Site Information
firework.com
Link authority for firework.com (registrable domain: firework.com) from the Common Crawl web graph: PageRank and harmonic centrality history since 2017, current scores, and the site's top backlink sources.
Link authority data (PageRank, harmonic centrality) and backlinks come from the Common Crawl web graph.
Current Scores
Web-graph authority (0-100)
Domain scores measure firework.com as a whole: every subdomain's links rolled up into one node of Common Crawl's domain-level web graph. Host scores measure the exact hostname firework.com. WWW scores cover the www variant of that hostname, which the graph tracks as its own entry since January 2026 (before that, www and bare host were merged). A big gap between domain and host usually means the domain's authority lives on other subdomains. PageRank is link-endorsement authority: how much weight the sites linking here carry themselves. Harmonic centrality measures reach: how close this site sits to the rest of the web when following links, which favors broadly connected sites over ones boosted by a few heavy linkers. All are normalized 0 to 100 within each crawl snapshot; a dash means that series does not exist for this site.
38
Domain PageRank
29
Host PageRank
-
WWW PageRank
95
Domain Harmonic Centrality
95
Host Harmonic Centrality
-
WWW Harmonic Centrality
Site Intelligence
Homepage
What firework.com presents on its own homepage: the page title, description, and the social share markup it publishes. Pulled from https://firework.com.
| Title | Firework | Video Commerce | Redefine Commerce |
|---|---|
| Description | Transform your online and offline shopping experience with Firework's leading video commerce platform. Discover how Firework helps brands connect, captivate, and convert in a seamless, all-in-one solution. |
| OG Title | Firework | Video Commerce | Redefine Commerce |
| OG Description | Transform your online and offline shopping experience with Firework's leading video commerce platform. Discover how Firework helps brands connect, captivate, and convert in a seamless, all-in-one solution. |
| Twitter Title | Firework | Video Commerce | Redefine Commerce |
| Twitter Card | summary_large_image |
Site Intelligence
Social accounts and contact points
Where this site maintains a presence and every reachable route its homepage exposes: social accounts, contact pages, addresses, and content feeds.
| fireworkhq (business) | |
| fireworkhq | |
| X | FireworkHQ |
| Youtube | FireworkHQ |
| Contact pages | https://firework.com/contact-us |
|---|---|
| Blog | https://firework.com/blog |
Site Intelligence
Structured data (JSON-LD)
The schema.org markup this homepage publishes: the machine-readable identity search engines and AI systems read. Types found: WebPage, Organization, WebSite, SoftwareApplication, Service.
JSON-LD block (6,860 bytes)
{
"@context": "https://schema.org",
"@type": "WebPage",
"name": "Firework | Video Commerce | Redefine Commerce",
"description": "Transform your online and offline shopping experience with Firework's leading video commerce platform. Discover how Firework helps brands connect, captivate, and convert in a seamless, all-in-one solution.",
"url": "https://firework.com/",
"publisher": {
"@type": "Organization",
"name": "Firework",
"url": "https://firework.com/",
"logo": {
"@type": "ImageObject",
"url": "https://cdn.prod.website-files.com/66a003afc59794bcf70c2b34/66eb0b5f4409fb8feda3979e_firework-logo-black.svg",
"width": 250,
"height": 60,
"description": "Firework logo"
},
"contactPoint": {
"@type": "ContactPoint",
"telephone": "+1-800-717-0750",
"contactType": "customer service",
"areaServed": [
"US",
"CA"
]
},
"address": {
"@type": "PostalAddress",
"streetAddress": "2 West 5th Ave., Suite 400",
"addressLocality": "San Mateo",
"addressRegion": "CA",
"postalCode": "94402",
"addressCountry": "US"
},
"sameAs": [
"https://www.linkedin.com/company/fireworkhq/",
"https://www.instagram.com/fireworkhq/",
"https://twitter.com/FireworkHQ",
"https://www.youtube.com/@FireworkHQ"
]
},
"mainEntity": {
"@type": "Product",
"name": "Firework Video Commerce Platform",
"description": "The world's largest AI-powered video commerce solution that brings in-store experience and human connection online, helping brands connect, captivate, and convert customers through interactive video experiences.",
"brand": {
"@type": "Brand",
"name": "Firework"
},
"offers": {
"@type": "Offer",
"url": "https://firework.com/pricing",
"availability": "https://schema.org/InStock"
},
"image": [
"https://cdn.prod.website-files.com/66a003afc59794bcf70c2b34/671a6f95b8389a69fbc382d2_ai-digital-assistant-nav.webp",
"https://cdn.prod.website-files.com/66a003afc59794bcf70c2b34/671a6fed1a63013f513f75b4_digital-showroom-nav.webp",
"https://cdn.prod.website-files.com/66a003afc59794bcf70c2b34/671a726b455d63b1093857be_one-to-one-virtual-shopping-nav.webp",
"https://cdn.prod.website-files.com/66a003afc59794bcf70c2b34/671a725243aadf5c220f3d01_shoppable-video-nav.webp"
],
"hasPart": [
{
"@type": "Product",
"name": "AI Video Assistant",
"description": "AI sales assistant gives tailored advice, anticipating customer needs.",
"url": "https://firework.com/ai-solutions",
"offers": {
"@type": "Offer",
"url": "https://firework.com/ai-solutions",
"availability": "https://schema.org/InStock",
"price": "0.00",
"priceCurrency": "USD",
"priceValidUntil": "2026-12-31"
}
},
{
"@type": "Product",
"name": "Video Showroom",
"description": "Connect digital and physical stores with 24/7 showrooms worldwide.",
"url": "https://firework.com/products/video-showroom",
"offers": {
"@type": "Offer",
"url": "https://firework.com/products/video-showroom",
"availability": "https://schema.org/InStock",
"price": "0.00",
"priceCurrency": "USD",
"priceValidUntil": "2026-12-31"
}
},
{
"@type": "Product",
"name": "1:1 Video Chat",
"description": "Connect experts and shoppers via video for deeper engagement.",
"url": "https://firework.com/products/one-to-one-video-chat",
"offers": {
"@type": "Offer",
"url": "https://firework.com/products/one-to-one-video-chat",
"availability": "https://schema.org/InStock",
"price": "0.00",
"priceCurrency": "USD",
"priceValidUntil": "2026-12-31"
}
},
{
"@type": "Product",
"name": "Shoppable Video",
"description": "Connect experts and shoppers through video for lasting connections.",
"url": "https://firework.com/products/shoppable-video",
"offers": {
"@type": "Offer",
"url": "https://firework.com/products/shoppable-video",
"availability": "https://schema.org/InStock",
"price": "0.00",
"priceCurrency": "USD",
"priceValidUntil": "2026-12-31"
}
}
]
},
"about": {
"@type": "Organization",
"name": "Firework",
"description": "Firework is a video commerce platform that transforms online and offline shopping experiences by enabling brands to connect, captivate, and convert customers through AI-powered interactive video solutions.",
"foundingDate": "2017",
"address": {
"@type": "PostalAddress",
"streetAddress": "2 West 5th Ave., Suite 400",
"addressLocality": "San Mateo",
"addressRegion": "CA",
"postalCode": "94402",
"addressCountry": "US"
},
"telephone": "+1-800-717-0750",
"email": "contact@firework.com",
"sameAs": [
"https://www.linkedin.com/company/fireworkhq/",
"https://www.instagram.com/fireworkhq/",
"https://twitter.com/FireworkHQ",
"https://www.youtube.com/@FireworkHQ"
],
"logo": {
"@type": "ImageObject",
"url": "https://cdn.prod.website-files.com/66a003afc59794bcf70c2b34/66eb0b5f4409fb8feda3979e_firework-logo-black.svg",
"width": 250,
"height": 60
}
},
"breadcrumb": {
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://firework.com/"
}
]
},
"hasPart": [
{
"@type": "Article",
"headline": "Firework Raises $150 Million in Funding Round Led by Softbank",
"url": "https://www.wsj.com/articles/shoppable-video-startup-firework-raises-150-million-in-funding-round-led-by-softbank-11653386401",
"publisher": {
"@type": "Organization",
"name": "Wall Street Journal"
}
},
{
"@type": "Article",
"headline": "Victoria’s Secret enhances online shopping experience with Firework",
"url": "https://chainstoreage.com/victorias-secret-enhance-online-shopping-experience-interactive-video",
"publisher": {
"@type": "Organization",
"name": "Chain Store Age"
}
},
{
"@type": "Article",
"headline": "Walmart delves into ‘shoppertainment’ livestream video",
"url": "https://www.supermarketnews.com/grocery-trends-data/walmart-delves-into-shoppertainment-livestream-video",
"publisher": {
"@type": "Organization",
"name": "Supermarket News"
}
}
]
}
JSON-LD block (8,293 bytes)
[
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.firework.com/#organization",
"name": "Firework",
"url": "https://www.firework.com/",
"logo": "https://cdn.prod.website-files.com/66a003afc59794bcf70c2b34/671c6ad0b13ddb124475654d_firework-webclip.png",
"description": "Transform your online and offline shopping experience with Firework's leading video commerce platform. Discover how Firework helps brands connect, captivate, and convert in a seamless, all-in-one solution.",
"location": [
{
"@type": "PostalAddress",
"contactType": "Headquarters",
"streetAddress": "2 West 5th Ave., Suite 400",
"addressLocality": "San Mateo",
"addressRegion": "CA",
"postalCode": "94402",
"addressCountry": "US"
},
{
"@type": "PostalAddress",
"contactType": "Office",
"addressLocality": "New York",
"addressCountry": "US"
},
{
"@type": "PostalAddress",
"contactType": "Office",
"addressLocality": "Toronto",
"addressCountry": "CA"
},
{
"@type": "PostalAddress",
"contactType": "Office",
"addressLocality": "London",
"addressCountry": "GB"
},
{
"@type": "PostalAddress",
"contactType": "Office",
"addressLocality": "Hong Kong",
"addressCountry": "HK"
},
{
"@type": "PostalAddress",
"contactType": "Office",
"addressLocality": "Tokyo",
"addressCountry": "JP"
}
],
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "+1-800-717-0750",
"contactType": "TollFree",
"areaServed": [
"US",
"CA"
],
"availableLanguage": [
"en",
"ja"
]
},
{
"@type": "ContactPoint",
"telephone": "+1-650-844-3795",
"contactType": "Customer Service",
"areaServed": "US",
"availableLanguage": [
"en",
"ja"
]
}
],
"sameAs": [
"https://www.linkedin.com/company/fireworkhq/",
"https://www.instagram.com/fireworkhq/",
"https://twitter.com/FireworkHQ",
"https://www.youtube.com/@FireworkHQ",
"https://www.crunchbase.com/organization/firework-2461",
"https://www.facebook.com/fireworkhq/",
"https://github.com/loopsocial/firework-purchase-tracking",
"https://apps.shopify.com/firework",
"https://commercemarketplace.adobe.com/firework-firework.html",
"https://appexchange.salesforce.com/appxListingDetail?listingId=a0N4V00000HKXHsUAP",
"https://www.sap.com/products/crm/partners/loop-now-technologies-inc-firework-shoppable-live-video.html"
],
"numberOfEmployees": {
"@type": "QuantitativeValue",
"minValue": 300
},
"knowsAbout": [
{
"@type": "Thing",
"name": "Video Commerce"
},
{
"@type": "Thing",
"name": "Shoppable Video"
},
{
"@type": "Thing",
"name": "Livestream Shopping"
},
{
"@type": "Thing",
"name": "AI Sales Assistant"
},
{
"@type": "Thing",
"name": "Virtual Shopping"
},
{
"@type": "Thing",
"name": "User Generated Content (UGC) Video"
},
{
"@type": "Thing",
"name": "Automotive Industry"
},
{
"@type": "Thing",
"name": "Beauty Industry"
},
{
"@type": "Thing",
"name": "Grocery Industry"
},
{
"@type": "Thing",
"name": "Consumer Electronics Industry"
},
{
"@type": "Thing",
"name": "Fashion Industry"
},
{
"@type": "Thing",
"name": "Home Goods Industry"
}
]
},
{
"@context": "https://schema.org",
"@type": "WebSite",
"@id": "https://www.firework.com/#website",
"url": "https://www.firework.com/",
"name": "Firework",
"description": "Transform your online and offline shopping experience with Firework's leading video commerce platform. Discover how Firework helps brands connect, captivate, and convert in a seamless, all-in-one solution.",
"publisher": {
"@id": "https://www.firework.com/#organization"
},
"inLanguage": [
"en",
"ja"
]
},
{
"@context": "https://schema.org",
"@type": "SoftwareApplication",
"@id": "https://www.firework.com/#platform",
"name": "Firework Video Commerce Platform",
"description": "Firework is the world’s largest AI-Powered Video Commerce Solution, helping brands bring the in-store experience and human connection online with features like shoppable video, AI video assistants, video showrooms, and 1:1 video chat.",
"applicationCategory": "BusinessApplication",
"operatingSystem": "Web, Shopify, iOS, Android",
"inLanguage": [
"en",
"ja"
],
"url": "https://www.firework.com/",
"author": {
"@id": "https://www.firework.com/#organization"
},
"offers": {
"@type": "Offer",
"availability": "https://schema.org/OnlineOnly",
"price": "0",
"priceCurrency": "USD",
"description": "Free Pilot plan available via Shopify App. Paid plans (Starter, Growth, Enterprise) offer more features and higher usage limits.",
"url": "https://firework.com/plans/"
},
"review": {
"@type": "Review",
"name": "Firework Shopify App Reviews",
"reviewRating": {
"@type": "AggregateRating",
"ratingValue": "5.0",
"bestRating": "5",
"worstRating": "1",
"ratingCount": "126"
},
"author": {
"@type": "Organization",
"name": "Shopify App Store Users"
},
"publisher": {
"@type": "Organization",
"name": "Shopify App Store"
},
"url": "https://apps.shopify.com/firework"
},
"audience": [
{
"@type": "Audience",
"audienceType": "Business",
"name": "Enterprise Businesses"
},
{
"@type": "Audience",
"audienceType": "Business",
"name": "Small Businesses"
}
],
"featureList": [
"Shoppable Video (Short-form & Long-form)",
"AI Video Assistant (AVA)",
"Video Showroom",
"1:1 Video Chat / Virtual Shopping",
"Livestream Shopping",
"Long-form Video Support",
"UGC Video Reviews",
"Interactive Video Features (Polls, Quizzes, CTAs)",
"Video Analytics Dashboard",
"Social Media Video Import (Instagram, TikTok, YouTube)",
"Email Video Embeds",
"Shop App Integration",
"Paid Traffic Video Landing Pages",
"Mobile App Integration",
"QR Code Generation for Offline Integration",
"Customizable Player",
"SOC 2 Compliance",
"ADA Compliance",
"EU-US Data Privacy Framework Certified",
"Global CDN Infrastructure (132 locations)"
]
},
{
"@context": "https://schema.org",
"@type": "Service",
"@id": "https://www.firework.com/#consulting-service",
"name": "Firework Video Commerce Consulting & Strategy",
"description": "Provides strategic consulting, operational playbooks, industry-specific strategies (UGC, PGC, IGC), data review, and optimization for video commerce success.",
"provider": {
"@id": "https://www.firework.com/#organization"
},
"serviceType": [
"ConsultingService",
"MarketingService",
"BusinessDevelopmentService"
],
"areaServed": "Global"
},
{
"@context": "https://schema.org",
"@type": "Service",
"@id": "https://www.firework.com/#content-production-service",
"name": "Firework Content Production Services",
"description": "End-to-end content production including talent acquisition and training, content creation, strategic planning, full-service production, real-time support, monitoring, and studio access.",
"provider": {
"@id": "https://www.firework.com/#organization"
},
"serviceType": [
"VideoProduction",
"CreativeWork",
"TalentAgency"
],
"areaServed": "Global"
}
]
Web-Graph History
Authority over time
Every Common Crawl web-graph release since 2017, roughly quarterly. The domain series goes back to 2017; Common Crawl only began publishing the host-level graph in 2020, so host lines start there. Click a legend entry to show or hide that line. Flat lines are normal for established sites; watch for sustained rises or drops, which track real gains or losses in who links here.
A note on www: through the end of 2025 the source web graph merged www and non-www hostnames into the bare name, so one host line covers both. Starting in January 2026 the graph splits them into separate entries, which is why www can carry its own scores going forward.
Backlink Data
Backlink counts
Unique linking domains seen in Common Crawl's link graphs. This is a different dataset than the 0-100 authority scores above: these are raw counts, host-level for firework.com and domain-level for firework.com with all its subdomains combined. Common Crawl covers a large sample of the web, not all of it, so treat counts as comparable between sites rather than absolute totals.
1,608
Host Backlinks
1,673
Domain Backlinks
Backlink Data
Top backlinks in the domain graph
Common Crawl publishes two link graphs. The DOMAIN graph connects whole domains: every link from any page of one domain to any page of another. This table shows the highest-authority domains linking to firework.com (including its subdomains), ranked by the linker's PageRank. The table shows the top 1,000; the download carries the full stored list (up to 10,000 linkers) as JSON. Click a linker for its own site profile.
Backlink Data
Top backlinks in the host graph
The HOST graph connects exact hostnames, so subdomains count separately. This table shows the highest-authority hosts linking to firework.com specifically, ranked by the linker's PageRank. The table shows the top 1,000; the download carries the full stored list (up to 10,000 linkers) as JSON. Click a linker for its own site profile.