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Industry Report

Insurance Brokerages Benefits Brokers

Top Subreddits
Dominant · SE Outbound Links ρ=0.336

AI recommendation signal analysis across 2,346 domains and 11 buyer personas in Insurance Brokerages Benefits Brokers, led by aon.com as the most LLM-recommended domain.

2,346Domains Tracked
11Buyer Personas
30.7MReddit Posts
122KWikipedia Articles
15.9MOpen Web Matches
reddit_top_subreddits.report
SubredditScore
HealthInsurance
90.3
tax
89.7
IRS
87.4
This is a shortened preview of the Insurance Brokerages Benefits Brokers report

Many tables and charts on this page show only the top few results; the full data behind them runs far deeper. The complete report unlocks every row, chart, and download for this industry.

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About This Report

How to use this page

Industry view: this page aggregates every persona's data for the whole industry, plus industry-wide queries. Pick a persona from the sidebar to narrow the lens to one segment.
Use Case

Find your communities

Reddit is twenty years of unfiltered customer conversation, and a major LLM training source. These are the subreddits where this segment's topics get discussed and its brands get mentioned. Use them to pick the communities worth monitoring, joining, and earning a presence in.

How It's Calculated

Where the numbers come from

We scan every public Reddit comment and submission from 2005 through mid-2026 for this segment's topic phrases and brand hostnames. Topic Score weights every phrase match by that phrase's importance score for the segment, so core vocabulary counts for more than generic terms; raw match and mention counts are shown alongside. Comments and submissions stay separate on purpose: a community that discusses is different from one that shares links. Bot feeds, spam farms, and user-profile pages are filtered out as noise.

Overview

What's on this page

Top-subreddit charts and full tables for comments and submissions, sortable by topic matches or brand mentions, plus segment activity totals.

Segment Totals

Reddit activity at a glance

Total Reddit activity touching Insurance Brokerages Benefits Brokers across all personas, 2005 through mid-2026. Posts, communities, and authors are distinct counts; average score is upvote score per matched post.

Comments

23.5M
Posts Touched
153K
Subreddits
6.1M
Authors
8.2
Avg Score per Post

Submissions

7.2M
Posts Touched
345K
Subreddits
2.4M
Authors
89%
Avg Upvote Ratio
Reddit Submissions

Top subreddits by submissions

Where Insurance Brokerages Benefits Brokers's topics and brands show up in link and text posts, across all personas. Topic Score is term-weighted relevance: every phrase match counts in proportion to that phrase's importance for this segment, so a community using the segment's core vocabulary outranks one that merely repeats its generic words (raw match counts stay in the table). Brand Mentions counts the segment's domains. Blended merges the two on a log scale (brand mentions weighted higher, 0 to 100) to surface communities strong on both. Bars link to the subreddit.


SubredditReachBlendedTopic ScoreTopic MatchesBrand MentionsActivity Score
HealthInsuranceNiche95.2119,59841,8528,525185,595
taxNiche92.421,63814,86014,108127,634
InsuranceNiche88.3111,05732,6882,86282,090
Reddit Comments

Top subreddits by comments

Where Insurance Brokerages Benefits Brokers's topics and brands show up in discussion inside comment threads, across all personas. Topic Score is term-weighted relevance: every phrase match counts in proportion to that phrase's importance for this segment, so a community using the segment's core vocabulary outranks one that merely repeats its generic words (raw match counts stay in the table). Brand Mentions counts the segment's domains. Blended merges the two on a log scale (brand mentions weighted higher, 0 to 100) to surface communities strong on both. Bars link to the subreddit.


SubredditReachBlendedTopic ScoreTopic MatchesBrand MentionsActivity Score
HealthInsuranceNiche90.3263,44888,72844,220393,300
taxNiche89.745,56923,690126,768392,164
IRSNiche87.45,1842,651344,733389,296