Neutral
AI recommendation signal analysis across 96 domains for the Neutral persona in Mortgage Lenders.
This report tracks how AI models and search engines recommend companies across 100 industries. If you want the same analysis run specifically against your own site and competitors, get in touch.
Get in touch →How to use this page
Get into the tool lists
The tools and tool roundups ranking in this space. Get your product added to the roundups that matter, or build a free tool where demand exists and nothing good ranks.
Where the numbers come from
We run tools queries for this industry through Google and aggregate every result: domains by rank-weighted score (higher positions count for more) and appearance count, exact URLs by appearance count, and the most common title phrases.
What's on this page
Domain and URL charts, the full result list, and title n-gram tables.
Research: Tools
Domains appearing in Google results for Neutral's Research: Tools queries. Score is a rank-weighted sum (higher-ranked appearances count for more); count is a plain appearance tally.
Top URLs
Individual pages (not just domains) ranked by the same rank-weighted score, labeled by page title.
All Results
Every result for Neutral's Research: Tools queries, ranked by how many times each exact URL appeared (ties broken by average rank position, so appearing higher up wins), a different aggregation than the score-based charts above. Title and URL links open in a new tab.
Title N-Grams
Most common word phrases (2 to 7 words) across every result title for these queries.
2-grams
| 51 | mortgage calculator |
| 17 | calculator spreadsheet |
| 14 | in excel |
| 12 | how to |
| 11 | a mortgage |
| 11 | calculator in |
| 10 | for excel |
| 9 | payment calculator |
| 8 | mortgage payment |
| 8 | home mortgage |
| 8 | calculator excel |
| 7 | excel mortgage |
| 7 | create a |
| 7 | google sheets |
| 6 | to create |
| 5 | calculator for |
| 5 | free mortgage |
| 5 | calculator with |
| 4 | microsoft excel |
| 4 | free home |
| 4 | affordability calculator |
| 4 | excel template |
| 4 | excel spreadsheet |
| 4 | loan calculator |
| 3 | mortgage calculators |
3-grams
| 12 | mortgage calculator spreadsheet |
| 10 | calculator in excel |
| 8 | a mortgage calculator |
| 7 | mortgage calculator in |
| 7 | mortgage calculator excel |
| 6 | excel mortgage calculator |
| 6 | home mortgage calculator |
| 6 | mortgage payment calculator |
| 5 | create a mortgage |
| 5 | calculator for excel |
| 5 | how to create |
| 5 | to create a |
| 4 | mortgage calculator with |
| 4 | calculator excel template |
| 3 | free home mortgage |
| 3 | mortgage calculator for |
| 3 | how to make |
| 3 | to make a |
| 3 | mortgage calculator template |
| 3 | calculator spreadsheet template |
| 3 | mortgage spreadsheet calculator |
| 2 | how to calculate |
| 2 | to calculate your |
| 2 | calculate your mortgage |
| 2 | your mortgage payment |
4-grams
| 6 | a mortgage calculator in |
| 6 | mortgage calculator in excel |
| 4 | create a mortgage calculator |
| 4 | how to create a |
| 4 | mortgage calculator excel template |
| 3 | excel mortgage calculator spreadsheet |
| 3 | free home mortgage calculator |
| 3 | mortgage calculator for excel |
| 3 | how to make a |
| 3 | to create a mortgage |
| 2 | how to calculate your |
| 2 | to calculate your mortgage |
| 2 | calculate your mortgage payment |
| 2 | your mortgage payment in |
| 2 | mortgage payment in excel |
| 2 | home mortgage calculator for |
| 2 | for excel google sheets |
| 2 | google sheets mortgage calculator |
| 2 | a mortgage calculator with |
| 2 | mortgage calculator with microsoft |
| 2 | calculator with microsoft excel |
| 2 | mortgage calculator spreadsheet template |
| 2 | mortgage payment calculator spreadsheet |
| 2 | a mortgage payment calculator |
| 2 | mortgage payment calculator in |
5-grams
| 6 | a mortgage calculator in excel |
| 3 | to create a mortgage calculator |
| 2 | how to calculate your mortgage |
| 2 | to calculate your mortgage payment |
| 2 | calculate your mortgage payment in |
| 2 | your mortgage payment in excel |
| 2 | create a mortgage calculator in |
| 2 | free home mortgage calculator for |
| 2 | home mortgage calculator for excel |
| 2 | create a mortgage calculator with |
| 2 | a mortgage calculator with microsoft |
| 2 | mortgage calculator with microsoft excel |
| 2 | how to create a mortgage |
| 2 | mortgage payment calculator in excel |
| 1 | download microsoft excel mortgage calculator |
| 1 | microsoft excel mortgage calculator spreadsheet |
| 1 | any mortgage calculator or excel |
| 1 | mortgage calculator or excel or |
| 1 | calculator or excel or google |
| 1 | or excel or google sheet |
| 1 | excel or google sheet for |
| 1 | free personal finance calculator templates |
| 1 | explanations of the different spreadsheets |
| 1 | mortgage payoff calculator google sheets |
| 1 | payoff calculator google sheets templates |
6-grams
| 2 | how to calculate your mortgage payment |
| 2 | to calculate your mortgage payment in |
| 2 | calculate your mortgage payment in excel |
| 2 | create a mortgage calculator in excel |
| 2 | free home mortgage calculator for excel |
| 2 | to create a mortgage calculator with |
| 2 | create a mortgage calculator with microsoft |
| 2 | a mortgage calculator with microsoft excel |
| 2 | how to create a mortgage calculator |
| 1 | download microsoft excel mortgage calculator spreadsheet |
| 1 | any mortgage calculator or excel or |
| 1 | mortgage calculator or excel or google |
| 1 | calculator or excel or google sheet |
| 1 | or excel or google sheet for |
| 1 | mortgage payoff calculator google sheets templates |
| 1 | your mortgage payment in excel and |
| 1 | the ultimate mortgage calculator spreadsheet google |
| 1 | mortgage loan payment calculator google sheets |
| 1 | using excel formulas to figure out |
| 1 | excel formulas to figure out payments |
| 1 | formulas to figure out payments and |
| 1 | to figure out payments and savings |
| 1 | how to make a mortgage calculator |
| 1 | to make a mortgage calculator in |
| 1 | make a mortgage calculator in excel |
7-grams
| 2 | how to calculate your mortgage payment in |
| 2 | to calculate your mortgage payment in excel |
| 2 | to create a mortgage calculator with microsoft |
| 2 | create a mortgage calculator with microsoft excel |
| 1 | any mortgage calculator or excel or google |
| 1 | mortgage calculator or excel or google sheet |
| 1 | calculator or excel or google sheet for |
| 1 | calculate your mortgage payment in excel and |
| 1 | using excel formulas to figure out payments |
| 1 | excel formulas to figure out payments and |
| 1 | formulas to figure out payments and savings |
| 1 | how to make a mortgage calculator in |
| 1 | to make a mortgage calculator in excel |
| 1 | easy spreadsheet to track mortgage payments and |
| 1 | spreadsheet to track mortgage payments and see |
| 1 | free mortgage home templates for excel google |
| 1 | mortgage home templates for excel google sheets |
| 1 | mortgage calculator with extra payments excel download |
| 1 | how to create a home mortgage payments |
| 1 | to create a home mortgage payments calculator |
| 1 | create a home mortgage payments calculator in |
| 1 | a home mortgage payments calculator in excel |
| 1 | mortgage calculator template for excel google sheets |
| 1 | 3 ways to create a mortgage calculator |
| 1 | ways to create a mortgage calculator with |