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Industry Report

Health Insurance

Top Domains on Reddit
Dominant · Search Engine Appearances ρ=0.417

AI recommendation signal analysis across 768 domains and 11 buyer personas in Health Insurance, led by healthcare.gov as the most LLM-recommended domain.

768Domains Tracked
11Buyer Personas
43.9MReddit Posts
143KWikipedia Articles
30.3MOpen Web Matches
reddit_top_domains.report
DomainHits
healthcare.gov
79,243.0
ncbi.nlm.nih.gov
44,544.0
webmd.com
28,446.0
kff.org
25,622.0
healthline.com
24,436.0
Want a custom AI visibility audit for Health Insurance?

This report tracks how AI models and search engines recommend companies across 100 industries. If you want the same analysis run specifically against your own site and competitors, get in touch.

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About This Report

How to use this page

Industry view: this page aggregates every persona's data for the whole industry, plus industry-wide queries. Pick a persona from the sidebar to narrow the lens to one segment.
Use Case

See which brands Reddit talks about

When Redditors discuss this segment's topics, these are the domains they link. That is earned, unpaid distribution inside communities AI models learn from. Benchmark which brands own the conversation and how large the gap is to everyone else.

How It's Calculated

Where the numbers come from

We count every time one of this segment's brand domains appears in a public Reddit comment or submission. Co-occurrences (the domain appearing alongside one of the segment's own topic phrases) rank the list; raw mention counts are shown alongside.

Overview

What's on this page

Top-domain charts and full tables for comments and submissions.

Reddit Comments

Top domains in comments

The brand domains Redditors link when discussing Health Insurance's topics in comment threads, across all personas. Ranked by topic co-occurrence (the domain appearing alongside this segment's own vocabulary); total mentions are shown alongside because generic mega-sites top the raw count for every segment.


DomainTopic Co-occurrencesTotal Mentions
healthcare.gov79,243176,732
ncbi.nlm.nih.gov44,5442,131,328
webmd.com28,446555,378
kff.org25,62296,543
healthline.com24,436504,953
time.com22,341487,879
irs.gov19,454951,760
cms.gov17,20452,605
cdc.gov16,342815,566
forbes.com15,4021,025,203
npr.org13,7121,263,357
fidelity.com10,429441,600
medicare.gov8,43528,295
my.clevelandclinic.org8,066106,412
aarp.org7,90229,569
hhs.gov7,19847,284
pmc.ncbi.nlm.nih.gov6,132437,950
congress.gov5,836188,106
investopedia.com4,810541,284
healthsystemtracker.org4,18125,090
healthaffairs.org3,58720,799
goodrx.com3,57131,175
ehealthinsurance.com3,2456,767
usa.gov3,193175,685
healthinsurance.org3,0827,476
usnews.com3,051203,490
obamacarefacts.com2,5495,769
content.naic.org2,5115,934
opm.gov2,33341,014
coveredca.com2,1845,053
nerdwallet.com2,035125,966
tricare.mil1,8407,612
helpguide.org1,768153,485
thebalance.com1,70153,529
verywellhealth.com1,60038,660
medicaid.gov1,5126,140
valuepenguin.com1,41011,013
benefits.gov1,40714,684
axios.com1,385153,495
bbb.org1,37939,196
finance.yahoo.com1,378263,730
hopkinsmedicine.org1,32153,709
indeed.com1,298134,505
smartasset.com1,21640,157
emoryhealthcare.org1,0666,814
urban.org1,03017,037
trustpilot.com98036,665
canstar.com.au9675,904
bankrate.com96064,537
findhelp.org94923,459
uhc.com8992,094
nystateofhealth.ny.gov8021,924
beckershospitalreview.com78513,469
modernhealthcare.com7804,918
arxiv.org762198,906
peoplekeep.com7561,650
aetna.com7462,922
aha.org7466,040
michigan.gov69941,781
fiercehealthcare.com6774,949
myprivatehealthinsurance.com6621,032
talkspace.com6516,653
sec.gov650168,151
cigna.com6341,959
files.kff.org6091,355
fepblue.org5741,489
progressive.com5625,803
insure.com5463,144
anthem.com5401,645
healthsherpa.com5381,017
wahealthplanfinder.org5291,192
naic.org5171,626
healthy.kaiserpermanente.org4793,220
cvs.com43319,547
policygenius.com4334,386
kffhealthnews.org4173,262
patientadvocate.org4132,150
zocdoc.com4032,961
healthpocket.com402644
healthreformbeyondthebasics.org3901,387
healthcaredive.com3882,368
uhcprovider.com3871,274
bcbsm.com378837
mahealthconnector.org369880
mnsure.org354823
fairhealthconsumer.org3311,227
kiplinger.com33114,238
ahip.org321878
insurance.com3202,363
health.gov3165,429
wise.com31447,687
consumeraffairs.com31010,939
ro.co3093,445
thecollegeinvestor.com3076,379
news.ehealthinsurance.com301491
connectforhealthco.com297622
acasignups.net2921,227
businesswire.com29133,623
kp.org2791,720
nasdaq.com27562,267
healthmarkets.com271584
zanebenefits.com261619
bcbs.com2461,101
geico.com2374,365
blueshieldca.com233731
apply.coveredca.com231471
finder.com2319,025
lemonaidhealth.com2311,080
humana.com230815
genki.world226615
nvidia.com226117,876
express-scripts.com222766
uclahealth.org2177,925
insurancebusinessmag.com2142,392
moneygeek.com2137,540
bcbstx.com212490
healthcareinsider.com211564
healthcare.com203525
squaremouth.com2011,011
healthgrades.com1973,471
clearhealthcosts.com195809
lung.org1929,756
sofi.com18346,205
unitedhealthgroup.com1821,138
nurx.com1812,446
bcbsil.com180466
money.com17610,758
panfoundation.org1761,775
benzinga.com17518,151
marketplace.cms.gov172391
geha.com170522
onemedical.com1671,276
healthcarebluebook.com166986
coinmarketcap.com164120,867
ncoa.org1581,861
medicareresources.org154498
hsastore.com149890
safetywing.com1472,376
uhone.com143296
finder.healthcare.gov142262
gusto.com1424,189
freelancer.com14115,666
help.ihealthagents.com141286
coverme.gov139233
pennmedicine.org1367,456
healthpartners.com1341,328
caremark.com133524
imglobal.com129425
plushcare.com124631
myuhc.com123336
static.cigna.com123502
mhanational.org11822,068
m.economictimes.com11337,981
premera.com113345
medcitynews.com1121,201
health.howstuffworks.com1117,424
fideliscare.org109254
sesamecare.com109595
selectquote.com1081,636
cignaglobal.com107406
freelancersunion.org107770
getcovered.illinois.gov107180
united.com10724,585
medmutual.com105207
nationwide.com1021,373
insurekidsnow.gov101284
insubuy.com99353
medicare.org99424
wellcare.com98350
doctorondemand.com97483
aetnastudenthealth.com96244
bluecrossnc.com96359
geobluetravelinsurance.com95238
joincrowdhealth.com94267
choice.com.au924,262
hioscar.com92278
cobrainsurance.com90195
wexnermedical.osu.edu903,078
lemonade.com891,164
legalclarity.org884,151
lendingtree.com877,858
reviewjournal.com8619,589
stripe.com8514,384
stridehealth.com82228
uvahealth.com82768
beckerspayer.com81353
forward.com8037,463
jdpower.com7810,492
horizonblue.com74225
about.kaiserpermanente.org72566
betterment.com726,078
feather-insurance.com71249
teladoc.com70373
score.org686,216
blue365deals.com67318
blog.healthsherpa.com66164
compare.com66950
cvshealth.com651,013
ehealth.com65150
medicare.com65366
morningstar.com6520,319
mib.com64441
carefirst.com62172
floridablue.com61163
pacificprime.com61180
amwell.com60223
humanamilitary.com59219
mutualofomaha.com58519
takecommandhealth.com58139
upmchealthplan.com58122
bluecrossmn.com57180
insurance.maryland.gov57202
newsroom.tricare.mil57229
optum.com57387
growtherapy.com56540
asana.com552,670
childrens.com551,559
allianzcare.com54172
molinahealthcare.com54195
moneyland.ch54913
nase.org54730
covermymeds.com53253
sagaftraplans.org53156
zenefits.com53636
techtarget.com5210,580
coverva.org50193
floir.com50333
geisinger.org50393
provider.bcbs.com50120
builtin.com493,151
hims.com492,769
emblemhealth.com48134
gazette.com486,860
gethuman.com472,444
gohealth.com46178
assurance.com45192
hsaforamerica.com45117
mindbloom.com45693
policyme.com44358
healthyhorns.utexas.edu43577
insuranceinformant.com43100
triagecancer.org43268
nextinsurance.com42734
vsp.com42299
healthnet.com41118
sevencorners.com41165
bcbst.com40298
bluecrossma.com40178
ehealthmedicare.com40119
individual.carefirst.com40129
telehealth.hhs.gov39228
deel.com381,372
khealth.com38467
mdlive.com38148
mycigna.com38124
ushealthgroup.com3878
einsurance.com37170
justworks.com37427
mydoctor.kaiserpermanente.org371,374
umr.com3671
ambetterhealth.com3591
greenbacktaxservices.com352,272
healthinsurance.com35105
aaa.com344,051
highmark.com3492
idoi.illinois.gov34175
medica.com3494
optumrx.com34113
priorityhealth.com34105
healthplans.com331,153
healthequity.com31260
insurednomads.com3166
regence.com3177
guardianlife.com30217
healthcare.ascension.org30404
opolis.co3071
bluecrossma.org29137
curative.com29725
insurify.com292,049
caresource.com28151
helpadvisor.com28264
clevelandclinic.org27820
harvardpilgrim.org27111
zanderins.com27383
chla.org261,797
tuftshealthplan.com2653
cchpca.org25112
insuredandmore.com25102
obamacareplans.com2555
taylorbenefitsinsurance.com2556
bcbsla.com2445
coverage.com24212
healthfinder.gov24258
sondermind.com24318
azblue.com2338
boldin.com23969
cerebral.com23268
goldenrule.com2347
hcsc.com2376
healthnetwork.com2343
insureme.com23139
orlandohealth.com23546
wellmark.com2396
healthfirst.org2255
medishare.com2291
slashdot.org226,663
steadyhealth.com221,391
agilehealthinsurance.com2145
cobrahealth.com2130
mdvip.com21163
sidecarhealth.com2160
teladochealth.com21163
doctor.com20489
ncqa.org2077
aetnacvshealth.com1928
amerihealth.com1939
multiplan.com1932
affordablehealthinsurance.com1841
betterhealth.com18294
centene.com1866
covered.ca1839
ibx.com1876
includedhealth.com1843
medicareguide.com1858
mymedicarematters.org1849
planprescriber.com1837
smartfinancial.com18211
unitedhealthcareonline.com1888
anthembluecross.com1748
cloverhealth.com17197
enroll.ambetterhealth.com1729
newsroom.cigna.com1780
catch.co1678
devoted.com1649
getcoveredamerica.org1654
rankings.newsweek.com16191
ro.com16306
bcbsal.org1559
business.kaiserpermanente.org1534
downloads.cms.gov1572
hbgsolo.com1530
hccmis.com1584
mp.weixin.qq.com156,034
now-health.com15208
ru.wikipedia.org1536,464
benefitoptions.az.gov1439
my.cigna.com1469
providers.anthem.com1468
axatravelinsurance.com1371
mavenclinic.com13142
mymedicare.gov1357
rula.com13222
venteur.com1331
commonwealthcarealliance.org1237
healthcare-brew.com1292
kaiserpermanente.org1250
khi.org12121
news.blueshieldca.com1251
selecthealth.org1261
solace.health1289
tmcnet.com123,268
weatherbyhealthcare.com12217
wellpoint.com1232
98point6.com1159
accessiahealth.org1125
bupa.com1148
collective.com11399
fortunly.com11525
honehealth.com11502
matadornetwork.com113,692
obamacare.com1184
sequoia.com1193
theacsi.org11413
aia.com.sg1086
brighthealthcare.com1017
christianacare.org1091
ghi.com1030
grandrounds.com1043
hingehealth.com10167
hschange.com1051
smcovered.com1022
ajg.com9105
bennie.com917
corporate.vanguard.com92,813
fridayhealthplans.com915
getinsured.com921
healthinsurance.net931
metroplus.org947
mhsindiana.com933
benefitslink.com8145
expatinsure.com833
getcovered.com814
surest.com827
alight.com7104
helloklarity.com784
mvphealthcare.com730
myshortlister.com741
obamacare.org744
pivothealth.com718
providencehealthplan.com722
wellfleetstudent.com725
wvinsurance.gov738
advfn.com6343
ahix.com617
ahpcare.com611
business.amwell.com613
es.medicare.gov621
evernorth.com629
found.com6335
healthcovered.org67
kaiser.org68
rbgcal.com69
teledoc.com641
triagehealth.org623
visitinsurance.com611
allianz-assistance.ca521
assurant.com5138
banneraetna.com58
drhouse.com520
healthiestyou.com517
jrreport.wordandbrown.com523
medicareplans.com523
ml.com5557
quality.healthfinder.fl.gov558
ritterim.com562
stantonins.com515
uchealth.com5336
unitedhealthcare.com515
westernhealth.com523
2025-standard-and-basic-options.fepbrochures-bcbsa.com420
ambetter.sunshinehealth.com45
americafirsthealthcare.com415
bluecross.com49
cignahealthcare.com410
clover.com41,884
fchp.org412
forhealthinsurance.com47
geoblue.com413
home.bluecrossma.com413
honorhealth.com4132
mckesson.com4133
medicalmutual.com413
molinamarketplace.com414
newsroom.bluecrossma.com416
nomadsembassy.com4173
sbr.com.sg4320
stride.com426
toutiao.com4321
academicgroup.com39
alignmenthealthplan.com37
amedisys.com311
arkansasbluecross.com311
assets.humana.com314
babylonhealth.com382
buckeyehealthplan.com37
digitalhealth.folio3.com334
galileohealth.com320
gethealthie.com337
healthplan.memorialhermann.org33
investors.molinahealthcare.com38
junglescout.com3579
magellanhealth.com321
mhn.com310
mymedicalshopper.com37
nationalgeneral.com358
openminds.com327
privatehealth.com319
ucare.org319
unum.com328
verily.com390
zanderinsurance.com339
advisors.movehealth.io25
antheminc.com214
brighthealthplan.com22
bswhealthplan.com28
careington.com214
cigna-me.com23
comphealth.com259
directhealth.com27
edge.sitecorecloud.io2245
faq.healthsherpa.com23
foundershield.com240
havenhealthcare.com29
healthplan.com28
hummingbirdins.com212
insuredbetter.com225
jauntin.com222
livongo.com242
marshfieldclinic.org2131
newmedicare.com22
partnermd.com228
support.stridehealth.com248
transparency-in-coverage.uhc.com29
transparent.com2277
uhcexchange.com24
wa-provider.kaiserpermanente.org222
youngandtheinvested.com2159
zionhealthshare.com22
1800accountant.com1145
alignmenthealthcare.com13
assets.senate.mn156
available.com176
blueshield.com14
capitalbluecross.com12
carelon.com110
chk.static.cigna.com11
choose.kaiserpermanente.org16
clearcover.com126
cleverdevsoftware.com136
collectivehealth.com14
cosmoins.com15
covermd.com11
crowdhealth.com16
ctpf.org1113
edelmanfinancialengines.com1145
elevancehealth.com130
ensorahealth.com112
es.aetna.com16
facultystaffppo.universityofcalifornia.edu11
finance.sina.cn1428
fintech.global163
firsthealth.com12
greenbushfinancial.com1243
hcpss.org1160
healthalliance.org124
healthpartnersplans.com17
healthplansofnc.com13
helpware.com112
insurancehub.com121
lettuce.co123
loyola.edu1211
markets.financialcontent.com1336
mdliveforcigna.com12
mlifeinsurance.com17
mssm.edu176
myhealth.kaiserpermanente.org17
nativeteams.com1116
northmemorial.com139
paybima.com17
postgrid.com194
shieldhealthcare.com159
solidgigs.com182
southeastasiabackpacker.com1153
symbiosis.com142
telehealth.com19
thebig65.com19
thesilverlining.com190
topflightapps.com120
webmdhealth.com115
zipnosis.com15
52spain.com01
allinahealthaetna.com01
allworthfinancial.com024
ambetter.com01
americaninfluencercouncil.com04
app.xinhuanet.com017
apshealth.com03
atlashealth.com02
azurodigital.com02
bcbsa.com011
benavest.com02
benefitfocus.com08
benefithelp.com01
bind.com06
binding.com09
bistatedev.org071
blakeinsurancegroup.com02
blog.acadviser.com09
bluecrossblueshield.com01
bluecrossmnonline.com03
brentwoodtherapycollective.com05
bright.com067
bright.hr01
brightinsurance.com02
britishcolumbia.ca049
campaigns.cigna.com01
capminds.com02
catch.com0304
celestial.com02
cfc.com012
cirrusmd.com01
codelucky.com04
commcare.com01
commongroundhealth.org07
content.fostergrp.com01
corporateinsight.com05
costamedic.com09
covered.ca.gov02
coverright.com09
curahealth.com01
devotedhealth.com01
directgeneral.com08
dmeofamericainc.com04
doctormgt.com04
ehbs.com01
esiason.org044
etna.com01
evryhealth.com02
excellentwebworld.com05
fhcsd.com02
financialtoolset.com01
fireflyhealth.com02
friday.com080
g-co.agency01
gethealthinsurance.com04
getsidekick.com047
gigglefinance.com016
globalhealthcaremagazine.com02
gohealthline.com09
googlenest.com01
grandfolk.com03
guidewell.com01
health.ai014
healthcare-digital.com034
healthcost.com03
healthoptions.org05
healthsparq.com01
helpwire.com020
hfc.com03
hialeahfl.gov011
hinge.health01
hr.princeton.edu07
hrs.oc.gov011
iadbrokerage.com02
idealcareinsurance.com01
img-global.com01
in.marketscreener.com037
independence.com04
insurtechdigital.com08
intermountain.org09
investor.wedbush.com05
ir.hioscar.com03
jasonfintips.com015
jaynevytours.com09
jfdaily.com063
joinblossomhealth.com06
jp.advfn.com01
kaiserpermanente.com01
kelseycareadvantage.com01
layeredfinancial.com05
leapfroggroup.com01
level.com098
local.newsbreak.com020
localsinsider.com01
m.163.com0179
m.sfccn.com03
mchp.org02
mdwise.org05
medswitcher.com02
mhealth.org080
mhswi.com02
millennialhawk.com040
mindbody.com010
mmp.org07
mobile-webaward.org01
modernhealth.com06
molina.com01
molinagroup.com01
mybenefits.aon.com02
nationalmentalhealthsupport.com01
nbplans.com01
netdeals.com01
newhealthinsurance.com02
nexus.com0466
onlinedoctor.com04
orangesoft.co011
osas.com07
oscar.com093
ostaz.com01
oxford.com037
perfectca.com01
pestaandpesta.com01
piv.opm.gov01
planadvisor.com09
planmarketplace.com05
planned.com02
planradar.com028
pomegranatehealth.com03
providernewsroom.com03
ramaonhealthcare.com09
reachhealth.org01
reportcards.cdii.ca.gov04
resumly.ai049
sana.com08
sdtplanning.com018
secure.businesswire.com03
selector.com05
selfemployed.com06
seminolecountyfl.legistar.com04
shiftmed.com022
stahlinsurance.com015
starlighthealth.com09
starmark.com04
stcn.com066
stridelabs.com02
strides.com03
strivehealth.com010
sureapp.com011
telahealth.com02
thegonegoat.com043
thehealthcaretechnologyreport.com010
togetherhealth.com02
towardshealthcare.com011
trendri.com01
truassure.com01
trybeem.com010
uhc-gpd-green.uhc.com01
unite.com03
unitedhealth.com01
unlike.net040
vertafore.com014
visionretirement.com031
wap.stockstar.com011
wecovr.com09
wedbush.com031
wellesley.com01
wincare.com01
xcnnews.com01
youcompare.com02
zelis.com04
zinniahealth.com0118
zipari.com02
zushealth.com01
Reddit Submissions

Top domains in submissions

The brand domains Redditors link when discussing Health Insurance's topics in link and text posts, across all personas. Ranked by topic co-occurrence (the domain appearing alongside this segment's own vocabulary); total mentions are shown alongside because generic mega-sites top the raw count for every segment.


DomainTopic Co-occurrencesTotal Mentions
healthcare.gov15,46236,055
npr.org12,6541,997,614
forbes.com10,7711,312,418
ncbi.nlm.nih.gov7,333344,968
sofi.com5,212469,132
cdc.gov3,99085,425
finance.yahoo.com3,589432,010
wecovr.com2,7339,004
kff.org2,63910,180
indeed.com2,595245,022
coinmarketcap.com2,478156,815
irs.gov2,37375,011
axios.com2,368322,970
pmc.ncbi.nlm.nih.gov1,96566,908
cms.gov1,9547,857
healthline.com1,66854,497
congress.gov1,64056,117
investopedia.com1,581117,919
sec.gov1,453278,443
usnews.com1,338340,347
medicare.gov1,2994,026
hhs.gov1,29813,197
webmd.com1,24946,862
time.com1,248252,218
businesswire.com1,152159,587
paybima.com8991,809
myprivatehealthinsurance.com8541,322
trustpilot.com82934,985
benzinga.com779110,339
fidelity.com74432,748
coveredca.com7341,277
healthinsurance.org6791,569
my.clevelandclinic.org67616,803
healthaffairs.org6463,703
opm.gov6006,083
bbb.org57216,015
modernhealthcare.com5505,167
arxiv.org545129,719
talkspace.com5373,434
reviewjournal.com50841,725
fiercehealthcare.com5054,113
ambetterhealth.com5011,112
goodrx.com5016,683
beckershospitalreview.com4887,257
thebalance.com48511,591
medica.com4741,096
regence.com450541
ehealthinsurance.com446949
brighthealthplan.com445580
nerdwallet.com44125,430
healthcaredive.com4342,742
brighthealth.com413576
hioscar.com413962
includedhealth.com4071,850
medicaid.gov3851,380
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