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Life Insurance

New Parent Planner

Open Web Presence
Dominant · Reddit Comments ρ=0.358

AI recommendation signal analysis across 132 domains for the New Parent Planner persona in Life Insurance.

Open web data in this report comes from Common Crawl HTML crawls.
132Domains Tracked
New Parent Planner_persona.report
DomainScore
statefarm.com
97.0
forbes.com
92.6
investopedia.com
90.3
cnbc.com
85.6
jdpower.com
83.7
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About This Report

How to use this page

Persona view: this page is scoped to this persona's queries alone.
Use Case

Measure open-web share of voice

The widest lens in this report: billions of web pages checked for places where this segment's topics and brands appear together. Domains with high co-occurrence are the ones the open web already associates with this market, the same association LLMs absorb in training.

How It's Calculated

Where the numbers come from

We scan seven full web crawls (roughly monthly, December 2025 through June 2026, about two billion pages each) for pages that link to a tracked brand domain and also contain one of this segment's topic phrases. Hit counts are exact; the count of distinct publishing websites is a close estimate, so it is presented as approximate.

Overview

What's on this page

Segment-level totals, a top-domains-by-co-occurrence chart, and the full domain table.

Segment Totals

Open web presence at a glance

How much of the open web connects New Parent Planner's brands with its topics: pages that link to a tracked brand domain and also contain one of this segment's topic phrases. Hit counts are exact; the publishing-website count is a close estimate.

2.0M
Topic Co-occurrences
26.9M
Topic Phrase Matches
143
Brand Domains Seen
About 927K
Publishing Websites
Open Web Data

Top domains by open-web presence

The brand domains the open web most often links in the same places it discusses New Parent Planner's topics. Topic Co-occurrences requires the segment's own vocabulary on the page; Total Appearances counts the domain alongside any tracked phrase; Blended merges the two on a log scale (co-occurrence weighted higher, 0 to 100). The table follows the selected view.


DomainBlendedTopic Co-occurrencesTotal Appearances
statefarm.com97.0918,01612,196,326
forbes.com92.6168,09846,266,864
investopedia.com90.3153,97720,140,690
cnbc.com85.654,26018,531,668
jdpower.com83.796,2892,678,788
msn.com82.941,6689,540,820
nerdwallet.com82.548,9085,780,353
wsj.com82.335,10010,286,939
nationwide.com81.768,9302,117,221
bankrate.com80.737,2434,499,513
usnews.com77.017,5673,779,300
guardianlife.com75.132,308500,063
progressive.com74.820,974999,402
wawanesa.com73.836,569224,824
ergo.com73.721,511586,562
geico.com73.117,345685,624
fidelity.com72.711,8341,174,960
kiplinger.com72.010,5351,112,498
costco.com72.02,59016,426,556
usaa.com70.810,803604,192
policygenius.com70.314,270286,497
in.gov70.06,3561,205,881
metlife.com69.19,765354,701
libertymutual.com68.77,961448,006
money.com67.15,039520,427
sofi.com67.13,796891,407
builtin.com67.13,728921,767
mp.weixin.qq.com67.12,2602,475,163
ramseysolutions.com67.05,017498,569
newyorklife.com66.78,812149,193
meetfabric.com66.39,86899,181
consumeraffairs.com66.23,190852,383
mutualofomaha.com65.67,435126,464
prudential.com65.66,188184,883
massmutual.com65.57,093132,066
gerberlife.com65.38,89279,266
principal.com65.26,251150,268
moneygeek.com64.64,322233,685
insure.com64.04,980136,194
digital.fidelity.com64.03,641252,478
trustage.com63.93,634236,765
insurify.com63.73,860192,500
northwesternmutual.com63.34,897104,860
legalandgeneral.com63.24,253127,836
ethos.com62.55,84652,473
lemonade.com61.92,769167,409
aig.com61.03,06491,239
amica.com60.81,288447,566
transamerica.com60.53,26465,665
lincolnfinancial.com59.62,75861,773
johnhancock.com59.53,08447,695
pacificlife.com59.33,26839,088
policyme.com59.32,87049,013
protective.com59.03,35431,782
lifeinsurance.adityabirlacapital.com59.02,92042,313
esurance.com58.91,99783,015
moneytalksnews.com58.91,429157,253
primerica.com58.82,50452,326
westernsouthern.com58.42,53742,832
securian.com58.32,32546,896
compare.com57.91,187147,017
ladderlife.com56.41,54745,882
havenlife.com55.62,13017,254
selectquote.com55.41,96818,401
insuranceopedia.com55.01,12044,759
fidelitylife.com54.72,03512,482
symetra.com54.71,67218,670
pennmutual.com54.61,43523,470
zanderins.com54.41,94012,192
term4sale.com53.71,71811,317
fabric.com52.867146,559
ethoslife.com52.71,35611,519
bestow.com52.21,15612,294
blog.massmutual.com51.573321,896
abramsinc.com50.578812,177
healthiq.com50.282110,188
quotacy.com49.59535,559
quote.com49.438630,352
sbli.com48.17374,845
lifeinsure.com47.06004,544
brighthousefinancial.com46.74816,061
accuquote.com46.65544,383
aigdirect.com46.55673,976
sproutt.com46.35344,058
outsourceaccelerator.com46.311379,710
mypolicyquote.com45.224011,603
netquote.com44.821911,839
etrade.com44.410341,348
insurancegeek.com43.42604,563
bannerlife.com43.03332,333
lifequote.com42.42932,345
healthcareinsider.com42.21388,955
prosperitylife.com41.82532,344
localnews8.com41.87325,863
thecgins.com41.57819,923
leaplife.com41.01853,004
blakeinsurancegroup.com40.91078,358
termlife2go.com40.82511,541
haven.com40.85924,670
lifeessentials.nationwide.com40.0271952
insurance.ks.gov39.91134,818
everydaylifeinsurance.com39.61841,657
inshur.com39.3718,723
zanderinsurance.com38.51321,890
aarp.com38.3598,250
cover.com37.0703,342
mobile.usaa.com35.9573,006
japan.jdpower.com34.3256,867
term-life-online.com33.189374
coveragecat.com32.9322,414
thagency.com32.6243,591
lifeinsurancequotes.com31.059320
termlifeinsurance.com28.534310
navigators.com26.153,105
policy.com24.39530
pro.policygenius.com20.910100
ladder.com20.98146
quoteyeti.com19.7885
theinsgroup.net19.61430
insurancy.com19.55172
sammonsfinancial.com19.3959
lifeinsurance.com19.05135
zander.com18.43232
eversurance.com18.13206
feeonlynews.com17.71656
trueballot.com15.801,068
term.com15.2618
banner.com13.10324
boldlife.com13.10322
www2.businessinsider.com13.00313
lifenet.com12.1224
reassure.com11.0133
fabriclife.com10.4096
canigetlifeinsurance.com10.3124
termhero.com9.4116
gluehome.com9.4063
bond.com6.7018
zapfi.com6.3015
utterlycovered.com6.213
mintlife.com5.8012
lifeinsurancemadeeasy.com4.406
finderslist.com2.502
lifehappens.com2.502