actual.agency

{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Actual Agency and what specialized services do you offer?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Actual Agency is a B2B Tech PR agency focused on driving brand awareness and market leadership for technology companies. We offer Public Relations, Content Marketing, and Digital Marketing services, with specialized expertise in AI PR, B2B Tech PR, Fintech PR, and SaaS PR. Our offerings include Story Design, Launch Sprints, and ongoing News Engine retainers covering media relations, crisis communications, media training, and more."
      }
    },
    {
      "@type": "Question",
      "name": "How does Actual Agency differentiate itself from traditional PR firms?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Actual Agency differentiates itself by integrating AI-enhanced tools into our PR/Comms tech stack. We combine human-powered creativity and strategic thinking with AI-assisted execution to deliver high-impact communications campaigns across earned, owned, paid, and shared channels for measurable growth."
      }
    },
    {
      "@type": "Question",
      "name": "What types of companies does Actual Agency typically work with?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "We work with a wide range of B2B technology companies—from Series A startups to established enterprises—in sectors such as artificial intelligence (AI), Software-as-a-Service (SaaS), and Fintech. Our clients aim to stand out in crowded markets and lead industry conversations."
      }
    },
    {
      "@type": "Question",
      "name": "How does Actual Agency ensure measurable business outcomes from its PR efforts?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "We go beyond media coverage to drive real business impact. Our data-driven approach builds differentiated messaging that wins market share and reduces buyer risk. We secure high-quality media coverage and provide real-time dashboards to monitor sentiment, reach, and share of voice."
      }
    },
    {
      "@type": "Question",
      "name": "Can you explain your service models and how pricing works?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "We offer project-based services like Story Design and Launch Sprints for initiatives such as rebrands, product launches, or funding announcements. For ongoing validation and visibility, our News Engine service is offered on a monthly retainer and builds brand dominance across earned, owned, social, and influencer channels."
      }
    },
    {
      "@type": "Question",
      "name": "How does Actual Agency leverage AI in its public relations services?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "We strategically use GenAI as a force multiplier, integrating AI-enhanced tools into our PR/Comms tech stack. This allows us to plan, optimize, and execute communications campaigns faster and at greater scale—combining human insight with AI efficiency."
      }
    },
    {
      "@type": "Question",
      "name": "Do you provide crisis communication services?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Yes, crisis communications is one of our core specialties. We provide rapid response, strategic counsel, and clear messaging to help clients navigate high-stakes situations and manage reputational risks effectively."
      }
    },
    {
      "@type": "Question",
      "name": "Where are Actual Agency's offices located?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Actual Agency has a global presence. In the U.S., we have team members in 11 cities including New York, San Francisco, and Boston. Internationally, we have offices in London, Paris, and Southeast Asia."
      }
    },
    {
      "@type": "Question",
      "name": "How can I get started or discuss my PR needs with Actual Agency?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "You can schedule a call or fill out the contact form on our website. We welcome communications challenges and RFPs and are ready to collaborate on creative, strategic solutions tailored to your business goals."
      }
    }
  ]
}