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Mattress Stores

Online Convenience Buyer

Open Web Presence
Dominant · Common Crawl ρ=0.530

AI recommendation signal analysis across 110 domains for the Online Convenience Buyer persona in Mattress Stores.

Open web data in this report comes from Common Crawl HTML crawls.
110Domains Tracked
10.8MReddit Posts
5,891Wikipedia Articles
856KOpen Web Matches
Online Convenience Buyer_persona.report
DomainScore
forbes.com
100.0
costco.com
91.3
consumerreports.org
90.0
walmart.com
89.5
sleepfoundation.org
88.5
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About This Report

How to use this page

Persona view: this page is scoped to this persona's queries alone.
Use Case

Measure open-web share of voice

The widest lens in this report: billions of web pages checked for places where this segment's topics and brands appear together. Domains with high co-occurrence are the ones the open web already associates with this market, the same association LLMs absorb in training.

How It's Calculated

Where the numbers come from

We scan seven full web crawls (roughly monthly, December 2025 through June 2026, about two billion pages each) for pages that link to a tracked brand domain and also contain one of this segment's topic phrases. Hit counts are exact; the count of distinct publishing websites is a close estimate, so it is presented as approximate.

Overview

What's on this page

Segment-level totals, a top-domains-by-co-occurrence chart, and the full domain table.

Segment Totals

Open web presence at a glance

How much of the open web connects Online Convenience Buyer's brands with its topics: pages that link to a tracked brand domain and also contain one of this segment's topic phrases. Hit counts are exact; the publishing-website count is a close estimate.

856K
Topic Co-occurrences
31.8M
Topic Phrase Matches
107
Brand Domains Seen
About 840K
Publishing Websites
Open Web Data

Top domains by open-web presence

The brand domains the open web most often links in the same places it discusses Online Convenience Buyer's topics. Topic Co-occurrences requires the segment's own vocabulary on the page; Total Appearances counts the domain alongside any tracked phrase; Blended merges the two on a log scale (co-occurrence weighted higher, 0 to 100). The table follows the selected view.


DomainBlendedTopic Co-occurrencesTotal Appearances
forbes.com100.0146,53746,266,864
costco.com91.341,71416,426,556
consumerreports.org90.071,7462,773,407
walmart.com89.553,3744,268,247
sleepfoundation.org88.575,0821,298,269
jdpower.com87.241,9382,678,788
nerdwallet.com86.827,1755,780,353
bearmattress.com86.591,455337,675
cnet.com83.618,9173,166,776
wayfair.com80.416,6041,032,172
newsweek.com80.18,2134,382,713
goodhousekeeping.com77.89,1661,256,580
amerisleep.com77.621,535167,634
saatva.com76.418,571136,239
macys.com75.48,155563,741
tomsguide.com75.16,804721,456
bobvila.com74.76,116777,174
casper.com73.711,019135,807
rollingstone.com73.32,9452,076,314
nectarsleep.com73.212,92676,268
overstock.com72.05,583284,924
helixsleep.com71.710,55260,716
dreamcloudsleep.com71.49,92759,936
ncoa.org70.82,978671,993
shopping.yahoo.com70.64,991198,977
avocadogreenmattress.com70.26,44595,188
leesa.com69.66,96060,041
purple.com69.66,59269,787
nolahmattress.com69.56,51766,353
brooklynbedding.com68.96,73448,551
mattressfirm.com67.95,36550,247
sleepopolis.com67.75,37547,030
puffy.com67.54,30570,810
tempurpedic.com67.35,52237,784
tuftandneedle.com66.84,72441,585
sleepnumber.com66.64,41645,006
brooklinen.com65.92,591108,655
winkbeds.com65.84,74427,256
ghostbed.com64.83,78627,838
birchliving.com63.93,45223,133
thesleepjudge.com63.23,31718,743
mattressclarity.com63.12,89624,827
eachnight.com63.02,71026,443
dca.ca.gov63.01,002243,820
beautyrest.com62.42,83018,667
reviewed.com62.01,26995,711
laylasleep.com61.92,67417,260
lovesac.com61.81,68346,803
slumbersearch.com61.62,32620,160
eightsleep.com61.51,48751,877
nestbedding.com60.92,18717,230
awarasleep.com60.82,43412,851
tuck.com60.71,31949,609
kinja.com60.195078,461
sealy.com59.11,77612,262
naplab.com58.71,69711,333
brentwoodhome.com58.71,58513,222
mattressnerd.com58.11,39013,660
nectar.com58.083941,096
support.helixsleep.com57.81,6448,265
cocoonbysealy.com56.81,4537,160
mattresswarehouse.com56.51,2428,538
bedinabox.com56.31,2308,324
simmons.com56.11,1658,534
endy.com55.179112,582
lull.com54.49286,636
us-mattress.com54.29605,561
silkandsnow.com54.28617,212
goodbed.com53.99305,252
originalmattress.com52.87635,040
sleepare.com52.66756,002
buffy.co52.647513,026
limely.co.uk52.022452,717
nolahsleep.com51.86225,095
thecompanystore.com51.840113,364
slumberland.com51.64788,441
spindlemattress.com50.35823,082
tempursealy.com50.04375,089
loomandleaf.com49.24473,333
sleepline.com48.63893,520
mattressnut.com46.02502,994
nolah.com44.62331,912
yorkshire.com44.27320,606
foamorder.com42.9897,318
productstewardship.us42.56811,154
bedshow.co.uk40.2783,069
helix.com39.23412,013
tulo.com38.2110588
dreamcloud.com34.556499
salience.co.uk33.0202,424
layla.com31.635386
mattress.com31.430496
awara.com31.141226
bambooisbetter.com31.1201,049
zoma.com29.734181
avocado.com29.015744
birch.com28.755,873
allswell.com27.481,311
mattresses.com26.515245
purplemattress.com15.5425
bear.com11.60169
slumberyard.com11.2211
matelasexpert.com8.719
bmattress.com8.4040
scplva-media.s3.amazonaws.com7.8030
comfortessentials.com5.008
thesleepguy.co.uk4.406