instacart.com
Link authority for instacart.com (registrable domain: instacart.com) from the Common Crawl web graph: PageRank and harmonic centrality history since 2017, current scores, and the site's top backlink sources.
Web-graph authority (0-100)
Domain scores measure instacart.com as a whole: every subdomain's links rolled up into one node of Common Crawl's domain-level web graph. Host scores measure the exact hostname instacart.com. WWW scores cover the www variant of that hostname, which the graph tracks as its own entry since January 2026 (before that, www and bare host were merged). A big gap between domain and host usually means the domain's authority lives on other subdomains. PageRank is link-endorsement authority: how much weight the sites linking here carry themselves. Harmonic centrality measures reach: how close this site sits to the rest of the web when following links, which favors broadly connected sites over ones boosted by a few heavy linkers. All are normalized 0 to 100 within each crawl snapshot; a dash means that series does not exist for this site.
Homepage
What instacart.com presents on its own homepage: the page title, description, and the social share markup it publishes. Pulled from https://instacart.com.
| Title | Instacart | Grocery Delivery or Pickup from Local Stores Near You |
|---|---|
| Description | Order same-day delivery or pickup from more than 300 retailers and grocers. Download the Instacart app or start shopping online now with Instacart to get groceries, alcohol, home essentials, and more delivered to you <b>in as fast as 1 hour</b> or select curbside pickup from your favorite local stores. |
| OG Title | Instacart |
| OG Description | One hour grocery delivery from Instacart |
| OG Site Name | Instacart |
| Twitter Card | summary |
Social accounts and contact points
Where this site maintains a presence and every reachable route its homepage exposes: social accounts, contact pages, addresses, and content feeds.
| Googleplay | com.instacart.client |
|---|---|
| Googleplay | com.instacart.shopper |
| Instacart | |
| X | instacart |
| instacart | |
| instacart |
| Contact pages | https://www.instacart.com/company/contact-us/ |
|---|---|
| Blog | https://instacart.com/company/blog |
Structured data (JSON-LD)
The schema.org markup this homepage publishes: the machine-readable identity search engines and AI systems read. Types found: FAQPage, WebSite.
JSON-LD block (5,538 bytes)
{"@context": "http://schema.org/", "@graph": [{"@context":"http://schema.org/","@type":"FAQPage","mainEntity":[{"@type":"Question","name":"How does Instacart delivery and curbside pickup work?","acceptedAnswer":{"@type":"Answer","text":"Instacart makes it easy to order from your favorite stores. Shop for items from stores near you, with a selection of more than 500 retailers and trusted local grocers across North America. Then, Instacart will connect you with a personal shopper in your area to shop and deliver your order. Contactless delivery is available with our “Leave at my door” option.You can track your order’s progress and communicate with your shopper every step of the way using the Instacart app or website.Instacart also offers curbside pickup at select retail locations. Simply place your order and choose a pickup time, and a shopper will prepare your order at the store.When you get to the store, use the Instacart app to notify us. Depending on the store, a shopper or store employee will bring the groceries to your car, or you can pick them up at the designated area."}},{"@type":"Question","name":"How much does Instacart cost?","acceptedAnswer":{"@type":"Answer","text":"You don’t need a membership to order with Instacart. In fact, you can even order from warehouse clubs, like Costco, Sam’s Club, and BJ’s Wholesale Club, without a retailer club membership.To get started, create an account, select the store you want to shop, and place your order.Delivery: Fees start at $3.99 for same-day orders over $35. Fees vary for one-hour deliveries, club store deliveries, and deliveries under $35.Pickup: There may be a “pickup fee” (equivalent to a delivery fee for pickup orders) on your pick up order.Service fees: Service fees vary and are subject to change based on factors like location and the number and types of items in your cart. Orders containing alcohol have a separate service fee.With an optional Instacart+ membership, you can get $0 delivery fees* on eligible orders (grocery and retail $10+, Costco $35+ and restaurants $25+). *Service fees apply.Tipping is optional but encouraged for delivery orders. It’s a great way to show your shopper appreciation and recognition for excellent service. 100% of your tip goes directly to the shopper who delivers your order."}},{"@type":"Question","name":"Will I pay the same price on Instacart as I would in the store?","acceptedAnswer":{"@type":"Answer","text":"Retail partners set the prices of items on the Instacart marketplace. While many retailers offer everyday store prices on Instacart, some retailers may set prices on the Instacart platform that are different from in-store prices.You can view pricing policies for each retailer on the Instacart app and website."}},{"@type":"Question","name":"What happens if something is out of stock and I need to give specific instructions?","acceptedAnswer":{"@type":"Answer","text":"Instacart makes it easy to communicate with your shopper. When an item you want is out-of-stock at the store, your shopper will follow your replacement preferences.You can set item and delivery instructions in advance, as well as chat directly with your shopper while they shop and deliver your items. You can tell the shopper to:- Find Best Match: By default, your shopper will use their best judgement to pick a replacement for your item.- Pick Specific Replacement: You can pick a specific alternative for the shopper to purchase if your first choice is out-of-stock.- Don’t Replace: For items you’d rather not replace, choose “Don’t replace” to get a refund if the item is out of stock.You can update or cancel your order as long as your shopper hasn’t started shopping. If you need to make changes after shopping has started, you can use the app or website to approve replacements or chat with your shopper."}},{"@type":"Question","name":"What happens if there’s an issue with my order?","acceptedAnswer":{"@type":"Answer","text":"If something isn’t right, you’ve got options. In the Instacart app or website, you can report:- Missing items- Incorrect items- Damaged items- Poor replacements- Early/late ordersIf an order never came, or you get someone else’s order, you can reach out to Instacart Customer Experience."}},{"@type":"Question","name":"Can I get contactless delivery with Instacart?","acceptedAnswer":{"@type":"Answer","text":"The health and safety of our community is our number one priority. We are excited to offer contactless delivery through our Leave at My Door delivery feature.Leave at My Door delivery gives you the flexibility to have your groceries delivered without having to come to the door or be at home. You can leave delivery instructions for your shopper at checkout, and we’ll notify you when your order arrives.Leave at My Door is now the default setting for all Instacart deliveries. If you’d prefer to not use this feature, simply uncheck the box that says “Leave at my door if I’m not around” at checkout.Customers who order alcohol, prescriptions, or certain high-value items may need to show ID upon delivery. We ask shoppers to wear masks whenever they come into contact with customers."}}]}, {"@context":"http://schema.org/","@type":"WebSite","name":"Instacart","url":"https://www.instacart.com/","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://www.instacart.com/store/s?k={search_term_string}&search_source=sitelinks_searchbox"},"query-input":"required name=search_term_string"}}]}Authority over time
Every Common Crawl web-graph release since 2017, roughly quarterly. The domain series goes back to 2017; Common Crawl only began publishing the host-level graph in 2020, so host lines start there. Click a legend entry to show or hide that line. Flat lines are normal for established sites; watch for sustained rises or drops, which track real gains or losses in who links here.
A note on www: through the end of 2025 the source web graph merged www and non-www hostnames into the bare name, so one host line covers both. Starting in January 2026 the graph splits them into separate entries, which is why www can carry its own scores going forward.
Backlink counts
Unique linking domains seen in Common Crawl's link graphs. This is a different dataset than the 0-100 authority scores above: these are raw counts, host-level for instacart.com and domain-level for instacart.com with all its subdomains combined. Common Crawl covers a large sample of the web, not all of it, so treat counts as comparable between sites rather than absolute totals.
Top backlinks in the domain graph
Common Crawl publishes two link graphs. The DOMAIN graph connects whole domains: every link from any page of one domain to any page of another. This table shows the highest-authority domains linking to instacart.com (including its subdomains), ranked by the linker's PageRank. The table shows the top 1,000; the download carries the full stored list (up to 10,000 linkers) as JSON. Click a linker for its own site profile.
Top backlinks in the host graph
The HOST graph connects exact hostnames, so subdomains count separately. This table shows the highest-authority hosts linking to instacart.com specifically, ranked by the linker's PageRank. The table shows the top 506; the download carries the full stored list (up to 10,000 linkers) as JSON. Click a linker for its own site profile.