oppalerts.com →
Cosmetics Makeup Brands

Inclusive Shade Shopper

Open Web Presence
Dominant · SE Outbound Links ρ=0.486

AI recommendation signal analysis across 205 domains for the Inclusive Shade Shopper persona in Cosmetics Makeup Brands.

Open web data in this report comes from Common Crawl HTML crawls.
205Domains Tracked
7.3MReddit Posts
5,072Wikipedia Articles
332KOpen Web Matches
Inclusive Shade Shopper_persona.report
DomainScore
medium.com
100.0
sephora.com
90.6
allure.com
85.4
ulta.com
85.2
wired.com
83.8
Want a custom AI visibility audit for Cosmetics Makeup Brands?

This report tracks how AI models and search engines recommend companies across 100 industries. If you want the same analysis run specifically against your own site and competitors, get in touch.

Get in touch
About This Report

How to use this page

Persona view: this page is scoped to this persona's queries alone.
Use Case

Measure open-web share of voice

The widest lens in this report: billions of web pages checked for places where this segment's topics and brands appear together. Domains with high co-occurrence are the ones the open web already associates with this market, the same association LLMs absorb in training.

How It's Calculated

Where the numbers come from

We scan seven full web crawls (roughly monthly, December 2025 through June 2026, about two billion pages each) for pages that link to a tracked brand domain and also contain one of this segment's topic phrases. Hit counts are exact; the count of distinct publishing websites is a close estimate, so it is presented as approximate.

Overview

What's on this page

Segment-level totals, a top-domains-by-co-occurrence chart, and the full domain table.

Segment Totals

Open web presence at a glance

How much of the open web connects Inclusive Shade Shopper's brands with its topics: pages that link to a tracked brand domain and also contain one of this segment's topic phrases. Hit counts are exact; the publishing-website count is a close estimate.

332K
Topic Co-occurrences
6.1M
Topic Phrase Matches
183
Brand Domains Seen
About 441K
Publishing Websites
Open Web Data

Top domains by open-web presence

The brand domains the open web most often links in the same places it discusses Inclusive Shade Shopper's topics. Topic Co-occurrences requires the segment's own vocabulary on the page; Total Appearances counts the domain alongside any tracked phrase; Blended merges the two on a log scale (co-occurrence weighted higher, 0 to 100). The table follows the selected view.


DomainBlendedTopic Co-occurrencesTotal Appearances
medium.com100.039,19552,072,589
sephora.com90.634,4011,101,207
allure.com85.417,085641,043
ulta.com85.218,659481,747
wired.com83.85,3125,928,090
time.com82.94,7985,251,648
cosmopolitan.com82.39,092779,843
glossier.com79.48,654245,329
maccosmetics.com79.09,444166,536
chanel.com78.25,581434,235
fentybeauty.com78.18,874130,525
dior.com77.55,133394,437
lorealparisusa.com77.46,932179,209
macys.com76.33,639563,741
charlottetilbury.com75.15,798102,051
whowhatwear.com75.03,869267,590
nykaa.com74.64,700134,881
lookfantastic.com73.74,140125,468
maybelline.com73.65,33664,217
marieclaire.com73.62,969274,381
bobbibrowncosmetics.com73.54,65686,401
clinique.com73.44,58187,097
paulaschoice.com73.33,701143,584
cultbeauty.co.uk72.83,95396,591
narscosmetics.com72.74,03287,479
elfcosmetics.com72.34,04971,948
thebeautylookbook.com72.04,18957,257
tartecosmetics.com71.33,58362,564
urbandecay.com70.93,67848,403
rarebeauty.com70.93,00181,262
nyxcosmetics.com70.83,84642,873
esteelauder.com70.32,89067,802
newbeauty.com69.82,201111,559
lancome-usa.com69.62,53769,555
kohls.com69.51,609213,052
iliabeauty.com69.22,84843,451
beautybay.com68.82,36557,740
lemon8-app.com68.4988444,120
patmcgrath.com68.12,69530,608
hudabeauty.com67.32,25534,624
hercampus.com67.21,290135,962
anastasiabeverlyhills.com67.02,26230,146
toofaced.com66.92,13632,043
assets.ctfassets.net66.74441,582,516
revlon.com66.41,98232,021
lauramercier.com66.01,99426,487
lottie.london66.0640462,147
janeiredale.com65.91,83131,353
milanicosmetics.com65.82,04622,034
bareminerals.com65.51,72330,099
covergirl.com65.11,73124,802
beautylish.com64.41,30637,896
makeupforever.com64.31,65919,088
tower28beauty.com64.31,43627,969
beautymatter.com64.11,21738,529
beautybakerie.com63.61,60115,559
sephora.co.uk63.41,14733,318
shiseido.com63.21,15029,782
kosas.com63.11,31320,269
womanandhome.com63.170499,482
juviasplace.com62.61,46812,343
mentedcosmetics.com62.21,37412,537
glam.com61.7534107,454
stylist.co.uk61.655393,178
purewow.com61.6502117,698
danessamyricksbeauty.com61.01,20510,180
blackopalbeauty.com61.01,12612,057
morphe.com61.01,02915,245
uomabeauty.com60.91,2488,840
beautyblender.com60.797914,559
beautypackaging.com60.685020,404
makeupgeek.com60.493614,335
saiehello.com59.883115,346
coverfx.com59.69699,198
bhcosmetics.com59.574317,557
cultbeauty.com59.469219,710
happi.com59.259326,646
fabfitfun.com59.252836,694
hauslabs.com59.185710,293
lofficielusa.com58.953430,328
yslbeauty.com58.541348,847
amicole.com58.37958,485
theindustry.beauty58.339949,543
beccacosmetics.com57.77407,832
ilmakiage.com57.57227,586
onesizebeauty.com57.438237,073
patrickta.com57.26409,029
imancosmetics.com57.18284,611
lysbeauty.com57.06856,912
makeupbymario.com56.86188,317
meltcosmetics.com56.76636,664
fenty.com56.730846,009
armanibeauty.com56.729750,487
mac.com56.0143227,650
findation.com55.86963,979
occmakeup.com55.65416,826
reviewed.com55.618995,711
purcosmetics.com55.04966,622
herworld.com55.028526,464
shefinds.com54.529219,965
thirteenlune.com54.235211,041
nars.com54.15074,089
nudestix.com54.04086,881
refybeauty.com54.04027,071
chatelaine.com53.817254,349
lancome.com53.73847,039
morphebrushes.com52.93755,097
lawlessbeauty.com51.63144,589
aboutface.com51.43323,600
dermablend.com51.33133,976
skinsort.com51.321610,264
blackradiancebeauty.com50.83312,848
tech.yahoo.com50.358174,833
arbelle.ai49.83441,637
rankandstyle.com49.81758,883
tmcnet.com49.857147,949
rustans.com49.51708,283
society19.com49.310525,810
sulwhasoo.com49.22104,261
estee.com49.01578,060
tomfordbeauty.com48.91746,066
pudding.cool48.78136,573
dailyvanity.sg48.61735,261
kaleidosmakeup.com48.02162,344
nyx.com46.51503,036
seneweb.senegence.com46.01303,419
shop.mayvenn.com46.01164,540
mobbeauty.com45.81512,173
blackupcosmetics.com45.51731,328
bobbibrown.com45.01053,845
m.maccosmetics.com42.8951,797
r.e.m.beauty42.21071,050
examinerlive.co.uk42.22537,083
tarte.com40.891836
m.sephora.com40.0661,305
digitalcommons.calpoly.edu39.51825,326
thedailyguardian.com39.42018,852
ultabeauty.com38.3511,169
badgerherald.com38.31426,548
focallure.com38.266583
exabeauty.com37.160454
payot.com36.3341,297
threadbeauty.co35.950414
thephotostudio.com.au35.8271,802
makeupbrands.org35.537727
beautyworldnews.com33.9221,308
mymajicdc.com33.4124,361
westmanatelier.com33.230441
nasomatto.com32.522702
koreancosmetics.cy32.2151,506
blackbeautyroster.com32.122568
danessamyricks.com30.825239
maedbeauty.com29.218254
rihanna.com27.58805
blackradiance.com27.01896
blackopal.com26.71884
palettehunt.com25.513108
dreamyard.com25.232,239
il-makiage.com24.51367
iluvsarahii.com21.8784
ilia.com21.3766
colourpopcosmetics.com20.9756
my.dailyvanity.com19.74110
parse.gl17.101,947
mefmobile.org17.001,942
lauralovesbeautyblog.com15.8333
mufe.com14.6241
bringyourskintojustice.com14.51110
sarabellacosmetics.com11.70179
haus-labs.com11.3125
ulyta.com10.90124
liveglam.co10.6118
barbiepatel.com10.40102
koreancosmetic.eu7.9032
ultrabeauty.com7.8031
makeupartistpro.com7.614
rmbeauty.com7.2024
patmcgrathlabs.com6.7019
ineedthisunicorn.com6.1014
about-face.com4.707
uoma.com4.406
lipbar.com3.604
beautybyrosie.com3.103