Site Information
versium.com
Link authority for versium.com (registrable domain: versium.com) from the Common Crawl web graph: PageRank and harmonic centrality history since 2017, current scores, and the site's top backlink sources.
Link authority data (PageRank, harmonic centrality) and backlinks come from the Common Crawl web graph.
Current Scores
Web-graph authority (0-100)
Domain scores measure versium.com as a whole: every subdomain's links rolled up into one node of Common Crawl's domain-level web graph. Host scores measure the exact hostname versium.com. WWW scores cover the www variant of that hostname, which the graph tracks as its own entry since January 2026 (before that, www and bare host were merged). A big gap between domain and host usually means the domain's authority lives on other subdomains. PageRank is link-endorsement authority: how much weight the sites linking here carry themselves. Harmonic centrality measures reach: how close this site sits to the rest of the web when following links, which favors broadly connected sites over ones boosted by a few heavy linkers. All are normalized 0 to 100 within each crawl snapshot; a dash means that series does not exist for this site.
19
Domain PageRank
9
Host PageRank
1
WWW PageRank
96
Domain Harmonic Centrality
94
Host Harmonic Centrality
94
WWW Harmonic Centrality
Site Intelligence
Homepage
What versium.com presents on its own homepage: the page title, description, and the social share markup it publishes. Pulled from https://versium.com.
| Title | B2B2C Identity Resolution & Data Enrichment | Versium |
|---|---|
| Description | Fuel marketing with Versium REACH. Clean, enrich, and action B2B2C data with our proprietary identity graph to drive 10x higher engagement. |
| OG Title | B2B2C Identity Resolution & Data Enrichment | Versium |
| OG Description | Fuel marketing with Versium REACH. Clean, enrich, and action B2B2C data with our proprietary identity graph to drive 10x higher engagement. |
| OG Site Name | Versium |
| Twitter Title | B2B2C Identity Resolution & Data Enrichment | Versium |
| Twitter Card | summary_large_image |
Site Intelligence
Social accounts and contact points
Where this site maintains a presence and every reachable route its homepage exposes: social accounts, contact pages, addresses, and content feeds.
| Versium | |
| versium-inc- (business) | |
| X | versiumsocial |
| versiumsocial |
Site Intelligence
Structured data (JSON-LD)
The schema.org markup this homepage publishes: the machine-readable identity search engines and AI systems read. Types found: Place, OnlineBusiness, Organization, WebSite, ImageObject, WebPage, Person, Article, FAQPage.
JSON-LD block (4,848 bytes)
{"@context":"https://schema.org","@graph":[{"@type":"Place","@id":"https://versium.com/#place","address":{"@type":"PostalAddress","streetAddress":"7530 164th Ave NE A204","addressRegion":"WA","postalCode":"98052","addressCountry":"United States"}},{"@type":["OnlineBusiness","Organization"],"@id":"https://versium.com/#organization","name":"Versium","url":"https://versium.com","sameAs":["https://www.facebook.com/Versium","https://twitter.com/versiumsocial"],"address":{"@type":"PostalAddress","streetAddress":"7530 164th Ave NE A204","addressRegion":"WA","postalCode":"98052","addressCountry":"United States"},"logo":{"@type":"ImageObject","@id":"https://versium.com/#logo","url":"https://versium.com/wp-content/uploads/2025/08/Group-427320415.webp","contentUrl":"https://versium.com/wp-content/uploads/2025/08/Group-427320415.webp","caption":"Versium","inLanguage":"en-US","width":"802","height":"150"},"contactPoint":[{"@type":"ContactPoint","telephone":"(800) 395-0164","contactType":"customer support"},{"@type":"ContactPoint","telephone":"(800) 395-0164","contactType":"technical support"},{"@type":"ContactPoint","telephone":"(800) 395-0164","contactType":"billing support"},{"@type":"ContactPoint","telephone":"(800) 395-0164","contactType":"bill payment"},{"@type":"ContactPoint","telephone":"(800) 395-0164","contactType":"sales"}],"description":"Versium operates the industry\u2019s most comprehensive B2B2C identity resolution platform, helping marketers identify, understand, and reach their ideal prospects across the entire customer journey. The company\u2019s proprietary data assets include over 2 billion contact points and 2+ trillion insight attributes, creating the richest identity graph for North American businesses and consumers.\n\nVersium REACH, the company\u2019s flagship platform, provides marketers with tools for data cleansing, audience building, and cross-channel activation, while the Versium API suite offers developers real-time access to identity resolution and data enrichment capabilities. The company serves clients ranging from mid-market businesses to Fortune 500 enterprises across industries including technology, financial services, healthcare, and professional services.","location":{"@id":"https://versium.com/#place"}},{"@type":"WebSite","@id":"https://versium.com/#website","url":"https://versium.com","name":"Versium","publisher":{"@id":"https://versium.com/#organization"},"inLanguage":"en-US","potentialAction":{"@type":"SearchAction","target":"https://versium.com/?s={search_term_string}","query-input":"required name=search_term_string"}},{"@type":"ImageObject","@id":"https://i0.wp.com/versium.com/wp-content/uploads/2026/03/Versium-2.0-Website-Image-.webp?fit=1200%2C628&ssl=1","url":"https://i0.wp.com/versium.com/wp-content/uploads/2026/03/Versium-2.0-Website-Image-.webp?fit=1200%2C628&ssl=1","width":"1200","height":"628","caption":"Versium - Versium REACH - B2B2C Identity Resolution & Data Enrichment","inLanguage":"en-US"},{"@type":"WebPage","@id":"https://versium.com/#webpage","url":"https://versium.com/","name":"B2B2C Identity Resolution & Data Enrichment | Versium","datePublished":"2025-08-13T15:15:20-07:00","dateModified":"2026-05-20T09:46:41-07:00","about":{"@id":"https://versium.com/#organization"},"isPartOf":{"@id":"https://versium.com/#website"},"primaryImageOfPage":{"@id":"https://i0.wp.com/versium.com/wp-content/uploads/2026/03/Versium-2.0-Website-Image-.webp?fit=1200%2C628&ssl=1"},"inLanguage":"en-US"},{"@type":"Person","@id":"https://versium.com/#author","name":"zbuttram","image":{"@type":"ImageObject","@id":"https://secure.gravatar.com/avatar/245f492d27d9a554e71a5b8ab8027aea7d6e296ed6efd9119e84d5487a19f55b?s=96&d=mm&r=g","url":"https://secure.gravatar.com/avatar/245f492d27d9a554e71a5b8ab8027aea7d6e296ed6efd9119e84d5487a19f55b?s=96&d=mm&r=g","caption":"zbuttram","inLanguage":"en-US"},"worksFor":{"@id":"https://versium.com/#organization"}},{"headline":"B2B2C Identity Resolution & Data Enrichment | Versium","description":"Fuel marketing with Versium REACH. Clean, enrich, and action B2B2C data with our proprietary identity graph to drive 10x higher engagement.","keywords":"Versium,Versium REACH,Data Enrichment","@type":"Article","author":{"@id":"https://versium.com/#author","name":"zbuttram"},"datePublished":"2025-08-13T15:15:20-07:00","dateModified":"2026-05-20T09:46:41-07:00","image":{"@id":"https://i0.wp.com/versium.com/wp-content/uploads/2026/03/Versium-2.0-Website-Image-.webp?fit=1200%2C628&ssl=1"},"name":"B2B2C Identity Resolution & Data Enrichment | Versium","@id":"https://versium.com/#schema-215653","isPartOf":{"@id":"https://versium.com/#webpage"},"publisher":{"@id":"https://versium.com/#organization"},"inLanguage":"en-US","mainEntityOfPage":{"@id":"https://versium.com/#webpage"}}]}JSON-LD block (7,323 bytes)
{"@context":"https://schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","name":"What is Versium REACH and how does it work?","acceptedAnswer":{"@type":"Answer","text":"<p><span style=\"font-weight: 400\">Versium REACH is a cloud-based </span><b>Data-as-a-Service (DaaS)</b><span style=\"font-weight: 400\"> platform designed to cleanse, enrich, and scale US specific marketing data. It works by matching your first-party customer data against Versium’s proprietary </span><b>B2B2C Identity Graph</b><span style=\"font-weight: 400\">, which contains over 2 billion contact points. This process allows businesses to supercharge first-party lists by opening up new channels such as email, telemarketing, and digital campaigns. It also allows businesses to map professional identities to personal attributes, enabling precise omnichannel targeting. For businesses seeking new prospects, Versium REACH audience creation tools allow businesses to create custom demographic and persona based marketing lists. </span></p>"}},{"@type":"Question","name":"How does Versium resolve and enrich business and consumer identities?","acceptedAnswer":{"@type":"Answer","text":"<p><span style=\"font-weight: 400\">Versium utilizes a proprietary matching engine within its identity graph to crosswalk disparate data sets into a unified business and consumer view. By mapping digital identifiers (like emails or mobile IDs) to offline attributes (like addresses and demographic data), Versium allows marketers to bridge the gap between fragmented touchpoints. This identity crosswalk enables precise audience enrichment and omnichannel reach across Meta, Google, Display, Connected TV (CTV), and other social or programmatic platforms.</span></p>"}},{"@type":"Question","name":"What are the pricing tiers for Versium REACH?","acceptedAnswer":{"@type":"Answer","text":"<p><span style=\"font-weight: 400\">Versium offers three primary pricing models:</span></p><ul><li><b>Pay-As-You-Go:</b><span style=\"font-weight: 400\"> Starting at </span><b>$125 per file</b><span style=\"font-weight: 400\">, ideal for one-time, low volume needs.</span></li><li><b>Credit Packages:</b><span style=\"font-weight: 400\"> Starting at </span><b>$250</b><span style=\"font-weight: 400\">, offering a lower cost-per-match ($0.033 – $0.05) for moderate volume.</span></li><li><b>Annual Subscriptions:</b><span style=\"font-weight: 400\"> Custom pricing for high-volume needs (>90,000 credits), which includes </span><b>API access</b><span style=\"font-weight: 400\"> and the </span><b>MCP Server</b><span style=\"font-weight: 400\">.</span></li></ul>"}},{"@type":"Question","name":"How does Versium ensure CCPA and data privacy compliance?","acceptedAnswer":{"@type":"Answer","text":"<p><span style=\"font-weight: 400\">Versium is compliant with </span><b>CCPA </b><span style=\"font-weight: 400\">and all individual US state mandated regulations. Versium operates as a registered data broker. Versium appreciates and understands the importance of data privacy. To review the privacy policy in full, visit <a href=\"https://versium.com/privacy-policy/\">https://versium.com/privacy-policy/</a>.</span></p>"}},{"@type":"Question","name":"Can I use Versium data to train custom AI and ML models?","acceptedAnswer":{"@type":"Answer","text":"<p><span style=\"font-weight: 400\">Yes. Versium REACH provides high-fidelity, cleansed data that is ideal for grounding </span><b>Machine Learning (ML)</b><span style=\"font-weight: 400\"> and </span><b>Predictive Modeling</b><span style=\"font-weight: 400\">. By enriching your training sets with our firmographic and demographic attributes, you can improve the accuracy of lead scoring models and churn prediction algorithms.</span></p>"}},{"@type":"Question","name":"What is the difference between Versium and ZoomInfo?","acceptedAnswer":{"@type":"Answer","text":"<p><span style=\"font-weight: 400\">While ZoomInfo focuses on a broad B2B directory for sales prospecting, </span><b>Versium specializes in Identity Resolution and Data Enrichment.</b><span style=\"font-weight: 400\"> Versium’s unique advantage is its </span><b>B2B2C link</b><span style=\"font-weight: 400\">, which connects professional personas to consumer data—something traditional B2B platforms often lack. Versium is typically more cost-effective for high-volume data cleansing and programmatic audience building.</span></p>"}},{"@type":"Question","name":" How do I integrate Versium REACH into my CRM?","acceptedAnswer":{"@type":"Answer","text":"<p><span style=\"font-weight: 400\">Versium offers integrations with </span><b>HubSpot, Treasure Data, Lytics, Zapier</b><span style=\"font-weight: 400\">, a </span><b>Google Sheets Add-on</b><span style=\"font-weight: 400\">, and availability on the </span><b>AWS</b><span style=\"font-weight: 400\"> marketplace. For custom workflows, developers can use the </span><b>Versium REACH APIs</b><span style=\"font-weight: 400\"> or </span><b>Versium REACH MCP Server</b><span style=\"font-weight: 400\"> to automate data enrichment directly within their existing tech stack.</span></p>"}},{"@type":"Question","name":"What types of data enrichment does Versium provide?","acceptedAnswer":{"@type":"Answer","text":"<p><span style=\"font-weight: 400\">Our </span><b>Data Toolbox</b><span style=\"font-weight: 400\"> includes:</span></p><ul><li><b>Firmographic Append:</b><span style=\"font-weight: 400\"> Industry, revenue, and company size.</span></li><li><b>Demographic Append:</b><span style=\"font-weight: 400\"> Age, gender, and household income.</span></li><li><b>Contact Append:</b><span style=\"font-weight: 400\"> Adding missing emails and direct-dial phone numbers.</span></li><li><b>IP-to-Domain:</b><span style=\"font-weight: 400\"> Identifying the companies visiting your website.</span></li><li><b>Consumer to Business Append</b><span style=\"font-weight: 400\"> (C2B): Append a business person starting from a consumer email.</span></li><li><b>Online Audience Append:</b><span style=\"font-weight: 400\"> Append a hashed list of alternate consumer email and phone numbers for use on social platforms (Meta, LinkedIn, Google, TikTok, etc.)</span></li></ul>"}},{"@type":"Question","name":"What is the Versium REACH MCP Server for AI?","acceptedAnswer":{"@type":"Answer","text":"<p><span style=\"font-weight: 400\">Launched in early 2026, the </span><b>Versium REACH MCP Server</b><span style=\"font-weight: 400\"> uses the </span><b>Model Context Protocol</b><span style=\"font-weight: 400\"> to connect AI agents (like Claude or ChatGPT) directly to our identity graph. This allows your AI to \"search\" and \"enrich\" data autonomously using natural language commands, without you needing to manually export or upload CSV files.</span></p>"}},{"@type":"Question","name":"Does Versium offer a free trial?","acceptedAnswer":{"@type":"Answer","text":"<p><span style=\"font-weight: 400\">Yes. New users can sign up for a </span><a href=\"http://app.versium.com/create-account\"><b>Free Trial</b></a><span style=\"font-weight: 400\"> that includes </span><b>5 free data downloads</b><span style=\"font-weight: 400\"> and access to \"List Insights\" to preview the match rate and data quality of their specific lists before purchasing credits or a subscription.</span></p>"}}]}Web-Graph History
Authority over time
Every Common Crawl web-graph release since 2017, roughly quarterly. The domain series goes back to 2017; Common Crawl only began publishing the host-level graph in 2020, so host lines start there. Click a legend entry to show or hide that line. Flat lines are normal for established sites; watch for sustained rises or drops, which track real gains or losses in who links here.
A note on www: through the end of 2025 the source web graph merged www and non-www hostnames into the bare name, so one host line covers both. Starting in January 2026 the graph splits them into separate entries, which is why www can carry its own scores going forward.
Backlink Data
Backlink counts
Unique linking domains seen in Common Crawl's link graphs. This is a different dataset than the 0-100 authority scores above: these are raw counts, host-level for versium.com and domain-level for versium.com with all its subdomains combined. Common Crawl covers a large sample of the web, not all of it, so treat counts as comparable between sites rather than absolute totals.
98
Host Backlinks
102
Domain Backlinks
Backlink Data
Top backlinks in the domain graph
Common Crawl publishes two link graphs. The DOMAIN graph connects whole domains: every link from any page of one domain to any page of another. This table shows the highest-authority domains linking to versium.com (including its subdomains), ranked by the linker's PageRank. The table shows the top 102; the download carries the full stored list (up to 10,000 linkers) as JSON. Click a linker for its own site profile.
Backlink Data
Top backlinks in the host graph
The HOST graph connects exact hostnames, so subdomains count separately. This table shows the highest-authority hosts linking to versium.com specifically, ranked by the linker's PageRank. The table shows the top 98; the download carries the full stored list (up to 10,000 linkers) as JSON. Click a linker for its own site profile.