SMB Owner
AI recommendation signal analysis across 315 domains for the SMB Owner persona in Legal Services for Businesses.
Many tables and charts on this page show only the top few results; the full data behind them runs far deeper. The complete report unlocks every row, chart, and download for this industry.
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Beat the standard guides
The guides and best-practice content that currently defines quality in this space. Study them, then build cornerstone content that outdoes the incumbents.
Where the numbers come from
We run guides, best practices queries for this industry through Google and aggregate every result: domains by rank-weighted score (higher positions count for more) and appearance count, exact URLs by appearance count, and the most common title phrases.
What's on this page
Domain and URL charts, the full result list, and title n-gram tables.
Research: Guides, Best Practices
Domains appearing in Google results for SMB Owner's Research: Guides, Best Practices queries. Score is a rank-weighted sum (higher-ranked appearances count for more); count is a plain appearance tally.
Top URLs
Individual pages (not just domains) ranked by the same rank-weighted score, labeled by page title.
All Results
Every result for SMB Owner's Research: Guides, Best Practices queries, ranked by how many times each exact URL appeared (ties broken by average rank position, so appearing higher up wins), a different aggregation than the score-based charts above. Title and URL links open in a new tab.
Title N-Grams
Most common word phrases (2 to 7 words) across every result title for these queries.
2-grams
| 240 | general counsel |
| 142 | outside counsel |
| 111 | outside general |
| 29 | in house |
| 28 | how to |
| 25 | counsel guidelines |
| 24 | counsel interview |
| 22 | interview questions |
| 21 | counsel services |
| 21 | law firm |
| 20 | your business |
| 20 | with outside |
| 18 | guide to |
| 18 | best practices |
| 18 | an outside |
| 17 | for outside |
| 15 | counsel management |
| 15 | practices for |
| 14 | house counsel |
| 14 | for your |
| 13 | new general |
| 12 | legal counsel |
| 11 | practical law |
| 11 | tips for |
| 10 | and managing |
3-grams
| 96 | outside general counsel |
| 25 | outside counsel guidelines |
| 22 | general counsel interview |
| 21 | general counsel services |
| 20 | counsel interview questions |
| 18 | an outside general |
| 15 | with outside counsel |
| 15 | outside counsel management |
| 14 | in house counsel |
| 11 | new general counsel |
| 10 | for outside counsel |
| 9 | the general counsel |
| 9 | an external general |
| 9 | external general counsel |
| 9 | general counsel for |
| 9 | best practices for |
| 9 | managing outside counsel |
| 8 | general counsel s |
| 8 | s guide to |
| 8 | for general counsel |
| 8 | law firm general |
| 8 | general counsel do |
| 8 | counsel do for |
| 8 | counsel for your |
| 8 | for your business |
4-grams
| 19 | general counsel interview questions |
| 16 | outside general counsel services |
| 13 | an outside general counsel |
| 9 | an external general counsel |
| 8 | outside general counsel do |
| 8 | general counsel do for |
| 8 | general counsel for your |
| 7 | law firm general counsel |
| 7 | demonstrate value by pitching |
| 7 | value by pitching yourself |
| 7 | by pitching yourself as |
| 7 | pitching yourself as outside |
| 7 | general counsel want from |
| 7 | counsel want from outside |
| 7 | want from outside counsel |
| 6 | general counsel s guide |
| 6 | counsel s guide to |
| 6 | what can outside general |
| 6 | can outside general counsel |
| 6 | outside general counsel and |
| 6 | a practical framework for |
| 6 | practical framework for choosing |
| 6 | framework for choosing outside |
| 6 | for choosing outside counsel |
| 6 | 10 outside counsel guideline |
5-grams
| 8 | outside general counsel do for |
| 7 | demonstrate value by pitching yourself |
| 7 | value by pitching yourself as |
| 7 | by pitching yourself as outside |
| 7 | general counsel want from outside |
| 7 | counsel want from outside counsel |
| 6 | general counsel s guide to |
| 6 | what can outside general counsel |
| 6 | can outside general counsel do |
| 6 | a practical framework for choosing |
| 6 | practical framework for choosing outside |
| 6 | framework for choosing outside counsel |
| 6 | 10 outside counsel guideline practices |
| 6 | outside counsel guideline practices for |
| 6 | counsel guideline practices for strong |
| 5 | working as an external general |
| 5 | as an external general counsel |
| 5 | working effectively with outside counsel |
| 5 | effectively with outside counsel checklist |
| 4 | a new general counsel s |
| 4 | new general counsel s guide |
| 4 | counsel s guide to hiring |
| 4 | s guide to hiring and |
| 4 | guide to hiring and managing |
| 4 | 8 strategies to help general |
6-grams
| 7 | demonstrate value by pitching yourself as |
| 7 | value by pitching yourself as outside |
| 7 | general counsel want from outside counsel |
| 6 | what can outside general counsel do |
| 6 | can outside general counsel do for |
| 6 | a practical framework for choosing outside |
| 6 | practical framework for choosing outside counsel |
| 6 | 10 outside counsel guideline practices for |
| 6 | outside counsel guideline practices for strong |
| 5 | working as an external general counsel |
| 5 | working effectively with outside counsel checklist |
| 4 | a new general counsel s guide |
| 4 | new general counsel s guide to |
| 4 | general counsel s guide to hiring |
| 4 | counsel s guide to hiring and |
| 4 | s guide to hiring and managing |
| 4 | 8 strategies to help general counsel |
| 4 | strategies to help general counsel manage |
| 4 | to help general counsel manage growing |
| 4 | handbook for law firm general counsel |
| 4 | consider an external general counsel for |
| 4 | an external general counsel for your |
| 4 | external general counsel for your growing |
| 4 | as an external general counsel r |
| 4 | an external general counsel r lawyertalk |
7-grams
| 7 | demonstrate value by pitching yourself as outside |
| 6 | what can outside general counsel do for |
| 6 | a practical framework for choosing outside counsel |
| 6 | 10 outside counsel guideline practices for strong |
| 4 | a new general counsel s guide to |
| 4 | new general counsel s guide to hiring |
| 4 | general counsel s guide to hiring and |
| 4 | counsel s guide to hiring and managing |
| 4 | 8 strategies to help general counsel manage |
| 4 | strategies to help general counsel manage growing |
| 4 | consider an external general counsel for your |
| 4 | an external general counsel for your growing |
| 4 | working as an external general counsel r |
| 4 | as an external general counsel r lawyertalk |
| 4 | 6 things general counsel want from outside |
| 4 | things general counsel want from outside counsel |
| 4 | practical framework for choosing outside counsel ogc |
| 3 | the essential toolkit for new general counsel |
| 3 | how modern general counsel drive strategic business |
| 3 | 9 essential reports every general counsel needs |
| 3 | the role of outside general counsel in |
| 3 | role of outside general counsel in denver |
| 3 | of outside general counsel in denver s |
| 3 | best practice guide to outside counsel management |
| 3 | can outside general counsel do for your |