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Industry Report

Beauty Cosmetics Retail

Bing Search Advertisers
Dominant · SE Outbound Links ρ=0.448

AI recommendation signal analysis across 1,223 domains and 11 buyer personas in Beauty Cosmetics Retail, led by sephora.com as the most LLM-recommended domain.

Download this report (.xlsx)
1,223Domains Tracked
11Buyer Personas
111.2MReddit Posts
133KWikipedia Articles
23.0MOpen Web Matches
organic_search_ads.report
AdvertiserScore
dove.com
306.9
neutrogena.com
158.3
maybelline.com
156.2
amazon.com
135.8
garnierusa.com
132.7
Advertisers rankedn = 25
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About This Report

How to use this page

Industry view: this page aggregates every persona's data for the whole industry, plus industry-wide queries. Pick a persona from the sidebar to narrow the lens to one segment.
Use Case

Watch the paid players

Advertisers spending on these queries are betting real money on this demand. Map your paid competitors, see which of them buy the premium top-of-page placements, and spot query territory where nobody is advertising yet.

How It's Calculated

Where the numbers come from

Every ad captured on Bing results for this industry's queries, split by placement (top of page vs bottom of page) and aggregated by advertiser domain with a rank-weighted score. Google results in this dataset carry no ads field, so this report is Bing only.

Overview

What's on this page

Top and bottom placement advertiser charts plus the full advertiser tables.

Bing Search Advertisers

Bing Ads

Top and bottom advertisers on Bing for Beauty Cosmetics Retail queries across all personas, ranked by a rank-weighted score. The Google results in this dataset carry no advertising data, so this report covers Bing only.

Full Results

All advertisers

Every Bing advertiser for these queries, split by ad placement: top-of-page ads on the left, bottom-of-page ads on the right. Score is the same rank-weighted sum as the charts above; appearances is a plain tally.

Top Ads
DomainScoreAppearances
dove.com306.92389
neutrogena.com158.30168
maybelline.com156.18278
amazon.com135.78316
garnierusa.com132.70252
bing.com94.38416
fsastore.com91.15128
thrivecausemetics.com79.86118
ipsy.com72.79187
perbellecosmetics.com65.80102
buyersreport.org54.0181
shiseido.com43.0585
cledepeaubeaute.com40.0040
skinceuticals.com39.9776
musely.com38.5042
hushglow.com38.0038
kindscience.com37.3453
hsastore.com37.2282
tresemme.com36.0036
tonerbuzz.com34.0034
uline.com33.0033
skincareessentials.com30.5486
kerastase-usa.com29.33101
wonderskin.com29.0029
myspashop.com28.0028
fragrancenet.com28.0028
sallybeauty.com21.5171
farmhousefreshgoods.com20.1035
buyereviews.com17.9563
luxeresearchlab.com17.6343
inyourfaceskincare.com16.2049
artofskincare.com14.3515
consumerpicks.org14.1440
drmtlgy.com12.8550
beautycarechoices.com12.7336
ldproducts.com12.0234
seb-derm-topical.com12.0012
zoro.com11.6733
fieracosmetics.com11.1241
nexxus.com11.0011
drdennisgross.com10.3516
younggoose.com10.1552
pura.com9.9028
goldbond.com9.8637
localpainterquotes.com9.009
sephora.com8.9622
alopecia-areata-rx-option-hcp.com8.008
smarterauto.com8.008
marriott.com8.008
forhers.com7.8313
idealshopping.net7.7040
bestskincarebrandsreviews.com7.3138
buyersguide.org7.007
silvermirror.com7.007
inktechnologies.com6.5434
1000bulbs.com6.3533
instacart.com6.1210
eczematreatments.com6.006
walmart.com6.006
gleamin.com5.7730
reviews.chicagotribune.com5.5829
twistedlily.com5.3928
peakscurative.com5.2027
avynacos.us5.005
ulta.com3.7021
consumereview.org3.4618
mitchellbrands.com3.4618
100percentpure.com3.194
spooge.co3.003
plaineproducts.com3.003
platedskinscience.com3.003
geico.com2.838
thorne.com2.838
cosmopolitan.com2.509
prose.com2.353
theouai.com2.3112
dermstreet.com2.3112
westmorebeauty.com2.133
book.zocdoc.com2.126
nerdwallet.com2.126
aesthetictreatment.com2.002
arbelle.ai2.002
kroger.com1.9210
suncoastsciences.com1.9210
natulique.com1.775
forbes.com1.548
progressive.com1.548
doordash.com1.414
gaelleorganic.com1.348
luminesscosmetics.com1.156
askadoctor.help1.156
store.puritywoods.com1.063
jadubeauty.com1.063
fatandthemoon.com1.063
auracacia.com1.001
sheamoisture.com1.001
bosley.com1.008
topsupplements.com1.008
milanlaser.com1.001
consumerhealthreports.co1.001
rakuten.com1.001
betterskintoday.com1.001
solanousa.com0.965
dermavenue.com0.887
neimanmarcus.com0.774
motivosity.com0.712
lamaisonvalmont.com0.712
gentlecure.com0.704
yesstyle.com0.583
randco.com0.583
bulknaturalswholesale.com0.382
salesforce.com0.382
ledmask.schoolofdermatology.com0.383
selsunblue.com0.351
laseraway.com0.351
sensodyne.com0.351
usbank.com0.351
weightwatchers.com0.252
curology.com0.191
ulike.com0.191
groupon.com0.191
121 advertisersAll results shown
Bottom Ads
DomainScoreAppearances
amazon.com500.80905
dove.com333.11411
ipsy.com242.02465
cosmopolitan.com200.75283
maybelline.com198.26355
garnierusa.com164.63317
neutrogena.com158.30168
thrivecausemetics.com156.45302
buyereviews.com95.78174
fsastore.com93.15130
perbellecosmetics.com76.35172
hsastore.com63.53122
shiseido.com62.53122
bergdorfgoodman.com56.6176
skinceuticals.com56.36126
top5best.com52.8194
musely.com51.2570
bestproductsreviews.com49.51165
luxeresearchlab.com42.1098
skincareessentials.com40.8779
womenshealthmag.com40.0853
cledepeaubeaute.com40.0040
consumerpicks.org40.0040
farmhousefreshgoods.com39.8076
hushglow.com38.0038
tresemme.com36.0036
ldproducts.com34.0034
sallybeauty.com33.61131
buyersguide.org33.5044
100percentpure.com33.0165
uline.com33.0033
ulta.com32.5756
buyersreport.org30.7576
gleamin.com30.0030
apple.com30.0030
sounds.splice.com29.0029
myspashop.com28.1929
fragrancenet.com28.0028
artofskincare.com27.5270
kindscience.com27.5149
revolve.com26.1832
qvc.com26.1082
sephora.com24.0156
top10best.how23.7056
wonderskin.com23.5398
kerastase-usa.com23.3751
beautycarechoices.com22.1770
theayurvedaexperience.com21.0021
consumereview.org18.0018
oprahdaily.com16.6632
info.giftbit.com16.0016
nexxus.com14.2121
herbco.com14.0014
inyourfaceskincare.com13.1333
goldbond.com12.8149
prose.com12.7827
seb-derm-topical.com12.3513
primeprometics.com12.1142
tonerbuzz.com12.0234
goodhousekeeping.com11.6733
printglobe.com11.6733
4imprint.com11.3132
kohls.com10.8131
ladyprimrose.com10.6415
caretobeauty.com10.5855
distacart.com10.5855
reviews.chicagotribune.com10.4044
drdennisgross.com10.3516
pura.com9.9028
nordstrom.com9.4624
vilebrequin.com9.009
localpainterquotes.com9.009
instacart.com8.1212
fieracosmetics.com8.0842
alopecia-areata-rx-option-hcp.com8.008
smarterauto.com8.008
marriott.com8.008
forhers.com7.8313
idealshopping.net7.7040
arbelle.ai7.358
drmtlgy.com7.2330
zadroinc.com7.1237
quince.com7.007
silvermirror.com7.007
nutrafol.com7.007
walmart.com6.7710
masterclass.com6.7219
toupsandco.com6.4716
tartecosmetics.com6.3533
eczematreatments.com6.006
rakuten.com5.9515
dyson.com5.9119
natulique.com5.8311
ohreel.com5.7730
westmorebeauty.com5.717
products.ktla.com5.5829
plaineproducts.com5.5016
younggoose.com5.4921
lowes.com5.2027
avynacos.us5.005
llbean.com5.005
bigbrandwholesale.com4.9514
1821manmade.com4.6013
jadubeauty.com4.5221
perriconemd.com4.2322
target.com3.8515
products.bestreviews.com3.5410
salesforce.com3.4618
twopagescurtains.com3.189
angi.com3.189
luminesscosmetics.com3.0811
nomakeupmakeup.com3.003
platedskinscience.com3.003
groupon.com2.8614
geico.com2.838
thorne.com2.838
yesstyle.com2.6914
faire.com2.6914
theouai.com2.6914
robertgraham.us2.6914
buynaturalskincare.com2.3112
reviewed.app2.193
doordash.com2.126
consumerinsighthub.com2.126
book.zocdoc.com2.126
bulknaturalswholesale.com2.002
aesthetictreatment.com2.002
flowersbyeva.com2.002
gaelleorganic.com1.966
kroger.com1.9210
indeed.com1.775
12thtribe.com1.739
buildasurface.com1.739
consumerhealthreports.co1.713
forbes.com1.548
progressive.com1.548
rayaspa.com1.414
activistskincare.com1.414
marykay.com1.414
coxcablespecial.com1.414
siteground.com1.414
sheamoisture.com1.352
zerowastestore.com1.357
oliveandcocoa.com1.156
bloomingdales.com1.156
askadoctor.help1.156
nerdwallet.com1.156
prevention.com1.125
store.puritywoods.com1.063
bestskincarebrandsreviews.com1.063
winlevi.com1.063
spooge.co1.063
fatandthemoon.com1.063
auracacia.com1.001
justanswer.com1.001
milanlaser.com1.001
thebrobasket.com1.001
zoro.com0.965
curology.com0.903
beautyplussalon.com0.774
appksfinder.com0.774
odoo.com0.774
mitchellbrands.com0.774
ediblearrangements.com0.774
laseraway.com0.743
laroche-posay.us0.743
bestchoice.com0.712
motivosity.com0.712
carecredit.com0.712
lamaisonvalmont.com0.712
teleflora.com0.712
hyundaiusa.com0.712
joesbeauty.com0.583
ledmask.schoolofdermatology.com0.583
gentlecure.com0.583
randco.com0.583
hairgrowthboost.com0.583
britishcornershop.co.uk0.382
meaningfulbeauty.com0.382
us.skinscience.bluelagoon.com0.382
ariat.com0.351
sensodyne.com0.351
usbank.com0.351
betterskintoday.com0.351
frontgate.com0.351
ulike.com0.191
filelocations.com0.191
elle.com0.191
188 advertisersAll results shown