Industry Report
Colleges Universities
Bing Search Advertisers
Dominant · SE Outbound Links ρ=0.367
AI recommendation signal analysis across 2,080 domains and 11 buyer personas in Colleges Universities, led by wgu.edu as the most LLM-recommended domain.
AdvertiserScore
degrees.snhu.edu
202.6
explore.gcu.edu
186.3
info.waldenu.edu
94.5
devry.edu
92.0
start.asuonline.asu.edu
83.3
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How to use this page
Industry view: this page aggregates every persona's data for the whole industry, plus industry-wide queries. Pick a persona from the sidebar to narrow the lens to one segment.
Use Case
Watch the paid players
Advertisers spending on these queries are betting real money on this demand. Map your paid competitors, see which of them buy the premium top-of-page placements, and spot query territory where nobody is advertising yet.
How It's Calculated
Where the numbers come from
Every ad captured on Bing results for this industry's queries, split by placement (top of page vs bottom of page) and aggregated by advertiser domain with a rank-weighted score. Google results in this dataset carry no ads field, so this report is Bing only.
Overview
What's on this page
Top and bottom placement advertiser charts plus the full advertiser tables.
Bing Search Advertisers
Bing Ads
Top and bottom advertisers on Bing for Colleges Universities queries across all personas, ranked by a rank-weighted score. The Google results in this dataset carry no advertising data, so this report covers Bing only.
Full Results
All advertisers
Every Bing advertiser for these queries, split by ad placement: top-of-page ads on the left, bottom-of-page ads on the right. Score is the same rank-weighted sum as the charts above; appearances is a plain tally.
Top Ads
| Domain | Score | Appearances |
|---|---|---|
| degrees.snhu.edu | 202.63 | 486 |
| explore.gcu.edu | 186.26 | 436 |
| info.waldenu.edu | 94.51 | 203 |
| devry.edu | 92.02 | 175 |
| start.asuonline.asu.edu | 83.30 | 215 |
| online.bryantstratton.edu | 83.16 | 104 |
| degrees.unity.edu | 76.67 | 82 |
| crimsoneducation.org | 69.00 | 69 |
| go.south.edu | 67.43 | 124 |
| online.coloradotech.edu | 64.93 | 183 |
| forbes.com | 55.65 | 103 |
| fund.com | 52.56 | 97 |
| smartcollegechoice.com | 52.27 | 61 |
| csuglobal.edu | 50.16 | 125 |
| salliemae.com | 40.98 | 99 |
| educationdirectory.net | 39.00 | 39 |
| sgu.edu | 37.00 | 37 |
| graduate.law.tamu.edu | 35.66 | 46 |
| sallie.com | 34.90 | 51 |
| dworakpeck.online.usc.edu | 32.46 | 74 |
| capella.edu | 30.88 | 72 |
| online.degrees-liberty.com | 29.85 | 119 |
| collegeave.com | 27.80 | 118 |
| info.ep.jhu.edu | 25.12 | 34 |
| umassglobal.edu | 25.00 | 25 |
| kaplaninternational.edu | 21.62 | 36 |
| webuyhomes365.com | 20.00 | 20 |
| navy.com | 18.00 | 18 |
| sayhellocollege.com | 15.78 | 30 |
| strayer.edu | 15.20 | 43 |
| info.ischoolonline.berkeley.edu | 14.43 | 44 |
| gusto.com | 14.00 | 14 |
| eastwick.edu | 14.00 | 14 |
| online.uwp.edu | 13.79 | 39 |
| hello.fullsail.edu | 13.42 | 33 |
| start.apu.apus.edu | 13.29 | 68 |
| mhskids.org | 13.08 | 37 |
| start.amu.apus.edu | 12.73 | 20 |
| info.online.simmons.edu | 12.73 | 36 |
| onlinedegrees.purdue.edu | 12.30 | 48 |
| extendedstudies.ucsd.edu | 11.67 | 33 |
| asuonline.asu.edu | 10.86 | 50 |
| info.onlinebusiness.rice.edu | 10.61 | 30 |
| credible.com | 10.61 | 30 |
| top10.com | 10.18 | 16 |
| bamboohr.com | 10.00 | 10 |
| onlinedegreedirectory.com | 10.00 | 10 |
| unity.edu | 9.77 | 28 |
| umgc.edu | 8.34 | 42 |
| besteducation.com | 8.25 | 17 |
| abestudentloans.com | 8.12 | 17 |
| niche.com | 8.00 | 22 |
| bing.com | 7.91 | 78 |
| duo.online.drexel.edu | 7.25 | 9 |
| offergiants.com | 7.07 | 20 |
| studyabroad.worldstrides.com | 7.06 | 9 |
| ziprecruiter.com | 7.00 | 7 |
| online.nwmissouri.edu | 6.99 | 23 |
| fbijobs.gov | 6.36 | 18 |
| online.osu.edu | 6.16 | 32 |
| succeed.an.edu | 6.06 | 43 |
| freshmen.easternnewmexicouniversity.co | 6.00 | 6 |
| chatgpt.com | 5.94 | 25 |
| info.nu.edu | 5.69 | 17 |
| degrees.keiseruniversity.edu | 5.47 | 10 |
| tracking.scholarshipowl.com | 5.25 | 42 |
| info.rasmussen.edu | 5.02 | 10 |
| sofi.com | 5.00 | 5 |
| devolutions.net | 4.95 | 14 |
| tesu.edu | 4.95 | 14 |
| wgu.edu | 4.47 | 25 |
| arizonacollege.edu | 4.24 | 12 |
| online.arizona.edu | 4.10 | 13 |
| fastexpert.com | 3.85 | 20 |
| info.rmc.edu | 3.73 | 11 |
| online.txst.edu | 3.66 | 19 |
| ncsasports.org | 3.46 | 18 |
| baker.edu | 3.46 | 18 |
| discover.indwes.edu | 3.46 | 21 |
| get.workable.com | 3.00 | 3 |
| alma.edu | 3.00 | 3 |
| affordablehealthinsurancetoday.com | 3.00 | 3 |
| infotech.com | 2.69 | 14 |
| effectiveagents.com | 2.50 | 20 |
| internationalstudentinsurance.com | 2.50 | 20 |
| apply.umgc.edu | 2.31 | 12 |
| indeed.com | 2.25 | 18 |
| earnest.com | 2.22 | 14 |
| learn2.ultimatemedical.edu | 2.05 | 9 |
| online.ou.edu | 1.77 | 5 |
| dunwoody.edu | 1.77 | 5 |
| online.se.edu | 1.73 | 9 |
| phoenix.edu | 1.41 | 4 |
| online.cornell.edu | 1.41 | 4 |
| biola-university.surroundwebdesign.com | 1.41 | 4 |
| trdtreatment.com | 1.35 | 2 |
| thecollegeinvestor.com | 1.25 | 10 |
| isoa.org | 1.15 | 6 |
| knoxseminary.edu | 1.13 | 9 |
| onlineeducation.jwu.edu | 1.13 | 9 |
| parker.edu | 1.13 | 9 |
| degrees.lafilm.edu | 1.09 | 4 |
| obamacare-application.org | 1.06 | 3 |
| qmul.ac.uk | 1.00 | 1 |
| online.fit.edu | 1.00 | 1 |
| aiuonline.edu | 1.00 | 1 |
| discover.escoffier.edu | 1.00 | 1 |
| save.compare-health-quotes.com | 1.00 | 1 |
| pryor.com | 1.00 | 1 |
| ml.com | 1.00 | 1 |
| grandrisingbehavioralhealth.com | 1.00 | 1 |
| pickhealthinsurance.com | 1.00 | 1 |
| figteam.com | 1.00 | 1 |
| online.mountsaintvincent.edu | 0.96 | 5 |
| goarmy.com | 0.96 | 5 |
| sps.nyu.edu | 0.88 | 7 |
| saybrook.edu | 0.77 | 4 |
| degrees.una.edu | 0.77 | 4 |
| bethanyseminary.edu | 0.75 | 6 |
| online.keiseruniversity.edu | 0.75 | 6 |
| educationconnection.com | 0.75 | 6 |
| affordablehealthplans.com | 0.73 | 4 |
| liberty.edu | 0.71 | 2 |
| online.colostate.edu | 0.58 | 3 |
| healthcare.com | 0.58 | 3 |
| saic.edu | 0.50 | 4 |
| start.peacevalleyrecovery.com | 0.38 | 2 |
| rtc.campus.eab.com | 0.38 | 3 |
| health-law-strategy.nyu.edu | 0.35 | 1 |
| online.siue.edu | 0.35 | 1 |
| cooperconsultinggroup.com | 0.35 | 1 |
| treat-major-depression.com | 0.35 | 1 |
| fidelity.com | 0.35 | 1 |
| aetna.com | 0.35 | 1 |
| succeed.realtor.com | 0.35 | 1 |
| thechicagoschool.edu | 0.32 | 2 |
| academyart.edu | 0.25 | 2 |
| lp.southuniversity.edu | 0.19 | 1 |
| depaul.edu | 0.19 | 1 |
| bellevue.edu | 0.19 | 1 |
| chministries.org | 0.19 | 1 |
| ideou.com | 0.19 | 1 |
| edelmanfinancialengines.com | 0.19 | 1 |
| zoominfo.com | 0.19 | 1 |
| xfinity.com | 0.13 | 1 |
| coveredca.com | 0.13 | 1 |
| savantwealth.com | 0.13 | 1 |
| help.riverhousewellness.com | 0.13 | 1 |
Bottom Ads
| Domain | Score | Appearances |
|---|---|---|
| explore.gcu.edu | 218.04 | 356 |
| degrees.snhu.edu | 207.24 | 388 |
| online.bryantstratton.edu | 119.19 | 162 |
| start.asuonline.asu.edu | 113.82 | 193 |
| info.waldenu.edu | 93.67 | 157 |
| devry.edu | 93.06 | 116 |
| fund.com | 77.19 | 94 |
| forbes.com | 74.56 | 103 |
| crimsoneducation.org | 69.00 | 69 |
| salliemae.com | 64.94 | 121 |
| degrees.unity.edu | 61.80 | 82 |
| smartcollegechoice.com | 59.35 | 81 |
| dworakpeck.online.usc.edu | 56.16 | 98 |
| online.coloradotech.edu | 49.46 | 133 |
| csuglobal.edu | 44.34 | 76 |
| go.matterport.com | 40.00 | 40 |
| online.degrees-liberty.com | 37.34 | 112 |
| sgu.edu | 37.00 | 37 |
| graduate.law.tamu.edu | 35.66 | 46 |
| go.south.edu | 34.17 | 108 |
| sallie.com | 32.67 | 112 |
| umassglobal.edu | 25.00 | 25 |
| info.rasmussen.edu | 22.00 | 22 |
| collegeave.com | 20.95 | 51 |
| webuyhomes365.com | 20.00 | 20 |
| yourschoolmatch.com | 19.00 | 19 |
| navy.com | 18.00 | 18 |
| kaplaninternational.edu | 17.57 | 41 |
| succeed.an.edu | 16.99 | 48 |
| educationdirectory.net | 16.48 | 53 |
| bold.org | 16.00 | 16 |
| start.amu.apus.edu | 15.96 | 20 |
| gusto.com | 14.00 | 14 |
| eastwick.edu | 14.00 | 14 |
| info.ep.jhu.edu | 13.84 | 30 |
| online.uwp.edu | 13.79 | 39 |
| earnest.com | 13.44 | 38 |
| mhskids.org | 13.08 | 37 |
| info.online.simmons.edu | 12.73 | 36 |
| strayer.edu | 12.46 | 43 |
| sayhellocollege.com | 12.16 | 33 |
| start.apu.apus.edu | 11.71 | 29 |
| extendedstudies.ucsd.edu | 11.67 | 33 |
| info.onlinebusiness.rice.edu | 10.61 | 30 |
| credible.com | 10.61 | 30 |
| workinsports.com | 10.00 | 10 |
| bamboohr.com | 10.00 | 10 |
| asuonline.asu.edu | 9.47 | 40 |
| onlinedegrees.purdue.edu | 9.24 | 48 |
| studyabroad.worldstrides.com | 9.06 | 11 |
| hello.fullsail.edu | 9.00 | 9 |
| goarmy.com | 8.95 | 23 |
| depaul.edu | 8.05 | 41 |
| fbijobs.gov | 7.71 | 25 |
| online.nwmissouri.edu | 7.13 | 22 |
| offergiants.com | 7.07 | 20 |
| online.ua.edu | 7.00 | 7 |
| ziprecruiter.com | 7.00 | 7 |
| besteducation.com | 7.00 | 7 |
| knoxseminary.edu | 6.23 | 19 |
| abestudentloans.com | 6.00 | 6 |
| chatgpt.com | 5.94 | 25 |
| degrees.keiseruniversity.edu | 5.47 | 10 |
| onlinedegreedirectory.com | 5.37 | 17 |
| info.nu.edu | 5.30 | 15 |
| gcuonlineprograms.com | 5.12 | 9 |
| sofi.com | 5.00 | 5 |
| devolutions.net | 4.95 | 14 |
| tesu.edu | 4.95 | 14 |
| fastweb.com | 4.95 | 14 |
| wgu.edu | 4.62 | 24 |
| arizonacollege.edu | 4.60 | 13 |
| info.rmc.edu | 4.54 | 11 |
| duo.online.drexel.edu | 4.41 | 7 |
| unity.edu | 4.11 | 18 |
| online.cornell.edu | 4.00 | 4 |
| biola-university.surroundwebdesign.com | 4.00 | 4 |
| housevalues.com | 3.85 | 20 |
| howtochangeguide.com | 3.66 | 19 |
| nurserecruiter.com | 3.54 | 10 |
| baker.edu | 3.46 | 18 |
| internationalstudentinsurance.com | 3.46 | 18 |
| top10.com | 3.18 | 9 |
| niche.com | 3.05 | 10 |
| thecountyoffice.com | 3.00 | 3 |
| get.workable.com | 3.00 | 3 |
| alma.edu | 3.00 | 3 |
| info.chministries.org | 3.00 | 3 |
| acsto.org | 2.89 | 15 |
| us.jobrapido.com | 2.83 | 8 |
| online.arizona.edu | 2.71 | 4 |
| apply.umgc.edu | 2.31 | 12 |
| discover.indwes.edu | 2.09 | 10 |
| info.ischoolonline.berkeley.edu | 2.06 | 4 |
| tracking.scholarshipowl.com | 1.92 | 10 |
| ncsasports.org | 1.77 | 5 |
| online.ou.edu | 1.77 | 5 |
| dunwoody.edu | 1.77 | 5 |
| applicantlab.com | 1.73 | 9 |
| ihirefitnessandrec.com | 1.54 | 8 |
| umgc.edu | 1.45 | 5 |
| phoenix.edu | 1.41 | 4 |
| trdtreatment.com | 1.35 | 2 |
| freshmen.easternnewmexicouniversity.co | 1.15 | 6 |
| isoa.org | 1.15 | 6 |
| affordablehealthinsurancetoday.com | 1.06 | 3 |
| purdue.edu | 1.00 | 1 |
| qmul.ac.uk | 1.00 | 1 |
| discover.escoffier.edu | 1.00 | 1 |
| save.compare-health-quotes.com | 1.00 | 1 |
| pryor.com | 1.00 | 1 |
| ml.com | 1.00 | 1 |
| grandrisingbehavioralhealth.com | 1.00 | 1 |
| pickhealthinsurance.com | 1.00 | 1 |
| figteam.com | 1.00 | 1 |
| online.mountsaintvincent.edu | 0.96 | 5 |
| amazon.com | 0.96 | 5 |
| saybrook.edu | 0.93 | 4 |
| thechicagoschool.edu | 0.74 | 3 |
| study.com | 0.71 | 2 |
| degrees.lafilm.edu | 0.71 | 2 |
| liberty.edu | 0.71 | 2 |
| learn2.ultimatemedical.edu | 0.71 | 2 |
| landings.romebusinessschool.com | 0.71 | 2 |
| explore.regent.edu | 0.58 | 3 |
| learn.applicantpro.com | 0.58 | 3 |
| online.colostate.edu | 0.58 | 3 |
| resumenerd.com | 0.38 | 2 |
| aiuonline.edu | 0.35 | 1 |
| goodwin.edu | 0.35 | 1 |
| chministries.org | 0.35 | 1 |
| cooperconsultinggroup.com | 0.35 | 1 |
| treat-major-depression.com | 0.35 | 1 |
| fidelity.com | 0.35 | 1 |
| aetna.com | 0.35 | 1 |
| succeed.realtor.com | 0.35 | 1 |
| online.siue.edu | 0.19 | 1 |
| bellevue.edu | 0.19 | 1 |
| saic.edu | 0.19 | 1 |
| seasonsbeachcottage.com | 0.19 | 1 |
| start.peacevalleyrecovery.com | 0.19 | 1 |
| choose.anthem.com | 0.19 | 1 |
| zoominfo.com | 0.19 | 1 |