Martech CDP Attribution Software
AI recommendation signal analysis across 1,420 domains and 11 buyer personas in Martech CDP Attribution Software, led by segment.com as the most LLM-recommended domain.
Many tables and charts on this page show only the top few results; the full data behind them runs far deeper. The complete report unlocks every row, chart, and download for this industry.
Get the full Martech CDP Attribution Software report →How to use this page
Compare channels at a glance
See which domains win each discovery channel, and where a brand is strong in one but missing from another. Use the over- and under-performer tables to find channels where competitors hold an edge you can close, or gaps you can take first.
Where the numbers come from
LLM, Fanout, and Organic columns use a rank-weighted score: a domain at position 1 counts for more than one at position 10, summed across every query run. AI Search is a plain citation count because Google's AI Overviews carry no rank data.
What's on this page
Side-by-side rankings for LLM recommendations, web-search fanout, Google's AI Overviews, and organic results, plus an aggregate view and per-channel over/under-performer callouts.
LLM vs Fanout vs AI Search vs Organic
Compare recommendation patterns for Martech CDP Attribution Software across all personas across four channels side by side: pick a model for LLM and Fanout, toggle Google/Bing for Organic. AI Search has no model choice (it's Google's own AI Overview, a single source, not a multi-model API) and no rank field, so it's shown as a plain citation count rather than a rank-weighted score like the other three.
The two boxes below the four channel charts offer several views of the same data; use the tabs to switch charts. Every view derives from the four charts' data directly, normalized 0-100 within each channel, and updates with the same dropdowns.
Pure LLM: Over- vs. Under-performers
For Martech CDP Attribution Software, domains ranked by percentile rank within each channel (100 = top domain in that channel, 0 = present but ranked last, a dash = never appeared in that channel's results at all). Over-performers (left) rank far better in Pure LLM than they do on average across Fanout, Google AI Overview, and Organic Google. Under-performers (right) are the mirror case: domains that do well across Fanout, Google AI Overview, and Organic Google but rank poorly, or don't appear at all, in Pure LLM.
| Domain | LLM | Fanout | AI Overview | Organic | Gap |
|---|---|---|---|---|---|
| hockeycurve.com | 89 | - | - | - | +89 |
| lytics.com | 83 | - | - | - | +83 |
| wickedreports.com | 82 | - | - | - | +82 |
| Domain | LLM | Fanout | AI Overview | Organic | Gap |
|---|---|---|---|---|---|
| reddit.com | - | - | 100 | 100 | -67 |
| cdp.com | - | - | 99 | 99 | -66 |
| ibm.com | - | - | 98 | 99 | -66 |
Fanout: Over- vs. Under-performers
For Martech CDP Attribution Software, domains ranked by percentile rank within each channel (100 = top domain in that channel, 0 = present but ranked last, a dash = never appeared in that channel's results at all). Over-performers (left) rank far better in Fanout than they do on average across Pure LLM, Google AI Overview, and Organic Google. Under-performers (right) are the mirror case: domains that do well across Pure LLM, Google AI Overview, and Organic Google but rank poorly, or don't appear at all, in Fanout.
| Domain | LLM | Fanout | AI Overview | Organic | Gap |
|---|---|---|---|---|---|
| getboone.com | 77 | 89 | - | - | +63 |
| birdzi.com | 76 | 86 | - | - | +61 |
| lexer.io | 56 | 78 | - | - | +59 |
| Domain | LLM | Fanout | AI Overview | Organic | Gap |
|---|---|---|---|---|---|
| segmentstream.com | 57 | - | 91 | 89 | -79 |
| snowflake.com | 60 | - | 80 | 83 | -74 |
| adjust.com | 50 | - | 72 | 98 | -73 |
Google AI Overview: Over- vs. Under-performers
For Martech CDP Attribution Software, domains ranked by percentile rank within each channel (100 = top domain in that channel, 0 = present but ranked last, a dash = never appeared in that channel's results at all). Over-performers (left) rank far better in Google AI Overview than they do on average across Pure LLM, Fanout, and Organic Google. Under-performers (right) are the mirror case: domains that do well across Pure LLM, Fanout, and Organic Google but rank poorly, or don't appear at all, in Google AI Overview.
| Domain | LLM | Fanout | AI Overview | Organic | Gap |
|---|---|---|---|---|---|
| visitorinsites.com | - | - | 75 | - | +75 |
| impartner.com | - | - | 75 | 0 | +75 |
| seismic.com | - | - | 75 | 5 | +73 |
| Domain | LLM | Fanout | AI Overview | Organic | Gap |
|---|---|---|---|---|---|
| northbeam.io | 97 | 81 | - | 48 | -76 |
| segment.com | 100 | 100 | - | 25 | -75 |
| sas.com | 59 | 31 | - | 84 | -58 |
Organic Google: Over- vs. Under-performers
For Martech CDP Attribution Software, domains ranked by percentile rank within each channel (100 = top domain in that channel, 0 = present but ranked last, a dash = never appeared in that channel's results at all). Over-performers (left) rank far better in Organic Google than they do on average across Pure LLM, Fanout, and Google AI Overview. Under-performers (right) are the mirror case: domains that do well across Pure LLM, Fanout, and Google AI Overview but rank poorly, or don't appear at all, in Organic Google.
| Domain | LLM | Fanout | AI Overview | Organic | Gap |
|---|---|---|---|---|---|
| sellforte.com | - | - | - | 96 | +96 |
| dataactivationcenter.com | - | - | - | 95 | +95 |
| usercentrics.com | - | - | - | 94 | +94 |
| Domain | LLM | Fanout | AI Overview | Organic | Gap |
|---|---|---|---|---|---|
| adobe.com | 95 | 92 | 40 | - | -76 |
| getcensus.com | 44 | 64 | 74 | - | -60 |
| getboone.com | 77 | 89 | - | - | -55 |