simple.io
Link authority for simple.io (registrable domain: simple.io) from the Common Crawl web graph: PageRank and harmonic centrality history since 2017, current scores, and the site's top backlink sources.
Web-graph authority (0-100)
Domain scores measure simple.io as a whole: every subdomain's links rolled up into one node of Common Crawl's domain-level web graph. Host scores measure the exact hostname simple.io. WWW scores cover the www variant of that hostname, which the graph tracks as its own entry since January 2026 (before that, www and bare host were merged). A big gap between domain and host usually means the domain's authority lives on other subdomains. PageRank is link-endorsement authority: how much weight the sites linking here carry themselves. Harmonic centrality measures reach: how close this site sits to the rest of the web when following links, which favors broadly connected sites over ones boosted by a few heavy linkers. All are normalized 0 to 100 within each crawl snapshot; a dash means that series does not exist for this site.
Homepage
What simple.io presents on its own homepage: the page title, description, and the social share markup it publishes. Pulled from https://simple.io.
| Title | Simple |
|---|---|
| Description | Marketing Resource Management |
| OG Title | Simple |
| OG Description | Marketing Resource Management |
| OG Site Name | Simple |
| Twitter Title | Simple |
Social accounts and contact points
Where this site maintains a presence and every reachable route its homepage exposes: social accounts, contact pages, addresses, and content feeds.
| SimpleHQ | |
| simplehq (business) | |
| X | simplehq |
| Contact pages | https://simple.io/contact |
|---|---|
| Blog | https://simple.io/blog |
| Feeds | https://simple.io/feed.xml |
Structured data (JSON-LD)
The schema.org markup this homepage publishes: the machine-readable identity search engines and AI systems read. Types found: BreadcrumbList, WebSite, Organization, FAQPage.
JSON-LD block (157 bytes)
{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://www.simple.io"}]}JSON-LD block (272 bytes)
{"@context":"https://schema.org","@type":"WebSite","name":"Home","url":"https://www.simple.io","copyrightYear":2026,"potentialAction":{"@type":"SearchAction","target":"https://www.simple.io/search/?q={search_term_string}","query-input":"required name=search_term_string"}}JSON-LD block (3,741 bytes)
{"@context":"https://schema.org","@type":"Organization","@id":"https://www.simple.io/#organization","name":"Simple Marketing Solutions","alternateName":["Simple","Simple Marketing Cloud","Simple Technology","Simple MRM","Simple Holdings","simple.io","SimpleHQ","Admation","Automaton","Automaton Pty Ltd"],"legalName":"Simple Technology Pty Ltd","url":"https://www.simple.io/","logo":{"@type":"ImageObject","url":"https://www.simple.io/images/logo-simple.svg","width":200,"height":60},"description":"Simple is an Australian marketing software company that builds specialised platforms for marketing teams, creative studios, retail brands and regulated organisations. The Simple suite comprises four products: Simple Admation (marketing approval, online proofing, creative project management, marketing compliance and workflow software), Simple Asset Manager (digital asset management), Simple Retailpath (retail PIM and promotion management) and Simple Brand Manager (brand management and guidelines hub).","address":{"@type":"PostalAddress","streetAddress":"11/166 Albert Street","addressLocality":"East Melbourne","addressRegion":"VIC","postalCode":"3002","addressCountry":"AU"},"contactPoint":{"@type":"ContactPoint","telephone":"+61-1300-740-679","contactType":"sales","email":"hello@simple.io","areaServed":["AU","NZ","GB","US","EU","ZA","BR","SG","HK","JP"],"availableLanguage":"English"},"sameAs":["https://www.linkedin.com/company/simplehq","https://www.facebook.com/SimpleHQ","https://www.instagram.com/simplemarketingcloud/","https://www.youtube.com/@simplemarketingoperations5880","https://vimeo.com/user136377307"],"hasOfferCatalog":{"@type":"OfferCatalog","name":"Simple Marketing Software Products","itemListElement":[{"@type":"SoftwareApplication","@id":"https://www.simple.io/products/simple-admation#software","name":"Simple Admation","alternateName":"Admation","url":"https://www.simple.io/products/simple-admation","applicationCategory":"BusinessApplication","applicationSubCategory":["Marketing Approval Workflow Software","Marketing Compliance Software","AI Marketing Compliance Software","Marketing Resource Management Software"],"description":"Marketing approval and compliance software with approval workflows, online proofing, audit trails and on-demand AI Compliance Checking."},{"@type":"SoftwareApplication","@id":"https://www.simple.io/products/simple-asset-manager#software","name":"Simple Asset Manager","url":"https://www.simple.io/products/simple-asset-manager","applicationCategory":"BusinessApplication","applicationSubCategory":["Digital Asset Management Software","Marketing Asset Management Software"],"description":"Digital asset management (DAM) software for storing, organising and distributing brand and campaign assets."},{"@type":"SoftwareApplication","@id":"https://www.simple.io/products/simple-retail-path#software","name":"Simple Retailpath","url":"https://www.simple.io/products/simple-retail-path","applicationCategory":"BusinessApplication","applicationSubCategory":["Product Information Management Software","Retail Marketing Software","Promotion Management Software"],"description":"Retail marketing software combining product information management (PIM), promotion production and vendor onboarding."},{"@type":"SoftwareApplication","@id":"https://www.simple.io/products/simple-brand-manager#software","name":"Simple Brand Manager","url":"https://www.simple.io/products/simple-brand-manager","applicationCategory":"BusinessApplication","applicationSubCategory":["Brand Management Software","Brand Guidelines Software","Brand Asset Management Software"],"description":"Brand management software and centralised brand hub for logos, colours, typography, templates and brand guidelines."}]}}JSON-LD block (4,738 bytes)
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.simple.io/#organization",
"name": "Simple Marketing Solutions",
"alternateName": [
"Simple",
"Simple Marketing Cloud",
"Simple Technology",
"Simple MRM",
"Simple Holdings",
"simple.io",
"SimpleHQ",
"Admation",
"Automaton",
"Automaton Pty Ltd"
],
"legalName": "Simple Technology Pty Ltd",
"url": "https://www.simple.io/",
"logo": {
"@type": "ImageObject",
"url": "https://www.simple.io/images/logo-simple.svg",
"width": 200,
"height": 60
},
"description": "Simple is an Australian marketing software company that builds specialised platforms for marketing teams, creative studios, retail brands and regulated organisations. The Simple suite comprises four products: Simple Admation (marketing approval, online proofing, creative project management, marketing compliance and workflow software), Simple Asset Manager (digital asset management), Simple Retailpath (retail PIM and promotion management) and Simple Brand Manager (brand management and guidelines hub).",
"address": {
"@type": "PostalAddress",
"streetAddress": "11/166 Albert Street",
"addressLocality": "East Melbourne",
"addressRegion": "VIC",
"postalCode": "3002",
"addressCountry": "AU"
},
"contactPoint": {
"@type": "ContactPoint",
"telephone": "+61-1300-740-679",
"contactType": "sales",
"email": "hello@simple.io",
"areaServed": ["AU", "NZ", "GB", "US", "EU", "ZA", "BR", "SG", "HK", "JP"],
"availableLanguage": "English"
},
"sameAs": [
"https://www.linkedin.com/company/simplehq",
"https://www.facebook.com/SimpleHQ",
"https://www.instagram.com/simplemarketingcloud/",
"https://www.youtube.com/@simplemarketingoperations5880",
"https://vimeo.com/user136377307"
],
"hasOfferCatalog": {
"@type": "OfferCatalog",
"name": "Simple Marketing Software Products",
"itemListElement": [
{
"@type": "SoftwareApplication",
"@id": "https://www.simple.io/products/simple-admation#software",
"name": "Simple Admation",
"alternateName": "Admation",
"url": "https://www.simple.io/products/simple-admation",
"applicationCategory": "BusinessApplication",
"applicationSubCategory": ["Marketing Approval Workflow Software", "Marketing Compliance Software", "AI Marketing Compliance Software", "Marketing Resource Management Software"],
"description": "Marketing approval and compliance software with approval workflows, online proofing, audit trails and on-demand AI Compliance Checking."
},
{
"@type": "SoftwareApplication",
"@id": "https://www.simple.io/products/simple-asset-manager#software",
"name": "Simple Asset Manager",
"url": "https://www.simple.io/products/simple-asset-manager",
"applicationCategory": "BusinessApplication",
"applicationSubCategory": ["Digital Asset Management Software", "Marketing Asset Management Software"],
"description": "Digital asset management (DAM) software for storing, organising and distributing brand and campaign assets."
},
{
"@type": "SoftwareApplication",
"@id": "https://www.simple.io/products/simple-retail-path#software",
"name": "Simple Retailpath",
"url": "https://www.simple.io/products/simple-retail-path",
"applicationCategory": "BusinessApplication",
"applicationSubCategory": ["Product Information Management Software", "Retail Marketing Software", "Promotion Management Software"],
"description": "Retail marketing software combining product information management (PIM), promotion production and vendor onboarding."
},
{
"@type": "SoftwareApplication",
"@id": "https://www.simple.io/products/simple-brand-manager#software",
"name": "Simple Brand Manager",
"url": "https://www.simple.io/products/simple-brand-manager",
"applicationCategory": "BusinessApplication",
"applicationSubCategory": ["Brand Management Software", "Brand Guidelines Software", "Brand Asset Management Software"],
"description": "Brand management software and centralised brand hub for logos, colours, typography, templates and brand guidelines."
}
]
}
} JSON-LD block (6,367 bytes)
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [
{
"@type": "Question",
"name": "What is Simple?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Simple is a marketing software company that builds specialised platforms for marketing teams, creative studios, retail brands, and regulated organisations. The Simple suite comprises four products: <a href=\"https://www.simple.io/products/simple-admation\">Simple Admation</a>, a complete marketing workflow and approval platform; <a href=\"https://www.simple.io/products/simple-asset-manager\">Simple Asset Manager</a>, a digital asset management platform; <a href=\"https://www.simple.io/products/simple-retail-path\">Simple Retailpath</a>, a retail marketing platform connecting PIM, promotion production and vendor onboarding; and <a href=\"https://www.simple.io/products/simple-brand-manager\">Simple Brand Manager</a>, a centralised brand identity and guidelines hub. The products can be used independently or together as an integrated suite."
}
},
{
"@type": "Question",
"name": "What products does Simple offer?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Simple offers four marketing software products. <a href=\"https://www.simple.io/products/simple-admation\">Simple Admation</a> covers marketing project management, approval workflow, online proofing, compliance, and resource management for campaign teams. <a href=\"https://www.simple.io/products/simple-asset-manager\">Simple Asset Manager</a> is a digital asset management platform for storing, organising and distributing brand and campaign assets. <a href=\"https://www.simple.io/products/simple-retail-path\">Simple Retailpath</a> is a retail marketing platform covering product information management, promotion production and vendor onboarding. <a href=\"https://www.simple.io/products/simple-brand-manager\">Simple Brand Manager</a> is a brand identity hub for managing live brand guidelines, approved assets and brand governance. See the <a href=\"https://www.simple.io/products\">full product overview</a> or explore <a href=\"https://www.simple.io/solutions\">solutions by category</a>."
}
},
{
"@type": "Question",
"name": "What is the difference between Simple Admation and Simple Asset Manager?",
"acceptedAnswer": {
"@type": "Answer",
"text": "<a href=\"https://www.simple.io/products/simple-admation\">Simple Admation</a> is a marketing workflow platform — it manages the production process from brief to final approved asset, including project management, task assignment, online proofing, approval routing, compliance checklists and audit trails. <a href=\"https://www.simple.io/products/simple-asset-manager\">Simple Asset Manager</a> is a digital asset management (DAM) platform — it stores, organises and distributes the completed, approved assets that come out of that process. Many organisations use both: Admation manages the production and approval workflow, Asset Manager manages the resulting asset library. Both integrate with each other and with <a href=\"https://www.simple.io/products/simple-brand-manager\">Simple Brand Manager</a> for end-to-end brand and campaign governance."
}
},
{
"@type": "Question",
"name": "What industries does Simple serve?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Simple's products are used across a range of industries, with particular strength in regulated sectors where compliance documentation and approval governance are critical. Key industries include <a href=\"https://www.simple.io/usecases/banking-finance\">financial services and insurance</a>, where marketing compliance with ASIC, APRA and related regulatory frameworks is a legal requirement; <a href=\"https://www.simple.io/usecases/health-and-pharma\">health and pharmaceuticals</a>, where TGA advertising standards apply; <a href=\"https://www.simple.io/usecases/retail\">retail and e-commerce</a>, where high-volume promotion production and product information management are priorities; and <a href=\"https://www.simple.io/usecases/agency\">ad and creative agencies</a> managing structured client approval processes across multiple accounts simultaneously."
}
},
{
"@type": "Question",
"name": "Is Simple software suitable for regulated industries?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Yes. Simple Admation is specifically designed to meet the compliance and governance requirements of regulated marketing environments. It provides mandatory approval pathways that cannot be bypassed, approval checklists that require reviewers to confirm compliance steps before sign-off is given, and an automatic <a href=\"https://www.simple.io/solutions/marketing-risk-compliance\">audit trail</a> that records every review action with a timestamp and user attribution — exportable for regulatory submission. Simple is used by marketing teams at Bupa, HESTA, NIB, Bank Australia, Hollard, and RACV across <a href=\"https://www.simple.io/usecases/banking-finance\">financial services</a> and <a href=\"https://www.simple.io/usecases/health-and-pharma\">health and insurance</a> sectors. For a complete guide to marketing compliance requirements in Australia, see <a href=\"https://www.simple.io/review-marketing-compliance\">Marketing Compliance: The Complete Guide</a>."
}
},
{
"@type": "Question",
"name": "How does Simple pricing work?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Simple's products are priced based on the specific platform, the number of users, and the configuration required for your team's workflow. Pricing is available on request — <a href=\"https://resources.simple.io/book_discovery_call\">contact the Simple team</a> or visit the <a href=\"https://www.simple.io/pricing\">pricing page</a> to discuss your requirements. Most teams begin with a discovery call to identify which products are the right fit before pricing is confirmed."
}
}
]
} Authority over time
Every Common Crawl web-graph release since 2017, roughly quarterly. The domain series goes back to 2017; Common Crawl only began publishing the host-level graph in 2020, so host lines start there. Click a legend entry to show or hide that line. Flat lines are normal for established sites; watch for sustained rises or drops, which track real gains or losses in who links here.
A note on www: through the end of 2025 the source web graph merged www and non-www hostnames into the bare name, so one host line covers both. Starting in January 2026 the graph splits them into separate entries, which is why www can carry its own scores going forward.
Backlink counts
Unique linking domains seen in Common Crawl's link graphs. This is a different dataset than the 0-100 authority scores above: these are raw counts, host-level for simple.io and domain-level for simple.io with all its subdomains combined. Common Crawl covers a large sample of the web, not all of it, so treat counts as comparable between sites rather than absolute totals.
Top backlinks in the domain graph
Common Crawl publishes two link graphs. The DOMAIN graph connects whole domains: every link from any page of one domain to any page of another. This table shows the highest-authority domains linking to simple.io (including its subdomains), ranked by the linker's PageRank. The table shows the top 108; the download carries the full stored list (up to 10,000 linkers) as JSON. Click a linker for its own site profile.
Top backlinks in the host graph
The HOST graph connects exact hostnames, so subdomains count separately. This table shows the highest-authority hosts linking to simple.io specifically, ranked by the linker's PageRank. The table shows the top 29; the download carries the full stored list (up to 10,000 linkers) as JSON. Click a linker for its own site profile.
| Linking Site | Linker PageRank | Linker Harmonic Centrality |
|---|---|---|
| www.kalungi.com | 57 | 18 |
| ventureharbour.com | 52 | 17 |
| decoratoradvice.com | 45 | 16 |
| www.instrumental.net | 42 | 17 |
| balancethegrind.co | 39 | 17 |
| silicon-insider.com | 39 | 15 |
| solgari.com | 36 | 17 |
| agendacoverlife.com | 34 | 13 |
| www.simple.io | 33 | 16 |
| www.solutionhow.com | 29 | 17 |
| www.azkmedia.com | 28 | 15 |
| www.growtal.com | 27 | 15 |
| touchpoint.health | 25 | 21 |
| theorem.digital | 25 | 16 |
| www.startupurban.com | 24 | 14 |
| barhead.com | 22 | 14 |
| shoppingthoughts.com | 22 | 13 |
| www.passionpioneers.com.au | 20 | 14 |
| finditnowdirectory.com.au | 20 | 10 |
| www.dotricky.com | 19 | 13 |
| worldbusinesspromote.com | 17 | 13 |
| dltech.forum | 16 | 11 |
| mathildelacombe.com | 11 | 13 |
| support.simple.io | 8 | 10 |
| creative.artstash.io | 6 | 8 |
| blog.simple.io | 4 | 10 |
| cms.simple.io | 4 | 10 |
| www.outlookmarketingsrv.com | 4 | 9 |
| www.mcmk.io | 2 | 13 |