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From The Research

Recent findings.

Write-ups pulled from the same data behind the reports.
news.OppAlerts.com

Finally, a Real News Aggregator for Digital Marketers: news.OppAlerts.com

Man, I’m so excited to share this. If you’re a marketer and can’t keep track of everything that’s happening across your industry, that’s a lot easier now. Us marketers finally...

2026-08-11 · 2 min read Read More →
AI Search Visibility

How One “Meaningless” Word Completely Changes Your AI Recommendation. Eg: The Car You Own Changes Your Hotel Recommendations

Change one word in a prompt, a word that has nothing to do with what you are asking, and the AI recommends a different set of brands. I ran one...

2026-07-29 · 80 min read Read More →
AI Search Visibility

You Will Never, Ever, Ever Have Consistent AI Ranking Reports

You will never, ever, ever have consistent AI ranking reports. If you don’t thoroughly understand why, you don’t understand AI search. Imagine this prompt: “I am flying into Los Angeles...

2026-07-28 · 3 min read Read More →
AI Search Visibility

ChatGPT Disclosed Its Internal Ranking Process in Excruciating Detail. Here’s How You Can Use It (for now).

I am publishing this research a week before it is finished, because I honestly don’t expect ChatGPT to leave this open. It doesn’t make sense for them to do so....

2026-07-27 · 12 min read Read More →
Uncategorized

New AI Search Visibility & LLM Ranking Factors Report Data (July 2026)

OA9 OppAlerts Ben Wills LLM Ranking Factors · July 20, 2026 LLM Ranking Factors Clarity & Direction for AI Search Visibility & SEO Campaigns A new, large-scale correlation study of...

2026-07-21 · 38 min read Read More →
AI Search Visibility

Reddit’s Use Across AI Search. And What’s Reddit’s Future if ChatGPT+Web Search Moves to Bing?

Reddit has influenced AI Search Visibility since day 1. ChatGPT now uses Bing for some web searches. Will Reddit influence AI Search as much with Bing? Let’s see… I checked...

2026-07-17 · 15 min read Read More →
AI Search Visibility

How Claude Turns Brave Search Results Into Citations: What’s Shown from 1,100 Prompts, 2,290 Fanout Searches, & 45,000 Search Results

Claude’s web search runs on Brave Search. Anthropic’s subprocessor registry says so, and the first part of this study confirms it independently, in the data. But the provider is only...

2026-07-14 · 22 min read Read More →