
63.0000
10K158.4K35.000059.6%
14instacart.com
68.0000
9.1K237.8K38.000085.2%
15urbanoutfitters.com
65.0000
8.9K191.4K36.000058.2%
16cvs.com
64.0000
8.8K214K35.000072.0%
17net-a-porter.com
62.0000
8.7K174.5K35.000076.4%
18ulta.com
64.0000
7.9K164.8K35.000071.6%
19boots.com
61.0000
7.1K138.8K34.000070.6%
20kohls.com
62.0000
7.1K165.5K35.000073.3%
21neimanmarcus.com
60.0000
6.7K142K35.000064.4%
22samsclub.com
63.0000
6.3K159.8K35.000073.7%
23goop.com
61.0000
6.1K151.3K35.000050.4%
24loccitane.com
60.0000
6K129.4K35.000083.1%
25bloomingdales.com
59.0000
5.9K114.5K34.000057.6%

Trend Makeup Enthusiast Persona segment

26 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I love experimenting with makeup trends, new product launches, and whatever is blowing up on social media, so I am always watching for what is fresh, fun, and visually exciting.
I want access to viral products, limited editions, bold color cosmetics, innovative textures, and brands that move fast with trends.
I enjoy shopping at retailers that have a huge assortment, frequent newness, creator-inspired edits, swatches, tutorials, and strong mobile or social shopping experiences.
Signal correlations — Trend Makeup Enthusiast

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Wikidata-0.41417.2%7Dominant
Reddit Comments-0.3079.4%20Dominant
Common Crawl-0.2486.1%23Strong
Avg Search Engine RankLower rank = better+0.1823.3%23Confirmed
Reddit Posts+0.1131.3%24Confirmed
HC+0.0981%24Emerging
Homepage Keywords-0.0981%20Emerging
Search Engine Appearances+0.0880.8%23Emerging
PageRank-0.0690.5%24Emerging
Best Search Engine RankLower rank = better-0.0110%23Baseline
Backlink Count+0.0070%24Baseline
Top LLM-recommended domains — Trend Makeup Enthusiast

How often AI recommended each domain when answering Trend Makeup Enthusiast queries within Beauty & cosmetics retail. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Trend Makeup Enthusiast

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
ulta.com100.0%8231136453160
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands,
Skincare brands
sephora.com100.0%1.7K4153.1K413124
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands
cultbeauty.com100.0%551342168
Beauty & cosmetics retail,
Cosmetics & makeup brands
revolve.com100.0%1.3K142624880
Beauty & cosmetics retail,
Clothing & apparel retail,
Nutrition & supplement retailers
asos.com96.0%6K411247972724
Beauty & cosmetics retail,
Clothing & apparel retail,
Jewelry, luggage & leather goods retail,
Sneaker brands / athletic footwear
yesstyle.com96.0%33066114484
Beauty & cosmetics retail,
Cosmetics & makeup brands
beautybay.com88.0%1481
Beauty & cosmetics retail,
Cosmetics & makeup brands
beautylish.com76.0%1411312167
Beauty & cosmetics retail,
Cosmetics & makeup brands
tiktopshop.com40.0%
Beauty & cosmetics retail
stylevana.com32.0%826738243
Beauty & cosmetics retail
spacenk.com28.0%138364
Beauty & cosmetics retail,
Cosmetics & makeup brands
credobeauty.com24.0%7096441406
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Nutrition & supplement retailers,
Skincare brands
target.com16.0%7.6K1.2K3.5K84312016
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Furniture stores,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Soft drink brands,
Wine & spirits brands
shopmissa.com16.0%473318132
Beauty & cosmetics retail,
Cosmetics & makeup brands
lookfantastic.com12.0%281265439228
Beauty & cosmetics retail,
Cosmetics & makeup brands
colourpop.com12.0%1.1K1638599104
Beauty & cosmetics retail,
Cosmetics & makeup brands
sokoglam.com12.0%503973516224
Beauty & cosmetics retail,
Spa & massage chains
selfridges.com8.0%15696581060
Beauty & cosmetics retail,
Nutrition & supplement retailers
urbanoutfitters.com8.0%42069110828
Beauty & cosmetics retail,
Clothing & apparel retail,
Nutrition & supplement retailers
violetgrey.com8.0%36112188
Beauty & cosmetics retail,
Cosmetics & makeup brands
amazon.com8.0%298.5K72.3K76.5K76.8K269
Affiliate-marketing networks,
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Customer support / contact center software,
Data analytics / BI software,
Data-warehouse / lakehouse platforms,
Enterprise AI platforms,
Enterprise search & knowledge copilots,
Furniture stores,
Golf equipment brands,
GPU / AI infrastructure vendors,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office furniture / workplace equipment,
Office supplies wholesalers,
Pest-control services,
Soft drink brands,
Streaming video services
tiktok.com4.0%45.9K53410.1K390108
Beauty & cosmetics retail
nordstrom.com4.0%36.2K185100101
Beauty & cosmetics retail,
Clothing & apparel retail,
Cosmetics & makeup brands,
Jewelry, luggage & leather goods retail,
Luxury fashion & accessories,
Sneaker brands / athletic footwear
shopmy.us4.0%3.4K510540
Beauty & cosmetics retail,
Influencer-marketing platforms for brands
cosmeticsshop.com4.0%80
Beauty & cosmetics retail
Top search engine domains — Trend Makeup Enthusiast

Domains in Google search results for Trend Makeup Enthusiast queries within Beauty & cosmetics retail. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Trend Makeup Enthusiast

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1tiktok.com
89.0000
1.6M18.3M49.000047.5%
2amazon.com
88.0000
1.1M16.4M49.000066.5%
3walmart.com
76.0000
74.2K1.5M39.000071.9%
4target.com
74.0000
50.9K1M37.000075.0%
5sephora.com
68.0000
17.1K345.1K36.000084.9%
6nordstrom.com
66.0000
15.9K314.6K35.000074.2%
7asos.com
67.0000
15.7K298.4K37.000067.2%
8costco.com
69.0000
15.2K331.4K37.000077.9%
9macys.com
66.0000
15K306.4K36.000062.4%
10walgreens.com
65.0000
11.6K275.7K35.000077.2%
11anthropologie.com
66.0000
10.4K202K36.000070.4%
12byrdie.com
66.0000
10.1K192.7K27.000014.1%
13iherb.com
63.0000
10K158.4K35.000059.6%
14instacart.com
68.0000
9.1K237.8K38.000085.2%
15urbanoutfitters.com
65.0000
8.9K191.4K36.000058.2%
16cvs.com
64.0000
8.8K214K35.000072.0%
17net-a-porter.com
62.0000
8.7K174.5K35.000076.4%
18ulta.com
64.0000
7.9K164.8K35.000071.6%
19boots.com
61.0000
7.1K138.8K34.000070.6%
20kohls.com
62.0000
7.1K165.5K35.000073.3%
21neimanmarcus.com
60.0000
6.7K142K35.000064.4%
22samsclub.com
63.0000
6.3K159.8K35.000073.7%
23goop.com
61.0000
6.1K151.3K35.000050.4%
24loccitane.com
60.0000
6K129.4K35.000083.1%
25bloomingdales.com
59.0000
5.9K114.5K34.000057.6%

Sensitive Skin Seeker Persona segment

66 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I shop very carefully because my skin reacts easily, and one wrong product can leave me irritated, uncomfortable, or dealing with breakouts for weeks.
I am looking for gentle skincare, fragrance-free or low-irritant options, dermatologist-recommended products, and makeup that works for reactive or acne-prone skin.
I want retailers that provide complete ingredient lists, clear labeling for sensitive skin concerns, and helpful filters for allergies, redness, dryness, or barrier support.
Signal correlations — Sensitive Skin Seeker

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Avg Search Engine RankLower rank = better+0.2787.7%54Strong
Wikidata-0.2616.8%6Strong
Best Search Engine RankLower rank = better+0.1522.3%54Confirmed
Common Crawl-0.1442.1%57Confirmed
HC+0.1301.7%63Confirmed
Search Engine Appearances+0.0960.9%54Emerging
Backlink Count+0.0650.4%63Emerging
Homepage Keywords+0.0590.3%59Emerging
Reddit Comments-0.0370.1%40Baseline
Reddit Posts-0.0360.1%39Baseline
PageRank+0.0160%63Baseline
Top LLM-recommended domains — Sensitive Skin Seeker

How often AI recommended each domain when answering Sensitive Skin Seeker queries within Beauty & cosmetics retail. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Sensitive Skin Seeker

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
dermstore.com100.0%87664912200
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Haircare brands,
Med spas & aesthetic clinics,
Skincare brands
ulta.com100.0%8231136453160
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands,
Skincare brands
sephora.com100.0%1.7K4153.1K413124
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands
lovelyskin.com100.0%423066378
Beauty & cosmetics retail
credobeauty.com100.0%7096441406
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Nutrition & supplement retailers,
Skincare brands
skinstore.com96.0%37511147
Beauty & cosmetics retail,
Skincare brands
bluemercury.com72.0%644358188
Beauty & cosmetics retail,
Jewelry, luggage & leather goods retail
paulaschoice.com64.0%4936501216
Beauty & cosmetics retail,
Haircare brands,
Skincare brands
rescuebeauty.com52.0%1
Beauty & cosmetics retail
beautylish.com44.0%1411312167
Beauty & cosmetics retail,
Cosmetics & makeup brands
target.com44.0%7.6K1.2K3.5K84312016
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Furniture stores,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Soft drink brands,
Wine & spirits brands
laurageller.com24.0%172189
Beauty & cosmetics retail,
Cosmetics & makeup brands
lookfantastic.com24.0%281265439228
Beauty & cosmetics retail,
Cosmetics & makeup brands
cultbeauty.com16.0%551342168
Beauty & cosmetics retail,
Cosmetics & makeup brands
skinbeautifulrx.com8.0%721120
Beauty & cosmetics retail
spacenk.com8.0%138364
Beauty & cosmetics retail,
Cosmetics & makeup brands
walgreens.com8.0%1K1531707792
Baby care & diaper brands,
Beauty & cosmetics retail,
Nutrition & supplement retailers
amazon.com8.0%298.5K72.3K76.5K76.8K269
Affiliate-marketing networks,
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Customer support / contact center software,
Data analytics / BI software,
Data-warehouse / lakehouse platforms,
Enterprise AI platforms,
Enterprise search & knowledge copilots,
Furniture stores,
Golf equipment brands,
GPU / AI infrastructure vendors,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office furniture / workplace equipment,
Office supplies wholesalers,
Pest-control services,
Soft drink brands,
Streaming video services
skincarerx.com4.0%163147
Beauty & cosmetics retail
skintruth.com4.0%11183
Beauty & cosmetics retail
violetgrey.com4.0%36112188
Beauty & cosmetics retail,
Cosmetics & makeup brands
cvs.com4.0%2.5K111210141212
Baby care & diaper brands,
Beauty & cosmetics retail,
Bottled water & functional beverage brands,
Nutrition & supplement retailers
nordstrom.com4.0%36.2K185100101
Beauty & cosmetics retail,
Clothing & apparel retail,
Cosmetics & makeup brands,
Jewelry, luggage & leather goods retail,
Luxury fashion & accessories,
Sneaker brands / athletic footwear
byrdie.com4.0%80151297
Beauty & cosmetics retail
ecosmetics.com4.0%1012287
Beauty & cosmetics retail
Top search engine domains — Sensitive Skin Seeker

Domains in Google search results for Sensitive Skin Seeker queries within Beauty & cosmetics retail. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Sensitive Skin Seeker

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1tiktok.com
89.0000
1.6M18.3M49.000047.5%
2amazon.com
88.0000
1.1M16.4M49.000066.5%
3walmart.com
76.0000
74.2K1.5M39.000071.9%
4target.com
74.0000
50.9K1M37.000075.0%
5sephora.com
68.0000
17.1K345.1K36.000084.9%
6nordstrom.com
66.0000
15.9K314.6K35.000074.2%
7asos.com
67.0000
15.7K298.4K37.000067.2%
8costco.com
69.0000
15.2K331.4K37.000077.9%
9macys.com
66.0000
15K306.4K36.000062.4%
10walgreens.com
65.0000
11.6K275.7K35.000077.2%
11anthropologie.com
66.0000
10.4K202K36.000070.4%
12byrdie.com
66.0000
10.1K192.7K27.000014.1%
13iherb.com
63.0000
10K158.4K35.000059.6%
14instacart.com
68.0000
9.1K237.8K38.000085.2%
15urbanoutfitters.com
65.0000
8.9K191.4K36.000058.2%
16cvs.com
64.0000
8.8K214K35.000072.0%
17net-a-porter.com
62.0000
8.7K174.5K35.000076.4%
18ulta.com
64.0000
7.9K164.8K35.000071.6%
19boots.com
61.0000
7.1K138.8K34.000070.6%
20kohls.com
62.0000
7.1K165.5K35.000073.3%
21neimanmarcus.com
60.0000
6.7K142K35.000064.4%
22samsclub.com
63.0000
6.3K159.8K35.000073.7%
23goop.com
61.0000
6.1K151.3K35.000050.4%
24loccitane.com
60.0000
6K129.4K35.000083.1%
25bloomingdales.com
59.0000
5.9K114.5K34.000057.6%

Salon Haircare Shopper Persona segment

36 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

My hair is a major priority for me, and I am specifically interested in haircare products that feel more professional than what I find in a generic mass aisle.
I look for salon-quality shampoos, conditioners, masks, styling products, heat protection, scalp treatments, and color-care items that support my hair type and the services I get done, whether that is highlights, curls, smoothing, or damage repair.
I want retailers that have a strong assortment of trusted professional and premium hair brands, clear guidance by hair concern, and plenty of reviews from people with similar texture or goals.
Signal correlations — Salon Haircare Shopper

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
HC+0.31810.1%34Dominant
Search Engine Appearances+0.3129.7%27Dominant
Backlink Count+0.2616.8%34Strong
PageRank+0.2596.7%34Strong
Best Search Engine RankLower rank = better+0.2024.1%27Strong
Reddit Posts+0.1953.8%23Confirmed
Reddit Comments+0.1733%26Confirmed
Common Crawl+0.1572.5%33Confirmed
Avg Search Engine RankLower rank = better+0.0940.9%27Emerging
Homepage Keywords+0.0910.8%29Emerging
Top LLM-recommended domains — Salon Haircare Shopper

How often AI recommended each domain when answering Salon Haircare Shopper queries within Beauty & cosmetics retail. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Salon Haircare Shopper

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
sephora.com100.0%1.7K4153.1K413124
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands
ulta.com100.0%8231136453160
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands,
Skincare brands
dermstore.com100.0%87664912200
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Haircare brands,
Med spas & aesthetic clinics,
Skincare brands
lookfantastic.com100.0%281265439228
Beauty & cosmetics retail,
Cosmetics & makeup brands
bluemercury.com84.0%644358188
Beauty & cosmetics retail,
Jewelry, luggage & leather goods retail
spacenk.com64.0%138364
Beauty & cosmetics retail,
Cosmetics & makeup brands
cultbeauty.com56.0%551342168
Beauty & cosmetics retail,
Cosmetics & makeup brands
beautyplussalon.com40.0%17116
Beauty & cosmetics retail
skinstore.com36.0%37511147
Beauty & cosmetics retail,
Skincare brands
saloncentric.com28.0%42524347
Beauty & cosmetics retail,
Hair-salon & barber chains
nordstrom.com24.0%36.2K185100101
Beauty & cosmetics retail,
Clothing & apparel retail,
Cosmetics & makeup brands,
Jewelry, luggage & leather goods retail,
Luxury fashion & accessories,
Sneaker brands / athletic footwear
cosmoprofbeauty.com24.0%33157
Beauty & cosmetics retail
beautybay.com20.0%1481
Beauty & cosmetics retail,
Cosmetics & makeup brands
beautylish.com20.0%1411312167
Beauty & cosmetics retail,
Cosmetics & makeup brands
cosbar.com20.0%203140
Beauty & cosmetics retail
amazon.com16.0%298.5K72.3K76.5K76.8K269
Affiliate-marketing networks,
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Customer support / contact center software,
Data analytics / BI software,
Data-warehouse / lakehouse platforms,
Enterprise AI platforms,
Enterprise search & knowledge copilots,
Furniture stores,
Golf equipment brands,
GPU / AI infrastructure vendors,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office furniture / workplace equipment,
Office supplies wholesalers,
Pest-control services,
Soft drink brands,
Streaming video services
beautycarechoices.com12.0%31176
Beauty & cosmetics retail
beautiful.store12.0%17
Beauty & cosmetics retail
asos.com12.0%6K411247972724
Beauty & cosmetics retail,
Clothing & apparel retail,
Jewelry, luggage & leather goods retail,
Sneaker brands / athletic footwear
lovelyskin.com12.0%423066378
Beauty & cosmetics retail
spaceenk.com12.0%
Beauty & cosmetics retail
sleekshop.com12.0%343254
Beauty & cosmetics retail
revolve.com12.0%1.3K142624880
Beauty & cosmetics retail,
Clothing & apparel retail,
Nutrition & supplement retailers
cultbeauty.co.uk8.0%323410146
Beauty & cosmetics retail
bluebeardsoriginal.com8.0%752
Beauty & cosmetics retail
Top search engine domains — Salon Haircare Shopper

Domains in Google search results for Salon Haircare Shopper queries within Beauty & cosmetics retail. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Salon Haircare Shopper

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1tiktok.com
89.0000
1.6M18.3M49.000047.5%
2amazon.com
88.0000
1.1M16.4M49.000066.5%
3walmart.com
76.0000
74.2K1.5M39.000071.9%
4target.com
74.0000
50.9K1M37.000075.0%
5sephora.com
68.0000
17.1K345.1K36.000084.9%
6nordstrom.com
66.0000
15.9K314.6K35.000074.2%
7asos.com
67.0000
15.7K298.4K37.000067.2%
8costco.com
69.0000
15.2K331.4K37.000077.9%
9macys.com
66.0000
15K306.4K36.000062.4%
10walgreens.com
65.0000
11.6K275.7K35.000077.2%
11anthropologie.com
66.0000
10.4K202K36.000070.4%
12byrdie.com
66.0000
10.1K192.7K27.000014.1%
13iherb.com
63.0000
10K158.4K35.000059.6%
14instacart.com
68.0000
9.1K237.8K38.000085.2%
15urbanoutfitters.com
65.0000
8.9K191.4K36.000058.2%
16cvs.com
64.0000
8.8K214K35.000072.0%
17net-a-porter.com
62.0000
8.7K174.5K35.000076.4%
18ulta.com
64.0000
7.9K164.8K35.000071.6%
19boots.com
61.0000
7.1K138.8K34.000070.6%
20kohls.com
62.0000
7.1K165.5K35.000073.3%
21neimanmarcus.com
60.0000
6.7K142K35.000064.4%
22samsclub.com
63.0000
6.3K159.8K35.000073.7%
23goop.com
61.0000
6.1K151.3K35.000050.4%
24loccitane.com
60.0000
6K129.4K35.000083.1%
25bloomingdales.com
59.0000
5.9K114.5K34.000057.6%

Inclusive Shade Shopper Persona segment

58 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I care deeply about finding complexion products that actually match my skin tone and undertone, so I look for retailers that take shade inclusivity seriously instead of treating it like an afterthought.
I want a broad and reliably stocked range of foundation, concealer, powder, blush, and nude lip options across deep, fair, olive, neutral, warm, and cool undertones.
I appreciate stores that offer realistic swatches, shade-matching tools, customer photos, and reviews from people with similar complexions.
Signal correlations — Inclusive Shade Shopper

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Homepage Keywords+0.2315.4%45Strong
Reddit Comments+0.1061.1%32Confirmed
Best Search Engine RankLower rank = better+0.0960.9%47Emerging
Search Engine Appearances+0.0920.9%47Emerging
Common Crawl-0.0910.8%49Emerging
PageRank-0.0850.7%51Emerging
Backlink Count+0.0330.1%51Baseline
Wikidata-0.0300.1%12Baseline
Reddit Posts-0.0190%42Baseline
Avg Search Engine RankLower rank = better-0.0150%47Baseline
HC-0.0050%51Baseline
Top LLM-recommended domains — Inclusive Shade Shopper

How often AI recommended each domain when answering Inclusive Shade Shopper queries within Beauty & cosmetics retail. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Inclusive Shade Shopper

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
sephora.com100.0%1.7K4153.1K413124
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands
ulta.com100.0%8231136453160
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands,
Skincare brands
beautylish.com100.0%1411312167
Beauty & cosmetics retail,
Cosmetics & makeup brands
cultbeauty.com84.0%551342168
Beauty & cosmetics retail,
Cosmetics & makeup brands
selfridges.com72.0%15696581060
Beauty & cosmetics retail,
Nutrition & supplement retailers
lookfantastic.com68.0%281265439228
Beauty & cosmetics retail,
Cosmetics & makeup brands
nordstrom.com64.0%36.2K185100101
Beauty & cosmetics retail,
Clothing & apparel retail,
Cosmetics & makeup brands,
Jewelry, luggage & leather goods retail,
Luxury fashion & accessories,
Sneaker brands / athletic footwear
jcpenney.com56.0%1.6K31209444487
Athletic apparel brands,
Beauty & cosmetics retail,
Clothing & apparel retail,
Hair-salon & barber chains,
Jewelry, luggage & leather goods retail,
Sneaker brands / athletic footwear
spacenk.com56.0%138364
Beauty & cosmetics retail,
Cosmetics & makeup brands
violetgrey.com52.0%36112188
Beauty & cosmetics retail,
Cosmetics & makeup brands
bluemercury.com32.0%644358188
Beauty & cosmetics retail,
Jewelry, luggage & leather goods retail
harveynichols.com28.0%782241457
Beauty & cosmetics retail
credobeauty.com24.0%7096441406
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Nutrition & supplement retailers,
Skincare brands
boots.com24.0%502195425134
Beauty & cosmetics retail
harrods.com24.0%869106736
Beauty & cosmetics retail,
Clothing & apparel retail,
Jewelry, luggage & leather goods retail,
Luxury fashion & accessories,
Wine & spirits brands
asos.com20.0%6K411247972724
Beauty & cosmetics retail,
Clothing & apparel retail,
Jewelry, luggage & leather goods retail,
Sneaker brands / athletic footwear
cultbeauty.co.uk16.0%323410146
Beauty & cosmetics retail
beautybay.com12.0%1481
Beauty & cosmetics retail,
Cosmetics & makeup brands
creedbeauty.com8.0%84
Beauty & cosmetics retail
mecca.com8.0%951012
Beauty & cosmetics retail,
Cosmetics & makeup brands
macys.com8.0%10K792651633388
Beauty & cosmetics retail,
Clothing & apparel retail,
Cosmetics & makeup brands,
Jewelry, luggage & leather goods retail,
Mattress stores
revolve.com8.0%1.3K142624880
Beauty & cosmetics retail,
Clothing & apparel retail,
Nutrition & supplement retailers
cremedelamer.com4.0%2284
Beauty & cosmetics retail
fentybeauty.com4.0%1.1K9511638212
Beauty & cosmetics retail,
Cosmetics & makeup brands
kohls.com4.0%8.2K3011661240
Athletic apparel brands,
Beauty & cosmetics retail,
Clothing & apparel retail,
Jewelry, luggage & leather goods retail,
Sneaker brands / athletic footwear
Top search engine domains — Inclusive Shade Shopper

Domains in Google search results for Inclusive Shade Shopper queries within Beauty & cosmetics retail. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Inclusive Shade Shopper

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1tiktok.com
89.0000
1.6M18.3M49.000047.5%
2amazon.com
88.0000
1.1M16.4M49.000066.5%
3walmart.com
76.0000
74.2K1.5M39.000071.9%
4target.com
74.0000
50.9K1M37.000075.0%
5sephora.com
68.0000
17.1K345.1K36.000084.9%
6nordstrom.com
66.0000
15.9K314.6K35.000074.2%
7asos.com
67.0000
15.7K298.4K37.000067.2%
8costco.com
69.0000
15.2K331.4K37.000077.9%
9macys.com
66.0000
15K306.4K36.000062.4%
10walgreens.com
65.0000
11.6K275.7K35.000077.2%
11anthropologie.com
66.0000
10.4K202K36.000070.4%
12byrdie.com
66.0000
10.1K192.7K27.000014.1%
13iherb.com
63.0000
10K158.4K35.000059.6%
14instacart.com
68.0000
9.1K237.8K38.000085.2%
15urbanoutfitters.com
65.0000
8.9K191.4K36.000058.2%
16cvs.com
64.0000
8.8K214K35.000072.0%
17net-a-porter.com
62.0000
8.7K174.5K35.000076.4%
18ulta.com
64.0000
7.9K164.8K35.000071.6%
19boots.com
61.0000
7.1K138.8K34.000070.6%
20kohls.com
62.0000
7.1K165.5K35.000073.3%
21neimanmarcus.com
60.0000
6.7K142K35.000064.4%
22samsclub.com
63.0000
6.3K159.8K35.000073.7%
23goop.com
61.0000
6.1K151.3K35.000050.4%
24loccitane.com
60.0000
6K129.4K35.000083.1%
25bloomingdales.com
59.0000
5.9K114.5K34.000057.6%

Gift Beauty Buyer Persona segment

36 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I often shop for beauty and cosmetics as gifts, so I am less focused on building my own routine and more focused on finding products that feel special, presentable, and easy to give.
I want retailers that make gift shopping simple with well-curated sets, seasonal collections, fragrance samplers, self-care bundles, premium packaging, and clear options across different budgets.
I appreciate strong merchandising around holidays, birthdays, thank-you gifts, and last-minute occasions, especially when a website or store helps me identify popular picks that feel safe and widely liked.
Signal correlations — Gift Beauty Buyer

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Backlink Count+0.52027%34Dominant
Reddit Comments+0.47923%24Dominant
HC+0.47422.5%34Dominant
PageRank+0.43819.2%34Dominant
Reddit Posts+0.2988.9%27Strong
Common Crawl+0.2717.4%31Strong
Search Engine Appearances+0.2456%29Strong
Homepage Keywords-0.0820.7%30Emerging
Best Search Engine RankLower rank = better-0.0650.4%29Emerging
Avg Search Engine RankLower rank = better+0.0450.2%29Baseline
Wikidata-0.0360.1%7Baseline
Top LLM-recommended domains — Gift Beauty Buyer

How often AI recommended each domain when answering Gift Beauty Buyer queries within Beauty & cosmetics retail. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Gift Beauty Buyer

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
sephora.com100.0%1.7K4153.1K413124
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands
ulta.com100.0%8231136453160
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands,
Skincare brands
nordstrom.com100.0%36.2K185100101
Beauty & cosmetics retail,
Clothing & apparel retail,
Cosmetics & makeup brands,
Jewelry, luggage & leather goods retail,
Luxury fashion & accessories,
Sneaker brands / athletic footwear
bluemercury.com92.0%644358188
Beauty & cosmetics retail,
Jewelry, luggage & leather goods retail
loccitane.com88.0%8696
Beauty & cosmetics retail
diptyqueparis.com84.0%1913364
Beauty & cosmetics retail
macys.com48.0%10K792651633388
Beauty & cosmetics retail,
Clothing & apparel retail,
Cosmetics & makeup brands,
Jewelry, luggage & leather goods retail,
Mattress stores
thebodyshop.com36.0%8121259200
Beauty & cosmetics retail
spacenk.com32.0%138364
Beauty & cosmetics retail,
Cosmetics & makeup brands
fresh.com28.0%2.3K9116248
Beauty & cosmetics retail
harrods.com24.0%869106736
Beauty & cosmetics retail,
Clothing & apparel retail,
Jewelry, luggage & leather goods retail,
Luxury fashion & accessories,
Wine & spirits brands
aesop.com24.0%6612219120
Beauty & cosmetics retail,
Household cleaning brands,
Luxury fashion & accessories
dermstore.com24.0%87664912200
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Haircare brands,
Med spas & aesthetic clinics,
Skincare brands
joomalone.com20.0%
Beauty & cosmetics retail
jomalone.com20.0%1492
Beauty & cosmetics retail
maccosmetics.com16.0%1547243115216
Beauty & cosmetics retail,
Cosmetics & makeup brands
fragrancenet.com16.0%2.3K226356105
Beauty & cosmetics retail
spaceenk.com12.0%
Beauty & cosmetics retail
cultbeauty.com12.0%551342168
Beauty & cosmetics retail,
Cosmetics & makeup brands
theouai.com12.0%3702035172
Beauty & cosmetics retail,
Haircare brands
glossier.com12.0%242852100
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Skincare brands
qvc.com12.0%51193192123316
Beauty & cosmetics retail,
Clothing & apparel retail
credobeauty.com12.0%7096441406
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Nutrition & supplement retailers,
Skincare brands
bloomingdales.com8.0%48693046108
Beauty & cosmetics retail,
Clothing & apparel retail,
Jewelry, luggage & leather goods retail,
Luxury fashion & accessories,
Mattress stores
kiehls.com8.0%1053535244
Beauty & cosmetics retail,
Skincare brands
Top search engine domains — Gift Beauty Buyer

Domains in Google search results for Gift Beauty Buyer queries within Beauty & cosmetics retail. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Gift Beauty Buyer

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1tiktok.com
89.0000
1.6M18.3M49.000047.5%
2amazon.com
88.0000
1.1M16.4M49.000066.5%
3walmart.com
76.0000
74.2K1.5M39.000071.9%
4target.com
74.0000
50.9K1M37.000075.0%
5sephora.com
68.0000
17.1K345.1K36.000084.9%
6nordstrom.com
66.0000
15.9K314.6K35.000074.2%
7asos.com
67.0000
15.7K298.4K37.000067.2%
8costco.com
69.0000
15.2K331.4K37.000077.9%
9macys.com
66.0000
15K306.4K36.000062.4%
10walgreens.com
65.0000
11.6K275.7K35.000077.2%
11anthropologie.com
66.0000
10.4K202K36.000070.4%
12byrdie.com
66.0000
10.1K192.7K27.000014.1%
13iherb.com
63.0000
10K158.4K35.000059.6%
14instacart.com
68.0000
9.1K237.8K38.000085.2%
15urbanoutfitters.com
65.0000
8.9K191.4K36.000058.2%
16cvs.com
64.0000
8.8K214K35.000072.0%
17net-a-porter.com
62.0000
8.7K174.5K35.000076.4%
18ulta.com
64.0000
7.9K164.8K35.000071.6%
19boots.com
61.0000
7.1K138.8K34.000070.6%
20kohls.com
62.0000
7.1K165.5K35.000073.3%
21neimanmarcus.com
60.0000
6.7K142K35.000064.4%
22samsclub.com
63.0000
6.3K159.8K35.000073.7%
23goop.com
61.0000
6.1K151.3K35.000050.4%
24loccitane.com
60.0000
6K129.4K35.000083.1%
25bloomingdales.com
59.0000
5.9K114.5K34.000057.6%

Teen Starter Shopper Persona segment

25 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I am just getting into beauty, so I want products that are easy to understand, age-appropriate, and not intimidating.
I am interested in beginner-friendly skincare, simple makeup, lip products, mascara, body care, fragrance mists, and fun seasonal items that let me experiment without spending too much.
I like retailers that feel current, welcoming, and easy to browse, with clear categories, starter kits, mini sizes, and lots of peer reviews or tutorials.
Signal correlations — Teen Starter Shopper

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Reddit Comments+0.50325.3%16Dominant
Wikidata-0.48623.6%6Dominant
PageRank+0.41517.2%22Dominant
Reddit Posts+0.35012.2%19Dominant
HC+0.32510.5%22Dominant
Backlink Count+0.2858.1%22Strong
Avg Search Engine RankLower rank = better+0.2687.2%19Strong
Search Engine Appearances+0.2516.3%19Strong
Common Crawl+0.1763.1%21Confirmed
Best Search Engine RankLower rank = better+0.1753%19Confirmed
Homepage Keywords-0.1221.5%19Confirmed
Top LLM-recommended domains — Teen Starter Shopper

How often AI recommended each domain when answering Teen Starter Shopper queries within Beauty & cosmetics retail. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Teen Starter Shopper

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
ulta.com100.0%8231136453160
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands,
Skincare brands
target.com100.0%7.6K1.2K3.5K84312016
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Furniture stores,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Soft drink brands,
Wine & spirits brands
sephora.com100.0%1.7K4153.1K413124
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands
colourpop.com100.0%1.1K1638599104
Beauty & cosmetics retail,
Cosmetics & makeup brands
elfcosmetics.com100.0%193767164
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Skincare brands
nyxcosmetics.com96.0%203515184
Beauty & cosmetics retail,
Cosmetics & makeup brands
walmart.com96.0%21.3K5.6K8.8K1.7K172149
Athletic apparel brands,
Auto repair & maintenance,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Beer, wine & liquor stores,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Food delivery platforms,
Furniture stores,
Gas stations & fuel retail,
Hair-salon & barber chains,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Oil-change chains,
Soft drink brands,
Wine & spirits brands
yesstyle.com64.0%33066114484
Beauty & cosmetics retail,
Cosmetics & makeup brands
beautybay.com56.0%1481
Beauty & cosmetics retail,
Cosmetics & makeup brands
bathandbodyworks.com36.0%322202728
Beauty & cosmetics retail
shopmissa.com32.0%473318132
Beauty & cosmetics retail,
Cosmetics & makeup brands
glossier.com32.0%242852100
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Skincare brands
amazon.com28.0%298.5K72.3K76.5K76.8K269
Affiliate-marketing networks,
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Customer support / contact center software,
Data analytics / BI software,
Data-warehouse / lakehouse platforms,
Enterprise AI platforms,
Enterprise search & knowledge copilots,
Furniture stores,
Golf equipment brands,
GPU / AI infrastructure vendors,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office furniture / workplace equipment,
Office supplies wholesalers,
Pest-control services,
Soft drink brands,
Streaming video services
frankiesbikinis.com16.0%11472564
Beauty & cosmetics retail
ulta-beauty-at-target.com4.0%
Beauty & cosmetics retail
blissworld.com4.0%35220116
Beauty & cosmetics retail,
Skincare brands,
Spa & massage chains
frankiesbikinisbeauty.com4.0%
Beauty & cosmetics retail
kikocosmetics.com4.0%10340
Beauty & cosmetics retail
pinkpantherbeauty.com4.0%
Beauty & cosmetics retail
frankbody.com4.0%204
Beauty & cosmetics retail
bluemercury.com4.0%644358188
Beauty & cosmetics retail,
Jewelry, luggage & leather goods retail
cvs.com4.0%2.5K111210141212
Baby care & diaper brands,
Beauty & cosmetics retail,
Bottled water & functional beverage brands,
Nutrition & supplement retailers
urbanoutfitters.com4.0%42069110828
Beauty & cosmetics retail,
Clothing & apparel retail,
Nutrition & supplement retailers
revolve.com4.0%1.3K142624880
Beauty & cosmetics retail,
Clothing & apparel retail,
Nutrition & supplement retailers
milani.com4.0%
Beauty & cosmetics retail,
Cosmetics & makeup brands
Top search engine domains — Teen Starter Shopper

Domains in Google search results for Teen Starter Shopper queries within Beauty & cosmetics retail. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Teen Starter Shopper

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1tiktok.com
89.0000
1.6M18.3M49.000047.5%
2amazon.com
88.0000
1.1M16.4M49.000066.5%
3walmart.com
76.0000
74.2K1.5M39.000071.9%
4target.com
74.0000
50.9K1M37.000075.0%
5sephora.com
68.0000
17.1K345.1K36.000084.9%
6nordstrom.com
66.0000
15.9K314.6K35.000074.2%
7asos.com
67.0000
15.7K298.4K37.000067.2%
8costco.com
69.0000
15.2K331.4K37.000077.9%
9macys.com
66.0000
15K306.4K36.000062.4%
10walgreens.com
65.0000
11.6K275.7K35.000077.2%
11anthropologie.com
66.0000
10.4K202K36.000070.4%
12byrdie.com
66.0000
10.1K192.7K27.000014.1%
13iherb.com
63.0000
10K158.4K35.000059.6%
14instacart.com
68.0000
9.1K237.8K38.000085.2%
15urbanoutfitters.com
65.0000
8.9K191.4K36.000058.2%
16cvs.com
64.0000
8.8K214K35.000072.0%
17net-a-porter.com
62.0000
8.7K174.5K35.000076.4%
18ulta.com
64.0000
7.9K164.8K35.000071.6%
19boots.com
61.0000
7.1K138.8K34.000070.6%
20kohls.com
62.0000
7.1K165.5K35.000073.3%
21neimanmarcus.com
60.0000
6.7K142K35.000064.4%
22samsclub.com
63.0000
6.3K159.8K35.000073.7%
23goop.com
61.0000
6.1K151.3K35.000050.4%
24loccitane.com
60.0000
6K129.4K35.000083.1%
25bloomingdales.com
59.0000
5.9K114.5K34.000057.6%

Convenience Replenisher Persona segment

12 domains
About this persona

This persona represents a distinct audience segment identified from LLM query patterns within this industry. The description reflects how AI models characterize users making queries in this segment.

Domains recommended for this persona are scored based on how frequently they appear in persona-specific queries — which may differ from the industry-wide rankings above.

I do not shop beauty for fun very often; I mainly want a fast, reliable way to restock the products I already use and trust.
I am usually buying essentials like cleanser, moisturizer, sunscreen, shampoo, deodorant, body wash, toothpaste-adjacent personal care, basic makeup replacements, and household beauty staples.
My ideal retailer makes repeat purchasing effortless with subscriptions, one-click reorders, autoship, same-day pickup, fast delivery, and consistent in-stock availability.
Signal correlations — Convenience Replenisher

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern above.

Differences from the overall industry table reveal which signals matter specifically for reaching this audience — useful for targeting content strategy and acquisition priorities for this segment.

Signalρ (Spearman)nRank Influence
Search Engine Appearances+0.75556.9%11Dominant
Common Crawl+0.74154.9%12Dominant
PageRank+0.72852.9%12Dominant
Backlink Count+0.64341.4%12Dominant
Wikidata+0.60036%6Dominant
Reddit Posts+0.59435.3%12Dominant
HC+0.51626.6%12Dominant
Reddit Comments+0.32910.8%12Dominant
Homepage Keywords+0.1051.1%11Confirmed
Avg Search Engine RankLower rank = better+0.0820.7%11Emerging
Best Search Engine RankLower rank = better+0.0000%11Baseline
Top LLM-recommended domains — Convenience Replenisher

How often AI recommended each domain when answering Convenience Replenisher queries within Beauty & cosmetics retail. Each persona has 25 query runs — count is raw appearances, percentage is out of those runs.

Compare with the industry-wide charts above to see which domains over- or under-index for this specific audience segment.

Domain signals matrix — Convenience Replenisher

Signal matrix for the top 25 LLM-recommended domains filtered to this persona's query context.

Look for patterns in which signal combinations characterize domains that resonate specifically with this audience — these may differ from industry-wide norms and point to persona-specific ranking drivers.

DomainLLM %SE #SE Best RankBacklinksPageRankAUCSE OBLCrawlReddit CmtsReddit PostsWikipediaWikidataHomepageIndustries
target.com100.0%7.6K1.2K3.5K84312016
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Furniture stores,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Soft drink brands,
Wine & spirits brands
amazon.com100.0%298.5K72.3K76.5K76.8K269
Affiliate-marketing networks,
Athletic apparel brands,
Baby care & diaper brands,
Beauty & cosmetics retail,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Cosmetics & makeup brands,
Customer support / contact center software,
Data analytics / BI software,
Data-warehouse / lakehouse platforms,
Enterprise AI platforms,
Enterprise search & knowledge copilots,
Furniture stores,
Golf equipment brands,
GPU / AI infrastructure vendors,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office furniture / workplace equipment,
Office supplies wholesalers,
Pest-control services,
Soft drink brands,
Streaming video services
walmart.com100.0%21.3K5.6K8.8K1.7K172149
Athletic apparel brands,
Auto repair & maintenance,
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Beer, wine & liquor stores,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Food delivery platforms,
Furniture stores,
Gas stations & fuel retail,
Hair-salon & barber chains,
Haircare brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Jewelry, luggage & leather goods retail,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Oil-change chains,
Soft drink brands,
Wine & spirits brands
cvs.com100.0%2.5K111210141212
Baby care & diaper brands,
Beauty & cosmetics retail,
Bottled water & functional beverage brands,
Nutrition & supplement retailers
walgreens.com100.0%1K1531707792
Baby care & diaper brands,
Beauty & cosmetics retail,
Nutrition & supplement retailers
ulta.com100.0%8231136453160
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands,
Skincare brands
costco.com100.0%5.8K2K1.9K1351238
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Beer, wine & liquor stores,
Bottled water & functional beverage brands,
Clothing & apparel retail,
Credit cards,
Furniture stores,
Gas stations & fuel retail,
Golf equipment brands,
Home centers,
Home exercise equipment,
Household cleaning brands,
Mattress stores,
Nutrition & supplement retailers,
Office supplies wholesalers,
Soft drink brands,
Wine & spirits brands
sephora.com100.0%1.7K4153.1K413124
Beauty & cosmetics retail,
Cosmetics & makeup brands,
Hair-salon & barber chains,
Haircare brands
instacart.com80.0%388115127424172
Beauty & cosmetics retail,
Beer brands,
Beer, wine & liquor stores,
Food delivery platforms,
Soft drink brands,
Wine & spirits brands
samsclub.com68.0%7511652344116
Baby care & diaper brands,
Beauty & cosmetics retail,
Beer brands,
Bottled water & functional beverage brands,
Credit cards,
Gas stations & fuel retail,
Mattress stores,
Office supplies wholesalers,
Soft drink brands,
Wine & spirits brands
riteaid.com48.0%124119568
Baby care & diaper brands,
Beauty & cosmetics retail
iherb.com4.0%1.9K5.3K677384
Beauty & cosmetics retail,
Nutrition & supplement retailers
Top search engine domains — Convenience Replenisher

Domains in Google search results for Convenience Replenisher queries within Beauty & cosmetics retail. Counts reflect only the Google search results for keywords mapped to this persona — filtered to domains that appear in this industry.

Note: the number of results naturally varies by persona because different query intents return different domains. A persona with fewer results here is not a data gap — it reflects that those specific queries surface a narrower or different set of sites.

Top backlink domains — Convenience Replenisher

Backlink authority rankings for top domains within this persona segment.

Authority signals reflect broader domain strength that generally carries across personas. High-authority domains appearing only in some personas may indicate specialized trust or content relevance that isn't fully general.

#DomainPageRankBacklinksAUCHCLLM Score
1tiktok.com
89.0000
1.6M18.3M49.000047.5%
2amazon.com
88.0000
1.1M16.4M49.000066.5%
3walmart.com
76.0000
74.2K1.5M39.000071.9%
4target.com
74.0000
50.9K1M37.000075.0%
5sephora.com
68.0000
17.1K345.1K36.000084.9%
6nordstrom.com
66.0000
15.9K314.6K35.000074.2%
7asos.com
67.0000
15.7K298.4K37.000067.2%
8costco.com
69.0000
15.2K331.4K37.000077.9%
9macys.com
66.0000
15K306.4K36.000062.4%
10walgreens.com
65.0000
11.6K275.7K35.000077.2%
11anthropologie.com
66.0000
10.4K202K36.000070.4%
12byrdie.com
66.0000
10.1K192.7K27.000014.1%
13iherb.com
63.0000
10K158.4K35.000059.6%
14instacart.com
68.0000
9.1K237.8K38.000085.2%
15urbanoutfitters.com
65.0000
8.9K191.4K36.000058.2%
16cvs.com
64.0000
8.8K214K35.000072.0%
17net-a-porter.com
62.0000
8.7K174.5K35.000076.4%
18ulta.com
64.0000
7.9K164.8K35.000071.6%
19boots.com
61.0000
7.1K138.8K34.000070.6%
20kohls.com
62.0000
7.1K165.5K35.000073.3%
21neimanmarcus.com
60.0000
6.7K142K35.000064.4%
22samsclub.com
63.0000
6.3K159.8K35.000073.7%
23goop.com
61.0000
6.1K151.3K35.000050.4%
24loccitane.com
60.0000
6K129.4K35.000083.1%
25bloomingdales.com
59.0000
5.9K114.5K34.000057.6%