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Industry Report

Commercial Banking

Bing Search Advertisers
Dominant · SE Outbound Links ρ=0.491

AI recommendation signal analysis across 733 domains and 11 buyer personas in Commercial Banking, led by jpmorgan.com as the most LLM-recommended domain.

Download this report (.xlsx)
733Domains Tracked
11Buyer Personas
organic_search_ads.report
AdvertiserScore
capitalone.com
375.4
bluevine.com
234.1
lp.nationalfunding.com
161.6
candescent.com
120.4
lendio.com
102.4
Advertisers rankedn = 25
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About This Report

How to use this page

Industry view: this page aggregates every persona's data for the whole industry, plus industry-wide queries. Pick a persona from the sidebar to narrow the lens to one segment.
Use Case

Watch the paid players

Advertisers spending on these queries are betting real money on this demand. Map your paid competitors, see which of them buy the premium top-of-page placements, and spot query territory where nobody is advertising yet.

How It's Calculated

Where the numbers come from

Every ad captured on Bing results for this industry's queries, split by placement (top of page vs bottom of page) and aggregated by advertiser domain with a rank-weighted score. Google results in this dataset carry no ads field, so this report is Bing only.

Overview

What's on this page

Top and bottom placement advertiser charts plus the full advertiser tables.

Bing Search Advertisers

Bing Ads

Top and bottom advertisers on Bing for Commercial Banking queries across all personas, ranked by a rank-weighted score. The Google results in this dataset carry no advertising data, so this report covers Bing only.

Full Results

All advertisers

Every Bing advertiser for these queries, split by ad placement: top-of-page ads on the left, bottom-of-page ads on the right. Score is the same rank-weighted sum as the charts above; appearances is a plain tally.

Top Ads
DomainScoreAppearances
capitalone.com375.40652
bluevine.com234.07352
lp.nationalfunding.com161.61405
candescent.com120.45253
lendio.com102.44316
bestmoney.com97.01294
account.chase.com93.06110
intuit.com85.01122
figure.com70.0070
top5merchantservices.com68.1298
treasurysoftware.com66.0066
kyriba.com64.8581
fund.com63.4678
businessloanscompare.com60.10215
bankofamerica.com56.2580
americanexpress.com56.1561
nerdwallet.com55.65128
fundera.com54.53108
ramp.com54.16169
tipalti.com45.7971
builderfinance.com44.0044
integritymtg.com42.0042
bestbusinessloansonline.com36.54163
eaglebankcorp.com36.1842
go.meliopayments.com34.7775
lendingtree.com33.7539
derivativepath.com33.73115
meliopayments.com33.4452
1800accountant.com32.9562
go.brinks.com31.9659
truist.com31.49121
shieldfunding.com30.0030
business.bofa.com28.33152
the10bestpayrollservices.com28.0028
ibm.com27.9151
brex.com27.8498
carecredit.com27.3829
jitasagroup.com25.0025
fundstratdirect.com25.0025
top-merchantservices.com24.8298
highradius.com23.9153
privatebank.bankofamerica.com23.57132
mkt.swyftfilings.com22.8439
consumervoice.org22.2765
smokeball.com22.0022
alliancevirtualoffices.com21.9626
forbes.com20.77109
rydoo.com20.3521
smallbusiness.experian.com19.1524
lucanet.com19.0019
zoho.com18.3820
betterment.com18.0018
huntington.com15.7022
novo.co13.2671
lp.lili.co13.0889
quickbooks.intuit.com12.6037
netsuite.com12.4717
money2india.icici.bank.in12.3829
quotes.expertmarket.com10.2848
gusto.com9.7936
sofi.com9.7031
xero.com9.5151
softwareadvice.com9.0613
fidelity.com8.5019
filevine.com7.7822
resource.findlaw.com7.4221
salesforce.com7.4221
emburse.com7.3138
biz2credit.com7.2829
wesbanco.com7.2714
accountoffers.wellsfargo.com7.1237
business.bankofamerica.com7.0720
cfos.io7.0720
credibly.com7.007
tastyfx.com7.007
banking.citi.com6.9822
10bestbusinessloans.com6.8333
top10moneytransfer.com6.7219
10bestpayrollservices.com6.3929
ml.com6.137
depositaccounts.com6.006
chime.com6.006
usa.visa.com5.9731
mycase.com5.7730
tradewindfinance.com5.6225
eversettled.com5.4518
paycom.com5.2413
unitedsiteservices.com5.005
raisin.com5.0040
maples.com5.005
creativeplanning.com4.8310
stampli.com4.8238
esoppartners.com4.8125
td.com4.6224
fisherinvestments.com4.6227
midlandsb.com4.0421
nexhealth.com4.004
firstreliance.com4.004
grow.billd.com3.8911
wise.com3.6619
signifyd.com3.416
altline.sobanco.com3.0816
wallstreetprep.wharton.upenn.edu3.003
thomsonreuters.com3.003
mybanktracker.com3.003
adp.com3.003
cardcritics.com3.003
deloitte.com2.8823
justanswer.com2.6321
point.com2.5013
lightspeedhq.com2.5020
forafinancial.com2.477
bing.com2.3626
try.optro.ai2.353
versapay.com2.3112
precoro.com2.2518
info.waystar.com2.2510
wintrust.com2.2510
openbank.us2.126
floqast.com2.126
invesco.com2.1211
usbank.com2.002
bellmedex.com2.002
experian.com2.002
vmeacquisitions.com1.8815
trustandwill.com1.775
salliemae.com1.713
biberk.com1.674
bestonlinebankingaccounts.com1.6312
thecreditreview.com1.548
edelmanfinancialengines.com1.377
stout.com1.192
geico.com1.192
breadfinancial.com1.156
blackline.com1.156
advancefundsnetwork.com1.139
ukg.com1.139
onemainfinancial.com1.132
dlpcapital.com1.063
baskbank.com1.063
communityamerica.com1.063
coverall.com1.008
info.assemblysoftware.com1.008
aplos.com1.001
thenokbox.com1.001
spectrumreach.com1.001
xelix.com1.001
manageengine.com1.001
software.getmaintainx.com1.001
pages.e.northerntrust.com1.001
supermoney.com1.001
drivetime.com1.001
tableau.com1.001
wsj.com1.001
assurancedimensions.com1.001
smarterauto.com1.001
supersure.com1.001
bizzdesign.com1.001
financeofamerica.com1.001
mortgagepros-local.biz0.965
bonterratech.com0.965
financehq.com0.965
savantwealth.com0.965
top10businessbanks.com0.887
top10taxreliefservices.com0.712
risk3sixty.com0.712
coasttocoasttradelines.com0.712
schwab.com0.712
sprucemoney.com0.712
forms.workday.com0.635
zeffy.com0.635
rates.savingsaccounts.com0.583
tryfinch.com0.583
bestegg.com0.552
athenahealth.com0.382
kmaaccountingandtaxservices.com0.382
streamlineverify.com0.382
checkfreescore.com0.382
insights.smartasset.com0.383
reviewed.app0.383
mortgageeducators.com0.351
getjobber.com0.351
us.etrade.com0.351
vanta.com0.351
try.pitchbook.com0.351
leaseend.com0.351
infotech.com0.351
compareaccounts.com0.351
go.paycor.com0.351
quickguarding.com0.351
progressivecommercial.com0.351
abestudentloans.com0.351
corevestfinance.com0.351
mutualofomaha.com0.351
desertfinancial.com0.351
irsfreshstart.org0.252
mypescpe.com0.252
myfico.com0.252
tabs.com0.191
ryder.com0.191
avepoint.com0.191
odoo.com0.191
insights.bdo.com0.191
sprypt.com0.191
firsttechfed.com0.191
autoapprove.com0.191
powerbisentinel.com0.191
bamboohr.com0.191
one.wexinc.com0.191
northeast.aaa.com0.191
wiseradvisor.com0.191
rmrgroup.com0.191
launchpad.rocketmortgage.com0.191
start.nationaldebtrelief.com0.191
best.ratepro.co0.191
prophix.com0.131
corient.com0.131
c3isit.com0.131
snowflake.com0.131
mizuhogroup.com0.131
clio.com0.131
uprova.com0.131
morganstanley.com0.131
houston.hondadealers.com0.131
info.programs.edx.org0.131
progressive.com0.131
thezebra.com0.131
227 advertisersAll results shown
Bottom Ads
DomainScoreAppearances
capitalone.com335.06596
lp.nationalfunding.com261.53326
bluevine.com238.09321
lendio.com178.89366
candescent.com135.11249
account.chase.com92.81108
bestmoney.com78.50189
intuit.com74.6289
figure.com70.0070
treasurysoftware.com66.0066
ramp.com66.00119
kyriba.com61.0061
top5merchantservices.com61.0061
bankofamerica.com60.1887
nav.com59.0059
amazon.com58.2688
americanexpress.com56.1561
synergentcorp.com46.0046
tipalti.com45.1471
builderfinance.com44.0044
highradius.com43.5471
fundera.com42.4372
go.meliopayments.com38.9976
truist.com37.71118
meliopayments.com36.4445
eaglebankcorp.com34.7342
forbes.com33.38109
lendingtree.com33.0033
go.brinks.com32.5059
1800accountant.com32.3163
ibm.com32.1954
derivativepath.com30.20100
shieldfunding.com30.0030
bizcapitaltodayllc.com29.0029
the10bestpayrollservices.com28.0028
brex.com27.4795
upstart.com26.0026
business.bofa.com25.71111
businessloanscompare.com25.2961
jitasagroup.com25.0025
jmbullion.com24.0024
mkt.swyftfilings.com22.8439
smokeball.com22.0022
alliancevirtualoffices.com21.9626
fund.com21.2160
rydoo.com21.0021
prophix.com20.8659
bestbusinessloansonline.com20.1557
nerdwallet.com19.1656
smallbusiness.experian.com19.1524
lucanet.com19.0019
zoho.com18.3820
betterment.com18.0018
money2india.icici.bank.in16.7229
abe-online.com16.2646
huntington.com15.1219
integritymtg.com14.8542
solutions.keycafe.com14.8542
top-merchantservices.com13.0837
netsuite.com12.4717
privatebank.bankofamerica.com12.2145
quickbooks.intuit.com11.8127
quotes.expertmarket.com11.4742
biz2credit.com10.2529
softwareadvice.com9.5812
uslegalforms.com9.1926
ftni.com8.8546
galileo-ft.com8.8546
fidelity.com8.3018
odoo.com8.199
driveroadside.com8.0842
xero.com7.8735
filevine.com7.7822
resource.findlaw.com7.4221
salesforce.com7.4221
paycom.com7.1813
stampli.com7.1237
business.bankofamerica.com7.0720
cfos.io7.0720
tastyfx.com7.007
banking.citi.com6.9822
10bestbusinessloans.com6.8333
novo.co6.7731
wesbanco.com6.7710
gusto.com6.7219
depositaccounts.com6.006
ml.com6.006
eversettled.com5.7218
top10moneytransfer.com5.5829
lp.lili.co5.3928
dochub.com5.0026
unitedsiteservices.com5.005
maples.com5.005
creativeplanning.com4.8310
deloitte.com4.7824
td.com4.6224
tradewindfinance.com4.1213
reviewed.app4.1113
chime.com4.066
midlandsb.com4.0421
firstreliance.com4.004
amfam.com4.004
grow.billd.com3.8911
emburse.com3.4618
signifyd.com3.416
sofi.com3.354
altline.sobanco.com3.0816
wallstreetprep.wharton.upenn.edu3.003
westmonroe.com3.003
mybanktracker.com3.003
communityamerica.com3.003
cardcritics.com3.003
ipx1031.com2.838
10bestpayrollservices.com2.7310
us.hsbc.com2.6011
point.com2.5013
credibly.com2.477
forafinancial.com2.477
try.optro.ai2.353
fisherinvestments.com2.2811
wintrust.com2.2510
velocitycg.com2.126
openbank.us2.126
floqast.com2.126
invesco.com2.1211
bellmedex.com2.002
top10taxreliefservices.com2.002
experian.com2.002
trustandwill.com1.775
versapay.com1.739
salliemae.com1.713
stout.com1.713
coverall.com1.548
mycase.com1.548
nexhealth.com1.414
commercialunderwriter.org1.414
usbank.com1.352
geico.com1.192
merchants.doordash.com1.156
breadfinancial.com1.156
edelmanfinancialengines.com1.125
dlpcapital.com1.063
forms.workday.com1.063
aarp.org1.063
baskbank.com1.063
adp.com1.063
aplos.com1.001
thenokbox.com1.001
mortgageeducators.com1.001
spectrumreach.com1.001
xelix.com1.001
manageengine.com1.001
software.getmaintainx.com1.001
pages.e.northerntrust.com1.001
onemainfinancial.com1.001
veteransunited.com1.001
supermoney.com1.001
drivetime.com1.001
powerbisentinel.com1.001
wsj.com1.001
assurancedimensions.com1.001
biberk.com1.001
smarterauto.com1.001
supersure.com1.001
bizzdesign.com1.001
financeofamerica.com1.001
mortgagepros-local.biz0.965
zeffy.com0.965
savantwealth.com0.965
advancefundsnetwork.com0.774
synchrony.com0.774
quote.netquote.com0.774
info.waystar.com0.712
risk3sixty.com0.712
coasttocoasttradelines.com0.712
schwab.com0.712
bestonlinebankingaccounts.com0.712
abestudentloans.com0.712
insightsoftware.com0.583
thomsonreuters.com0.583
consumervoice.org0.583
tryfinch.com0.583
bestegg.com0.552
earnest.com0.552
carecredit.com0.382
streamlineverify.com0.382
sprucemoney.com0.382
cambridgeassociates.com0.382
getjobber.com0.351
us.etrade.com0.351
vanta.com0.351
try.pitchbook.com0.351
taxexpertnow.com0.351
leaseend.com0.351
tableau.com0.351
compareaccounts.com0.351
go.paycor.com0.351
quickguarding.com0.351
thezebra.com0.351
progressivecommercial.com0.351
mutualofomaha.com0.351
desertfinancial.com0.351
admortgage.com0.191
ryder.com0.191
avepoint.com0.191
insights.bdo.com0.191
morganstanley.com0.191
houston.hondadealers.com0.191
infotech.com0.191
one.wexinc.com0.191
rmrgroup.com0.191
launchpad.rocketmortgage.com0.191
cbinsights.com0.191
best.ratepro.co0.191
214 advertisersAll results shown