HR Consulting
AI recommendation signal analysis across 3,334 domains and 11 buyer personas in HR Consulting, led by mercer.com as the most LLM-recommended domain.
Many tables and charts on this page show only the top few results; the full data behind them runs far deeper. The complete report unlocks every row, chart, and download for this industry.
Get the full HR Consulting report →How to use this page
Compare channels at a glance
See which domains win each discovery channel, and where a brand is strong in one but missing from another. Use the over- and under-performer tables to find channels where competitors hold an edge you can close, or gaps you can take first.
Where the numbers come from
LLM, Fanout, and Organic columns use a rank-weighted score: a domain at position 1 counts for more than one at position 10, summed across every query run. AI Search is a plain citation count because Google's AI Overviews carry no rank data.
What's on this page
Side-by-side rankings for LLM recommendations, web-search fanout, Google's AI Overviews, and organic results, plus an aggregate view and per-channel over/under-performer callouts.
LLM vs Fanout vs AI Search vs Organic
Compare recommendation patterns for HR Consulting across all personas across four channels side by side: pick a model for LLM and Fanout, toggle Google/Bing for Organic. AI Search has no model choice (it's Google's own AI Overview, a single source, not a multi-model API) and no rank field, so it's shown as a plain citation count rather than a rank-weighted score like the other three.
The two boxes below the four channel charts offer several views of the same data; use the tabs to switch charts. Every view derives from the four charts' data directly, normalized 0-100 within each channel, and updates with the same dropdowns.
Pure LLM: Over- vs. Under-performers
For HR Consulting, domains ranked by percentile rank within each channel (100 = top domain in that channel, 0 = present but ranked last, a dash = never appeared in that channel's results at all). Over-performers (left) rank far better in Pure LLM than they do on average across Fanout, Google AI Overview, and Organic Google. Under-performers (right) are the mirror case: domains that do well across Fanout, Google AI Overview, and Organic Google but rank poorly, or don't appear at all, in Pure LLM.
| Domain | LLM | Fanout | AI Overview | Organic | Gap |
|---|---|---|---|---|---|
| willistowerswatson.com | 98 | - | - | - | +98 |
| peoplism.com | 97 | - | - | - | +97 |
| life-labs.com | 96 | - | - | - | +96 |
| Domain | LLM | Fanout | AI Overview | Organic | Gap |
|---|---|---|---|---|---|
| aihr.com | - | - | 99 | 99 | -66 |
| reddit.com | - | - | 98 | 100 | -66 |
| vault.com | - | - | 99 | 99 | -66 |
Fanout: Over- vs. Under-performers
For HR Consulting, domains ranked by percentile rank within each channel (100 = top domain in that channel, 0 = present but ranked last, a dash = never appeared in that channel's results at all). Over-performers (left) rank far better in Fanout than they do on average across Pure LLM, Google AI Overview, and Organic Google. Under-performers (right) are the mirror case: domains that do well across Pure LLM, Google AI Overview, and Organic Google but rank poorly, or don't appear at all, in Fanout.
| Domain | LLM | Fanout | AI Overview | Organic | Gap |
|---|---|---|---|---|---|
| nextplayhr.com | 88 | 94 | - | - | +64 |
| mranet.org | 95 | 92 | - | - | +61 |
| ghsmart.com | 93 | 91 | - | - | +60 |
| Domain | LLM | Fanout | AI Overview | Organic | Gap |
|---|---|---|---|---|---|
| adp.com | 85 | - | 100 | 100 | -95 |
| shrm.org | 93 | - | 90 | 99 | -94 |
| bcg.com | 80 | 1 | 95 | 98 | -90 |
Google AI Overview: Over- vs. Under-performers
For HR Consulting, domains ranked by percentile rank within each channel (100 = top domain in that channel, 0 = present but ranked last, a dash = never appeared in that channel's results at all). Over-performers (left) rank far better in Google AI Overview than they do on average across Pure LLM, Fanout, and Organic Google. Under-performers (right) are the mirror case: domains that do well across Pure LLM, Fanout, and Organic Google but rank poorly, or don't appear at all, in Google AI Overview.
| Domain | LLM | Fanout | AI Overview | Organic | Gap |
|---|---|---|---|---|---|
| enhancehcm.com | - | - | 81 | - | +81 |
| haiilo.com | - | - | 89 | 28 | +80 |
| egonzehnder.com | - | - | 80 | 11 | +77 |
| Domain | LLM | Fanout | AI Overview | Organic | Gap |
|---|---|---|---|---|---|
| ey.com | 95 | 65 | - | 91 | -83 |
| wtwco.com | 98 | 86 | 0 | 54 | -79 |
| amnhealthcare.com | 90 | 89 | - | 59 | -79 |
Organic Google: Over- vs. Under-performers
For HR Consulting, domains ranked by percentile rank within each channel (100 = top domain in that channel, 0 = present but ranked last, a dash = never appeared in that channel's results at all). Over-performers (left) rank far better in Organic Google than they do on average across Pure LLM, Fanout, and Google AI Overview. Under-performers (right) are the mirror case: domains that do well across Pure LLM, Fanout, and Google AI Overview but rank poorly, or don't appear at all, in Organic Google.
| Domain | LLM | Fanout | AI Overview | Organic | Gap |
|---|---|---|---|---|---|
| aghlc.com | - | - | - | 96 | +96 |
| cbiz.com | - | - | - | 94 | +94 |
| doctorsmanagement.com | - | - | - | 94 | +94 |
| Domain | LLM | Fanout | AI Overview | Organic | Gap |
|---|---|---|---|---|---|
| tsne.org | 94 | 75 | 43 | - | -71 |
| mranet.org | 95 | 92 | - | - | -63 |
| ghsmart.com | 93 | 91 | - | - | -62 |