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Insurance Brokerages Benefits Brokers

Enterprise Benefits Director

LLM vs Fanout vs AI Search vs Organic
Dominant · SE Outbound Links ρ=0.363

AI recommendation signal analysis across 235 domains for the Enterprise Benefits Director persona in Insurance Brokerages Benefits Brokers.

235Domains Tracked
9.2MReddit Posts
20KWikipedia Articles
682KOpen Web Matches
Enterprise Benefits Director_persona.report
DomainScore
mercer.com
44.0
aon.com
13.0
wtwco.com
11.0
This is a shortened preview of the Insurance Brokerages Benefits Brokers report

Many tables and charts on this page show only the top few results; the full data behind them runs far deeper. The complete report unlocks every row, chart, and download for this industry.

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About This Report

How to use this page

Persona view: this page is scoped to this persona's queries alone.
Use Case

Compare channels at a glance

See which domains win each discovery channel, and where a brand is strong in one but missing from another. Use the over- and under-performer tables to find channels where competitors hold an edge you can close, or gaps you can take first.

How It's Calculated

Where the numbers come from

LLM, Fanout, and Organic columns use a rank-weighted score: a domain at position 1 counts for more than one at position 10, summed across every query run. AI Search is a plain citation count because Google's AI Overviews carry no rank data.

Overview

What's on this page

Side-by-side rankings for LLM recommendations, web-search fanout, Google's AI Overviews, and organic results, plus an aggregate view and per-channel over/under-performer callouts.

Cross-Channel Comparison

LLM vs Fanout vs AI Search vs Organic

Compare recommendation patterns for Enterprise Benefits Director across four channels side by side: pick a model for LLM and Fanout, toggle Google/Bing for Organic. AI Search has no model choice (it's Google's own AI Overview, a single source, not a multi-model API) and no rank field, so it's shown as a plain citation count rather than a rank-weighted score like the other three.

The two boxes below the four channel charts offer several views of the same data; use the tabs to switch charts. Every view derives from the four charts' data directly, normalized 0-100 within each channel, and updates with the same dropdowns.

Cross-Channel Comparison

Pure LLM: Over- vs. Under-performers

For Enterprise Benefits Director, domains ranked by percentile rank within each channel (100 = top domain in that channel, 0 = present but ranked last, a dash = never appeared in that channel's results at all). Over-performers (left) rank far better in Pure LLM than they do on average across Fanout, Google AI Overview, and Organic Google. Under-performers (right) are the mirror case: domains that do well across Fanout, Google AI Overview, and Organic Google but rank poorly, or don't appear at all, in Pure LLM.

Over-performers
DomainLLMFanoutAI OverviewOrganicGap
marshmma.com75---+75
aon.com94896-+62
usi.com6933--+58
Under-performers
DomainLLMFanoutAI OverviewOrganicGap
epicbrokers.com--100100-67
onedigital.com--7285-53
alliant.com25448998-52
Cross-Channel Comparison

Fanout: Over- vs. Under-performers

For Enterprise Benefits Director, domains ranked by percentile rank within each channel (100 = top domain in that channel, 0 = present but ranked last, a dash = never appeared in that channel's results at all). Over-performers (left) rank far better in Fanout than they do on average across Pure LLM, Google AI Overview, and Organic Google. Under-performers (right) are the mirror case: domains that do well across Pure LLM, Google AI Overview, and Organic Google but rank poorly, or don't appear at all, in Fanout.

Over-performers
DomainLLMFanoutAI OverviewOrganicGap
aon.com94896-+56
global.lockton.com195622-+42
wtwco.com887844-+34
Under-performers
DomainLLMFanoutAI OverviewOrganicGap
epicbrokers.com--100100-67
hubinternational.com63227888-54
onedigital.com--7285-53
Cross-Channel Comparison

Google AI Overview: Over- vs. Under-performers

For Enterprise Benefits Director, domains ranked by percentile rank within each channel (100 = top domain in that channel, 0 = present but ranked last, a dash = never appeared in that channel's results at all). Over-performers (left) rank far better in Google AI Overview than they do on average across Pure LLM, Fanout, and Organic Google. Under-performers (right) are the mirror case: domains that do well across Pure LLM, Fanout, and Organic Google but rank poorly, or don't appear at all, in Google AI Overview.

Over-performers
DomainLLMFanoutAI OverviewOrganicGap
ignitionbenefits.com--9448+79
epicbrokers.com--100100+67
onedigital.com--7285+44
Under-performers
DomainLLMFanoutAI OverviewOrganicGap
aon.com94896--55
usi.com6933---34
ebcllc.net---96-32
Cross-Channel Comparison

Organic Google: Over- vs. Under-performers

For Enterprise Benefits Director, domains ranked by percentile rank within each channel (100 = top domain in that channel, 0 = present but ranked last, a dash = never appeared in that channel's results at all). Over-performers (left) rank far better in Organic Google than they do on average across Pure LLM, Fanout, and Google AI Overview. Under-performers (right) are the mirror case: domains that do well across Pure LLM, Fanout, and Google AI Overview but rank poorly, or don't appear at all, in Organic Google.

Over-performers
DomainLLMFanoutAI OverviewOrganicGap
ebcllc.net---96+96
vendordirectory.shrm.org---92+92
paylocity.com---90+90
Under-performers
DomainLLMFanoutAI OverviewOrganicGap
wtwco.com887844--70
mercer.com1001008331-63
aon.com94896--63