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Payroll PEO Services

Neutral

Dominant · SE Outbound Links ρ=0.683

The unsegmented baseline for this industry: an employer who simply wants trustworthy recommendations for the leading payroll and PEO providers, with no specialized use case attached. Read this view as the general-intent demand every provider competes for by default.

Link authority data (PageRank, harmonic centrality) comes from the Common Crawl web graph.
69Domains Tracked
29.4MReddit Posts
28KWikipedia Articles
1.4MOpen Web Matches
Neutral_persona.report
DomainScore
adp.com
116.8
gusto.com
104.1
rippling.com
65.3
paychex.com
48.7
justworks.com
21.5
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Everything on this page is open: the full signal correlations and every tracked domain. Inside the individual reports, most tables and charts show only the top few results. The complete report unlocks every row, chart, and download for this industry.

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Segment Signals

Signal correlations: Neutral

Signal correlations calculated only for domains recommended in the context of this persona's queries. These may differ from the industry-wide pattern below.

Signalρ (Spearman)nRank Influence
SE Outbound Links+0.68346.7%44Dominant
Search Engine Appearances+0.59235.1%15Dominant
Common Crawl+0.52227.3%53Dominant
Reddit Comments+0.51326.3%50Dominant
Best Search Engine Rank+0.49324.3%15Dominant
Reddit Posts+0.49224.2%45Dominant
Homepage Keywords+0.48423.4%33Dominant
Domain Backlinks+0.43719.1%54Dominant
Avg Search Engine Rank+0.42217.8%15Dominant
Harmonic Centrality History+0.42117.8%65Dominant
PageRank History+0.41317.1%65Dominant
Domain PageRank+0.40616.5%64Dominant
Domain Harmonic Centrality+0.36913.6%64Dominant
Host Harmonic Centrality+0.34712%64Dominant
Host PageRank+0.3149.9%64Dominant
Wikipedia Citations+0.2908.4%38Strong
Host Backlinks+0.2807.9%52Strong
Wikidata+0.1933.7%28Confirmed
Domains

Tracked domains

The 69 domains behind the "domains tracked" stat for Neutral: every domain the LLM recommendation runs surfaced for this persona's queries, ranked by the same influence-weighted recommendation score the LLM Search Visibility report uses. Appearances counts how many times models recommended the domain across all runs. PageRank and Harmonic Centrality are the domain's current 0-100 authority in the Common Crawl web graph; 0 means the domain was not found in the graph. Click a domain name for its full site profile: authority history, backlink counts, and top backlink sources.

DomainLLM ScoreAppearancesPageRankHarmonic Centrality
adp.com116.81335396
gusto.com104.11234396
rippling.com65.31284396
paychex.com48.71353896
justworks.com21.51303495
trinet.com14.0973296
insperity.com10.41003595
deel.com9.6723996
guidepoint.com7.2101795
bamboohr.com4.6615297
paylocity.com3.7454896
papayaglobal.com3.1332895
paycor.com2.3313695
zenefits.com2.2553696
onpay.com1.8343195
remote.com1.2203896
papaya-global.com0.97093
oasisadvantage.com0.871195
workday.com0.8215197
oasis.com0.43294
triquest.com0.4100
tri-net.com0.38095
oysterhr.com0.342995
paycom.com0.343095
papaya.global0.27092
trienet.com0.23094
tripointpeo.com0.2200
squareup.com0.2115997
oasispayroll.com0.11093
wagepoint.com0.152695
namely.com0.154497
tripleseat.com0.114595
patriotsoftware.com0.173296
workable.com0.125397
bambee.com0.121795
surepayroll.com0.162895
papaya.com0.111395
ripon.com0.11093
quickbooks.intuit.com0.1100
checkr.com0.024396
trinetgroup.com0.01093
lively.com0.012596
wonder.com0.012596
squarespace.com0.016497
isolved.com0.01495
trinethr.com0.01093
onspring.com0.012195
multiplier.com0.01194
tri.net0.01395
ramco.com0.011995
g2a.com0.012996
oak.com0.012795
ceridian.com0.023195
velocityglobal.com0.012995
ukg.com0.014496
intuit.com0.015797
runningpayroll.com0.0100
ocbar.com0.01091
employers.com0.012295
payroll.org0.013095
apsworkforce.com0.01093
adyen.com0.015397
connectedforce.com0.0100
bambohr.com0.01094
squarepayroll.com0.01091
squarepay.com0.01093
triagroup.com0.0100
triabylaws.com0.0100
berkshirehathawaypayroll.com0.0100
Report Types

Explore reports

LLM vs Fanout vs AI Search vs Organic

Pick a model per channel and compare recommendation patterns across LLM, fanout, AI Search, and organic results side by side.

LLM Search Visibility

How this industry performs across the large language models sampled in this report.

LLM Search+Fanout Visibility

The same LLM recommendation ranking, scoped to just the web-search-augmented (fanout) runs.

LLM Fanout Queries

The exact web searches each LLM ran while answering this segment's questions, with overlap across models.

AI Search Visibility

AI-powered search surfaces sit between traditional search and pure LLM chat.

Organic Search Visibility

Backlink authority and on-page signals that drive traditional organic visibility.

Bing Search Advertisers

Top and bottom advertisers on Bing (Google has no ads in this data), ranked by rank-weighted score.

Organic Search: Suggested Terms

Suggested search terms from Google and Bing, ranked by rank-weighted score.

Forum Search

Domains appearing in Google forum results for this segment's queries, by rank-weighted score and appearances.

News Search

Domains appearing in Google news results for this segment's queries, by rank-weighted score and appearances.

Video Search

Domains appearing in Google video results for this segment's queries, by rank-weighted score and appearances.

Short Video Search

Domains appearing in Google short-video results for this segment's queries, by rank-weighted score and appearances.

Top Wikipedia Pages

The Wikipedia articles where this segment's topics and brands appear, plus articles with zero brand presence.

Knowledge Graph Entities

The Wikidata entities matching this segment's topics and brands, and which brands have no entity at all.

Top Subreddits

The communities where this segment's topics and brands get discussed, ranked by submissions and comments.

Reddit Activity Trends

Monthly Reddit activity for this segment's topics and brands, from 2005 through mid-2026.

Top Domains on Reddit

The websites Reddit links to and mentions alongside this segment's topics, in comments and submissions.

Open Web Presence

Domains appearing together with this segment's topics across billions of crawled web pages.

Top Backlink Sources

The websites linking to the most tracked domains in this segment, from the web link graph.

Content Phrases

Top phrases LLMs associate with this industry or persona, ranked by recommendation strength.

Persona SEO Keywords

Top SEO keyword terms LLMs associate with this persona, ranked by recommendation strength.

Base Terms

Foundational search terms LLMs associate with this persona, ranked by recommendation strength.

UGC Questions & FAQs

Questions people are asking, mined from forum, news, and video result titles, with the URLs each question appears on.

Research: Award Submissions

Domains ranking for this persona's award submissions queries.

Research: Blogs, Publishers, Newsletters

Domains ranking for this persona's blogs, publishers, newsletters queries.

Research: Certifications

Domains ranking for this persona's certifications queries.

Research: Conferences, Trade Shows

Domains ranking for this persona's conferences, trade shows queries.

Research: Courses, Training

Domains ranking for this persona's courses, training queries.

Research: Donors, Sponsors, Partnerships

Domains ranking for this persona's donors, sponsors, partnerships queries.

Research: Experts

Domains ranking for this persona's experts queries.

Research: Forums, Message Boards

Domains ranking for this persona's forums, message boards queries.

Research: Glossaries

Domains ranking for this persona's glossaries queries.

Research: Guest Posts

Domains ranking for this persona's guest posts queries.

Research: Guides, Best Practices

Domains ranking for this persona's guides, best practices queries.

Research: Link Directories

Domains ranking for this persona's link directories queries.

Research: Non-profits

Domains ranking for this persona's non-profits queries.

Research: Podcast Guests

Domains ranking for this persona's podcast guests queries.

Research: Professional Orgs

Domains ranking for this persona's professional orgs queries.

Research: Reports, Stats, Research

Domains ranking for this persona's reports, stats, research queries.

Research: Speaker Proposals

Domains ranking for this persona's speaker proposals queries.

Research: Suggested Links

Domains ranking for this persona's suggested links queries.

Research: Tools

Domains ranking for this persona's tools queries.

Research: Top, Best Companies

Domains ranking for this persona's top, best companies queries.

Research: Trade Journals

Domains ranking for this persona's trade journals queries.